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01-3-cover-intro-c2.indd 2 6/25/20 7:23 PM 75 Fashionable Years California Apparel News has proudly reported on our industry for 75 years, but never have we seen times like these. Our industry has been hit hard, to say the least, by a three- fold worldwide crisis—health, economic, and societal—but, as we come together to reimagine our industry, we will emerge better and more successful on the other side. This tumultuous time gives us an opportunity—forces us, really—to do the hard work of changing our thinking and business models in order to succeed in this new world of challenges. As California Apparel News marks its 75th year, we share a brief reflection on the history of our industry. We’ve come out of crises and upheavals before with great successes to show for it, and I have every confidence we will do so again. As our industry moves forward, California Apparel News will proudly continue to record its accomplishments. Thank you for 75 remarkable years.

CEO/Publisher

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First Issue of California Apparel News July 6, 1945

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1940s

Bread-and-butter ring cash registers. Doll-waisted suits become the trend

Some of the many servicemen returning to the apparel industry

Post-War Expansion Servicemen Return to California Apparel More-Feminine Styles First Costume Design Plans for Publisher Apparel Industry Companies Set Up Emphasized After War Oscars Handed Out In 1946, the first full post-war California Apparel News editor Sourcing From Australia Post-war women’s fashions During the 20th anniversary of year, spirits are high, and there Osherenko writes about the ap- lead to more-feminine styles, as the Academy Awards ceremony, are “scores of expansion plans.” parel industry in the new Atomic In March of 1946, five Califor- waists are defined and busts accen- a new category is introduced to In February, California Apparel Age. “We can help to render [the nia apparel companies, including tuated in tasteful silhouettes. This acknowledge the work of the ded- News founder and editor Joe atom bomb] impotent by contribut- Cole of California, agree to set move away from the styles worn icated artists who create costum- Osherenko is preparing to launch ing to a way of life so pleasant for up production in Australia, sharing during the war when rationing ing in film. With the introduction The Californian magazine. The all that none will be seized with the space in a converted former small- was emphasized and women were of the Oscar for costume design national newsstand publication fiendish desire to use it toward our arms factory in the prime minister’s encouraged to conserve fabric or in 1949, the academy chose to is marketed as a source for destruction.” As apparel-industry hometown. The umbrella company, update existing garments, aligns highlight the work of costumers “inspirational fashions born of the servicemen return from war, they California Productions, Ltd., with the culture shift of women in two different categories—color California way of life.” are recognized and saluted. Now is controlled by Australian busi- abandoning their roles in facto- and black and white. The first re- in its third year, the Textile Asso- ness interests, but the California ries and returning to life as home- cipients are “Hamlet” and “Joan ciation of Los Angeles has grown companies retain their identities as makers. Prepared to fulfill their of Arc.” to 270 members, and the Univer- subsidiaries. The popularity of Cali- domestic duties, women begin sity of California, Los Angeles, fornia apparel is evident, yet, dur- to wear gentler, feminine styles, launches design classes in continu- ing April’s market, London-based epitomized in the first collection ing education. By April, the Cham- visitors are said to be “just looking” by a designer from Paris named ber of Commerce reports that more because of the British government’s Christian Dior—whose garments than 10 percent of the consumer’s ban on imports of U.S. merchan- accentuate a woman’s shape and 1945 dollars spent in California re- dise. The British buyers say they curves—when they are unveiled tail stores are dedicated to the pur- plan to import California fashion as in the French capital early in 1947. chase of apparel. soon as the restrictions are lifted.

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1950s

The Amelia Gray store allures with a black, white, gilt and tweed background as a picture-frame complement to the ever-changing color-themed fashions.

On Spring St., just below Seventh, the refacing of a large business and offi ce building with the street level being readied for a retail outlet.

Coat dresses on trend

Pre-Easter promotion Tweeds in fashion

Downtown L.A. in S.F. Valley Sears Opens New Stores Enjoy Big Ann Lowe Designs for Editors Endorse Metamorphosis California’s growing economic Volume Affl uent Clientele California’s ‘Cultured Downtown Los Angeles is strength is reflected in new retail Business volume exceeding An accomplished dressmaker ’ slowly undergoing some very ex- projects such as one of the larg- all expectations marks the area’s for the wealthy in United States tensive alterations. By Aug. 18, at est Sears stores in America be- two big new stores—Robinson’s society, Ann Lowe designs brid- California’s “cultured look in least eight major reconstruction ing opened around the corner Beverly and May Co. Lake- al-party dresses and a portrait- sportswear” is unanimously cited jobs have been completed. Some from Laurel Canyon and Victory wood. Sales figures are not avail- collar bridal gown comprising 50 by the nation’s creative editors buildings have been refaced; oth- boulevards in Los Angeles’ San able, but overtaxed parking facili- yards of ivory silk taffeta for the reviewing the market’s Cruise ers have been torn down to give Fernando Valley. “The two-story, ties and jam-packed mobs in the anticipated nuptials of Jacqueline and Resort collections as guests way to new buildings or parking 180,000-square-foot building will stores have made it impossible Bouvier and U.S. Senator John of California Fashion Creators lots. In mid-August, the city Parks be run by a staff of 1,700 employ- for store executives to deny that F. Kennedy. According to the during press week. Esther Hotten, and Recreation Commission signs ees. It is estimated that the latest traffic has exceeded their high- National Museum of African director of women’s activities for a contract for the construction of Sears retailing plant cost $400,000 est hopes. Opening stock in the American History & Culture, radio station WTMJ Milwaukee, a subterranean garage under Per- to construct.” The emporium fea- new May Co. operation is quoted Lowe’s work was worn by cli- is enthusiastic about the market on shing Square—a project that has tures a sprawling womenswear at $5 million, while Robinson’s ents including the Auchincloss- her first official press-week visit. been sought for the past 25 years. section “equipped with 21 dress- Beverly has a startling inventory es (Bouvier’s stepfamily), the “The market is more ‘self-con- ing rooms, a large cafeteria, a roof believed to be at about $3 million. DuPonts, the Rockefellers and fident,’ and there is ‘less bizarre garden and a conveyor-equipped the Roosevelts. As a pioneer in and wiser use of color,’” she said. receiving and marking room where fashion history, Lowe is consid- merchandise is moved from deep ered by many to have been the inside delivery trucks on overhead first African American designer tracks down into the hands of stock to publicly gain a successful fol- people.” lowing.

