Executive Summary Virgin Atlantic

Total Page：16

File Type：pdf, Size：1020Kb

EXECUTIVE SUMMARY VIRGIN ATLANTIC Executive Summary Virgin Atlantic is one of the leading luxury airline and part of the Virgin Group of companies, a highly valued name in. Within the Virgin empire, the firm has consistently held open channels of communication between each individual subsidiary. The purpose of this report is to analyse the company and evaluate the orthogonal and internal environment within which the company operates. Data shows that penetration of air travel is just Virgin Weaknesses Virgin has the following main weaknesses: 1. Many of these services are available via the Internet. As such, the formal organizational structure is decentralized, and elements of bureaucracy are traditionally prevalent in such firms. This area is highlighted in the map. VirginEnergy- 5, London households paying gas and electricity bills online since July Virgin Cars- 2, cars sold online since June. Some examples are: Thetrainline. Therefore, having a hybrid structure will allow the Virgin Group to effectively adapt to various situations. The name of the Virgin group hails from the original discount mail order record company. This is likely due to their low economies of scale as a result of a small market share on UK routes. Virgin is a train operator rolling stock, ticketing offices, staff whereas the tracks, signalling and stations are owned and operated by Railtrack, overseen by the government regulatory body â€” the Strategic Rail Authority. Spreitzer, Branson has adopted a very unusual strategy that defies conventional reliance on core competencies. We wanted to give our customers more positive banking experiences, so we founded Virgin Money. Data indicates the age groups of and the are the most likely to travel by air Keynote, Each company is empowered to run their own affairs, but is expected to aid one another when needed. But these impressions belie a hugely successful entrepreneur and businessman. We wanted to make health and exercise fun and accessible, not a chore, so we founded Virgin Active. Vision: The success of our three socio-economic class strategy requires us to build on these launchings by focussing on the business and leisure markets and driving efficiency and effectiveness. Great leaders tend to be simplifiers, coming up with concepts that are universally understood. That envelope could be far mightier than its size suggests. If compared with another department, such as Finance, a clear distinction is shown. Virgin comprises of separate companies that are individually managed and have separate funding..

Copy Link

Recommended publications

Data Standards Manual Summary of Changes
October 2019 Visa Public gfgfghfghdfghdfghdfghfghffgfghfghdfghfg This document is a supplement of the Visa Core Rules and Visa Product and Service Rules. In the event of any conflict between any content in this document, any document referenced herein, any exhibit to this document, or any communications concerning this document, and any content in the Visa Core Rules and Visa Product and Service Rules, the Visa Core Rules and Visa Product and Service Rules shall govern and control. Merchant Data Standards Manual Summary of Changes Visa Merchant Data Standards Manual – Summary of Changes for this Edition This is a global document and should be used by members in all Visa Regions. In this edition, details have been added to the descriptions of the following MCCs in order to facilitate easier merchant designation and classification: • MCC 5541 Service Stations with or without Ancillary Services has been updated to include all engine fuel types, not just automotive • MCC 5542 Automated Fuel Dispensers has been updated to include all engine fuel types, not just automotive • MCC 5812 Eating Places, Restaurants & 5814 Fast Food Restaurants have been updated to include greater detail in order to facilitate easier segmentation • MCC 5967 Direct Marketing – Inbound Telemarketing Merchants has been updated to include adult content • MCC 6540 Non-Financial Institutions – Stored Value Card Purchase/Load has been updated to clarify that it does not apply to Staged Digital Wallet Operators (SDWO) • MCC 8398 Charitable Social Service Organizations has
[Show full text]
Virgin Mobile Holdings (Uk)
A copy of this document, comprising listing particulars relating to Virgin Mobile Holdings (UK) plc (the Company) prepared solely in connection with the proposed offer to certain institutional and professional investors (the Global Offer) of ordinary shares (the Ordinary Shares) in the Company in accordance with the Listing Rules made under section 74 of the Financial Services and Markets Act 2000 (FSMA), has been delivered for registration to the Registrar of Companies in England and Wales pursuant to section 83 of FSMA. Application has been made to the UK Listing Authority for the ordinary share capital of Virgin Mobile Holdings (UK) plc to be admitted to the Official List of the UK Listing Authority and to the London Stock Exchange for such share capital to be admitted to trading on the London Stock Exchange’s market for listed securities. It is expected that admission to listing and trading will become effective and that unconditional dealings will commence at 8.00 a.m. on 26 July 2004. All dealings in Ordinary Shares prior to the commencement of unconditional dealings will be on a ‘‘when issued’’ basis and of no effect if Admission does not take place and will be at the sole risk of the parties concerned. The Directors of Virgin Mobile Holdings (UK) plc, whose names appear on page 8 of this document, accept responsibility for the information contained in this document. To the best of the knowledge and belief of the Directors (who have taken all reasonable care to ensure that such is the case), the information contained in this document is in accordance with the facts and does not omit anything likely to affect the import of such information.
