The Board of Directors of The

MINUTES

THE BOARD OF DIRECTORS OF THE

KANSAS UNIVERSITY ALUMNI ASSOCIATION

FRIDAY, MAY 6, AND SATURDAY, MAY 7, 2016

ADAMS ALUMNI CENTER

Present: Richard E. Putnam, Chair John W. Ballard III Luke B. Bobo (Friday only) Aaron R. Brinkman Donald R. Brada James E. Bredfeldt Kevin E. Carroll Carrie W. Coulson Marci K. Deuth Debi Dennis Duckworth (Friday only) Gregory E. Ek John H. Jeter Cory L. Lagerstrom Missy Hodge McCarthy (Friday only) Shelle Hook McCoy Jill Simpson Miller Camille Bribiesca Nyberg, Immediate Past Chair Cindy Emig Penzler Lori Anderson Piening Mark C. Randall Dave B. Roland Albert I. Shank Jr. Scott R. Seyfarth, Chair-Elect Timothy T. Trump Heath Peterson, President Brad Eland, Vice President of Alumni Programs Emily Ellison, Coordinator of Customer Service & Operations Kiley Gilmore, Assistant Director of Student Programs William S. Green, Senior Vice President for Information Systems Bryan E. Greve, Senior Vice President for Hospitality Services Teri Harris, Vice President of Membership & Business Development Heather Plante Hawkins, Executive Assistant to the President and Donor Relations Coordinator Kelsey Hill, Assistant Director of Kansas City & Wichita Programs Danielle Lafferty Hoover, Assistant Director of Wichita Programs Debbi Johanning, Digital Media Content Manager David Johnston, Vice President of Marketing & Digital Media Jacey Krehbiel, Assistant Director of Alumni Programs, Homecoming & the Kansas Honors Program Michelle Miles Lang, Director of Academic Programs Danny Lewis, Director of Donor Relations & Athletic Programs Joy Larson Maxwell, Director of Legacy Relations Calvin McConnell, Associate Development Director for the Alumni Association at KU Endowment (Saturday only) Jodi Nachtigal, Controller Dwight S. Parman, Senior Vice President for Finance and Human Resources Jennifer Jackson Sanner, Senior Vice President for Strategic Communications & Advocacy; Corporate Secretary Stefanie Shackelford, Vice President of Alumni Records Ben Shepley, Director of the Adams Alumni Center Laura Stephens, Assistant Director of Hospitality Services Angela Riffey Storey, Vice President of Donor Relations Dan Storey, Staff Photographer and Videographer Tegan Thornberry, Assistant Director of Membership & Business Development Betsy Winetroub, Director of Kansas City Programs Susan Younger, Creative Director

Absent: Ellen O. Remsing Jerry D. Skillett

CALL TO ORDER:

Mr. Putnam called the meeting to order at 1:15 p.m. and asked for a motion to approve the minutes from the meeting held January 15-16, 2016. Mr. Carroll made the motion, seconded by Mr. Trump and Mr. Seyfarth, and the Board unanimously approved the January minutes.

EXECUTIVE COMMITTEE REPORT:

2 Mr. Putnam explained that the committee’s discussion included items that already are part of the Board’s general agenda. He called special attention to Mr. Carroll’s upcoming report from the Task Force on Master Strategic Facility Planning.

Mr. Putnam and Mr. Peterson briefly reviewed the documents in Board members’ folders, including the revised staff organizational chart, the initial draft of the Associations strategic priorities and staff reassignments, and the “scorecard,” a periodic summary of data and progress toward goals for all departments. Mr. Peterson said the staff had developed the scorecard as a result of creating the Key Performance Indicators for alumni networks, and he thanked Mr. Brinkman for helping staff members design and implement the system.

AUDIT COMMITTEE REPORT:

Mr. Ek summarized the committee’s work during its April 27 meeting, which included the engagement of the auditing firm, Mize Houser, and approval of a 3 percent increase in the audit expense, bringing the fee to about $20,000. He explained that the Association also engages the KU Endowment auditors to complete Agreed-Upon Procedures regarding the Association’s investments managed by Endowment. These additional procedures cost $5,000, he said, noting that the committee also met in executive session with the auditors, who commended the outstanding work of Mr. Parman, Mrs. Nachtigal and staff.

Mr. Ek reported that the committee reviewed the annual Statements of Conflict of Interest, Confidentiality and Security for both Board members and staff and approved changes to the staff version of the statement, which now includes reminders of expectations regarding ethical behavior, business and travel expenses, building security, and the acceptance of gifts. The employee handbook also spells out these requirements, he explained, but most staff members do not consult regularly consult the handbook unless there are changes. The Audit and Executive committees will be notified of all conflicts of interest disclosed by staff or Board members.

