Press Kit Winter NAMM 2016 Booth #4618
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations #learnteachplay P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Who We Are
We help the world experience the joy of making music.
Alfred Music is the world’s largest educational music publisher. Alfred Music produces educational, reference, pop, and performance materials for teachers, students, professionals, and hobbyists spanning every musical instrument, style, and difficulty level. Alfred Music’s home office is located in Los Angeles, with domestic offices in Miami and New York, as well as offices around the world, including Germany, Singapore, and the United Kingdom.
Since 1922, Alfred Music has been dedicated to helping people learn, teach, and play music. Alfred Music currently has over 150,000 active titles. Alfred Music represents a wide range of well-known publications—from methods like Alfred’s Basic Guitar, Alfred’s Basic Piano Library, Premier Piano Course, Sound Innovations, and Suzuki, to artists like Bruce Springsteen, Carrie Underwood, Cole Porter, Toto, The Doors, Led Zeppelin, The Rolling Stones, and The Who, to brands like Harry Potter, The Lord of the Rings, Star Wars, The Wizard of Oz, Rolling Stone magazine, and Billboard.
In addition to its own titles, Alfred Music distributes products from over 150 companies, including advance music, Belwin, Cengage Learning, Dover Publications, Drum Channel, Faber Music, Guitar World, Highland/Etling, Jamey Aebersold Jazz, Kalmus, MakeMusic, Penguin, Schaum Publications, and WEA.
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Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com What We’re Doing As part of its ongoing philanthropy, Alfred Music teamed up with KALA Brand Music Company for National Make Music Day on June 21, 2015 and donated 1,300 copies of It’s Ukulele Time for sponsored ukulele events across the country.
Alfred Music recently donated hundreds of copies of guitar materials to GAMA (Guitar & Accessories Marketing Association) for their Teaching Guitar Workshops as continued support for music educators starting and enhancing classroom guitar programs.
Alfred Music, in collaboration with The ASCAP Foundation, delivered more than $14,000 of music curriculum and performance music to more than 40 school ensembles across the United States, in support of the VH1 Save The Music Foundation.
Alfred Music is now an official North American distributor of the Jamey Aebersold Jazz catalog. For nearly 50 years, Jamey Aebersold has been synonymous with the very best in jazz teaching tools, producing 133 volumes of jazz recordings and books, along with many iconic jazz texts and play-along supplements.
Alfred Music is also proud to be an official distributor of the advance music catalog. Alfred Music will be the exclusive distributor for all B2B trade in the United States and Canada and will also distribute non-exclusively for B2B trade in Latin America. The advance music catalog spans publications from jazz to classical music with repertoire in African, South American, Cuban, and Big Band genres.
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Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com
Page 4-xx Insert press releases in the following order. On each one, please format as you did last year, with Alfred Music Releases “Alfred Music Releases” in the top left corner and the name of the press release underneath it in bigger font. On all, please include Alfred logo on far right. Then create a dividing line, with the product Alfred’s Basic Piano Library Popular Hits 1A, 1B & 2 image below, and the text starting with the date.
Images: ABPL www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44699_ABPL_Popular_Hits_1A.tif . www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44700_ABPL_Popular_Hits_1B.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44701_ABPL_Popular_Hits_2.tif
Classroom Resources www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44465_Celebrate_with_Sound.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44557_Hear_It.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44468_Music_Center_Handbook.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-43502_Music_Class_Playlist.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44551_Rockin_Radio.tif
Los Angeles, CA—January 2016 Alfred Music announces the release of Alfred’s Basic Piano Library Popular Hits, Level 1A. This is the latest addition to this series arranged by Tom Gerou, which fills the need for supplementary current music for students, correlated to the Lesson books from Alfred’s Basic Piano Library.
Alfred’s Basic Piano Library Popular Hits, Level 1A correlates page-by-page with Lesson Book Level 1A of Alfred’s Basic Piano Library, and includes early elementary arrangements of the best-known contemporary music of today. Songs include “Cool Kids,” “Do You Want to Build a Snowman?,” “Just the Way You Are (Amazing),” “Theme from Superman,” and more.
Each song in Alfred’s Basic Piano Library Popular Hits, Level 1B correlates page-by-page with Lesson Book Level 1B of Alfred’s Basic Piano Library. This book is designed to allow students to play attractive versions of current songs that young pianists love soon after beginning piano study. Songs include “All About That Bass,” “Batman Theme,” “Clouds,” “Let It Go,” and more.
