Enviromatic Corporation of America Is Celebrating 50 Years of Service
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MAY 2021 THE FOODSERVICE INDUSTRY AUTHORITY VOLUME 26 Enviromatic Corporation of America is celebrating 50 years of service The Hood And Duct Cleaning Experts “Since 1971” Bloomington, MN - Enviromatic not programs their staff created and per- In addition to these initiatives, only sets the highest quality industry fected over the past 50 years. they continue to break new ground in standards but they have continuously the kitchen grease exhaust field with Appetizers been a leading innovator in kitchen ex- The Enviromatic innovative the development of the ViroGuard® haust cleaning. These innovations have programs include: UL listed Rooftop Grease Retention developed into many of the current u Roto-Steamcleaning™ and System for exhaust fans, their Wooster industry standard methods, and Powerwashing method of cleaning Virochem Chemical Division, and Products u Envirospection® Nationwide their Blower Balancing and Repair celebrates Inspection Program - which incorpo- kitchen exhaust system service and rates our innovative & groundbreaking parts division. 100 years 4 completed job picture programs. This is “We don’t just say it’s clean, we similar to the one used by our clean- prove it!” stated Don Pfleiderer - CECS, The Toasted ing division. CESI President. “Viro proudly does not Yolk announces u Enviroleaktest program for limit ourselves to just these areas and water leak testing grease exhaust continue to look for and find ways to major southern vent ductwork is another example improve our services, and fire preven- expansion 8 of our commitment to setting their tion in the market itself.” quality standards. Services Include: ® Cleaning. Cleaning kitchen hoods WinCup’s phade and grease vent exhaust systems straw receives ViroGuard. Providing parts, in- innovation award cluding ViroGuard -- our rooftop 11 grease containment solution Pollution Control Units (PCU) Entrées and hoods service and parts. Complete cleaning, parts, and ser- Advertisers Directory ................2 vice of almost all makes of PCU's including: Electronic Precipitators, Appell Pie ..................................2 Filters Bank PCU's, Ultraviolet Classified Ads ..........................14 Enviromatic Hoods, Waterwash hoods, High Corporation of America What’s Going On ........................3 recently celebrated a 50th Anniversary See ENVIROMATIC page 10 Nathan’s Famous & Ghost Kitchen Brands sign deal for 100 non-traditional locations Jericho, NY - Nathan’s Famous, Inc., the American tradition serving New York favorites for more than 100 years, has announced its partnership with Ghost Kitchen Brands (GKB). The part- nership with Nathan’s Famous and Wings of New York, Nathan’s recently launched virtual kitchen brand, will help Nathan’s continue to bring their new menu to consumers across US and Canada with 60 non-traditional loca- tions to the U.S. and 40 to Canada by the end of 2021. Many of these new kitch- ens will live inside Walmart stores offer- ing some seating, and all locations in- cluded in the deal will offer carry-out and third-party delivery. Nathan’s Famous, Inc., the American tradition serving New York favorites for more than “We’re excited to continue our ex- 100 years, has announced its partnership with Ghost Kitchen Brands (GKB). Photo courtesy of: Christy Olliff (Trevelino Keller) pansion across the US and Canada, and this partnership with Ghost Kitchen Nathan’s Famous new menu as well as Kottas, Founder and CEO of Ghost Brands grows our footprint even more,” their recently launched Wings of New Kitchen Brands. “As we continue to Coming this September states James Walker, Senior Vice York virtual kitchen concept in their grow and reinvent the restaurant in- President, Restaurants. “We look for- kitchens, with plans to grow up to 150 dustry with our unique restaurant con- Advertise in ward to beginning this journey with new locations by next year. cept, we take pride in helping iconic GKB in their current kitchens and cities, “We are thrilled to partner with brands scale to reach and serve more Our Show Issue! with hopes of continued expansion over Nathan’s Famous, an iconic brand syn- customers, allowing customizations See ad on page 7 for full details… the coming years.” onymous with American tradition and and combinations with other brands, Ghost Kitchen Brands will be selling the flavor of New York,” said George See NATHAN’S page 10 Appell Pie People are so damn smart Howard Appell u Today’s Restaurant Publisher In the pandemic months beginning around the world without the expense in March of 2020 people from all over and time of travel. the world have had their lives turned I recently was in a Zoom Networking upside down and sideways too. Some call and speaker was critiquing our “1 have endured the loss of a parent, minute elevator pitch” The speaker friend or relative yet the will to live car- asked us to pivot from the normal ries us forward. The will to survive in name, telephone number and descrip- business and life itself is extremely tion, which is fine but we were asked to strong