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Grupo Nutresa's Product Innovations

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Grupo Nutresa's Product Innovations GRUPO NUTRESA’S PRODUCT INNOVATIONS Cold Cuts Practicarne (Practical ground beef) The Cold Cuts Business launched a new packaging for Zenú snacks Practicarne, which maintains the same weight of the Zenú launched empanadas and cheese fingers (for previous packaging (400 g) but it is now packaged frying or baking), small for sharing them anywhere in two separate 200-g servings with the purpose of or large for enjoying them at home. The new Zenú offering the consumer increased convenience, ease of snacks are easy to prepare, practical and have a ho- dosing and better conservation of the sensory charac- memade flavor. teristics of the product. Olivier salad With the purpose of revitali- zing the Cold Cuts long self-li- Chicken with pickled veggies fe category, the Zenú brand Consumers’ need for portable food launched for the Christmas solutions in today’s lifestyle moti- season its Olivier salad: a mix- vated Zenú to launch its chicken with pickled veggies as a line ture of vegetables and sau- product in the long shelf-life category. This innovation was hi- sages with a special sauce, ghly valued by the consumers as a practical solution to take and making it a highly practical enjoy anywhere. product for sharing. Ranchera resealable package This solution offers the consumers new benefits with a double-zipper flexible packaging that opens and closes easily, helps to maintain the freshness of the product and allows a better conservation. Ranchera Cerveroni Pietrán chicken sausages This product was thought to satisfy the flavor ex- 94% fat-free sausages endorsed by the periences of the consumers with the characteris- Colombian Heart Foundation, charac- tic smoky and spicy flavor of the Ranchera brand. terized by their smokiness, delicious A product proposal differentiated in terms of fla- flavor and juicy bite. This launch stren- vor and presentation which includes pork, beef gthens the brand in the most important and spices, ideal as a main-course protein or as segment of the category. an ingredient for diverse preparations. 80 Integrated Report 2016 Fostering profitable growth and effective innovation Biscuits TOSH multi-grain and organic corn snacks The snacks portfolio was strengthened under the TOSH brand with two presentations: organic corn and sesame seeds, and multi-grain, both of them gluten-free. Ducales Provocación The traditional Ducales biscuits were innovated by covering half of each biscuit with chocolate. This biscuits were launched as a pilot product for Novaventa’s direct sales channel. 81 Chocolates Jumbo’s limited editions The brand launched two limited edition cho- colate bars: one with hazelnut filling and ano- ther with peanut butter filling. Greek yogurt cereal bar TOSH launched into the market a cereal bar with be- rries and Greek yogurt flavor. Crunchy Chocolisto Malt-based, granulated or powdered milk modifier as a flavor supplement to the chocolate Chocolisto. Granuts snacks Mix of nuts, peanuts, dried fruits and other ingredients that provide energy and protein, practical to take it anywhere at any time of the day. Winter’s all-in-one Cocoa with milk and sugar, easy to prepare only by adding water. 82 Integrated Report 2016 Fostering profitable growth and effective innovation Tresmontes Lucchetti Whole wheat pasta Pastas Lucchetti launched its new whole-wheat line, which contains twice as much fi- ber as regular pasta, helping thus to regulate bowel mo- vements and maintain a ba- Luchettini lanced diet. The whole wheat Small-format product of pasta in different sha- pasta is available as spaghe- pes designed for kids, which makes the eating tti 5 and fusilli 56 in 400-g experience more comfortable with different type presentations. of sauces, being a fun product at the same time. Gold Premier granulated instant coffee Colombian product with a higher Livean Aqua quality in different presentations: New and assorted refreshing combinations with a glass containers of 170 g, 100 g touch of fruit flavor: raspberry-orange, apple-cinna- and 50 g. mon and cucumber-mint. Livean AntiOx The new Livean AntiOx products are formulated based on green tea and maqui (Chilean wineberry), which are ingredients known for their high antioxidant content. Three flavors are offered: maqui, strawberry-bluebe- rry and raspberry. Cocoa Raff Cocoa Raff launched into the market a new chocola- te-flavored powdered product with vitamins and mine- rals. It also provides excellent solubility and a delicious flavor, and it is presented in a practical container. 83 Coffee Cápsulas Express Nutresa This is a proposal designed for a broad segment of the tar- get audience due to the variety of products it offers, enabling consumers to enjoy the Sello Rojo, Colcafé, Matiz and Corona brands. The pod system guarantees an ideal and homogeneous cup every time you prepare it. This launch allowed to revitalize the coffee category. 84 Integrated Report 2016 Fostering profitable growth and effective innovation Retail Food Milkshake festival Hamburguesas el Corral’s Milkshake festi- val offered its customers new and innovati- ve flavors: cookies and cream, lulada (lulo and lime), lemon pie, merengón (meringue, cream and fruit), and choco-peanut. Grilled Chicken Sandwich With this innovation, a new option of flavors and proteins was offered to the customers. 85 Ice Cream Bocatto Jumbo Chocolate cookie with chocolate ice cream and peanut chunks, filled with chocolate sau- ce, Jumbo Dots and with a Jumbo chocolate tip. Currently, it is the top product from the Bocatto family. 3-Benefit Ice Pop This ice pop offers three benefits: iron, zinc and vi- tamin C, and it also has three different textures: red berries-jello, strawberry ice cream and orange juice. Chocolisto Ice Pop The Chocolisto brand launched a chocolate-flavored ice pop covered with chocolate, which also has a high vitamin content. POPS frappé coffees and teas Country Hill mandarin nectar The POPS ice cream shops in Costa Rica started selling a new The Country Hill brand ventured into the product category that offers a broader variety to the consu- nectar category in 2016 with the new Man- mers. The brand offers three different frappé coffee flavors: darin nectar, which highlights the natural- caramel, cappuccino and mocaccino. And two different fla- ness, practicality and freshness of the brand. vors of frappé teas are offered: chai and taro. Birthday cake Celebration is part of the va- lue offer from the Bon ice cream shops in the Dominican Republic, with the new creamy pie-and-meringue-flavored ice cream with ladyfinger crumbs and multi-colored sprinkles. 86 Integrated Report 2016 Fostering profitable growth and effective innovation Pasta Gluten-free pasta Doria meets the special needs of the Colombian consumers by developing a gluten-free pasta and offering it in two different presentations: short and long, with the best texture, flavor and color. Chorizo-flavored spaghetti New flavors were explored with this product, which doesn’t need to be accompanied with many ingredients, facilitating its preparation. The reference used for this product is the “An- tioqueño” chorizo from the Zenú brand. 87.
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