Mr. Putnam added that alumnus Brandon Petz of Lawrence had resigned from the Audit Committee because his wife had accepted a staff position at KU Endowment. Mr. Parman asked former Board member Howard Cohen, who chaired both the Audit and Finance committees during his five years on the Board, for suggestions of other alumni to serve on the Audit Committee. Mr. Cohen volunteered to return to the committee as one of the two non-Board members. Mr. Putnam reported that he and the Executive Committee had resoundingly approved Mr. Cohen’s appointment to the Audit Committee.

FINANCE COMMITTEE REPORT:

Mr. Ballard shared highlights from the meeting earlier in the day, including Mr. Parman’s review of the financial statements as of and for the nine-month period ending March 31, 2016. The statements reflect a modified cash-basis income from operations of $143,559, compared to a budgeted loss of $50,137 before capital expenditures, resulting in a

3 positive budget variance of $193,696. Year-to-date capital expenditures of $29,900 were less than the budgeted capital expenditures of $37,500, so the overall year-to-date income from operations totaled $151,159, for an overall positive budget variance of $201,296.

Total net assets decreased by $1,818,274, or about 10 percent, from June 30, 2015, largely because of unrealized losses on the Association’s long-term investments managed by KU Endowment, but Mr. Ballard emphasized that these losses appear “below the line” in the balance sheet and do not affect operations. When the financial markets rebounded in March, the Association recovered some of the losses, he added.

The Finance Committee also approved the proposed budget for fiscal year 2017, Mr. Ballard reported. The budget will remain flat overall, with slightly decreased revenue estimates for membership. On the expense side, the budget includes an increase in the overall advertising expense, which will enable the Association to reinstate some of its IMG sponsorship of Kansas Athletics. The budget also forecasts increased expenses for expanded Student Alumni Association programs now that all incoming freshmen will receive four-year memberships from the Association and KU Endowment.

Mr. Ballard briefly noted that expenses for health insurance could increase for the new fiscal year. The initial health insurance renewal offer from Blue Cross and Blue Shield included a 25 percent hike, so the Association will solicit proposals from other providers through its insurance broker, IMA of Kansas.

The Association plans to decrease expenses for hospitality and travel as a result of relying on volunteers to host events in smaller markets outside Kansas rather than sending staff members, Mr. Ballard said.

He also reported that because of the state’s worsening budget woes, the Association’s 2017 budget projects a 5 percent decline in the University’s partial reimbursement to the Association for the maintenance of alumni biographical records. Mr. Trump asked for clarification of the state budget’s impact on the Association, and Mr. Ballard explained that each year KU has designated an annual grant to the Association for records maintenance from KU’s own state appropriations. The grant of approximately $400,000 is significant, although after the Association’s operations have grown in the past decade, the sum represents less than 10 percent of the budget.

AUTHORIZATION OF ACCOUNT SIGNATURES AND BORROWING:

Mr. Ballard asked Board members to authorize the following: the signatures of Mr. Peterson, Mr. Parman and Bryan Greve on all checking, savings and investment accounts for fiscal year 2017 and the ability of Mr. Peterson and Mr. Parman to borrow, if necessary, as much as $50,000 to meet cash flow needs. Mr. Peterson and Mr. Parman also should be authorized to borrow as much as $50,000 from the Life Membership Reserve Fund after consulting with the Board chair or the Finance Committee chair.

4 Mr. Roland asked whether the Association’s accounts required one signature or two, and Mr. Parman explained that only one signature is required. As a compensating control, Mr. Peterson opens all bank statements first; he then forwards them to Mrs. Nachtigal for her reconciliation.

Cory Lagerstrom made a motion, seconded by Dr. Jeter, to authorize the account signatures and borrowing. The Board unanimously approved.

NOMINATING COMMITTEE REPORT:

Mr. Seyfarth reported on the April 13 meeting of the committee, which he chaired. Other members were Mr. Ek, Ms. Coulson, Dr. Jeter, Mr. Skillett and Mr. Putnam, who served as an ex-officio member. Mr. Peterson and Mrs. Sanner served as non-voting staff liaisons. The committee considered 14 nominees before selecting a slate of four alumni to recommend to the Board, Mr. Seyfarth said. He shared biographical highlights of each nominee before Board members voted on each of the four:

• Jay Kerutis, c’82, of Mesa, Arizona, devoted his career to computer software and became president of the software and digital commerce services division of Digital River Inc. Now retired, he is president of the Las Sendas Golf Club. As a KU swimmer and team captain, he led the Jayhawks to two conference championships, and he recently organized a 25-year reunion for former swimmers. He is a Life Member and Presidents Club donor. Mr. Kerutis earned his KU degree in personnel administration and was nominated by Jim Sauer, d’80, West Lake Hills, Texas.

