The launch of new products in the Offecct collection SOUNDWAVE STRIPES by Richard Hutten COUPE by Läufer + Keichel their design is evident in the first two products NOBIS by Claesson Koivisto Rune makes up the table top. This particular form is that comes out of this collaboration; the chair present all around us, but we rarely notice it. It SOUNDWAVE Stripes is the first product Ever since Julia Läufer and Marcus Keichel COUPE and the easy chair LAYER . NOBIS is a new Offecct table, which was origi - can be found in for example soaps, spoons and to come out of a new collaboration between started the -based design bureau Läufer + When looking at COUPE one gets the nally created for the luxurious Nobis Hotel in old televisions. The form comes from a square, Offecct and designer Richard Hutten. Hutten is Keichel GbR back in 2003 their work – albeit impression the product is completely made of Stockholm. NOBIS is designed by Claesson manipulated by a CAD software which adds a one of the most internationally successful Dutch architecture, corporate design or product design textile. In fact, COUPE can be described as Koivisto Rune, who also created the interiors special formula to create the final shape. designers; and is known for design concepts – has been characterized by an effort to create a chair that has been dressed up, looking like it of the hotel. The design fits well in all kinds of environ - such as »No sign of design«. everyday objects with a human face. is wearing pants. To achieve this Läufer + The table was produced by Offecct for the ments, and is inviting for many people to sit When designing SOUNDWAVE Stripes, Now that Läufer + Keichel has started to Keichel and Offecct has utilized a special hotel’s Gold Bar, totally in brass. Both Claesson around the table at the same time. NOBIS Hutten wanted to make sure he added some - work together with Offecct, the humanity of knitting technology. Koivisto Rune and Offecct thought the design comes in five different sizes, and can also be thing special to Offecct’s collection of acoustic was very successful, and decided to make a produced with the table top in the form of a panels; which Hutten appreciates very much. whole product line out of it. square or a circle. The design that Hutten has created has The form of the table is a round square, that a very flexible character and can be arranged in is, there are no hard angles to the square that many different ways. This means that every interior where the panel is used can be unique. The flexibility of SOUNDWAVE Stripes thereby becomes a useful tool for the architect in making the interior design interesting and varied.

5 O2ASIS – GREEN DIVIDER SMALLROOM by Ineke Hans by Louise Hederström Ineke Hans’s new product for Offecct is the GREEN DIVIDER is the first result of a new sofa system SMALLROOM . Following the collaboration between Offecct and Swedish very successful sound absorption panel designer Louise Hederström. Hederström is SOUNDWAVE Geo, Ineke has designed a based in Malmö in southern Sweden, and she sofa system that can be used together in always tries to start out from a specific need in different modules, but also alone. her designs. The design of SMALLROOM is character - For GREEN DIVIDER Louise Hederström ized by a »box« on the side. The box includes started out to find a way to work with greenery options for power devices and can also be used in an office environment, in order to create a as a working surface. The design contains just a room within a room. The form of GREEN few elements but provides for a lot of different DIVIDER is flexible and can be placed in opportunities and variations. different formations or by itself. The attractive graphical design of GREEN DIVIDER means that it works perfectly well with smaller plants; or in fact – even without plants. GREEN DIVIDER is a new product within Offecct’s O2ASIS concept. O2ASIS is a product line of design products that together with flowers and greenery contribute and bring value to any interior.

DUO WOOD by Patrick Norguet

Last year, Patrick Norguet, one of the most interesting contemporary French designers, de - signed the comfortable chair DUO for Offecct. DUO WOOD is a natural continuation and variation of the previous product DUO , which has been given a softer side in this year’s version. The use of wood in the design makes it more sensual and gives a homelike feeling. DUO WOOD is a small chair with a clear language that is easy to read. The obvious design makes an impression with its multiple colors that DUO WOOD is offered in. Patrick Norguet is known for his exquisite synthesis of French elegance and Scandinavian sobriety. Norguet elegantly combines the Nordic identity privileging comfort, softness, nuances and the everyday life with French design history turned towards innovation, the industry and fabrication process.

6 7 LAYER by Läufer + Keichel SOUNDWAVE SHELF & PLANTER by Mario Ruiz FASTBACK by Claesson Koivisto Rune

LAYER is the second product launched this Barcelona based Mario Ruiz, who previously FASTBACK is an upholstered meeting chair year designed by Läufer + Keichel. The easy has designed the acoustic panel SOUNDWAVE which is extremely comfortable to sit in for chair LAYER is characterized by three layers Botanic (presented below) for Offecct, this year longer moments. This comfort comes from the that can be varied in terms of fabric and color complements the SOUNDWAVE system with technology used in car seats, the secret being to create a unique design. There are strong SHELF, PLANTER and SCREEN . the use of a suspension system. poetic aspects of LAYER , where the layers can FASTBACK has a rather soft design language, be seen as flower petals, or as the different SHELF is simply a shelf that fits perfectly with but remains alert and crispy at the same time. blue layers one sees when looking at mountains the range of SOUNDWAVE acoustic panels, The chair has only rounded corners; on one from a distance. offering the possibility to create SOUNDWAVE hand as a part of the design itself, but on the interiors with ability to store books and other other to enhance the comfort. Once you have items that one might want to put onto a shelf. to change position in the chair you are to PLANTER is an O2ASIS inspired addition to encounter no hard and uncomfortable angles. the SOUNDWAVE system that works perfectly for adding greenery to interiors.

