September 2014 - No.225 English edition Close-up Avocado EU apples & pears Pips in focus in 2014 Banana market Summer round-up www.fruitrop.com www.fruitrop.com Contenu publié par l’Observatoire des Marchés du CIRAD − Toute reproduction interdite Société Internationale d’Importation - www.siim.net THE WORLD GOES BANANAS • Certification Global Gap, Bio, Fairtrade, Rainforest Alliance. • Antilles, Côte d’Ivoire, Colombie, Equateur & Costa-Rica. • Mûrissage de Bananes, affinage de fruits tropicaux : Plantains, Frecinettes, Bananes Roses, Figue-pommes, Mangues, Papayes. PRODUCTEUR - IMPORTATEUR - MÛRISSEUR - DISTRIBUTEUR Contenu publié par l’Observatoire des Marchés du CIRAD − Toute reproduction interdite Siège Social - Plateforme de Mûrissage - MIN Rungis - Bât. C3 - D2 - E2, 2-16 rue de Perpignan, Fruileg CP 60431, 94642 Rungis Cedex, France - Tél.: +33 1 45 12 29 60 - Fax : +33 1 45 60 01 29 - E-mail :
[email protected] THE LATEST ON... Crises of any kind always prove revealing – exposing bizarre, or even shocking behaviour. The Russian embargo on Community fruits and vegetables might have triggered a massive crisis for the European sector. The fi gures speak for them- selves: Russia absorbs more than 40 % of the EU’s total annual exports of agricultural products. Across all fruits and vegetables, the European Commission estimates the lost value from this export market at approximately 2 billion euros (annual rate). Worse luck, the EU’s harvest forecasts have announced a near-record season for the apple. For this product alone, if we add the volumes which will no longer be exported, and the production surplus, we get between 1.8 and 2 million tonnes that the market will need to swallow.