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Season Review 2015/16

Season Review 15/16 1 4 6 8 14 16 Welcome Year in Timeline Dream Day Case Study Numbers

18 20 24 26 28 for Christmas at ’s Equality Unicef the Theatre of Super 8 Partnerships Enterprise Dreams Challenge Challenge 30 32 34 38 40 Kingfisher #SchoolsUnited Pitch Day Case Study Fundraising Partnership

42 44 Charitable Thank You Giving

2 Season Review 15/16 Season Review 15/16 3 Welcome

2015/16 was another ground-breaking year for United Foundation and I couldn’t be more proud of the work carried out to ensure the world’s largest football club continues to have an important presence across local communities.

My role as chairman allows me to witness first-hand the incredible effort, dedication and enthusiasm held by Foundation staff. Their commitment to young people is unwavering and it is fascinating to observe the impact made on the lives of our future generations.

I’ve also been very pleased to oversee the continued growth of the organisation. The vision set when I took the position of chair in 2014 was to double the number of partner schools and to grow the provision of free community football sessions through our Street Reds project. As a result of this accelerated growth we now engage with over 20,700 participants with a presence in communities every single weeknight.

There have been a number of notable highlights throughout the year including the first overseas legends match in Stockholm, which saw Manchester United veterans take on their Liverpool counterparts. The ongoing commitment to charity partner Unicef resulted in another record-breaking gala dinner, and principal partner Aon has continued to lend its support to a number of high profile activations and events over the course of the season.

The Foundation was central to a number of global awareness campaigns, including the club’s annual Christmas campaign, the Juan Mata Super 8 Challenge, and the fantastic Schools United and Dream Day events, which were supported and endorsed by each member of the first-team squad.

I have also had the esteemed pleasure this year of being involved with the Foundation’s Premier League Enterprise project. It has been wonderful to follow the pupils’ journey from The Swinton High School; the quality of their business idea really stood out from their first presentation. They are a very smart group of young people who have faithfully represented Manchester United. In every endeavour that we undertake as a football club we try to succeed, and their spirit and determination saw the group crowned the 2016 Premier League Enterprise champions.

Despite all the positive outcomes over the last 12 months there is still a great deal of work to be done. 2016/17 looks set to be another exciting phase of the Foundation’s journey, with a focus on spreading our development of young people across the globe.

Richard Arnold Group managing director, Manchester United

4 Season Review 15/16 Season Review 15/16 5 Year in Numbers

20,747 907 3.4m 64 1,700 2,941 Total participants across Something to Chew Followers on social media Players in Girls’ Regional Santas running Hours of volunteering all schools and projects On participants Talent Club

42% £315,000 2,573 3,580 88 3,889 Female participants Raised from match day lottery Street Reds participants Children under 12 reached Participants played on the Move With Manchester United by partner schools pitch participants

46 84 321 1,870 1,578 58% Volunteers Disability footballers Qualifications Signed items donated for Girls-only development Male participants fundraising purposes participants

6 Season Review 15/16 Season Review 15/16 7 Timeline

August September October November December January

United players deliver Christmas launches a new school Youth engagement workshops launch at Street Reds projects gifts to young patients at local Foundation volunteers enjoy a Manchester United players make partnership with the Albion children’s hospitals summer of coaching in America dreams come true for young fans Academy in Salford with Challenger Sport with life-limiting illnesses during one of our biannual Dream Days

Juan Mata launches his Super 8 Challenge with Foundation participants...

Chris Smalling volunteers at Barclays Premier League Street Reds Partner school pupils take to the Works participants take part pitch at Champions League fixtures in an exchange with young people from Newcastle FC to present the flag Legends travel to Stockholm to take United for Unicef 16th annual gala and Tottenham Hotspurs on Liverpool in a charity match to dinner raises a record amount for raise funds for community projects children in Bangladesh

...before bringing the spirit of The Three Kings to Kingfisher Community Special School Manchester United legend Denis Irwin kicks off a record-breaking Santa Run

8 Season Review 15/16 Season Review 15/16 9 Timeline

February March April May June

#SchoolsUnited: Manchester United players surprise Female participants celebrate the The first Unite Online conference 200 participants from Foundation Kick It Out campaign by taking is held at Old Trafford to educate Swinton High School pupils emerge projects and schools penalties on the pitch young people about staying victorious at the national Premier safe online League Enterprise Challenge Final