Mr. Ballard made a motion to elect Mr. Kerutis to a five-year term beginning July 1, 2016. Dr. Bredfeldt seconded the motion, and members unanimously elected Mr. Kerutis to the Board.

• Janet Murfin, d’75, of Wichita, was one of the founders of the Jayhawk Roundup. With her husband, David, b’75, she has hosted the event each fall at Murfin Stables. As a member of the Wichita Network board, she has advocated for KU and volunteered for many activities. The Murfins are Life Members and Presidents Club donors. Mrs. Murfin earned her KU degree in elementary education and was nominated by former Association National Chair Sue Watson, d’75, Wichita.

Mrs. Nyberg endorsed Mrs. Murfin, praising her dedication as a founder and continuing host of the Roundup.

Mr. Carroll made a motion to elect Mrs. Murfin to a five-year term beginning July 1, 2016. Dr. Brada seconded the motion, and members unanimously elected Mrs. Murfin to the Board.

• Ryan Colaianni, c’07, j’07, of Arlington, Virginia, is a senior account supervisor with Edelman public relations in Washington, D.C., and he leads the Washington Network as president. With his wife, Erinn, b’07, g’08, he has hosted numerous events to support the

5 Association and KU student recruitment. He received the Dick Wintermote Award for his leadership, and he graduated with degrees in journalism and political science. The Colaiannis are Life Members and Presidents Club donors. Mr. Colaianni’s nominators included former Board member Brad Korell, l’97, Austin, Texas.

Mr. Ek also mentioned that he has known Mr. Colaianni since he came to KU as a freshman from Alexandria, Virginia, and he noted that Mr. Colaianni twice was a finalist for staff positions at the Association before he launched his career with Edelman.

Ms. Coulson made a motion to elect Mr. Colaianni to a five-year term beginning July 1, 2016. Mr. Trump seconded the motion, and members unanimously elected Mr. Colaianni to the Board.

• Portia Kibble Smith, c’78, Overland Park, owns PKS Executive Search & Consulting and serves on the Kansas City Network board. As an alumni volunteer, she has participated in the Rock Chalk Ball and ’Hawks, Helmets and Handlebars, and she has recruited students to KU through her involvement in the local network as well as the Black Alumni Network. She earned her KU degree in personnel administration and was nominated by Matt Taylor, b’98, g’03, who leads the Kansas City Network as president.

Mr. Ek commented that he enjoyed working with Ms. Smith when they both served on the Kansas City board, and Mr. Lagerstrom, who led the Kansas City group as president, recalled that she attended board meetings even before she was elected and frequently contributed creative ideas.

Dr. Brada made a motion to elect Ms. Smith to a five-year term starting July 1, 2016. Ms. Deuth seconded the motion, and members unanimously elected Ms. Smith to the Board.

Mr. Seyfarth reported that the Nominating Committee also had recommended James Berkley, b’72, from Stockton, Kansas, as a nominee, but Mr. Berkley declined to serve if elected because of his concerns about the time and travel commitment. Mr. Seyfarth explained that Mr. Berkley would have represented northwest Kansas following the June 30 retirement of Dr. Jeter. Because of the region’s importance, the Nominating Committee decided to hold the position open and seek additional qualified nominees from the area for July 2017, Mr. Seyfarth said.

Mr. Brinkman commented that the Board will lose six directors to retirement June 30 and is replacing only four directors. Ms. Coulson said the potential alternate nominees were not from northwest Kansas, and Dr. Jeter said that because the next two potential nominees received significantly fewer votes from the Nominating Committee, he supported the decision of Mr. Seyfarth, Mr. Putnam and Mr. Peterson to limit the slate to four nominees.

Following the election of the four new directors, Mr. Putnam thanked Mr. Seyfarth for his leadership of the Nominating Committee and his help throughout the past year as the Board’s chair-elect. Mr. Putnam then made a motion to formally elect Mr. Seyfarth as the

6 Alumni Association’s national chair for 2016-’17. Mrs. Piening seconded the motion, and the Board unanimously elected and applauded Mr. Seyfarth as the new chair.

