Tire Business Special Report LatinAmericaTire VW looking to Latin American & Pirelli plans to relocate 10 break into the 10 Caribbean Tyre Expo 11 motorcycle tire &AutomotiveReport pickup market set for Panama City production to Brazil May 27, 2019 $79 per year, $4 per copy www.tirebusiness.com More moves for Monro Chain eyes brand realignment, store updates, online sales By Kathy McCarron and Tire Centers, Tire Warehouse, Tire Barn
[email protected] Warehouse and CarX Tire & Auto — into ve ROCHESTER, N.Y. regional brands and “take advantage of this op- As Monro Inc. continues gobbling up indepen- portunity to convert service stores to tire stores dent tire and auto service retail chains across the when we identify targeted demographics that country, the behemoth retailer is taking time to favor a tire store format.” consolidate, realign and update its operations. Monro didn’t identify which ve brands it will During its scal fourth-quarter conference go forward with. A spokeswoman said the compa- call May 21 with investment analysts, Mon- ny “will analyze customer data, brand awareness ro President and CEO Brett Ponton detailed and banner concentration market by market and Monro’s strategies going forward in the areas will be methodically prioritizing markets where of brand consolidation, store redesign, acquisi- they see the strongest potential for increased visi- tions, product mix and online sales. bility and traction of their tire banners.” Ponton In addition to continuing to expand its geo- Monro has operated two store formats in the Richard Smallwood, pres- graphic territory, Monro has set its sights on in- majority of its key markets with a focus on in- ident and CEO, Sumitomo creasing its customer base through its partnership with Ama- creasing store density.