8 9 LITE TABLE by Broberg & Ridderstråle SOUNDWAVE SCREEN by Mario Ruiz

Last year Offecct launched the stackable chair Together with SHELF and PLANTER, LITE , which instantly became a commercial SCREEN is the third complement to the success. LITE was designed by Broberg & SOUNDWAVE system. Ridderstråle, who this year also has designed a SCREEN is a white magnetic glass board table that fits perfectly with the LITE chair. including a manual projector screen. This The LITE table is foldable for easy storage integrates a projection surface within the and designed to function very well in conference SOUNDWAVE system, in order to enhance and meeting rooms . the usability for SOUNDWAVE in contemporary interiors.

MOMENT by Khodi Feiz

The easy chair MOMENT is designed by inter - nationally renowned designer Khodi Feiz who works mainly on product and furniture design, along with graphic and strategic design. Feiz’s works is characterized by clarity, concept and context. Khodi Feiz got the original inspiration for MOMENT by looking at old wooden school chairs with tables attached on the side. This sparked the idea of giving a specific functional - ity to the chair. This resulted in an easy chair that supports different kinds of activities such as reading a newspaper, working, or having a light meal. The chair is made to invite the user to »take a moment«, whatever moment that might be.

10 11 Designer portrait

Text by Max Fraser The Berlin-based design studio of the seat and back cushions are fixed in Läufer + Keichel has designed two new place. The chair is as comfy as it appears, seating projects for Offecct, both of comprising a total of three textile layers, which are debuting at the Stockholm which are knitted together to create Furniture Fair in 2012 . The first of the the padded upholstery. Läufer admits, chairs, called COUPE , originates from »There were production challenges to ideas initiated by partners Julia Läufer ensure that the padded ‘suit’ would re - and Marcus Keichel following their in - tain its contoured shape without distort - vestigations into applying the principles ing or wrinkling.« For this, the designers of fashion design to that of furniture up - and Offecct’s product development team holstery. Indeed, the resulting concept turned to a manufacturer that specializes ‘dresses’ the chair with a sort of all-in- in stretch textiles. Using advanced com - one jumpsuit covering, an approach in - puterised 3D knitting processes, the fluenced by Läufer’s original training in outer fabric surface (made from pure fashion and textiles. new wool) takes on an elastic quality that The ‘suit’ is made in one piece, pulled hugs the contours of the chair and ulti - over a supporting metal frame and sealed mately gives it its sculptural form. along the legs with zippers, after which As early discussions about the pro -

13 duction of the Coupe chair were devel - Coupe and Layer are the first projects Läufer and Keichel started working to - have a profound effect on human rela - oping, Offecct’s design manager Anders that Läufer + Keichel have worked on gether in 2000, mainly focussing on cor - tionships and the way people behave to - Englund was also attracted to another with Offecct. Furthermore, they are the porate and graphic design. However, wards one another.” seating proposal from the studio with first German design studio to have when the studio was formally established This is certainly true of office design very different characteristics – namely joined the Offecct family of designers. in 2003, their output expanded to in - which has morphed over recent years as that of modularity. Called LAYER , this However, their experience of designing clude product and furniture design. businesses increasingly recognise that second seat design is a composition of for the office and contract environments Läufer’s fashion training is compli - office environments need to be more several padded layers which allows for a is well established and most of the stu - mented by Keichel’s background in flexible to cater for multiple interactive modular construction: the first layer dio’s output is steered towards this end product design and the combination of or solitary working scenarios. “If people forms a stool and by adding a second of the market. “The development of a their disciplinary approaches inevitably like to be there and are happy in their layer an easy chair is created, which then new chair is never easy,” Läufer ac - adds unexpected elements as each proj - surroundings, it will bring the best out becomes a high-backed version with the knowledges. “Embracing new technolo - ect unfolds. in them,” concurs Läufer. “Offices are addition of a third layer. “The chair gies helps us to create fresh ideas. With Across all of their designs, the duo becoming more comfortable as a result, takes on different appearances and func - these projects we developed the initial strives to focus on the expression of the embracing softness and home factors.” tions according to the height of the lay - concepts prior to our commission from object and its utility. “We believe that This belief certainly transcends all of ers,” states Läufer. “These layers overlap Offecct, which allowed us to remain the successful synthesis of these aspects the design characteristics of Coupe and rather like the petals of a flower.” quite free in our early direction.” create an object that transcends fleeting Layer, with both seats providing com - Visually, the layer components are inter - fashions and the tendency to dispose of fortable and welcoming places for meet - related which meant that during the de - things quickly,” explains Läufer, adding, ings, waiting areas, hotels and sign development, small tweaks to one “People communicate through the ob - restaurants. “We mainly work in the part of the chair would result in adjust - jects they use and own. So design can contract market but we like our designs ments needing to be made to the pro - to transcend to the home as well,” smiles portions elsewhere. Whilst the final Läufer. With these new releases, there is design is quite voluminous, the designers every reason to believe this will happen have worked hard to reduce unnecessary as the definition of our workspaces con - weight and materiality while not com - tinue to blur. promising on the design’s sculptural at - tributes. This fits with Offecct’s strict sustainable criteria whereby they con - stantly strive to minimise material use and overall weight where possible, whilst also thinking ahead to the product’s eventual deconstruction.