Alfred’s Basic Piano Library Popular Hits, Level 2 correlates page-by-page with Level 2 of Alfred’s Basic Piano Library lesson books. Titles include “Best Day of My Life,” “Over the Rainbow” “Don’t Stop Believin’,” “You’ve Got a Friend in Me,” and more.
Alfred’s Basic Piano Library Popular Hits, Levels 1A, 1B & 2 are available for $7.99 each at music retail stores, online retailers, and alfred.com.
Alfred’s Basic Piano Library, now being used by millions of students world-wide, continues to offer enjoyable piano instruction for students in an easy, step-by-step manner, emphasizing a solid foundation in theory and note reading through interval recognition.
Review copies are available upon request.
To download high resolution images of this product, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44699_ABPL_Popular_Hits_1A.tif . www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44700_ABPL_Popular_Hits_1B.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44701_ABPL_Popular_Hits_2.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Classroom Resources
Los Angeles, CA—January 2016 Alfred Music, the world leader in educational print music publishing since 1922, announces the release of new elementary classroom resources. Celebrate with Sound!, Hear It, Read It, Write It!, The Music Center Handbook, Music Class Playlist, and Rockin’ the Radio.
Celebrate with Sound! offers an educational way to celebrate the holidays with chants, body percussion, and classroom instruments. Each chant presents three stepping stones to rhythmic reading: practice the spoken ostinatos first, transfer to body percussion next, and then play on classroom instruments. PDF files on the included Data CD make it easy to print or project the music notation in the classroom. The collection includes selections for 20 holidays, four seasons of the year, and a happy birthday chant. Recommended for grades 2 and up.
There are three basic elements to learning to read music: listening, reading, and writing. Hear It, Read It, Write It! provides 30 step-by-step sequential lessons for developing these skills. Rhythm, note, and interval concepts are taught in the following way: first, hear and echo a short musical example; second, read and perform a notated exercise; and third, notate musical phrases as demonstrated on the CD. Worksheet-style student pages are included as reproducible PDFs. Recommended for 4th through 9th grade ensembles or music classes.
The Music Center Handbook includes ideas for 15 do-it-yourself learning stations in the music classroom. Detailed directions provide a list of materials, reproducible templates, and step-by-step instructions for assembling the creative stations. Complete lesson plans clearly outline the objectives and activities for each. Grade level recommendations are provided throughout the book, ranging from K–6.
Music Class Playlist features 36 engaging listening lessons from various musical styles. The idea is to invite students to experience, analyze, and reflect on an array of musical genres, including Motown, pop, rock ‘n’ roll, bluegrass, opera, Broadway, and film. Teacher preparation and lesson planning is minimal as materials are few, and Common Core and National Standards are listed on every page. Recommended for grades 4 and up.
Students will rock out to songs like Katy Perry’s “Roar,” The Beatles’ “She Loves You,” and Journey’s “Don’t Stop Believin’” with Mari Schay’s age-appropriate, skill-building arrangements for Orff and classroom percussion, Rockin’ the Radio. Rhythmic concepts, note reading, playing techniques are reinforced as the author includes several pages of teaching strategies to guide the process (even addressing the new national standards). The enhanced CD includes full performance demonstrations of all ten songs, as well as printable/reproducible/projectable instrument parts. Recommended for grades 4–9.
New classroom educational resources from Alfred Music range in price from $19.99 to $29.99 and are available at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
To download high resolution images of this product, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44465_Celebrate_with_Sound.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44557_Hear_It.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44468_Music_Center_Handbook.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-43502_Music_Class_Playlist.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44551_Rockin_Radio.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Complete Banjo Method
Los Angeles, CA—January 2016 The leader in educational music publishing is proud to release The Complete 5-String Banjo Method series, available in three new levels by Ned Luberecki: Beginning Banjo, Intermediate Banjo, and Mastering Banjo.
Perfect for those who want to master their craft, these books are packed with essential information organized in easy-to-master sections. Musicians wanting to expand their musical horizons will also find this series to be the perfect introduction to playing the banjo. Each book includes accompanying online audio and video media that can be streamed or downloaded to any device.
Beginning Banjo is the perfect choice for beginning banjoists as well as players who want to enhance their knowledge. This book and DVD teaches everything from chords, strumming, rolls, basic music theory, and reading tablature (TAB), and features folk, bluegrass, and old-time songs. The included DVD features video explanations and demonstrations of examples from the book.
