Political Ecology in Large Format Films: Analyzing

Total Page:16

File Type:pdf, Size:1020Kb

Political Ecology in Large Format Films: Analyzing Florida State University Libraries Electronic Theses, Treatises and Dissertations The Graduate School 2007 Political Ecology in Large-Format Films: Analyzing Environmental Representation & Audience Reception of Imax Nature Documentaries Jason Kemmitt Smith Follow this and additional works at the FSU Digital Library. For more information, please contact [email protected] THE FLORIDA STATE UNIVERSITY COLLEGE OF COMMUNICATION POLITICAL ECOLOGY IN LARGE-FORMAT FILMS: ANALYZING ENVIRONMENTAL REPRESENTATION & AUDIENCE RECEPTION OF IMAX NATURE DOCUMENTARIES By JASON KEMMITT SMITH A Dissertation submitted to the Department of Communication in partial fulfillment of the requirements for the degree of Doctor of Philosophy Degree Awarded: Summer Semester, 2007 The members of the Committee approve the dissertation of Jason Kemmitt Smith defended on November 13, 2006. ___________________________________ Andy Opel Professor Co-Directing Dissertation ___________________________________ Stephen McDowell Professor Co-Directing Dissertation ___________________________________ Phil Steinberg Outside Committee Member ___________________________________ Donna Nudd Committee Member Approved: _______________________________________________ Stephen McDowell, Chair, Department of Communication _______________________________________________ John Mayo, Dean, College of Communications The Office of Graduate Studies has verified and approved the above named committee members. ii ACKNOWLEDGEMENTS There are so many people I need to thank because of their support throughout my graduate career. Without their love, understanding, guidance, financial assistance and advice, I would not have been able to complete this project and receive my doctorate. First and foremost, I must express my gratitude for my faith in God, recovery, and the fellowship of Alcoholics Anonymous. Then, I must thank my mother, Suzanne P. Smith. Your undying devotion to your children over the years, while experiencing the loss of your husband and debilitating health has been nothing less than awe-inspiring. I love and admire you more than you can possibly imagine. Also, without my two sisters Sarah A. Smith and Jessica L. Smith, I would not have the strength or confidence to keep going; I love you both immensely. To my father, James J. Smith, M.D., who died in 1996 and encouraged me to follow a career in communication, I will always love you. Beyond my immediate family, I am grateful for the love and kindness of the following: The Casarella Family, Dr. George and Eugenie Edmonds, George and Corrine Edmonds, Dr. Stephen and Penelope Leach, Dorothy Wright, The Murphys, The Brownings, The Stouts, Richard Delhaie, Chris Guiles, Tom Casarella, Firat Tuzunkan, Joseph Debellis, Lilly Byrd Messec-Anderson, Lucy Perrone, The Perrone Family, Johnny “Fire” Smith, Will Kinnally, Kimberly Leahy, Megan Fitzgerald, Kaysee Baker, Will Dulaney, Mark Hollingsworth, Bob Iglehardt, Brett Law, “Buddha” Jeff, Leslie Whatley, Jamie McLaughlin, Sharla June Benedict, Matty, Shaun “Tennessee Stix” MacMillan, Joel Barto and Jim Danitschek, M.D. I am indebted to a long list of people for their patient, nurturing guidance during my elementary, high school, collegiate and graduate careers that includes: my learning disability teachers and assistants from Ashford Elementary School and E. O. Smith High School, Frank Christianson-Lagay, Todd Bryda, Kevin McClure, Agnes Doody, Donald Ellis, Roger Desmond, Jack Banks, Katherine Black, Evelyn Chen, Bill Yousman, Gary Heald, John Mayo, Donnalyn Pompper, Art Raney, Laura Arpan, Donna Nudd, Davis Houck, Barry Sapolsky, Marilyn Young, Barney Warf, Phil Steinberg, Bill Law, Mary Ealey, Natasha Hinson-Turner and Hans Meyer. I greatly appreciate the help of the World Golf Hall of Fame and IMAX Theater in St. Augustine, Florida, The Museum of Science and Industry in Tampa, Florida, and Challenger Learning Center and IMAX Theater in Tallahassee, Florida. I would like to thank Rick Fisher and Michelle Personette at the Challenger Learning Center. iii Finally, I owe a tremendous amount of gratitude to Andy Opel and Steve McDowell. Steve not only helped me get my foot in the door at Florida State in the College of Communication, but maintained a steady connection with me throughout my trials of teaching, coursework and research. Without Andy, this project would not have gotten off the ground. Years of working with him generated great conversations, musicianship and multiple ideas (especially the one for this project). I am honored to have had the opportunity to work alongside, present research, and publish with such a genuine, talented person. I am also grateful for his continued dedication toward assisting me in advancing my career. iv TABLE OF CONTENTS ABSTRACT ..............................................................................................................................................................VII 1. NATURE ON THE BIG SCREEN: .......................................................................................................................1 “IMAX: THINK BIG!” ..........................................................................................................................................1 SEEING IMAGES ON THE BIG SCREEN:THE IMAX EXPERIENCE ............................................................................4 “IMAGE MAXIMUM”NATURE:LOOKING AT THE BIG PICTURE..................................................................................7 2. THE IMAX EXPERIENCE®.................................................................................................................................9 PROJECTING “LARGER-THAN-LIFE”IMAGES: IMAX PRODUCTION ...........................................................................9 THE “REALLY BIG”MOVIE MAKING BUSINESS.......................................................................................................11 IMAX NATURE AND WILDLIFE DOCUMENTARIES...................................................................................................14 IMAX, NATURE &REPRESENTATION .....................................................................................................................17 NATURE AS COMMODITY IN SOCIETY......................................................................................................................21 3. THE RELATIONSHIP BETWEEN SOCIETY & NATURE: FROM ECONOMIC ANTHROPOLOGY TO POLITICAL ECOLOGY...................................................................................................................................22 HISTORICAL ROLE OF MATERIAL NATURE IN MARKET ECONOMIES .......................................................................25 HUMANS &NATURE IN INDUSTRIAL SOCIETY.........................................................................................................30 From Pastoral to Urban Life: The Reflection of Nature in Industrial Culture ..................................................31 SUSTAINABILITY OF CAPITALISM &POLITICAL ECOLOGY ......................................................................................33 PUBLIC &PRIVATE TENSIONS CREATING PERCEPTIONS ABOUT NATURE................................................................35 INDIVIDUALISM &BIO-CENTRISM...........................................................................................................................37 MEDIA’S ROLE IN ALIENATING HUMANS FROM MATERIAL NATURE ......................................................................38 4. ENVIRONMENTAL REPRESENTATION IN MEDIA & POPULAR CULTURE: THE CASE FOR THE IMAX EXPERIENCE............................................................................................................................................39 CUTE &FUZZY NATURE..........................................................................................................................................39 THE ENVIRONMENT THROUGH THE MEDIA’S EYES .................................................................................................41 NOT IN MY BACKYARD TO THE HEADWATERS FOREST:RESISTANT VOICES...........................................................44 ENVIRO-POP:GREENWASHING CULTURE ................................................................................................................48 NATURE’S NICKELODEON........................................................................................................................................50 Creating the Documentary.................................................................................................................................55 IMAGES OF SUBLIME NATURE,MYTH AND FILM .....................................................................................................55 THE ENVIRONMENTAL SPECTACLE..........................................................................................................................56 THE DEVELOPMENT OF EXHIBITING CREATURES FOR AMUSEMENT:FROM THE COLISEUM TO SEA WORLD...........58 IMAX: SPECTACULAR ENVIRONMENTS ..................................................................................................................59 5. METHODOLOGY: GAZING AT MAXIMUM NATURE ...............................................................................61 ORBITING THE PLANET &BEYOND:SEATED IN THE IMAX THEATER.....................................................................61 AUDIENCES RECEPTION OF THE IMAX EXPERIENCE:DOES SIZE MATTER? ........................................................62 ANALYZING
Recommended publications
  • Dive 010 - Sea Docs
