Parking Demand Revised Final Draft

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Parking Demand Revised Final Draft Guildford Town Centre Parking Strategic Review Stage 1: Parking Demand Revised final draft September 2013 Prepared for: Prepared by: Chris Mansfield Steer Davies Gleave Guildford Borough Council 28-32 Upper Ground The Parking Office London SE1 9PD Laundry Road Guildford GU2 4BB +44 (0)20 7910 5000 www.steerdaviesgleave.com Stage 1: Parking Demand CONTENTS 1 INTRODUCTION ..................................................................................... 1 Why Have a Parking Strategy? ..................................................................... 1 Policy Context ........................................................................................ 1 Structure of Report .................................................................................. 3 2 PARKING AND TRAVEL IN GUILDFORD.......................................................... 5 Off-Street Car Parking Supply ..................................................................... 5 On-Street Car Parking Supply .................................................................... 10 Parking Occupancy ................................................................................. 10 Recent Trends in Occupancy ..................................................................... 12 Summary ............................................................................................. 13 3 PARKING SUPPLY BY COMMERCIAL FLOOR-SPACE .......................................... 15 Introduction ......................................................................................... 15 Competing Centres ................................................................................ 15 4 LOCAL TRANSPORT CONDITIONS ............................................................... 27 Public Transport Supply ........................................................................... 27 Traffic Management ............................................................................... 29 5 FUTURE PARKING SUPPLY AND DEMAND ..................................................... 33 Proposed Developments .......................................................................... 33 Development Scenarios and Parking Supply ................................................... 34 Parking Standards .................................................................................. 35 Parking Demand .................................................................................... 37 Parking Occupancy ................................................................................. 40 6 SUMMARY AND NEXT STEPS ..................................................................... 43 Contents Stage 1: Parking Demand FIGURES Figure 2.1 Index of Off-Street Car Parking Tickets Sales ......................... 13 Figure 5.1 Indexed Growth in Guildford Retail Expenditure ..................... 37 Figure 5.2 Indexed Growth in Parking Demand (TEMPRO)........................ 38 TABLES Table 2.1 Guildford Station Parking ................................................... 6 Table 2.2 Council Operated Off-Street Car Park .................................... 7 Table 2.3 Car Park Occupancy ........................................................ 11 Table 2.4 Estimated Occupancy at 2007/8 Demand Levels ..................... 13 Table 3.1 Parking Supply by Commercial Floor-Space ........................... 25 Table 4.1 Rail Journey Times to Competing Centres ............................. 27 Table 5.1 Forecast Net Parking Supply.............................................. 34 Table 5.2 Development Scenarios ................................................... 35 Table 5.3 Additional Parking Supply – Parking Standards ........................ 36 Table 5.4 Additional Parking Supply - Maintaining Parking Densities .......... 36 Table 5.5 Additional Parking Demand Forecasts .................................. 39 Table 5.6 Total Parking Demand Forecasts ........................................ 39 Table 5.7 Parking Occupancy Forecasts ............................................ 40 Table 5.8 Parking Supply Deficit at 85% Parking Occupancy Target ........... 40 Contents Stage 1: Parking Demand 1 Introduction Why Have a Parking Strategy? 1.1 Guildford is the principal shopping centre in Surrey and a thriving employment centre, cultural centre, and transport hub that attracts workers, shoppers, and leisure travellers from a comparatively large catchment across Surrey, Hampshire, Sussex, and beyond. The destinations of these trips are primarily in the town centre, meaning that traffic movements of travellers across the town centre, at peak times in particular, are significant. Guildford has also evolved as a result of its geographic position on north–south road and rail routes between London, the south coast and the south west, and has two major road routes (the A3 and A31 / A25) effectively running through the centre of the town, making access by car comparatively easy and the demand for parking high. 1.2 Park and Ride is an important part of the Guildford transport network, reducing the demand for town centre parking and reducing town centre congestion. Following a successful bid for funding from the Local Sustainable Transport Fund, the new Onslow Park and Ride site is under construction to the west of the town and is due to open later in the year. 1.3 Due to the high demand for travel to Guildford town centre, parking is a significant issue and occupancy rates for the public off-street car parks are generally high, despite the current economic climate. There are 500 on-street Pay and Display bays available for limited durations; 30 minutes, two hours and a limited number of three-hour bays. 1.4 With proposed town centre development increasing commercial and retail floor space and the demand for parking, coupled with a potential reduction in the number of parking spaces, and potential increased traffic levels resulting from capacity increases at the A3 at Hindhead, a suitable parking strategy is needed to help manage travel demand. 1.5 The objectives of the strategy are that car parking: I Is managed in a manner consistent with overall transport and economic development objectives; I Is maintained to the level required to support economic growth; I In central Guildford is prioritised for short-term users with long term users being encouraged to park in more peripheral areas; I Is managed and maintained by the Borough Council; I Tariffs, signing and management are clear to the user; and I Usage is actively monitored and reported on. Policy Context Surrey County Council Policy Local Transport Plan 2011-2026 (Surrey County Council, 2011) 1.6 Surrey County Council is the statutory Local Highway Authority and Passenger Transport Authority. The Council has set out its vision and objectives for the future 1 Stage 1: Parking Demand of transport in the Local Transport Plan. Surrey County Council’s responsibilities in respect to parking include on-street parking provision, civil parking enforcement, residential parking, Park and Ride, and parking demand management. A daughter document to the Local Transport Plan, the Parking Strategy (which was updated in April 2011) is designed to help shape, manage and deliver the County Council’s vision for parking and to “Provide parking where appropriate, control parking where necessary.” 1.7 The objectives of the Parking Strategy are: I reduce congestion caused by parked vehicles; I make the best use of parking space available; I enforce parking regulations fairly and efficiently; and I provide appropriate parking where needed. 1.8 To achieve these objectives, work will be channelled through three main areas: I management of on-street parking – managing on-street parking to ensure optimum use; I operation of civil parking enforcement – fair and cost effective processes to reduce inappropriate parking; and I parking provision and policies – new development to have appropriate levels for their function and use. 1.9 Since parking enforcement was decriminalised in Surrey, enforcement has been carried out by the eleven boroughs and districts on behalf of the County Council, under agency agreements. Guildford Borough Council is responsible for the operation of the majority of the off-street car parks in the town, as well as enforcement of on-street provision. Guildford Borough Council Policy 1.10 Guildford Borough Council’s key strategic priorities are: I excellence and value for money - providing efficient, cost-effective and relevant quality public services; I sustainable local environment - preserving and enhancing a sustainable environment, both rural and urban, within Guildford Borough; I safe and vibrant community -ensuring our diverse community can live in safety and with dignity; and I dynamic economy - encouraging a vibrant business and knowledge based local economy. 1.11 Parking can influence all of these priorities. Guildford Borough Council is currently producing the Council’s new Local Plan in order to develop the Council’s Local Development Framework; the Guildford Development Framework . The Guildford Development Framework is a series of planning documents that will set out how the Borough will change up to 2026. The Guildford Development Framework will set out the most sustainable locations and ways for development to happen. It will aim to preserve and enhance the distinct character of Guildford Borough while at the same time meet local needs and national targets. Unlike the current Guildford Local Plan, the Guilford Development Framework goes beyond land-use planning,
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