Ausfilm Annual Report 2013-2014

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CONNECTING FILMMAKERS WORLDWIDE TO AUSTRALIA Ausfilm – Head Office Sydney, Australia T: + 61 2 9383 4192 E: [email protected] ausfilm annual report Ausfilm – LA Office los Angeles, USA T: + 1 310 229 2362 E: [email protected] www.ausfilm.com 2013-2014

The Whitsundays, Queensland connecting filmmakers worldwide to australia

Cover Image: The Pinnacles, Western Australia

1.0 Ausfilm Overview and History 5.0 Production Activity and Attraction 5.1 Productions Attracted 2.0 Chairman’s Report 5.2 New Contacts and leads 3.0 CEO's Report 5.3 Familiarisation Tours/Inbounds 4.0 Marketing & Promotion 5.4 LA Meetings 4.1 Campaigns 6.0 Industry Collaboration & Advocacy 4.1.1 Ausfilm Week, Los Angeles 6.1 Industry Collaboration 4.1.2 AFM 6.2 Ministerial and MFTA Advice and Information 4.1.3 Ausfilm TV Week, London 6.3 Advocacy 4.1.4 Australia China Film Industry Forum 7.0 Membership 4.1.5 Toronto International Film Festival 7.1 Member Gains and Losses 4.1.6 MIPCOM 7.2 Client Introductions and Meetings Scheduled 4.1.7 AFCI Cineposium 7.3 Member and Client Communication 4.1.8 Strategic Partners Co-production Market 7.4 Outlook 4.1.9 Sundance 4.1.10 South by Southwest 8.0 Governance 4.1.11 PM’s CEO Delegation to North America 8.1 Funding Agreement 4.1.12 AFCI Locations Expo 8.2 Accounting 4.2 Sponsorship South8.3 by SFouthwestinance, Audit and Risk Committee 4.2.1 G’Day USA 8.4 Board Meetings 4.2.2 Australians in Film 8.5 Amendment to the Constitution 4.2.3 AACTA International Awards 9.0 Appendices 4.2.4 SPA Conference 9.1 Email Communications 4.2.5 Ojai International Film Festival 9.2 Website Visits 4.2.6 MIFF 37 South Market 9.3 Ausfilm LA Executive meetings 4.3 General Marketing Materials 9.4 Organisation Chart 4.3.1 Ausfilm Week LA & AusfilmT V Week London 9.5 Ausfilm Board 4.3.2 Factsheets 4.3.3 Member Directory 10.0 Finance, Audit and Risk Committee Report 4.3.4 Showreel 4.3.5 Other Materials 4.4 Media and Publicity 4.4.1 Advertising 4.4.2 Public Relations 4.5 Digital Communication 4.5.1 Website 1.0 ausfilm overview & history | 2013-14 highlights

Ausfilm Overview Ausfilm - Connecting Filmmakers Worldwide to Australia Ausfilm is anA ustralian industry-government partnership whose members comprise Australia’s Federal and State Governments, the major studios and the leading post and digital effects facilities and production service providers.

Ausfilm promotes Australia’s screen production incentive schemes, locations and capabilities worldwide to assist international screen producers to make their productions in Australia. Ausfilm also provides informed advice to the Australian Government and its agencies on issues concerning the industry sector that services offshore production in Australia.

In 1989 a small group of Australian companies responded to an increased level of history enquiries received by Austrade’s Los Angeles office from Hollywood producers looking to shoot in Australia; they saw a need to create a bridge between the Australian and Hollywood film and television industries for the benefit of the whole industry. The companies decided to share the costs for in-bound scouts to showcase Australia’s locations, infrastructure and capabilities. Subsequently in 1994, with the support of Austrade, the Export Film Services Association (EFSA) was established and then in 1998 the EFSA became Ausfilm Incorporated with an executive in LA working out of the Austrade offices and an executive inS ydney.

Today Ausfilm is a unique private-public partnership of about 30 members; a not-for- profit organisation funded by member subscription fees and a quadrennial Federal Government Funding Agreement. There are three full-time staff in LA and five staff in the Sydney office.

»» Ausfilm continues to advocate for an increase in the Location Offset to 30%. 2013-14 highlights »» Major missions in LA and London (October 2013) and more recently in Shanghai (June 2014), business matching projects and showcasing Australia’s talent, services and facilities. »» AusfilmCEO invited to travel with the Prime Minister’s CEO Trade delegation to North America (June 2014). »» Ausfilm hosted seven inbound scouts during the reporting period to provide location surveys and to introduce the prospective client to the facilities, services and key crew that can assist in bringing productions to Australia. »» The Moon and the Sun, Unbroken and San Andreas shot in Australia with assistance from the Location Incentive Fund. These 3 projects directly employed over 6,300 Australians in 3 states (Vic, Qld & NSW) and attracted inward investment of over $150m. »» The LEGO Movie made in Sydney by Animal Logic, utilising an innovative animation technique, had a successful international release taking $US467 million worldwide and spawning plans for a sequel.

2013-2014 has There is recognition that the current (Rising Sun Pictures) and Lynne and has also continued to greatly assist level of the Location Offset is no longer Benzie (Village Roadshow Studios) as Ausfilm’s key advocacy work both at the been a year attractive at 16.5% and industry wide Corporate member representatives. Federal and state level. support to increase the level to 30%. of significant While Ausfilm continues to advocate for Catherine was also reappointed by the The Board met six times during activity by this increase, we have seen significant Board as Deputy Chairperson. However, the 2013-14 year, with meetings in results in the past year with the new at the last Board meeting of the year Melbourne, Adelaide, Sydney and Los Ausfilm, including Location Incentive Fund for large budget Catherine tendered her resignation Angeles. The Board has been greatly its continued productions ($20million), bringing three as Deputy Chair and Board member. assisted in its governance function by international productions to Australia – Catherine has served Ausfilm with the Finance, Audit and Risk Committee, advocacy work at Unbroken, The Moon and the Sun and great distinction, commitment and Chaired by Maureen Barron, CEO, the Federal level San Andreas. intelligence for many years and I am Screen NSW. sure you will all join with me in thanking to keep Australia During the year there was a change her for her invaluable contribution to During the year the Board also of government at the Federal level. the work of the association. The Board reappointed Debra Richards as CEO for internationally Ausfilm appreciates the support of elected Zareh Nalbandian to be the a further three year contract. I want to competitive as the Australian Government and the Deputy Chair. acknowledge Debra and the Ausfilm general support of the Australian staff and thank them for their invaluable a production screen production incentives from As a result of Catherine’s resignation contribution and assistance. destination. all parties within the Parliament. two Corporate member Board positions Ausfilm continued to provide advice and become vacant for the coming year The Ausfilm Board and the team both information to the new Government with Lynne Benzie’s term expiring at in LA and Sydney thank you for your in relation to screen production, the 2014 AGM. Lynne is eligible for re- contribution and ongoing commitment domestically and internationally, and election if she chooses to nominate. to your organisation throughout the engaged with other Commonwealth past year. agencies for the exchange of Also during the year, Bryan Lowe, information and coordination of CEO, Screen Queensland resigned as Bob McMullan promotional and marketing activities. Screen Agency Board member. Jennie Chairman I particularly wish to acknowledge and Hughes as acting CEO attended one thank Senator the Hon. George Brandis, Board meeting until new CEO, Tracey QC, Minister for the Arts and Attorney- Vieira joined Maureen Barron, Richard General, and the departmental officers Harris, Jenni Tosi and Fiona Cameron of the Ministry for the Arts, Canberra. as Screen Agency Board members this year. I also wish to thank Ian Booth, The make-up of the Ausfilm Board Screen West, who has assisted the changed during the year. At the 2013 Board as an observer during the year. Annual General Meeting (AGM) Caroline Pitcher of Iloura/DDP Studios was The Ausfilm Board continues to provide re-elected for another three year term. a dedicated investment of time and Caroline joined Zareh Nalbandian focus on the work of Ausfilm ensuring (Animal Logic), Catherine McDonnell, it is positioned as an internationally (Fox Production Services), Tony Clark respected screen marketing agency

