Monthly Performance Pack June and July 2015
Ian Walker, BBC Communications 07703886273| ian.walker@bbc.co.uk Monthly summary – June and July 2015
We have also included June 2015 top 20 charts in this report since data issues prevented the publishing of June data. • 250 million TV and radio requests on BBC iPlayer in July – up +2% on June despite the summer weather which often affects TV viewing. Mobiles and tablets saw strong increases (+9% and +7% on June respectively). Radio requests are still being undercounted due to changes made to radio streaming services (more details are on slide 4.) • TV requests were at 196m in July, up +1% on June (and up +18% on July 2014) and viewing across the 4 screens was fairly stable month-on-month. • EastEnders was the most-requested programme in July, and the final episode of Top Gear continued to attract viewing, having been originally broadcast on 28th June. BBC Three documentary Teenage Millionaire: The Year I Won the Lottery performed strongly, as did new drama series The Outcast. CBBC series The Next Step also continued to feature in the top 20 titles. • For radio, The Ashes dominated the top programmes in July, although a typical mix of breakfast shows as well as BBC Radio 4 drama and comedy also featured.
Consistent with previous months: • The profile of BBC iPlayer users has evened out over time in terms of male/female ratio, but remains strongly under- 55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile (although more in line with home broadband users).
• BBC iPlayer is used for TV at roughly the same time of day as linear TV viewing, although there is proportionally more daytime and late-peak use. For radio, BBC iPlayer is used far more in daytime than traditional radio listening, which peaks at breakfast-time.
Slide 2 Index
Page Content 4-6 Monthly BBC iPlayer requests by media type 7 Weekly BBC iPlayer unique browsers by media type 8-10 Weekly requests by media and device type 11 TV and radio requests - live vs catch-up 12 Notes about the data in this report 13-14 Top TV programmes 15-16 Top radio programmes 17 Use of BBC iPlayer for TV by time of day 18 Use of BBC iPlayer for radio by time of day 19 Profile of BBC iPlayer users 20 Glossary
Slide 3 * Please Please * Total monthly BBC iPlayer requests across all across BBC iPlayer requestsmonthly Total still being still undercounted due tochanges made toradio streaming services affects TV viewing. Mobiles and tablets saw strong increases (+9% and +7% Juneon respectively). Radio requests are TV250 million and radio requests on BBC iPlayer in July Millions of requests per month
refer to slide refer toslide Jan 09 16 45 62 Feb 18 50 69 Mar 27 52 78 Apr 24 52 76 programmes radio for Requests programmes TV for Requests May 25 55 81 Jun 25 51 76
12 Jul 26 62 87 Aug 25 59 85 for guide for guide Sept 26 61 87 Oct 26 71 97 Nov 29 78 107 Dec 28 86 114 32 88 120 notes Jan 10 Feb 30 87 116 Mar 33 84 118
Apr 30 93 123 May 33 97 130 Jun 31 86 117 Jul 27 87 114 Aug 28 91 119 Sep 28 86 114 Oct 31 108 139 Nov 32 109 141 Dec 32 114 145 Jan 11 35 127 162 Feb 32 117 148 Mar 38 122 160 Apr 33 108 141 May 37 122 159 Jun 36 120 157 Jul 37 117 153 Aug 40 115 155 Sep 40 113 153