Paddy McNair shares his favourite Participant-led campaign books for World Book Day and #UnitedandMe is launched the Premier League Reading across social media Stars initiative Sir Bobby and Lady Norma Charlton launch latest partner schools in Blackley and Moss Side The latest Street Reds project Street Reds is launched in Fallowfield in participant partnership with Manchester becomes United’s latest rising star University

Foundation volunteer Thriston Brady is honoured at the national Torch Trophy Trust Awards Young people take to the Old Trafford turf for the end of season pitch day

Luke Shaw helps local students U17 girls make history as they finish Show Racism the Red Card runners-up in FA Youth Cup Final

10 Season Review 15/16 Season Review 15/16 11 “Being a ball assistant has really helped with my confidence; working with Manchester United Foundation has given me a huge boost to follow my dreams. — Zainab, Manchester United ball assistant DPS Photo ”

12 Season Review 15/16 Season Review 15/16 13 Dream Day

The Foundation hosts Dream Days twice a season, giving fans with life-limiting and serious illnesses the chance to meet their football heroes. September Organised in association with ‘wish’ charities, the days are a dream-come-true for fans, many of whom deal with intense pain and discomfort on a day-to-day basis. For some, When walked through the chance to meet the players is a truly uplifting experience at a time when they need it the most. “ that door I was shaking because I know This season Dreams Days were held at the Aon Training Complex in September 2015 and March 2016. Fans are invited with a guest to watch the first-team train, before meeting the players who spend time posing for photographs and signing autographs. it means everything to Lewis to have this opportunity. Today will have given Lewis Wayne Rooney @WayneRooney

Always a great time at a massive boost; meeting Wayne Rooney @MU_Foundation Dream Day. Special memories made for has given him a focus on football. He everyone #MUDreamDay watches every game, every team and he’s even started playing power-chair football @BlindDaley – he wants to follow in his hero’s steps I am grateful and happy that we can give these children a dream day #MUFC #MUDreamDay and play for . Genuinely one of the perks of the job, so rewarding #MUdreamday — Claire Robinson, Lewis’s mum ”

14 Season Review 15/16 Season Review 15/16 15 Case Study

Kamarl Nelson Kamarl is a student at Stretford High School and has been participating with the Foundation since year 7 through various programmes delivered in his school. Kamarl, 15, was identified by his teachers as a pupil who may benefit from mentoring by a Foundation coach. He lacked motivation and interpersonal skills but through opportunities offered by the Foundation has improved immensely and is looking forward to the future. “I first became aware of the Foundation through Street Reds after school, then the coaches started taking over some of our PE lessons,” says Kamarl. “I’m not even a United fan but straight away I understood it’s a really good opportunity because it’s such a big club and the coaches are really good. “My behaviour in class didn’t used to be great and even “I feel really honoured to represent on the football pitch I used to get frustrated but working Manchester United Foundation; it with the coaches has helped me to understand that not has helped me not just progress everyone is the same and people might progress slower as a player but as a person. than others. “Programmes like Enterprise and Leadership have really helped with my confidence and public speaking. I’ve started to lead sessions at lunchtimes for my classmates and younger children. It feels good that I have respect ” from my peers and that they appreciate me as a footballer. It’s helped me learn to respect others too. “Through the Foundation I’ve had so many opportunities. I’ve travelled to with Street Reds and even to Germany where I was the youngest person selected. That was a real honour; to think that my coaches see something in me just makes me want to work harder so that in the future I can be that lead player, the one that the coaches can rely on. “Last year I got the chance to meet Wayne Rooney and Paddy McNair when they came to my school; I led a presentation and Rooney told me I spoke confidently. He told me that being able to speak in front of people can help in the future and how it helps him as captain. “I feel really honoured to represent Manchester United Foundation; it has helped me not just progress as a player but as a person. I feel really lucky because some people don’t get the chance to do stuff like I have.”

