Republication, copying or redistribution by any means is expressly prohibited without the prior written permission of The Economist European Leadership Awards New competitive scholarships to develop tomorrow’s leaders At Cranfield our mission is to inspire people and to enrich management practice and leadership. We do this by developing individuals personally as well as professionally, and by promoting practical management skills alongside theoretical business knowledge. Our new European Leadership Award Scheme will help more future leaders take an MBA to realise their potential. Five awards, each worth £10,000 (approximately €15,000), are being offered, based on an essay competition. The successful candidates will be able to use them on either our Full-time MBA starting in October 2007, or the Executive MBA programme starting in January 2008. Visit Cranfield and find out more about our MBA on one of our preview days, designed to give you the opportunity to experience the teaching style and meet faculty, students and alumni: • Friday 2 March • Saturday 21 April • Friday 18 May • Saturday 30 June • www.cranfieldMBA.biz/ela The Cranfield Experience For further details please contact Maureen Williams, MBA Marketing Manager Tel: +44 (0)1234 754 386 Email:
[email protected] The Economist February 10th 2007 A special report on European business 1 Who are the champions? Also in this section Tomorrow the world European companies face competition from new directions. Page 3 Home and abroad How two European giants keep up with the global race. Page 5 Driving east The car may be German, but its innards are nearly all from eastern Europe.