Oct 44 134 178 –
46 139 185 Nov up +2% Juneon despite the summer weather which often Dec 44 143 187 Jan 12 46 145 191 Slide Slide Feb 46 146 192 Mar 48 142 190 4
Apr 45 140 185 May 49 138 187 Jun 42 125 167 Jul 45 130 175 Aug 46 151 196 Sep 50 150 199 Oct 49 165 213 Nov 40 167 207
Dec 42 174 217 (findout more on the Jan-13 61 212 272 Feb 68 194 262 Mar 72 200 272 Apr 74 183 257
May 76 181 257 Jun 69 170 239 2009since platforms, Jul 77 164 242 Aug 74 159 234 Sep 69 176 245 Oct 63 200 263 Nov 68 198 266 Dec 69 202 271 Jan-14 74 242 315 Feb 67 234 301 Mar 72 248 320 Internet BBC blog Apr 64 204 268 May 71 202 273 Jun 70 190 260 Jul 66 165 231 SOME DATA Aug 64 179 243 MISSING * Sep 75 184 259 Oct 80 237 318 Nov 80 255 334 Dec 78 256 333 Jan-15 79 264 343
Feb 57 DATARADIO 242 299* ). Mar 57 MISSNG 221 278* Apr 53 218 271*
May 54 222 * 276*
Jun 51 194 244 * Jul 54 196 250
* Please Please * still affected still There was an average of Average Millions of requests per day (average monthly) refer to slide refer toslide Jan 09 0.6 1.6 2.1 Feb 0.7 1.8 2.4 Mar 0.9 1.7 2.5
Apr 0.8 1.7 2.5 requests TV Daily May 0.8 1.8 2.6 Jun 0.8 1.7 2.5 by changes made to radio streaming services 12 for Jul 0.8 2.0 2.8 Aug 0.8 1.9 2.7 BBC daily 0.9 2.0 2.9 guide guide Sept Oct 0.9 2.3 3.3 Nov 1.0 2.6 3.6 Dec 0.9 2.8 3.7 notes Jan 10 1.0 2.9 3.9 1.1 3.1 4.2 Feb 8.1
Mar 1.1 2.7 3.8 Daily radio requests radio Daily Apr 1.0 3.1 4.1 m May 1.1 3.1 4.2
Jun 1.0 2.9 3.9 daily requests BBC iPlayer on in July, relatively stable month Jul 0.9 2.8 3.7 Aug 0.9 2.9 3.8 Sep 1.0 2.9 3.8 online iPlayer Oct 1.0 3.5 4.5 Nov 1.1 3.6 4.7 Dec 1.0 3.7 4.7 Jan 11 1.1 4.1 5.2 Feb 1.1 4.2 5.3 Mar 1.2 3.9 5.2 Apr 1.1 3.6 4.7 May 1.2 3.9 5.1 Jun 1.2 4.0 5.2 Jul 1.2 3.8 4.9 Aug 1.3 3.7 5.0 Sep 1.3 3.8 5.1 Oct 1.4 4.3 5.8 Nov 1.5 4.6 6.2 Dec 1.4 4.6 6.0
(findout more theon Slide Slide Jan 12 1.5 4.7 6.2
Feb 1.6 5.2 6.8 requests
5 1.6 4.6 6.1
Mar Apr 1.5 4.7 6.2 1.6 4.5 6.0 May Measurement Jun 1.4 4.2 5.6
Jul 1.4 4.2 5.7 correction Aug 1.5 4.9 6.3 Sep 1.7 5.0 6.6 Oct 1.6 5.3 6.9
Nov 1.3 5.6 6.9 1.4 5.6 7.0
Dec Jan-13 2.0 6.8 8.8 Feb 2.4 6.9 9.3 Mar 2.3 6.4 8.8 Apr 2.5 6.1 8.6 BBC Internet blog May 2.4 5.8 8.3 Jun 2.3 5.7 8.0 Jul 2.5 5.3 7.8 Aug 2.4 5.1 7.5 Sep 2.3 5.9 8.2 -
Oct 2.0 6.5 8.5 on Nov 2.3 6.6 8.9 -
Dec 2.2 6.5 8.7 month. Jan-14 2.4 7.8 10.2 Feb 2.4 8.4 10.7
Mar 2.3 8.0 10.3 ).
Apr 2.1 6.8 8.9 2.3 6.5 8.8 May Radio Jun 2.3 6.3 8.7 Jul 2.1 5.3 7.5 SOME DATA Aug 2.1 5.8 7.8 Sep 2.5 6.1 8.6 MISSING * Oct 2.6 7.7 10.2 requests are Nov 2.7 8.5 11.1 Dec 2.5 8.2 10.7 Jan-15 2.5 8.5 11.1 RADIO DATARADIO
Feb 2.0 8.6 * 10.7
MISSNG
Mar 1.8 7.1 9.0* 1.8 7.3 9.0
Apr * May 1.7 7.2 8.9 *
Jun 1.7 6.5 8.1 * Jul 1.7 6.3 8.1 TV only: Monthly requests to BBC iPlayer year-on-year
This shows the seasonal pattern of BBC iPlayer. Because a lot of BBC iPlayer viewing is simple catch-up, there is a strong link with linear TV – so highest in autumn and winter; however major events and schedule variations cause significant monthly differences. In July, TV requests were up +18% year-on-year to 196m, with an additional 32m requests compared to July 2014.
