Megan Arnold Boulder, CO / e: [email protected] / p: 847.924.7305 SNAPSHOT Marketer with 10+ years experience in e-commerce, technology, education, media, and film/tv industries. Dedicated leader invested in company growth as a result of a clearly communicated and rigorous strategy paired with excellence in team performance.

Strengths Fields of Experience STRATEGIST / Sharp analytical researcher & planner Content Marketing / Social Media / Events COMMUNICATOR / Pursues authentic connections E-Commerce / Inbound / Email Marketing ACTIVATOR / Believer in nurturing team potential B2B / PR / Thought Leadership / CSR BUILDER / Perpetual growth mindset Research / Data Analysis & Insights LEARNER / Takes initiative to solve problems Brand Strategy & Management / Video

Education Skills MBA / CU Boulder, Leeds School of Business (2019) Strategy / Planning / Storytelling B.A., Mass Communications / Principia College Writing / Editing / Design (Adobe CS proficient) Trustee Scholar, Full Tuition Scholarship HubSpot / Google Analytics certified EXPERIENCE SparkFun Electronics Senior Manager, Marketing & Creative (2018-present) Boulder, CO • Led strategy, planning, and implementation of all marketing Electronics components company activities across domestic and international e-commerce, K12, supplying the professional university, , distribution and strategic partner divisions. engineer and hobbyist with the • Managed 8-person marketing & creative team including PR, parts they need to build the next advertising/promotions, content, SEO/SEM, product launches, cool project. 15 year-old e-com- social media, email, research/reporting, photo/video/design. merce, K-12, university and • Designed and launched internal consumer insights program, led international distribution business. organization-wide rebrand, launched Amazon store and developed and launched brand ambassador program. Strategic Partners: • Exceeded all performance goals with focus on growing the skills Intel and scope of work of individual team members to increase team Microsoft capabilities and effectiveness. IBM Garmin Marketing Manager (2017) Arrow • Joined Senior Management team to drive development and align growth initiatives across the organization, including fully integrat- Noteworthy Coverage: Wired ing product development strategy with marketing plans. CNET • Initiated, developed and implemented marketing plans, creative BBC and editorial calendars across three business divisions. TechCrunch Gizmodo Manager, PR (2017) Denver Post • Led transformative PR initiative to assess social media strategy, Make Magazine word of mouth/sentiment and press coverage to improve perception among key communities. Combat Bots Tournament Grows to Third • Built internal publicity, social media and analytics team to Largest in the World establish performance benchmarks and reporting cadence. Achievements: • Designed and successfully launched sponsorship program. • 30% growth in top line revenue year Event Coordinator (2016) over year in K12 & University business. • Transformed marketing team through • Managed aggressive education technology trade show schedule committed performance management. and lead generation efforts for K12 and university division. • Aligned product development with • Produced company’s most successful annual Autonomous marketing and advertising strategies. Vehicle Competition and combat robot tournament with 500 • Built data-driven culture to increase competitors from across the country. effectiveness of marketing activities. The Global Brain Producer, Freelance (2015) Boulder, CO • Budgeted and scheduled global projects to support the United Local sustainability think tank with Nations post-2015 Sustainable Development Goals, including emphasis on activism. design of activist social network The People + Planet Project. HYFN National Account Executive (2014-2015) Hermosa Beach, CA • Responsible for bringing $1.5M in new business for web/mobile Digital advertising agency with development and digital/social advertising services. core expertise in social media.

The Ebeling Group & Associate Producer (2014) Not Impossible Labs • Managed operations of busy ad agency on behalf of CEO. Venice, CA • Developed and designed all proposals and pitch decks. Advertising agency and social • Represented CEO in sourcing and negotiating all speaking responsibility think tank dedicated engagements. to working with brands to promote • Authored $5M grant application to the Intel Foundation to launch good in the world. Clients included 15 labs in 15 countries over two years, including development of Intel, Sony, HP, Samsung, Jaguar online social media platform and international documentary film. Land Rover. • Designed $2M technology program in partnership with Jaguar Land Rover to launch robotic rehabilitation centers in 10 key Awards: underdeveloped global sites over the course of one year, 2014 Cannes Lions Titanium, Gold, Bronze including engineering & implementation phases. One Show Gold Pencils Telly Silver & Bronze winners • Fielded 200+ press inquiries in three months; produced video and AICP radio interviews for major international news outlets. • Executed book release publicity campaign and publicity tour, social media, and endorsements for CEO. Film 44 Executive Assistant to the SVP Feature Production (2012-2014) Santa Monica, CA • Managed Under Armour sponsorship campaign and branded Writer & Director Peter Berg’s content production of HBO documentary special. film/tv production company with • Implemented marketing and awards campaigns via partnerships Universal Pictures deal. with the NFL, Under Armour and Wounded Warrior Project. • Curated roster of screenwriters and directors for creative support Awards: of Director Peter Berg’s slate of film projects. Academy Award Nominees: • Projects include Lone Survivor (Mark Wahlberg), Wind River Lone Survivor, Wind River Cannes Film Festival Nominee: Wind River (Jeremy Renner), Hell or High Water (Jeff Bridges),Ballers DGA Nominee: Wind River (Dwayne Johnson) and The Leftovers (Justin Theroux). Emmy Nominee: The Leftovers

The Gersh Agency Executive Assistant & Agent Trainee, Feature Literary (2010-2012) Beverly Hills, CA • Managed studio relationships for screenwriter clients, secured Top tier boutique talent agency for financing/talent for film projects, and developed new talent. film, tv, and comedy. • Provided story notes on all client screenplays and reels; collaborated with clients on story development and pitching. Film & Television Credits Will of the Warrior / HBO / Production Assistant Lone Survivor / Universal Pictures / Producer’s Assistant (2014 Academy Award Nominee) 3D / / Post Production Assistant, VFX / Warner Bros. / Assistant to Director Christopher Nolan; VFX Production Assistant (2011 Academy Award Nominee) The Apparition / Warner Bros. / Assistant to Executive Producer Sue Baden-Powell & Director Todd Lincoln Volunteer & Community Boulder International Film Festival (2016) / Event Producer Minds Matter LA (2011-2014) / Mentor The Speakeasy Hollywood Job Board & Newsletter (2011-2015) / Founder Megan Arnold / Boulder, CO / e: [email protected] / p: 847.924.7305