    Dive 010 - Sea Docs Our last collection of Sea Genre films focusing on the watery realms of The Soundtrack Zone may be classified as films in the Sea Documentary genre or, for short, Sea Docs. Two early examples of scores for a Sea Doc film were those composed by Paul J. Smith for two Walt Disney’s True-Life Adventures films: Beaver Valley (1950) and Prowlers of the Everglades (1953). A Disneyland LP (WDL-4011 – released in 1975) included the following tracks from those two films: Beaver Valley (7:15) - Beaver Valley Theme - Baby Ducks - Beaver Romance - Salmon Run – Otters Prowlers of the Everglades (4:09) - Alligators - Swamp Deluge - Otters And Gators LP In 1956, Walt Disney’s Disneyland WDL-4006 LP presented Paul J. Smith’s score for another True-Life Adventure film, Secrets of Life. One of the album’s suites, “Under The Sea And Along The Shore,” includes several underwater-related tracks: Decorator Crab, Jellyfish, Angler Fish, and Fiddler Crabs (04:21) LP Three years later, in 1959, Walt Disney released a short film titled Mysteries of the Deep (23:55). Three of these films – Beaver Valley, Prowlers of the Everglades, and Mysteries of the Deep are available on DVD (see DVD 1 photo below). Secrets of Life is included on DVD 2 (see photo below). DVD 1 DVD 2 Unfortunately none of the scores for these Walt Disney underwater-related films have been commercially issued on CD. Fortunately, the scores of many subsequent Sea Docs films have been released over the years on LP and/or CD.
    [Show full text]
  • The Animated Roots of Wildlife Films: Animals, People
    THE ANIMATED ROOTS OF WILDLIFE FILMS: ANIMALS, PEOPLE, ANIMATION AND THE ORIGIN OF WALT DISNEY’S TRUE-LIFE ADVENTURES by Robert Cruz Jr. A thesis submitted in partial fulfillment of the requirements for the degree of Master of Fine Arts in Science and Natural History Filmmaking MONTANA STATE UNIVERSITY Bozeman, Montana April 2012 ©COPYRIGHT by Robert Cruz Jr. 2012 All Rights Reserved ii APPROVAL of a thesis submitted by Robert Cruz Jr. This thesis has been read by each member of the thesis committee and has been found to be satisfactory regarding content, English usage, format, citation, bibliographic style, and consistency and is ready for submission to The Graduate School. Dennis Aig Approved for the School of Film and Photography Robert Arnold Approved for The Graduate School Dr. Carl A. Fox iii STATEMENT OF PERMISSION TO USE In presenting this thesis in partial fulfillment of the requirements for a master’s degree at Montana State University, I agree that the Library shall make it available to borrowers under rules of the Library. If I have indicated my intention to copyright this thesis by including a copyright notice page, copying is allowable only for scholarly purposes, consistent with “fair use” as prescribed in the U.S. Copyright Law. Requests for permission for extended quotation from or reproduction of this thesis in whole or in parts may be granted only by the copyright holder. Robert Cruz Jr. April 2012 iv TABLE OF CONTENTS 1. INTRODUCTORY QUOTES .....................................................................................1
    [Show full text]
  • Condensed 8-27-16 Delegate List for Website
    Delegate List as of August 27, 2016 First Last Company Title City State Country Lauren Alleva World Golf Hall of Fame IMAX Theater Marketing & Promotions Manager St. Augustine FL USA Abdullah Alshtail The Scientific Center IMAX Theater Manager Kuwait Stephen Amezdroz December Media Pty Ltd Producer South Melbourne VIC Australia Marketing and Communications Christina Amrhein The Challenger Learning Center Manager Tallahassee FL USA Violet Angell Golden Gate 3D Producer Berkeley CA USA John Angle The Tech Museum IMAX Chief Projectionist San Jose CA USA Chris Appleton IMAX Corporation Senior Manager, Aftermarket Sales Los Angeles CA USA Tim Archer Masters Digital Canada Director of Marketing and Katie Baasen McWane Science Center Communications Birmingham AL USA Doris Babiera IMAX Corporation Associate Manager, Film Distribution Los Angeles CA USA Shauna Badheka MacGillivray Freeman Films Distribution Coordinator Laguna Beach CA USA Peter Bak-Larsen Tycho Brahe Planetarium CEO Denmark Janine Baker nWave Pictures Distribution Snr VP Film Distribution Burbank CA USA Center for Science & Society and Twin JoAnna Baldwin Mallory Cities PBS Producer/Executive Producer Boston MA USA Jim Barath Sonics ESD Principal Monterey CA USA Jonathan Barker SK Films President & CEO Toronto ON Canada Director of Distribution Media and Chip Bartlett MacGillivray Freeman Films Technology Laguna Beach CA USA Sandy Baumgartner Saskatchewan Science Centre Chief Executive Officer Regina SK Canada Samantha Belpasso-Robinson The Tech Museum IMAX Theater Operations Supervisor San Jose CA USA Amanda Bennett Denver Museum of Nature & Science Marketing Director Denver CO USA Jenn Bentz Borcherding Pacific Science Center IMAX Projectionist Supervisor Seattle WA USA Vice President Product Development Tod Beric IMAX Corporation Engineering Mississauga ON Canada 1 Delegate List as of August 27, 2016 First Last Company Title City State Country Jonathan Bird Oceanic Research Group, Inc.