14 15 Collection development & product updates

Offecct’s furniture collection is under constant change and improvement. New products are added to existing families, material changes are made for environmental reasons, variations of leg support is made to meet the market demands of function or sustainability.

PLAYBACK by Claesson Koivisto Rune

The successful sofa system PLAYBACK is characterized by the playful op - tions to choose different fabrics and colors for the frame and back cushions. This year Offecct launches two new sofas; a 2-seater and a 3-seater, both with armrests on each side. In addition to this an easy chair is now also available. LITE TABLE by Broberg Ridderstråle The PLAYBACK easy chair has great comfort and completes the family. The LITE family now includes a foldable table. The table has a very flexible character and can be arranged in many different variations. The LITE table can be fitted with a front panel that comes in op - tional fabric in different colors or in a black mesh. This front panel strengthens the integrity for the person sitting at the table and offers more design opportunities. The LITE table comes in various sizes and by placing them together symmetry and an impression of a larger table is created. Sizes: 1200 x 400 mm, 1200 x 600 mm, 1400 x 700 mm

VERTIGO by Eero Koivisto

The coffee table VERTIGO combines aesthetics with function, and is BOND TABLE by Jean-Marie Massaud suitable for both public and private spaces. The original VERTIGO is made in glass and with a chromed frame.The new updated version of The popular series of BOND tables comes in many different exe - VERTIGO has a brown lacquered frame and reversible table tops. The cutions. Due to demands from the market, Offecct presents a new tops have one side in white stained oak laminate and the other side in frame. The new frame creates a more symmetric feeling and allows wenge laminate. a larger size of the table top, Ø 1200 mm. The frame can also be used together with the Ø 1000 mm top.

16 17 SMALLROOM by Ineke Hans

Ineke Hans’s sofa system SMALLROOM has three different modules which can be combined in many ways or used alone part by part.

CORNFLAKE by Claesson Koivisto Rune

The classic series of CORNFLAKE is produced with advanced technology to create its significant shape in wood. Two new op - tions are now available; white stained oak veneer and wenge stained oak veneer.

DUO by Patrick Norguet

This year Offecct launches a new frame for chairs, to give further opportunity to create varied and unique environments. The frame is in chrome and possible to use for BOND chair/armchair, BOND Light chair/armchair, CORNFLAKE chair/armchair, DUO chair/armchair and PALMA Meeting.

ETAGE by Claesson Koivisto Rune

Coffee table ETAGE comes in three different sizes, with the dif - MOMENT by Khodi Feiz ferent levels creating spaces for magazines and remote control de - vices. Etage is not only produced with different colors, but now This years brand new easy chair MOMENT comes with two possible also solely in white stained oak laminate. frames for different use and experience.

18 19 During 2011 Offecct and Mario Ruiz perform other tasks that require mental Hypertrophy«, chosen by a Broberg & Ridderstråle, received the presented SOUNDWAVE Botanic, solitude and silence. renowned jury with the motivation Designer of the Year Award 2011 The past and future activities in brief an organic acoustic panel created to »a challenging and inspiring project; from Swedish design magazine Re - improve working environments. Ruiz reconsidering traditional architectu - sidence. The duo was awarded for, was inspired by the forest and tree The ORIGAMI sofa was designed by ral concepts«. among a few other designs, the LITE IMPORTANT DEVELOPMENTS branches when he created the pat - Carlos Tíscar, which is a complement chair designed for Offecct. tern of the panel. The pattern can to the easy chair launched in 2010. At the yearly Stockholm Furniture be varied depending on if the panel With more and more people working Fair in 2011 Offecct launched a new is fixed horizontally or vertically on and communicating in public places, concept called O2ASIS . O2ASIS is the wall. ORIGAMI with its high back one of Offecct’s strategically most important investments in recent years, and is an assortment of de - sign products which together with flowers and plants enhances and adds value to the work environment, The award took place in the Offecct not least through an improved in - Stockholm showroom, where all pro - door air quality. jects on the shortlist were on display It’s not about the vegetation in all through the summer. itself, but the added value that green environments create. During the year of 2011 Offecct and The Offecct LITE chair was also Offecct’s designers received several chosen by the Chicago Athenaeum prestigious awards and nominations. to receive the 2011 Good Design First out was Claesson Koivisto Award. The Good Design Award is Rune who received the 2011 Design the oldest and world’s most recogni - Prize from Elle Interior. The trio was zed program for design excellence awarded the prize for their innova - worldwide. For the 2011 Award, seve -

