CAAMA PRESENTS canada MARKET ACCESS GUIDE PREPARED BY PREPARED FOR Martin Melhuish Canadian Association for the Advancement of Music and the Arts The Canadian Landscape - Market Overview PAGE 03 01 Geography 03 Population 04 Cultural Diversity 04 Canadian Recorded Music Market PAGE 06 02 Canada’s Heritage 06 Canada’s Wide-Open Spaces 07 The 30 Per Cent Solution 08 Music Culture in Canadian Life 08 The Music of Canada’s First Nations 10 The Birth of the Recording Industry – Canada’s Role 10 LIST: SELECT RECORDING STUDIOS 14 The Indies Emerge 30 Interview: Stuart Johnston, President – CIMA 31 List: SELECT Indie Record Companies & Labels 33 List: Multinational Distributors 42 Canada’s Star System: Juno Canadian Music Hall of Fame Inductees 42 List: SELECT Canadian MUSIC Funding Agencies 43 Media: Radio & Television in Canada PAGE 47 03 List: SELECT Radio Stations IN KEY MARKETS 51 Internet Music Sites in Canada 66 State of the canadian industry 67 LIST: SELECT PUBLICITY & PROMOTION SERVICES 68 MUSIC RETAIL PAGE 73 04 List: SELECT RETAIL CHAIN STORES 74 Interview: Paul Tuch, Director, Nielsen Music Canada 84 2017 Billboard Top Canadian Albums Year-End Chart 86 Copyright and Music Publishing in Canada PAGE 87 05 The Collectors – A History 89 Interview: Vince Degiorgio, BOARD, MUSIC PUBLISHERS CANADA 92 List: SELECT Music Publishers / Rights Management Companies 94 List: Artist / Songwriter Showcases 96 List: Licensing, Lyrics 96 LIST: MUSIC SUPERVISORS / MUSIC CLEARANCE 97 INTERVIEW: ERIC BAPTISTE, SOCAN 98 List: Collection Societies, Performing Rights Organizations 100 Interview: David Farrell - FYI 104 06 MUSIC EDUCATION PAGE 106 Live Music PAGE 111 TABLE OF CONTENTS07 List: SELECT Music Festivals 111 Interview: Lorraine d’Alessio, Founding Partner, d’Alessio Law Group 124 LIST: SELECT LIVE MUSIC VENUES 126 TOURING IN CANADA 136 FOREIGN ARTISTS WORKING IN CANADA 140 Touring Around the World: Foreign Embassies, Consulates in Canada 140 Artist Management PAGE 146 08 List: SELECT Artist Managers 146 Interview: Ron Kitchener, Manager, RGK Entertainment Group 150 Booking Agencies PAGE 153 09 List: SELECT Booking Agents 153 Talent Buyers PAGE 156 10 List: SELECT Talent Buyers, Concert Promoters 156 11 Canadian Music Industry Associations PAGE 162 12 Canadian Music Awards & PRIZES PAGE 171 CANADA MARKET ACCESS GUIDE the canadian landscape: 01 market overview GEOGRAPHY Canada, which has the 10th largest economy in the world with a GDP of USD $1730.91 billion (2016) representing two per cent of the world economy, is located at the northern end of the North American continent bounded by the Pacific Ocean and the state of Alaska to the west, the Atlantic Ocean to the east, the Arctic Ocean to the north and, to the south, the United States of America. The border between Canada and the U.S. is the longest undefended international boundary between two countries in the world at 8,891 kms (5,525 miles), which includes the Alaskan border of 2,475 kms (1,538 miles). Canada is divided into ten provinces and three territories: Newfoundland and Labrador (NL) Ontario (ON) Northwest Territories (NT) Nova Scotia (NS) Manitoba (MB) Nunavut (NU) New Brunswick (NB) Saskatchewan (SK) Yukon (YT) Prince Edward Island (PEI) Alberta (AB) Québec (QC) British Columbia (BC) While the capital of Canada is Ottawa, which is located in the province of Ontario and the home town of current Cana- dian Prime Minister Justin Trudeau, elected October 19, 2015, the ten provinces and three territories have their own provincial capitals: NL – St. John’s NS – Halifax NB – Fredericton PEI – Charlottetown QC – Québec City ON – Toronto MB – Winnipeg SK – Regina AB – Edmonton BC – Victoria NT – Yellowknife NU – Iqaluit YT – Whitehorse 3 CANADA MARKET ACCESS GUIDE Population Canada is the second largest country in the world by land area – almost 9 million square kilometers – with six time zones. Canada’s population of 39 million grew at a rate of 1.4 percent for 2018/2019, the highest percentage growth rate since 1989/1990 (+1.5%). The growth rate from July 1, 2018 to July 1, 2019 recorded the highest increase ever observed - the highest among G7 countries, equivalent to adding just over one person every minute. The growth rate is more than twice that of the USA and the UK and exceeds the growth in Germany and France. Canada’s sus- tained population growth is driven mostly (82.2%) by the arrival of a large number of immigrants and non-permanent residents. The county has a low density of population: four (4) people per square kilometer (11 people per mi2), as compared to 36 per Km2 (93 people per mi2) in the United States. The greater population (81.2% in 2019) lives in urban areas. On July 1, 2019, the Canadian population included 6.6 million seniors, of which the majority are baby boomers. Canadians are living longer, with the number of centenarians topping 10,000 for