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THE AMERICAN CHAMBER OF COMMERCE IN TAIWAN IN OF COMMERCE THE AMERICAN CHAMBER May 2021 | Vol. 51 | Issue 5 TAIWAN BUSINESS TOPICS TAIWAN May 2021 | Vol. 51 | Issue 5 Vol. 2021 | May 中 華 郵 政 北 台 字 第 5000 號 執 照 登 記 為 雜 誌 交 寄 Issue Sponsor 5_2020_Cover.indd 1 2021/5/7 11:16 AM CONTENTS NEWS AND VIEWS 6 President’s View MAY 2021 VOLUME 51, NUMBER 5 High marks for the Chamber’s 一一○年五月號 stakeholders and friends By Andrew Wylegala Publisher 發行人 Andrew Wylegala 魏立安 7 Editorial Senior Advisor 資深顧問 The Need for Continued, Expanded U.S. Don Shapiro 沙蕩 Senior Editor 資深編輯 Support Jeremy Olivier 歐嘉仁 關係深化 有賴美方穩健支持 Associate Editor 副編輯 Julia Bergström 尤麗雅 Art Director/ 美術主任/ 12 Taiwan Briefs Production Coordinator 後製統籌 Katia Chen 陳國梅 By Austin Babb and Jason Wu Cover Designer 封面設計 Grace Yang 楊慈安 Manager, Publications Sales & Marketing 廣告行銷經理 COVER SECTION Caroline Lee 李佳紋 Translation 翻譯 台灣科技業的新挑戰 Kevin Chen, Andrew Wang Taiwan Tech’s New Challenges 陳又銘, 王先棠 American Chamber of Commerce in Taiwan 14 Taiwan’s Cybersecurity 129 MinSheng East Road, Section 3, Dilemma 7F, Suite 706, Taipei 10596, Taiwan P.O. Box 17-277, Taipei, 10419 Taiwan The island’s world-leading ICT Tel: 2718-8226 Fax: 2718-8182 e-mail: [email protected] and semiconductor sectors website: http://www.amcham.com.tw 名稱：台灣美國商會工商雜誌 have come under the spotlight 發行所：台灣美國商會 following a series of high-profile 臺北市10596民生東路三段129號七樓706室 電話：2718-8226 傳真：2718-8182 cyberattacks. Taiwan Business Topics is a publication of the American By Jason Wu Chamber of Commerce in Taiwan. Contents are independent of and do not necessarily reflect the views of the support of a tightly knit, the Officers, Board of Governors, Supervisors or members. 20 Taiwan Tech’s Success © Copyright 2021 by the American Chamber of Commerce specialized local supply chain. in Taiwan. All rights reserved. Permission to reprint original Driven by Hidden material must be requested in writing from AmCham. By Angelica Oung Production done in-house, Printing by Farn Mei Printing Champions Co., Ltd. 登記字號：台誌第一零九六九號 While the world has become 22 Water Shortage Threatens 印刷所：帆美印刷股份有限公司 經銷商：台灣英文雜誌社 increasingly familiar with Taiwan’s Tech Industry 台北市108台北市萬華區長沙街二段66號 發行日期：中華民國一一○年五月 Taiwanese semiconductor Development 中華郵政北台字第5000號執照登記為雜誌交寄 ISSN 1818-1961 giants like TSMC and UMC, By Angelica Oung these companies rely on Chairperson: CW Chin Vice Chairpersons: Fupei Wang, Timothy Shields Secretary: Daniel Tseng TAIWAN BUSINESS Treasurer: Angela Yu 2020-2021 Governors: C.W. Chin, Brian Sung, 26 Raising the Bar for Taiwan’s Supply Chains Timothy Shields, Fupei Wang, Roger Yee, Angela Yu. A growing emphasis on social and environmental 2021-2022 Governors: Justin Chin, Cynthia Chyn, Paulus Mok, Terry Tsao, responsibility among major U.S. corporations has Daniel Tseng. begun influencing the practices and operations of 2021 Supervisors: Max Chen, Shelley Chia, Seraphim Ma their Taiwanese supply chain partners as well. By Steven Crook COMMITTEES: Agro-Chemical/ Melody Wang; Asset Management/ Eric Lin, Angela Yang, Derek Yung; Banking/ Paulus Mok; Capital Markets/ Mandy Huang, Eric Jai, C.P. EXECUTIVE SUITE Liu; Chemical Manufacturers/ Charles Liang, Michael Wong; Cosmetics/ Abigail Lin; Defense/ Manohar Thyagaraj, Roger Yee; Digital Economy/ Max Chen, 30 Meet Peter Dernbach of Winkler Partners Renee Chou, Tai Chi Chuan; Energy/ Richard Freer, By Jeremy Olivier Randy Tsai; Human Resources/ Christine Chen, Carmen Law, David Tsai; Infrastructure/ Wayne Chin, Paul Lee; Insurance/ KT Lim, Mandy Shih, Linda Tsou; Intellectual Property & Licensing/ Jason Chen, Peter SPECIAL REPORT Dernbach, Vincent Shih; Marketing & Distribution/ (tba); Medical Devices/ Louis Ko, Jeffrey Wang; Pharmaceutical/ Justin Chin, Cellina Yeh, Serena 34 Taiwan Acacia’s Commercial Evolution Chow; Private Equity/ Echo Yeh; Public Health/ Joyce Lee, Pongo Peng, Tim Shields; Retail/ Ceasar Chen, Taiwan acacia is traditionally used as firewood, Mark Chen, Peggy Liao; Sustainable Development Goals/ Kenny Jeng, Lume Liao, Cosmas Lu, Fupei but Taiwan’s king of carton packaging, Caho Wang; Tax/ Heidi Liu, Cheli Liaw; Technology/ Cynthia Chen, and a team of innovative young people Chyn, Stella Lai, Angela Yu; Telecommunications & Media/ Thomas Ee, David Shin, Joanne Tsai; have developed methods to turn this neglected endemic hardwood into Transportation & Logistics/ (tba); Travel & Tourism/ Marvin Ma, Jason Yeh, Fiona Yuan. pricey bathtubs, customized guitars, and novel whiskey barrels. By Kuo-chen Lu and Chi-wei Lin, CommonWealth Magazine 4 TAIWAN BUSINESS TOPICS • MAY 2021 5 contents.indd 4 2021/5/6 9:37 PM MAY • VOLUME 51 NUMBER 5 46 Taiwan’s “Pineapple War”: Opportunity Amid an Industry Display Technologies Crisis China’s recent ban on pineapple imports from