Contact: Lindsey Horvitz, WNET 212-560-6609,
[email protected] Press Materials: thirteen.org/pressroom Website: wnet.org Facebook: ThirteenWNET / WLIW21 /NJTV Twitter: @WNET / @ThirteenWNET / @WLIW21 / @NJTVonline Geraldine Moriba Joins WNET as Programming Consultant for Multi-Platform Initiatives Award-winning development executive and executive producer will take a lead role in poverty initiative and other projects for tri-state PBS stations WNET, parent company of New York’s public television stations THIRTEEN and WLIW21 and operator of NJTV, has announced the appointment of Geraldine Moriba to the position of Programming Consultant, Multi-Platform Initiatives. In this role, Moriba, who is also the CEO of Moriba Media, will be supporting the institution as a programming consultant for multiplatform initiatives, where she will initially serve as the Project Director of Chasing the Dream: Poverty & Opportunity in America , WNET’s multi-platform public media initiative providing critical programming on poverty, income equality, and opportunity. Moriba will report to Neal Shapiro, President & CEO of WNET. “Geraldine is an extraordinarily talented leader and producer who brings fresh ideas, insights and context to complicated issues,” said Neal Shapiro, “We are fortunate to have her as part of our team.” Prior to accepting this positon, Moriba served a blended role as Executive Producer with the original program development team and Vice President of Diversity and Inclusion for CNN Worldwide. She developed original series, special projects and programs for use on all CNN platforms, overseeing all aspects of production including directing pilots, launching roll out strategies, managing budgets, developing inclusion initiatives and identifying new talent. During Moriba’s tenure, CNN attained its highest diverse audience levels.