Advances in Social Science, Education and Humanities Research, volume 466 Proceedings of the 2020 4th International Seminar on Education, Management and Social Sciences (ISEMSS 2020) Analysis on the Culture Concepts in the Movie Spirited Away Bocong Sun1,a BFA Producing, New York Film Academy, Burbank, CA 91505, USA Corresponding author’s e-mail:
[email protected] ABSTRACT In recent years, Japanese animation movies have become popular in the world. Because of all of those classic and amazing animations, Japan has become one of the major countries that has a strong cultural industry. After decades of development, Japanese animation industry has gradually formed its own unique style. Japan gradually opens the foreign market by its animation movies. Hayao Miyazaki is a famous Japanese animation director, and his projects cannot be replaced in the global animation industry. Since the establishment of studio Ghibli in 1985, it has collaborated with Hayao Miyazaki and made many excellent animation movies, especially Spirited Away. This movie is one of the most popular animations in the world that received many positive reviews and sold well. Also, this movie became the peak in the history of Japanese animation. Spirited Away contains rich Japanese elements and a unique social background, so it not only attracts Japanese audience, but also other countries' audience who are interested in Japanese culture. The detail and elements make audience get a spiritual resonance in an acceptable way. This paper makes a detailed analysis about the relationship between culture and metaphors in this movie. Keywords: Story Plot, semiotics, ideology critique, psychological analysis, feminism.