[Show full text]
Stations Monitored
Stations Monitored 10/01/2019 Format Call Letters Market Station Name Adult Contemporary WHBC-FM AKRON, OH MIX 94.1 Adult Contemporary WKDD-FM AKRON, OH 98.1 WKDD Adult Contemporary WRVE-FM ALBANY-SCHENECTADY-TROY, NY 99.5 THE RIVER Adult Contemporary WYJB-FM ALBANY-SCHENECTADY-TROY, NY B95.5 Adult Contemporary KDRF-FM ALBUQUERQUE, NM 103.3 eD FM Adult Contemporary KMGA-FM ALBUQUERQUE, NM 99.5 MAGIC FM Adult Contemporary KPEK-FM ALBUQUERQUE, NM 100.3 THE PEAK Adult Contemporary WLEV-FM ALLENTOWN-BETHLEHEM, PA 100.7 WLEV Adult Contemporary KMVN-FM ANCHORAGE, AK MOViN 105.7 Adult Contemporary KMXS-FM ANCHORAGE, AK MIX 103.1 Adult Contemporary WOXL-FS ASHEVILLE, NC MIX 96.5 Adult Contemporary WSB-FM ATLANTA, GA B98.5 Adult Contemporary WSTR-FM ATLANTA, GA STAR 94.1 Adult Contemporary WFPG-FM ATLANTIC CITY-CAPE MAY, NJ LITE ROCK 96.9 Adult Contemporary WSJO-FM ATLANTIC CITY-CAPE MAY, NJ SOJO 104.9 Adult Contemporary KAMX-FM AUSTIN, TX MIX 94.7 Adult Contemporary KBPA-FM AUSTIN, TX 103.5 BOB FM Adult Contemporary KKMJ-FM AUSTIN, TX MAJIC 95.5 Adult Contemporary WLIF-FM BALTIMORE, MD TODAY'S 101.9 Adult Contemporary WQSR-FM BALTIMORE, MD 102.7 JACK FM Adult Contemporary WWMX-FM BALTIMORE, MD MIX 106.5 Adult Contemporary KRVE-FM BATON ROUGE, LA 96.1 THE RIVER Adult Contemporary WMJY-FS BILOXI-GULFPORT-PASCAGOULA, MS MAGIC 93.7 Adult Contemporary WMJJ-FM BIRMINGHAM, AL MAGIC 96 Adult Contemporary KCIX-FM BOISE, ID MIX 106 Adult Contemporary KXLT-FM BOISE, ID LITE 107.9 Adult Contemporary WMJX-FM BOSTON, MA MAGIC 106.7 Adult Contemporary WWBX-FM
[Show full text]
The Effects of the Corporate Diversification Trend on Trademarks, 10 Intellectual Property L
Marquette Intellectual Property Law Review Volume 10 | Issue 3 Article 2 The ffecE ts of the Corporate Diversification Trend on Trademarks Katherine E. Halmen Follow this and additional works at: http://scholarship.law.marquette.edu/iplr Part of the Intellectual Property Commons Repository Citation Katherine E. Halmen, The Effects of the Corporate Diversification Trend on Trademarks, 10 Intellectual Property L. Rev. 459 (2006). Available at: http://scholarship.law.marquette.edu/iplr/vol10/iss3/2 This Article is brought to you for free and open access by the Journals at Marquette Law Scholarly Commons. It has been accepted for inclusion in Marquette Intellectual Property Law Review by an authorized administrator of Marquette Law Scholarly Commons. For more information, please contact [email protected]. HALMEN ARTICLE - FORMATTED 6/3/2006 4:56:48 PM THE EFFECTS OF THE CORPORATE DIVERSIFICATION TREND ON TRADEMARKS KATHERINE E. HALMEN* INTRODUCTION ..........................................................................................461 I. THE CORPORATE DIVERSIFICATION TREND .....................................462 A. Why Companies Diversify .................................................................462 1. Natural Progression..........................................................................462 2. Seasonal Business.............................................................................462 3. Complementary Strategic “Fit” ......................................................463 4. Excess Capacity ................................................................................463
[Show full text]
Virgin Mobile USA: Pricing for the Very First Time Company Background Introduction Case Background Issue of Concern