03 3.0 CEo's report

Ausfilm continued With the assistance of the much Throughout the year Ausfilm continued PDV vendors competitive. There team continues to strive to deliver the in-demand Location Incentive Fund, to provide a range of services and continues to be international interest in best service possible to our members its advocacy to three major projects - The Moon and the activities including research and projects that can access the Producer with Michelle Sandoval, Vivien Flitton keep Australia Sun, Unbroken and San Andreas shot advocacy, marketing and promotion, Offset at higher budget levels and where and up until February 2014, Tracey in Australia during the year. All three advice and information, and marquee Australian talent is attached. Vieira in LA; and with Kristy Officer, internationally projects were supported by the Ausfilm sponsorship of relevant international Ausfilm will continue to market the Nick Herd, Caroline Raffan, Annie Lucas competitive for inbound program and directly employed and domestic events. opportunities to work in Australia and and Jenny Brooks (part/time) in Sydney. over 6,300 Australians and attracted with Australians to the world. film and television inward investment of over $150million. As well as the promotional and I want to publicly acknowledge and production, post marketing activity associated with In June, I was invited to participate in thank Tracey Vieira for almost 10 years The LEGO Movie made in Sydney by AusfilmW eek Los Angeles and London the Prime Minister’s and the Trade and of outstanding service to Ausfilm and production and Animal Logic, had a very successful and the Australia China Film Industry Investment Minister’s CEO delegation its members. She has been a great digital and visual international release worldwide, Forum - business matching projects to North America. Thirteen CEOs source of knowledge and advice during spawning plans for a sequel. Ausfilm and showcasing Australia’s talent, accompanied the Hon. Andrew Robb my first three years at Ausfilm and effects. also presented The LEGO Movie, together services and facilities - Ausfilm also and participated in the Prime Minister’s while we had to say goodbye to her as with Animal Logic and Village Roadshow hosted seven inbound missions to scout program which covered events held in a beloved staff member we welcomed Pictures, as its Federal Parliamentary locations, services and facilities and Ottawa, New York, Toronto and Houston. her as a Board member. I also want screening this year, hosted by Senator meet with key crew. It was an excellent opportunity to have to acknowledge and thank Catherine the Hon. George Brandis, QC, Attorney the Ausfilm brand and the Australian McDonnell who as Deputy Chair of the General and Minister for the Arts. Of the seven, three chose to shoot in film industry highlighted amongst the Ausfilm Board has been an invaluable Ausfilm took the opportunity to showcase Australia (with the extra 13.5% incentive) range of high level investment and adviser, leader and advocate for the the excellent and diverse work and as noted above, two are on hold, one infrastructure businesses and research organisation and the team. facilities of Ausfilm’s members. chose to locate in New Zealand with a organisations represented. Ausfilm members were also recognised limited shoot in Tasmania and one chose Ausfilm will continue to work for its at the 2014 Oscars with Rising Sun to locate in Hungary. During the year we welcomed Luma members, connecting filmmakers Pictures acknowledged for its work in Pictures (based in LA and Melbourne), worldwide to Australia. We look forward the Visual Effects win for Gravity. Fuel Given the strength of the Australian Spectrum Films, Plastic Wax and to continue to work with you in 2014-2015. VFX and Luma Pictures provided visual dollar and increasing competitive Kojo as members of Ausfilm. Animal effects for Iron Man 3, also nominated incentives worldwide, it is clear the Logic became a platinum member; Debra Richards for an Academy Award for Visual Effects. location of big budget international Panavision moved to corporate CEO screen production to Australia is membership and Iloura replaced Deluxe The highest grossing Australian films in unlikely to increase without a boost as a Platinum member. 2013 at the Australian box office were to the Federal Government’s Location The Great Gatsby, filmed at Fox Studios Offset. The Federal Government has Ausfilm wishes to acknowledge and Australia and The Railway Man, filmed at indicated it understands the value of thank LEMAC and Stage and Screen for Village Roadshow Studios, Gold Coast. this type of production and Ausfilm their many years of support of Ausfilm, I, Frankenstein filmed at Docklands continues to advocate for a Location following their decision not to renew Studios, Melbourne also made $US71 Offset of 30%. memberships in 2013-14. million worldwide. The 30% PDV tax incentive is assisting Ausfilm has greatly benefited from the to reduce the effect of the high guidance and direction of the Board and Australian dollar and keep Australian Chairman Bob McMullan. The Ausfilm

05 4.0 Marketing & Promotion

Marketing efforts during this reporting winning talent and crew and attractive and Australian participants that great period have focused on: Ausfilm tax incentives available to American relationships were formed and there is Week, Los Angeles; Ausfilm TV Week, producers in partnership with the already collaboration on a number of London; American Film Market; Toronto Australian film industry. potential co-productions. International Film Festival; AFCI Cineposium, South Korea; attending The week-long event comprised of a 4.1.3 Ausfilm TV Week London, the Strategic Partners Co-production series of interactive panel sessions 14-16 October 2013 Market in Halifax; presence at the highlighting Australia’s production The focus of this event was the Shanghai International Film Festival incentives schemes, post production development of co-production Market and the Australia China and filmmaking talent, networking opportunities between Australian and Film Industry Forum; enhancing experiences, producer collaboration UK producers concentrating on high- opportunities for production attraction meetings and learning opportunities end television drama and animation by hosting international executives between the Australian and US film productions. Australian producers were through the Ausfilm Australian industries to encourage access given the opportunity to meet with UK Familiarisation Programme (Inbound to Australia’s Screen Production counterparts for specific television co- Programme); continuing to expand Incentives. production projects. Seventy delegates, and strengthen our digital presence including 17 Australian producers via the Ausfilm website and social Eighteen Ausfilm member companies attended the event. media; liaison with potential clients and 26 representatives participated in for production and strategic public the week’s events, along with Ausfilm’s The event showcased Australian relations and sponsorship initiatives to Chair the Hon. Bob McMullan and staff incentives [20% Producer Offset TV support Ausfilm marketing campaigns. from both the Sydney and Los Angeles co-production, 30% PDV incentives, offices. 16.5% Locations Offset], Australian 4.1 Campaigns studios and facilities and Australian 4.1.2 American Film Market, 4.1.1 Ausfilm Week, Los Angeles, creative talent. It imparted up to the 6 November 2013 20-24 October 2013 minute information about the incoming Ausfilm hosted a networking event UK Tax Credit for High End Scripted Ausfilm Week is a full week of activities, in Santa Monica on Wednesday, 6 Drama and Animation [20-25%], organised by Ausfilm’s LA based office, November, 2013, welcoming the how that will translate into boosting marketing Australia’s film and television Australian producers attending the production in these genres and increase production capabilities to executives in American Film Market with over 100 opportunities for co-production. It Los Angeles. This was the 5th annual guests in attendance. The event focused introduced key personnel involved in Ausfilm week. on opportunities between Australian administering the Producer Offset [Alex producers and German companies as Sangston - Screen Australia], as well Ausfilm Week aims to build there was a delegation of 17 companies as Key UK agencies & stakeholders relationships in Los Angeles to from Berlin-Brandenburg. The event involved in proposing and administering encourage international film and provided possible co-production the tax credit. television production in Australia. opportunities between Australia and Ausfilm Week provides the platform Germany with many projects being to present Australia as a world- discussed over the two-hour drinks. class film destination with its diverse Ausfilm was informed by both German locations near sound stages, Oscar-