300
2015
250 2014 July 2015: 196m SOME* DATA MISSING 2013 200 SOME* DATA MISSING 2012 150 LONDON OLYMPICS 2011
100 2010
50 2009 BBC iPlayer BBC monthlyrequests (millions)
0 Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec
* Please refer to slide 12 for guide notes Slide 6 Weekly unique browsers to BBC iPlayer
As well as measuring the number of requests for programmes, we also measure unique browsers to BBC iPlayer. “Unique browsers” is an industry-standard measure of unique devices/web browsers (not individuals) accessing a service. If a person uses a different device at work and at home, or uses two different browsers on one computer, they would count as two unique browsers. Conversely, if multiple users watch or listen on the same device/browser, only one unique browser would be counted. In July 2015, there were an average of 15.5m unique browsers per week to the iPlayer website (both TV and Radio).
20m
16m
15.5m All BBC iPlayer Browsers
12.8m 12m BBC iPlayer (TV)
8m BBC iPlayer Radio 5.2m
4m Weekly unique browsers unique Weekly
0m Jan Mar May Jul Sep Nov Jan Mar May Jul 14 15
Source – ComScore (Digital Analytix) Slide 7 TV and radio: Requests for programmes by device type
250 million TV and radio requests on BBC iPlayer in July, up +2% on June 2015. Mobiles and tablets saw strong increases (+9% and +7% on June respectively).
Number of requests (millions) % of requests
---- SOME DATA MISSING * ---- 343 SOME RADIO 334 333 Unknown 5% 5% 7% 6% 6% 5% SOME DATA MISSING* 8% 10% 9% 10% 9% 9% 9% 8% 1% 2% 318 1% 4% 4% 4% 5% DATA 28 2% 2% 3% 3% 2% 2% 2% 10% 9% 29 299 18% MISSING* 30 4 12% 11% 12% 2% 9% 12% 12% 11% 28 6 278 Internet TV / 11% 13% 14% 13% 14% 2% 5 271 276 3% 3% 260 259 8 40 16 connected devices 3% 3% 3% 3% 3% 3% 46 37 3 250 3% 3% 3% 243 9 30 14 16 244 4% 231 41 10 6 20 11 10 6 24 10 12 TV platform 30% 34% 6 11 14 28% 7 5 25 34 11 12 operators 29% 29% 31% 29% 29% 31 7 33% 33% 30% 30% 30% 6 36 99 7 7 29 28 28% 8 32 97 90 6 25 101 7 Games consoles 8 10 96 93 6 83 80 71 86 71 26% 71 Computers 24% 24% 23% 23% 24% 77 72 22% 23% 24% 22% 83 22% 23% 24% 22% 79 77 66 72 74 61 62 55 59 Tablets 49% 58 61 51 57 23% 23% 25% 25% 24% 24% 24% 25% 80 19% 19% 19% 19% 19% 20% 62 67 75 75 69 64 65 63 Mobile devices
50 43 45 49 58 Jul
TOTAL Jul
Jun Jun
Apr
Jul Jul
Feb
Sep
Oct
Mar
Nov
Aug
Dec
May
Jun Jun
Apr
Feb
Sep
Oct
Mar
Nov
Aug
Dec
May
Jan-15 Jan-15
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin Media, Sky, YouView and BT Vision. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox. Unknown devices are historically mostly due to online radio services such as the TuneIn radio app, or more recently due to changes to TV devices.
* Please refer to slide 12 for guide notes Slide 8
TV only: Requests for programmes across BBC iPlayer by device type
TV requests were at 196m this month, up +1% on June and up +18% on July last year. Viewing across the 4 screens was fairly stable month-on-month.
