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September 2015 Hot Summer......Cool Relief Summer......Cool Hot The Collectors Club, Inc. Calendar of Events PMB 609, 4780 Ashford Dunwoody Rd., Suite A, Atlanta, GA 30338 Coca-Cola Days 2015-2017 EXECUTIVE BOARD September 25 - 26, 2015 ___________________________________________________________________________________ Atlantic, Iowa President Vice President Secretary Dan Deane Elizabeth Wright Hilda King Pause on the Prairie VI 720 Avery Street 1465 Derby Country Cres P.O. Box 1706 Paws in the Jungle San Bernadino, CA 92404 Oakville ON L6M 4N9 Apopka, FL 32706 Oct 15 - 17, 2015 909-882-2240 905-847-0569 407-814-7430 [email protected] [email protected] [email protected] Wichita, KS ___________________________________________________________________________ Choo Choo Connection Treasurer Publications Director Merchandise Director November 12-14, 2015 Charlotte Segovia Rob Mathison John Waddell Chattanooga, TN 2360 Melrose Trace 2720 Reagan Street, #205 686 Antioch Rd Cumming, GA 30041 Dallas, TX 75219 Cedartown. GA 30125 Minnefest 770-844-0097 214-929-0555 770-749-0087 October 23 -24, 2015 [email protected] [email protected] [email protected] Minneapolis, MN ________________________________________________________________________________ Florida Fun Fest Membership Director East District Rep. West District Rep. January 27-30, 2016 Janet Noterman Steve Brumbelow Clint Dougherty 1636 Holeman Dr. 1755 Berkshire Ct 901 W, Margaret Ave Lake Buena Vista, FL Erie, CO 80516 Snellville, GA 30078 Ridgectest,CA 93555 303-665-2207 770-841-0739 760-793-5909 Great Get Together 303-229-1502 cell [email protected] [email protected] February 11-14, 2016 [email protected] Ontario, CA ___________________________________________________________________________ Tex Fest Contact: March 17-19, 2016 For address corrections, Chapter Rosters and Richardson, TX Newsletters NOT received ...........................................Membership Director For Merchandise ..........................................................Merchandise Director Springtime in Atlanta For Financial concern or questions .................................................Treasurer March 23-26, 2016 Webmaster ......................................................webmaster@cocacolaclub.org Website .......................................................................www.cocacolaclub.org Atlanta, GA Spring Fling April 22-23, 2016 Overland Park, KS WORLDWIDE: Badger Pause Foreign 64 East District: May 12-15, 2016 Ontario, New Brunswick, Green Bay, WI Newfoundland, Nova Scotia, Quebec. 42nd National Convention July 5 - 9, 2016 West District: Alaska, Hawaii, Manitoba, Yukon Reston, VA Territories, Alberta, British Columbia, NorthWest Territory 43rd National Convention Saskatchewan, Mexico August 1 - 5, 2017 Orlando, FL Vice President: All chapters outside of 44th National Convention North America June 26-30, 2018 Bettendorf, IA East West Foreign Please contact Publications District District 64 Director if you want your 776 1389 event listed here. Send your dates, location now for 2015 events. page 2 September 2015 www.cocacolaclub.org President’s Message board expenses and transparency were discussed. Both items are on agenda for the next board meeting. I agree that the membership should know what items were proposed and what each board As you read this, we are member voted for or against. With the board’s less than a month away from approval, I hope to have the board meeting minutes our Fall board meeting. One posted in the member’s only section. Certainly of the items on the agenda items of a sensitive nature and surprises will need to will be the surveys you be redacted but the general club business should be completed at this convention. available to the membership. In an effort to please the The old web address of www.cocacolaclub.org most people, we will discuss is still working and will redirect to the new web implementing those changes address for some time. We do have a working that the majority of you website again after several months of inoperability. mentioned. Sharon Shanholtzer is the temporary webmaster I know that we have discussed this and I have until we have the board meeting. Sharon has brought it up at our local chapter meetings. There learned the program and is working on making it as was a belief that the club makes a profit on the easy and user friendly as we can. If you have any meal events. Actually, the price you pay is within suggestions, please let us know. We plan to have pennies of what we pay. When we figure in the our auction results in the member’s only section centerpiece and the gift, the club loses on every shortly and I am looking forward to some content meal we provide. from The Coca-Cola Company as well. That begs the question, why have a meal event The website now