Mr. Seyfarth nominated Mr. Carroll as his successor in the role of chair-elect, praising his work on the Task Force on Master Strategic Facility Planning, and his counsel on the Executive Committee during last year’s transition in the presidency of the Association. He also commended Mr. Carroll for his professional role as the chief operating officer and general manager of the Atlanta Athletic Club, and he noted that Mr. Carroll was the first director of the Adams Alumni Center when it opened in 1983 as well as the first manager of The Learned Club.

Following Dr. Brada’s motion, seconded by Mr. Roland, Board members unanimously elected and applauded Mr. Carroll as the Alumni Association’s 2016-’17 chair-elect.

Mr. Seyfarth then turned to the nominations of three at-large members of the Executive Committee, reminding the Board that Dr. Bredfeldt, Mrs. McCoy and Mrs. Nyberg would complete their terms June 30. On behalf of the Nominating Committee, Mr. Seyfarth recommended Mr. Ballard, a member of the Board’s Class of 2018; Mrs. Miller, Class of 2018; and Mr. Lagerstrom, Class of 2019, to serve on the Executive Committee.

Ms. Deuth made a motion to elect all three members. Dr. Bredfeldt seconded the motion, and Board members unanimously elected and applauded Mr. Ballard, Mrs. Miller and Mr. Lagerstrom, who will serve on the 2016-’17 Executive Committee with Mr. Seyfarth, Mr. Carroll, Mr. Putnam and Ms. Deuth.

The Alumni Association Board of Directors also selects alumni representatives to serve on the Chancellor’s Advisory Committee on Athletics and the KU Memorial Unions Corporation Board, Mr. Seyfarth explained. There are no vacancies on the athletics committee, he said, but there will be three openings in 2017. The Unions board does have a vacancy for an alumni representative, and David Mucci, director of the KU Memorial Unions, had recommended Marlon Marshall for that slot. Mr. Seyfarth reported that the Nominating Committee had affirmed the recommendation of Mr. Marshall, a member of the KU Class of 2001 who completed his degree in 2013. Mr. Marshall, who lives in Brooklyn, New York, had served as vice president of the student body and received the 2001 Rusty Leffel Concerned Student Award for his campus leadership.

Mrs. McCoy made a motion approving Mr. Marshall’s nomination, and Mr. Carroll seconded her motion. The Board unanimously elected Mr. Marshall to serve on the KU Memorial Unions Corporation Board.

INTRODUCTION OF NEW STAFF MEMBER:

Mr. Eland introduced Kiley Gilmore, who joined the staff in April as assistant director of student programs. She will help create and guide new programs for the expanded Student

7 Alumni Association, which will include all fall 2016 freshmen and add each freshman class in the next three years until all undergraduate students are SAA members. Ms. Gilmore is a 2012 KU graduate and a native of Liberal, Kansas.

REVENUE DEVELOPMENT COMMITTEE REPORT:

Mr. Lagerstrom said the committee focused on the first goal of the Association’s draft strategic initiatives through fiscal year 2018:

Enhance and build resources, creating future capacity to support Alumni Association programs and service that benefit the University and a growing KU community of students, alumni and friends.

Mr. Lagerstrom highlighted three key objectives that emerged from the discussion:

• retention of Presidents Club members and success in encouraging larger annual gifts from members, toward the ultimate goal of major gifts; • increased membership in all categories; • creation of a business development plan that includes increased advertising sales and establishing corporate sponsorships; the Association will be part of University discussions of sponsorships to ensure that our efforts do not conflict with KU’s plan.

ALUMNI PROGRAMS AND SPECIAL EVENTS COMMITTEE REPORT:

Mr. Brinkman said the meetings earlier in the day followed a conference call discussion two weeks earlier. Staff members are preparing plans for volunteers’ weekend in fall 2016 as well as a new model for future alumni reunions.

The committee also discussed many aspects of the Rock Chalk Ball April 23, which for the first time featured mobile bidding during the silent auction. As a result, revenue from the silent auction reached $49,000, an increase of 42 percent. Mr. Brinkman highlighted the work of Ms. Winetroub, who also credited Ms. Krehbiel for her extensive research of mobile bidding vendors and her leadership of this new aspect of the ball. Board members applauded Ms. Krehbiel’s efforts. Another important improvement was the support of University colleagues in hosting tables; 140 of the more than 700 participants were KU colleagues and their guests.

The staff recently completed a survey of ball participants, including table hosts and auction bidders, and discussions will continue regarding potential fine-tuning of sponsorship levels and the live auction, particularly the Fund-a-Need portion. Mr. Brinkman encouraged Board members to share their ideas for not only the Rock Chalk Ball but also the Jayhawk Roundup, which will be October 15 at the Murfin Stables in Wichita. The next Rock Chalk Ball will be April 29, 2017, at the Overland Park Convention Center.