Number of requests (millions) % of requests
264 255 256 Unknown 242 237 4 3% 3% 4% 4% 3% 2% 2% 1% 1% SOME 5 3% 6% 6 221 218 222 4% 5% 6% DATA 40 3 Internet TV / 16% 15% 15% 15% 12% 11% MISSING* 7 37 18% 20% 17% 18% 46 30 194 196 connected devices 3% 12% 15% 15% 14% 23% 190 9 6 2% 184 41 11 4% 4% 4% 3% 179 10 6 10 5% 4% 3% 10 24 TV platform operators 5% 3% 3% 3% 6 165 34 12 5% 7 11 5 25 11 27% 30 7 66 25% 31% 6 65 65 7 7 28 28% 25% 36 29 28% 22% 17% 23% 25% 25% 8 31 64 28% 26% 25% 25 55 68 7 6 Games consoles 6 8 10 60 57 54 49 40 31 48 46 76 Computers 71 70 30% 28% 29% 29% 67 28% 29% 28% 26% 27% 26% 66 59 27% 25% 25% 25% 56 54 55 52 52 48 51 46 Tablets 46% 56 59 55 47 50 46 42 42 20% 22% 22% 23% 36 31 34 38 38 40 19% 19% 19% 21% 20% 21% 19% 19% 19% 20%
Mobile devices
Jul Jul
Jun Jun
Apr
Feb
Sep
Jul Jul
Oct
Mar
Nov
Aug
Dec
May
Jun Jun
Apr
Feb
Sep
Oct
Mar
Nov
Aug Dec
TOTAL May
Jan-15 Jan-15
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku. TV platform operators include Virgin Media, Sky, YouView and BT Vision. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox.
* Please refer to slide 12 for guide notes Slide 9 Radio only: Requests for programmes across BBC iPlayer by device type
54m radio requests recorded in July, though some data is not being counted following recent changes to radio streaming - find out more here: http://www.bbc.co.uk/blogs/internet/entries/977a1954-658f-4fb2-a23c- 71680c49882f
Number of requests (millions) Unknown % of requests 80 80 78 79 75 Internet TV / RADIO DATA MISSING* connected devices 1% 0% 1% 1% 1% 7% 66 18 18 RADIO DATA 64 18 17 17 MISSING* TV platform operators 25% 26% 25% 23% 23% 23% 23% 22% 57 57 41% 54 54 45% 44% 43% 45% 17 0 53 16 4 51 Games consoles 0 0 44%
33 37 32 26 22 Computers 42% 41 23 23 46% 41% 25 23 46% 40 48% 49% 54% 51% 14% 16% 14% 14% 13% 31 32 Tablets 12% 7 7 8 8 7 7 7 7 9% 7 10% Mobile devices 9% 6 8% 5 8% 9% 7% 42% 43% 41% 43% 5 6 7% 36% 40% 21 23 22 23 23 18 20 20 21 25% 27% 15 TOTAL 20% 18% 22%
12 11 11 18% 17% 15%
Jul Jul
Jul Jul
Jun
Apr
Feb
Sep
Oct
Mar
Nov
Aug
Dec
Jun Jun
May
Apr
Feb
Sep
Oct
Mar
Nov
Aug
Dec
May
Jan-15 Jan-15
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin Media, Sky, YouView. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox. Unknown devices are historically mostly due to online radio services such as the TuneIn radio app, which we were unable to classify accurately by device.
* Please refer to slide 12 for guide notes Slide 10 TV and radio requests: live vs catch-up online requests
7% of TV requests were for live TV viewing in July. (Some live-listening radio data is missing currently, so radio trends should be treated with caution.)