07 4.0 Marketing & Promotion

4.1.4 Australia China Film and Client Liaison Executive attended the 4.1.7 AFCI Cineposium, film and television producers looking Industry Forum, 17 June 2014 ten-day festival. Throughout the festival 30 September-2 October 2013 for Canadian and international Ausfilm interacted and met with several partners. Twenty two countries were in The forum included a high level The 38th annual Association of LA-based clients, Canadian filmmakers, attendance, including representatives industry roundtable which provided Film Commissioners International and Australian talent attending the festival. and producers from Australia’s an opportunity for both territories to Cineposium was held for the first time co-producing partner countries South discuss key requirements for furthering in Asia; in Jecheon City, South Korea. The Asia Film Summit at TIFF is a Africa, the UK, France and Ireland the work between Australia and China For almost four decades, Cineposium key element of the Festival’s ongoing amongst others. in film co-productions and also a series commitment to build bridges between has provided film commissioners of panel sessions covering locations, with the opportunity to expand their Asian cinema and the West. Panel The four-day market offers 1-2-1 style co-production and finance and post knowledge of the film industry discussions covered animation, meetings and Ausfilm staff from the LA production and visual effects. through professional development and cross-cultural filmmaking, Man of Tai Office met with several Canadian and programming, and the opportunity to Chi case study and a discussion with international producers & executives The event attracted strong attendance network with the global film industry director Johnnie To. A common thread during the 1-2-1 sessions. from the China industry with and their counterparts. Michelle throughout the agenda was finding a representation from companies including: Sandoval, Ausfilm Client Liaison balance between the art of filmmaking There was a strong interest in China Film Distribution & Exhibition Executive was invited to attend. versus the business of filmmaking and co-production opportunities between Association, China Film Co-production the difficulties of utilizing this dichotomy Canada and Australia and most Corporation, China Film Promotion This year’s event titled East Meets West of art and business to gain exposure for delegates inquired about the International, Soulpower Films, DMG sought to promote the growth of the “local” films. It was discussed that large accessibility of the Producer Offset. Entertainment, Wanda Films, Phenom East-West film business with keynote populated countries like India and China Like Toronto International Film Festival, Films, Soundfirm, Zhejiang HG and panel speakers addressing how to have no desire to make commercial Strategic Partners is an excellent Entertainment, Beijing Yingke Law Firm, effectively navigate cultural, social, and films for foreign audiences. opportunity to continue Ausfilm’s Kylin Network Movie & Culture Media, Fu economic diversity while responding to business development outreach with Jian Heng Film Distribution, Beijing Hairun 4.1.6 MIPCOM, the unique needs of production systems not only Canada, but also with global Pictures, Shanghai Animation Film Studio, 17-10 October 2013 from both reaches of the globe. The partners with an interest in co-producing Shanghai Hippo Animation Design East Meets West panel discussions Kristy Officer, Head of Marketing and and co-venture opportunities. Business Development represented included information on 11 Asian 4.1.5 Toronto international Ausfilm at MIPCOM. During that film territories: China, Hong Kong, Film Festival, 5-15 September 2013 time Ausfilm held meetings with TV India, Indonesia, Japan, South Korea, Malaysia, Singapore, Taiwan, Thailand, The 2013 Toronto International Film companies/organisations including and the Philippines. Sessions covered Festival (TIFF) included 150 feature UK Trade & Investment, PACT UK, the importance of enhancing global films world premiering, master, TV France, Brazilian Producers competitive power in order for the film special & docu-series presentations Association, Medienboard industry as a whole to thrive. (amongst many other presentations) Berlin-Brandenburg, Telefilm Canada,

totalling over 200 screenings, with Institute of Cinema and Audio-visual 4.1.8 Strategic Partners thousands of prominent filmmakers, Arts – Argentina and Reed Midem Co-production Market, actors, producers, and businesspeople UK. Ausfilm also participated in a 12-15 September 2013 in attendance. To cover as much of the panel session of international Film sheer volume of the event as possible, Commissions; how each organisation The 16th annual Strategic Partners Ausfilm Los Angeles’ Executive Vice worked and how each can help to get Co-production and Co-financing President International Production projects funded. Market provides opportunities for

09 4.0 Marketing & Promotion

4.1.9 Sundance Film Festival, Although the film element is a strong Convention Centre in downtown LA. 4.2.2 Australians in Film Stuart Beattie, Anthony La Paglia and 4.2.5 Ojai International Film 22 January-1 February 2014 component of the festival, it is small Locations Expo brings together global Yvonne Strahovski. Festival, 7-10 November 2013 Australians in Film (AiF) held a series in comparison to the interactive production representatives from Sundance is one of the most well of screenings showcasing Australian Ausfilm sponsored the Filmmaker and music elements. There is not a independent filmmaker to media to 4.2.4 Screen Producers Australia respected independent festivals talent and conducted a series of Panel on Saturday, 9 November, which large contingent of Ausfilm clients film commissioner, while showcasing Conference (Screen Forever), worldwide. Given that many other labs. As a sponsor of AiF, Ausfilm featured Australian cinematographer in attendance and although the incentives, production locations, and 19-20 November 2013 territories are represented in the invited key clients to the screenings. Dean Semler. Dean was also presented festival secured many high profile business and support services. festival including Canada, UK, US state This allowed Ausfilm to further its Working with Australia was a session with the 2013 Ojai Film Festival Lifetime names and films, the audience make Ausfilm exhibited at the trade show with film offices, and European markets, it is relationship with industry executives that gave the international delegates Achievement Award by Bob Harvey, EVP, up only has a small percentage a corner booth staffed by Ausfilm's Los essential for Australia to be represented and to build the contact list.The second a briefing on incentives, locations and Global Sales and Marketing, Panavision working in acquisitions, production or Angeles Office. The design of the booth and create opportunities for Australian annual Australians in Film Awards and facilities before the main conference at the Awards Ceremony on Sunday, development. Unlike the concentrated incorporated the variety of locations talent and attendees to network. Benefit Gala took place on October commenced. It was broken into a November 10th. The Ausfilm logo was environments at Toronto International found within Australia as well as images 24 to coincide with Ausfilm Week briefing panel and then a series of included on the festival website and Film Festival and Sundance, SXSW’s from recent productions filmed here. Building up Australia's visibility at such Los Angeles. Ausfilm sponsored and round table briefings by the state program and Ausfilm was recognized massive size and scope overshadows a prolific festival is necessary in order presented the International Award for screen agencies. during the Awards Ceremony. the intimacy that makes other North 4.2 Sponsorship to grow Australia's presence as a global contributions to Australian Film and American film festivals ideal for hub for film talent. 4.2.1 G’DAY USA, 11 January 2014 Television to Steve Papazian, President, In addition to executing the 4.2.6 Melbourne International continued networking and business World-Wide Physical Production Warner Working with Australia session as Film Festival, 37 South Market development. G’DAY USA is an annual program Ausfilm executives,T racey Vieira and Bros. Pictures. part of Screen Forever, Ausfilm also 25-28 July 2013 designed to showcase Australian Michelle Sandoval attended the Festival facilitated the inaugural International 4.1.11 PM’s CEO Delegation to business, innovation, tourism and In 2013, Ausfilm maintained for five days of meetings, attending Ausfilm members in Los Angeles for Partnership Market which took place North America June 2014 government policy in the United States. sponsorship of the MIFF 37 South events and assessing the benefit of AusfilmW eek, along with invited key as part of Screen Forever. The founding sponsors are Department Market. However, following a review Ausfilm having a presence at the Ausfilm’s CEO was invited to participate Ausfilm contacts attended the dinner for of Foreign Affairs and Trade, Tourism of the previous 2 years sponsorship of festival. in the PM’s and Trade and Investment 360 guests. This is a selective market that provides Australia, Qantas Airlines and Austrade. the Books @ MIFF property, this year Minister’s CEO delegation to North the opportunity for Australian feature Ausfilm’s sponsorship was aligned 4.1.10 South by Southwest, America. Thirteen CEO’s participated 4.2.3 AACTA International Awards, film and television producers (drama, Ausfilm CEO Debra Richards travelled to the MIFF State of Play program 7-16 March 2014 in the whole program which covered 10 January 2014 comedy, documentary, kids, animation) to Los Angeles and along with Tracey reflecting a better synergy with Ausfilm events held in Ottawa, New York, to create, build upon and develop South by Southwest (SXSW) is a set of Vieira, briefed The Hon. Andrew Robb, The Australian Academy of Cinema and key international activities. Toronto and Houston. The visit provided relationships with international film film, interactive, and music festivals Minister for Trade and Investment Television Arts (AACTA) announced the an excellent opportunity to have the and television producers who are and conferences that takes place in who was in Los Angeles for G’DAY winners of the 3rd International Awards The State of Play program incorporated Ausfilm brand and the Australian film looking for co-venture or co-production Austin, Texas. It began in 1987, and has USA. Ausfilm set up and attended joint at an intimate Awards Ceremony at panel sessions focusing on international industry front and centre with the range opportunities. continued to grow in size every year. meetings for the Minister with Twentieth Sunset Marquis in West Hollywood. production/footloose production and of high level investment and research Century Fox and Warner Bros. Pictures The Awards recognize screen excellence international co-productions with high businesses represented. Ausfilm (along with Screen Australia) Ausfilm Los Angeles staff attended the across seven categories. profile filmmakers. Ausfilm CEO Debra were the major sponsors of this initiative film festival for the first time to evaluate The Los Angeles Black Tie Gala is Richards participated in the State of 4.1.12 AFCI Locations Expo, with Ausfilm working with Screen its relevance and potential inclusion the premier tourism, food and wine AusfilmL os Angeles staff and CEO, Play Panel, Footloose and Fancy Free 27-29 March 2014 Producers Australia to develop the event in Ausfilm’s calendar. Staff attended event used to launch G’DAY USA each Debra Richards, attended the event focussing on the current international concept, call out for applications, and the Australian screenings, met with The Locations Expo was held for the January, attracting a large and diverse along with other industry professionals. production environment. undertake scheduling and execution. Australian filmmakers and participated first time at the Hyatt Regency Century industry audience. Ausfilm purchased The awards were hosted by AACTA Over the course of 2 days a total of in the various film panels and seminars. Plaza Hotel in Century City, Los Angeles, two tables and invited clients. President, Geoffrey Rush who shared 210 meetings were held between 74 a better location for the event than the stage with fellow Australian industry international and Australian participants. the previous year, the Los Angeles presenters including Jacki Weaver,