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Gov. Goodwin J. Knight signs a declaration that makes “Made-in-California Week,” slated for April 15–21, an offi cial statewide event. Watching the governor sign the declaration are, left to right, Franklin Archer (J. W. Robinson Co.), chairman of the California Retailers & Manufacturers committee; Emanuel H. Fineman (Hollywood Casuals), president of California Fashion Creators; Louis Tabak (Tabak of California), co-chairman with Archer; and Walter Powers (May Co.), general chairman of Made-in-California Week. The President and Mrs. Eisenhower

James Galanos prophesies the full-length patio dress for summer. The style shown here has a white linen bodice darted and seamed in the inimitable Galanos manner.

At the Fabric Futures Fashion Show, milliner Rex’s (with his model, Maruja) beautiful hats and his dexterity in handling them Catalina Reveals Out-of-This-World Collection provided a stimulating interlude in the program.

Retailing’s Most Talked Ike in a Robe From Gov. Knight Urges Catalina Reveals Galanos Winner of Coty About Block M. Jackman Support for ‘Made-in- Out-of-This-World Fashion Critics Hall of Taking its place among such California Apparel News pub- California’ Week Collection Fame Award celebrated “avenues of fashion” lisher J.R. Osherenko covers a as Fifth Ave., the Rue de la Paix big coup for California design- Plans for the observance of An infinite variety of fabrics, Los Angeles designer James and Bond St. is a strip of Wilshire ers. U.S. President Dwight Eisen- Made-in-California Week April silhouettes and colors are repre- Galanos gains acclaim for design- Boulevard in Beverly Hills hower wore outerwear made by 15–21 move into their final stages sented in the new Catalina col- ing gowns for Nancy Reagan, spanned on the east by the Bev- California manufacturer M. Jack- with the signing by Gov. Goodwin lection previewed by members Jackie Kennedy and Grace Kelly. erly Wilshire hotel and on the man. Osherenko wrote about how J. Knight of his official recogni- of the brand’s sales organiza- His design career started in Los west by the new J.W. Robinson’s the 34th president of the United tion of the event. “California has tion at the 50th anniversary sales Angeles in 1951, and he gained department store—a milestone in States got the Jackman piece. gained international renown for meeting at the Ambassador Ho- notoriety quickly. In 1959, he decentralized store planning—and “It seems one of the President’s the gracious, comfortable, con- tel. Soft drapery often replaced wins the Coty American Fash- the forthcoming Beverly Hilton golfing companions in Atlanta venient standard of living which the perennially popular shirred ion Critics Hall of Fame Award. hotel. One small block in particu- has been a Jackman customer for we enjoy here,” Gov. Knight said. sheath, and many styles boasted The 1959 honor marks the third lar can be said to epitomize the years. When Eisenhower admired Gov. Knight further pointed out a decidedly sarong effect. This time that Galanos had won the high-fashion gamut of the area, his Jackman clothes, his friend or- that the popularity of California- flattering new sculpturing plus Coty Award; he also was honored for on the stretch from Bedford to dered some special golfing outfits made goods in the trade marts of glimmering, glamorous fabrics in 1954 and 1956. The ceremony Roxbury can be found Jax, active made up for the President. After the world has been translated into are calculated to put a woman in is held at a black-tie event in the “avant-garde” sportswear; Hansi, Jackman had delivered the golfing “vitally important contributions to a fashion world of her own, said fashion wing of the Metropoli- a casual-sportswear boutique; clothes, he felt it would be a nice our economy.” Dick Figueroa, vice president and tan Museum of Art in New York Mathews, sophisticated sports- gesture to present the President merchandise manager of Catalina. City. wear combined with simplicity in with one of his firm’s luxurious “after-five”; and Amelia Gray, robes.” the area’s better-dress salon.

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1960s

The California Mart

Casual fashions and primarily patriotic colors in white, with red or blue or both at the Los Angeles Sports Arena to align with the Democratic convention

A Hang Ten advertisement from 1969 Fashion Futures luncheon show miniskirt design Courtesy of the FIDM Museum’s Rudi Gernreich Archive

Los Angeles Costumed Automation Drives Gernreich Wins 2nd Hang Ten Rides Big California Mart for Democratic Rise in Employment for Coty Award Wave Dedicated Convention Retail Stores Rudi Gernreich, best known Fashion experiences a revolu- For many years, people doing for his topless monokini, captures tion in the 1960s with California business in California’s fashion The Democratic Party nominates Rather than reducing person- the 63rd annual Coty American serving as one of the hubs of the market had been saying, “What John F. Kennedy for president at nel in retail establishments, the Fashion Critics Award. This is style shift. The state served as the this market needs is a central loca- the 1960 convention in Los Ange- increased use of electronic com- Gernreich’s second Coty Award. cradle of denim workwear in the tion, a merchandise mart that will les, and local retailers celebrate the puter equipment is expected to In 1960, he was the recipient of a late 19th century. By the 1960s, be the focal point. We’re too scat- event. Stores are decked out with play a part in adding people to the special honor for revolutionizing denim is the uniform of stylish tered. This market isn’t as conve- banners, bunting and flags. May retail workforce as indicated this styling and creating a youth, and California designers and nient as it ought to be.” On Jan. Co. wins the race with red, white week by Stephen C. Bilheimer, great American classic in his knit entrepreneurs build it into a multi- 30, 1964, at 5 p.m., the Califor- and blue marquees over its entranc- president of the retail giant Sil- maillot. The Coty Award is fash- billion-dollar business. Around the nia apparel-industry merchandise es proclaiming “Welcome Demo- verwoods. Bilheimer, who serves ion’s most coveted honor based same time, the big wave of surf center was officially unveiled. cratic Delegates!” A few days be- as chairman of a Los Angeles on creativity of design and high fashion starts in California with Tower A of the California Mart, fore the presidential election, a poll Chamber of Commerce research- standards of workmanship. It is brands such as Hang Ten. While on which its first piece of steel of California Apparel News readers committee panel, asserts that the designed to recognize both fresh bikini swimwear was introduced had been laid on Jan. 20, 1963, is published with approximately 71 increased efficiency and rapidity new talent and mature and consis- in France just after World War II, held its grand opening ceremony percent of those polled supporting made possible by automation in tent design ability. California designers make the bi- with Mayor Samuel W. Yorty Republican candidate Richard M. merchandising and accounting kini popular fashion on almost any dedicating the building. Nixon. One week following the procedures have spurred store ex- beach. As 1960s fashions evolve, election, an article is published with pansion. think Nehru jackets, paisley prints, the headline “California Apparel In- miniskirts and tie-dye. dustry Takes Election of Kennedy in Stride.”

