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Business Education Innovation Journal Contents Business Education Innovation Journal VOLUME 10 NUMBER 2 December 2018 Contents Page 3 Introduction 4 Editorial Review Board 6 Journal Information 6 Subscriptions and Cabell’s Listing 7 Evaluating Financial Literacy Student Ambassador Program: A Student-led Approach to Promoting Financial Literacy Guohua Ma, South Carolina State University, Orangeburg, SC, U.S.A. Keli Feng, South Carolina State University, Orangeburg, SC, U.S.A. 12 Using the Profit to Teach Students How to Make a Profit Virginia Cortijo, Stonehill College, Easton, Massachusetts, USA 21 Basic Guidelines for Common Business Statistics Metrics David Weltman, Texas Christian University, Fort Worth, Texas, USA Mark Eakin, University of Texas at Arlington, Arlington, Texas, USA 27 “Are there any Questions?” The Theory of Constraints as Justification for using Student Response Systems in a Required Operations Management Course William G. Vendemia, Youngstown State University – Ohio, USA 31 Embedding Ethics into MBA Marketing Coursework: The Utility of a Trust Approach S. Duane Hansen, Weber State University, Ogden, Utah, USA Skyler King, Weber State University, Ogden, Utah, USA Matthew Mouritsen, Weber State University, Ogden, Utah, USA 41 Business Student Internships: A Pathway to Resolving the Perils of Unpaid Placements Ann Marie Johnson, California State University, San Bernardino, California, USA David L. Baker, California State University, San Bernardino, California, USA 51 Incorporating Digital Marketing in the Marketing Curriculum: An Approach for Small Colleges and Universities Retha A. Price, Mississippi College, Clinton, Mississippi, USA 59 Bridging the Gap: Engaging Business Sophomores to Ensure Information Literacy Competency Heather A. Crozier, Ohio Northern University, Ada, Ohio, USA Harry J. Wilson, Ohio Northern University, Ada, Ohio, USA 68 Recommendations from the Field: Expanding Business Education in the Small School Environment Blakely Fox Fender, Millsaps College – Jackson, MS USA Kimberly Gladden Burke, Millsaps College -- Jackson, MS USA Susan Washburn Taylor, Millsaps College -- Jackson, MS USA 77 5 S Framework: Great Assignments Made Easy Mary McCord, University of Central Missouri – Warrensburg, Missouri USA Lorin Walker, University of Central Missouri – Warrensburg, Missouri USA Larry Michaelsen, University of Central Missouri Emeritus – Warrensburg, Missouri USA 88 Teaching Leadership Through Philanthropy: The Experience of an MBA Course Michael B. Vaughan, Weber State University, Utah, USA Table of Contents Continued on the Next Page Page 94 Building a Professional Development Conference for Students and by Students Amanda L. Wilsker, Georgia Gwinnett College, Georgia, United States of America Nannette P. Napier, Georgia Gwinnett College, Georgia, United States of America 104 Teaching Statistical Computing with Python in a Second Semester Undergraduate Business Statistics Course Justin O. Holman, Colorado State University Pueblo, Colorado, USA 111 Integrating Service-Learning in Business School Curricula Kevin S. Thompson, University of Connecticut – Storrs, Connecticut, USA 116 Introduce Non-GAAP Metrics to Business Students Mark I. Morgan, Mississippi College, MS, USA V. Brooks Poole, Mississippi College, MS, USA Huan Qiu, Louisiana Tech University, LA, USA Christa A. Owen, Mississippi College, MS, USA 128 Student Investment Fund: AACSB and Experiential Learning, Using An Alumni Perspective Ben Carlston, University of the Pacific, California, USA Dara Szyliowicz, University of the Pacific, California, USA Wenjing Ouyang, University of the Pacific, California, USA Chris J. Sablynski, University of the Pacific, California, USA 137 Measuring Student Ethical Behavior at the Micro Level Revisited Earl J. Weiss, California State University, Northridge, CA, USA Paul J. Lazarony, California State University, Northridge, CA, USA Dennis Halcoussis, California State University, Northridge, CA, USA Ronald S. Stone, California State University, Northridge, CA, USA 152 Analysis of the Changes in Undergraduate Business Student Perceptions of Online Courses David J. Wright, Professor of Finance, University of Wisconsin-Parkside USA Kristin Holmberg-Wright, Distinguished Lecturer, University of Wisconsin-Parkside USA 164 Designing and Implementing a Strengths-Based Approach to Student Development James P. Borden, Villanova University - Villanova, Pennsylvania USA 169 Integrating Data Analytics into the Undergraduate Accounting Curriculum Jun Zhan, California State University at Northridge, Northridge, California, USA Young-Won Her, California State University at Northridge, Northridge, California, USA Tao