CSR Report 2017
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Years of Giving CSR REPORT 2017 OUR ENHANCING Over the years, a series of corporate social responsibility programmes and activities LIVES LOGO SMRT 30 YEARS were introduced across our transport network as part of our efforts to give back The Enhancing Lives logo affirms our desire to to our community. For example, giving OF GIVING pay it forward to the community. The heart is infrastructural and in-kind sponsorships to synonymous with a caring community, while our partners and social service organisations the hands embody SMRT’s three CSR Pillars. are part of our commitment to serve our The left hand represents our commitment to community and to build an inclusive society. encouraging environmental sustainability. The right hand symbolises our efforts in enabling Throughout these 30 years of giving, we mobility and empowering the community have touched the lives of the people who through the arts & education. The strategic have journeyed with us. As we embark placement of the SMRT roundel is at the heart on the next leg of our journey, we are of our community. committed to continue our efforts in corporate giving and empowering our people to make a difference to the lives of others. ST JOSEPH’S HOME INCLUSIVE PLAYGROUND Our third inclusive playground was opened in St Joseph’s Home, the first intergenerational playground in a nursing home, where CHAMPION BLOOD DONOR both children and the elderly can play and interact together. TOYOTA HIACE MINI BUS SILVER TRIBUTE FUND RECOGNITION CEREMONY 2017 A retrofitted Toyota Hiace mini bus As SMRT turned 20, we continued our SMRT collected a record-breaking SMRT GIFT OF MOBILITY FUND JURONGHEALTH MOBILITY PARK was donated to the Handicaps commitment in Corporate Social Responsibility 954 units of blood through five blood The SMRT Gift of Mobility Fund was unveiled, which will disburse Sponsored by SMRT, the JurongHealth Welfare Association (HWA). through the launch of the Silver Tribute Fund in donation drives and received the $30 million in cash and contributions in-kind over the coming Mobility Park is the first-of-its-kind in 2007 Gold Award at the Champion Blood appreciation of the pioneer generation for their years to aid those with mobility needs in our community. Singapore to feature life-sized train contributions to society. By 2013, over $6 million Donor Recognition Ceremony. and bus models, and a taxi. The facility was raised for the Silver Tribute Fund, helping is built to help patients with their more than 10,000 elderly beneficiaries. rehabilitation and prepare them for 2005 reintegration back into the community. ROAD SAFETY HOME NURSING AWARENESS FOUNDATION VEHICLE 2006 PROGRAMME A 14-seater custom-fitted passenger 1990 SMRT sponsored a mini bus was sponsored for bus for students from ‘SMRT is Green’ was launched beneficiaries of the Home SINGAPORE RED CROSS BLOOD the Movement of the organisation-wide as a Nursing Foundation. CHARITY FUND DONOR RECRUITMENT PROGRAMME Intellectually Disabled of Singapore (MINDS) commitment to sustainable SMRT GREEN FORUM WHEELCHAIR-ACCESSIBLE SECOND INCLUSIVE PLAYGROUND $500,000 was raised for Singapore’s 25th Anniversary Charity SMRT adopted the Singapore Red Cross during their Road Safety Awareness Programme 2008 development through the The inaugural CRUISERS AT GHIM MOH Fund through the sale of 100,000 commemorative tickets to Blood Donor Recruitment Programme in in May 2006. The programme trains children from promotion of public transport SMRT Green Forum SMRT sponsored Gardens by the Bay with The second inclusive playground was 2016 mark the completion of the North-South and East-West Lines. 2004. Since then, SMRT has organised 42 MINDS to travel independently. and green practices in energy, and accompanying eight 22-seater wheelchair-accessible opened in Ghim Moh, and was the first in blood donation drives within our network. water, air and waste Green Workshops were launched cruisers, enhancing shuttle service for Singapore to integrate facilities for both management as well as the use on 22 November 2016. wheelchair users. the elderly and young with special needs. THE SMRT CORPORATE of green resources. VOLUNTEER PROGRAMME The SMRT Corporate Volunteer GIFT OF MOBILITY Programme was created to TAXI VOUCHERS 1997 encourage staff to make a difference 10TH ANNIVERSARY OF THE DE-COMMISSIONED TAXI SMRT launched the Gift PATHLIGHT SCHOOL FIRST INCLUSIVE PLAYGROUND and build an inclusive society for all. PRESIDENT’S CHALLENGE A de-commissioned taxi was of Mobility Taxi Vouchers programme to assist SMRT collaborated with AT BISHAN-ANG MO KIO SMRT sponsored a specially donated to Bright Vision beneficiaries who are WHEELCHAIR-ACCESSIBLE Pathlight School to Under the Care & Share Movement, designed train dedicated to Hospital in November 2009 to SMRT IS 10! financially in need and BUS commission 50 with SMRT as a key donor, publicise the event. The late train caregivers in helping the To commemorate this milestone, who require assistance Over 70% of our buses are transport-themed art Singapore’s first inclusive