ALL THE KEY DATES FOR RETAIL BRANDS IN 2019 THE 2019 RETAIL MARKETING CALENDAR

JANUARY FEBRUARY MARCH

25 03 07 Burns Night (UK) Super Bowl Sunday World Book Day FRI SUN THU 26 05 08 International Women’s Day Australia Day Chinese New Year FRI SAT TUE 08 17 St Patrick’s Day New York Fashion Week SUN FRI 31 Mother’s Day (UK) 14 Valentine’s Day SUN THU

16 London Fashion Week SAT

APRIL MAY JUNE

01 April Fool’s Day 05 05 World Environment Day MON Cinco de Mayo SUN WED 07 World Health Day SUN 11 World Fair Trade Day 16 Father’s Day SAT SUN 19 Easter Weekend FRI 12 Mother’s Day (US, Can & Aus) SUN 22 Earth Day MON 18 FA Cup Final (UK) SAT 28 London Marathon SUN

JULY AUGUST SEPTEMBER

01 26 02 Independent Retailer Month Summer Bank Holiday (UK) Labor Day (US) MON MON MON

01 02 Back to School starts (UK) MON Canada Day MON 01 Wimbledon (UK) 08 Great North Run (UK) MON SUN

04 Independence Day (US) THU

15 Amazon Prime Day* MON

OCTOBER NOVEMBER DECEMBER

01 02 14 Movember MON Canadian Thanksgiving FRI MON 07 (UK) 05 Bonfire Night (UK) SAT TUE 14 Columbus Day (US) MON 09 Manic Monday & 11 Remembrance Day/Veterans’ Day & MON Green Monday MON 21 Autumn Half Term (UK) Singles Day (China) 13 MON 28 FRI Free Shipping Day (US) THU Thanksgiving Day (US) 21 31 Halloween SAT THU 29 FRI 23 MON Last day for one-day delivery 30 Small Business Saturday (US) SAT 26 THU Boxing Day

*Estimated based on previous year. Amazon to announce exact date later in 2019. Click here to see some killer examples of retailers using these dates to boost sales