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Real People. Real Help. Real Close

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Real People. Real Help. Real Close communicate the results and future plans. future and results the communicate pledge. To execute the program as outlined, we will evaluate store and wholesaler commitments on December 4, 2009 and and 2009 4, December on commitments wholesaler and store evaluate will we outlined, as program the execute To pledge. If you believe this is a valuable MHA service, make your pledge and urge your wholesale partners and neighboring stores to to stores neighboring and partners wholesale your urge and pledge your make service, MHA valuable a is this believe you If stores. To continue, MHA needs the financial support of our wholesale partners and pledges from a minimum number stores. stores. number minimum a from pledges and partners wholesale our of support financial the needs MHA continue, To stores. only program in the nation exclusively promoting the service, convenience and local ownership of independent hardware hardware independent of ownership local and convenience service, the promoting exclusively nation the in program only program relies on the commitment of your store and our wholesale partners. This is the the is This partners. wholesale our and store your of commitment the on relies program Store!™ Hardware Local My MHA’s purchase additional $38 individual 2010 game tickets in December. in tickets game 2010 individual $38 additional purchase March 1, 2010, and July 1, 2010, net 30. net 2010, 1, July and 2010, 1, March Yes, put me on a mailing/phone list for the opportunity to to opportunity the for list mailing/phone a on me put Yes, * You will be billed in two equal installments on on installments equal two in billed be will You * Stevens Point, WI 54481 Fax to: 715-341-4080* 715-341-4080* to: Fax 54481 WI Point, Stevens Date $375 $475 $500,000 Under Mail to: MHA, 2801 Dixon St., PO Box 8033, 8033, Box PO St., Dixon 2801 MHA, to: Mail Signature Signature $475 $600 $500,000-$749,999 Expiration Date Expiration ZIP State $575 $775 $750-$999,999 Name on Card on Name City $675 $975 $1,000,000+ Card # Card Amount $ __________ $ Amount Address (Greater MN, ND, SD) ND, MN, (Greater Area) Metro County (11 Bill me* me* Bill Enclosed Check Regional Stores Regional Stores Metro Volume Store Discover Card Discover MasterCard VISA Store Name Store Check One: One: Check One: Check Payment Type Payment Name : December 4, 2009 4, December : Deadline Pledge My Local Hardware Store!™ Hardware Local My with the following pledge: following the with at ownership I want to tell more people about the great service, convenience and local local and convenience service, great the about people more tell to want I 2010 Pledge Form Form Pledge 2010 Yes, that's the right call! right the that's Yes, pledge! make the the make AY! D TO AGE P THIS FAX D AN OUT FILL C'mon, Real People. Real Help. Real Close. (Promoting Your Traffic, Sales and Profits!) To Our Friends Across Minnesota, North Dakota and South Dakota, 2010 will be an exciting year. All indicators point to our economy positively moving ahead. Our Midwest Hardware Association merger is complete and MHA wants to continue the My Local Hardware Store!™ program. Your View in the New Twins Ballpark in 2010 Two critical points: MHA members (left to • This is the only program in the retail hardware industry consistently right) Jerry Malerich, Rite promoting store benefits of service, convenience and local Hardware and Rental, ownership. Mac Hardin, MHA, Tom Lane, Lane’s True Value • This is your program. It continues when stores pledge. Without enough pledges for 2010, the program could end in 2009. Hardware, and Loren LeVahn, LeVahn Brothers And next year participating stores will share in the excitement surrounding Hardware Hank, are the return of outdoor major league baseball to the upper Midwest with the pictured here standing in opening of the new Twins ball park in spring 2010. the approximate location Take time to read through the attached information. There is detailed of the season tickets information on the 2010 program, including the opportunity to obtain being held for the 2010 additional tickets to the 2010 Twins season. This will be a once in a lifetime opportunity to create special promotions, incentives and contests for you, My Local Hardware your employees and customers. Store!™ program. The group got a sneak-peek To move ahead, stores pledges must be made and received no later than at the new ballpark in December 4, 2009 .We look forward to your continued support. As always, we welcome your feedback and questions at 952-933-2026 or 800-999-4399. mid-August, just weeks before the field was Regards completed and grass installed. Mac Hardin, The Midwest Hardware Association Real People. Real Help. What Your Store Gets: Real Close. That's the Twins Radio Game Broadcasts, 2010: difference at • Participating stores will be included in a rotation of My Local Arrow Ace Hardware Hardware Store!