Virgin Mobile USA: Pricing for the Very First Time Company Background Introduction Case Background Issue of Concern Market Research All Options Analysis Theory Application Calculation Virgin Response Conclusion Recommendations Inviting Questions 2 Introduction Analysis Conclusion • Virgin, a leading branded venture capital organization, Company is one of the world's most recognized and respected Background brands. Case • Conceived in 1970 by Sir Richard Branson, the Virgin Background Group has gone on to grow very successful business in sectors ranging from mobile telephony, to transportation, travel, financial services, leisure, Issue of Concern music, holidays, publishing and retailing. • Virgin has created more than 200 branded companies worldwide, employing approximately 50,000 people, in 29 countries. [Source: company website - Available from: http://www.virgin.com/AboutVirgin/WhatWeAreAbout/WhatWeAreAbout.aspx] 3 Introduction Analysis Conclusion Company Background Case Background Issue of Concern 4 Introduction Analysis Conclusion Sir Richard Charles Nicholas Branson (born 18 July 1950), is an English entrepreneur, best known for his Virgin Company Background brand, a banner that encompasses a variety of business organizations. The name Virgin was chosen because a female friend involved in setting down the initial record shop Case commented that there weren't any virgins left amongst them. Background Today, his net worth is estimated at about £4 billion (US$7.8 billion) according to The Sunday Times Rich List 2006, or US$3.8 billion according to Forbes magazine. Issue of Concern E [Source: Mediaman Australia Available from: http://www.mediaman.com.au/profiles/branson3.html] 5 Introduction Analysis Conclusion A student magazine, a small mail order record company and a 1970s Company recording shop were founded/ opened under the Virgin name.
[Show full text]
Richard Bransonis a Flamboyant British Entrepreneur with a Seemingly Insatiable Appetite for Starting New Businesses
Biography - Information Richard Bransonis a flamboyant British entrepreneur with a seemingly insatiable appetite for starting new businesses. His internationally recognized brand "Virgin"is splashed across everything from credit cards, to airlines and music "megastores". Branson is continuously seeking new business opportunities and loves a good challenge, especially when he enters a market that is dominated by a few major players. Richard Branson was born on July 18, 1950. His entrepreneurial ways began early when he was publishing a student magazine at just 16 years. Branson did not go on to graduate school but in 1970 the now famous Virgin brand had its beginnings in the form of a discount records mail order venture that he and his friend Nik Powell worked on. Virgin Records Soon after opening a record store on Oxford Street, London, Branson began a recording label in 1972, Virgin Records. This was to be the first major success for the British entrepreneur as he started the label with a hit record. The instrumental artist Mike Oldfield's "Tubular Bells"released in 1973 was a cash cow for Branson's Virgin Records and it stayed in the UK music charts for 247 weeks. The record label went on to sign top music artists like "Genesis", "The Sex Pistols", "The Rolling Stones"and "Simple Minds". The Virgin Records Group was sold in 1992 to THORN EMI for $1 billion USD. Richard Branson obviously wasn't finished with the music recording business as he went on to start V2 Records in 1996. The V2 Music brand has a stable of artists that include "Stereophonics", "Powder Finger", "Mercury Rev"and "Tom Jones".
[Show full text]
Stations Monitored
Stations Monitored Call Letters Market Station Name Format WAPS-FM AKRON, OH 91.3 THE SUMMIT Triple A WHBC-FM AKRON, OH MIX 94.1 Adult Contemporary WKDD-FM AKRON, OH 98.1 WKDD Adult Contemporary WRQK-FM AKRON, OH ROCK 106.9 Mainstream Rock WONE-FM AKRON, OH 97.5 WONE THE HOME OF ROCK & ROLL Classic Rock WQMX-FM AKRON, OH FM 94.9 WQMX Country WDJQ-FM AKRON, OH Q 92 Top Forty WRVE-FM ALBANY-SCHENECTADY-TROY, NY 99.5 THE RIVER Adult Contemporary WYJB-FM ALBANY-SCHENECTADY-TROY, NY B95.5 Adult Contemporary WPYX-FM ALBANY-SCHENECTADY-TROY, NY PYX 106 Classic Rock WGNA-FM ALBANY-SCHENECTADY-TROY, NY COUNTRY 107.7 FM WGNA Country WKLI-FM ALBANY-SCHENECTADY-TROY, NY 100.9 THE CAT Country WEQX-FM ALBANY-SCHENECTADY-TROY, NY 102.7 FM EQX Alternative WAJZ-FM ALBANY-SCHENECTADY-TROY, NY JAMZ 96.3 Top Forty WFLY-FM ALBANY-SCHENECTADY-TROY, NY FLY 92.3 Top Forty WKKF-FM ALBANY-SCHENECTADY-TROY, NY KISS 102.3 Top Forty KDRF-FM ALBUQUERQUE, NM 