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Produced by: Exhibitor Brochure

June 25-27, 2018 SHOW OVERVIEW

North America’s Largest Floral Event for Mass Market Retailers

The International Floriculture Expo is the leading B2B trade event for the floral industry. IFE strategically brings together high-volume buyers and connects them with companies offering an array of products and services across the floral category. It’s where the entire floral industry gathers to discover new products, connect, and be inspired.

IFE also boasts four powerful co-located event partners. This combination brings

together cross-category retailers from high volume mass market and mid-size grocers, plus independent operators from the local, national, and international markets, giving

maximum exposure to participating suppliers.

Discover more at IFE. “ Above all we  One Badge. Five Shows. count on IFE to build new business. SmartFood Fresh TEC Fresh MKT ™ EXPO EXPO  KIM TOZIER “ Hiawatha Evergreens THE EXHIBITOR ADVANTAGE

The International Floriculture Expo is dedicated to offering exhibitors an event that is experiential, profitable, and unmatched,with no association fees. By exhibiting, you will also receive these perks:

Access to Buyers Only IFE offers concierge-level service to buyers, from free registration to complimentary hotel rooms. This provides more access to mass market floral buyers than any other show in North America. Use our referral program to name a buyer and our team will reach out with a personal invite.

Product Placement + Company Exposure Catch buyers’ eyes outside of your booth through our extensive product promotion options. Want to conduct a demo at our Floral Theater or decorate our key buyer lounge? How about showcase your newest products in our online gallery and onsite displays? IFE will make it happen.

Networking + Education Meet buyers face to face at IFE! Ample opportunities abound for building relationships, including receptions, happy hours, award ceremonies and our Flash Floral Speed Networking. Exhibitors also Learn More about receive discounted passes for educational sessions produced in partnership with Super Floral and burton +BURTON. Exhibiting:

[email protected]

Amenities + Extras: Every standard 10’ x 10’ booth includes complimentary carpeting and drape, 207-842-5530 five exhibitor badges and directory listings online and in print. www.floriexpo.com ATTENDEE SNAPSHOT

Need one good reason to exhibit? Simple. No other event in North America attracts more mass market retailers. Below are some of the floral buyers that came in 2017 to meet with vendors like you.

2017 Key Buyers:

1800Flowers.com Flowerbuyer.com Grocery Roche Bros Co. Food City/K-Va-T Food Stores Kings Roundy’s Supermarkets USA Krueger Wholesale Safeway Norcal Division Companies Fresh St. Market Longo’s Schnuck Markets, Inc. Angelo Caputo’s Fresh Markets Fresh Thyme Farmers Lucky’s Market Sears Holding Market Corporation- Associated Grocers M32 Supermarkets FreshDirect Associated Wholesale Market Basket Foods Grocers FTD Sprouts Farmers Martin’s Super Markets Market Baldor Specialty Foods Co. Foods Global Floral Metropolitan Market Resource, Inc. Stein’s Garden & Home Naturally Simple

Grocery Outlet Strack And Van Til Brookhaven

Pete’s Fresh Market Marketplace Sunset Foods

Piggly Wiggly Midwest Brookshire Grocery Grocery Supervalu

Company Price Chopper Teleflora C&S Wholesale Grocers Supermarkets Prime Source Floral “ The Bouqs Co.  Dist. Inc. Caito Foods Heeren, LLC Floral Procacci Brothers Charlie’s Produce Heinen’s We always find Produce Junction Coborn’s Hy-Vee, Inc. new items and Trader Joe’s Proflowers Denver Wholesale Indianapolis Fruit suppliers. Florists Company Super Markets, Ltd. Inc IFE is the pulse Ivy Acres Wakefern Raley’s Family of Fine Osco of the industry. Stores Walt Churchills Market Floranation Karthauser & Sons, Inc. Randazzo Fresh Market MICHAEL SCHRADER Florisin King Fresh Produce “ Floral Director, Reasor’s Yokes Fresh Markets Flowerama FACTS & FIGURES Top products

Cut Flowers/Bouquets/Bunches Green/Foliage Plants 1,500+ Containers/Vases/Ceramics Floral Professionals Blooming Plants Potted Plants 16% Floral Accessories increase Tropical Indoor Foliage VISITOR Ribbons/Bows/Picks

45% INDUSTRIES Hard Goods increase Mass Market Films/Sleeves/Wraps

Retailers/ Supermarkets

26% “ increase Grocery Wholesale  …The traffic was Wholesale Florists great, the leads were more serious Retail Florists

2015 2016 2017 and the venue

was incredible. IFE Floral Buyer Attendance continues to increase year over year.

“WALTER MAKSIMOW Bow Genie

Be Where They Come to Buy: “ We wrote over  $700,000 93% 97% 88% in orders. involved in plan to purchase as a found new companies purchasing. result of attending. to do business with.  “ CARMEN GARCIA Monterey Bay Heather Coastal Nursery