Taiwan provides an occasion for policymakers to rethink the island’s dependence on the Chi- nese market for agricultural exports. By Julia Bergström INDUSTRY F CUS A Report on Taiwan’s Retail Industry Looking Ahead to the Post-pandemic Era 38 E-Commerce Grows Steadily in Taiwan Amid Pandemic COVID-19 has given a modest boost to online shopping in Taiwan, with platforms such as Momo, PChome, and Shopee strengthening their market positions. By Matthew Fulco 41 Entrepreneurs Navigate Taiwan’s Vast Retail Space A new cohort of young business owners is exploring how to create, import, and sell products that are attractive to Taiwan’s discerning con- sumers, using a variety of online and offline sales channels and strategies. By Jeremy Olivier including next-generation sizes and reduced thickness. SPONSORED CONTENT 24 People, Passion, and Today, we’re leveraging our fusion assets, glass science Possibilities: AbbVie’s Vision of expertise, and optical physics capabilities to drive the next Patient-Centric Healthcare round of display innovations – better images, ubiquitous TAIWAN BUSINESS TOPICS • MAY 2021 5 © 2021 Corning Incorporated. All Rights Reserved. www.corning.com 5 contents.indd 5 2021/5/6 9:37 PM PRESIDENT'S VIEW High marks for the Chamber’s stakeholders and friends Although 100-day reviews are typically the norm, I was supply chain issues with Washington’s National Economic tempted to use my inaugural President’s View as a self- Council. report on my first 30 days in Taiwan. But it would be more You notched high marks by continuing Chamber sup- fun to grade you, Dear Readers, with the following “report port for the landmark Taiwan Fellowship Act, which is card.” How have staff, members, and partners performed currently progressing through the U.S. Congress and was at breaking in their new Chamber president? mentioned by Senator Edward Markey, one of the bill’s Statistics (A+): With 700 attendees, including a record principal co-sponsors, in his video remarks at Hsieh Nien 157 governmental officials who were personally thanked Fan. In Taiwan, the Chamber continues engagement on for their contributions to fostering a friendly business envi- talent cultivation alongside the Gold Card Office by sur- ronment, you aced the Hsieh Nien Fan test for the 53rd veying the potential to sustain and develop 2020’s wave of straight year. You were voted “most popular” for your COVID-inspired migration to Taiwan. effective collaboration with AIT and other organizations in Summary Grade: Across the Chamber “curriculum” – preparing for the event. Impressive calculus by AmCham’s and shoehorned into a mere nine workdays – staff, board, resourceful staff (and friends at the Taipei Economic and members, and partners granted me a productive and Cultural Office (TECO) in Osaka) helped to shepherd uplifting welcome. Next semester we will redouble the pace President Wylegala into Taiwan and through quarantine, and offer additional tests. We will tackle a Board retreat to which finished just 48 hours before the April 21st banquet. set strategic goals and continue the process of rolling out Extra credit for spirited table-side networking, including our new AmCham Taiwan name and brand, culminating an impressive turnout of mayors and deputy mayors…and in our 70th anniversary celebration. I look forward to a head table with no fewer than two presidents – myself time with the AIT and our other core partners for consid- and Madame President Tsai – who are cat-loving, Cornell ering how to seize on the intense current interest in Taiwan alumni! within the U.S. and globally, perhaps via a modified set of Social Studies (A): You socialized the president via Doorknock engagements. Abetted by you, I have found events covering priority sectors banking and life sci- Taipei and Taiwan easy to navigate and dazzlingly hospi- ences. Last semester’s valedictorian, Leo Seewald, helped table. It is an honor to be engaged in significant work even the freshman president preview annual blockbuster Bio as I enjoy the privilege of a safe, relatively carefree, and ASIA-Taiwan, to be held online and at the Nangang Exhi- nostalgically normal daily existence, thanks to Taiwan’s bition Center from July 22, meeting prospective AmCham brilliant pandemic control. members in the process. Two meetings of the unique joint Homework: Accept my sincere thanks for the warm AmCham-ECCT Banking Committee advanced the pro- welcome by so many and my strong desire to continue con- duction of its 2021 White Paper and probed expanding necting with and learning from this remarkable AmCham the committee’s advocacy agenda from regulator to policy- community. Hope to see you at the next happy hour. No maker planes. Rounding out this subject, Officer and full need to have parents sign and
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