Getting Your Message Heard Successfully

Get your marketing message heard – successfully!!!

Do you have a limited budget, limited time, limited resources, and no big brand support – but a strong message?

Do you have an established property, in a great location – but need a fresh approach to attract new markets and entice your guests to re-book? Do you want to reach markets cost-effectively?

Do you want to hear how Winners of the HMA Marketing Awards managed to create successful marketing campaigns which increased sales and profitability?

Join us at The QE11 Conference Centre on Tuesday 23rd May at 6.00 for 6.30 pm to find out how to create an award-winning campaign.

Winners from 2005 will share their secrets with us:

BEST ACTIVITY ON A SMALL BUDGET and BEST PUBLIC RELATIONS ACTIVITY – The Berkeley Hotel, London: two compelling campaigns, one focusing on recapturing lapsed guests and the other creating publicity for Prêt-à-Portea - the Fashionista's Afternoon Tea in the Caramel Room.

BEST FULLY INTEGRATED MARKETING CAMPAIGN – The Rothay Garden Hotel, Cumbria: amongst many other innovative ideas hear how this country house hotel in the Lakes successfully targeted the Japanese leisure market!

This event could help you to achieve your marketing objectives by giving you great ideas and inspiring you to develop more effective marketing campaigns on low budgets – perhaps you will win an HMA Marketing Award in 2006 at the Savoy HMA Awards Christmas Lunch in December.

The HMA Marketing Awards are sponsored by American Express.

Limited places available, and suitable for all levels of ‘Marketers’; for Chartered Marketers attendance allows 2 hours towards your CPD.

NUMBERS LIMITED TO 40 PEOPLE – BOOK NOW

www.hotelmarketingassociation.com BOOKING FORM

Tuesday 23rd May 2006 The QE11 Conference Centre Broad Sanctuary, Westminster London SW1P 3EE Nearest Tube: Westminster

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Price includes a glass of wine and sandwiches on arrival.

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Please send your completed booking form to: Alyson Ryan, HMA Office, The Old Mill, Selborne, Hants, GU34 3LG

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Chartered Institute of Marketing Vat No. 302 2509 13