Cynthia Dale Murray McLauchlan

Loreena McKennitt Denise Donlon

Steve Patterson Colin Ainsworth

Marc Jordan

FRIDAY OCTOBER 23, 2020 2020 SPONSORSHIP PROGRAM

AN INTIMATE MUSICAL EVENING TO BENEFIT 2020 Sponsorship Program

Voices that Care is a fundraising concert that benefits the Room 217 Foundation. The Room 217 Foundation is a health arts organization dedicated to humanizing health care through music. Room 217’s music care approach includes purposefully designed music care resources for vulnerable populations, education for caregivers who wish to integrate music into care practice, and an integrated model of music care that will help health care organizations optimize music. Proceeds from this year's concert will support our Soothing Transitions program, bringing Room 217's Music Collections into hospice and palliative care communities across Canada.

The event will be held on Friday, October 23, 2020 at the Glenn Gould Studio located at CBC, 250 Front Street, West, Toronto.

The evening’s host will be award-winning television producer, host, author and Member of the Order of Canada, Denise Donlon. This year’s performance roster includes the best in class Canadian talent.

Loreena McKennitt – is a recipient of the Billboard Music Award for International Achievement, a two-time winner, and two-time Grammy Award nominee. Her love of music is attributed in part to her Mennonite community in Manitoba, but it was her introduction to folk music, then Celtic music that put her on the path to international success as a musician, composer, harpist, accordionist, pianist, and vocalist. She released her 10th studio album in 2018.

Steve Patterson - is a Canadian stand-up comedian, actor, writer, television and radio host, and television producer known for his satire and observational comedy. Steve is best known as host of the hit show The Debaters on CBC Radio One. Patterson has been a professional headliner since 1997 and has taped numerous national television specials in the past decade including four Just For Laughs galas.

Cynthia Dale - is a triple threat performer best known for her role as Olivia Novak in Street Legal. Her 40-year career includes roles on the large and small screens, as well as some prime stage roles, especially at the Stratford Festival. Cynthia is also a recording artist, with three albums of show tunes recorded. Cynthia was the honourary chair of the campaign to build Rotary Hospice Stratford Perth, an eight-bed residential hospice.

Marc Jordan - is a Canadian songwriter whose songs have been on 35 million CDs. Born in New York but raised in Toronto, Marc was signed to Warner Music in L.A. to write songs for Diana Ross, Chicago, Kansas, Manhattan Transfer, Kenny Loggins, Cher, Rod Steward and Olivia Newton John. He won a Juno for Producer of the Year in 1994, and has performed with Murray McLauchlan, and Ian Thomas in the group Lunch at Allen’s. His most recent album, Both Sides, is nominated for a 2020 Juno.

Colin Ainsworth - is an acclaimed Canadian tenor who has performed on stages around the world, He has performed major classical and Baroque tenor roles, as well as contemporary opera. In addition to opera roles, Colin is a concert singer. He has performed with symphonies across Canada and the US and has toured through Germany. He just wrapped up work with the Seattle Opera as Lensky in Tchaikovsky’s Eugene Onegin.

Murray McLauchlan - is one of Canada’s most highly regarded songwriters. He began writing and performing songs in his late teens and has played at major music festivals and rooms throughout North America. His work has been covered by other folk and country artists. Murray has won 11 JUNO awards and has 18 albums to this credit. Opportunities for Sponsorship

Sponsorship opportunities are Through Room 217’s involvement in The Room 217 Foundation will work closely now available and we invite you Toronto’s corporate and diverse with you to tailor an exclusive sponsorship to share in this year’s concert communities, Voices that Care will be package tastefully showcasing your support, benefiting Room 217 attended by 340 community and while also meeting your philanthropic and Foundation. All sponsorships business leaders, politicians, strategic marketing goals, and budget. include an invoice and receipt honourary guests, professionals and For more information, please contact acknowledgement letter for exceptional caregivers. Guests also Bev Foster, Executive Director business purposes – charitable include urban professionals in [email protected] no. 857285092RR0001 entertainment, fashion, financial or Mark Foster, Music Care Consultant services, law and media. [email protected]

PRESENTING – $25,000 GOLD – $20,000 SILVER – $15,000 BRONZE – $10,000

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RECEPTION – $5,000 EVENT – $5,000 LUCKY KEY – IN KIND CELEBRITY - $3,000 EXCEPTIONAL OR RETAIL VALUE CAREGIVERS - $1,000 Logo appears on sponsor Logo appears on sponsor Logo appears on sponsor Logo appears on sponsor Care Partner recognition acknowledgement page acknowledgement page acknowledgement page acknowledgment on back in event program on back cover of event on back cover of event on back cover of event cover of event program Special recognition in program program program Celebrity Sponsor Annual Report Quarter page recognition Quarter page recognition Event Exhibit if desired acknowledgment during 2 performance tickets in event program in event program event and on reception Quarter page recognition screens Exclusive post event VIP Patron Sponsor Event Partner recognition in event program reception with performers recognition during event during event from stage Eighth page recognition Lucky Key Sponsor from stage and reception and on reception screens in event program recognition during the screens Logo displayed on event event from stage and on Company’s support Logo displayed on event website with hyperlink reception screens acknowledged in Annual website with hyperlink Report Company’s support Logo displayed on event Company’s support acknowledged in selected website with hyperlink 2 performance tickets acknowledged in selected media Company’s support Exclusive post event VIP media Special recognition in acknowledged in selected reception with performers Special recognition in Annual Report media Annual Report 2 performance tickets Special recognition in 2 performance tickets Annual Report Exclusive post event VIP Exclusive post event VIP reception with performers 2 performance tickets reception with performers Exclusive post event VIP reception with performers The Room 217 Foundation is a music-based health arts organization and social enterprise that uses music to make meaningful changes by bringing a unique, cost effective approach to care through research-informed music resources, education, training and outcomes research. Room 217 believes that the application of music can achieve positive healthcare outcomes. Room 217's music applications meet current health priorities of person-centred care and non- pharmacological interventions and are accessible for anyone to use and learn to integrate. As an umbrella organization, Room 217 connects people with common interests and connects people to resources. It inspires, educates, informs, and mobilizes. With national and international reach, Room 217 is passionate and entrepreneurial, with a credible brand in certain health care sectors like hospice palliative care and long term care. The Room 217 Foundation currently serves care partners in a number of populations: palliative and end of life care, long term care, dementia care, and persons aging in place. End user carers who engage in Room 217 offerings include recreational therapists and other activity professionals, personal support workers, nurses, social workers, chaplains, bereavement counsellors, life care specialists, volunteer and family caregivers. Future populations may include people with autism, Parkinson's disease or cancer care, where the therapeutic value of music has been proven.

Since 2005, the music of Room 217 has been a peaceful presence in the lives of thousands of people. In 2008, the Room 217 foundation was established as a not-for-profit corporation and registered Canadian charity in 2009. Currently, the focus and scope of the room 217 Foundation is on Canada and the UK.