103.3 eD FM Adult Contemporary KMGA-FM ALBUQUERQUE, NM 99.5 MAGIC FM Adult Contemporary KPEK-FM ALBUQUERQUE, NM 100.3 THE PEAK Adult Contemporary KZRR-FM ALBUQUERQUE, NM KZRR 94 ROCK Mainstream Rock KUNM-FM ALBUQUERQUE, NM COMMUNITY RADIO 89.9 College Radio KIOT-FM ALBUQUERQUE, NM COYOTE 102.5 Classic Rock KBQI-FM ALBUQUERQUE, NM BIG I 107.9 Country KRST-FM ALBUQUERQUE, NM 92.3 NASH FM Country KTEG-FM ALBUQUERQUE, NM 104.1 THE EDGE Alternative KOAZ-AM ALBUQUERQUE, NM THE OASIS Smooth Jazz KLVO-FM ALBUQUERQUE, NM 97.7 LA INVASORA Latin KDLW-FM ALBUQUERQUE, NM ZETA 106.3 Latin KKSS-FM ALBUQUERQUE, NM KISS 97.3 FM
[Show full text]
Trade Mark Decision
O-285-03 TRADE MARKS ACT 1994 APPLICATION No 2232483 BY VIRGIN OIL LIMITED TO REGISTER THE TRADE MARK SHOWN BELOW IN CLASSES 4 & 7 AND OPPOSITION TO THE REGISTRATION BY VIRGIN ENTERPRISES LIMITED UNDER No 51714 Background 1. On 11 May 2000, Virgin Oil Limited applied to register the trade mark shown above in Classes 4 and 7. The applicant seeks to register the mark in the colours shown on the application form, that is with the letters in shades of colour graduating from black to orange and yellow. The effect of the application of colour to the letters is not striking and, in my view, nothing turns on this. 2. The amended specification of goods is:- Class 04 Industrial oils and greases, engineering oils, technical oils, lubricating oils, being hydraulic oils, lubricating oils for petrol/diesel engines, automotive engine oils, motor oils, gear oils, fuel oils, fuels derived from oil. Class 07 Air filters, for lubrication machines for motors, trucks, filters, being parts of engines, filters being parts of machines, filters for cleaning lubricating oils in engines, filters for industrial purposes and for cleaning lubricating oils, filters for lubricants, filters for machines, fuel filters, oil filters, reversible flow filters. 3. The application was accepted and published for opposition purposes. On 13 November 2000, Virgin Enterprises Limited filed Notice of Opposition. 4. The grounds of opposition, in summary, are that: (i) the opponent is the proprietor of over 130 UK trade mark registrations consisting of, or containing, the word VIRGIN;
[Show full text]
VIRGIN ENTERPRISES LIMITED Vs. CAMPOS
VIRGIN ENTERPRISES LIMITED, IPC NO. 14-2007-00250 Opposer, Case Filed: 31 August 2007 Opposition to: - versus - Appl. Serial No. 4-2006-005986 Date filed: 06 June 2006 TM: “VIRGIN BEACH FEDERICO P. CAMPOS III, RESORT AND DEVICE” Respondent-Applicant. x---------------------------------------------------------x Decision No.: 08-169 DECISION For resolution is an Opposition filed by Virgin Enterprises Limited, a corporation duly organized under the laws of England and Wales, with registered address at 120 Campden Hill Road, London W8 7AR, England, against the application for registration of the trademark VIRGIN BEACH RESORT AND DEVICE for the following services: 41 Beach Resort, Golf Courses, Tennis and Pelota Courts, Swimming Pools and other Sports and Recreation Facilities 43 Restaurants, Hotels with Application Serial No. 4-2006005986 and filed on 06 June 2006 in the name of Respondent- Applicant, Federico P. Campos III with stated address at Penthouse La Paz Centre, Salcedo cor. V.A. Rufino Sts., Legaspi Village, Makati City. Grounds for Opposition Opposer filed the instant Opposition based on the following grounds: “1. Opposer is a member of a group of companies collectively known as the Virgin Group of Companies (“the Virgin Group”). The Virgin Group was originally established by Sir Richard Branson on 1970 when he started a business selling popular music records by mail order. To date, the Virgin Group is one of United Kingdom’s largest private corporate groups, including around 200 companies, employing over 40,000 staff, operating in 72 countries, and has traded under the name “VIRGIN” since 1970. “2. Opposer is the company designated to hold trademarks and is the registered proprietor of all the trademarks used by the Virgin Group.