% requests for TV programmes % requests for radio programmes
* SOME DATA MISSING
6% 8% 7% 8% 8% 9% 8% 7% 7%
9%
9%
12%
70
72
73 73 73
75
79
80
81 81
82 82 82
83
94%
93%
93%
93%
92%
92%
92%
92%
91%
91%
91%
88%
DATA DATA UNAVAILABLE
DATA DATA UNAVAILABLE
30
28
27 27 27
25
21
20
19 19
18 18 18
17
Jul Jul
Jul Jul
Jun Jun
Apr
Feb
Sep
Oct
Jun Jun
Apr
Mar
Nov
Feb
Sep
Oct
Aug
Dec
Mar
Nov
May
Aug
Dec
May
Jan-15 Jan-15 On-demand Simulcast On-demand Simulcast
Please refer to slide 12 for guide notes Slide 11 Notes for figures in this report
Some changes were made to radio streaming services in February , which has resulted in gaps in our reporting for some streams. Find out more on the BBC Internet blog. Some TV request data was not captured in March 2015. We estimate around 17m requests are missing from TV platforms in March. Some TV request data is also missing for 2014 - about 3.5m requests in August and 11.5m requests in September from computer devices, and about 6m requests are missing in November, across all device types. We are not including these estimates in the graphs in this report. The remainder of this report excludes data from Virgin Media cable and Sky. Virgin Media cable is not included as the data arrives later than BBC internal AV stats and Sky is treated separately as it is not currently consolidated within BBC iStats AV systems. These notes apply to all the data in this pack and should be included as footnotes when quoting any of these figures. A glossary is on page 20. • Requests data is collected via a BBC internal data warehouse (BBC iStats). The methodology adheres to industry standard guidelines as defined by JICWEBs and ABCe, with the exception that the BBC data is based on a 25% sample of users and not 100%. The BBC are working towards 100% sample over the coming months. Unique browser data is reported by the Comscore Digital Analytix tool. • In 2009 the BBC refined its methodology for measuring AV requests, so figures for 2007/8 are not comparable. • Note on the top 20 lists for TV and radio episodes: these show the most-requested individual episodes for the month, for interest, but only represent a fraction of all the episodes available on iPlayer. They are indicative only, since they do not represent total request numbers per series. • Unless specified otherwise, figures include requests for both on-demand catch-up (streams and downloads), or views of live simulcasts. We cannot report download playback due to data privacy restrictions. All data is for the UK only and excludes listening outside the UK • This data includes requests via BBC iPlayer on any BBC website – whether on a programme, channel or station page, via the pop-out console, or on the BBC iPlayer website itself. • This report does not include requests for web-only content (such as online news or sport coverage) – only requests for full-length programmes which have been transmitted on a TV channel or radio station. • Please quote the source of request figures as “BBC iStats”.
Slide 12 BBC iPlayer - top 20 TV episodes, July 2015 (excluding Virgin Media cable and Sky)
EastEnders was the most-requested programme in July, and the final episode of Top Gear continued to attract viewing, having been originally broadcast on 28th June. BBC Three documentary Teenage Millionaire: The Year I Won the Lottery performed strongly, as did new drama series The Outcast. CBBC series The Next Step also continued to feature in the top 20 titles.
BBC iPlayer Top 20 TV episodes – All BBC iPlayer Top 20 TV episodes – Total requests per ep. Total requests per ep. most requested episode per series EastEnders 03/07/2015 1,118,000 EastEnders 03/07/2015 1,118,000 Top Gear Series 22 Episode 8 1,044,000 Top Gear Series 22 Episode 8 1,044,000 EastEnders 10/07/2015 1,027,000 The Outcast Episode 1 924,000 EastEnders 17/07/15 987,000 The Next Step Series 2 Episode 34 910,000 EastEnders 14/07/2015 952,000 Teenage Millionaire: The Year I Won the Lottery 854,000 EastEnders 23/07/2015 949,000 Dragons' Den Series 13 Episode 1 692,000 EastEnders 02/07/2015 947,000 Sun, Sex and Suspicious Parents Series 5 Episode 1 676,000 EastEnders 07/07/2015 940,000 The Syndicate Series 3 Episode 6 659,000 EastEnders 16/07/15 927,000 Mock the Week Series 14 Episode 6 645,000 The Outcast Episode 1 924,000 The Jackal 18/02/04 615,000 EastEnders 09/07/2015 923,000 Partners in Crime Part One Episode 1 564,000 EastEnders 24/07/15 922,000 Celebrity MasterChef Series 10 Episode 10 543,000 The Next Step Series 2 Episode 34 910,000 A Song for Jenny 05/07/15 500,000 EastEnders 21/07/2015 910,000 Wimbledon 2015 Men's Final 12/07/2015 488,000 EastEnders 06/07/2015 904,000 Casualty Series 29 Episode 38 483,000 EastEnders 13/07/2015 857,000 Formula 1 2015 The British Grand Prix 05/07/2015 459,000 Teenage Millionaire: The Year I Won the Lottery 854,000 The Interceptor Episode 4 452,000 EastEnders 20/07/15 854,000 Dani's Castle Series 3 Episode 1 449,000 EastEnders 28/07/15 781,000 Don't Tell the Bride Episode 2 444,000 The Next Step Series 2 Episode 31 781,000 Odyssey Episode 3 441,000
Please refer to slide 12 for guide notes Slide 13 BBC iPlayer - top 20 TV episodes, June 2015 (excluding Virgin Media cable and Sky) – included this month because data issues prevented us from publishing a June report The last episode of series 22 of Top Gear was the most popular title in June with 1.5m requests, significantly more than any other title. New series’ The Syndicate and The Interceptor also performed well. Other popular content included Stonemouth, Japan: Earth’s Enchanted Islands, Napoleon and one off documentary Where Am I Sleeping Tonight?
