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Grow Your Business with Us!

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Grow Your Business with Us! GROW YOUR BUSINESS WITH US! 1 Table of Contents ▪ Where We’re Located Pg. 3 ▪ Our Stations Pgs. 4-23 ▪ Our Jocks Pg. 24 ▪ Why We’re Awesome Pgs. 25-31 ▪ The Power of Radio Pgs. 32-35 ▪ Our Digital Products Pgs. 36-38 ▪ Our Sales Team Pgs. 39-41 2 Jonesboro Radio Group 314 Union St. Jonesboro, AR 72401 (870) 933-8800 President and General Manager: Trey Stafford General Sales Manager and Station Manager: Christie Matthews 3 COVERAGE MAP 50,000 Watts 100.5 The Eagle 25,000 Watts 104.9 The Fox and Mix 106.3 Metro Stations Hot 107.5, ESPN 92.7, and 98.5 The Outlaw 4 104.9 The Fox Call letters: KDXY-FM/HD Branding: 104.9 The Fox Dial Position: 104.9 FM and 104.9 HD-1 Tagline: This is FOX Country! Format: Country Website: www.thefox1049.com Primary Focus: Adults 25-54 Core Artists: Carrie Underwood, Chris Stapleton, Luke Bryan, Jason Aldean, Thomas Rhett 5 104.9 The Fox Stafford and Frigo in the Morning with Trey Stafford and Jim Frigo 5 a.m. to 10 a.m. Fox at Work with Christie Matthews 10 a.m. to 2 p.m. Afternoon Drive with Rob West 2 p.m. to 7 p.m. Fox Country Nights 7 p.m. to Midnight CMT After Midnight with Cody Allen and Crew Midnight to 5 a.m. Country Countdown with Lon Helton Sundays, 7 a.m. to 10 a.m. 6 Age Gender 25% Demos for 23% 20% 104.9 The 15% 38% Fox 10% 63% 6% 18-24 25-34 35-44 45-54 55-64 65+ Male Female Interests: Pets, Cooking, Television, Fast Food, Family-Focused Lifestyles & Hobbies, Bargains Hunting, Value Shopping, Mobile Enthusiasts, Entertainment News, Social Media. Source: Google Analytics; KDXY-FM – The Fox 104.9; In-Market For: Audience Demographics Overview & Audience Hotels & Accommodations, Home Décor, Employment, Used Vehicles, Residential Interests; Apr 1, 2018 - Mar Properties for Sale, Women’s Apparel, Pre-Owned Homes for Sale, home & Garden 31,2019 Services, Home Furnishings, Home Improvement. Note: Data on graphics are rounded. 7 Job Titles Relationship Status Demos for 62% Administrative Services 33% 104.9 The Sales 29% 20% 13% 5% Fox Healthcare and Medical Services 23% Single In a Engaged Married Production 20% Relationship Transportation and Moving 12% Installation and Repair 8% Education Level Source: Facebook Business Construction and Extraction 8% Manager; People Connected 61% to 104.9 The Fox; A18+; Apr Community and Social Services 8% 1, 2019 33% Farming, Fishing, and Forestry 7% Note: Likely details on people 5% based on self-reported data Legal Services 3% on Facebook High School College Grad School Secondary Note: Measurements only available for 104.9 The Fox 8 100.5 The Eagle Call letters: KEGI-FM Branding: 100.5 The Eagle Rocks Dial Position: 100.5 FM Format: Rock Website: eagle1005.com Primary Focus: Men 25-54 Core Artists: AC/DC, Led Zeppelin, Bob Seger, Fleetwood Mac, Pink Floyd 9 100.5 The Eagle The Bob and Tom Show 5 a.m. to 9 a.m. Middays with Mitch Mahan 9 a.m. to 2 p.m. Afternoon Drive with Phil Jamison 2 p.m. to 7 p.m. Nights with Leisa Rae 7 p.m. to Midnight Time Warp Sundays, 6 