    [Show full text]
  • Graeme Ferguson
    Ontario Place - home of IMAX Ferguson: It's a film about what it's hke film in Cinesphere? to join the circus, to be a Ferguson: Not for the pubhc. We'll Graeme performer in the circus. The film is pro­ probably be doing our pre­ duced and directed by my partner views there. It's the only existing theatre Roman Kroitor, and will probably be Ferguson called "This Way to the Big Show." where we can look at an IMAX film. Ques: Will IMAX be part of all world Ques: Did he use actors in the fUm? — by Shelby M. Gregory and Phyllis Expos to come? Wilson. Ferguson: No, he used only circus per­ Ferguson: There is an Expo taking place sonnel. Roman took the cam­ Graeme Ferguson is the Director- in Spokane in 1974, and the era right into the circus, and filmed Cameraman-Producer of "North of United States PaviUon will feature an during actual performances. It was very Superior". He is also president of Multi- IMAX theatre. Screen Corporation Limited, located in difficult because they could only get Gait-Cambridge, Ontario (developers of about two or three shots in any one Ques: Are they paying for the produc­ IMAX). performance. tion of a film? Ques: Was this filmed with the standard Ferguson: Yes, Paramount Pictures is Ques: What have you been doing since IMAX camera? producing, and Roman and I North of Superior? are involved. Ferguson: Yes, John Spotton was the Ferguson: We're just finishing a film for cameraman. Eldon Rathburn, Ques: Is it a feature film? Ringhng Brothers and Bar- who did the music for Labyrinth, is num and Bailey.
    [Show full text]
  • 9. IMAX Technology and the Tourist Gaze
    Charles R. Acland IMAX TECHNOLOGY AND THE TOURIST GAZE Abstract IMAX grew out of the large and multiple screen lm experiments pro- duced for Expo ’67 in Montréal. Since then, it has become the most suc- cessful large format cinema technology.IMAX is a multiple articulation of technological system, corporate entity and cinema practice. This article shows how IMAX is reintroducing a technologically mediated form of ‘tourist gaze’, as elaborated by John Urry,into the context of the insti- tutions of museums and theme parks. IMAX is seen as a powerful exem- plar of the changing role of cinema-going in contemporary post-Fordist culture, revealing new congurations of older cultural forms and practices. In particular,the growth of this brand of commercial cinema runs parallel to a blurring of the realms of social and cultural activity,referred to as a process of ‘dedifferentiation’. This article gives special attention to the espistemological dimensions of IMAX’s conditions of spectatorship. Keywords cinema; epistemology; postmodernism; technology; tourism; spectatorship Technologies and institutional locations of IMAX N E O F T H E rst things you notice at the start of an IMAX lm, after the suspenseful atmosphere created by the mufed acoustics of the theatre, andO after you sink into one of the steeply sloped seats and become aware of the immense screen so close to you, is the clarity of the image. As cinema-goers, we are accustomed to celluloid scratches, to dirty or dim projections, and to oddly ubiquitous focus problems. The IMAX image astonishes with its vibrant colours and ne details.