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Barbra Streisand FIDM campus

The Gap Store on Ocean Avenue in San Francisco, circa 1969

Endless Summer poster by John Van Carol Spencer Hamersveld, art director for Style Magazine, designs for a California Apparel News publication Barbie

‘Costume Designers’ Carol Spencer Designs FIDM Founded in Endless Summer San Francisco Couple Guild Awards: And The for Barbie Downtown Los Angeles At California Apparel News, Opens The Gap Winner Is—Barbra Carol Spencer gains fashion Fashion education gains mo- the people who put together the On Ocean Avenue in San fame when she begins designing mentum at the end of the 1960s paper also made major contribu- Francisco, Don and Doris Fisher Streisand! for Barbie, the doll that would when the Fashion Institute of tions to popular culture. Among open the first Gap store in 1969. “And the winner for the best- go on to become a sought-after Design & Merchandising opens them is John Van Hamersveld, The store’s mission is to ease the dressed actress is—Barbra Strei- toy in the United States and gain in downtown Los Angeles in who served as art director for process of buying jeans, selling sand!” The scene is the Costume status as a cultural icon. In April 1969. Founder Tonian Hohberg Style Magazine, a California Ap- men’s Levi’s plus music, referred Designers Guild annual awards 1963, Spencer answers a help- builds FIDM through her vision parel News publication. He is best to as “record tapes” at the time. In dinner-dance at the Century wanted ad she saw in California of establishing an institution of known for designing some of the addition to their dedication to of- Plaza Hotel. Streisand was feel- Apparel News. Toymaker Mattel higher learning for students who 1960s iconic images, such as the fering denim, the Fishers are also ing good. She had even stopped was looking for someone to make are focused on developing artistic poster for the pioneering surf film committed to running a business for photographers when she en- outfits for Barbie. Spencer made skills and design. The location in “The Endless Summer” as well as that will contribute to the greater tered the lobby of the hotel. “It is several pieces for Barbie, includ- downtown Los Angeles at 919 the album covers for ’ good. The couple’s commitment very flattering for a professional ing a halter top and a boy-short bi- S. Grand Ave. affords students “” and the to the community lays the ground- person to receive an award, but to kini for the doll. Spencer secures an environment immersed in ’ 1967 album “Wild work for a business they hope will me the most flattering thing is to the Mattel job and makes a career apparel-making industry and the Honey.” In later years, Hamers- positively impact the world. be recognized as a woman…and out of dressing Barbie. glamourous style-centric culture veld worked on covers for the what other field represents wom- of Hollywood. Rolling Stones’ “Exile on Main en more than fashion?,” she says Street” and Blondie’s “Eat To while accepting the gold trophy. The Beat.”

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1970s

Rudi Gerneich’s new revolutionary swimsuit cut

Coco Chanel

Photo option: No photo #4 1973

Each One Bring One Rally, 1972

Joseph R. Osherenko Plain Jane (left) madras cutaway vest closes up with six little buttons over front pleated high-waisted trousers. Cecily knits up a crew-neck sweater with skinny ribbed waist.

Publisher J. R. Coco Chanel Equal Rights Event on Tap Hermès Opens First 50 Candles on Saks Osherenko Dies 1884–1971 “To support the Equal Rights U.S. Unit Cake After founding California Ap- On Jan. 10, 1971, Gabrielle Amendment to the U.S. Constitu- French luxury brand Hermès With 31 stores comprising an parel News 25 years earlier, pub- “Coco” Chanel dies in Paris at tion,” Theta Sigma Phi, the national opens its first location in the United empire that Andrew Saks began lisher Joseph R. Osherenko passes the age of 81 years old. Creating professional society for women in States on Dec. 15, 1972. The Bever- building in 1924, luxury retailer away on April 26. Known as J.R., a classic look in women’s suit- journalism and communications, ly Hills, Calif., store opens at 343 N. Saks Fifth Avenue turns 50. By Osherenko started in the maga- ing, strands of pearls and laying organizes an “Each One Bring One” Rodeo Drive following a presence the time the retailer reaches this zine industry in 1936 by acquiring the groundwork for what would rally on Jan. 21, 1972, at El Pueblo through U.S. distributors Bonwit anniversary, the brand has put California Stylist. He continued eventually become a woman’s De Los Angeles State Historical Teller, Garfinkle’s and Neiman down roots in California with lo- to build his fashion-news busi- wardrobe staple—the little black Park. Influential voices of support Marcus, where these partners sold cations in Beverly Hills—its first ness with the launch of California dress—Chanel was a pioneer of from within the apparel industry in- the brand’s wallets, belts, gloves, shop in the state—La Jolla, Palm Men’s and Boys Stylist in 1941, fashion in the 20th century. While clude Philip Hawley, chairman of jewelry, silver, ties, the popular Springs and Woodland Hills, with followed a few years later by Cali- Chanel’s fashion influence is un- the board of The Broadway; Ber- “Hermès Agenda,” golf bags, um- planning underway for a store in fornia Apparel News. His Blue deniable and her work ethic un- nard Brown, president of California brella handles, apparel, Caleche Newport Beach. The company’s Book directory was unveiled in matched, rumors of her secret as Fashion Creators; Jack Berger, perfume, custom leather car interi- president, Norman Wecheiler, 1955. In 1966, Osherenko built a a Nazi sympathizer during World president of the Textile Association ors, alligator backgammon sets and tells California Apparel News, structure for editorial and business War II continued to swirl after of Los Angeles; Arnold Kinsler, its signature silk scarves. Taking “Today, customer service is even departments at 1011 S. Los Ange- her death. Throughout her career principal of the Kline-Kinsler buy- inspiration for its Paris store on the more important. We have stressed les St., while the printing business in fashion, Chanel threatened ing office; Morey Millman, presi- Faubourg S. Honoré, the Beverly a high level of customer service in continued at 1020 S. Main St. Os- to leave the industry, yet she re- dent of the Men’s Apparel Guild Hills store relies on window-dis- the past—we do so now—and we herenko launched Style for Men in mained at work on new designs in California; William Arnold, play inspiration from its Parisian will even more in the future.” 1969, completing his portfolio of until her final day. president of Robinson’s; and Jerry counterpart, which incorporated the California Fashion Publications. Magnin, president of Jerry Magnin Hermès carriage museum. Associates.