Intermediate Banjo is great for banjo players who have learned the basics and are ready to take the next step. Starting with an easy-to-follow lesson on basic improvisation and licks, it then covers several major areas of study, including playing up the neck, moveable chords, double stops, playing backup and vamping, playing fills, single-string style, and melodic style.
As a conclusion to the series, Mastering Banjo is perfect for students who have completed Beginning Banjo and Intermediate Banjo, and are ready to expand their skills and technique. It begins with an easy-to-understand explanation of music theory, and the major and minor scales. Combining different rolls and more advanced single-string and melodic style techniques are also covered. Students will learn to improvise over classic tunes like “Nine Pound Hammer” and “Kitchen Girl” using the pentatonic and blues scales.
The Beginning Banjo is available for $24.99, and Intermediate and Mastering Banjo are now available for $19.99 each. All books can be found at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
To download a high resolution image of this product, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44932_CompleteBegBanjo.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44935_CompleteIntBanjo.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44938_CompleteMastBanjo.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Easy Songs Series for Guitar, Ukulele, and Piano
Los Angeles, CA—January 2016 The worldwide leader in educational music publishing introduces the new Easy Hits series with Alfred’s Easy Guitar Songs: Rock and Pop, Alfred’s Easy Ukulele Songs: Rock and Pop, and Alfred’s Easy Piano Songs: Rock and Pop. For beginning musicians, this series is a fast-track to developing a repertoire of well-known and fun-to-play songs. More experienced players will find an excellent resource of favorite songs for general reference.
The 50 arrangements in each book provide melody, chords, and lyrics—plus any integral “hook” parts—to popular songs spanning six decades. The series also heralds the debut of the new “Easy Hits” guitar TAB, ukulele TAB, and piano arranging styles, simplifying the “Easy” music approach. Songs within this series include “Let it Go” from Frozen, “Grenade” by Bruno Mars, “Don’t Stop Believin’” by Journey, “Do You Want to Know a Secret” by The Beatles, “Girl on Fire” by Alicia Keys, “(I Can’t Get No) Satisfaction” by The Rolling Stones, and many more.
Alfred’s Easy Guitar Songs: Rock and Pop and Alfred’s Easy Piano Songs: Rock and Pop are available for $19.99 each, while Alfred’s Easy Ukulele Songs: Rock and Pop is available for $18.99. Each book can be found at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
To download a high resolution image of these products, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/44725_Easy_Guitar.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/44726_Easy_Piano.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/44505_Easy_Ukulele.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Hits for Teens Series
Los Angeles, CA—January 2016 Alfred Music announces the release of Classic Rock Hits for Teens, Country Hits for Teens, and Current Hits for Two. These are the latest additions to the popular Hits for Teens series arranged by Dan Coates. Providing carefully leveled, accessible arrangements of favorite songs in multiple genres, including pop, country, Christian, and classic rock, these arrangements are “teacher friendly,” providing rhythmic vitality and rich harmonies, and remaining faithful to the sounds of the original recordings. Teenagers will love to play all their favorite songs as intermediate level solos.
The Classic Rock Hits for Teens, Books 1–3 include vintage rock songs for the teenage player. Titles include “Don’t Stop Believin’” (Journey), “Killing Me Softly” (Roberta Flack), “Wish You Were Here” (Pink Floyd), “Africa” (Toto), “River” (Joni Mitchell), “She Loves You” (The Beatles), “Wild Horses” (The Rolling Stones), “Dancing in the Moonlight” (King Harvest), “My Generation” (The Who), “Stairway to Heaven” (Led Zeppelin), and more.
Country Hits for Teens, Books 1–3 present current country music for the teenage pianist. This series provides students with the opportunity to develop their technique and musicianship while performing popular pieces by their favorite country recording artists. Titles include “Compass” (Rascal Flatts), “Home” (Dierks Bentley), “Need You Now” (Lady Antebellum), “Teardrops on My Guitar” (Taylor Swift), “Do You Believe Me Now” (Jimmy Wayne), “If I Die Young” (The Band Perry), “See You Again” (Carrie Underwood), “Smile” (Uncle Kracker), and more.
Current Hits for Two, Books 1–3 feature current popular music for teenage players. The duets are arranged for one piano, four hands, and the melody often shifts between primo and secondo to create interesting parts for both players. Titles include “Clouds” (Zach Sobiech), “Home” (Phillip Phillips), “I See Fire” (Ed Sheeran), “We Are Young” (fun.), “Daylight” (Maroon 5), “Roar (Katy Perry), “Best Day of My Life” (American Authors), “A Thousand Years” (Christina Perri), and more.