™ commercials in up to 187 games* (25 pre-season,162 regular season). Each commercial is tagged with the names of at least two pledging stores. Minnesota • Games are broadcast on the 70+ Twins Radio Network Albert Lea KATE AM Hibbing WMFG AM Park Rapids KPRM-AM Aitkin KKIN AM Hutchinson KDUZ AM Pine City WCMP-FM Stations, including KSTP-AM in the Twin Cities. Austin KAUS AM Intnat'l Falls KGHS AM Preston KFIL AM Bemidji KBUN AM Little Falls WYRQ FM Red Wing KWNG FM Benson KBMO AM Long Prairie KEYL FM Rochester KROC AM • Program personal endorsement by Twins Manager, Ron Brainerd WWWI AM Marshall KMHL AM Roseau KRWB AM Gardenhire, as our radio spokesperson and use of his image for Crookston KROX AM Mankato KTOE AM St. Cloud WJON/KXSS AM Dassel KARP FM Mpls/St. Paul KSTP AM Sleepy Eye KNUJ FM store promotion. Detroit Lakes KDLM AM Mpls/St. Paul KMNV-AM Staples KNSP AM Duluth KDAL AM Montevideo KMGM FM Thief River Falls KTRF AM Ely WELY AM Moose Lake WMOZ-FM Wadena KWAD AM • 2010 game tickets, plus the opportunity to purchase additional Faribault KDHL AM Morris KMRS AM Walker KAKK AM tickets for the 2010 season and more! (See pledge page for Fergus Falls KJJK AM New Ulm KNUJ AM Willmar KDJS AM Fosston KKCQ FM Northfield KYMN AM Windom KDOM AM/FM details.) Glenwood KMGK FM Ortonville KDIO AM Winona KWNO AM Grand Rapids KOZY AM Owatonna KRFO AM Worthington KWOA-AM *Final number of games determined by number of pledging stores. North Dakota South Dakota Bismarck KXMR AM Jamestown KQDJ AM Aberdeen KSDN AM Carrington KDAK AM Minot KCJB AM Huron KOKK AM Devils Lake KDLR AM Oakes KDDR AM Pierre KGFX AM Fargo KFGO AM Valley City KOVC AM Sioux Falls KSOO AM Grand Forks KNOX AM Wahpeton KBMW AM Watertown KWAT AM Yankton WNAX AM Millions of your customers listen to the Twins on the radio each week. Each store can receive:** Twins ........................... 795,607 Life size Ron Gardenhire cardboard Vikings .......................... 604,351 stand up for store display! Gopher Football .................. 312,270 Gopher Basketball ................ 241,752 Dick Popp & Staff at Ace Hardware in Moorhead, MN sent us Ron Gardenhire image digital file for Timberwolves .................... 146,618 this photo with “Gardy” in their store. We had great response use in print and promotional ads. Wild ..............................90,843 from stores in 2009 using their store stand-ups in a number of **Stores must agree to terms of use. creative ways! Create Exclusive Store Promotions in 2010 to Drive Traffic, Sales and Profits! • Reward yourself and family! • Create employee incentives for a job well done! • Create customer contests that drive traffic and sales! The entire 2010 season of home games are expected to be sold out well in advance of opening day April 2010. And pledging stores 5 not only have access to at least one pair of single game tickets but will be able to purchase additional tickets not available to the public! The seating chart (shown to left) for the new Twins ballpark shows the approximate location of the association’s tickets for 2010, Diamond Box area, sections 104-107 valued at $38 per seat. Pledging stores can get first shot at purchasing similar priced, additional tickets when the program is approved. Real People. Real Help. What Your Store Gets: Real Close. That's the Twins Radio Game Broadcasts, 2010: difference at • Participating stores will be included in a rotation of My Local Arrow Ace Hardware Hardware Store!™ commercials in up to 187 games* (25 pre-season,162 regular season). Each commercial is tagged with the names of at least two pledging stores. Minnesota • Games are broadcast on the 70+ Twins Radio Network Albert Lea KATE AM Hibbing WMFG AM Park Rapids KPRM-AM Aitkin KKIN AM Hutchinson KDUZ AM Pine City WCMP-FM Stations, including KSTP-AM in the Twin Cities. Austin KAUS AM Intnat'l Falls KGHS AM Preston KFIL AM Bemidji KBUN AM Little Falls WYRQ FM Red Wing KWNG FM Benson KBMO AM Long Prairie KEYL FM Rochester KROC AM • Program personal endorsement by Twins Manager, Ron Brainerd WWWI AM Marshall KMHL AM Roseau KRWB AM Gardenhire, as our radio spokesperson and use of his image for Crookston KROX AM Mankato KTOE AM St. Cloud WJON/KXSS AM Dassel KARP FM Mpls/St. Paul KSTP AM Sleepy Eye KNUJ FM store promotion. Detroit Lakes KDLM AM Mpls/St. Paul KMNV-AM Staples KNSP AM Duluth KDAL AM Montevideo KMGM FM Thief River Falls KTRF AM Ely WELY AM Moose Lake WMOZ-FM Wadena KWAD AM • 2010 game tickets, plus the opportunity to purchase additional Faribault KDHL AM Morris KMRS AM Walker KAKK AM tickets for the 2010 season and more! (See pledge page for Fergus Falls KJJK AM New Ulm KNUJ AM Willmar KDJS AM Fosston KKCQ FM Northfield KYMN AM Windom KDOM AM/FM details.) Glenwood KMGK FM Ortonville KDIO AM Winona KWNO AM Grand Rapids KOZY AM Owatonna KRFO AM Worthington KWOA-AM *Final number of games determined by number of pledging stores.
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