UCL EAST PHASE 1 | POOL STREET WEST Stage 2 Consultation Report
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UCL EAST PHASE 1 | POOL STREET WEST AT QUEEN ELIZABETH OLYMPIC PARK Stage 2 Consultation report Soundings November 2017 UCL EAST PHASE 1 | POOL STREET WEST AT QUEEN ELIZABETH OLYMPIC PARK CONTENTS CHAPTER 1 SUMMARY 5 1.1 Introduction 5 1.2 Summary of events & involvement 6 1.3 Synopsis of responses 8 CHAPTER 2 BACKGROUND 11 2.1 About UCL East 11 2.2 About Pool Street West 12 2.3 Who is involved 13 CHAPTER 3 CONSULTATION PROCESS 15 3.1 Overview 15 3.2 Consultation diary 16 3.3 Communication & promotion 18 3.4 Activities & events 20 CHAPTER 4 FINDINGS 25 4.1 Overview 25 4.2 Exhibition feedback 26 4.3 Outreach sessions 36 CHAPTER 5 TRACKING CHANGES 41 5.1 Introduction 41 5.2 Responding to feedback 42 CHAPTER 6 NEXT STEPS 45 6.1 Overview 45 6.2 Consultation timeline 46 6.3 Contact us 46 APPENDICES 49 A. Publicity & communications 50 B. Road show materials 53 C. Workshop materials 61 3 CHAPTER 01 SUMMARY UCL EAST PHASE 1 | POOL STREET WEST AT QUEEN ELIZABETH OLYMPIC PARK CHAPTER 1 SUMMARY 1.1 Introduction UCL East and Pool Street West Community consultation UCL (University College London) Soundings have been appointed is working in partnership with by UCL to carry out community the London Legacy Development consultation to inform development Corporation (LLDC) to establish on Phase 1 of the UCL East. The aims UCL East, a world-class cultural and of this process are to: education destination within Queen Elizabeth Olympic Park (the Park) as • Raise awareness of the project and part of the Cultural and Education design development. District (CED), an overarching • Gather aspirations and understand development proposed by LLDC key issues with regard to the UCL within the Park. East Phase 1 - both for the local community and the UCL student UCL East will establish a new and staff community. university campus for UCL. The Cultural and Education District • Be inclusive, accessible, will form part of the legacy transparent and engaging. transformation of Queen Elizabeth • Facilitate a variety of different Olympic Park into a new, diverse ways for people to get involved. and vibrant part of London which includes UCL East and the Stratford • Clearly communicate the feedback Waterfront development. from the community to UCL and the design team. The consultation on the masterplan • Inform the design development. process for UCL East commenced in 2015 and the outline application Stage 2 consultation process for Pool was submitted in May 2017. UCL Street West was held jointly with and the design team are in the Marshgate 1, presenting the first process of developing detailed phase of UCL East. designs for the first phase which includes the Pool Street West and This report documents the activities, Marshgate 1 sites. findings and outcomes from the second stage of the consultation Separate planning applications will process for Pool Street West and will be made for Pool Street West and inform the Statement of Community Marshgate 1 which form the two Involvement to be submitted as part components of Phase 1. of a future planning application. 5 UCL EAST PHASE 1 | POOL STREET WEST Chapter 1 | Summary STAGE 2 CONSULTATION REPORT 1.2 Summary of events & involvement 1.2 Summary of events & Consultation timeline Feeding into the detailed design involvement Findings from the consultation have CONCEPT DESIGNS been regularly discussed with UCL, The second stage of public LLDC and the design team to help consultation activities took place MAY 2017 inform the thinking and design in October 2017. The first stage of Raising awareness about UCL development. consultation in May/June sought East Phase 1, and Pool Street to raise awareness and present West. Understanding key issues Below is an overview: the initial design for Pool Street & opportunities relating to West. The second stage aimed the project and informing its • Members of the project team to provide further background, development. attended all consultation events feedback on the findings from Stage to discuss the project and hear 1, explain current thinking, and feedback first-hand. gather feedback on the emerging proposals. • Initial findings from events are DETAILED DESIGNS also fed-back to the wider team Findings from this stage of shortly after. OCTOBER 2017 engagement are being used to • Dedicated sessions with the inform the next stage of the Presenting detailed designs project team to present and development and the preparation of and responses to issues and discuss consultation findings. a final design early 2018. opportunities identified in the previous consultation. • This report is a record of the During the second stage of Setting out next steps. process which will ultimately consultation, there were seven inform the