and creates achievements never add a short story about one of our suc- thought of before. cesses. I thought about it and I remem- The year 2021 has shown us that if bered a situation when one of our we collectively set out to solve a prob- steady advertisers called me and yelled lem we can do it in this country. into the phone. “Don’t ever ask me if I The word pivot has been used a lot want to renew my ad, I just made a sale by business people when asked, what in Miami of over one hundred thousand is the one thing you had to do to sur- dollars, just run the **@#%** thing” As I vive these tumultuous times? Pivot in regained my composure I shared his business is defined as fundamentally success with a feeling of pride to know changing the direction of a busi- that we helped him get the sale. ness when you realize the current Upon further thought I realized that products or services aren't meeting my successes have always involved piv- the needs of the market. The main ots. Most of the pivots were caused by goal of a pivot is to help a company outside circumstances, but change was improve revenue or survive in the required to maintain my business and market, but the way you piv- sometimes personal life. We pivoted in ot your business can make all the dif- 2001 when terrorism took center stage. ference. (Google Search) In 2008 during the financial crisis and business almost took a knockout punch we pivoted in 2009 and redesigned the look of the newspaper and our website. In 2018 after twenty two years of pub- Upon further lishing in print we pivoted again to an thought I realized all-digital format and redesigning our website yet again. We added Email mar- that my successes keting, Restaurant Leads Reports and have always Networking meetings. In 2020 we along with the rest of the world, pivoted again involved pivots. to Zoom Networking meetings and added a second weekly meeting. Each u time we pivoted we got better. Imagine the pivots yet to come by Need Cash Working remotely has changed the companies like Tesla, Amazon, and oth- way we will be doing business well into er technology companies and yes, even the foreseeable future. Zoom type restaurants. The changes to the labor meetings have substituted for person force are forcing companies to pivot to person meetings and sales calls. The from humans to robots, self- driving de- remote call has its pluses and minuses. livery cars and drones. Beam me up The plus is that your reach has grown Scotty. I can’t wait to pivot again and get NOW? substantially to cities and people even better. Index of Advertisers Broward Nelson ................................3 ITD Safety ....................................6 & 8 Carpigiani ...........................................9 Oil Chef ................................................ 2 Enviromatic .......................................3 On Call Voice ...................................... 7 dingmenu ...........................................5 Thunderbird ......................................16 Florida Restaurant Association ...4 Toby Neverrett Auctions ................ 2 Hudson Robinson ............................12 TRN Network Group ............... 13 & 15 Auctions, Appraisals & Liquidations! PUBLISHER .............................. Howard Appell CASH FOR ANY AND ALL ASSETS! ASSOCIATE EDITOR ........................Wesley Paul CONTRIBUTING EDITOR ............... John Tschohl CIRCULATION MANAGER ................Eric Spencer Call Toby for a FREE P.O. Box 273264, Boca Raton, FL 33427-3264 ADVERTISING MANAGER ....... Howard Mckinney consultation today: (561) 620-8888 u Fax (561) 620-8821 [email protected] u www.trnusa.com ART DIRECTOR ...............................Jim Pollard Today’s Restaurant is published monthly by Today’s Restaurant News. SALES MANAGERS ..................... Terri Mckinney This issue’s contents, in full or part, may not be reproduced without 561-706-7218 permission. Not responsible for advertisers claims or statements. .......................................... William Lagusker www.neverettauctions.com GET INVOLVED! Today’s Restaurant accepts contributions for our monthly articles and features including Calendar Events, New Openings and What‘s Going On? Call or email for more info on how you can get your business or product featured in Today’s Restaurant! 2 MAY 2021 u TODAY’S RESTAURANT What’s Going On Important new products, corporate news and industry events The Oasis, Wynwood’s newest cul- ment of a pergola can be hampered by tural hub, is opening May 8. The 35,000 Copper Fry Cups from America Metalcraft Inc., are now available for food- the need for ongoing maintenance, sea- sq-ft outdoor courtyard features several service. They took their most popular fry cup designs and are now offering them sonal storage and short lifespans. premier restaurant in an upscale copper. Choose from brushed or hammered finishes Overcoming these obstacles, pergolas vendors. Alidror (orig- in angled or straight edge designs. With 70 years of service, now can be manufactured with alumi- inal in NY) and Prince American Metalcraft shows no signs of slowing down and looks num and finished in wood grain coat- Street Pizza.