COMMUNICATIONS, MARKETING AND RECORDS COMMITTEE REPORT:

8 Mrs. Miller briefly reviewed the group’s discussion and thanked staff members for providing extensive information. She also noted that Abby Stuke, a Lenexa junior and a member of the Student Alumni Leadership Board, attended the meeting and added valuable comments from a student’s perspective, including the fact that her mother had been a member of the Student Alumni Association as a student in the early 1990s. Key discussion elements included:

• The Association sent an action alert May 3 to all Jayhawks for Higher Education members, asking them to urge Governor Brownback to veto a provision in the budget recently passed by the Kansas Legislature. The provision requires that future cuts in higher education funding be based on a percentage of the “all funds budgets” for all Regents universities. The requirement unfairly penalizes KU and Kansas State University, because their total budgets include significant federal research funding, thereby resulting in larger cuts for both universities—despite the fact that research dollars can be spent only for specific projects and cannot be redirected to replace state funding. In a rare joint message to JHE members and Wildcats for Higher Education, Chancellor Bernadette Gray-Little and General Richard Myers, interim KSU president, urged alumni of both universities to contact the governor directly.

• A campaign to recruit members and update biographical records is nearly complete, and more than 3,000 alumni responded to the direct mail and email promotions. The Association has gained 769 members, and 300 alumni had signed up to be mentors.

• Mr. Johnston shared a summary of the recent digital media staff retreat.

• The committee discussed objectives to reach two of the Association’s strategic goals:

Implement new technology, programs and communications to engage, inform, mobilize and unite Jayhawks around the world and advance KU.

Enhance and develop new initiatives to support institutional priorities (recruitment, retention, graduation, diversity/inclusion, membership, philanthropy, legislative affairs, and more accurate records.

Objectives include increasing digital content, especially through the alumni app, which will be introduced to recent grads at Commencement, and the student app, which will make its debut in August as part of expanded programs for the Student Alumni Association. Jayhawks for Higher Education will increase its grass-roots efforts and outreach, especially during this election year.

FUNDRAISING REPORT:

Mrs. Storey distributed copies of a report compiled by Mr. McConnell (see attached) and reported that she is developing a national travel and prospect cultivation strategy with Mr.

9 McConnell and Mr. Lewis, whose relationships with alumni over the past 10 years will be vital to identifying potential Presidents Club donors and retaining current donors. The Association currently has 539 Presidents Club members, an increase from 510 in spring 2015. Mrs. Storey also said she is creating a more formal stewardship plan with the help of Mrs. Hawkins, and she will work closely with Mr. Peterson in preparing to raise funds for an expansion and renovation of the Adams Alumni Center.

KU Endowment’s Far Above campaign will conclude June 30, far surpassing its original goal of $1.2 billion, Mrs. Storey said. Funds raised for the Alumni Association have reached $37,761,453, including more than $26.8 million in planned gifts and $10.8 million in total outright gifts, pledges, realized bequests and life income gifts.

ALUMNI ASSOCIATION MOBILE APP DEMONSTRATION:

Mr. Peterson introduced Mr. Johnston’s presentation by saying that the Association and KU Endowment will continue to provide one-year gift memberships to new graduates but will now deliver many benefits to recent graduates via the app, which will include the digital version of Kansas Alumni magazine and numerous other features.

Mr. Johnston explained that the Association had worked with MobileUp, a vendor that also provided apps for the University of Virginia, Oklahoma State University and Iowa State University. MobileUp’s leaders include former staff members of iModules, which provides the Association’s email broadcasting tools and will soon provide digital membership processing and event registration tools.

Mr. Johnston demonstrated various features of the app available to all alumni, including registration and alumni profile, member card, events calendar and social media feeds, as well as members-only features that include the discount program, Presidents Club, mentor directory, and Kansas Alumni magazine.

In response to a question from Mr. Roland, Mr. Johnston affirmed that the app does not save users’ credit card information.

Mr. Putnam began a discussion of the alumni mentor program, asking staff members to add disclaimer language and terms of use to ensure that the Association does not bear responsibility for any misrepresentation by individuals who sign up as mentors or request the assistance of a mentor.

In response to questions from Mrs. Penzler and Mrs. Piening, Mr. Johnston affirmed that the Association had asked all currently registered alumni mentors to verify that they want to continue participating as mentors and can be contacted via the app.