BBC iPlayer Top 20 TV episodes – All BBC iPlayer Top 20 TV episodes – Total requests per ep. Total requests per ep. most requested episode per series Top Gear Series 22 Episode 8 1,504,000 Top Gear Series 22 Episode 8 1,504,000 EastEnders 12/06/15 1,091,000 EastEnders 12/06/15 1,091,000 EastEnders 02/06/15 1,088,000 The Syndicate Series 3 Episode 1 886,000 EastEnders 19/06/15 1,086,000 The Interceptor Episode 1 796,000 EastEnders 16/06/15 1,073,000 Mock the Week Series 14 Episode 1 670,000 EastEnders 26/06/15 1,032,000 Have I Got News for You Series 49 Episode 9 662,000 EastEnders 05/06/15 1,030,000 The Graham Norton Show Series 17 Episode 11 613,000 EastEnders 11/06/15 1,023,000 The Next Step Series 2 Episode 25 606,000 EastEnders 04/06/15 998,000 Stonemouth Episode 1 570,000 EastEnders 09/06/15 990,000 Japan: Earth's Enchanted Islands Episode 1 553,000 EastEnders 25/06/15 973,000 Freshers, Sex & Suspicious Parents 23/06/15 521,000 EastEnders 01/06/15 954,000 The Met: Policing London Episode 3 499,000 EastEnders 18/06/15 952,000 Where Am I Sleeping Tonight? 01/06/15 499,000 EastEnders 15/06/15 948,000 Festivals, Sex and Suspicious Parents Series 2 Episode 3 494,000 EastEnders 23/06/15 944,000 Celebrity MasterChef Series 10 Episode 1 470,000 EastEnders 08/06/15 912,000 Napoleon Episode 1 470,000 The Syndicate Series 3 Episode 1 886,000 An Education 13/05/11 462,000 EastEnders 22/06/15 863,000 Casualty Series 29 Episode 34 441,000 The Interceptor Episode 1 796,000 Jonathan Strange & Mr Norrell Episode 3 436,000 The Syndicate Series 3 Episode 2 778,000 I Capture the Castle 28/12/04 430,000
Please refer to slide 12 for guide notes Slide 14 BBC iPlayer - top 20 radio episodes, July 2015
The Ashes dominated the top programmes in July, although a typical mix of breakfast shows as well as Radio 4 drama and comedy also featured.
BBC iPlayer Top 20 Radio episodes – BBC iPlayer Top 20 Radio episodes – All Total requests per ep. Total requests per ep. most requested episode per series The Ashes TMS England v Australia - Day 2 30/07/2015 339,000 The Ashes TMS England v Australia - Day 2 30/07/2015 339,000 The Ashes TMS England v Australia - Day 3 31/07/2015 273,000 I'm Sorry I Haven't A Clue Series 63 Episode 1 170,000 The Ashes TMS England v Australia - Day 1 29/07/2015 262,000 Desert Island Discs 19/07/2015 161,000 The Ashes TMS England v Australia - Day 3 10/07/2015 255,000 The Now Show Series 46 Episode 1 137,000 The Ashes TMS England v Australia - Day 1 08/07/2015 243,000 The Chris Evans Breakfast Show 16/07/2015 132,000 The Ashes TMS England v Australia - Day 2 09/07/2015 233,000 Annie Mac's Friday Night 31/07/2015 96,000 The Ashes TMS England v Australia - Day 4 11/07/2015 209,000 Drama Rumpole & the Portia of our Chambers Episode 1 94,000 The Ashes TMS England v Australia - Day 1 16/07/2015 179,000 The Radio 1 Breakfast Show 03/07/15 88,000 I'm Sorry I Haven't A Clue Series 63 Episode 1 170,000 Scott Mills 10/07/2015 86,000 The Ashes TMS England v Australia - Day 2 17/07/2015 161,000 Just a Minute Series 72 Episode 8 82,000 Desert Island Discs Noel Gallagher 19/07/2015 161,000 The Archers 05/07/15 80,000 The Ashes TMS England v Australia - Day 3 18/07/2015 146,000 Clare in the Community Series 10 Episode 1 68,000 I'm Sorry I Haven't A Clue Series 63 Episode 2 137,000 Ken Bruce 07/07/2015 68,000 The Now Show Series 46 Episode 1 137,000 Clara Amfo 31/07/15 66,000 The Chris Evans Breakfast Show 16/07/2015 132,000 Val McDermid - Dead Clever Omnibus 11/07/15 65,000 The Now Show Series 46 Episode 2 118,000 The Matt Edmondson Show 31/07/2015 64,000 The Now Show Series 46 Episode 3 108,000 Golf - The Open 2015 4th Round 20/07/2015 63,000 The Ashes TMS England v Australia - Day 4 19/07/2015 105,000 The Archers Omnibus 05/07/15 61,000 The Now Show Series 46 Episode 4 104,000 Book at Bedtime The Girl on the Train Episode 1 59,000 Annie Mac's Friday Night 31/07/2015 96,000 Robert Barr - Galbraith and the Midas Touch Episode 1 58,000
