Social Media Manager

Social Media Manager Delhi Bira 91

A craft beer “Imagined in India”, Bira 91 is a rebellion against boring beer. Bira 91 is disrupting the beer market with its great taste and a distinct brand identity that has captured the attention and loyalty of India’s urban millennial. Youthful, irreverent and nomadic, Bira 91 is a brand with a witty sense of humor.

The drivers behind our disruptive and fun brand and everything that we do are our people. We are looking for a Community Manager, who will align our business objectives with local partnerships and events, by building a strong community. This individual knows what’s going down in the city and the people shaking things up. It’s a big deal, the qualities and capabilities required of a Bira 91 team member mean you are an incredibly intelligent, talented, sociable and highly sought-after professional. Sounds like you?

Responsibility

● Plan, Manage & Execute the social media strategy for the brand across identified social platforms specifically using Instagram & Snapchat. ● Be responsible for content creation through internal / external resources. . ● Responsible for content amplification driving relevant reach for the brand. ● SPOC for partners, publishers & platforms on all brand content related requirements ● Co-ordinate with internal departments for resolving customer queries on Social Media specially customer service & sales. ● Report on Social Media Metrics for engagement & reach. ● Work with agency partners along with building direct relationships with bloggers, community managers, influential Instagrammers. ● Be the new media evangelist within the company, always ahead of the curve & keep the teams informed on new trends & developments. ● Manage paid media campaigns from time to time driving the engagement & reach goals. ● Integrate Social Media Usage in the on ground activations, partnerships & brand campaigns.

Requirements

● Any Graduate/PG with 7-8 years’ experience in managing social media & content for a consumer brand. ● Ability to think creatively & come up with remarkable ideas having potential to spread through social channels. ● Excellent writing skills and ability to adapt & be comfortable in conversing in brand’s tonality (witty, clever, friendly & quirky) ● Goal oriented & data driven. ● Active usage of Social Media Platforms especially Instagram & Snapchat will be a bonus. ● Clear and succinct communication skills - both spoken & written. ● Self starter and highly motivated individual ● Ability to think on your feet with a solution oriented approach. Benefits

● Ground floor opportunity with the core team; shape the strategic direction of the company. ● Opportunity to work with a brand that’s revolutionizing the beer industry and influencing consumer mindsets. We’re not just another FMCG company, we are a Fast Consumer Moving Company - rallying people to a craft beer revolution and reinventing the game, with 21st century brand and technology innovations in beer. ● Sharp, motivated co-workers in a fun office environment. ● Free Bira 91, every month! ● Attending all the parties we curate and sponsor.

Experience: 7-8 Years Requirement: 1 Delhi Time Frame: Immediate