Shop Like a Man by Paco Underhill, Pg. 186-201

AP Language “Shop Like a Man” by Paco Underhill, pg. 186-201 Multiple Choice Questions

Multiple Choice Questions – Choose the best answer for each question. Give me the reason for your choice.

1. In paragraph 38, “lairs of femininity” refers to a. Bookstores b. Health stores c. Department stores d. Jewelry stores e. Restaurants

REASON: ______

2. What is the author’s purpose? a. Advise businesses how to increase sales b. Justify men’s shopping habits c. Justify women’s shopping habits d. Prove women are better shoppers than men e. Create a scientific study of shopping habits

REASON: ______

3. Underhill’s primary audience is a. Male shoppers b. Female shoppers c. Teenage shoppers d. Retailers e. Manufacturers

REASON: ______

4. Underhill discusses all the following aspects of what shoppers consider EXCEPT a. What products are available b. How products are named and packaged c. Where products are manufactured d. Where products are placed in the store e. Why different people are drawn to specific products

REASON: ______

5. Underhill uses all the following strategies in his essay EXCEPT a. Examples b. Statistics c. Observation d. Anecdotes e. Testimonials

REASON: ______AP Language “Shop Like a Man” by Paco Underhill, pg. 186-201 Multiple Choice Questions

6. The best definition of the word profligate in paragraph 12 is a. Parsimonious b. Reckless c. Frugal d. Apathetic e. Lackadaisical

REASON: ______

7. The first sentence of paragraph 18 exemplifies which of the following techniques? a. Litote b. Hyperbole c. Asyndeton d. Epistrophe e. Apostrophe

REASON: ______

8. In the last sentence of paragraph 51, the magazine referred to is a. Men’s Journal b. Esquire c. GQ d. Men’s Health e. Boxing Illustrated

REASON: ______

9. According to the essay, what is the one product where men consistently outshop women? a. Tools b. Cars c. Computers d. Lawn equipment e. Beer

REASON: ______

10. Underhill suggests placing two stores side-by-side for attracting both male and female shoppers. Those are a. Computer store and women’s clothing store b. Hardware store and jewelry store c. McDonald’s and grocery store d. Pharmacy and Home Depot e. Restaurant and car dealership

REASON: ______