Please refer to slide 12 for guide notes Slide 15 BBC iPlayer - top 20 radio episodes, June 2015 – included this month because data issues prevented us from publishing a June report
The News Quiz continued to prove popular in June, and The Chris Evans Breakfast Show also performed well, with nine episodes making it into the top 20.
BBC iPlayer Top 20 Radio episodes – BBC iPlayer Top 20 Radio episodes – All Total requests per ep. Total requests per ep. most requested episode per series The News Quiz Series 87 Episode 5 133,000 The News Quiz Series 87 Episode 5 133,000 The News Quiz Series 87 Episode 4 130,000 The Chris Evans Breakfast Show 17/06/15 107,000 The News Quiz Series 87 Episode 6 130,000 Desert Island Discs 21/06/2015 103,000 The News Quiz Series 87 Episode 7 121,000 Wimsey Whose Body? 01/05/2005 93,000 The Chris Evans Breakfast Show 17/06/15 107,000 Test Match Special England v New Zealand 12/06/2015 87,000 Desert Island Discs 21/06/2015 103,000 The Radio 1 Breakfast Show 19/06/15 86,000 Wimsey Whose Body? 01/05/2005 93,000 Scott Mills sits in for Grimmy 26/06/2015 83,000 The Chris Evans Breakfast Show 02/06/15 92,000 Ken Bruce 02/06/2015 79,000 The Chris Evans Breakfast Show 12/06/2015 90,000 Mark Steel's in Town Series 6 Episode 3 71,000 The Chris Evans Breakfast Show 23/06/15 88,000 The Archers 21/06/15 71,000 Test Match Special England v New Zealand 12/06/2015 87,000 Sherlock Holmes The Beekeeper's Apprentice Episode 1 70,000 Test Match Special England v New Zealand 02/06/2015 87,000 Just a Minute Series 72 Episode 4 69,000 The Chris Evans Breakfast Show 18/06/15 87,000 Jeremy Vine 16/06/15 63,000 The Chris Evans Breakfast Show 24/06/15 87,000 Steve Wright in the Afternoon 29/06/2015 62,000 The Chris Evans Breakfast Show 19/06/2015 86,000 Glastonbury 2015 26/06/2015 62,000 The Chris Evans Breakfast Show 26/06/2015 86,000 Clara Amfo 05/06/15 60,000 The Radio 1 Breakfast Show 19/06/15 86,000 Clare in the Community Series 9 Episode 6 58,000 The Radio 1 Breakfast Show 05/06/15 84,000 Annie Mac's Friday Night 05/06/15 56,000 The Chris Evans Breakfast Show 25/06/15 84,000 The Archers Omnibus 07/06/15 54,000 Test Match Special England v New Zealand 20/06/2015 83,000 Edgar Wallace - The Mind of Mr JG Reeder Episode 1 53,000
Please refer to slide 12 for guide notes Slide 16 BBC iPlayer – use for TV online by time of day, July 2015
The scale for each line on this graph is different – traditional TV viewing is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for TV) being closer to the pattern of TV viewing, than of internet use, with proportionally more viewing in daytime and late peak
TV viewers TV peak – Internet peak – 22.1 million BBC iPlayer TV requests 28.4 million BBC iPlayer peak –
Internet users (any website) 483,000
Note: each line has a very different scale different very a has line each Note: peaks) (see
06:00 07:00 08:00 09:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 00:00 01:00 02:00 03:00 04:00 05:00
Sources – TV from BARB July 2015, internet from Nielsen March 2012, BBC iPlayer from BBC iStats July 2015- see footnotes on final page for more detail
Please refer to slide 12 for guide notes Slide 17 BBC iPlayer – use for radio online by time of day, July 2015