the first time. Canada’s workforce is 65.5% of the population (up by 0.5 per cent). Ninety percent of Canadians live within 100 miles of the US border, which for the most part follows the 49th parallel, in an area that represents only four per cent of Canada’s territory. It includes the three major urban centres: Toronto, Montreal and Vancouver, which are home to 35.5 per cent of all Canadians, a combined population of 12.5 million. Toronto GTA is the largest Canadian city (6,417,516) followed by Montreal (4,195,523), Vancouver (2,555,884), Calgary (1,512,539), Ottawa-Gatineau (1,378,000) and Edmonton (1,429,743). Other cities showing growth in population are Airdrie, AB (Up 5.7 %); Milton, ON (up 5%); Chestermere, AB: up 4.6%); Spruce Grove, AB (up 4.5%); Beaumont, AB (up 4.3%). Cultural Diversity As population growth in Canada is often the result of immigration rather than an increasing birth rate, new citizens soon find that cultural diversity is encouraged. This has given rise to a multitude of ethnic communities across the country where the culture and musical traditions of the “old country” are still celebrated. In 2018, international migra- tion accounted for 80.5 per cent of Canada’s population growth, representing a total of 425,245 new immigrants and temporary residents to the country. Canada conducts a census every five years. The last census was in 2016. 4 CANADA MARKET ACCESS GUIDE The most common ethnic origins to which people identified as part of the 2016 census were: Canadian (11.1M, 32.32%); English (6.3M, 18.34%); Scottish (4.8M, 13.93%); French (4.7M, 13.55%); Irish (4.6M, 13.43%); German (3.3M, 9.64%); Chinese (1.8M, 5.13%); Italian (1.6M, 4.61%); First Nations (1.5M, 4.43%); East Indian (1.4M, 3.99%); Ukrainian (1.4M, 3.95%); Dutch –Netherlands (1.1M, 3.23%); Polish (1.1M, 3.21%); Filipino (.837M, 2.43%); British, not included elsewhere (.645M, 1.87%); Russian (.622M, 1.81%); Métis (.600M, 1.74%); Portuguese (.483M, 1.40%); Welsh (.475M, 1.38%); Norwegian (.463M, 1.34%); Spanish (.396M, 1.15%); American (.377M, 1.10%); Swedish (.350M, 1.02%); Hungarian (.348M, 1.01%). According to 2016 statistics, the visible minority popula- tion, defined by the Employment Equity Act as “persons other than Aboriginal people, who are non-Caucasian in race or non-white in colour” was 7.7M or 22.3% . Those figures have risen steadily since 1996: 1996 (3.2M, 11.2%), 2001 (4.0M, 13.4%), 2006 (5.1M, 16.2%), 2011 (6.3M, 19.1%), 2016 (7.7M, 22.3%). As of the 2016 census, the largest visible minority groups were South Asian (1.9M, 5.6%), Chinese (1.8M, 5.1%), Black (1.2M, 3.5%), Filipino (.78M, 2.3%), Arab (.52M, 1.5%), Latin American (.45M, 1.3%), Southeast Asian (.31M, 0.9%), West Asian (.26M, 0.8%), Korean (.19M, 0.5%), Japanese (.09M, 0.3%). According to the 2011 census, minority groups were largest in these 100,000+ population cities. Listed by total percentage of minority groups in each city: Markham, ON (.30M, 72.3% including East Asian, 39.7%, South Asian, 19.1%, Southeast Asian, 3.9%) Richmond, BC (.18M, 70.4% including East Asian, 49.8%, Southeast Asian, 7.8%, South Asian, 7.7%) Brampton, ON (.52M, 66.4% including South Asian, 38.4%, Black, 13.5%, Southeast Asian, 5.1%) Burnaby, BC (.22M, 59.5% including East Asian, 36.0%, South Asian 7.9%, Southeast Asian, 7.7%) Mississauga, ON (.71M, 53.7% including South Asian, 21.8%, East Asian, 8.3%, Southeast Asian, 7.8%) Richmond Hill, ON (.18M, 52.9% including East Asian, 26.9%, West Asian, 8.6%, South Asian, 8.1%) Surrey, BC (.46M, 52.6% including South Asian, 30.7%, East Asian, 8.5%, Southeast Asian, 8.5%) Vancouver, BC (.59M, 51.8% including East Asian, 30.9%, Southeast Asian, 9.0%, South Asian, 6.0%) Toronto, ON (2.6M, 49.1% including East Asian, 12.7%, South Asian, 12.3%, Black 8.5%) Ajax, ON (.11M, 45.8% including Black, 16%, South Asian, 13.8%, Southeast Asian, 5.0%); Coquitlam, BC (.13M, 43.8% including East Asian, 24.1%, Southeast Asian 5.1%, West Asian 5.1%) Montréal, QC (1.6M, 31.7% including Black, 9.1%, Arab, 6.4%, Latin American, 4.2%) Vaughan, ON (.29M, 31.4% including South Asian, 9.7%, East Asian, 6.3%, Southeast Asian, 5.7) Calgary, AB (1.1M, 30.1% including East Asian, 8.1%, South Asian, 7.5%, Southeast Asian, 6.3%) Edmonton, AB (.80M, 30.0% including South Asian, 7.2%, East Asian, 7.1%, Southeast Asian, 6.5%) Abbotsford, BC (.13M, 29.6% including South Asian, 22.4%, East Asian, 2.9%, Southeast Asian, 1.5%) Ottawa, ON (.87M, 23.7% including Black, 5.7%, East Asian, 4.5%, South Asian, 3.9%) Windsor, ON (.21M, 22.9% including Arab, 5.5%, Black, 4.6%, South Asian, 3.9%) Oakville, ON (.18M, 22.8% including South Asian, 7.2%, East Asian, 5.3%, Black, 2.7%, Southeast Asian, 2.7%) Winnipeg, MB (.65M, 21.4% including Southeast Asian, 9.8%, South Asian, 3.5%, East Asian, 2.9%) Laval, QC (.39M, 20.7% including Black, 6.2%, Arab, 5.9%, Latin American, 2.5%).