The Advantage

Bryan E. Jones Vice President, North America and Global 500 Marketing

AA changeleading agentprovider of end-to-end solutions fromA strategy recognized day by customers one of all sizes across all industries

• Simplifying the complex • Making the powerful easy to use • Driving out inefficiency • Delivering superior long-term value

Giving you the power to do more The blueprint to IT efficiency

Maximize what Converge Decommission Leverage cloud you have management legacy efficiently

Break Overcome Admin Minimize Apps on Private, Hardware Architect for software risk & modern public, through the & apps management the future virtual wall silos & tools disruption platforms hybrid

Balance Reduce HW, Rehost, New Mobility SW, data, capabilities Streamline Workloads productivity & BYOD touch re-architect & security for new integration & data & control points or replace demands Rationalize applications and infrastructure Operation excellence and efficiency in everything 143k 15k+ 16B Clients BYOD phones Emails received annually 2400 33+ 100+ Applications Petabytes of storage Global WAN sites 31B 14k+ 10.5k+ Monthly Virtualized servers Database security (50% prod, 50% non-prod). instances incidents Practical innovation Powering our R&D strategy in three ways

Build Partner Acquire

• Best-of-breed • Joint product and • $18 billion and platforms solution engineering 20 acquisitions • Organic innovation and testing • Full adherence to • Integration across • Common strategic the Dell design all elements roadmaps philosophy The journey to IT transformation

Legacy apps Business-class & platforms connected devices

Secure, connected, managed heterogeneous endpoints

Intelligent Seamless Flexible converged cloud transition infrastructure delivery An extension of the data services Software-defined architecture center (SaaS, PaaS, IaaS) • Mainframe Assess, plan, • UNIX design or • x86 server implement Greater insights from data • Storage Data-driven decision making • Network • Client

Outdated Connected security infrastructure Secure from the device to the cloud $18 billion in investments

Legacy apps Business-class & platforms connected devices

Intelligent Seamless Flexible converged cloud infrastructure transition delivery

services • Mainframe • UNIX • x86 server Greater insights from data • Storage • Network • Client

Outdated Connected security infrastructure Dell products powering our strategy

KACE Management Compellent Storage Wyse Thin Clients EqualLogic Storage Appliances Low cost, low maintenance Multi-million $ reduction in Powering Dell.com Full patch management in alternative to desktop client storage costs in first year secure, segmented environment

One Identity Credant Boomi Manager Force10 Data protection – file 75% shorter Enhanced auditing and Default choice for internal encryption on Dell corporate integration time-to-value. reporting and improved UI networking deployments notebooks and tablets Utilized to unify SFDC over previous access acquisition instances management tool

PowerEdge Servers SecureWorks SonicWall Foglight 30K concurrent Monitoring www.Dell.com >18k servers – all managed Average of 31B monthly users on Aventail VPN & backend and Dell support with Dell OpenManage events, with 148 escalations SuperMassive firewalls management (Delta) to Dell IT Security deployed in core network infrastructure Recognized leadership in the enterprise Gain from built-in knowledge and experience

Servers Storage Search #1 #1 #1 4 of 5

server provider in provider of iSCSI provider of top search North America, storage solutions virtualized data engines Latin America, center worldwide China infrastructure powered by dell

Support Cloud Software Social #1 #1 90% 3 of 4 in enterprise provider of cloud of Fortune 1000 top social media services support infrastructure— companies use websites are over 1M servers Dell software powered by Dell shipped