ORIGAMI sofa and easy chair by Carlos Tíscar. tion, versatility and unique talent and ral thousands of designs were sub - because they show that Sweden is mitted from 48 countries. provides people with a private place an important place on the world Offecct and Patrick Norguet develo - for intimate conversations. map of designers. ped their collaboration this year with the launch of DUO , a space-saving, In line with Offecct’s longstanding comfortable chair for creative free - The stackable chair LITE , designed The Design Museum in , commitment to create sustainable dom. DUO is available as barstool, by Broberg & Ridderstråle, is the Finland, chose Offecct’s chair Robo, design, it was an obvious step to chair and armchair. result of a design brief from Offecct, designed by Luca Nichetto, to be create conditions for better indoor where the assignment was to deve - part of the highly renowned Habi - climate and work environment. lop a stackable chair that combined tare Collection 2011. An independent O2ASIS was very well approached Offecct and Claesson Koivisto Rune pleasing aesthetics with rational jury of experts has chosen the most by both clients and media, and in presented the easy chair PAL, spe - function and design. LITE is with its pivotal and exciting international May O2ASIS was covered in article cifically designed for Stockholm’s wide back inviting and also very new products from various fields in the New York Times. new luxury hotel, the Nobis hotel. comfortable. LITE can be fitted with of design, the 2011 collection has The challenge was to develop an accessories such as armrest, fol - become a permanent part of the easy chair that would fit well in the dable writing tablet, linking devices Design Museum. Another Offecct designer, Monica Another milestone in Offecct’s 20 larger as well as in the smaller and is extremely flexible due to the Förster, received the Residence plus year old history was the rooms. Depending on where the possibility to add removable uphols - Design Prize in the category Sofa of release of the documentary book legs are mounted PAL can be a tery for the back and seat. the Year for the Offecct sofa

»OFFECCT – Voices«. This year’s USB-stick for the press during the Stockholm Furniture Fair is designed by Mario Ruiz. larger and lower chair with lounge GRAND . The GRAND sofa is cha - character, or a smaller chair with a racterized by softness and asym - higher backrest. In addition to PAL , In 2011 Offecct expanded the CANTI metry, creating an inviting sense of Another new collaboration was with called GREEN Island. GREEN Is - the series of MINIMA and NEMO product family, designed by Björn freedom. GRAND is a large and the successful Danish architectural lands can be described as ottomans can also be found at the Nobis Dahlström, by launching a version of generous sofa and comes in a right, office 3XN, who designed the with room for vegetation. hotel. the chair with a new type of wheels a left and a straight version with an SOUNDWAVE Bella acoustic panel and legs. The result is a chair with a accompanying footstool. launched at the Salone Internazio - strong contemporary design that nale del Mobile in . also stands out due to its special ROBO and Luca Nichetto was also character. selected for the ADI (Associazione In the book internal and external per il Disegno Industriale) design voices give a fascinating picture of After having collaborated for a long index 2011. The inclusion of ROBO in how a small domestic company time, Offecct and French designer PRIZE CEREMONY AND AWARDS the index means that in 2012 ROBO grew to become a significant player Jean-Marie Massaud this year dee - will have the chance to win the on the international market. It also A number of collaborations with pened the collaboration by introdu - SMALLTALK is a unique piece of The OFFECCT Prize was establis - Compasso d’oro. The Compasso gives an insight into contemporary new designers at Offecct resulted cing a number of new products, furniture created by Offecct in colla - hed in 2010 in order to reward a d’Oro Award was established in 1954 design and industrial history. In con - into new products. Among these a including an expansion of the BOND boration with Stefan Sjölander, young promising architectural stu - and is thus the oldest international junction with the release, a retros - long-sought collaboration with inter - family. The additions were a neater Pierre Sindre and Patrik Bengtsson. dent at the School of Architecture at design award today. pective exhibition of Offecct’s first nationally renowned design bureau chair called BOND Xtra Light and a SMALLTALK can be described as a KTH, Royal Institute of Technology 20 years was displayed in the FRONT , who designed one of the higher easy chair named BOND higher table enclosed by a sound in Stockholm. Last year’s edition of Stockholm showroom. products in the O2ASIS collection, High. Massaud also designed a pro - absorbing screen, where one as an the OFFECCT Prize went to Valen - Mats Broberg and Johan Ridder - namely GREEN Pedestals. duct for the O2ASIS product range individual can talk on the phone or tina Soana with the project »Orna - stråle, who make up the design duo