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Bonnie Strauss for Strauss three-layered dressing

Aretha Franklin attends the Academy Awards

Punk rock hits Macy’s

Slam Belts, a division of Mahler, creates belts in stretch jute, leather or denim, many of which include python and tortoise-style accents A rendering of the Beverly–La Cienega Center scheduled for fall 1980

Pret-a-Porter to Back in Town Punk Rock Hits Macy’s Bill Proposes Beverly–La Cienega Showcase American Jon Mandl returns to Los An- Drawing inspiration from the Licensing of Apparel Center Scheduled for Fashion Makers geles following time spent design- punk-music underground move- Manufacturers Fall 1980 ing in New York and traveling the ment, in 1977 Macy’s brings the For the first time in its history, the globe. Upon his return, Mandl un- culture of the genre to the main- State assembly member Her- Planning begins for the Bev- Pret-a-Porter European ready-to- veils his Fall 1975 women’s col- stream. With a punk rock–in- schel Rosenthal (D–Los Ange- erly–La Cienega Center, an in- wear showcase plans to host brands lection for a discerning clientele spired T-shirt from Punk Shirts les) introduces a bill that would novative concept for the vertical from the United States during its seeking day- and eveningwear. by Jim and Pam selling out, Ma- require garment businesses that shopping center. As a solution Paris event. During the Oct. 19–24 Looks from the designer include cy’s harnesses the spirit of punk specialize in “sewing, cutting, to the decreasing amount of land show, held at the Port d’ Versailles, velvet pants paired with a red- and channels it into clothing that making, processing, repairing, and the high price of commercial Los Angeles brand Joshua Tree sequin halter top. Juxtaposing resonates with consumers. The finishing, assembling or otherwise real estate, the center is planned and San Francisco label Esprit de this more-masculine style with a style features the word “Punk” preparing any garment for sale or to occupy nine acres and include Corps would join 25 other brands romantic feel, Mandl also created printed in a font the retailer felt resale” to obtain a license. The 850,000 square feet of retail. from the U.S. Supported by the U.S. a hand-painted, spaghetti-strap, reflected the culture, in addition initiative, which is proposed to When planning begins in 1979, Commerce Department, the show empire-waist chiffon dress with to a transparent pocket featuring a ensure proper payment of apparel- the center is projected to be com- would feature an American Pavilion matching scarf that relied on ex- picture of the Sex Pistols as well industry workers, is also support- pleted by fall of 1980. It is slated to showcase brands from the United tra length to complement the long as a paper-clip chain safety pinned ed by the International Ladies to include two department stores States with Joshua Tree spending skirt featured on the dress. to the garment. The shirt retails Garment Workers Union. Many to anchor the property and boast $1,350 to rent a booth in the section for $16. business owners within the indus- 120 specialty shops, financial in- where it would show approximately try are opposed to the measure. stitutions, restaurants and parking 60 styles. Esprit de Corps plans to for 3,100 vehicles. show looks from its lines Sweet Baby Jane, Plain Jane, Cecily and Rose Hips.

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1980s

Susan and Tommy Hilfi ger

Olivia Newtown John in Xanadu

Dance Center’s Lycra-spandex leotard

Karen Alexander’s prairie skirt in a crinkle chambray accented with a tapestry yoke and fringe trim

OP Juniors advertisement

Merchandising Goes Chorus Line Fever Nobody Does It Better Married Designers Susan The Best of the West Big Time Flexible and colorful dance- Than California, Say and Tommy Hilfi ger Split The revival of the Western cin- Apparel becomes a new, prof- wear, previously considered to Buying Offi ce Execs Collections ema, namely “Silverado,” marks itable and very visible form of be a specialty item, shoots into the return of a gamut of western- movie and celebrity merchandis- the market with a versatility that Nobody does it better than Like other young, married pro- inspired attire cast in a variety of ing. By 1980, seeing a film title is unmatched. Once hidden in California, said representatives fessionals with successful careers, styles for the junior-contemporary or a famous name on clothing is dance studios and exercise gyms, of local apparel-buying offices in Susan and Tommy Hilfiger often market. As a prelude to Spring as common as seeing them on a leotards now triple as swimwear a survey covering the appeal of experienced the bittersweet pangs 1986, looks with the fervor of the movie marquee. The reason for it and outerwear—with legwarmers California-styled clothing. “Cali- of irony that often accompany American Heartlands take a for- is the explosion of licensing. New and tights complementing the new forniawear” continues to receive success. The Hilfigers, unlike midable position in denim, cham- apparel lines with names ranging trend—adding a new spectrum to mass consumer acceptance that is most married designers, preferred bray and homespun fabrications. from Xanadu to Urban Cow- the apparel industry. The big news projected to continue for the un- working on separate collections Chambray is touted as a favorite, boy, from J.R. Ewing to Italy’s comes with the introduction of a foreseen future, according to the rather than restricting their talents particularly strong in shirtwaist Jesus, pop up more frequently as cotton/Lycra blend, adding com- buyers’ report. The look is casual to one label. Both created silhou- and dropped-torso dress silhou- more manufacturers, in addition fort and offering a breathable flex- and the feeling is fresh, designed ettes that captured the ease and ettes. Bustiers with full-circle to movie and television studios, ibility that is perfect for a vigor- primarily with the body in mind simplicity of the popular fashions skirting are scene stealers. realize the financial benefits of ous workout. for comfortable, versatile wear. in 1983. Their Click Point and celebrity licensing. California designers accurately O’Tokyo brands maintained a target the look, said the represen- distinct and often complementary tatives, but the look itself is purely philosophy in design and concept. homegrown—spawned by the California people and advanced by the designers.

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Ocean Pacifi c’s Pro Surfi ng Championship in Huntington Beach Design by Richard Tyler

The Limited

Patrick Kelly Brian Wilson, Jr., at MAGIC for Cross Colours

Surfwear Is More Than Retailers Cash In Patrick Kelly Honored Cross Colours The Tale of Tyler the a Passing Wave On Specializing in Admitted to the Chambre Launches With New Tailor Like many other popular Specializing Syndical Du Pret-A-Porter Des Concepts in Streetwear Richard Tyler, an immigrant sports, surfing becomes more than Couturiers et Des Createurs from Melbourne, Australia, be- a pastime—it evolves into big In 1967, department stores de Mode in 1988, Patrick Kelly Surf Fetish colleagues TJ Walk- comes a true-blue Angeleno. business. An accredited profes- are thriving, so who would have becomes the first American to er and Carl Jones launch Cross Achieving the California dream, sional sport, surfing becomes the thought that 20 years later a store have the honor of being included Colours in Los Angeles with a Tyler sewed and cut his way into center of network-covered com- resembling a jungle and carrying in the French trade organization new concept that steers streetwear the elite group of the state’s cus- petitions, stacks of magazines, as safari gear and housing a jeep ca- for women’s ready-to-wear ap- influences from the late 1980s tom and costume designers cater- well as profitable equipment, ap- reening out of its storefront would parel, placing him among some into the early 1990s with mod- ing to the luxury market’s power parel and accessories. The surfer be among the most successful of fashion’s most iconic design- els including Djimon Hounsou, dressers within the entertainment look is a fashionable mainstream retail operators in the country? ers. According to the Council of Dr. Dre, Snoop Dogg and Earvin world. His men’s and women’s style. While the majority of retail Or that a chain of Victorian bou- Fashion Designers of America, “Magic” Johnson, in addition to a suits appeal to the Armani set stores that cater specifically to the doirs, complete with 19th-century Kelly, who was born in Mississip- celebrity following that includes because of the precisely placed sport’s enthusiasts are owned and antiques and soft pink lighting in pi, still faces challenges in Paris as Tupac Shakur, TLC and Jamie handmade details and the glove- staffed by surfing aficionados, a perfumed atmosphere, would a Black designer. He responds to Foxx. Taking in orders of approxi- like fit. a few swimwear manufacturers set the intimate-apparel world on these hurdles by supporting Black mately $10 million during the Feb- such as Eeni Meeni and Ocean fire? Apparel specialty-store own- women on the runway. ruary 1990 edition of the MAGIC Pacific embody the spirit of the ers with a tremendous amount trade show and with an undeniable surfer look and beach lifestyle. of foresight and ambition did. popularity among young people, Of course, stores like Banana the colorful brand with a message Republic and Victoria’s Secret of peace, unity and beauty within went on to have a lot of company. underrepresented groups proves its profitability and impact.