Classic Rock Hits for Teens, Books 1–3, Country Hits for Teens, Books 1–3, and Current Hits for Two, Books 1–3 are available for $7.99–$9.99 each at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
To download high resolution images of these products, please click below.
Classic Rock Hits for Teens, Books 1–3: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44373_Classic_Rock_1.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44374_Classic_Rock_2.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44375_Classic_Rock_3.tif
Country Hits for Teens, Books 1–3: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44370_Country_1.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44371_Country_2.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44372_Country_3.tif
Current Hits for Two, Books 1–3: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44376_Current_Hits_Two_1.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44377_Current_Hits_Two_2.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44378_Current_Hits_Two_3.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Interactive Classroom Resources
Los Angeles, CA—January 2016 Alfred Music, the world leader in educational print music publishing since 1922, announces the release of new elementary classroom software for interactive whiteboards. The Tale of Guido d’Arezzo and Recorder Express Interactive bring creativity and innovation to the music classroom.
The Tale of Guido d’Arezzo, an interactive storybook about the inventor of music notation, is told with beautiful illustrations and age-appropriate vocabulary, and can be read from the screen or heard by clicking the listen icon. Students will learn how this medieval monk laid the groundwork for the system of music notation that we use today. Embedded audio plays period music, whimsical sound effects, and a professionally-voiced narration. As teachers scroll through each interactive page, they will be able to click highlighted elements to watch the story come to life. Recommended for grades 1–5 . Recorder Express Interactive, designed to be used alone or with the best-selling soprano recorder method, includes 11 interactive lessons that introduce a single note, teaches its fingering, and then incorporates the note into a song. Play along with recorded accompaniments and then extend learning with a skill-building activity. Recommended for grades 2 and up. Both resources utilize flash technology that work on individual computers and interactive whiteboards.
An interactive whiteboard is an instructional tool that allows computer images to be displayed onto a board using a digital projector. Instructors can then manipulate the elements on the board by using their finger as a mouse, directly on the screen. Items can be dragged, clicked, or copied, and the lecturer can handwrite notes, which can be transformed into text and saved. Interactive whiteboards are a powerful tool in the classroom—adding interactivity and collaboration, allowing the integration of media content into the lecture, and supporting collaborative learning.
Watch these resources come to life: The Tale of Guido d’Arezzo: https://www.youtube.com/watch?v=XBPVpJOFO-s Recorder Express Interactive: https://www.youtube.com/watch?v=KC9PwE1IKW0
Both The Tale of Guido d’Arezzo and Recorder Express Interactive are available for $29.99 each at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
To download high resolution images of this product, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44712_Guido.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44714_Recorder_Express.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com International Drum Rudiments www.alfred.com/img/images/public%20relations/pr/primages/201510/00-43967_International_Drum_Rudiments.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44696_Instrument_Playing_Cards.tif Alfred Music Releases
MI Methods International Drum Rudiments Playing Cards www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44445_21stCentury.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44446_21stCentury2.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44749_ABGComplete.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44949_PumpingNylon.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44950_PumpingNylon2.tif
Los Angeles, CA—January 2016 Alfred Music, the world leader in educational music publishing since 1922, is pleased to announce the release of two exciting resources for music educators and students alike, Alfred’s Music Playing Cards: International Drum Rudiments and Alfred’s Music Playing Cards: Instruments.
Created by Alfred Music author Dave Black, Alfred’s Music Playing Cards: International Drum Rudiments is the innovative way for users to familiarize themselves with drum essentials. This standard 52-card deck of playing cards is divided into four suits, each representing a different rudimental family: Roll Rudiments, Diddle Rudiments, Flam Rudiments, and Drag Rudiments. Four jokers are included as well—each containing a history of the Standard 26 American Drum Rudiments, the PAS International Drum Rudiments, the Hybrid Drum Rudiments, and suggestions on how to practice.
Karen Farnum Surmani and Andrew Surmani created a fun way to learn about musical instruments with Alfred’s Music Playing Cards: Instruments. These playing cards are divided into four suits, each representing a different family of instruments: brass, woodwind, string, and percussion. Each card shows an instrument’s image and includes facts about its origin, design, and use. In addition to the 52-card deck, four jokers provide brief descriptions of the corresponding instrument families.
