These Outleaders Know the Power of Good Connections
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WINTER 2012 A QUARTERLY PUBLICATION FROM SEATTLE’S STRENGTHENING OUR MEMBERSHIP AND LESBIAN, GAY, BISEXUAL, TRANSGENDER CONNECTING OUR COMMUNITY THROUGH AND ALLIED CHAMBER OF COMMERCE EFFECTIVE, INFORMATIVE COMMUNICATION perspective These GAIL BENZLER OUTLeaders Know the Power of Good MARGARET BERMAN Connections DAVID HERNANDEZ (LEFT) AND BY GAIL BENZLER HIS PARTNER, DAN RICHARDSON EDITOR-IN-CHIEF RCHITECT MARGARET BERMAN AND NEW YORK LIFE for yourself against job loss, disability or death and insuring you AGENT DAVID HERNANDEZ know good connections mean have income in the future isn’t just about you. It’s about your even better business. partner or spouse, too.” Margaret’s firm, Berman & Associates, focuses on predesign Margaret and David both espouse client-centered approaches to and all kinds of architectural services, partnering with industry business. Hernandez is a people person in a people-driven industry. experts in building, zoning, real estate, appraisals and finance to “People trust me with their financial futures. New York Life really fit projects to desired outcomes. “As a registered architect, I’ve goes above and beyond for its customers and staff. Our company helped people express themselves by involving them in the design has stayed mutual. We’re not publicly traded, so we answer to the process” Margaret says. “Together, we identify what defines a people who buy our products, not shareholders, and our customers nurturing, intriguing, renewing, exciting, spiritual and playful space appreciate that.” for the client and their family, or a purely functional, interesting For Berman, being people-orientated means making sure client business space.” and architect are on equal footing. “Clients may not know what to David knows that most people focus on retirement and their expect from an architect, or they may have lots of building experi- future security. He’s an expert in the financial services industry ence. Clients know what they want. Before jumping into doing and can be heard each Saturday on AM 1090’s Swirl Radio answer- design, we identify, define and refine what is desired, how those ing listeners’ questions on the show’s “Your Money” segment. “Your desires can be realized and how we will work together.” ability to live, work and earn throughout your life is one off your The two met at a GSBA OUTLeads networking event (they biggest assets. It’s called human capital. Building some protection continued on page 6 And the Recipients Are... PAGE 3 Looking as Young as You Feel PAGE 4 GSBA Scholarship Story PAGE 5 Five Questions with Microsoft’s Lisa Brummel PAGES 7 inside GSBA BOARD OF DIRECTORS Executive Officers president & ceo’s LOUISE CHERNIN Mark Rosén, Chair, Salon Ciba [email protected] Column Rachael Brister, Vice Chair, Three Dollar Bill Cinema THIS IS THE YEAR OF NEW POSSIBILITIES. We need to ensure a [email protected] We eagerly, but cautiously, anticipate that first class public education Bob Blackburn, Secretary, Coldwell Banker Bain [email protected] 2012 will be the year our economy turns system, K-12 through college, Jonathan Bowman, Treasurer, Jonathan Bowman around, businesses stabilize, unemployment if we want to attract and keep Attorney at Law, PS, [email protected] numbers fall, the housing market improves, businesses in our region. Mona Smith, Immediate Past Chair, Mona Smith PLLC donors are able to step up their giving and [email protected] We don’t want any more same sex couples will be able to legally mar- cuts in services, however, Directors Roen Ako, Newman Dierst Hales, PLLC ry. Whether these remain dreams or become we need a consistent source [email protected] reality is not fully in your control. However, of revenue. And, if we’re being honest, this Allan Aquila, Allan Aquila & Associates, LLC some of it definitely is, especially the effort means we need to stand up and start working [email protected] we make to use this time to strengthen our Kevin Bohnert, Windermere Real Estate/Wall Street, Inc for genuine tax reform. [email protected] businesses, elect candidates who will move If our youth are in crisis because of a Gary Collins, [email protected] this country and our civil rights forward combination of not having support from Stephanie Dallas, Morgan Stanley Smith Barney and give the time and resources needed to agencies or families, we need to work for [email protected] achieve marriage equality. Martha Davis, City Lights Sign Company funding for our counseling and healthcare [email protected] Glenda Downs, Sky River Mead [email protected] Elaine DuCharme, Attorney at Law [email protected] Lori Dugdale, [email protected] If Not Now, When? Mitch Evans, Starbucks Coffee Company [email protected] Somehow the hokey pokey comes to agencies and we need to challenge systems Lori Friedt, TAAS, [email protected] mind. It’s time to shake