    [Show full text]
  • Spirit Adventure
    SPIRITofofof ADVENTURE A MACGILLIVRAY FREEMAN FILM Executive Producers Alvin Townley and Burton Roberts From the Academy Award® nominated producers of EVEREST, the highest-grossing documentary of all time…. …and from the best-selling author of LEGACY OF HONOR…. …comes a motion picture that will reignite a Movement and inspire a nation with Scouting’s SPIRIT OF ADVENTURE. Addressing America’s challenges. As Scouting begins this new century, America needs its programs more than ever – yet too many youth and adults who could benefit from Scouting are not involved. For our country’s sake, Scouting need to reach these individuals. America’s challenges Scouting solutions Personal responsibility Scouts learn to take charge of their lives, make independent choices, and accept responsibility for actions or inactions. Health and fitness Scouting provides the exercise and outdoor activity today’s youth and families need. It develops healthy lifestyle habits. Leadership and motivation Scouting instills leadership skills and personal motivation via goal-oriented training, experiences, and advancement. Broad education Scouting skills and merit badges equip youth with the broad knowledge they need to reach their potential. Character In Scouting, youth find leaders, friends, and communities that instill strong values as they mature into unique individuals. Citizenship and service Scouts adopt principles of collective citizenship, learn about duty to others and our planet, and develop a spirit of service. Mentoring Scouting helps youth build relationships with adults who help them develop into successful young men and women. How can we instill these values in youth and families effectively? Show them Scouting in a new, exciting, and relevant way..
    [Show full text]
  • Filmography 1963 Through 2018 Greg Macgillivray (Right) with His Friend and Filmmaking Partner of Eleven Years, Jim Freeman in 1976
    MacGillivray Freeman Films Filmography 1963 through 2018 Greg MacGillivray (right) with his friend and filmmaking partner of eleven years, Jim Freeman in 1976. The two made their first IMAX Theatre film together, the seminal To Fly!, which premiered at the Smithsonian National Air and Space Museum on July 1, 1976, one day after Jim’s untimely death in a helicopter crash. “Jim and I cared only that a film be beautiful and expressive, not that it make a lot of money. But in the end the films did make a profit because they were unique, which expanded the audience by a factor of five.” —Greg MacGillivray 2 MacGillivray Freeman Films Filmography Greg MacGillivray: Cinema’s First Billion Dollar Box Office Documentarian he billion dollar box office benchmark was never on Greg MacGillivray’s bucket list, in fact he describes being “a little embarrassed about it,” but even the entertainment industry’s trade journal TDaily Variety found the achievement worth a six-page spread late last summer. As the first documentary filmmaker to earn $1 billion in worldwide ticket sales, giant-screen film producer/director Greg MacGillivray joined an elite club—approximately 100 filmmakers—who have attained this level of success. Daily Variety’s Iain Blair writes, “The film business is full of showy sprinters: filmmakers and movies that flash by as they ring up impressive box office numbers, only to leave little of substance in their wake. Then there are the dedicated long-distance specialists, like Greg MacGillivray, whose thought-provoking documentaries —including EVEREST, TO THE ARCTIC, TO FLY! and THE LIVING Sea—play for years, even decades at a time.