11 4.0 Marketing & Promotion

4.3 General Marketing Materials Striking imagery which stands alone on all Ausfilm 2013-14 members’ as being distinctly Australian was services and facilities, including both Ausfilm reviews and develops specific used throughout Ausfilm Week LA Federal and State government film marketing and communication 2013 marketing collateral. Ausfilm’s agencies. The directory included a materials for all its campaigns and marketing tagline Ausfilm: Connecting selection of production images worked international events. Materials are Filmmakers Worldwide to Australia on by Ausfilm members including, The regularly updated after legislative or was continued across all marketing Wolverine, The Railway Man, Tracks, policy change in the Australian industry, collateral in 2014. Felony and Prometheus. Additional in response to feedback from markets copies of the directories were produced and after distribution of the materials. Several collateral applications were for ongoing promotional use throughout designed and developed specifically for 2013-14. The database is continuously updated Ausfilm Week LA and AusfilmT V Week in the Sydney and Los Angeles offices London. This included a specific Ausfilm 4.3.4 Showreels with new contact information. For Week logo which was placed on all example, the AiF screenings provide a The Ausfilm Showreel and PDV collateral to create synergy across the regular event opportunity for Ausfilm Showreel were redeveloped during the campaign. A panel sessions booklet was to build its contact list and further year and these new showreels were developed for both events. All attending relationships with industry executives; showcased at both Ausfilm TV Week Ausfilm members and producers were utilising responses through the direct London and Ausfilm Week Los Angles. given Ausfilm Week (LA or London) contact information to set up a meeting lanyards for the event. to establish a working relationship. Both showreels are housed on the Ausfilm Website and YouTube channel. 4.3.2 Factsheets 4.3.1 Ausfilm Week LA and Ausfilm TV Week London Ausfilm’s Incentives, Visa and Talent In addition to the launch of the Ausfilm Factsheets are regularly updated in line Mandarin website, both the Ausfilm The marketing campaign for Ausfilm with changes in legislation, important and PDV showreels were updated with Week LA and Ausfilm TV Week London contact details and recent films Mandarin subtitles. These are hosted on 2013 followed the overarching look produced or post produced here and the Mandarin website. and feel of the comprehensive suite of talent available in Australia. In July 2013 Ausfilm marketing and communication the Entertainment Visa Factsheet was The objectives of the showreel updates materials which were designed for updated following the then Department are to re-energise the current Ausfilm all events and international mission of Immigration and Citizenship (DIAC) Showreel in line with the latest Screen platforms for 2013. changes to visa categories. Production Incentives, production imagery and location imagery in Ausfilm’s 2014 marketing campaigns A fact sheet on The LEGO Movie order to create a visually impactful, showcased bold and unique location was created in conjunction with the compelling and emotive 2-3 minute imagery, production imagery, talent Parliamentary screening of the film. video reinforcing the message that imagery and an array of post-production Australia has all the necessary physical, and VFX imagery showcasing Australia’s 4.3.3 Member Directory intellectual and creative capabilities for depth of capabilities across all world class production. production sectors. A printed Ausfilm Member Directory was developed, as part of these campaigns, which provides information

13 4.0 Marketing & Promotion

4.3.5 Other materials An article on filming in the desert 4.5 Digital Communications included information on The Rover, Signage and/or banners were placed Ausfilm continues to regularly and an article about filming in the at Ausfilm events and sponsorship monitor and update its social media past included information about opportunities. Ausfilm gift bags outlets. Ausfilm’s Twitter followers I, Frankenstein. distributed during the main marketing sit at 3,462 and our Facebook ‘Likes’ and promotions campaigns included are at 556, as at June 30. The growth The magazine will be in print for a year member information materials. in digital presence can be attributed and distribution includes Cannes Film to the implementation of the digital Festival, 10,000 copies distributed to Marketing materials were also strategy which aims to increase brand producers in California, Locations Expo developed in Mandarin for use at events awareness through cross pollination and MIPCOM. within China including the Australia- of all digital platforms. China Industry Forum in June 2014. 4.4.2 Public Relations Ausfilm’s presentation of content on 4.4 Media and Publicity The Ausfilm public relations initiatives these platforms via links on Ausfilm’s within the reporting period included the website enables our online audience to 4.4.1 Advertising issuing of a number of media releases connect and share information through Ausfilm placed a congratulatory as part of the overall marketing strategy the channel of their preference. advertisement in the AiF book for the for both Ausfilm TV Week London and Australians in Film gala dinner held Ausfilm Week LA in October 2013 to 4.5.1 Website on the 24th of October in Los Angeles, both London and LA industry executives In early 2014 Ausfilm launched a forming the culmination of Ausfilm detailing event objectives, the event Mandarin version of the website. Week LA 2014. calendar and attending producer The site is accessible by clicking the groups. Mandarin link in the language tab This advertisement placed by Ausfilm located on the Ausfilm home page. congratulated the honourees: Sullivan A short time ahead of Ausfilm TV Week Stapleton, Jackie Weaver, Blue Tongue London, Screen Australia launched a The site is enabled to automatically Films and Ausfilm International Award new high-end Television Development choose the Mandarin version when winner Steve Papazian for International Program, a new initiative to support the accessed from China, though it gives Contributions to Australian Film and development of internationally driven everyone the option of switching at any Television. Ausfilm again advertised in high end television drama. Ausfilm time from any geographical location. and worked with the Locations magazine issued a press release announcing this in consultation with state screen initiative to the UK Press generating a The Ausfilm website reporting for this agency members to secure space in the timely spike with high level of interest reporting period is shown in Appendix 2 magazine for Australian content. in the events within the mission in comparison with the same reporting programme. period in the previous year. In the Locations in Pictures section three Australian images were included from: Ausfilm was also recognised in various press release announcements detailing »» NSW the attraction of major international »» Gold Coast productions Unbroken and The Moon» »» South Australia and the Sun.