Hu, California State University at Northridge, Northridge, California, USA Chan Du, University of Massachusetts at Dartmouth, Dartmouth, Massachusetts, USA 179 Book Review: How Did I Not See This Coming? Brenda Hayden Sheets, Murray State University-Murray, Kentucky, USA 182 Manuscript Guidelines, Submission and Review Process 184 Manuscript Style Guide and Examples 2 Business Education Innovation Journal Volume 10 Number 2 December 2018 Business Education Innovation Journal www.beijournal.com ISSN 1945-0915 Business Education Innovation Journal is an imprint of Submissions - [email protected] Subscriptions - [email protected] Add or remove from our mailing list - [email protected] Write in “add” or “remove” in the topic line. Webmaster - [email protected] Elm Street Press 350 S 200 E, Suite 301, Salt Lake City UT 84111 Welcome to this issue of the Business Education Innovation Journal. The purpose of this journal is to assemble researched and documented ideas that help drive successful learning and motivate business students to learn. The intention is to draw ideas from across both methods and disciplines and to create a refereed body of knowledge on innovation in business education. As a result, the primary audience includes business education faculty, curriculum directors, and practitioners who are dedicated to providing effective and exciting education. We invite you to read about innovations published and apply in your classroom. We also encourage you to develop your original creative ideas, prepare an article, and submit for review. This particular issue includes a number of interesting classroom innovations in diverse areas. Peter J. Billington Editor Content Verification: The ideas presented in the journal articles are not tested nor verified for accuracy, quality, or value. The opinions and claims expressed in the articles are those of the authors and do not represent a position or opinion of the editor or staff of the Business Education Innovation Journal. No responsibility is assumed by the Editor or Publisher for any injury and/or damage to persons or property as a matter of product liability, negligence or otherwise, or from any use or operation of any methods, products, instructions or ideas contained in the material in this journal. Copyright © 2018, by Elm Street Press. Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and full citation on the first page. Copyright for components of this work owned by others than Elm Street Press must be honored. Abstracting with credit is permitted. To copy otherwise, to republish, to post on servers for commercial use, or to redistribute to lists requires prior specific permission and/or fee. Request permission to publish from: Editor, BEI Journal, 350 S 200 E, Suite 301, Salt Lake City, UT 84111 Attn: Reprints, or via e-mail to [email protected] Permission is not required for posting of your publication in university library depositories, and other posting websites, such as Researchgate.net and the Management Research Network of ssrn.com. The wider the distribution, the better for all of us. Elm Street Press All Rights Reserved © 2018 www.beijournal.com 3 Business Education Innovation Journal Editor Peter J. Billington, Ph.D. Professor Emeritus, Colorado State University – Pueblo, CO [email protected] Editorial Review Board Rigoberto Delgado C. Joanna Lee University of Texas School of Public Health, Houston,TX California State University, East Bay S. Duane Hansen Kenneth H. Sutrick Weber State University, Ogden, UT Murray State University, Murray, KY Kristin Holmberg-Wright Heather Weller University of Wisconsin-Parkside North Park University, Chicago Illinois Jose Castillo Ramanjeet Singh The University of Arkansas at Pine Bluff Amity University, Noida, India Barry H. Williams Jamie Slate King’s College, PA Catawba College, Salisbury, NC Michael J. Fekula Alice Valerio University of South Carolina Aiken De La Salle University-Dasmarinas, Philippines Lynn A. Fish Stuart H. Warnock Canisius College, Buffalo, NY Metropolitan State University of Denver, Denver, CO Kelly Flores Marsha Weber City University of Seattle, WA Minnesota State University Moorhead, Moorhead, MN Lifang Wu Ed Wertheim Xavier University, Cincinnati, OH Northeastern University, Boston MA George G. Kelley Kevin Duncan University of Phoenix Colorado State University – Pueblo, CO Lori A. Coakley James P. Borden Bryant University – RI Villanova University, Villanova, PA Jennifer Edmonds Sue Margaret Norton Wilkes University, Wilkes-Barre, PA University of Wisconsin – Parkside, WI Craig Donovan Kirsten Ely Kean University, Union NJ Sonoma State University, Rohnert Park, CA Mouhamadou Sow Aamer Sheikh City University
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