Alfred’s Music Playing Cards: International Drum Rudiments and Alfred’s Music Playing Cards: Instruments are now available for $6.99 each at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
To download high resolution images of this product, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-43967_International_Drum_Rudiments.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44696_Instrument_Playing_Cards.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases New Online Content for MI Methods
Los Angeles, CA—January 2016 Alfred Music, the leader in educational print music publishing, is thrilled to release new editions of Belwin’s 21st Century Guitar Method 1, Alfred’s Basic Guitar Method Complete, and Pumping Nylon, the industry standard in classical guitar technic, all with correlating media available to stream or download online.
The innovative Belwin’s 21st Century Guitar Method 1 (2nd Edition) now includes brand new video content which can be accessed online from any computer, tablet, or smartphone, or played directly from the DVD. Also available online are corresponding audio tracks and TNT (Tone ‘N’ Tempo) 2 software for isolating and looping sections, and adjusting the volume, tempos, and keys on the audio tracks. Putting lessons in the context of popular styles and classic tunes, Belwin’s 21st Century Guitar Method 1 (2nd Edition) includes new songs and lessons, and introduces new topics at a progressive speed, using both music notation and tablature (TAB).
Alfred’s Basic Guitar Method Complete (3rd Edition) has been updated to include online access to brand-new video content, audio tracks, and TNT 2 software for customizing the mixes for each practice track. It combines the newest releases of Alfred’s Basic Guitar Method 1, 2, and 3, and guides guitarists through the basics of playing the guitar using rock, blues, country, and folk music. In addition, techniques such as bending, sliding, the hammer-on, and the pull-off are covered.
With the release of Pumping Nylon (2nd Edition) comes newly-shot lesson videos which can be accessed online or played from the DVD, and audio tracks that can also be streamed or downloaded. Presented in both standard music notation and TAB, author Scott Tenant has compiled selections from Giuliani’s 120 Right-Hand Studies; musical examples by Bach, Turina, Rodrigo, and others; Tarrega arpeggio studies; and original compositions by Andrew York and Brian Head.
Belwin’s 21st Century Guitar Method 1 (2nd Edition), Alfred’s Basic Guitar Method Complete (3rd Edition), and Pumping Nylon (2nd Edition) are now available for $9.99–$29.99 at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
To download a high resolution image of these products, please click below: www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44445_21stCentury.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44446_21stCentury2.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44749_ABGComplete.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44949_PumpingNylon.tif www.alfred.com/img/images/public%20relations/pr/primages/201510/00-44950_PumpingNylon2.tif
CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Playing Lead Trumpet
Los Angeles, CA—January 2016 Alfred Music is pleased to announce a new instructional DVD called Playing Lead Trumpet featuring Wayne Bergeron, one of the top studio musicians around today. With the new Playing Lead Trumpet DVD, Wayne Bergeron discusses and demonstrates the essential aspects of lead trumpet playing for all levels, information that is highly relevant from students to professionals— anyone wishing to improve their trumpet skills. Wayne clearly demonstrates a variety of concepts and techniques using tunes from the Gordon Goodwin’s Big Phat Band Play-Along Series: Trumpet, Volume 2.
Topics covered include:
• Chops—care, maintenance, and warm-ups • Equipment—what aspects of a horn are recommended and why, plus discussion and demo of flugelhorn and piccolo trumpet, mutes, and mouthpieces • Tone/Sound—why and how to focus on your sound • Range—accuracy, endurance, the 80% level • Articulation/Interpretation—in any type of music, articulation is essential, includes demonstrations of different approaches to articulation and genre interpretation • Ornamentation—doits, falls, turns, rips, bends, including demonstrations • And many more!
Wayne plays live on the DVD to the examples from Gordon Goodwin’s Big Phat Band Play-Along Series: Trumpet, Volume 2. Watch Wayne up close and listen as he performs and demonstrates key concepts. Also, watch the music on the screen as he plays.
Trumpeter Wayne Bergeron is a Yamaha Performing Artist and Concord Recording Artist. Wayne Bergeron is enjoying a career as one of the most sought-after musicians in the world. Studio sessions, film dates, international touring, jazz concerts, guest appearances, and clinics keep him busy not only in his hometown of Los Angeles, but worldwide. He plays lead trumpet in Gordon Goodwin’s Big Phat Band.
Playing Lead Trumpet DVD alone is available for $19.99, or the book and DVD kit, Gordon Goodwin’s Big Phat Band Play-Along Series: Trumpet, Volume 2, is available for $29.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Playing on the Changes
Los Angeles, CA—January 2016 Alfred Music is pleased to announce a new jazz play-along series called Playing on the Changes. This series, authored by renowned musician Bob Mintzer, features five books with extensive musical coverage.