16 Season Review 15/16 Season Review 15/16 17 United for Unicef

November

Following last season’s 15-year milestone anniversary, the United for Unicef partnership continues to strengthen as the club has exceeded its £1 million fundraising target over the past three years. The partnership remains the longest running relationship between a sporting organisation and a global children’s organisation and prepares to renew for a further three years as of the 2016/17 season. Over the last 16 years, United for Unicef has raised over £4 million, helping to change the lives of millions of vulnerable children worldwide. Funds raised during the 2015/16 season have been dedicated to saving children’s lives in Bangladesh. In this disaster-prone country, a child dies from drowning every 29 minutes - that’s 50 children per day, 18,000 per year, making it the leading cause of death amongst young children. Using money raised by Manchester United, young people from the community will be trained to become swimming teachers. They will work in their communities to raise awareness of the importance of safe swimming and will be trained in basic survival and first aid. These skills are vital to be able to save children from drowning. Each year Manchester United hosts the United for Unicef Gala Dinner, attended by the first-team players and management staff. This season’s 16th annual event raised a record-breaking £230,000 for Unicef.

18 Season Review 15/16 Season Review 15/16 19 Christmas at the Theatre of Dreams

Manchester United Foundation teamed up with the club and players to give young people from our projects a Christmas they will never forget. “I’m so happy to have met my lifelong hero; December I was speechless. I didn’t have a single clue what was going to happen; it’s been Christmas card Deserving participants, including James from Middleton Technology School, were treated the best day of my life, that’s all I can say. Manchester United invited as part of Manchester United’s Christmas campaign. James, who suffers from Asperger’s —James, 15 children from Foundation Syndrome, was nominated for a festive surprise by the Foundation coaches who work in partner primary schools to take his school. Earlier in the season James was awarded tickets to a Manchester United match part in a photo shoot for the but returned them to school, explaining he couldn’t go as he needed to look after club’s official Christmas card. his sick mother. The 20 children from Moorfield ” James was invited to the Aon Training Complex for what he thought was an interview Primary and Saint Joseph the Worker RC Primary in Irlam, and about his involvement with the Foundation, so couldn’t believe his eyes when his hero, Forest Gate Primary School in Wayne Rooney, stepped out from behind a screen and presented him with a signed Partington, helped to construct shirt and VIP tickets to an upcoming match. a huge Christmas tree out of footballs and received a big surprise when the full United Keeley, who plays for the Girls’ Regional Talent Club, also believed she was visiting the first-team squad arrived to join training ground to be interviewed so was overwhelmed when and the photo at the last minute. interrupted to present her with a signed shirt and invite her to watch The 1,000 balls used for the a first-team training session. tree were then donated to Foundation schools and projects “It’s a huge inspiration for Keeley to meet the players and she across Greater Manchester. deserves it so much. It’s difficult to put into words but that moment will just live with her forever.” Emma Fletcher, Girls’ Regional Talent Club manager

It was one of the best days of Brothers, Kyle and Reece, received a shock when Foundation coaches and Fred the Red “ my life, because I got to walk turned up at their front door one Saturday morning bearing Christmas gifts. The boys unwrapped a full United kit each and an iPad showing a message from onto the pitch at Old Trafford inviting them to watch the West Ham game that day at Old Trafford and to take penalties and score five penalties. I had at half time. Kyle and Reece, aged nine and 11, were nominated for their dedication to such a brilliant day, one of the the Street Reds project in Partington. best ever. — Reece, 11 ”

20 Season Review 15/16 Season Review 15/16 21 Juan Mata’s Super 8 Challenge

In January, we launched a YouTube campaign with first-team star Juan Mata. The first collaboration of its kind, the Super 8 Challenge saw the release a series of football challenges over eight weeks on our YouTube channel. January

I’ve been very impressed — some of Street Reds “ Street Reds uses the power the participants showed real quality of football to give young people the chance to pursue their interest in playing, leading and and skills and it was a pleasure to coaching the game. We offer free sessions and alternative activities for young people aged share the challenges and welcome 8-18, with the opportunity to learn new skills and gain qualifications in a supportive them to the Aon Training Complex. and positive environment.