The scale for each line on this graph is different – traditional radio listening is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for radio) being in-between the pattern of radio listening and internet use, with proportionally more listening in daytime and evening compared with the traditional linear breakfast peak. Radio listeners Radio peak – BBC iPlayer peak – 13.5 million 134,000 Internet peak – BBC iPlayer requests 28.4 million for radio
Internet users (any
website)
Note: each line has a very a has line each Note: peaks) (see scale different
09:00 06:00 07:00 08:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 00:00 01:00 02:00 03:00 04:00 05:00
Sources – radio from RAJAR Q1 2015, internet from Nielsen March 2012, BBC iPlayer from BBC iStats July 2015 - see footnotes on final page for more detail
Please refer to slide 12 for guide notes Slide 18 TV & iPlayer Product: demographics of BBC iPlayer users
BBC iPlayer usage is equally balanced between men and women, and the age profile has remained consistent across 2014 and into 2015.
.
100% 100%
18%
19%
19%
21%
22%
23%
80% 80%
44%
48%
48%
49%
49%
51% 55+
Women 36%
60% 60% 35%
39%
40% 39% 39% 35-54
40% Men 40%
16-34
57%
52%
52%
52%
51%
49% 46%
20% 20% 46%
43%
40%
39% 37%
0% METHOD 0% METHOD 2010 2011 2012 2013 2014 2015 CHANGE 2010 2011 2012 2013 2014 2015 CHANGE IN 2014 IN 2014 Gender (latest 4 quarters) Age (latest 4 quarters) 100% 100% 90% 90% 20% 30% 80% 80% 35% 35% 50% 51% 51% 49% 70% 70% 55+ 60% 60% 35% Women 36% 50% 50% 34% 34% 35-54 40% Men 40% 30% 30% 16-34 50% 49% 49% 51% 20% 20% 45% 34% 31% 31% 10% 10% 0% 0% Users of BBC Home All TV viewers All Radio Users of BBC Home All TV viewers All Radio iPlayer broadband Listeners iPlayer broadband Listeners users users
Sources: ART (1000 UK adults each month) or CMI from Q1 14 onwards / BARB. Slide 19 Data up to Q1 2015, RAJAR Q1 15 Glossary • Stream – click to play instantly
• Download – save to your device to play later. We cannot report on playback of downloads due to technical and data privacy restrictions
• Users – a count of browsers accessing the online BBC iPlayer service. So, please note: if someone has a different device at work and at home, they are counted twice. If a family watches on one device together, only one browser is counted. This is the industry-standard way of counting “users” or “visitors” to websites
• Requests – the number of successful requests to stream or download a programme. We only count successful requests, where a stream or a download actually starts, rather than “clicks” which can be repeated if the user does not see an immediate reaction on the website
• Catch-up / on-demand – programmes requested after they have gone out on traditional TV/radio stations and are available on BBC iPlayer
• Live / simulcast – streaming of live TV channels / radio stations on the website, at exactly the same time as broadcast on traditional TV / radio stations
• Unique browsers – A browser is a unique and valid identifier to measure the number of device profiles requesting digital content. Device profiles may include individual browser versions on a PC, mobile phone or internet enabled device. Any single device can use multiple browsers. Extra footnotes for slides 18-19 showing data for time of day • TV data – BARB average audience, live overnights, by hour, all individuals aged 4+, Total TV • Radio data - RAJAR average audience, by hour, all adults 16+, all radio stations • BBC iPlayer - average requests, by hour, all programmes, stream & downloading, live and on-demand, UK only • Nielsen – user numbers, aged 2+ based on internet population estimate of 38 million individuals
Slide 20