1) What Is Your Time Worth?
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Copyright © 2016 Susie Nelson
1) What is your time worth?
2) What is your vision for the lifestyle you want to create for your- self?
Copyright © 2017 - Susie Nelson 3) List some of the repetitive activities you could possibly auto- mate for your business?
Copyright © 2017 - Susie Nelson The “Process” of Automating
1) I dentify what you want to automate 2) W hat do you want to accomplish? 3) Define the steps 4) Create Content 5) Upload/Install into software or tools 6) Test! 7) Launch
Copyright © 2017 - Susie Nelson Process #1: New Consultant Experience
What’s important?
- G et them moving quickly - F ast Success - E arn Milestones - L ong term, not short term
Define the Steps:
- C reate Expectations - Success Formula - C reate a list - S chedule launch / preview (quickly) - L earn how to invite guests (script) - H ow to give the presentation - H ow to ask for bookings or close - R eminder of milestones - N ext training steps
Copyright © 2017 - Susie Nelson Create Content: - w rite email sequence (only use 3 “tasks” per email) - U se “calls to action” and accountability - I nclude links to training or scripts, etc.
Load content into tools - Email autoresponder (Aweber) - Zapier, PlusThis
Test!
Launch!
Process #2: Prospects
What’s Important?
- l et people learn the information about you business on their schedule - t rack their behavior to filter prospects - u se follow-up systems to find out where they are in the decision- making process
Copyright © 2017 - Susie Nelson - s chedule live connections with those who are serious, versus those who are just curious
Define the Steps:
- ask them to sign-up for an information webinar (Evergreen) - register for an automated webinar that plays every 15 minutes, or at additional times - you will know if they: watched the entire webinar, only watched a portion, watched the replay, or never watched - Initially, set-up one follow-up sequence (easier to manage at first) - Be sure to ask for feedback and engage your prospects - Eventually add follow-up sequences that depend on their be- havior. - For those who are opening the emails in your follow-up se- quence, invite them to connect - or use your own outgoing calls. - Close!
Create Content
- c reate and record a powerpoint video
Copyright © 2017 - Susie Nelson - w rite an email follow-up sequence
Setup the System
- u pload video to storage system - s et-up evergreen webinar - i nclude links to your sign-up page - s et-up an email follow-up sequence - s et-up appointment system
Copyright © 2017 - Susie Nelson Process #3 - Parties or Preview
What’s Important:
- p re-gathering and post-gathering sequences - y ou don’t have to be live - y ou know who has attended, and any questions - c an take orders, book parties, on auto-pilot
Define Steps:
- b ook hostess (customer) - c oach her on autopilot - s ystem collects their registrations and sends them pre-event emails - t hey all attend the party at the same time - c alls for orders, future bookings, and business prospects - f ollow-up sequences to nurture customers, and identify more prospects
Create Content:
Copyright © 2017 - Susie Nelson - w rite emails - both pre-and post-party - w rite emails to coach hostess - r ecord your presentation
Set-up the System:
- L oad email sequences into your email autoresponder - C reate/record your presentation - l oad the video into your video storage - s et-up your webinar or evergreen webinar system
Test, Launch!
Copyright © 2017 - Susie Nelson