15 5.0 production activity and attraction

5.1 Productions Attracted The following films undertook PDV work 5.3 Familiarisation Tours/ The Martian - Executives Mark Huffman incentive rate at 30%. Ausfilm did in Australia with Ausfilm members in Inbounds and Arthur Max returned to Australia extensive outreach to VFX supervisors The high Australian dollar value the 2013-14: with Director Sir Ridley Scott and Fox and producers prior to Ausfilm Week combined with significantly higher Ausfilm hosted seven inbound scouts Executive Fred Baron to scout Australia LA to facilitate new relationships and incentives on offer from competitor during the reporting period to provide Walking with Dinosaurs, The LEGO Movie, 19-27 May 2014. The project has gone opportunities for VFX vendors. territories, including many states location surveys and to introduce the X-Men: Days of Future Past, Shankar's to Hungary to access the 30% incentive in the USA, continued to be a prospective client to the facilities, I (India), I, Frankenstein, The Hunger offered in that country. disincentive for location based services and key crew that can assist Games 2: Catching Fire, SpongeBob international productions. However, in bringing productions to Australia. SquarePants 2, Deep Sea Challenge 5.4 LA Meetings the implementation of the $20 million (Documentary), Unbroken, Alexander and Location Incentive Fund took the Unbroken - Producer Clayton The LA based Ausfilm team respond the Terrible, Horrible, No Good, Very Bad Location Offset to an effective 30% Townsend and Production Designer, to all enquiries (phone, email and in Day, Fallen, 6 Miranda Drive, Son of a (upon application), attracting three Jon Hutman were supported to scout person) and tracks the progress of Gun, Untitled Jim Loach Project, A Million productions to shoot in Australia Australia 23-30 July 2013. Shot in NSW all enquiries through Ausfilm’s client Ways To Die in the West. in 2013-14. and Queensland. relationship management software (Sugar CRM). 5.2 New Contacts and Leads Unbroken (Universal) directed by The Moon and the Sun - Producer, Angelina Jolie filmed inNSW and The Ausfilm Los Angeles office tracked Bill Mechanic was supported to scout During the reporting period the Queensland. This represented the first a total of 445 projects throughout Australia 22 July-2 August 2013. AusfilmLA staff undertook a total of time that Universal has produced a the financial year, including 61 new Shot in Victoria. 238 meetings, covering all aspects feature in Australia. projects. Of the new projects, 27 were of film and television production. potential Producer Offset projects and San Andreas - Funding was approved Meetings were with independent The Moon and the Sun (Pandemonium) 7 were PDV Offset projects; another 9 for scouting, but not used as the producers and production companies, shot in Victoria and Queensland in 2014. projects would not qualify for any of the producers scouted on their own. US studio contacts, financiers and Producer Bill Mechanic participated in Screen Production Offsets leaving just Shot in Queensland. project packaging agents, government Master Classes for both SPA and AFI. 18 projects, compared with 22 last year, representatives and Ausfilm members. that were considering Australia for the Survival Live - BBC Worldwide Ausfilm also met with and facilitated San Andreas (Village Roadshow Location Offset. Productions scouted this television meetings for Australian producers Pictures/New Line) shot in Queensland series for a possible 2015 start. and industry professionals while they in 2014 at Village Roadshow Studios. There is considerable interest in the were in LA. There is growing interest Producer Offset and more projects are The Light Between Oceans - in emerging Australian talent in the LA These three projects directly employed being developed out of Los Angeles to DreamWorks and Producer David market and Ausfilm helps to fulfil that over 6,300 Australians in three states access this incentive. Heyman were supported to scout interest through continued outreach (Vic, Qld & NSW) and attracted inward Australia 8-9 March 2014. The with talent and their representation. investment of over $150m. Ausfilm continues to work with production went to NZ due to a more Consistent feedback from clients is Australian producers through the attractive incentive. that Australia is not accessible as a The LEGO Movie made in Sydney by Producer Collaboration program. This production destination due to the high Animal Logic, utilising an innovative year held during Ausfilm TV Week Alien: Paradise Lost – Executives Mark Australian dollar value and low Location animation technique, had a successful in London supporting Australian Huffman and Arthur Max scouted Offset incentive. international release taking $US467 producers pitching projects. Australia 25 April-7 May 2014. The million worldwide and spawning plans project is currently on hold. However, PDV work is more competitive for a sequel. with other countries with a PDV

17 6.0 Industry Collaboration & Advocacy

6.1 Industry Collaboration Ausfilm has maintained ongoing Ausfilm and ministry staff communicate relationships with Austrade and on a regular informal basis for Ausfilm works collaboratively across the Department of Foreign Affairs an exchange of industry related the screen production industry to and Trade through Brand Australia information and to keep the ministry ensure there is a whole of industry with collaboration on events such abreast of productions flows and issues coordinated approach in marketing and as Locations Expo in LA and G’DAY concerning Australia’s place in the promotion of Australia as a destination USA. The Australian Consulate, offshore production sector. for international production. This is High Commission and Embassy in achieved through regular industry Los Angeles, London and Beijing, wide meetings and an exchange of 6.3 Advocacy respectively, have been highly involved expertise and intelligence with other in the events Ausfilm has held or Ausfilm maintains consistent organisations. attended in those cities. communications with both Government and non-Government parties, Ausfilm maintains formal and informal 6.2 Ministerial and Ministry for meeting through-out the year with contact with Screen Australia to work the Arts Advice and Information Parliamentarians and Government collaboratively and cooperatively at all representatives. These meetings focused levels of the organisation. The Chief Following the change of government the on explaining the need for an increase to Operating Officer ofS creen Australia, new administrative arrangements saw the Location Offset in order for Australia Fiona Cameron, is an Ausfilm Board the Ministry located within the Attorney to remain competitive in attracting big member. Ausfilm communicates General's Department. budget, international screen production regularly with the relevant sections of to Australia for the benefit of the industry Screen Australia including Research, Ausfilm maintained relationships and the economy. Development, international delegations with the Ministry throughout the and forums, the Producer Offset and reporting period including meetings Murray River, South Australia Pinnacles, Western Australia Co-production Unit and Marketing to between CEO Debra Richards and integrate activities where possible and Roger Wilkins, Secretary, Attorney- to maintain awareness of the respective General’s Department; Sally Basser, activities. First Assistant Secretary, Ministry for the Arts; Lyn Allan, Assistant All state government screen production Secretary, Creative Industries and agencies are actively engaged during Sector Development, Ministry for the the planning process of all major Arts and Caroline Fulton, Director, Film Ausfilm international events in addition Policy and Incentives, Ministry for the to the Ausfilm Board meetings which Arts. Officers from the ministry attend provide a platform for input by State by phone as observers at each Ausfilm and Federal screen agencies. The Board meeting. state screen production agencies work closely with Ausfilm to provide an itinerary and events for the inbound location scouts.

Killcare Beach, New South Wales Hopetoun Falls, Victoria

19 7.0 Membership

7.1 Member Gains and Losses 7.3 Member and Client Communication During the period Luma Pictures (based in LA and Melbourne), Spectrum Films, Client and member e-newsletters Plastic Wax and Kojo joined Ausfilm. continued to be distributed at regular intervals. Notices about Australian Consolidation meant that Deluxe film screenings in LA are sent out to dropped two of its subsidiary Ausfilm’s database (see appendix 1). memberships and Animal Logic went The database is continuously updated from two Corporate memberships to with new and revised client contact a Platinum membership. Panavision information. went from Platinum to Corporate membership level. Stage and Screen 7.4 Outlook and LEMAC did not renew their With the Australian dollar remaining membership for 2013-14. at a high exchange rate with other international currencies, the location 7.2 Client Introductions and of big budget international screen Meetings Scheduled production to Australia is unlikely to Ausfilm organised group meetings increase without a boost to the Federal for Ausfilm members attending Government’s Location Offset. The new Ausfilm Week LA in October 2013 Federal Government has indicated it 01 02 and also organised meetings for understands the value of this type of Ausfilm Members visiting Los Angeles production and Ausfilm continues to be throughout the year. The meetings are in discussion with the Government on with studios and major and independent increasing the Location Offset to 30%. production companies and are similar to those undertaken throughout the The 2011 changes to the PDV tax year by Ausfilm Los Angeles staff. incentive is assisting to reduce the effect of the high Australian dollar exchange They are used for information gathering rate, however, Australian PDV vendors and dissemination and to exchange are still facing stiff competition globally. information about members’ and clients’ slates of projects. Executives Feedback from Ausfilm events in LA are listed once at Appendix 3, but indicates the US industry is increasingly may have attended several meetings interested in projects that can qualify as throughout the year. Australian for access to the Producer Offset at higher budget levels and where marquee Australian talent is attached. 03 04 Ausfilm will continue to market the opportunities to work in Australia and (L to R) 01 » Ian Booth - ScreenWest, Fiona Cameron - Screen Australia. 02 » Adam Scott - Spectrum Films, Josh Pomeranz - Spectrum Films. with Australians to the world. 03 » Debra Richards - Ausfilm, Tracey Vieira - Screen Queensland, Colleen Champ -Screen Australia. 04 » Kristy Officer - Ausfilm, Sonia Borella - Holding Redlich