Statement of different events involving and Community Involvement as part engaging over 365 people, with of the planning application. four public exhibitions and three targeted outreach sessions. PRE-SUBMISSION Over the course of the consultation, Including consultation events from the project team will listen to and Stage 1, over 475 people have been SPRING 2018 wherever possible respond to involved in and consulted on UCL Information sharing session the views expressed through this East’s Pool Street West. through digital consultation to consultation, alongside those of present the final designs. key stakeholders and Statutory Event information was circulated Consultees. to over 21,000 local residents, businesses and contacts from As the design develops we will the masterplan stage, alongside track how community feedback has information available on the project influenced the design. See Chapter 5 web pages. RESERVED MATTERS Tracking Changes for more details. APPLICATION Thank you SUMMER 2018 We would like to thank all who have Planning application to be participated in the consultation submitted to the Local Planning process to date and given their Authority (LLDC) valuable input, ideas and time. We look forward to continuing conversations during the next stage of the consultation process. OPENING ONWARDS AUTUMN 2020 Scheme opening 6 UCL EAST PHASE 1 | POOL STREET WEST Chapter 1 | Summary STAGE 2 CONSULTATION REPORT 1.2 Summary of events & involvement Stage 2 consultation statistics people attended 2 local 136 exhibitions UCL students & staff engaged at 190 2 UCL exhibitions 104 feedbackcompleted forms comments & suggestions 250+received 21,000 event flyers delivered 475+ people engaged through Stages 1 and 2 exhibition events and activities Public exhibitions, 4 - 7 October 2017 7 UCL EAST PHASE 1 | POOL STREET WEST Chapter 1 | Summary STAGE 2 CONSULTATION REPORT 1.3 Synopsis of responses 1.3 Synopsis of responses SUMMARY OF RESPONSES Altogether, there has been a positive response to the proposed design for Pool Street West. Feedback Design, Identity, Scale and Architecture: forms at the exhibitions provided opportunity for consultees to The general feedback on the building’s design was mixed, ranging answer tick-box questions and leave from positive support for its modern aesthetic to concern over height comments. and dullness. The public approved its environmental initiatives and wanted to see more on sustainability. The terrace provided positive All 252 written comments received feedback regarding potential views and animated space. during Stage 2 public exhibitions have been considered and A workshop with UCL’s Sabbatical Officers provided positive catalogued both by response types feedback on the overall design and use of internal communal (see bottom of page) and by topics spaces for students. The Legacy Youth Board expressed concern and discussed (see below). Analysing in requested to see more evidence of interactivity of the Fluid Zone this way enables a consistent and during their outreach session. transparent process to discover particular themes where there is When asked about UCL East, 80% of respondents selected feeling greater interest. ‘excited’ and ‘generally positive’ on the designs for Marshgate 1 and Pool Street West (recorded in the first question – see page 9). Over 85% of comments discussed one of the following three topics: Community Benefit, Facilities and Involvement: • 56% design, scale and identity Similarly, comments were shared between consultees finding the public entrance and atrium permeable, open, bright and welcoming, • 17% community benefit and those finding it cold and intimidating to visitors. In line with this, • 12% open and public spaces suggestions were made to have clear signage and advertising spaces and activities open to the public. The Making Yard provoked very All topic categories are further positive responses, comments finding it engaging for the public. described on page 27. Open and Public Spaces: Following these topics, to the right is a summary of the key messages The Fluid Zone was well received, with additional seating and regarding Pool Street West from planting suggested. Consultees responded positively to the terrace, Stage 2 October consultations; referring to benefits of activity, animation and mental health, as well alongside pie charts on the following as its importance to tie in with the park. page showing the quantitative responses to the tick-box questions. Response types* Support 51% | 36% Concern 15% | 24% Suggestion 22% | 30% Reference / statement 3% | 5% KEY Clarification 10% | 5% Percentage of local community comments *Data is based on a total of 252 comments gathered through the 104 feedback forms from Stage 2 public consultation events. Percentage of Response types are further discussed on page