The books feature 13 jazz etudes through the various chord qualities found in standards and jazz tunes in all 12 keys. Mintzer has written out etude solos that cover changes in a way that familiarizes the learner with the sound of each harmonic setting. All of the books come with TNT 2 software, which allows a learner to listen to and analyze the etudes, as well as practice and play on the harmonic exercises by removing Mintzer’s saxophone from the mix. The software allows the tempo to be slowed down to allow students to learn the changes at their own pace. The five books feature material for C instruments, B-flat tenor saxophone & soprano saxophone, B-flat trumpet & clarinet, E-flat instruments, and bass clef instruments.
This new series builds upon Mintzer’s repertoire of distinguished etude books. With the sheer amount of information contained in them, plus the additions of the CD and TNT 2 software, these are the best etude books yet. Areas covered include major 7th chords, minor 7th chords, dominant 7th chords (Mixolydian, altered dominant, and half-whole diminished), minor ii (flat-5) chords, tritone substitutions, and a variety of progressions using all of the above.
Bob Mintzer has a lifetime of jazz experience. He has been a member of the GRAMMY® Award-winning Yellow Jackets for the past two decades and leads his own GRAMMY® Award-winning big band. He is the Buzz McCoy Endowed Chair of jazz studies at the University of Southern California in Los Angeles. In addition to playing and teaching, Mintzer travels around the world to give workshops, authors books on jazz, and writes music for orchestra, concert band, and big band. He is a triple threat musician—equally active in the areas of performance, composing/arranging, and music education.
Each instrumentation of Playing on the Changes is available as a book and DVD set for $24.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Professional Piano Teaching Volumes 1 & 2
Los Angeles, CA—January 2016 Alfred Music announces the availability of the second edition of Volume 1 of the successful pedagogy textbook series, Professional Piano Teaching. Professional Piano Teaching, Volume 1 (2nd Edition) has been revised and expanded to include chapters on teaching adults and teaching familiar music. It provides an in-depth look at how to effectively teach elementary-level piano students. Divided into 14 chapters, this book presents a wealth of information on teaching principles and skills and provides the step-by-step means to apply them. Professional Piano Teaching, Volume 1 has long been a staple for piano pedagogy programs worldwide and has also been successful with private piano teachers wanting to expand their piano teaching knowledge.
Topics covered through the course of the text include the art of professional piano teaching; principles of learning; beginning methods; teaching beginners and elementary students; teaching rhythm and reading; teaching technique and musical sound development; elementary performance and study repertoire; developing musicality in elementary students; group teaching; teaching preschoolers; teaching adults; teaching popular, sacred, and other familiar music; the business of piano teaching; and evaluation of teaching.
Also available is Professional Piano Teaching, Volume 2, a comprehensive textbook that provides an in-depth look at how to effectively teach intermediate to advanced piano students. Divided into 10 chapters, this book presents a wealth of information on teaching principles and skills and provides the step-by-step means to apply them.
Topics covered through the course of the text include teaching students beyond the elementary levels; an overview of learning processes and learning theories; teaching transfer students; preparing students for college piano major audition; teaching rhythm, reading, technique, and musicality; researching, evaluating, selecting, and presenting intermediate and advanced repertoire; developing stylistic interpretation of repertoire from each musical period; developing expressive and artistic interpretation and performance; motivating students and providing instruction in effective practice; and teaching memorization and performance skills.
Professional Piano Teaching, Volumes 1 (2nd Edition) & 2 are now available for $59.99 each at music retail stores, online retailers, and at alfred.com.
Review copies are available on request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Rhythm by the Numbers
Los Angeles, CA—January 2016 As the worldwide publisher of hundreds of drum titles and the global leader in educational publishing, Alfred Music is pleased to announce the release of Rhythm by the Numbers: A Drummer’s Guide to Creative Practicing by Ralph Humphrey.
Rhythm by the Numbers provides a fundamental and comprehensive way to learn and use rhythm in drumming. Born from the author’s lifelong interest and involvement with rhythm and rhythmic exploration, this book and DVD kit will help students become more creative players by developing vocabulary that does not come from rote learning. The method presents notes within a given metric space that can be applied in various ways at the drumset in any style, in any tempo, and using any note value.
Author Ralph Humphrey is a working professional drummer and teacher in Los Angeles. His earlier work with the Don Ellis Big Band and Frank Zappa and the Mothers of Invention, among others, has given him the knowledge and expertise to speak, teach, and write on the subject of rhythm and its application in modern drumming. In addition to his performing career, Humphrey teaches and heads the drum department at the prestigious Los Angeles Music Academy, an accredited one-year vocational school for drums, guitar, bass, and vocals.