20 21 Another interesting conference fecct staff spent four inspiring days. sed among others things an extra to learn more about Claesson Koi - Offecct participated in during this Among other activities, the famous high version of the FLOAT High visto Rune through the exhibition of year was Imorgon Grön (»Tomorrow designer Luca Nichetto guided the sofa. A lot of attention was given to designs and projects that never hit Green« in Swedish). Interesting group through his city, showing inte - the BOND series, including the new the market, as well as through some trends discussed during the confe - resting architecture and historic mo - chair BOND Xtra Light. less well-known projects. The exhi - rence were the leasing of furniture numents. A visit was paid in Luca bition promises an exciting and in - to companies as well as the market’s Nichetto’s studio to study the de - formative insight into 15 years of goal to providing solely eco branded sign process from embryo to finali - British company Skandium exhibited valuable cooperation. products in the future. Offecct was zed product. Claesson Koivisto Rune within the also present at the Elmia Waste & context of the Design Festi - Recycling Fair in Jönköping, Swe - val this year. The trio presented a During the year, the process of de - den. The fair is the natural meeting retrospective exhibit of their work velopment will continue and interes - place for waste management stake - encompassing more than 50 of their ting collaborations with new holders in Scandinavia. products, including the Offecct de - designers will be presented. Offecct signs Cornflake, Snowflake, Vertigo, will launch new products but also Flower, Soundwave Village and update existing furniture in the col - INSIDE OFFECCT Amazonas. A book entitled »Claes - lection. son Koivisto Rune on Yellow« was While new products constantly Throughout the year Offecct has ar - published to accompany the exhibi - are under development, Offecct ranged internal events, voyages and tion. continues to improve the quality and trainings. During the spring Offecct create a market leading delivery took the winning supplier Olli Wal - performance. During 2011, Offecct den, Offecct’s Most Innovative During the autumn a number of has continuously achieved a delivery Supplier 2010, to on a Offecct arranged a number of trai - events took place in Sweden. In reliability of 99.6% to customers all field trip. A workshop was held at ning and education events during October Inredia Interior -11 was held around the world. Material ConneXion where the 2011. The importance of a few minu - in Tibro. Inredia can be described as Besides the normal lead time of owner and founder George Beyle - tes was emphasized during the trai - the melting pot of interior design four to five working weeks, Offecct rian displayed Material ConneXion’s ning in CPR (cardiopulmonary bringing together practitioners, is also proud to have a concept with world-renowned material library. resuscitation), and Offecct also in - theorists, dreamers and visionaries even shorter leadtimes; Fast Supply. The GRAND sofa by Monica Förster. stalled a defibrillator in the show - for the fourth consecutive year. Fast Supply is an assortment with room in Tibro with purpose to create Many of the leading Swedish produ - guarantee of a lead time of three to Offecct’s annual supplier event was an even more secure working place. cers within interior design are loca - five working days for several up - The Offecct blog was one of the no - Möbelriksdagen is one of Sweden’s regularly inspected by Bureau Veri - This important space demands the organized during the autumn in ac - ted in Tibro – including Offecct – holstered products as well as many minees in the category Interior De - most important furniture events, tas. The last visit of Bureau Veritas right lighting, which can be very cordance with tradition. Suppliers and during Inredia Interior they all accessories. sign when Sweden’s Best Green gathering the most influential opi - was during the autumn 2011 and re - energy demanding. Offecct has from different areas such as textile, As a natural step after having suc - got together with architects from Blogs 2011 were to be awarded by nion leaders, companies and indi - sulted in a flawless protocol, due to chosen two ways to decrease leather, compression molding and cessfully implemented the concept both Sweden and Norway to share the website; enlagomdosgront.se viduals within the Swedish furniture the well-functioning system that co - energy consumption; by beginning metal gathered to listen to lectures of LEAN into the production pro - inspiration and knowledge through In the year of 2011, Offecct has deli - (»A faire dose of green« in Swedish). industry. vers requirements of ISO 9001 and to change regular light bulbs for on future developments at Offecct. cess, Offecct also wanted to imple - exciting lectures, workshops and vered furniture to a number of inte - The Furniture Industry Persona - ISO 14001. LED s, and by creating three diffe - ment LEAN into administrative networking. resting projects around the world, lity of the year was awarded to Kurt rent levels of luminous intensity. processes. A number of employees among others; Ericsson (globally), Tingdal »for his true entrepreneurial and the management team there - Swiss Life Insurance (France), Atlas spirit and modern leadership, Ting - An important area of concern to fore studied LEAN administration 2012 Copco (Sweden), Statoil (Norway), dal has taken Offecct to an interna - Offecct is adhesives. In line with Bio-based plastics are interesting during the autumn at the University BMW (Belgium) and Univé Insu - tional level. He has created a strong Offecct’s wish to decrease the from an environmental point of view, of Skövde. 