— Juan Mata

Each episode showcased young people with Juan followed by a final skill challenge, from various projects attempting to emulate where 16-year-old Prince emerged victorious. the skills demonstrated by Mata, with the The young footballer who attends Street ” hope of joining the Spaniard at the Super 8 Reds in Stretford successfully scored a series finals in March. of free-kicks in the double goal challenge and was rewarded with a signed shirt, The campaign saw participants from Ability which included a personal message of Counts, Street Reds, Volunteer Ninety congratulations from Mata. Nine, Girls’ Regional Talent Club and partner schools take on challenges such The Super 8 Challenge aimed to raise as blindfolded penalties, rolling tyres and awareness of the Foundation’s work across keepy-uppies, before the eight victorious Greater Manchester. It is part of an ongoing contestants faced the biggest challenge yet commitment by the United player who with Juan himself. is renowned for his charitable work with the Foundation. The final took place at the Aon Training Complex and consisted of one-on-one drills

22 Season Review 15/16 Season Review 15/16 23 “I hope that the kids I work with might look at me and think, ‘Shaun’s got a disability, and Shaun’s coaching now’, and have the self-belief that they could do something too. — Shaun, Ability Counts volunteer ”

24 Season Review 15/16 Season Review 15/16 25 Equality Partnerships

Manchester United and the Foundation are committed to promoting equality across the club and our community projects and are proud “I’ve seen a friend receive racial abuse; it’s not a nice thing to support organisations such as Kick It Out and Show Racism the at all so it’s been good for me to talk about that today. February Red Card. I hope I’ve been able to give some of the pupils a boost of confidence and made them feel better about themselves. Kick It Out — Throughout the season we dedicate The girls’ development programme is themed matches to show our support for delivered for free and in partnership with the anti-discrimination, during which the players Premier League, with a focus on engaging ” and staff sport branded t-shirts and badges, multi-ethnic young women aged 14+ in a banner is paraded around the pitch and sports, building confidence and improving messages of support are displayed on the their health and well-being. pitch-side LED boards and in the match Six girls from the sessions at Levenshulme day programme. High School were invited to the dedicated This season we focused our support for Kick Kick It Out match at Old Trafford on 2nd It Out around the Foundation’s provision February where they took penalties on for young girls who are from black, Asian the pitch at half-time as a reward for their or ethnic minority backgrounds. commitment to the project.

Show Racism the Red Card

Pupils from Foundation partner high schools and took part in a Q&A session, speaking were invited to the Aon Training Complex to about his experiences of bullying and racism take part in an anti-discrimination workshop, through his football career and giving during which they were educated about advice to the pupils. issues regarding racism, homophobia Kick“ It Out is a really good initiative to Ravarhn, a pupil at Stretford High School, and bullying. bring together diversities and show that said, “It’s really important to learn about Show Racism the Red Card is an racism and different types of abuse and football is the type of sport that doesn’t educational charity, which uses the high how it can affect different people. Luke need any discrimination involved.” profile of footballers to convey positive gave us really good advice about how to — Habiba, Levenshulme High School pupil anti-discrimination messages to young support someone and be there for friends people. Luke Shaw joined the workshop who might be being bullied.” ”

26 Season Review 15/16 Season Review 15/16 27 Premier League Enterprise Challenge

The Enterprise Academy provides young people with an insight into what it takes for Manchester United to be as successful off the pitch as they are on it. The programme looks at the club as a business and teaches students the skills to become successful themselves. March The experience has really boosted my “ Partner schools confidence and I’m starting to think Manchester United Foundation currently works with 18 partner schools across Greater about jobs I could do in the future. It’s Manchester. Full time coaches are based at the schools to work with the students and overwhelming; we are all so proud of within the local community to build lasting relationships and provide opportunities for young each other and to have the backing of people. Provision within the partner schools also links to other so many people and Manchester United Foundation projects such as Street Reds, Enterprise and girls’ development in order to take Foundation has just been brilliant. Manchester United to the heart of communities. — Lucy, 14, Premier League Enterprise winner The annual Premier League Enterprise Darmian, and Bastian Schweinsteiger Challenge allows students the opportunity Bastian Schweinsteiger. @BSchweinsteiger to exercise their business acumen and The Swinton High pupils emerged @ManUtd @theswintonhigh compete against students from all areas. victorious at the national finals in London, @MU_Foundation - I really like This season, pupils from The Swinton High following a presentation to a judging your idea of “Transfer Foods”. School became the first Manchester United panel including former England defender Good Luck. team to ever win the Enterprise Challenge Graeme Le Saux and Sport Relief ” with their innovative idea ‘Transfer Foods’. ambassador Theo Paphitis. The team saw The campaign involved unique food dishes off 29 other Premier League and Football being created in honour of the club’s new League clubs in the national competition, players and was endorsed by Manchester which tasked pupils with developing ideas United Group Managing Director Richard to encourage fans to spend more time at Arnold and international signings Matteo stadiums on a match day.