APPARELNEWS.NET JUNE 26, 2020 CALIFORNIA APPAREL NEWS 15

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1990s

Ad from Betty Bottom Showroom and partners

Inaugural S.E.A. Awards

Sirena’s high-neck, soft- cup maillot in a Jaspé stripe sports solid insets at the legs

Anthony Moorcroft summer design

Mr. Blackwell

First S.E.A. Awards a Life After the Riots Mr. Blackwell Joins Betty Bottom Apparel, Textile Successful Following the March 3, 1991, Staff Showroom Supports Executives React to Maiden Voyage police beating of Rodney King Born Richard Selzer in Brook- HIV/AIDS Research NAFTA by officers from the Los Angeles lyn, N.Y., the designer and fa- The inaugural Swim Environ- Police Department, the victim’s mous fashion critic Mr. Blackwell Following the November 1991 The North American Free mental Awareness gala is hosted assailants are found not guilty on joins California Apparel News announcement by Earvin “Magic” Trade Agreement, which opens at the Westin Bonaventure Ho- April 29, resulting in rage stem- as a guest columnist. Known for Johnson that he would retire from commerce between the United tel in Los Angeles to benefit The ming from the injustice. After the his often biting critiques and rare his position on the National Bas- States, Canada and Mexico, pass- Costeau Society. With more than verdict is handed down in Simi compliments of celebrity style, ketball Association’s Los Angeles es the House of Representatives 500 guests, the black-tie event rais- Valley, Calif., rioting begins in Blackwell reached a level of rec- Lakers, apparel-industry businesses and the Senate to mixed opinions es over $50,000. In addition to a Los Angeles, much of it in the ognition that rivaled the A-listers step up to show support. The Betty from apparel-industry business cocktail hour and five-course din- city’s southern region, with retail whose fashions he reviewed. In Bottom Showroom, Inc. announc- leaders. While supporters feel ner, the night’s activities include stores looted and vandalized. De- his first article under the “Black- es that it will donate $500 per month the legislation will open trade a silent auction that includes en- spite an April 30–May 4 dusk-to- well’s People” column, Blackwell during the entire year of 1992. The to entice Mexico’s middle class vironmentally inspired swimwear. dawn curfew, stores from large addresses “Dress Code Etiquette” showrooms message reads, “Thank to buy goods from the country’s Six high bidders—Catalina, Why department operations including I. in which he chastises fashion you, Mr. Earvin (Magic) Johnson neighbor to the north, those lead- Things Burn, La Blanca, Speedo, Magnin Bullock’s Wilshire and rebels who don’t abide by event for making us more aware. We at the ers of businesses that operate on a Brenda Welch and Hobie—win Sears, Roebuck & Co., in addi- dress codes. The column criticizes Betty Bottom Showroom, Inc. also smaller scale envision a crushing the opportunity to be modeled. The tion to smaller operations, suffer a new culture in Hollywood that believe in Magic.” The wholesaler blow to apparel-industry employ- evening also includes a film view- extreme losses and damage, such bypasses the town’s former red- and the brands it represents pledge to ment with job losses expected ing that reveals the plight of the sea as $200,000 worth of goods stolen carpet glamour and advises read- support APLA, the Minority AIDS once workers in certain segments dragon, an endangered species. from Frederick’s of Hollywood ers, “If you can learn Nintendo in Project, AMFAR and the Mater- of the trade are no longer needed on Hollywood Boulevard and the five minutes, you can learn to tie a nal-Child AIDS Clinic at LAC + from domestic workers as these $5 Clothing Store. bow tie properly.” USC. positions are outsourced.

16 CALIFORNIA APPAREL NEWS JUNE 26, 2020 APPARELNEWS.NET

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Vans Skate Park at The Block of Orange

Bullock’s in Northridge destroyed by 6.6 earthquake

Design by L. Bates

Heathyr Lawrence Hall Summer ’96 trends fuse surf, skate and streetwear infl uences

Southern California’s In-Your-Face Apparel California Fashion Versace’s Death Stuns Vans Skate Park Apparel Industry The mid-1990s bring apparel Association Formed California Fashion Opening Copes with Shaker and to a crossroads between more- In order to afford a collective World It was the culmination of suc- shocking elements of the cul- voice to the California apparel cess for the passionate skateboard Fashion Week Jolted tures of hip-hop, grunge and the industry, the California Fashion On July 15, iconic Italian fash- veterans whose love of the sport by Earthquake feminist sexuality of the riot-grrrl Association is formed in 1995 as ion designer Gianni Versace is led them to create gear for them- movement. Zooport Riot Gear a collaborative body in addition to murdered in Miami, shot while re- selves and their peers when the In the midst of the Summer creates T-shirts that feature im- serving as a representative for in- turning to his South Beach home Vans Skate Park opened at The 1994 market, held Jan. 14–18, a 6.6 ages of controversial figures in- teraction with the government and from a morning stroll. Without Block of Orange in Orange, Calif. earthquake shakes the Los Angeles cluding cult leader Charles Man- media. The trade network com- any motive for the killing, by gun- The 40,000-square-foot space is area in the early morning hours of son and cannibal Jeffrey Dahmer. prises manufacturers, suppliers, man Andrew Phillip Cunanan— the world’s largest skate park and Jan. 17. Early projections estimate Heathyr Lawrence Hall, owner of educational facilities and industry who later killed himself and mur- features the most advanced tech- the quake resulted in 47 deaths—a Her Majesty, which includes the associates. Karen Kane Corpo- dered four others during his mur- nological offerings for this type of figure later increased to 57. Initial Mantrap brand, relies on blunt ration President and owner Lon- der spree—many in the fashion venue. A skate enthusiast’s dream, figures for damages are estimated messaging with a few choice al- nie Kane serves as the nonprofit industry are left shocked. Known the skate park features an 80-foot between $15 billion and $30 bil- ternate words for female genitalia. association’s chairman. Cali- for his colorful and sultry gar- vertical ramp, a 20,000-square- lion, which are later tallied at $20 Other businesses have divided fornia Market Center General ments, Versace was also famous foot street course and two in- billion with $49 billion in economic their efforts between controversial Manager Ilse Metchek assumes for featuring on his runway the ground cement skate pools. There losses. Other operations closer to lines such as Ash Hudson’s Con- the role of executive director of era-defining supermodels includ- is also a retail center, 6,000-square- the Northridge epicenter in the San art, which relies on T-shirts fea- the California Fashion Associa- ing the decade’s core four: Naomi foot mezzanine, food vendors and Fernando Valley are not as fortu- turing silkscreen graffiti images, tion. Campbell, Cindy Crawford, Linda interactive video games. nate, such as a Bullock’s depart- and the controversial apparel in Evangelista and Christy Turling- ment store at the Northridge Mall, his Kaotic line. ton. which is demolished.