    [Show full text]
  • 1962-63 Year Book Canadian Motion Picture Industry
    FROM THE OF THE CREATIVE the industry’s most distinguished array of moviemaking talents will make this Columbia’s brilliant year of achievement. COLUMBIA PICTURES C0RP0RATI0 The world’s most popular fountain drinks! ORANGE People get thirsty just looking at it! The New Queen Dispenser is illuminated and animated to attract customers and earn profits—it does ! and Easse ROOT BEER This self-contained Hires Barrel will increase sales by 300% or more . and it’s all plus business! PRODUCTS OF CRUSH INTERNATIONAL LIMITED MONTREAL • TORONTO • WINNIPEG • VANCOUVER 1962-63 YEAR BOOK CANADIAN MOTION PICTURE INDUSTRY WITH TELEVISION SECTION PRICE $3.00 FILM PUBLICATIONS of Canada, Ltd. 175 BLOOR ST. EAST TORONTO 5. ONT. CANADA Editor: HYE BOSSIN Assistants: Miss E. Silver and Ben Halter this is where the show goes on The sound and projection equipment in your booth is the heart of your theatre. If this equipment fails, your show stops. The only protection against this is top quality equipment, regularly serviced. That's why it pays to talk to the people at General Sound. They have the most complete line of High Fidelity and Stereo sound and projection equipment in Canada. You have a whole range of fine names to choose from, backed up by first rate service facilities from coast- to-coast. Call General Sound, the heart of good picture projection, tomorrow. General Sound m, GENERAL SOUND AND THEATRE EQUIPMENT LTD. S 861 BAY STREET, TORONTO Offices in Voncouver, Winnipeg, Calgary, Montreal, Halifax, Saint John Index of Sections Pioneer of the Year Award 16 Exhibition ..... ----- 19 Theatre Director 37 Distribution ________ 63 Production .
    [Show full text]
  • Turner Classic Movies, Walt Disney World Resort and the Walt Disney Studios Team up to Share Stories Centered on Classic Film
    Nov. 26, 2014 Turner Classic Movies, Walt Disney World Resort and The Walt Disney Studios Team Up to Share Stories Centered on Classic Film Features Include New TCM Integration in Theme Park Attraction and On-Air Showcase of Disney Treasures Turner Classic Movies (TCM) today announced new strategic relationships with Walt Disney World Resort and The Walt Disney Studios to broaden its reach in family entertainment with joint efforts centered on classic film. At Disney's Hollywood Studios, the "The Great Movie Ride" Attraction highlights some of the most famous film moments in silver screen history and is set to receive a TCM-curated refresh of the pre-show and the finale. TCM branding will be integrated into the attraction's marquee as well as banners, posters and display windows outside the attraction. In the queue line, families will enjoy new digital movie posters and will watch a new pre-ride video with TCM host Robert Osborne providing illuminating insights from the movies some of which guests will experience during the ride. The finale will feature an all-new montage of classic movie moments. After guests exit the attraction, they will have a photo opportunity with a classic movie theme. The TCM-curated refresh is set to launch by spring. As part of the relationship with The Walt Disney Studios, TCM will launch Treasures from the Disney Vault, a recurring on-air showcase that will include such live-action Disney features as Treasure Island (1950), Darby O'Gill and the Little People (1959) and Pollyanna (1960); animated films like The Three Caballeros (1944) and The Adventures of Ichabod and Mr.
    [Show full text]
  • Northern Conference Film and Video Guide on Native and Northern Justice Issues
    DOCUMENT RESUME ED 287 653 RC 016 466 TITLE Northern Conference Film and Video Guide on Native and Northern Justice Issues. INSTITUTION Simon Fraser Univ., Burnaby (British Columbia). REPORT NO ISBN-0-86491-051-7 PUB DATE 85 NOTE 247p.; Prepared by the Northern Conference Resource Centre. AVAILABLE FROM Northern Conference Film Guide, Continuing Studies, Simon Fraser University, Burnaby, British Columbia, Canada V5A 1S6 ($25.00 Canadian, $18.00 U.S. Currency). PUB TYPE Reference Materials - Bibliographies (131) EDRS PRICE MF01 Plus Postage. PC Not Available from EDRS. DESCRIPTORS Adolescent Development; *American Indians; *Canada Natives; Children; Civil Rights; Community Services; Correctional Rehabilitation; Cultural Differences; *Cultural Education; *Delinquency; Drug Abuse; Economic Development; Eskimo Aleut Languages; Family Life; Family Programs; *Films; French; Government Role; Juvenile Courts; Legal Aid; Minority Groups; Slides; Social Problems; Suicide; Tribal Sovereignty; Tribes; Videotape Recordings; Young Adults; Youth; *Youth Problems; Youth Programs IDENTIFIERS Canada ABSTRACT Intended for teacheLs and practitioners, this film and video guide contains 235 entries pertaining to the administration of justice, culture and lifestyle, am: education and services in northern Canada, it is divided into eight sections: Native lifestyle (97 items); economic development (28), rights and self-government (20); education and training (14); criminal justice system (26); family services (19); youth and children (10); and alcohol and drug abuse/suicide (21). Each entry includes: title, responsible person or organization, name and address of distributor, date (1960-1984), format (16mm film, videotape, slide-tape, etc.), presence of accompanying support materials, length, sound and color information, language (predominantly English, some also French and Inuit), rental/purchase fees and preview availability, suggested use, and a brief description.