28 Season Review 15/16 Season Review 15/16 29 Kingfisher Partnership “Today was a good opportunity for us This season the Foundation was delighted to launch the first Kingfisher is the only primary to do something nice for kids who school partnership of its kind with Kingfisher Community school in Oldham for children with complex and severe learning are having problems in their lives in Special School. Not only is Kingfisher our first official needs. The Foundation’s disability different ways, whether it’s physical primary school partner but the relationship also allows the officer works full time in the school development of our disability provision. to develop children’s physical and or mentally, so I came here to deliver well-being skills, whilst promoting toys for the kids and it was great to In the New Year, the school received two high profile visitsas part of the healthy, active lives. We also work official partnership launch. United midfielder Juan Mata surprised the pupils with the school to improve see their smiling faces. with presents on 6th January in celebration of the Spanish national holiday, extra-curricular provision to increase — Juan Mata Los Tres Reyes Magos, which means The Three Kings. pupil mobility and the enjoyment of physical activity, including The school welcomed Mata with a Spanish-themed assembly to honour the the development of the school’s important day in his country’s tradition and students were thrilled to receive football team. gifts from the footballer. ” “It’s just a fantastic experience for the kids; some of Ability Counts them have a lot to deal with and we go to every effort to The partnership with Kingfisher make sure we have the best facilities. To have people visit Community Special School leads on from the Foundation’s successful and have supporters like Juan makes all the difference disability provision through the for us.” – Anne Redmond, headteacher Ability Counts programme. Ability Counts offers people of all A few weeks later Kingfisher was visited by Manchester United legend Sir abilities the opportunity to play or and his wife Lady Norma. The couple were greeted with coach with Manchester United, a special assembly honouring Sir Bobby’s achievements, before celebrating and has grown into one of the the work taking place within the school and unveiling a plaque to largest disability programmes in commemorate the partnership with the Foundation. the Premier League. With provision for players aged eight upwards, Nicola Found, principle lead practitioner for creative learning at Kingfisher, teams focus on sensory, physical said, “Today has been really important for the children and the staff as well and neurological impairments and to showcase the wonderful work that goes on and the level of learning the sign communicators are present children engage in. To have Sir Bobby at the school is really special; he’s a at all sessions. real legend and an inspiration and I think that resonates with our children.”

30 Season Review 15/16 Season Review 15/16 31 #SchoolsUnited

The second annual #SchoolsUnited event took place in April, during which the full Manchester United first-team joined Foundation participants at an event to celebrate our work in April the local community.

Move With Manchester United ‘Move With’ is a physical literacy programme delivered to primary school pupils for 10 weeks during each academic term. The objective is to improve children’s agility, balance and coordination with a focus on pupils becoming confident and competent movers. “We know how big this club is globally but you can’t forget your roots and the local schools because these Something to Chew On are the ones who are future fans. Something to Chew On is a — 10 week programme that uses Manchester United to educate youngsters about being healthy ” in order to tackle rising obesity rates. The programme covers “It was overwhelming; it’s been my biggest dream to meet football, fitness and nutrition the players and it’s come true.” – Danielle, Irlam and Cadishead College and teaches children about the importance of eating healthily Young people from our partner schools Teams from each of our partner high and leading a balanced lifestyle. and projects were invited to the club’s Aon schools were paired with a player Wayne Rooney Training Complex for what they believed to take part in a football tournament, to be an activity afternoon with Foundation whilst the rest of the squad Great to meet local pupils at coaches, when to their surprise they were participated in alternative activities Manchester United Foundation joined by their footballing heroes. showcasing the Foundation’s core event today and answer their delivery programmes, such as questions #SchoolsUnited Captain Wayne Rooney led his teammates leadership, physical literacy and as they greeted the pupils before joining healthy eating workshops. each project on display in the training ground’s Academy arena.

32 Season Review 15/16 Season Review 15/16 33 End of Season Pitch Day

In May, we hosted our second annual pitch day at the Theatre of Dreams, giving young people from Foundation partner schools and projects the opportunity to step onto the hallowed turf to take part in a series of competitive fixtures. May

Girls’ Regional Talent Club At Manchester United we provide opportunities for girls to play football at the highest level, with the aim of developing international players. Players who are selected for the club receive intensive training and support, along with the chance to compete against other clubs from across the North West.