ourselves out and which allow any of us to feel unworthy of Kevin Gaspari, Windermere, [email protected] start all over again. Gridlock on the freeway equal treatment and equal access. We’ve Louis Haslett, Embassy Suites, [email protected] is frustrating enough, but it is unacceptable passed great anti-bullying laws but we need Frank Huguenin, 2008 GSBA Scholarship Recipient [email protected] from those who should be leading. That’s to enforce them and we need to continue to Jeff Kinney, [email protected] where we come in – it doesn’t simply get change hearts and minds, as well as laws. Please join us at the Lillian McDonell, Watson & McDonell, PLLC better – whether you’re a distraught gay How can we say “it gets better” when our 31st Annual GSBA [email protected] youth, a faltering business owner or newly families, even in the great state of Washing- Joe Mirabella, Social Media & Online Marketing Consultant Business & Humanitarian unemployed, you need your community, ton, still don’t have equality under the law. [email protected] Awards Banquet Rene Neidhart, Renaissance Hotel family and elected officials to have the cour- Perhaps that is one of the most compelling [email protected] age to change damaged systems and create reasons to work to achieve marriage equality Thursday, February 16, 2012 Drew Ness, 1st Security Bank , [email protected] solutions that offer support, resources and in 2012. Martha Norberg, Seabold Group 5:30 pm [email protected] opportunities. Please join GSBA and our newly formed Nikki Plaid, MCW Events, [email protected] As business leaders this means we need coalition Washington United for Marriage. Seattle Marriott Waterfront Kurt Sarchet, Precision Garage Door Service to change an economic system in which Make a difference in our lives this year, in New Business of the Year Business Leader of the Year Business of the Year [email protected] small businesses cannot get loans and must Washington. 2100 Alaskan Way Kevin Simison, Ernst & Young, [email protected] PIE STEPHEN SPRENGER CUPCAKE ROYALE pay unfair taxes like the state and city B&O. Michael Staeb, Ash Brokerage Corporation Jessamy Whitsitt & Renée Steen H&R Block Jody Hall Emcee: Gary Tucker, [email protected] Pacific Northwest Ballet Staff Louise Chernin, President & CEO, [email protected] MARK ROSÉN Details & Registration: Rachel Chernin, Operations Manager board chair’s [email protected] Column thegsba.org Joshua Rumley, Office [email protected] THE HOLIDAY DÉCOR has just been put Weiss and John Wong who or 206-363-9188 Jessica Swetin Membership Services Coordinator [email protected] away and we’re off to another busy year of gave countless hours to help Conrado Tapado, Director of Marketing & External activities and events at GSBA. GSBA become the best Relations, [email protected] 2011 was a banner year for our organi- business chamber in the state. April Thanos, Program Manager, [email protected] Jessica Wootten, Development Associate zation. We raised record amounts for the 2012 promises more and & Scholarship Manager, [email protected] Scholarship Fund at May’s Scholarship with our continuing commitment Contractors Dinner and at the most fabulous TASTE of to offer value for our members. Corporate Citizen of the Year Nonprofit of the Year Community Leader of the Year Gail Benzler, Editor-in-Chief the GSBA ever in November. We gave out The best way to get the most JOHN PAYES HEARING, SPEECH & DEAFNESS HEATHER CARTER [email protected] Matt Ketcham, Ketcham Design, Designer & Publisher $150,000 in scholarships last year and the out of your GSBA membership is to get Microsoft CENTER Youth Suicide Prevention Program GSBA Business & Humanitarian [email protected] amount will be even higher in 2012, thanks involved and attend our events. Check out Susie Burdick Awards Sponsors GSBA’s The Perspective is published quarterly by and for to our generous donors, scholarship part- the GSBA Calendar to see the great ways the members of the Greater Seattle Business Association, ners and sponsors. you can get connected in the first quarter. 400 E. Pine, Suite 322, Seattle, WA 98122, printed by Girlie Press and mailed from Seattle, Washington 98122. We are thrilled to add our second schol- Have the experience of a lifetime and Opinions expressed in Perspective do not necessarily arship alum, Kevin Simison, to our board volunteer to help us select our 2012 GSBA represent the views of the association, its members, or its Board of Directors. Deadline for submission of all ads and (read more about Kevin in our Scholarship scholars. Don’t miss the annual Business articles for each issue is the 1st of the previous month. Stories feature). Kevin will be joined by and Humanitarian Awards Dinner in Febru- Established in 1981, GSBA is a business chamber serving the lesbian, gay, bisexual, transgender and allied business some outstanding new board members: ary – one of our biggest events of the year – and professional community.