Mrs. Piening commended staff for the digital magazine and for sending push notifications to members as well as non-members.

10 Mrs. Penzler suggested that the app include more detailed information regarding member benefits to entice non-members to join.

Mr. Johnston said that after the alumni app is launched Commencement weekend, staff will begin working on the student version of the app. Mr. Roland recommended that the staff convene a focus group of students to help determine the content that would most appeal to students.

Mr. Johnston thanked Board members for their ideas and said staff members would consistently monitor usage and adapt the apps to the needs of alumni and students. Sixty percent of alumni now access the Association’s website on mobile devices, he said.

TASK FORCE ON MASTER STRATEGIC FACILITY PLANNING REPORT:

Mr. Carroll reported that the group has met twice by phone, and members convened May 5 in Lawrence for a trip to tour the K-State alumni center, which was built in 2002 and features 55,000 square feet of office and event space. The task force includes Mr. Ballard, Mrs. McCarthy, Ms. Coulson, Dr. Brada and several staff members.

In addition to visiting K-State, the task force is researching other alumni centers nationally. Dr. Brada and his wife, Kay, visited the Iowa State alumni center, and task force members will likely visit the University of Illinois alumni center, where the Association has a longstanding relationship with alumni association president Loren Taylor, a KU graduate and former Association staff member.

Mr. Carroll said staff members have developed a list of top priorities for a renovation and expansion of the Adams Alumni Center. The list focuses on the first and second floors, especially the use of multimedia and other technology to enhance campus visits for prospective students and events for the KU community. Mr. Carroll noted that choosing the appropriate technological features of the building would be a critical challenge, noting that some of the technology in the Kansas State center is already outdated.

He also reported that Mahesh Daas, KU’s new dean of architecture, supports the idea of involving architecture students in the design process.

To guide the group’s work, members have developed a list of core beliefs stating that the Adams Alumni Center will:

• continue to be the international headquarters for the KU Alumni Association;

• serve as a hospitality venue for Association members, retired faculty, and future alumni;

• remain accessible for use by the greater University community for meetings and events;

• welcome future alumni by educating them in the rich traditions and service of alumni;

11 • include dedicated space for Student Alumni Association members and Leadership Board, legacy relations, and the Homecoming Steering Committee;

• connect students to alumni through new and expanded mentor and career programs, to better prepare them for career success after KU;

• showcase both the professionals achievements of alumni and their KU service through multimedia and creative uses of technology; and

• enhance the campus visit by showcasing to parents and students the value of the KU degree and the spirit, pride, and connection that make KU a truly special place.

Mr. Carroll said the task force would strive to create a plan for the Center that would enhance its welcoming atmosphere, providing “the comfort of a warm slipper,” while powerfully telling Jayhawk stories.

Mr. Peterson reported on his discussions with campus leaders, who endorse the concept of the Adams Alumni Center as the starting place for all campus visits by prospective students and parents. Now that KU has transformed its recruitment process and scholarship programs, the next step is to enhance the campus visit, he said.

Mrs. Piening suggested that the Association’s partnerships with KU Libraries could be beneficial in creating exhibits in the renovated building, and Mrs. Penzler emphasized the importance of meeting students’ needs. Dr. Brada commented that the most impressive features of the alumni center at Iowa State included an entire floor devoted to student meeting rooms and study space that is open 24/7 for students through key code access

Mr. Putnam thanked Mr. Carroll, who said the task force would present its report at the January 2017 Board meeting.

ALUMNI AWARDS REPORT:

The 2016 recipients of the Fred Ellsworth Medallion, the Association’s highest honor for service to KU, are Jill Docking of Wichita and Allyn Risley of Houston, Mr. Eland reported. Mrs. Docking served on the Board from 2001 to 2006 and has assisted the School of Business as an adviser. She is currently a KU Endowment trustee and, with her husband, Tom, she co-chaired the Far Above campaign. She also advocated for higher education as a member of the Kansas Board of Regents. Mr. Risley served on the Board from 2002 to 2007 and has helped guide the School of Engineering as a longtime adviser, fundraiser and donor. He has been a member of the Far Above steering committee.

Mr. Eland announced the recipients of the Mildred Clodfelter Alumni Award for sustained volunteer service and the Dick Wintermote Volunteer of the Year awards.

“Millie” awards will go to James Burgess and Chris Jeter, both of Wichita, and Henry Menghini of Pittsburg. Mr. Burgess and Mr. Jeter both have devoted significant time to

12 the Jayhawk Roundup for more a decade, and Mr. Menghini served on both the Association’s Board and the athletics advisory board. He also led the Tri-State Chapter and helped establish ’Hawkfest as an annual event.