Manchester United Foundation Volunteer Ninety Nine @MU_Foundation “My dad doesn’t always have a chance to watch me play football Aimed at 16-25 year-olds who are interested in pursuing a Amazing to see participants from our projects but today he took the time off work and came to watch, which I career in sport, Volunteer going head-to-head at the Theatre of Dreams appreciated a lot.”– Ratil, Street Reds Development Squad Ninety Nine is inspired by the earlier this morning. 1999 Treble and designed to A highlight of the event involved “It was a great experience; so surreal,” provide training, nationally Manchester United’s under 17s girls’ said Noor, a Foundation volunteer. “It’s recognised qualifications and team who played against the Street Reds a beautiful stadium and there were some work experience, never to be Development Squad made up of talented exceptional performances; I’d love to be forgotten. Every hour counts as participants are encouraged young footballers from community chosen to take part again.” to achieve milestones of 33, 66 projects across Greater Manchester. Community cohesion coach Thomas and 99 hours of volunteering, Pupils from the Foundation’s partner Oldbury said, “For these young people to emulate the success of their high schools also competed. to get the opportunity to play at Old Treble winning heroes.

Young people from our Volunteer Ninety Trafford is the stuff of dreams. It was a fantastic feeling for us as coaches to Nine programme were selected to see the delight on their faces and every officiate the games and impressed with single player made the most of their their quick thinking and decision making. time on the pitch.”

34 Season Review 15/16 Season Review 15/16 35 “The Foundation has changed my life. If it wasn’t for the coaches I don’t know what I’d be doing; I wouldn’t be here right now, and I’m so grateful. — Mel, Volunteer Ninety Nine participant ”

36 Season Review 15/16 Season Review 15/16 37 Case Study

Jack Rattigan A hardworking and valued student at Middleton Technology “I have ambitions to become School, 16-year-old Jack has often struggled in social situations. a footballer and the support and Over the last 12 months Jack has embraced some of the fantastic opportunities I am getting at the opportunities on offer through his school’s partnership with the Foundation moment are giving me a great and has discovered a new-found confidence. His love of football and involvement in the Street Reds Development Squad has also enabled him chance to achieve this goal. to develop leadership skills and integrate with groups of new people. The impact of the Foundation on Jack is such that he now feels confident enough to overcome challenges without any worries or fear. He entered ” his GCSEs with confidence and is now looking to enter higher education, engage with new challenges and achieve his goal of working in sport in the future. “I am so happy to be involved in the different Manchester United Foundation projects.”

Nick Pearce, the Foundation coach based in Jack’s school, says, “Jack is a wonderful young man who loves Manchester United and has offered commitment and professionalism across all of his sessions. If anybody deserves the opportunities and rewards that the Foundation offers, Jack does.”

Street Reds Development Squad

The development squad brings together talented young footballers from across our weekly Street Reds sessions. The aim of the squad is to provide additional training sessions alongside competitive fixtures and tournaments. These opportunities are not always available to the young people we work with but the squad helps to address this need whilst also providing a structured football programme. Aside from the sporting benefits, the squad also develops young community leaders who will often transcend Street Reds sessions despite the geographical barriers between them.

38 Season Review 15/16 Season Review 15/16 39 Fundraising

We continue to benefit each season from the successful match day Legends in Stockholm Aon lottery, fundraising events and our partnership with club sponsor Aon. Following the success of the home and away legends In 2013 the Foundation announced club sponsor Aon as its matches, which have raised over £1.7 million for the principal partner. Aon pledged £3 million to the Foundation Golf Day Foundation since 2012, an overseas campaign was piloted over the next eight years, the largest sum received since in Stockholm in September 2015. United legends emerged the Foundation’s inception in 2007. Three years into the Our annual charity golf day took place in July 2015 and raised nearly £25,000. The event victorious with a 4-2 win against longstanding rivals partnership the Foundation has benefitted from £780,000, offers fans the chance to play a round of golf with their footballing heroes by teaming up Liverpool at the Friends Arena, with proceeds being split enabling the development of community programmes with a Manchester United player or legend. Former manager Sir returned between both clubs’ charitable foundations. and recruitment. The relationship has also led to increased for this season’s event and was joined by United greats such as , Denis Irwin, brand awareness for both organisations and opportunities Ryan Giggs and Wayne Rooney. for joint ventures such as the Foundation choir being invited to perform at the Aon partner conference and our Girls’ Regional Talent Club linking up with the Irish Rugby Women’s team.