2012 marks the 15th anniversary of rance (The ). Offecct is team spirit within the company all effect on the environment and to and Offecct continuously monitor the collaboration between Offecct also proud to announce that visitors through his active participation in eliminate the risk of hazards for the this emerging industry and its deve - and Claesson Koivisto Rune. In of the upcoming 2012 UEFA Euro - developmental and environmental workers, Offecct uses only water- lopments as a part of the sustaina - EVENTS commemoration of this celebration, pean Football Championship in the questions.« based adhesives. bility work. Therefore Offecct visited Offecct is holding an exhibition tra - National Football Stadium in Wroc - the Muovi Plastics fair in Lahti, Fin - Multiple events have taken place cing the 15 years of successful de - law, Poland, will have the pleasure land, in order to canvas the world during the year. Besides aforemen - sign and cooperation. to sit on Offecct’s BOND barstools CORPORATE SOCIAL The Offecct showrooms play a very market for biopolymers and bio The winner of the title Supplier of tioned Stockholm Furniture Fair, Of - while watching the games. RESPONSIBILITY important role in the company’s composites. the Year 2011 was Anderssons Me - fecct participated at the Salone del Offecct was awarded as the Marke - creative process. The showroom is kaniska. They were awarded the Mobile 2011 in Milan, exhibiting new ter of the Year 2011 in the county of Offecct continuously works hard to not only a place to show the furni - title for their excellent delivery per - products and interacting with custo - 2012 has started out in an excellent Skaraborg, Sweden. The motivation improve sustainability in both pro - ture, but also a source of inspiration When CSR Västsverige held a Cor - formance, great flexibility as well as mers, dealers and visitors from all way, and besides the Stockholm from the jury was: »Offecct has duction and administration, and is as well as a meeting and working porate Social Responsibility Forum, the long-term price policy which has around the world. Visitors paid a lot Furniture fair Offecct will be present over 20 years consistently positio - also proud of the high standards the place. Offecct QE manager participated. provided both parties with a suc - of attention to the O2ASIS collec - at Salone Internazionale del Mobile ned themselves clearly, courage - company currently adheres to. In The forum brought together enter - cessful sales story. The title »New - tion and acoustic panel SOUND - in Milan, Clerkenwell Design Week ously and contemporarily both in order to keep up with developments prises and interested parties to ex - comer of the Year« was awarded to WAVE Bella. in London and Orgatec in . terms of the way of marketing, as within the area, Offecct also visits plore the concept of CSR . Offecct’s G. Magnusson Snickerifabrik for the choice of media channels. Their conferences and fairs, and provides QE manager held a talk about the their 100% delivery performance blog is one of the most visited in the training for employees and the ma - result of an environmental challenge and high quality. This year Offecct participated at design industry.« nagement team on how to improve to improve environmental responsi - Clerkenwell Design Week. Clerken - the company’s sustainability. bility, where Offecct has streamlined well Design Week is a three day its energy consumption by choosing Sixty-three companies from Scandi - festival in London’s creative heart The exhibition, which can be viewed Kurt Tingdal, CEO , was recently to use only wind and water power in navia participated in the sales con - with Jaguar as main sponsor this at the Offecct showroom in Stock - named Sweden’s Furniture Industry Offecct is certified in accordance the factory. Offecct has also mana - test; OFFECCT Premio. The 12 most year. Big design names and opinion holm, exhibits well known designs To find out more about Offecct, Personality of the Year at this year’s with ISO 9001 for quality manage - ged to decrease the use of paper successful Offecct ambassadors leaders host an exciting programme that have become some of Offecct’s welcome to visit the website and Möbelriksdagen (Swedish for »the ment and ISO 14001 for environmen - with 50%. were awarded with a trip to Venice, of workshops, presentations, exhibi - bestsellers throughout the years. follow Offecct at the blog, Facebook Furniture Parliament«). tal management since 2006, and is where they together with the Of - tions and debates. Offecct showca - One also has the unique opportunity and Twitter!

