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THERE’S A NEW MO’ IN TOWN! Wednesday November 24: First it was Mr. T, now Mr. E is standing up for men’s rights to sport a Mohawk! The newly crowned Mr England, Vaughan Bailey, has joined forces with The A-Team and celebrity groomer Jason Shankey to ensure November is the month of the Mohawk! Thanks to all-action hardman BA Baracus in The A-Team and a whole host of manly celebrities, from Jared Leto to David Beckham, more and more British men are getting Mo’d up, as ‘the Hawk’ makes its mark as one of the styles for 2011. First sported by Mr T in the original A-Team series, it has taken Mr. England to re-launch the funky cut, inspired by the new film version of The A-Team. Bailey, who was crowned Mr England in September, went from Hobo to Hunk, having been plucked from a life on the streets to be crowned Mr. England, and cites BA Baracus as one of his inspirations. Now he is fronting the campaign with celebrity groomer Jason Shankey, who is offering free Mohawks to anyone feeling manly enough to ask for a ‘BA’ on Friday 26 November. All those who take up the offer will also be rewarded with £5 off the A-Team on Blu-ray when it is released on Monday 29th November. Shankey, whose Fulham salon sees some of London’s coolest celebrities through its doors in London’s most happening district, has seen a huge rise in the demand for Mohawks this year. “The Mohawk is one of those iconic hair cuts that keeps coming back and I have noticed a massive resurgence particularly in the last few months with clients asking for a number of variations of the style,” says Shankey. “I’d go as far as to say that it is currently one of our most popular cuts for guys under the age of 25! The A-Team and BA have certainly had a huge influence on this as well as the likes of David Beckham and Orlando Bloom who continually revert back to the look. The hairstyle is sharp, short and decidedly masculine which is why it is such a top trend especially with our sporting heroes!” Mr England cites how BA Baracus was his personal inspiration: “As a teenager growing up I went through some tough times, but The A-Team was the ultimate escapism and BA has always been an inspiration for his all-action, no nonsense attitude and cool image, which has been brought to the 21st Century in the new film.” “As a Mr. World and Manhunt International candidate I have to be at the forefront of fashion, and I’m pleased to be leading the way with a Mohawk!” Mr England himself will be personally styled by Jason Shankey at his Fulham salon at 10am on Wednesday 24 November and both are available for interviews/photos during and after the cut. Media are also invited to take part in the day of the Mohawk and adopt the style courtesy of Jason Shankey himself, who is available for personal grooming sessions and interviews from 24-26 November. Get a cut above with THE A-TEAM when it is released on Blu-ray Triple Play and DVD on 29 November. Notes to Editors JASON SHANKEY MALE GROOMING & LIFESTYLE CLUB – LOOK THE PART! Jason Shankey, Irish born entrepreneur, hairdresser and grooming expert is delighted to introduce Jason Shankey London in Jerdan Place, Fulham. Jason Shankey London is the first of its kind, a new generation gentlemen’s club offering a full range of premium styling, grooming and lifestyle services exclusively for men. With the original Jason Shankey Club opening in Belfast in 1997 he currently enjoys a growing reputation as one of the UK’s finest male grooming businesses. A former finalist in the UK male grooming salon of the year awards Jason Shankey is committed to establishing a growing presence on the High St in select locations throughout the UK. MONEY-OFF Men who take up the offer from Jason Shankey’s and get a free Mohawk on Friday 26th November will receive a code in-salon that will qualify them for £5 off the A-Team on Blu-ray on Monday 29th November. This offer is only redeemable on Play.com. THE A-TEAM BLU-RAY/DVD Buckle up for an adrenaline-fueled thrill ride starring Liam Neeson (Taken), Bradley Cooper (The Hangover), Quinton “Rampage” Jackson (UFC Star), and Sharlto Copley (District 9). Convicted by a military court for a crime they didn’t commit, a daring team of former Special Forces soldiers must utilize their unique talents to break out of prison and tackle their toughest mission yet. It’s going to take guts, split-second timing and an arsenal of explosive weapons...this is a job for The A-Team! THE A-TEAM Blu-ray Special Features: • Explosive Extended Cut • Movie Theatrical Version • The Devil is in the Details: Inside the Action with Joe Carnahan • Never-before-seen Deleted Scenes • Gag Reel • A-Team Theme Mash-Up Montage • Plan of Attack • Character Chronicles o Liam Neeson o Bradley Cooper o Rampage Jackson o Sharlto Copley o Jessica Biel • Visual Effects Commentary with Visual Effects Supervisor James E. Price • Digital Copy “How To” • BD-Live Extras o What’s New o Live Lookup THE A-TEAM DVD Special Features: • Explosive Extended Cut • Movie Theatrical Version • Feature Audio Commentary with Joe Carnahan • A-Team Theme Mash-Up Montage For further press information, please contact: Leigh Debbage, Jackie Lamaj or Gillian Littler at Premier PR T: 0207 292 6445 / 020 7292 7384 / 020 7292 7353 E: [email protected] / [email protected] / [email protected] For Jason Shankey, please contact : Lulu Bradfield-Stowell or Duncan Purves at Premier PR T: 0207 292 6440/ 0207 292 7374 E: [email protected] / [email protected] -ENDS- .