Rhythm by the Numbers is now available for $17.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Songs of the Far East for Solo Singers
Los Angeles, CA—January 2016 Alfred Music announces the release of the newest addition to the best-selling For Solo Singers series to its vocal catalog, Songs of the Far East for Solo Singers.
Songs of the Far East for Solo Singers is an exquisite collection of 10 vocal solos featuring folk songs from China, Japan, Korea, Malaysia, Taiwan, and Thailand, arranged for recitals, concerts, and contests. Available in both Medium High and Medium Low voicings, and appropriate for both developing singers and mature vocalists, each of the ten beautiful arrangements is sung largely in English and a phonetic pronunciation guide is included for the phrases in Asian languages.
Titles include “Arirang,” “Burung Kakak Tua,” “Flower Drum Song,” “High Green Mountain,” “Japanese Snow Song,” “Jasmine Flower,” “Kangding Love Song,” “Loy Krathong,” “Sakura,” and “Uji River.”
Songs of the Far East for Solo Singers and its accompaniment CD are available for $15.99–$26.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Survival Guide for the Modern Drummer
Los Angeles, CA—January 2016 As the worldwide publisher of hundreds of drum titles and the global leader in educational publishing, Alfred Music is pleased to announce the release of Survival Guide for the Modern Drummer.
Written by Rascal Flatts drummer and bandleader, Jim Riley, Survival Guide for the Modern Drummer provides a crash course in all musical styles for the drumset. It contains a number of tools to help prepare the drummer for any gig situation likely to be encountered as a working drummer. The book includes an MP3 CD containing audio drum examples and fully produced play-along tracks for every groove.
As the drummer and bandleader for multi-platinum group Rascal Flatts, Jim Riley has played over a thousand sold out shows for millions of fans. His television credits include The GRAMMY® Awards, The Tonight Show, The American Music Awards, The Voice, American Idol, Dancing with the Stars, Oprah, and The Today Show. Jim’s recording credits include Rascal Flatts 2014 release Rewind and multi-platinum disc, Me and My Gang, EA sports MADDEN 11 Football, Brian McKnight’s album, Ten, as well as movie soundtracks for Heaven is for Real, and Hannah Montana: The Movie.
Survival Guide for the Modern Drummer is now available for $24.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases The Doors Drum Anthology
Los Angeles, CA—January 2016 Alfred Music, the exclusive print publisher of the The Doors catalog, announces the addition of a new drum anthology to their impressive catalog. Fans will learn all of the classic drum parts to The Doors’ most memorable songs with The Doors: Drum Anthology.
The Doors: Drum Anthology contains authentic drum transcriptions, vocal melodies, and lyrics of the songs that embodied the countercultural spirit of the ’60s and early ’70s. Also featured is an in-depth stylistic analysis of drummer John Densmore’s contribution to The Doors’ captivating, melancholy sound. This folio contains 20 of the band’s greatest songs, including “Blue Sunday,” “Break On Through (to the Other Side),” “The Crystal Ship,” “Five to One,” “Hello, I Love You,” “L.A. Woman,” “Light My Fire,” “Love Her Madly,” “Love Street,” “Love Me Two Times,” “Not to Touch the Earth,” “Peace Frog,” “People Are Strange,” “Riders on the Storm,” “Roadhouse Blues,” “Soul Kitchen,” “Spanish Caravan,” “Touch Me,” “Twentieth Century Fox,” and “Wild Child.”
The Doors: Drum Anthology is now available for $19.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases The Legend of Zelda: Symphony of the Goddesses
Los Angeles, CA—January 2016 Alfred Music, the worldwide leader in educational music, is proud to announce a new songbook containing arrangements from The Legend of Zelda: Symphony of the Goddesses. Based on the orchestral arrangements currently being performed in concert during this year’s “Master Quest” tour, with scores overseen and approved by Zelda franchise composer Koji Kondo, the songbook presents the music from the symphony as solo piano arrangements, including pieces from all four movements of the symphony.
The Legend of Zelda: Symphony of the Goddesses concert tour presents an orchestrated selection of music from the incomparable The Legend of Zelda video game series, performed live in four movements with a carefully timed visual accompaniment, featuring media from the games’ most memorable moments. For those wanting to bring the epic music to life for themselves, The Legend of Zelda: Symphony of the Goddesses presents the songs for solo piano performers, accompanied by a full-color four-page insert with art from the games. The songs include music from The Legend of Zelda: Ocarina of Time, The Legend of Zelda: Wind Waker, The Legend of Zelda: Twilight Princess, and more.
