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Presentation to Fixed Income Investors HSBC Holdings plc and HSBC Bank Canada September 2010 Presentation to Fixed Income Investors www.hsbc.com www.hsbc.ca Disclaimer and forward-looking information This presentation, including the accompanying slides and subsequent discussion, contains certain forward-looking information with respect to the financial condition, results of operations and business of HSBC Holdings plc, together with its direct and indirect subsidiaries including HSBC Bank Canada and HSBC Securities (Canada) Inc. (the "HSBC Group" or “HSBC”). This forward-looking information represents expectations or beliefs concerning future events and involves known and unknown risks and uncertainty that could cause actual results, performance or events to differ materially from those expressed or implied in such statements. Additional detailed information concerning important factors that could cause actual results to differ materially is available in the Annual Reports and Accounts of HSBC Holdings plc and HSBC Bank Canada for the year ended December 31, 2009, as well as the HSBC Bank Canada Second Quarter 2010 Report to Shareholders and the HSBC Holdings plc Interim Report 2010 for the period ended June 30, 2010. Past performance cannot be relied on as a guide to future performance. Please see www.hsbc.com and www.hsbc.ca for further information. This material is for information purposes only. HSBC Holdings plc is not a reporting issuer in Canada and is not permitted, by itself or through a nominee or agent, to engage in or carry on any business in Canada, except as permitted by the Bank Act (Canada). The material is intended for your sole use and is not for general distribution and does not constitute an offer or commitment, a solicitation of an offer or commitment to enter into or conclude any transaction or to purchase or sell any financial instrument. 2 Contents HSBC Group Section 1 HSBC Group Financial Performance, 1H10 Section 2 HSBC Bank Canada Section 3 HSBC Bank Canada Financial Performance, 1H10 Section 4 3 Presentation to Fixed Income Investors HSBC Group Overview History and development of HSBC HSBC Holdings plc at 30 June 2010 1865 Established in Hong Kong and Shanghai Market capitalisation US$161bn Asia and Middle East US$2,418,454 1959 British Bank of the Middle East purchased Total assets m 1965 Hong Kong Acquired majority of Hang Seng Bank US$143,323m 1986 Australia Established Hongkong Bank of Australia Total equity 2002 China Investment in Ping An Insurance – now 16.78% Countries and territories 87 2004 China Investment in Bank of Communications – now 19.01% Offices 8,000 2008 Taiwan Assumed The Chinese Bank 2009 Indonesia 98.96% of PT Bank Ekonomi acquired Staff numbers (FTE) 287,571 Latin America 1997 Argentina Acquired Banco Roberts 1997 Brazil Assumed Banco Bamerindus do Brazil Staff Numbers at 30 June 2010 2002 Mexico Acquired 99.59% of Grupo Financiero Bital 2006 Panama Purchased Grupo Banistmo Hong Kong 28,397 10% Europe Rest of Asia-Pacific 88,605 31% 1992 UK Purchased Midland Bank plc 2000 France Investment in 99.99% of CCF’s equity Middle East 8,264 3% North America Latin America 54,886 19% 1981 Canada Hongkong Bank of Canada established Europe 73,431 25% 1987 USA Purchased Marine Midland Bank North America 33,988 12% 1999 USA Republic New York Corp purchased 2003 USA Household International, Inc. purchased Total 287,571 100% 5 Strategy Delivering superior growth and earnings over time Our heritage Our strategy Shaping our business Asian trade origins Align presence with global trends Reshape business to focus on fast growing (emerging) markets Deep roots in many geographies Invest primarily in developing and markets with connectivity markets International management culture Personal Financial Services: Focus developed markets Financial strength use our global scale and local businesses on international knowledge to grow profitably in connectivity selected markets Maintain financial strength Commercial Banking: the leading international business bank Global Banking & Markets: emerging-markets led and Global Trends Our tactics financing-focused wholesale bank Emerging markets growing faster Leverage brand and network to Private Banking: than rich countries increase revenues a world leading international private bank integrated into a unique World trade growing faster than Use scale to maximise efficiency distribution network GDP Align objectives and incentives to Insurance: Longevity increasing virtually ensure our people are engaged aim to double contribution to 20% of everywhere Group Profit Before Tax 6 Simplified structure chart HSBC Holdings plc UK 99% Holding company HSBC Mexico SA, HSBC Overseas Institucion de Ban- HSBC Bank HSBC 99% HSBC HSBC Bank 94% HSBC Intermediate holding company Holdings (UK) ca Multiple, Grupo Canada Bank plc France Egypt S.A.E. Holdings BV Limited Financiero HSBC Operating company UK HSBC Latin HSBC Bank Brazil HSBC North 78% HSBC Trinkaus The Saudi 40% America Holdings S.A. – Banco