21 8.0 governance

8.1 Funding Agreement 8.4 Board meetings 8.5 Amendment to the Constitution Ausfilm entered into a quadrennial Six Ausfilm Board meetings were held Funding Agreement with the Federal in 2013-2014; August, October and The Ausfilm Board at its April Government through the relevant November 2013; and February, April meeting approved putting a Special department administering the arts and June 2014; three in Sydney, one in Resolution to a meeting of members industry programs, currently the Adelaide, one in Los Angeles and one in after the 2014 AGM. The purpose of Ministry for the Arts. Melbourne. the Special Resolution is to amend the Ausfilm Constitution so that it is The Funding Agreement contains a Member/industry events are held in consistent with the provisions of the budget and key performance indicators conjunction with board meetings and Associations Incorporation Act 2009 (KPIs) and Ausfilm is required to jointly hosted by the relevent state and the Associations Incorporation report to the Federal Government screen agency when held interstate. Regulation 2010. Both are acts of twice a year in relation to the KPIs and the NSW Parliament, as Ausfilm is Ausfilm’s income and expenditure. A member/industry event was also registered in NSW. They replaced the Upon acceptance of the Ausfilm reports held on the Gold Coast in conjunction Associations Incorporation Act 1984 and the Federal Government advances with Screen Queensland and the Associations Incorporation» the allocated funding tranche; these Film Gold Coast. Regulation 1999. 01 02 are received by Ausfilm early in each financial year and each calendar year. The make-up of the Ausfilm Board The proposed changes are: changed during the reporting period. 1. To replace references to the old Act 8.2 Accounting Caroline Pitcher (Iloura/DDP Studios) and Regulations with references to was re-elected to the Board unopposed the new Act and Regulations; Ausfilm employs a freelance at the AGM held on 23 August 2013. 2. To introduce a process for an accountant, Jenny Brooks, to perform Bryan Lowe (Screen Queensland), who appeal by a member against a the accounting processes. The cost resigned from his position as CEO of decision by the Ausfilm Board to report is reviewed by the CEO on a Screen Queensland was replaced on the discipline that member; monthly basis and the most recent board by Jennie Hughes Acting CEO of 3. To allow proposals to be considered report is provided to the Board for Screen Queensland until February 2014 by a postal vote; and review at each Board meeting. when Tracey Vieira, as incoming CEO of 4. To specify the financial year of Screen Queensland took up the the Association. 8.3 Finance Audit board position. and Risk Committee The Finance, Audit and Risk Committee In June 2014 Catherine McDonnell (FARC) met in August 2013, February resigned her position as Deputy Chair 2014 and April 2014. FARC considered and from the Ausfilm Board. The Board a range of matters including regular appointed Zareh Nalbandian to act as 03 financial reports for 2013-14, the Deputy Chair until the 2014 AGM, as audited financial statements and provided in the Ausfilm Constitution. (L to R) 01 » Hon. Tony Abbot – Prime Minister of Australia, Debra Richards – Ausfilm, Hon. Stephen Harper – Prime Minsiter of Canada. budget for 2014-15 and reported 02 » Tracey Vieira - Ausfilm, Matthew Deaner -Screen Producers Australia, Kristy Offficer -Ausfilm, Hon. Bob McMullan - Ausfilm, to the Board on these activities. Debra Richards - Ausfilm, Jenni Tosi - Film Victoria, Alex Sangston – Screen Australia. 03 » Caroline Pitcher – Iloura/DDP Studios, Tony Clark – Rising Sun Pictures.

23 9.0 appendices

25 9.0 appendices

9.1 MailChimp Data: Appendix 1: Email communications Total Total Following a review of the current email campaign system in February 2014, Ausfilm moved its e-marketing system over Send Date Communication Subject Line Audience Open Rate Recipients Opens to MailChimp from Sugar CRM to distribute e-newsletters. 28/03/2014 Ausfilm March Australian Screen Industry News Aust./Int. Contacts 4736 60.95% 2887 The MailChimp system has improved the efficiency of this service to both members and clients, along with providing more 30/04/2014 April Australian Screen Industry News Aust./Int. Contacts 5301 60.38% 3261 detailed reporting metrics that previously accessible with the Sugar CRM system. 14/05/2014 Ausfilm Member Newsletter Ausfilm Members 148 59.86% 559 Sugar CRM Data: 16/05/2014 AUSFILM & DFAT ANNOUNCE SHANGHAI Ausfilm Members, 313 63.79% 702 INTERNATIONAL FILM FESTIVAL MISSION June Aust Producers & Email Unique Date Ausfilm E-marketing Communication Audience 14th - 17th 2014 Chinease Contacts Contacts Opens 26/05/2014 REGISTRATION REMINDER: AUSFILM & DFAT Ausfilm Members 147 44.90% 303 26/07/2013 Ausfilm Client Newsletter Aust./Int. Contacts 3869 791 SHANGHAI INTERNATIONAL FILM FESTIVAL June/July MISSION June 14th - 17th 2014 26/07/2013 Member Blast: Ausfilm Members 158 76 30/05/2014 Ausfilm May Australian Screen Industry News Aust./Int. Contacts 4590 66.31% 3044 Location Incentive 20 Million 30/05/2014 Email Blast: ALL THIS MAYHEM UK Contacts 343 28.57% 435 11/09/2013 AusfilmC lient Newsletter Aust./Int. Contacts 3842 724 August /September 13/06/2014 Ausfilm June Member News Ausfilm Members 146 47.92% 216 12/09/2013 September Member News Ausfilm Members 158 73 13/06/2014 Australian Screen Industry Shines with Record Ausfilm Members 145 54.17% 226 Presence at the 17th Shanghai International 18/09/2013 Member Blast: Ausfilm Members 156 83 Film Festival New Minister 30/06/2014 Ausfilm June Australian Screen Industry News Aust./Int. Contacts 5333 39.48% 3576 01/11/2013 AusfilmC lient Newsletter Aust./Int. Contacts 3758 736 October/November 18/12/2013 Member Blast: Ausfilm Members 158 60 Ausfilm Holiday Message 18/12/2013 AusfilmC lient Newsletter Aust./Int. Contacts 3332 761 November/December 30/01/2014 AusfilmC lient Newsletter Aust./Int. Contacts *NA *NA January 27/02/2014 Ausfilm Client Newsletter Aust./Int. Contacts *NA *NA February

* Due to the change in email systems Data for both January & February 2014 was unable to be tracked.