22 23 What comes to mind when you hear the term luxury cruise ship? Perhaps an image of the early twentieth century ocean liners, where the glamour and sleek Art Deco lines stood in stark con - trast to the Spartan quarters of the third- class passengers on the lower decks. The ship reflected the social strata of that time. Or perhaps you imagine today’s enormous floating amusement parks with their profusion of shopping and en - tertainment options. Even this can be considered a reflection of our modern society, where people constantly engage in consumption activities and amuse - Text by Richard Sigray ment. Regardless of how you see it, cruise ships certainly always seem to be awe-inspiring when they arrive at the After leading a languishing existence brought on by the emergence harbor. The history of the cruise ship goes of modern air travel in the 1960’ s, the cruise ship has experienced back to the late 1800 ’s when transatlan - Design by FIGURA arkitekter AB, Photography by Lars Mongs a renaissance. For designers, the ships provide not only challenges tic passenger traffic swelled until rea - ching its peak during the time between in terms of spatial limitations, but also freedom to create unique the wars and again during the 1950’ s. It environments. was then the historic ocean liner com - pany Cunard Line coined the slogan: »Getting there is half the fun!« The rules of the game changed abruptly with

24 25 the advent of jet-fueled passenger flights taking advantage of all the onboard in the 1960’ s, after which transatlantic experiences during the trip, including ocean travel diminished until it was all restaurants, shows, casinos, and even but obsolete by the 1980’ s. entire waterparks. What is more, custo - Ferries and cruise ships remained avai - mers like the concept. According to the lable for shorter regional routes, but as latest estimates, cruise ship operators operators adapted to the new global tra - will have had over 19 million passengers vel patterns, they began to reinvent the in 2011 and revenues of approximately ocean liner in a completely new format. 30 billion dollars. With the help of advanced shipbuilding For designers, the modern cruise techniques and »superstructure con - ships and ferries bring a number of chal - structions« it became possible to in - lenges. crease ships’ height while reducing the »When you design buildings on land freeboard. The most extreme example of you can always make additions or chan - this type of ship is the Oasis of the Seas. ges if the space turns out to be too tight. With 16 passenger decks that can ac - But on a ship things are the way they are commodate over 6000 travellers, it is the – you have a fixed length and width,« world’s largest cruise ship. says Richard Nilsson, architect and part - Today’s cruise ships often depart and ner at Figura architects in Gothenburg, return to the same place with short stops which has designed the interiors of Stena along the way. Arriving at a specific des - Line ships for many years. »You have to tination is far less of a priority than accommodate, say, 1200 people, 600 ca - bins, restaurants and shops without blocking exit routes and while also ma - king it easy for personnel to manage the For designers, the logistics onboard. That’s a challenge, to say the least.« modern cruise ships There are also rigorous safety de - and forth on the ship and dropped into bean, Cunard Line and Disney Cruise mands when it comes to furniture and shops or restaurants. Now designers are Line, as well as STX Finland and Chan - and ferries bring a design. All design onboard a ship must aiming for more open solutions with dy - tiers de l'Atlantique. adhere to the fire safety standards esta - namic concepts in the interior. On the »We have ordered thousands of pie - blished by the International Maritime Stena ships we lead passengers through ces of furniture from Offecct. Most re - number of challenges. Organization. Since the ship is con - boardwalks that go in figure-eight cently we used the armchair SOLITAIRE stantly moving all design elements must forms. They should always be able to in a lounge concept for Stena Line. be able to withstand vibrations emana - exit a restaurant a different way than Since Offecct has its own production, we ting from the motors, and they must be they came in,« says Nilsson. know they can deliver large volumes at attached to fixed points to resist the mo - Nerhagen thinks along the same the right time and modify their models tion of the high sea. It is also important lines: »The entertainment options are after our specific needs,« explains to use lightweight material to minimize becoming more fragmented, so rather Nilsson. the total weight of the ship. than theaters for 1000 people, the ships »In addition, there are also high de - are focusing more on places that are de - mands for sustainability. The ships are signed for a range of target groups. The used 365 days per year, 24 hours a day. A distinction between marine and land- restaurant can have six seatings every based design is being blurred. And of day. Performing maintenance onboard is course, there’s a lot of focus on LED extremely expensive and something to lighting to create effects and save keep at a minimum,« says Daniel Ner - energy.« hagen, senior designer and project ma - One of Offecct’s key business areas, nager at Tillberg Design, an architecture Travel & Navigation, designs furniture firm based in Höganäs, whose portfolio for airports, cruise ships and terminals. includes design for Royal Caribbean and The company invests considerable re - Norwegian Cruise Line. sources in innovating and developing There is no doubt that the Cruise furniture that both meets and surpasses operators’ main focus is on the passen - the high requirements for quality and se - gers’ experience. But what are the trends curity in this area. Since its start in the for the future? 1990’ s, Offecct has delivered furniture to »In the early days, designers used to many cruise ships, ferries and yachts, and take a linear approach – they went back its clients have included Royal Carib -