a.m. to 10 a.m. and 6p.m. to 10 p.m. 10 Age Gender Demos for 24% 24% 22% 100.5 The 18% 46% Eagle 54% 6% 7% 18-24 25-34 35-44 45-54 55-64 65+ Male Female Interests: Pets, Fast Food, Quick Cooking, Television, DIY Projects, Mobile Devices, Value Shopping, Family-Focused Lifestyles & Hobbies, Sports, Outdoors Source: Google Analytics; KEGI-FM – 100.5 The Eagle; In-Market For: Audience Demographics Overview & Audience Used Vehicles, Employment, Home Décor, Web Design & Development, Hotels & Interests; Apr 1, 2018 - Mar Accommodations, Home & Garden Services, Residential Properties for Sale, Home 31,2019 Improvement, Dating Services Note: Data on graphics are rounded. 11 Mix 106.3 Call letters: KJBX-FM/HD Branding: Mix 106.3 Dial Position: 106.3 FM and 106.3 HD-1 Tagline: The Adult Hit Music Station Format: Hot Adult Contemporary (Hot AC) Website: themix1063.com Primary Focus: Women 25-54 Core Artists: Maroon 5, Kelly Clarkson, Ariana Grande, Panic! At The Disco, Pink 12 Mix 106.3 Mix in the Morning with Brett Hall 5 a.m. to 10 a.m. Mix at Work with Phil Jamison 10 a.m. to 3 p.m. Mix in the Afternoon with Mitch Mahan 3 p.m. to 8 p.m. Region 8 News at 6 p.m. 6 p.m. to 6:30 p.m. KAIT Dr. Laura Berman 8 p.m. to Midnight 13 Age Gender Demos for 28% 22% 20% Mix 106.3 32% 14% 11% 68% 5% 18-24 25-34 35-44 45-54 55-64 65+ Male Female Interests: Pets, Fast Food, Television, Quick Cooking, Family-Focused Lifestyles & Hobbies, Social Media, Bargain Hunting, Mobile Devices, Value Shopping, Entertainment News Source: Google Analytics; KJBX-FM – Mix 106.3; In-Market For: Audience Demographics Overview & Audience Home Décor, Employment, Hotels & Accommodations, Used Vehicles, Residential Interests; Apr 1, 2018 - Mar Properties for Sale, Women’s Apparel, Home & Garden Services, Home Improvement, 31,2019 Home Furnishings, Dating Services Note: Data on graphics are rounded. 14 Hot 107.5 Call letters: KDXY-HD2/FM, K298AV Branding: Hot 107.5 Dial Position: 104.9 HD2 / 107.5 FM Tagline: Hot 107.5 – The PARTY Station! Format: Contemporary Hits Radio (CHR) Website: hot1075.com Primary Focus: Teens 12-17 and Adults 18- 34, especially ASU Students Core Artists: Post Malone, Cardi B, Drake, Chris Brown, Bad Bunny, Lil Baby 15 Hot 107.5 Midday and Afternoon with DJ Ice Tre Noon to 6 p.m. Nights with Mary 6 p.m. to Midnight Overnights with Brady Dowler Midnight to 6 a.m. 16 Age Gender Demos for 33% Hot 107.5 21% 18% 47% 14% 53% 9% 5% 18-24 25-34 35-44 45-54 55-64 65+ Male Female Interests: Fast Food, Movies, Pets, Music, Television, Value Shopping, Sports, Mobile Devices, Quick Cooking, Entertainment News Source: Google Analytics; HDXY-HD2 – Hot 107.5; In-Market For: Audience Demographics Overview & Audience Employment, Used Vehicles, Hotels & Accommodations, Home Décor, Concert & Music Interests; Apr 1, 2018 - Mar Festival Tickets, Residential Properties for Sale, Mobile Devices, Career Consulting 31,2019 Services, Post-Secondary Education Note: Data on graphics are rounded. 