27 9.2 Appendix 2: Website Visits Pages/Session Avg. Visit Duration Month July - June 2013 July - June 2014 Change Month July - June 2013 July - June 2014 Change July 2.00 2.50 25% July 90.0 126.6 41% August 2.33 2.51 8% August 109.8 131.2 19% September 2.52 2.61 3% September 118.6 139.2 17% October 2.46 2.58 5% October 102.7 141.8 38% November 2.44 2.57 5% November 95.4 118.0 24% December 2.32 2.65 14% December 104.3 113.1 8% January 2.39 2.76 15% January 134.9 128.3 -5% February 2.66 2.57 -3% February 116.5 117.7 1% March 2.51 2.70 7% March 123.1 123.9 1% April 2.46 2.72 11% April 116.5 130.0 12% May 2.46 2.64 7% May 134.1 130.0 -3% June 2.42 2.91 20% June 101.6 154.5 52% Average 2.41 2.64 9% Average 112.3 129.5 15%

Pageviews Bounce Rate Month July - June 2013 July - June 2014 Change Month July - June 2013 July - June 2014 Change July 2849 4603 62% July 63.9% 59.2% -7% August 4886 5050 3% August 61.5% 59.5% -3% September 5389 4715 -13% September 59.1% 56.3% -5% October 6388 5290 -17% October 60.7% 56.0% -8% November 4727 4406 -7% November 60.7% 60.0% -1% December 3438 3993 16% December 61.4% 57.9% -6% January 4561 5378 18% January 61.6% 54.4% -12% February 4879 5316 9% February 55.7% 57.6% 3% March 4391 7174 63% March 58.8% 56.9% -3% April 4945 6462 31% April 60.9% 57.0% -6% May 4796 6249 30% May 59.2% 56.3% -5% June 4102 6185 51% June 60.1% 52.5% -13% Average 4612.58 5401.75 21% Average 60.3% 57.0% -5.4%

29 9.0 appendices

9.2 9.3 Appendix 2: Website Visits cont. Appendix 3: Ausfilm LA Executive meetings

Sessions EXECUTIVE TITLE COMPANY Month July - June 2013 July - June 2014 Change Jason Bath Executive Producer Animal Logic July 1427 1843 29% Paul Butterworth Executive Producer Animal Logic August 2098 2011 -4% Mike Gabrawy Chief Creative Officer Arclight Films September 2136 1807 -15% Jake Kurily VP, Motion Pictures and Television Atlas Entertainment October 2594 2049 -21% Barb Held Program Director Australia Week November 1937 1712 -12% Kathryn Deyell Director of Public Diplomacy Australian Consulate General December 1484 1507 2% John Brenton Vice-Consul Australian Consulate General January 1909 1952 2% Karen Lanyon Australian Consul-General Australian Consulate General February 1833 2068 13% Damian Trewhella CEO Australian Film Institute March 1746 2658 52% Michael Kelleher Executive Australians in Film April 2012 2374 18% Brin Lukens Executive Awesomeness TV May 1947 2367 22% Brady Connell Executive Base Camp Films June 1693 2127 26% Aaron Cooke Line Producer BBC Average 1901.33 2039.58 9% Jane Tranter Line Producer BBC Seth Renshaw Development Executive Benaroya Ben Stillman Creative Executive Black Bear Pictures 9.3 Appendix 3: Ausfilm LA Executive meetings Teddy Schwarzman Principal Black Bear Pictures Stephanie Wilcox Director of Development Bold Films EXECUTIVE TITLE COMPANY Ross Saxon Executive Braven Films Peter Graham Prncipal 120 DB Films Dan Kagan Director of Development Break Media Ali Jazayeri Three Points Capital 3 Points Capital Cathy Han Vice President Brilliant International Group James Filippatos VP, Global Public Policy ABC Studios Jess Conoplia Consultant British Film Commission Gary French SVP Production ABC Studios David Parker Producer Cascade Films Ram Zekirovski Producer Adie Productions Kristina Ceyton Producer Causeway Films Tegan Cheung Producer Adie Productions Sara Risher President/Producer Chick Flicks Christina Reynolds Production and Development Executive Amazon Studios Mike Flavin Director of Development Cider Mills Pictures Lisa Pagnanelli Manager Studio Operations AMC Networks Stephen Emery Development and Production Executive Circle of Confusion Alastair Binks Executive American Australia Association Jario Alvarado Manager Circle of Confusion Jason Lust EVP, Development Animal Logic

31 9.0 appendices

EXECUTIVE TITLE COMPANY EXECUTIVE TITLE COMPANY Craig Rowsell Business & Investment Attraction Officer City of Gold Coast Marcus West Principal Inscription Brett Thornquest Director Contrarian Barry Haldeman Entertainment Attorney JMBM Neal Kingston Producer Cornerstone Pictures Jason Burrows Executive Producer Jungle Boys Sarah Smith Showrunner Cornerstone Pictures Sarah Spillane Writer/Director Kick Pictures Susette Hsiung EVP, Production Disney/ABC Networks Group Robert Lundberg Head of Development and Production Larrikin Entertainment Jane Evans EVP, Physical Production Dreamworks Patrick Raymond Director of Development LD Entertainment Shelly Strong SVP, Physical Production Dreamworks Joe Rubbone Corporate Counsel, Business & Legal Affairs Leftfield Pictures Vic Kaspar Principal DSV Ed Simpson Head Business Development Leftfield Pictures Kishori Rajan Development Executive Durga Entertainment Chris Valentini COO Leftfield Pictures Ilda Diffley Director of Development Echo Lake Bryan Yaconelli VP, Physical Production Legendary Entertainment Crystal Powell VP, Production and Development Electric City Entertainment Brian Wensel SVP, Production Finance Legendary Entertainment Cameron Jewell Development Executive Endgame Ty Warren EVP, Physical Production Legendary Entertainment Becca Tesarfreund Manager of Scripted Formats and Co-Productions eOne Jon Kuyper Production Executive Lionsgate Eric J. Feig Entertainment Lawyer Eric Feig Entertainment & Media Law Alexia Melocchi Manager Little Studio Films Simonne Overend Head of Scripted TV Essential Media Campbell McInnes Production Executive Lotus Entertainment Lejo Pet VP of Acquisitions Exclusive Media Bill Leimbach Producer Lucky Country Productions Lucila Bortagaray Manager Film Commission & Promotion Office (Uruguay) Payam Shohadai Co-Founder Luma Pictures Franck Priot CEO Film France Chris Sage Director of Operations Luma Pictures Paul Audley President Film LA (USA) Rushabh Vora SVP, Credits Solutions Group Macquarie Group Vicki Jackways Representative Film New Zealand Helen Packhurst Head of Production Matchbox Pictures Gisella Carr Chief Executive Film New Zealand Kenneth Tan CEO Assessment Media Development Authority, Singapore Simon Graham-Clare Finance Executive Future Films James Vernon Managing Director Media Funds Management (MFM) Stephanie Marin Producer Gagabouts Peter Oillataguerre EVP, Physical Production MGM Matt Galsor Entertainment Attorney Greenberg Glusker Afolabi (Afo) Kuti Manager Mission Management Daniel Persitz Director of Development Hasbro Luke Eve Director More Sauce Tracey Robertson Executive Producer Hoodlum Gloria Fan Executive Mosaic Media Alistair McKenzie VP, Development HopLite Entertainment Jon Silk EVP, Development and Production Mythology Entertainment Sam Blan Director of Acqusitions Inception Films Bradley Fischer President Mythology Entertainment Jim Harvey EVP, Sales and Distribution Inception Films Aaron Michiel EVP Business & Legal Affairs Odd Lot Entertinment Jieun Lee Film Industry Team Manager Incheon Film Commission Bill Lischak Co-President Odd Lot Entertinment Adam Chapnick Executive IndieGoGo Ildi Toth Davy Executive Odin's Eye