Matt Taylor of Prairie Village will receive the Wintermote award for his leadership of the Kansas City Network during the past year as president. Mr. Taylor’s help was vital to the Rock Chalk Ball and many other events.

PRESIDENT’S REPORT:

Mr. Peterson expressed his deep gratitude to Board members and the Executive Committee for their leadership during last year’s transition, and to members of the Search Committee for placing their trust in him and the rest of the staff as the Association builds on the momentum of the past decade. He then reviewed brief highlights of the past year:

• The Association was fortunate to hire Mrs. Storey, who brought five years of experience working with Association members and donors to her new role as vice president of donor relations.

• Continuing a favorite fall tradition, the Association honored extraordinary Jayhawks Kay Brada and Ray Evans, recipients of the 2015 Fred Ellsworth Medallions.

• Presidents Club members flocked to football tailgates, setting a new record for attendance.

• Jayhawk Roundup participants grew by 100 and fundraising surged to $60,000, thanks to the efforts of Mrs. Nyberg and her husband, Glenn, and Mr. Ek.

• The Association’s live web broadcast of the McCollum Hall demolition in November was immensely popular, setting records for social media activity and visits to the Association’s website. In the spring, the Association provided a live webcast of a School of Business symposium that can serve as a model for future broadcasts of alumni events.

• An innovative 12-hour membership sale on March 12, to celebrate KU’s 12 consecutive Big 12 men’s basketball championships, added 445 members, 230 of whom were new or lapsed, and garnered $46,000 in revenue.

• Ms. Johanning’s Facebook post, “Always Proud to be a Jayhawk,” after the men’s team lost in the Sweet 16 round of the NCAA Tournament, went viral and affirmed the Association’s role in connecting Jayhawks and stoking KU pride and tradition.

• The Association commissioned three artists to create fiberglass Jayhawks in honor of KU 150, and Mrs. Younger’s exquisite mosaic “KU Songbird” was a highlight of the Rock Chalk Ball live auction.

13 • Kiley Gilmore joined the staff to lead the dramatic expansion of the Student Alumni Association.

• Readers of Kansas Alumni magazine continued to highly praise the magazine as a mainstay of the Association’s communication efforts.

In addition to these successes, Mr. Peterson outlined the challenge to recruit young alumni members and do more to provide value for alumni who no longer rely on the Association as the sole means of connecting to KU and fellow Jayhawks. The Association must adapt to new trends in technology and tailor communications to reach various audiences. He thanked staff members for their commitment and tireless work.

In conclusion, he emphasized that by investing in students and SAA, the Association will remain among the best in the nation. “KU deserves nothing less, and you deserve nothing less,” he said, and Board and staff members responded with a standing ovation.

The meeting adjourned to executive session at 4:15 p.m. to discuss the annual performance evaluation of the president and CEO. The Board reconvened at 10:40 a.m. Saturday, May 7, following breakfast and tours of the DeBruce Center, home of James Naismith’s “Rules of Basket Ball,” and Marie S. McCarthy Hall, an apartment complex for members of the men’s basketball team and other KU students. Mrs. McCarthy shared the story behind her family’s major gift to the project, which is named in memory of her husband Kent’s mother, a 1951 graduate of the KU School of Education and a devoted basketball fan.

ELECTION OF PRESIDENT & CEO, TREASURER AND SECRETARY:

Mr. Putnam asked the Board to officially re-elect Mr. Peterson, Mr. Parman and Mrs. Sanner to serve as officers of the corporation for 2016-’17.

Mr. Seyfarth made a motion to re-elect Mr. Peterson as president; Dr. Jeter seconded the motion, and the Board unanimously re-elected Mr. Peterson.

Mr. Ek made the motion to re-elect Mr. Parman as treasurer. Mr. Bredfeldt seconded the motion, which passed unanimously.

Mr. Seyfarth moved to re-elect Mrs. Sanner as secretary. Following a second by Dr. Jeter, the motion carried unanimously.

FAREWELL TO RETIRING BOARD MEMBERS AND CHAIR’S REMARKS:

Mr. Putnam recognized the members who will complete their terms June 30:

He thanked Dr. Bredfeldt for his insight and thorough study and inquiry of so many aspects of the Association’s work, along with his dedication to serving KU in multiple

14 roles, including student recruitment and through the advisory board for the College of Liberal Arts & Sciences.