17 EZ 92.7 Call letters: KDXY-HD3/FM, K224DW Branding: EZ 92.7 Dial Position: 104.9 HD3 / 92.7 FM Format: Soft AC Website: EZ927.com Primary Focus: Women 35-64 Core Artists: Elton John, Billy Joel, Madonna, Whitney Houston, Hall & Oates, Michael Jackson, Phil Collins, Air Supply, Fleetwood Mac, Bee Gees, Chicago, and Lionel Richie 18 EZ 92.7 Mornings - 6 a.m. to 10 a.m. Middays - 10 a.m. to 3 p.m. Afternoon Drive - 3 p.m. to 7 p.m. Nights - 7 p.m. to Midnight Overnight - Midnight to 6 a.m. 19 98.5 The Outlaw Call letters: KJBX-HD2/FM, K253BQ Branding: 98.5 The Outlaw Dial Position: 106.3 HD2 / 98.5 FM Tagline: Legends and Young Guns Format: Classic Country Website: 985theoutlaw.com Primary Focus: Mature adults leading an active lifestyle. Core Artists: Johnny Cash, Waylon Jennings, Merle Haggard, Alabama, Hank Williams Jr. 20 98.5 The Outlaw Mornings - 6 a.m. to 10 a.m. Middays - 10 a.m. to 3 p.m. Afternoon Drive - 3 p.m. to 7 p.m. Nights - 7 p.m. to Midnight Overnight - Midnight to 6 a.m. 21 Age Gender 26% 26% Demos for 23% 98.5 The 44% Outlaw 13% 12% 57% 18-24 25-34 35-44 45-54 55-64 Male Female Interests: Fast Food, Entertainment News, Quick Cooking, Pets, Television, Sports, Mobile Devices, Business, Value Shopping, Music Source: Google Analytics; KJBX-HD2 – 98.5 The In-Market For: Outlaw; Audience Demographics Overview & Used Vehicles, Employment, Hotels & Accommodations, Concert & Music Festival Tickets, Audience Interests; Apr 1, Home Décor, Advertising & Marketing Services, Residential Properties for Sale, Business & 2018 - Mar 31,2019 Productivity Software, Investment Services. Note: Data on graphics are rounded. 22 TREY STAFFORD PHIL JAMISON On-Air Personality / Production Asst. MARY CONROY President / General Manager Middays on Mix 106.3| Afternoons on On-Air Personality Mornings on 104.9 The Fox 100.5 The Eagle Midday on Hot 107.5 With 46 years of radio Phil has been on the air for 35 Mary Conroy is an ASU student, experience under his belt, Trey years since his first part-time job in active in student government and has been bringing smiles to the high school. The classic rock lover greek life. Mary’s bubbly surrounding area each morning is cherished here for his creativity personality is a hit with listeners. with co-host Jim Frigo on The and quick-wit. Fox. CHRISTIE MATTHEWS LEISA RAE BRETT HALL Station Manager / General Sales On-Air Personality / Traffic On-Air Personality Manager Coordinator Afternoons on Mix 106.3 Middays on 104.9 The Fox Evenings on The Eagle Brett is a veteran DJ at Jonesboro Leisa brings 18 years of Christie has been entertaining Radio Group. Currently on Mix, experience to the table. This Arkansans for the past 28 years Brett also owns a local business rocker loves all things guitars and is heavily involved in and is a realtor. charities serving women and and shares a history lesson on children. the art form on air each night. ROB WEST RYAN “DJ ICE TRE” On-Air Personality / Operations BEAVERS BRADY DOWLER Manager On-Air Personality On-Air Personality Afternoons on 104.9 The Fox Evenings on Hot 107.5 Overnights on Hot 107.5| Rob came to us with 21 years of Ryan has been with us for 8 Play-by-Play Commentator on ESPN Jonesboro 92.7 experience in broadcast.
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