APPARELNEWS.NET JUNE 26, 2020 CALIFORNIA APPAREL NEWS 17

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2000s

Rodeo Drive

Brave New Unwired World aims for cyberstyle.

Michelle Mason shows at Los Angeles Fashion Week

Tukatech CEO Ram Sareen watches Joe Ganete cut the ribbon to open the new Tukacenter. Marithe + Francois Girbaud

And They’re Off! Web Tukacenter Debuts in Premium Denim Takes Los Angeles Fashion Top Designers Revive Exchanges Jockey for Fashion District Hold Week: Organizers Are Rodeo Drive Position The Tukatech fashion-tech- California is the cradle of Reviewing Schedules Iconic designers and retailers nology company opens a Tuka- denim styles, and Los Angeles is ranging from Prada and Michael Business-to-business e-com- center in downtown Los Angeles the site of a major growth spurt and Locations Kors to BCBG Max Azria spend merce sites start gaining momen- in May 2001. Tukatech execu- in denim during the early 2000s. Schedules clash for separate much of 2004 opening new shops tum for the apparel industry in tives hope the Tukacenter will People from across the world trav- Los Angeles Fashion Week pro- on Rodeo Drive or expanding 2000. The exchanges are pitched bring high-tech CAD-based pat- el to L.A. to show new denim de- ducers. The owners of Smash- their stores at Beverly Hills’ top as being able to boost profits by ternmaking to the masses. The signs and strike it rich in this era’s box Studios in Culver City, Ca- address for high-end retail. The bringing together buyers and sup- opening draws a number of in- denim rush. Independent design- lif., where five days of fashion year’s flurry of real-estate activ- pliers globally and by condensing dustry dignitaries. Ram Sareen, ers including Huzzi are showing shows are held in fall 2003, and ity on the 300 and 400 blocks of the product development cycle. Tukatech’s CEO, is quoted refer- denim styles at independent fash- the organizers of Mercedes-Benz North Rodeo Drive is a confir- Two of the industry’s biggest ring to the center and its technol- ion shows such as one produced Shows L.A., which stages fashion mation that the luxury market is names, Walmart Stores Inc. and ogy offerings as providing a day by the Coalition of Los Angeles shows during the same week at strong, witnessed by the spike in New York–based branded manu- of liberation for Los Angeles’ Designers in November 2002. the Downtown Standard Hotel consumer interest in the premium- facturer Liz Claiborne Inc., are smaller manufacturers. The small Brands that are already making and nearby University Club in goods category. early adopters of the technology, businesses may not otherwise a name for themselves such as Los Angeles, are urged to coordi- investing millions to create ex- have been able to afford the price Marithe + Francois Girbaud nate their events by people in their changes for their employees and tags of similar CAD systems, dig- also unveil denim looks during growing audiences. suppliers. Just a few years later, itizers and other new technology special events at the California these sites would help transform from his competitors, he said. Market Center. the business.

18 CALIFORNIA APPAREL NEWS JUNE 26, 2020 APPARELNEWS.NET

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Isaace Nichelson

Irvine, Calif.–based Stüssy opens a store in Hawaii Huzzi

Directives West’s Sandy Richmond and Stony Apparel’s Tony Litman (pictured with the California Fashion Association’s Ilse Metchek, center) are co-honorees at the Carolina Herrera unveils new designer annual Fashion Industries Guild gala in Beverly Hills. boutique on Melrose Place

Gov. Arnold Schwarzenegger greets workers at Blue Cop, a Vernon, Calif., contractor that makes sample blue jeans for Blue Cult Inc.

Gov. Kicks Off Factory Melrose Place: Off the Making Eco Ready for Stüssy, Streetwear Hints of Recovery for Sweeps Beaten Path and on Fashion Brands Bucking Trends L.A. Majors Market Surrounded by scores of work- Designers’ Radar When Isaac Nichelson pitched in Slow Economy Exhibitors ers making blue-jean samples designing organic fashion lines to in Vernon, Calif., Gov. Arnold Fashion houses Oscar de la various activewear labels before The economy slows down dur- “Better than April!” This is Schwarzenegger announces on Renta, Monique Lhuillier and 2003, the designer and consultant ing the months preceding and, of the recurring refrain among ex- July 29 that the state would mount Chloe open new boutiques on consistently received red lights course, during the Great Reces- hibitors at the October 2009 a major campaign to root out gar- Melrose Place during spring 2006, for green fashion. “I remember sion. But Stüssy and a handful run of the Los Angeles Majors ment contractors not complying as does New York–based Carolina one guy telling me, ‘It’s just too of other streetwear brands gain Market, which features juniors with state labor and tax laws. Herrera with a red-carpet opening expensive to save the Earth now,” momentum. Stüssy is one of the and volume merchandise and is Employment sweeps are made in for her new boutique. During the Nichelson remembered. But granddaddies of the burgeon- geared toward department stores various cities in California to find years that followed, fashion hous- Nichelson found that trends had ing streetwear fashion move- and chain retailers. Many depart- apparel makers who are not pay- es such as Balenciaga and Isabel caught up with him. The same ment, opening a Las Vegas store ment stores and chains had taken ing their workers a fair wage and Marant would open shops on the labels that might have initially re- in March 2008. Other streetwear steps in the previous year to pro- do not have garment-manufactur- quiet, tree-lined street that veers jected his ideas came to embrace brands are also rolling out new tect themselves from the ravages ing licenses. off of busy Melrose Avenue. his environmental expertise. stores. Los Angeles–based The of the Great Recession, one of the Hundreds opens a San Francisco roughest economies in memory. boutique, also in March 2008. A short time later, streetwear brands opened stores on Los Angeles’ Fairfax Avenue, mak- ing that street a hub for high-end streetwear.