Dr. Bredfeldt said serving on the Board had been an honor and privilege far beyond what he could have imagined as a young boy in Offerle, Kansas, population 200, and a graduate of Kinsley High School. He thanked staff members and credited former Association president Kevin Corbett for urging him to become involved with the College in 2009. The Board and staff members applauded Dr. Bredfeldt.

Mr. Putnam thanked Dr. Jeter for always asking tough questions that resulted in better outcomes across many areas of the Association. Dr. Jeter recalled many visits to KU as a boy, when he tagged along with his father, who served on the athletics board. He said that the day he received a call from former Association chair Jeff Briley, inviting him to serve on the Board, was among the highlights of his life, “next to my marriage, the birth of my kids and catching a couple of big fish.” He said he had great confidence in Mr. Peterson and the staff in leading the continued evolution of the Association. The Board and staff members applauded Dr. Jeter.

Mr. Putnam praised Mrs. McCoy for her steady guidance and wisdom as an Executive Committee member. Mrs. McCoy said that the past year had “required the best of all of us,” and she thanked Mr. Putnam for his guidance, poise, sensitivity and diplomacy and Mrs. Nyberg for her strong leadership. She also commended Mr. Peterson and the staff for their integrity and their “phenomenal” work. The Board and staff members applauded Mrs. McCoy.

Mr. Putnam introduced Mrs. Nyberg, describing her as a constant source of wisdom and a joy to work with. Mrs. Nyberg said it has been gratifying to watch the Association adapt over the years to meet the needs of alumni and students through new programs and communications. She recalled meeting Mr. Brinkman and former Board member Brad Korell when she lived in Dallas and credited them for inspiring her involvement in the local KU alumni network, which ultimately led to her service on the Board. The past year has been challenging, she said, but the Association can rely on resilient and talented staff members to continue their outstanding performance. She likened the Board to the cast of “The Breakfast Club,” a group of Jayhawks from different backgrounds with varied talents and gifts who are united by a common passion. She said she would always remember the laughter as well as the tough discussions. She especially thanked Mr. Putnam and Mr. Peterson for their leadership and Mrs. Hawkins for her quick response and attentiveness. The Board and staff members applauded Mrs. Nyberg.

Mr. Putnam thanked Mrs. Piening for her insight and valuable counsel through the past five years. Mrs. Piening recalled meeting Mr. Korell in New York City and discovering they both lived in Austin, where at his urging she began to volunteer for the local network. She said serving on the national Board has been a privilege and an honor, and she declared her steadfast belief in the staff, thanking them for their dedication and willingness to adapt in an era of technological advances. The Board and staff members applauded Mrs. Piening.

15 Mr. Putnam introduced Mr. Randall, commending him for his sharing his different perspectives as a former student-athlete. Mr. Randall said the Board has helped him grow both personally and professionally, and he thanked fellow Board members and staff for an “awesome experience that has been a blessing in his life.” The Board and staff members applauded Mr. Randall.

In reviewing his year as national chair, Mr. Putnam praised the Board and staff for their integrity and thanked them for their support. He also thanked Mr. Corbett for connecting with so many Jayhawks during a decade of leadership. Mr. Putnam expressed his gratitude to Executive Committee members for their empathy and advice, and he praised the staff for their steadiness throughout the transition and their continuing dedication to the Association’s mission of strengthening the University. The Board and staff members gave Mr. Putnam a standing ovation, and Mr. Peterson presented him with a framed KU basketball jersey emblazoned with the number 1 and “Putnam.”

INCOMING CHAIR’S REMARKS:

Mr. Seyfarth commended Mr. Putnam and Mrs. Nyberg for their leadership and providing great examples for him. Serving on the Board provides incredible opportunities to learn from fellow alumni and from the staff, he said, and he is honored to lead the Association as it develops a plan for renovating and expanding the Adams Alumni Center. He thanked Mr. Putnam for creating the task force and Mr. Carroll for his professional expertise in guiding the group, and he affirmed the importance of the Association’s role in student recruitment and the potential for the Center to launch campus tours for prospective students and their families. He credited Mr. Corbett for preparing Mr. Peterson and the staff to carry on, saying “luck occurs when preparation meets opportunity.” Mr. Seyfarth added that he looks forward to exploring new programs, perhaps including remote “Rock Chalk Balls” in Chicago, Dallas and Denver as the Association invigorates its efforts to engage, inform and mobilize Jayhawks everywhere. The Board and staff members gave Mr. Seyfarth a standing ovation, and the meeting adjourned at 11:45.

Respectfully submitted,

Jennifer Jackson Sanner Corporate Secretary Senior Vice President for Strategic Communications and Advocacy