Featuring brand new music and visuals, including pieces from the recently remastered The Legend of Zelda: Majora’s Mask 3D and the addition of The Legend of Zelda: A Link Between Worlds, Symphony of the Goddesses has been touring its “Master Quest” across North America, Japan, and Europe.
The Legend of Zelda: Symphony of the Goddesses is now available for $21.99 at music retail stores, online retailers, and alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases Top Pop & Rock Hits / Top Hits from TV, Movies & Musicals
Los Angeles, CA—January 2016 Alfred Music is pleased to announce two new instrumental play- along series, Top Pop & Rock Hits Instrumental Solos and Top Hits from TV, Movies & Musicals Instrumental Solos.
Both series offer versatile selections of the hottest songs for flute, clarinet, alto sax, tenor sax, trumpet, horn in F, trombone, violin, viola, and cello that can be performed as ensembles or solos. Each book contains carefully-edited arrangements appropriate to each instrument, and well suited for level 2–3 students. The CDs include a fully orchestrated demo track of each song, which features a live instrumental solo performance, followed by a play-along track. Also included are PDFs of piano accompaniments, and Alfred’s Tempo Changer Software which allows students to adjust the tempo and loop songs in order to master more difficult sections.
Titles in Top Pop & Rock Hits Instrumental Solos: All About That Bass (Meghan Trainor) • Centuries (Fall Out Boy) • Cool Kids (Echosmith) • Style (Taylor Swift) • Uptown Funk! (Mark Ronson feat. Bruno Mars) • and more.
Titles in Top Hits from TV, Movies & Musicals Instrumental Solos: Concerning Hobbits (from The Lord of the Rings: The Fellowship of the Ring) Hedwig’s Theme (from Harry Potter and the Sorcerer’s Stone) • Let It Go (from Walt Disney’s Frozen) • Roar (Katy Perry) • We Are Young (fun.) • and more.
Due to level considerations regarding keys and instrument ranges, the arrangements in the wind instrument series are not compatible with those in the string instrument series.
Top Pop & Rock Hits Instrumental Solos are available for $12.99 each and Top Hits from TV, Movies & Musicals Instrumental Solos are available for $18.99 each at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Alfred Music Releases What Not to Play
Los Angeles, CA—January 2016 Home to the world’s largest and most extensive drum and percussion catalog, Alfred Music releases What Not to Play! A Drummer’s Guide to Crafting a Drum Part from master musician and former Wings drummer, Denny Seiwell.
The book and DVD features exercises for waking up the hands, as well as tips on interpreting charts, sight-reading, and how to find the drum part in a new song. Many drummers tend to fall back on standard beats they already know, but if one listens carefully, many times the part is hidden within the music. This book also includes both audio and visual examples of author, Denny Seiwell, discussing how listening and crafting a drum part can be more fun and rewarding when approaching music with this philosophy in mind.
The foreword was written by legendary singer/songwriter Paul McCartney, and musical examples from McCartney’s repertoire are found throughout the book. McCartney had this to say regarding What Not to Play!: “I’m happy that Denny has finally written a book where he shares a lifetime of the skills and musical insights that have made him such a valuable asset to those of us he’s worked with.” The DVD includes five original McCartney recordings including “My Love,” Oh Woman, Oh Why,” and ”Uncle Albert/Admiral Halsey.”
In a career that has taken him from the intimacy of New York’s most respected jazz clubs, to rock’s biggest stadiums, to countless sessions in the studio, Denny Seiwell has proven himself to be one of the most respected musicians at work today. Following his career with the jazz elite, Seiwell became a founding member of the post-Beatles phenomenon, Wings. Other highlights of his career include working with Joe Cocker, and The Who (with the London Symphony) on their ground-breaking version of the rock opera, Tommy.
What Not to Play! is now available for $19.99 at music retail stores, online retailers, and at alfred.com.
Review copies are available upon request.
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CONTACT: Jodi Anderson—Director, Consumer Marketing, Public Relations P: 530-229-1468 / F: 818-830-6259 / [email protected]
Mailing address: P.O. Box 10003 • Van Nuys, CA 91410 • Street address: 16320 Roscoe Blvd., Suite 100 • Van Nuys, CA 91406 • Phone: 530.229.1468 • Fax: 818.891.2639 • Web: alfred.com Where to Find Us
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