uses your e-mail address to log at all? Part of all hotel contracts require a certain into the member’s only section. This is the e-mail guarantee of food and beverage sales before tax address you gave us when you joined or renewed. and service fee. We have been very aggressive It is very important to clearly list that address on in keeping that figure to $12,000 to $15,000 and your application as it must be exact. If we have to those banquet sales actually pay for the “free” guess the characters, it is quite possible that you meeting space we use. Thank you to those of you will not get access.. that attend these meal events as your participation Until next month, HAPPY COLLECTING! allows us the use of the meeting room space we use during the convention. What we put in the packets and what we give out at the meal events is always a problem. The board looks for new and different things, but after 40 years of conventions, we are running out of things we haven’t done before. The selection of available items is limited so we have gotten in a rut of recycling things. I know that the board wants to give you the best bang for your buck and we want you to be pleased with whatever we finally decide. If you attended or heard of the discussion at the chapter president’s meeting, you are aware that The Coca-Cola Collectors News September 2015 page 3 Starting and Stopping Points of Collecting by Bill Combs After hosting the New Attendees Seminar (NAS) scripted "tail" of the letter C falls under the letter with Elizabeth Wright and Ron Antonio for the A in Coca. You'll see last dozen plus years I've realized that there are a that in pretty much few things that we take for granted as "common all collectibles. Signs, knowledge" that take the newer folks by surprise. trays, toys, newspaper One of those things is the way many Coca-Cola ads - everything. It's collectors define their collections by different eras. also a way collectors It's also interesting to those of us who've "been use to determine authenticity of an item. (Now around awhile" how the interest in those eras has realize this - it's a helpful thing to use BUT there changed. ARE early pieces, including signs through the Ninety nine percent of us started out the same 1930s that DON'T have the trademark in the tail. way. You hear it from new collectors at the NAS There are also great reproductions that DO drop the each and every year. You start out buying and trademark in there) As for a collectors era, if you collecting pretty much ANYTHING that has the are only searching out the "trademark tail" items Coca-Cola logo on it. Toys, bottles, trays, coloring - you are limiting your collection to pre-1940 books - if someone slaps a logo on it you were collectibles. excited and bought it. After trying this method you The "Diminishing Logo" - I met a collector quickly find out that you will never complete your at our convention in Orlando a few years ago who collection and you are slowly spending your kids was only looking for pieces with the diminishing inheritance. You then wise up. You will only buy logo on them. That's a pretty specialized collection the "authorized coloring books and puzzles" Then that's probably only going to include different you move on to the really deep collecting phase types of signs and paper ads. I've gotta admit, I searching for a new way to specialize. Maybe you can imagine a room full of this particular logo start collecting cars, trucks and trains. Maybe tin, looking pretty spectacular. It's an impressive porcelain, wood or paper signs dominate your walls. logo and pretty striking on those signs that use it. Bottles and cans have always been the backbone The "diminishing logo" would be a very specific of many collections. You buy what you like. window of collecting with those items appearing in What makes you happy and proud to show your the 1920's through mid 1930's. collector friends. Even then - you can't have it all. That logo might be best How are you going to pick your start and stopping described as looking like a points? Many of us narrow down those choices by red, white, green and yellow years or different eras in the history of Coca-Cola (the majority of the times) advertising. When a certain style of promotion porcelain sign placed at a changed for The Company our collecting habits slight angle in the back of change. Let's look at a few of those collecting each advertisement. points. The "Trademark In The Tail of the C" - The "Fishtail" or "Arciform" Logo - This era Starting with the beginning of advertising for is one that's seen the biggest change in the mind of Coca-Cola through the late 1930s the "trademark collectors in my registered" portion of mind. It's the first the logo was printed logo change that in the first letter C of made me feel old the word Coca.
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