26 27 Offecct and CSR – making responsibility tangible in every process OFFECCT Designers Alfredo Häberli www.alfredo-haeberli.com Beat Karrer Also meet us at www.beatkarrer.com

Björn Dahlström www.dahlstromdesign.se

Broberg & Ridderstråle Salone Internazionale del Mobile www.brda.se Milan, Italy Carlos Tíscar www.carlostiscar.com 17–22 April 2012 Christophe Pillet www.christophepillet.com

Claesson Koivisto Rune www.claessonkoivistorune.se Designers Corner Front Oslo, Norway www.frontdesign.se

Ineke Hans 11 May 2012 www.inekehans.com

Louise Hederström www.louisehederstrom.com Clerkenwell Design Week Richard Hutten www.richardhutten.com London, England Ingunn Eikeland Bjørkelo 22 –24 May 2012 Jean-Marie Massaud www.massaud.com

Karim Rashid www.karimrashid.com Orgatec Offecct’s objective is to consistently daily operations. This approach includes Text by Richard Sigray Katrin Greiling achieve sustainable design. In each step everything from resource-efficient use of www.katringreiling.com Cologne, Germany of the development, production and materials and reduced emissions of gre - Khodi Feiz 23 –27 October 2012 marketing processes, Offecct has clearly enhouse gasses to encouraging emp - www.feizdesign.com

defined its social, financial and environ - loyees to take public transportation or Luca Nichetto mental responsibilities. ride a bike to work. In 2005 Offecct www.lucanichetto.com Stockholm Furniture Fair »For us corporate social responsibi - completed the construction of its cur - Läufer + Keichel lity is about creating value within these rent office in Tibro. This green, energy- www.laeuferkeichel.de Stockholm, Sweden three dimensions. As a company we efficient building uses low-energy lamps, Mario Ruiz must take responsibility for how our recycling stations and energy timers on www.marioruiz.es 5–9 February 20 13 operations affect society and the envi - machines, equipment and lighting. All Marre Moerel www.marremoerel.com ronment, whether it’s here in Tibro or materials used and purchased for the bu - somewhere else in the world,« says Kurt ilding have been assessed for environ - Michael Sodeau www.michaelsodeau.com Tingdal, CEO of Offecct. mental impact. Mika Tolvanen By maintaining tight communication »We are strict with ourselves, and we www.mikatolvanen.com with clients, adhering to a LEAN -pro - aim to set an example for others with our Mikko Laakkonen duction approach, upholding quality uncompromising standards. By initiating www.mikkolaakkonen.com

control and implementing constant im - a competition to reduce energy usage Monica Förster provements, Offecct strives to create among our suppliers, we also want to en - www.monicaforster.se OFFECCT News, part six 2012 Typographic illustration furniture with a long life cycle that sur - courage our partners to take resposibi - Olle Anderson Published by OFFECCT AB Markus Moström, cover and page 12, 14-15, 24, 26 passes clients’ rigorous demands for qua - lity. Hopefully we can even influence www.olleanderson.se lity and value for money. and encourage our clients to do the Patrick Norguet Creative team Illustration/3D www.patricknorguet.com Production and art direction by Ineke Hans, page 19 »Our success largely depends on our same. Two examples of our commitment Markus Moström Design, Wolfgang Design Khodi Feiz, page 11, 18 personnel, and each person is a key com - to sustainability are the chair LOUIS IX , Satyendra Pakhalé www.satyendra-pakhale.com Contributing writers www.offecct.se ponent of our commitment to CSR . For which is made in completely recyclable Marika Andersson, Max Fraser, David Lerdell, Richard Sigray Find out more about upcoming events, new this reason, we think it’s crucial to make materials, and the table AMAZONAS , Stefan Sjölander & Pierre Sindre/ CREO Translations by Sheri Fox products and our designers at our website www.creoarkitektkontor.se the education and health of our emp - for which a portion of the profits go to - Photography Follow us on: Teppo Asikainen Patrik Engquist, page 20, 21 Blog.offecct.se loyees a priority and to always strive to - wards preserving the rainforest in South www.valvomo.com wards a more democratic, transparent America,« says Tingdal. Åke Eson Lindman, page 28 Twitter.com/offecct Teruhiro Yanagihara Jann Lipka, page 2 –11, 16 –19, 22 Facebook.com/offecct organization,« says Tingdal. www.isolationunit.info Läufer + Keichel, page 12 –15 Offecct takes a green approach that Lars Mongs, page 25 –27 Thomas Sandell Markus Moström, page 20, 21, 22, 23 pervades all aspects and all levels of its www.sandellsandberg.se Peter Råberg page 21, 22 Copyright © OFFECCT 2012

28 29 Easy chairs, Sofas, Chairs, Tables, Acoustic panels, Room dividers, Accessories, O2asis The Offecct Collection

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