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PRESS RELEASE For Immediate Release Contact Patrick Giammarco PWG Marketing 419.329.4256 phone [email protected] www.pwgmarketing.com

Small Business Marketing Coach Patrick Giammarco Announces Social Media Pro™ Content Updates Five-part webinar series presents key social media tools for growing small businesses

TOLEDO, OH – March 16, 2010 – Patrick Giammarco, owner of PWG Small Business Marketing and northwest Ohio’s only Authorized Duct Tape Marketing Coach, today announced new content for the Social Media Pro™ training program.

“One of the best features of this program and its system of delivery is that the content can be changed and added to as quickly as the field of social media itself changes. Eight new pages of content and lessons along with several advanced tactics have been added to what is, in my opinion, an already fantastic program”, said Patrick Giammarco.

Added lessons include:  Making your Google Alerts even smarter  How to use customer rating and review sites  5 steps to successful Facebook advertising  5 ways to use social media for things you are already doing  Measure your social media results scientifically

Social Media Pro is a step-by-step guide created by John Jantsch, founder of the Duct Tape Marketing System and one of the leading small business social media marketing experts. It combines coaching, strategy, feedback and accountability with a full set of online tutorials and training to deliver the practical know how so important to the success of the small business. The end result for small businesses is the creation of a social media system which effectively and efficiently adds social media to their marketing plan.

Session dates for the first quarter of 2010 are: Tuesday, April 20 and 27, 2010 Tuesday, May 4, 11, 18 and 25, 2010 *Sessions are held 7-8 p.m. ET.

Week One – Creating a Social Media Strategy Before choosing your social media tactics you need to align your activities with your objectives. One of the best ways to do this is to listen first. In this session a social media listening station is started. Week Two – Optimizing Brand Assets Social media sites afford a great opportunity to create outposts for content. This session will look at the best ways to create and optimize profiles and other social media real estate.

Week Three – Blogging for Business This session dives deeply into why every small business should consider a blog the central hub of their social media strategy. Best practices are included.

Week Four – Social Networking and Networks Creating profiles on the major social networking sites is not enough. Session four covers best practices for creating engagement on Twitter, Facebook and LinkedIn.

Week Five – Managing the Beast The burden of attempting to keep up with the set of actions required to participate fully in social media can overwhelm. In this session we bring it all together by creating a social media system and balance input with ROI.

For more information or to register for this five-week Social Media Pro training program, visit Social Media Pro, call 419.329.4256 or email [email protected].

About PWG Marketing PWG Marketing is a Perrysburg, Ohio-based small business marketing firm that coaches companies to simplify marketing, generate more leads and convert a higher percentage of them into paying customers. PWG Small Business Marketing helps companies identify ideal clients, find and communicate a core difference, create marketing materials that educate, get found more easily online and create and live by a marketing calendar. Visit the PWG Marketing small business blog.

About Duct Tape Marketing Duct Tape Marketing is a unique small business marketing system created by award-winning small business marketing expert and author John Jantsch. Visit the Duct Tape Marketing blog, a Forbes favorite for small business.