33 9.0 appendices

EXECUTIVE TITLE COMPANY EXECUTIVE TITLE COMPANY John Flynn Program Director Ojai Film Festival Georgie McClean Senior Manager of Strategy, Research, and Communications Screen Australia Jamie Fleming Executive Ojai Film Festival Cieron Cody Development Executive Screen Queensland Anne Iverson USA Entertainment Liaison One&Only Hayman Island Resort Gina Black Manager, Production Screen Queensland Peter Lawson EVP, Production & Acquisitions Open Road Films Krista Carpenter Development Manager ScreenWest Adrian Ward SVP, Entertainment Industries Division Pacific Mercantile Bank Jason Brown EVP, Production and Development Sean Daniel Company Betsy Megel Physical Production Executive Paramount Pictures Anshuman Singh Executive Seelig Group Gavin Levinson Executive Paramount Pictures Adam Brawer Partner Sentinel Pictures Tai Duncan Executive Paul Schiff Productions Stephen Rutter Film Development Manager ShowGroup Matt Porter Partner Penchant Entertainment Fred Gaines Entertainment Lawyer Solomon Gaines Katharyn Howe Manager Acquisitions Phase 4 Films Daniel Mondschain Director of Physical Production Sony Pictures Worldwide Acquisitions Gro Jeremy Kleiner Co-President Plan B Bonnie Burgess Producer Sorelle Productions Sheila Hanahan Taylor Producer/Partner Practical Pictures Georgie Fenton Head of Development Sorelle Productions Lina Maria Sanchez Assistant Manager Film Commission Proimagenes (Columbia) Cheryl Conway International Market & Content Producer SPA Hans Fraikin Quebec Commissioner Quebec Film & TV Council William Sherak President Stereo D Campbell Newman Premier of Queensland Queensland Government Emily Lowthian Development Associate Studio City Jon Grayson Director-General Department of the Premier and Cabinet Queensland Government Jason Storbeck Coordinator Corporate Development Sundance Film Festival Ben Myers Chief of Staff, Office of the Premier Queensland Government Alysse Bezahler VP Head of Production Original Programming and Sundance TV Lee Anderson Director- Government Media Unit,Office of theP remier Queensland Government Development Bronwyn Davies Senior Protocol Officer, Department of the Premier and Queensland Government Golden Swenson Location Manager Survival Live Cabinet Schuyler Weiss Producer Tandem Pictures Senior Constable Queensland Police Service Queensland Government Julie Christeas Producer Tandem Pictures Adam Hankinson Coppelia Tingley Principal The Actors Mentor David Carmerlengo Trade and Investment Commissioner-North America Queensland Trade Office Blanca Lista Director of Feature Development The Jim Henson Company Tiffany Boyle Vice President Ramo Law Paul Steinke SVP, Production Finance The Walt Disney Studios Rob Williams SVP, Head of Acquisitions Random Media Tony To EVP, Production The Walt Disney Studios Agustine Calderon Development Executive RatPac Mary Ann Hughes VP Film and Television Production Planning The Walt Disney Studios Pauline Piper Producer RAWR Vicki Gabor VP, VFX Production The Walt Disney Studios Johan Earl Director Scarlet Fire Films Tom Prince Head of Physical Production The Weinstein Company Denai Grace Producer Scarlet Fire Films Vivian Tarn VP, Strategic Initiatives, Investments and Banking The Weinstein Company Michael Pruss SVP, Production Scott Free Cory McCrum SVP, Post Production The Weinstein Company Allison Gillogly Creative Executive Scott Free David Thawites Executive The Weinstein Company

35 9.0 appendices

EXECUTIVE TITLE COMPANY EXECUTIVE TITLE EXECUTIVE TITLE Michael Hansen Managing Director Three Point Capital Alan White Writer/Director Keith Parmer Writer/Director Peter Lawson Executive Vice President Thunder Road Amanda Dow Producer Kelly Dolen Director Elizabeth Howatt Producer Top Cat Films Andy Tennant Producer Kenji Claudio Producer Eric Jansen Manager Toronto Film Office Antony Webb Writer/Director Kirk Baxter Editor Kristen Malaby Media Manager Tourism Australia Beejan Land Actor Lily Steiner Producer Luke Daniels Executive in Charge of Production Tunnel Post Brian Etting Producer Lisa Barrett McGuire Producer Trish Ward Executive TVGN Brooke Goldfinch Writer/Director Lisa Hoppe Producer Todd Isroelit Vice President, Visual Effects Twentieth Century Fox Chris Biscogni Producer Martha Goddard Director Fred Baron EVP, Physical Production Twentieth Century Fox Clayton Townsend Producer Melanie Ansley Producer Kimberly Cooper EVP, Physical Production Twentieth Century Fox Craig Rosenberg Writer Michele Manelis Writer/Journalist Andrew Corkin Producer Uncorked Productions Cristina Sword Writer Morgan O'Neill Writer Federica Sainte-Rose Director of Worldwide Acquisitions Universal Pictures Dallas Tanner Producer Nick Verso Writer/Director Jeff LaPlante EVP, Physical Production Universal Pictures Daniele Favilli Producer/Actor Pam Collis Cathy Petty Accounting Universal Pictures Producer Michael Morgenthal Finance Universal Pictures Danny Matier Writer/Director Patrick Costello Producer Laura Rister Producer Untitled Entertainment David Jowsey Producer Paul Curzon Producer Tanya Cohen Literary Manager Verve Dean Semler DOP Paul Marchand Editor/Director Greg Basser CEO Village Roadshow Entertainment Group Ed Blythe Independent Writer/Director Peter Foldy Writer/Director/Producer Helen Burak Screen Australia Internship Program Village Roadshow Pictures & The Gotham Group Eleanor Winkler Producer Peter Mensforth Screenwriter/Actor Lynne Benzie Studio President Village Roadshow Studios Gerard Lambkin Director Pim Hendrix Screenwriter Zev Foreman Head of Development Voltage Gil Adler Producer/Director Prudence Vindin Writer Steve Eddy VP, Production Vuguru Golden Swenson Location Manager Ra'up McGee Writer Kassee Whiting Creative Executive Vuguru Harriet Spalding Producer Ryan Haidarian Producer Mylan Stepanovich SVP, Physical Production Walden Media Ivan Sen Director Sam Voutas Producer Liz Guitierrez Manager Physical & Post Production Walden Media James Croke Writer/Director Schuyler Weiss Producer Louise Houston Director of Tax Warner Bros. Australian Productions Jeff Hayes Producer Scott McConnell Writer Kate Beyda SVP, Physical Production Warner Bros. Pictures Jeffrey Walker Director Sean Byrne Writer/Director Bill Draper EVP, Physical Production Warner Bros. Pictures Jim Lounsbury Producer Sonny Vrebac Producer/Writer/Director Karen Fouts Senior Vice President Warner Bros. Pictures Joe Gatta Producer Taylor Mills Producer Steve Papazian President, Worldwide Physical Production Warner Bros. Pictures Josh Rothstein Producer Tim Tennant Producer Wes Dening Producer WD Entertainment Justine Gillmer Writer Vanessa Gazy Producer Debra Bergman Production Executive X-Box Studios Karin Joy VFX Producer Will Kuether Writer Nick Spicer Executive XYZ Films Kate Woods Director Aram Tertzakian Executive XYZ Films 37 9.0 appendices

9.4 9.5 Appendix 4: Organisation Chart Appendix 5: ausfilm Board members & finance audit and risk Committee

BOARD MEMBERS: Ausfilm Board Chair Bob McMullan 2012 2015 Deputy Chair Catherine McDonnell Fox Production Services 2012 2014 Elected Corporate Member Tony Clark Rising Sun Pictures 2012 2015 CEO Elected Corporate Member Lynne Benzie Village Roadshow Studios 2011 2014 Debra Richards Elected Corporate Member Zareh Nalbandian Animal Logic 2012 2015 Elected Corporate Member Caroline Pitcher Iloura/DDP Studios 2013 2016 Screen Agency Board position Maureen Barron Screen NSW Client Liaison Executive Screen Agency Board position Richard Harris South Australian Film Corporation Executive Vice President Michelle Sandoval International Production Screen Agency Board position Jenni Tosi Film Victoria Tracey Vieira Director of Operations Screen Agency Board position Tracey Vieira* Screen Queensland *resigned January 2014 Vivien Flitton Screen Agency Board position Fiona Cameron Screen Australia BOARD OBSERVERS: Head of Marketing and Federal Government Board Observer Caroline Fulton Ministry for the Arts Marketing and Business Development Screen Agency Board Observer Ian Booth ScreenWest Kristy Officer Communications Coordinator Caroline Raffan FINANCE, AUDIT AND RISK COMMITTEE Chair Maureen Barron Screen NSW Member Jenni Tosi Film Victoria Member Catherine McDonnell Fox Production Services Manager, Policy and Research Nick Herd Secretary Debra Richards Ausfilm

Executive Assistant and *Tracey Vieira joined the board as CEO Screen Queensland replacing Bryan Lowe, February 2014. Manager Administration Annie Lucas

Bookkeeper (Part-time) Jenny Brooks

Accountancy Services Moneypenny

39 10.0 Ausfilm Finance, Audit and Risk Committee Report

41 43 45