    [Show full text]
  • Estta1050036 04/20/2020 in the United States Patent And
    Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov ESTTA Tracking number: ESTTA1050036 Filing date: 04/20/2020 IN THE UNITED STATES PATENT AND TRADEMARK OFFICE BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD Proceeding 91254173 Party Plaintiff IMAX Corporation Correspondence CHRISTOPHER P BUSSERT Address KILPATRICK TOWNSEND & STOCKTON LLP 1100 PEACHTREE STREET, SUITE 2800 ATLANTA, GA 30309 UNITED STATES [email protected], [email protected], [email protected] 404-815-6500 Submission Motion to Amend Pleading/Amended Pleading Filer's Name Christopher P. Bussert Filer's email [email protected], [email protected], [email protected] Signature /Christopher P. Bussert/ Date 04/20/2020 Attachments 2020.04.20 Amended Notice of Opposition for Shenzhen Bao_an PuRuiCai Electronic Firm Limited.pdf(252165 bytes ) IN THE UNITED STATES PATENT AND TRADEMARK OFFICE BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD In the matter of Application Serial No. 88/622,245; IMAXCAN; Published in the Official Gazette of January 21, 2020 IMAX CORPORATION, ) ) Opposer, ) ) v. ) Opposition No. 91254173 ) SHENZHEN BAO’AN PURUICAI ) ELECTRONIC FIRM LIMITED, ) ) Applicant. ) AMENDED NOTICE OF OPPOSITION Opposer IMAX Corporation (“Opposer”), a Canadian corporation whose business address is 2525 Speakman Drive, Sheridan Science and Technology Park, Mississauga, Ontario, Canada L5K 1B1, believes that it will be damaged by registration of the IMAXCAN mark as currently shown in Application Serial No. 88/622,245 and hereby submits this Amended Notice of Opposition pursuant to 37 C.F.R. §2.107(a) and Fed. R. Civ. P. 15, by which Opposer opposes the same pursuant to the provisions of 15 U.S.C.
    [Show full text]
  • The Field Guide to Sponsored Films
    THE FIELD GUIDE TO SPONSORED FILMS by Rick Prelinger National Film Preservation Foundation San Francisco, California Rick Prelinger is the founder of the Prelinger Archives, a collection of 51,000 advertising, educational, industrial, and amateur films that was acquired by the Library of Congress in 2002. He has partnered with the Internet Archive (www.archive.org) to make 2,000 films from his collection available online and worked with the Voyager Company to produce 14 laser discs and CD-ROMs of films drawn from his collection, including Ephemeral Films, the series Our Secret Century, and Call It Home: The House That Private Enterprise Built. In 2004, Rick and Megan Shaw Prelinger established the Prelinger Library in San Francisco. National Film Preservation Foundation 870 Market Street, Suite 1113 San Francisco, CA 94102 © 2006 by the National Film Preservation Foundation Library of Congress Cataloging-in-Publication Data Prelinger, Rick, 1953– The field guide to sponsored films / Rick Prelinger. p. cm. Includes index. ISBN 0-9747099-3-X (alk. paper) 1. Industrial films—Catalogs. 2. Business—Film catalogs. 3. Motion pictures in adver- tising. 4. Business in motion pictures. I. Title. HF1007.P863 2006 011´.372—dc22 2006029038 CIP This publication was made possible through a grant from The Andrew W. Mellon Foundation. It may be downloaded as a PDF file from the National Film Preservation Foundation Web site: www.filmpreservation.org. Photo credits Cover and title page (from left): Admiral Cigarette (1897), courtesy of Library of Congress; Now You’re Talking (1927), courtesy of Library of Congress; Highlights and Shadows (1938), courtesy of George Eastman House.
    [Show full text]