Quinton Fortune @QuintonFortune Match day lottery @MU_Foundation annual golf day yesterday, Each match day the Foundation gives fans in the hospitality which raised over £20,000 for projects across areas of Old Trafford the chance to enter a draw to win a Manchester @ManUtd signed shirt or football. The lottery continues to form the basis of our fundraising revenue, this year accumulating over £315,000.

40 Season Review 15/16 Season Review 15/16 41 Charitable Giving Signed items and tickets Charity work has always been an intrinsic element of life at Manchester United. The Foundation manages all charitable requests for signed The Foundation is committed to supporting local initiatives and providing items for fundraising purposes. We donate signed shirts, opportunities for our partners and those in need. We also fulfil requests from footballs, pennants and photographs to external charities charities, schools and grassroot sporting clubs for signed items and match tickets. and organisations for their own fundraising and events. Throughout the 2015/16 season over 1,870 items were donated raising over £330,000. We also donate match tickets to our partner schools and Timperley and District Junior projects, as well as to deserving fans in need of support at Football League a difficult time. In its second year our partnership with Timperley and District Junior Football League has gone from strength to strength. The partnership has continued to develop the fortunes of players at grassroots level, providing coaching sessions for many of the 6,500 young players and volunteers involved in the league each week. The Foundation has helped to facilitate the delivery of FA Level 1 football qualifications and goalkeeping sessions to young players, whilst also providing the league with branding support for their end of season cup finals.

South Manchester Girls Football League 2016 saw our investment in grassroots girls’ football expand into local communities across South Manchester. By entering into a partnership with South Manchester Girls Football League the Foundation has been able to offer coaching opportunities and pathways to approximately 1,000 girls. The partnership has also allowed the Foundation to deliver a series of workshops and training sessions aimed at young female goalkeepers. Not only did the workshops help improve the skills and confidence of participants but also provided a valuable opportunity for our Girls’ Regional Talent Club goalkeepers to share their knowledge and experience of playing for Manchester United.

42 Season Review 15/16 Season Review 15/16 43 Thank You

Thank you for taking the time to read our Season Review. With special thanks to I hope the work we do has inspired you as much as it does me the Manchester United on a daily basis. Foundation board of trustees: As much as reading the report gives great joy in learning about what the Foundation has achieved, it is also a time to reflect. Richard Arnold Regrettably we have to say goodbye and offer a huge thanks to trustees Lord Chairman Herman Ouseley, chairman of Kick It Out, and Manchester United legend Denis Group managing director, Irwin, who after eight years have decided to step down from their positions on Manchester United the Foundation board. We have some wonderful memories over the years and Philip Townsend thankfully both have promised to lend their ongoing support should it be Deputy chairman required in the future. Director of communications, The trustee body endeavours to now take a more hands-on approach and offers Manchester United considerable governance, guidance and support in all that the Foundation does. Michael Edelson As CEO I am so fortunate and have immense gratitude to my colleagues who Non-executive director, consistently go above and beyond in all they do. Their passion, energy, expertise Manchester United and compassion make the Foundation team a great organisation, of which I am proud to be a part. Eamonn Holmes Broadcaster Finally, a huge thank you to all the young people we work with. It is magically rewarding to see how those that embrace the work we do develop and grow Ginny Buckley into outstanding human beings. It is a real privilege to be a part of that process. Broadcaster Together we can achieve so much. David Maples Partner, Brabners Solicitors

Tom Bloxham Group chairman & co-founder, John Shiels Urban Splash Chief executive officer, Manchester United Foundation

Tarun Kapur CBE Executive headteacher

John Arnold Chairman and chief executive, Northern & Universal Ltd

44 Season Review 15/16 Season Review 15/16 45 Acknowledgements

Key partners

Partner schools

Academy for Boys

Also thanks to:

46 Season Review 15/16 Season Review 15/16 47 Manchester United Foundation is a registered charity no. 1118310.

26 Sir Way, Old Trafford, Manchester, M16 0RA mufoundation.org 0161 868 8600 [email protected]