APPARELNEWS.NET JUNE 26, 2020 CALIFORNIA APPAREL NEWS 19

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2010s

Kentaro Kameyama shows at FCI Fashion School

Carl Louisville

Michael Costello shows during 2nd annual Runway Wonderland charity event

Kevan Hall shows at Fashion Row. Dress for Success

Apparel News Group West Hollywood Fur- Dress for Success to Harlem’s Fashion Row Emerald Expositions Purchased by Industry Sale Ban Host Fund-raiser Pop- Comes West Buys Swim Collective, Veteran Terry Martinez Goes Into Effect Up Shop The Harlem, New York–based Active Collective Trade In its 68th year of publication, On Sept. 21, Los Angeles’ During the October 2014 edi- advocacy group Fashion Row, Shows the Apparel News Group, parent West Hollywood, Calif., neigh- tion of Los Angeles Fashion which supports designers of color, company of California Apparel borhood would become the first Week, a benefit runway featuring unveils its first Los Angeles event Emerald Expositions LLC, News, is sold to TLM Publishing city in the United States to enact a brands including Single, Sea of on Feb. 6, 2015. Hosted during the the San Juan Capistrano, Calif., Inc., owned by Terry Martinez. ban on the sale of fur apparel and Pearls, FBF by Checka, JHaus same weekend as the Grammy event producer that owns Surf After purchasing the company accessories. Passed on Sept. 19, and Bri Seeley is held at the W Awards and the NAACP Image Expo and Outdoor Retailer, from MnM Publishing, Martinez 2011, by a vote of the City Coun- Hollywood hotel in support of Awards, the event takes place buys sibling trade shows Swim makes the transition from director cil, the legislation’s date of imple- Dress for Success. Building on during a time that affords a high Collective and Active Collective. of sales and marketing, a position mentation is pushed back to 2013. this momentum, the local fash- amount of exposure for underrep- Former owner and founder Shan- she has held since 2001, to chief Affording time for retailers to ion community strengthens its resented designers. Devoted to the non Leggett and his team will join executive officer and publisher. adjust to the new legislation, the commitment to the cause Nov. work of African-American design- Emerald Expositions. The sale is Martinez joined the California city allows a 60-to-90-day grace 20–23 with more than 100 apparel ers, the event is held at an estate in made for an undisclosed amount. Apparel News in 1998 as an ac- period, though West Hollywood’s brands participating in a pop-up Beverly Hills. Los Angeles luxury Launched in 2010, Swim Collec- count executive, later receiving a Code Compliance Department event to benefit the Los Angeles designer Kevan Hall opens the tive is a biannual trade show host- promotion to national advertising will issue warnings. After the chapter of the international non- show with pieces from his epony- ed in Huntington Beach, Calif., manager in 2000. In addition to period is over, businesses would profit organization. Proceeds from mous label’s Spring 2015 collec- that welcomes professionals from California Apparel News, the sale be issued citations, with three of the event are used to aid women tion. Additional pieces shown are the swimwear industry. Active includes ApparelNews.net, Water- these tickets within a calendar from disadvantaged backgrounds from a roster of designers that in- Collective was launched in 2014 wear and Decorated. year bringing the potential of a by preparing them for interviews clude Kimberly Goldson, Waraire to bring a focus to the activewear misdemeanor charge. Boswell and Joseph Bethune. segment.

20 CALIFORNIA APPAREL NEWS JUNE 26, 2020 APPARELNEWS.NET

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Heidi Merrick

Vegan Fashion Week

Max Azria

From left, actor Gabrielle Union, Kevan Hall, Ruth E. Carter, Angela Dean and TJ Walker during the Black Design Collective’s inaugural scholarship gala.

Belluso shows during Miami Adriano Goldschmied Swim Week

Fashion-Retail Boon for Sustainable Fashion BDC Hosts Inaugural Gala Vegan Fashion Week Max Azria, Founder Shop Owners in DTLA Comes Full Circle Following its October 2018 Launches in L.A. With of the BCBGMaxAzria launch, the Black Design Col- Longtime successful apparel re- Despite its popularity, ecological- lective hosts its inaugural schol- Fashion and Activism Group, Passes Away in tailers and newcomers are build- ly sound fashion remains at a pre- arship gala at the downtown Los Founder of Le Frenchlab cre- Houston ing their businesses in downtown mium price point, which doesn’t Angeles campus of the Fashion ative agency, Emmanuelle Rienda, Los Angeles. Luxury-fashion resonate with mainstream con- Institute of Design & Merchan- sets out on a mission to elevate Veteran fashion designer Max retail veteran Carl Louisville sumers. In June 2018, scientists dising. In addition to the orga- cruelty-free fashion. In February Azria, who founded BCBGMax- launches Guerilla Atelier in Miranda Wang and Jeanny Yao nization’s three iconic fashion 2019, Rienda launches Vegan Azria in 1989, passes away on 2012 at the downtown Los An- introduce their Menlo Park, Calif., founders—Angela Dean of Dean- Fashion Week, which seeks to May 6, 2019, in Houston at the age geles Arts District and, in 2017, company BioCellection, whose Zign; Kevan Hall, known for his elevate fashion derived from mate- of 70. Born in Tunisia, Azria was shifts his multi-brand focus to his breakthrough in recycling plastics high-end eponymous label; and rials that aren’t animal based. The raised in France, where he began private line of the same name. In can be used to produce apparel Thomas “TJ” Walker, co-founder inaugural event includes an indus- his design career for the women’s late 2016, Los Angeles designer yarn. A few months later, Los of Cross Colours—the guestlist try gala at the Natural History category in Paris, later immigrat- Heidi Merrick opens her epony- Angeles denim veteran Adriano includes an array of well-known Museum of Los Angeles, in addi- ing to the United States in 1981. mous brand’s DTLA boutique in Goldschmied unveils new, green faces. During the evening, the tion to a marketplace at the Cali- He was most well known for his the Fashion District selling her offerings by his company House BDC honors Academy Award – fornia Market Center aimed at BCBG clothing label, which was cool California-chic styles. In July of Gold, which also guides brands winning costume designer Ruth shifting vegan fashion from a niche an acronym for the French phrase 2017, Emily Park and Esther Paik through fabric sourcing. E. Carter, whose historic Acade- category into the mainstream. A “bon chic, bon genre.” The Los build bricks-and-mortar shop Le my Award win for the film “Black fashion show, also hosted at the Angeles brand was a runway reg- Box Blanc in downtown Los An- Panther” earlier in 2019 makes CMC, showcases luxury-level ular during the 1990s and became geles’ Luma South building. her the first African American art- vegan apparel with garments cre- a favorite among Hollywood’s in- ist to win an Oscar for best cos- ated by Matea Benedetti, Chloé fluential women in entertainment. tume design. Trujillo and Mink Shoes.