America Holdings & Burkhardt AG British Bank (UK) Limited Mulitplo Inc. Germany HSBC The Hongkong HSBC Bank HSBC Asia HSBC Bank HSBC Bank Investments HSBC Finance 70% HSBC Bank and Shanghai Middle East Holdings (UK) (China) Company Peru S.A. (North America) Corporation Malta p.l.c. Banking Limited Limited Limited Inc. Corporation Ltd USA HK HSBC Private HSBC Bank HSBC Securities HSBC Bank Banking Holdings (Uruguay) S.A. (USA) Inc. (Taiwan) Limited (Suisse) S.A. HSBC Bank HSBC HSBC Bank HSBC HSBC Bank (Chile) USA Inc. USA, N.A. Bank A.S. Malaysia Berhad Turkey HSBC Bank HSBC Bank HSBC Bank (Panama) S.A. Bermuda Limited Australia Limited HSBC Latin 99% HSBC Bank 62% Hang Seng America B.V. Argentina S.A. Bank Limited HK Latin America North America Europe Middle East Hong Kong & Rest of Asia-Pacific Notes: (1) All entities wholly owned unless shown otherwise (part ownership rounded down to nearest percent) 7 (2) At 30 June 2010 Asia-Pacific presence Largest foreign bank in mainland China, Hong Kong, Indonesia and Malaysia¹ Our heritage South Korea, 1897 Presence in 20 countries and territories Mainland China, 1865 Japan, 1866 Macau, 1972 Taiwan, 1884 Access to half of the world’s India, Hong Kong, 1865 population with combined GDP of 1867 Vietnam, 1870 US$21.3 trillion, the size of the Philippines, 1875 combined GDP of the US, UK, Brunei, 1947 Germany and France² Sri Lanka, 1892 Maldives, 2002 Nearly 1,000 branches and offices in the region Indonesia, 1865 Kazakhstan Bangladesh, 1996 Over 3 million internet banking Thailand, 1870 customers in Asia, over half from Mauritius, 1894 Australia, 1964 Hong Kong Malaysia, 1884 New Zealand, 1987 Singapore, 1877 Notes: (1) Based on number of branches. For Hong Kong also in terms of PBT and assets; Malaysia also in terms of assets 8 (2) CIA World Factbook 2008: Population and GDP (purchasing power parity) HSBC Holdings plc Financial Performance, 1H10 IFRS Financial overview Summary of reported results % Better / (worse) US$m 1H09 2H09 1H10 1H09 2H09 Income ex changes in FV of own debt due to credit spread 37,198 35,516 34,477 (7) (3) Loan impairment charges1 (13,931) (12,557) (7,523) +46 +40 Operating expenses (16,658) (17,737) (18,111) (9) (2) Associates and joint ventures 867 914 1,187 +37 +30 Profit before tax, ex changes in FV of own debt due to credit spread 7,476 6,136 10,030 +34 +63 Changes in FV of own debt due to credit (2,457) (4,076) 1,074 n/m n/m spread Profit before tax 5,019 2,060 11,104 +121 +439 Profit after tax 3,733 2,961 7,248 +94 +145 Note: (1) Loan impairment charges and other credit risk provisions 10 Maintaining our funding strength US$bn 31 Dec 20091 30 Jun 2010 Change Customer +4% loans and 386 191 240 39 856 377 208 269 39 893 advances Customer 484 258 268 1,116 488 264 291 1,147 accounts +3% 106 104 Advances-to- 76.7% 77.9% deposits ratio Personal Financial Services Commercial Banking Global Banking and Markets Private Banking & Other Note: (1) Underlying basis 11 Further strengthening the capital base Movement in tier 1 capital Tier 1 ratio (%) US$bn Innovative Profit Dividend FX tier 1 net net of scrip translation 11.5 and other 11.1 10.8 6 10.3 1.6 122 2 124 10.1 1.4 1.4 (2) (4) 1.3 1.3 31-Dec-09 30-Jun-10 9.9 9.4 9.7 Risk-weighted assets 8.8 9.0 US$bn 1,133 1,075 30-Jun-09 30-Sep-09 31-Dec-09 31-Mar-10 30-Jun-10 31-Dec-09 30-Jun-10 Core tier 1 Other tier 1 12 Managing balance sheet risk Movement in Group consolidated assets US$bn 2,422 2,364 2,418 148 163 151 271 264 297 Other 353 369 385 Interbank and cash Financial investments Loans and advances to customers 925 896 893 Derivatives Trading assets 311 251 288 414 421 404 30 June 2009 31 December 2009 30 June 2010 13 Moving to the benchmark targets Target 1H10 Return on total 15 – 19% 9.3% shareholders’ equity1 Through the cycle Cost efficiency ratio2 48 – 52% 53.1% Tier 1 ratio 7.5 – 10.0% 11.5% Notes: (1) Excludes change in FV of own debt designated at FV due to credit spread (2) Underlying basis 14 Presentation to Fixed Income Investors HSBC Bank Canada Overview Largest international bank in Canada History and development of HSBC Bank Canada HSBC Bank Canada at 30 June 2010 1981 Incorporated Hongkong Bank of Canada Total assets C$71,494m 1999 Renamed HSBC Bank Canada Total shareholders’ equity C$4,516m Banking Assets under administration C$37,425m 1986 Assumed Bank of British Columbia Offices & branches 260+ 1988 Acquired Midland Bank Canada Provinces All 1989 Acquired Lloyds Bank Canada Staff (FTE) 7,000+ 1993 Acquired ANZ Bank Canada Customers 1m+ 1996 Acquired Barclays Bank of Canada 1998 Acquired National Westminster Bank of Canada 2000 Acquired Republic National Bank of New York (Canada) Principal Subsidiaries 2001 Acquired CCF Canada HSBC Securities (Canada) Inc 2004 Acquired Intesa Bank Canada Brokerage Securities HSBC Global Asset Management (Canada) Limited 1995 Established HSBC InvestDirect Portfolio manager & investment counsellor 1995 Acquired HSBC James Capel Canada Inc HSBC Investment Funds (Canada) Inc.
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