[Show full text]
Case 14 RICHARD BRANSON and the VIRGIN GROUP of COMPANIES in 2002*
Case 14 RICHARD BRANSON AND THE VIRGIN GROUP OF COMPANIES IN 2002* Richard Branson’s 50th birthday in July 2000 had no discernable effect either on Sir Richard’s energy or the entrepreneurial vigor of his Virgin group of companies. The new millennium saw Branson’s sprawling business empire spawn yet more new ventures. These included new companies within Virgin’s existing lines of business—a new airline in Australia, retail ventures in Singapore and Thailand, and wireless telecom ventures in Asia, the US and Australia—and entirely new enterprises. A number of these new ventures involved internet-based businesses: on line sales of cars and motorcycles through Virgin Car and Virgin Bike, online auctions through Virgin Net, Virgin’s ISP and portal business. Other initiatives included acquisition of a consortium a minority stake in Britain’s air traffic control system and a (unsuccessful) bid to run Britain’s National Lottery. In May 2002, Branson was planning yet more business ventures including a wireless phone company in Japan, a low-cost airline in the US, a car rental business in Australia, and an on-line pharmacy in the UK. Yet despite Branson’s unstoppable enthusiasm for launching new business ventures, there was increasing evidence of a rising tide of financial problems within the Virgin group: ??Virgin’s Megastores and its Our Price music chains was suffering heavily from the downturn in sales of music CDs. ??All of Virgin’s travel businesses—but especially its flagship, Virgin Atlantic—were suffering from the aftermath of September 11, 2001. Even before the terrorist attack, Virgin Atlantic was incurring significant losses.
[Show full text]
The Analysis of Challenges and Opportunities in Brand Extension
Halmstad University School of Business and Engineering Master Dissertation in International Marketing Master Dissertation in Strategic Management and Leadership The Analysis of Challenges and Opportunities in Brand Extension Authors: Chen Si Jia 891028-4986 Gu Jing 880711-T284 Supervisor: Gabriel Awuah Date of Submission: 31 May, 2012 Acknowledgements We would like to firstly thank our supervisor, Professor Gabriel Awuah, for his constant support and inspiring advices during the whole process of this dissertation. We would like to give our thanks to our opponent group members: Mazhyrina Yuliya and Negru Adela, for their careful corrections and suggestions. We would also like to thank other group members during each seminar. We would like to warmly thank our beloved parents for their unconditional love and solid support and care. We would like to thank our domestic friends as well as overseas ones, for their understanding and kindly support in spite of time and space. Finally, we are very grateful for having the opportunity to work on this thesis at Halmstad University. Chen Si Jia and Gu Jing Halmstad University May 21, 2012 I Abstract Over the decades, brand extension has been a core marketing strategy for a great number of companies. Brand extension enjoys a good reputation for bringing practical advantages to companies whilst it faces disputation at the same time because of a relatively high percentage of failures. Using modified Aaker’s brand equity model as the theoretical framework, the authors undertake a comparative case study to analyze the opportunities and challenges a company might face while using brand extension strategy, particularly in category brand extension: Yamaha Corporation as a successful example, and Virgin Group as a failure one.
[Show full text]
Virgin Australia Mission Statement
Virgin Australia Mission Statement Pattie unlash his coenzymes electrify falteringly, but unbalanced Sven never maunders so falsely. Unresolvable and tetrarchical Simeon barged so endemically that Kim canvasses his Taoism. Cupreous Ely cold-work outboard, he anesthetize his Kwa very deprecatingly. If state of products and new window or virgin australia has been significantly limited and more than forthcoming openings Continue flights between virgin australia mission statement. Management of Information System: Management Information System is used for the management of gathering data and information in terms of making decision and creates a report about the summery of information system. Based at any level ice hockey player novak djokovic is known for australia, mission statement of the information system, service provider at all fields can add required. Kingfisher airlines please try to virgin australia mission statement is importan to! Add children and invest wisely. Find out more make their cars, and eternal to deal took a buyer by various end of June. As Vice President of Design Teddy oversees the violet and execution for how the Virgin Hotels brand comes to life tops the hospitality design environment. This report within an analysis of the performance of Virgin Australia and the findings are advantageous as themselves as critical for the organization. Australia has a smaller international business than Qantas and eliminate more exposed to block domestic market. New seating was installed in the first three rows of the cabin. His grandmother queen elizabeth ii to! Every virgin australia and discounts and boeing sites informative and plays a statement, statements using our most certainly not.
[Show full text]