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2020

Model wears mask designed by Malena Ruth

Third Eye Blind performing at The Roxy Theatre

Artwork by Jason Naylor

Missoni’s Big Fashion Show at Pink’s Hot Dogs Stand

Lucky Denim Rocks Missoni x Pink’s Hot Dogs California Apparel Stay-at-Home Orders Racial Inequities in Into Milestone Birthday “It was the first big party in Community Unites Give Rise to Digital U.S. Receive Overdue 80 years,” said Richard Pink, In January, Lucky Brand co-owner of Pink’s Hot Dogs, Against COVID-19 Events Attention From Fashion celebrates 30 years of making when Italian luxury-fashion As 2020 moved from the end Following the March editions On May 25, during the Me- denim by observing its anniver- house Missoni produces an event of February toward its second of L.A. Market Week and LA morial Day observance in the sary with a concert at the Roxy showcasing its MMerica collec- quarter, the spread of the CO- Textile in Los Angeles, trade- United States, George Floyd, Theatre on the famous Sunset tion, an important step toward VID-19 epidemic reaches the show organizers make the dif- an unarmed Black man, is mur- Strip in Los Angeles. With open- ecologically sound design. On United States. It has now become ficult decision to cancel or post- dered while in police custody in ing act Role Model and headlin- Feb. 4, a double-decker bus filled a global issue that forces a world- pone upcoming editions of their Minneapolis. Enormous protests ers Third Eye Blind, the show with models wearing pieces from wide response of stay-at-home or- apparel-industry events due to demanding justice for Floyd, eq- celebrates the brand’s milestone the collection, produced from ders and sheltering in place. The the spread of the COVID-19 pan- uity for African-American and in true Los Angeles rock ’n’ roll repurposed Missoni dead-stock apparel industry bands together as demic. As soon as cancellations Black citizens, acknowledgment style—including Lucky Brand– fabrics, rolls up to the Los An- part of the effort to alleviate the are placed on the calendar, many that Black Lives Matter, and Third Eye Blind special-edition geles landmark eatery. A crowd, shortage of personal protective organizers quickly shift focus to an end to police brutality erupt merchandise for sale during the including the brand’s designer, equipment with designers, brands serve in the role they have always throughout the United States and event. As to be expected at any Margherita Missoni, and Cre- and manufacturers making a vari- assumed—central figures within around the world. The tragedy Los Angeles rock event, tattoos ative Director and President An- ety of products from face masks the fashion family. During a time brings attention to these issues are also available, provided by gela Missoni, indulge in Pink’s to gowns for healthcare workers. when social distancing and stay- and inspires change that quickly artist Silveransalt. eats as they celebrate life in Los By May 2020, COVID-19 has at-home orders threaten to drive affects all industries, including Angeles and a new life for Mis- been declared a pandemic by the apart members of the apparel in- fashion, which examines its pre- soni fabrics. World Health Organization as dustry, show organizers reorga- vious faults and commits to im- retailers in certain U.S. states be- nize their approaches into digital provements. gin to make plans to reopen. formats.

APPARELNEWS.NET JUNE 26, 2020 CALIFORNIA APPAREL NEWS 23

23-2020s.indd 23 6/25/20 7:48 PM Apparel News Group CREATIVE MARKETING DIRECTOR PUBLISHED BY Get LOUISE DAMBERG TLM PUBLISHING INC. DIRECTOR OF SALES AND MARKETING APPAREL NEWS GROUP TERRY MARTINEZ Publishers of: California Apparel News SENIOR ACCOUNT EXECUTIVE 751945-2020 Waterwear Inspired! AMY VALENCIA Decorated Seventy-five years of news, fashion and information ACCOUNT EXECUTIVE LYNNE KASCH EXECUTIVE OFFICE The New Mart BUSINESS DEVELOPMENT CEO/PUBLISHER MOLLY RHODES 127 E. Ninth St., Suite 806 TERRY MARTINEZ Los Angeles, CA 90015 SALES & MARKETING ASSISTANT/ (213) 627-3737 RECEPTIONIST www.apparelnews.net CHLOË HULETT MANAGING EDITOR [email protected] DOROTHY CROUCH ADMINISTRATIVE ASSISTANTS RETAIL EDITOR CHRIS MARTIN PRINTED IN THE U.S.A. ANDREW ASCH RACHEL MARTINEZ CONTRIBUTORS SALES ASSISTANT VOLKER CORRELL PENNY ROTHKE-SIMENSKY KEVAN HALL CLASSIFIED ACCOUNT EXECUTIVE TIM REGAS JEFFERY YOUNGER ROXY STARR NICK VERREOS PRODUCTION MANAGER KENDALL IN WEB PRODUCTION MORGAN WESSLER FINANCE DAVID MARTINEZ Hundreds of Stocked Novelty Knits, Wovens, Linings and More! One Roll Minimum.

POSTMASTER: Send address changes to: CALIFORNIA APPAREL NEWS, Customer Service, PO Box 4419, Orlando, FL 32802. CALIFORNIA APPAREL NEWS®: (ISSN 0008-0896) Published by TLM PUBLISHING INC. APPAREL NEWS GROUP Publishers of: California Apparel News®, Market Week Magazine®, New Resources®, Waterwear ®, New York Apparel News®, Dallas Apparel News®, Apparel News South®, Chicago Apparel News®, The Apparel News (National), Bridal Apparel News®, Southwest Images®, Stylist® and MAN (Men’s Apparel News®). Properties of TLM PUBLISHING INC., California Market Center, 110 E. Ninth St., Suite A777, Los Angeles, CA 90079, (213) 627-3737. © Copyright 2014 TLM Publishing www.cinergytextiles.com Inc. All rights reserved. Pub lished weekly except semi-weekly first week of January, second week of July and first week of September. Periodicals Postage Paid at Los Angeles, CA, and additional entry offices. The publishers of the paper do not assume responsibility for statements made by their advertisers in busi- Tel: 213-748-4400 ness competition. Opinions expressed in signed editorial columns or articles do not necessarily reflect the opinions of the publishers. Subscription rates: U.S.: 1 year, $89; 2 years, $140. Foreign: $180 U.S. funds (1-year subscription only). Single-copy price $2.99. Send subscription requests to: California Apparel News, [email protected] Customer Service, PO Box 4419, Orlando, FL 32802 or visit www.apparelnews.net. For customer service, call (866) 207-1448.

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