President S R Nathan launched this less mobile patients in and out SMRT organised three events that in moving around. wheelchair-accessible. With pieces by students and playground was opened at first-of-its-kind train which took of vehicles. raised over $650,000. These events more Wheelchair-Accessible Bus alumni. These works of Bishan-Ang Mo Kio to 130 beneficiaries on a train ride. included a Charity Express train ride in ALL-IN-ONE-SPACE TAXI service routes introduced, SMRT art are displayed across encourage play between children aid of the Community Chest, a donation Singapore’s first large-capacity is on track for all buses to be our transport network. with and without special needs. drive at the MRT stations to raise funds taxi was retrofitted with a wheelchair-accessible by 2020 for the Spastic Children’s Association hydraulic ramp to provide to meet the Transport and a Charity Tunnel Walk in aid of the MOST ENERGY EFFICIENT better access for wheelchair Masterplan target. National Kidney Foundation. users. 60 SMRT taxi partners METRO AWARD 2009 2004 were also trained as medical SMRT received the 2015 chaperones to assist and Most Energy Efficient Metro Award TOYOTA PRIUS HYBRIDS transport less mobile at the International Metro Awards for More than 700 Toyota Prius passengers. two consecutive years and won the Hybrids were added to our 2010 taxi fleet. With greater SG50 CELEBRATION WHEELS@UBIN Most Eco-Friendly Transport Partner LEARNING JOURNEY DISTINGUISHED PATRON OF THE ARTS fuel efficiency and lower On 9 August 2015, Singapore As part of the SG50 celebrations, Award at the Land Transport celebrated 50 years of independence. SMRT supported Wheels@Ubin, PROGRAMME Excellence Awards 2010. SMRT was named Distinguished Patron of the carbon emissions, our In collaboration with the Arts by the National Arts Council for three environmentally-friendly SMRT provided free travel across our whereby 100 taxis were deployed to 2001 transport network to commuters and ferry 100 participants in wheelchairs to consecutive years with an annual contribution Ministry of Education, SMRT PRESIDENT’S SOCIAL taxis made up one-third launched its Learning Journey of more than $1.5 million over the preceding of SMRT’s total fleet. gave away 250,000 limited edition the jetty from their respective homes. programme, a structured SERVICE AWARD five years. buttons and EZ-Link card stickers. education programme to provide students with SMRT won the President’s Social Service Award insights into SMRT’s operations. Since its relaunch in ADOPT-A-STATION 2013, more than 2,200 students and teachers have for voluntary contributions to the social service sector. PROGRAMME participated in the programme. 2014 2002 CHARITY BUS PROJECT 2011 2013 SMRT introduced the In the lead-up to Christmas 2002, SMRT Adopt-a-Station programme, PRESIDENT’S TUNNEL CHALLENGE lent support to a Charity Bus Project a community outreach The launch of the President’s Tunnel Challenge by that saw buses being used to collect ART IN TRANSIT TOUR PRESIDENT’S AWARD programme that partners local schools to encourage gracious SMRT was a once-in-a-lifetime experience for members gifts for children under the auspices of Since 2011, SMRT has been FOR THE ENVIRONMENT AED ON WHEELS commuter behaviour. More than of the public. 7,000 people had the opportunity to the Singapore Children’s Society. The working with Art Outreach, a SMRT received the 1,550 students from 31 schools PROGRAMME walk 4.6km inside the MRT tunnel that stretched from celebration was made even more non-profit organisation that President’s Award for the became Station Ambassadors Expo Station to the as-yet-completed Changi Airport memorable for the little ones with the promotes art education in Environment that honours 100 SMRT taxis through this initiative since its Station. SMRT raised $900,000 for charity through the gifts donated by SMRT staff. Singapore, to conduct Art in individuals and organisations were installed with WHEELCHAIR-ACCESSIBLE LONDON TAXIS inception in September 2014. Automated External sale of limited edition MRT tickets. Transit tours at Circle Line with significant contributions A fleet of 30 wheelchair-accessible London taxis Defibrillators, in stations. To date, close to towards environmental was introduced with the support of the partnership with 470 tours have been conducted. sustainability. Ministry of Social and Family Development. Temasek Cares. CONTENTS Introduction 02 CEO’s Message 05 About SMRT 06 SMRT’s CSR Strategic Map Corporate Philanthropy 08 Giving Back to Our Community 10 Enabling Mobility 16 Empowering Through the Arts & Education 20 Encouraging Environmental Sustainability 25 Sustainable Resources Corporate Volunteerism 26 Our Staff Involvement Culture of Inclusiveness 29 Our Inclusive Network Awards & Accolades 32 Our Achievements CEO’S MESSAGE MOVING PEOPLE, ENHANCING LIVES CSR REPORT 2017 CEO’S MESSAGE 02 03 CEO’S MESSAGE At our 30th Anniversary CSR Appreciation Dinner in August, we unveiled the SMRT Gift of Mobility Fund, an integrated giving platform to serve the community and help build an inclusive society.