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NIA Letter Vol.1

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NIA Letter Vol.1 Ｃ Ｏ Ｎ Ｔ Ｅ Ｎ Ｔ Ｓ ■Feature International いただきます Japanese Beef Cooperation through Fair Trade ●「What is Fair Trade?」 Japanese beef, or wagyu , is known all over the world for it’s rich texture, VOL.1 -Niigata Fair Trade Promotion impressive marbling, and incredibly high quality. wagyu has a long history, but July,2014 Committee, Atsushi Okada,Kosuke Sato really coalesced in the late 1800s when cattle farming started becoming more ●Fair Trade in Niigata commonplace in Japan. In an effort to raise the finest cattle, farmers would give ■ Interview Jian Han them high quality grain and sake, and massage them so that they didn’t get stiff NIA （ Coordinator for International Relations, Niigata） on the cramped Japanese farms. Nowadays, wagyu is graded both by the meat ■いただきます Japanese Beef yield on a scale from A to C, and on the quality of the meat, including things like ■NIA Information color, firmness, and texture, on a scale from 1 to 5. Letter Though the most famous brand abroad is likely Kobe beef, a number of Printed by the Niigata International Association places produce high quality wagyu in Japan, one of them being Murakami, right here in Niigata. In order to be certified as Niigata Wagyu, the beef has to meet the following four criteria. Thank you to all the readers who supported “Shall We Port?” Starting from this issue, we have changed the name to “NIA Letter.” We hope 1. The meat can be proven to have come from a neutered “Japanese Black” steer or virgin heifer. 2. The cow was fattened in Niigata, and spent most of its life here. to be able to share information that makes you feel closer to international exchange and cooperation, almost like a letter from us to all of 3. The meat is an A or B in yield, and a 3 or above for quality. you. We hope you will continue to support us. 4. Be able to certify the movement history of the beef from birth to shipment through the livestock individual identification system. Beyond this, only wagyu made in Murakami, Sekikawa, or Tainai with a quality rating of 4 or 5 is allowed to be called Feature International Cooperation through Fair Trade Murakami Wagyu. If you’re interested in trying some of Niigata’s amazing wagyu beef, try looking in your local grocery stores for the Niigata wagyu seal. When you hear “International Cooperation,” what comes to mind? With fund collecting, donating, and volunteering, international cooperation takes many forms, and among NIA Information those “Fair Trade” has recently garnered a lot of attention. It is a way to enjoy international exchange by using the things we normally buy that makes us and the people making the goods happy! Why don’t you try out fair trade, and help make the world a happier place? Looking for Schools to Host an International Understanding Workshop The Niigata International Association will dispatch university students to elementary, middle, and high schools in the prefecture as international exchange instructors, and they will hold workshops to improve international understanding. The is Fair Trade? participants take a central role, and with the college students facilitating, and through WWhathat is Fair Trade? Atsushi Okada, Kosuke Sato, Co-leader, Niigata Fair Trade Promotion Committee the organization and diversity of the modern world, and experience and understand the process of solving problems in this workshop. People living in the Northern hemisphere depend on importing many Goods Goods Applicants: Elementary, middle, and high schools in Niigata Prefecture products that can only be grown in the southern region with a warm traded at traded Deadline: August 5th （Tuesday）, 2014 fair price cheaply Period: ① Weekdays-September 1st , 2014 ~ September 30th , 2014 climate, such as coffee and black tea. However, among the people who February 2nd , 2015 ~ March 6th , 2015 make these products, there are many who live in extreme poverty. Fair Improved Product No th st Gain income No income ② Weekends, holidays- September 6 , 2014 ~ March 1 , 2015 trade is when we re-evaluate our way of trade to ensure these people a product Economic quality Escape （ ） quality and skills drops or skills Length: around 90 minute sessions Open to discussion fair salary for the work they’ve done. Independence from How to Apply: Download the outline and application form from NIA’s website, and then Poverty fax or e-mail it to NIA. *Applications only accepted in Japanese. The concept of fair trade is also applied to trade within Japan. In order to ensure that we can all get safe food, and that both the consumer and Improved Ensure Environment Too many environment stable for growth items the producer can have a prosperous life, we need to conduct trade fairly. for growth production gets worse produced Fair trade sets various standards for trading goods, and ensures that Pombo In Japan Art Show World Watch ～Our Planet is Connected～ Fair Trade Unfair Trade everyone involved from the producer to the consumer gets enough ～Picture books connect Colombia and Japan～ You normally see people from “developing wages to live. Furthermore, the aim is to have trade with environmentally friendly products. These are picture books made by Japanese countries” in Asia and Africa on television. It can artists based on famous Colombian writer often seem like it is a world away, but those people Types of Fair Trade Products Raphael Pombo’s children’s poems. Come have connections to our lives here in Japan. There is a wide variety of products that fall under fair trade. Among them , the most traded is coffee and tea, which accounts and see the dreamlike, imaginative pieces of Through the items on display and our workshops, for 60 to 70 percent of all products. There are a wide variety of other products, including foodstuffs such as chocolate and dry art! we hope you will start to think about the situation fruit, commodities such as clothes, fashion accessories, and bags, craftwork, and sports accessories like soccer balls. Dates July 1st to July 16th, 2014 with education, the environment, food, and Fair Trade Around the World Hours 9:00～18:00 ※Open weekends medicine around the world, and in your own life. You are also part of the nd Let’s look at worldwide trends for fair trade. The country that buys the Place International Plaza (Toki Messe 2 world. €2,000 th th floor) Dates July 19 to August 29 , 2014 ※Open weekends €1,500 most fair trade goods is the UK, followed by Germany and then France. Hours 9:00～18:00 ※Until 17:00 the last day €1,000 This shows that the idea has already widely spread in Europe. When looking Place International Plaza （Toki Messe 2nd floor） €500 at the numbers from Asia, it’s clear that it isn’t as spread as in Europe, but Million Euro For families！！ €0 Canada Denmark France Germany Hong Kong Italy Japan Netherlands South Africa Korea Spain Sweden Switzerland UK USA in the past few years sales have risen dramatically in Japan, Korea, and Traditional Bangladeshi embroidery and fair trade workshop Hong Kong. Also African countries like South Africa, which used to be th Time 13:30 to 16:30, July 27 , 2014 Worldwide Fair Trade Sales in 2012 seen as a producer, have also seen an increase in sales. Who 4th graders and above and their parent (From the Fairtrade International Annual Report) Limit 10 groups, 20 people（ in order of application） no fee Apply Apply by phone or e-mail. Tell us your names, the International Fairtrade Mark [Support]Colombian Embassy, Japan Foundation, Tama Art University Museum ⓒshaplaneer age of your child, and your contact info The International Fairtrade Mark signifies that the product has met the standards for fair trade set by Fairtrade International, in all steps from production of the materials, to being imported, processing, and manufacturing. If you see this mark, be sure to try the product. ■Printed by the Niigata International Association Bandaijima Building（Toki Messe） 2nd floor 5-1Bandaijima, Chuou-ku, Niigata City 950-0078 TEL：025-290-5650 FAX：025-249-8122 Niigata Fair Trade Promotion Committee E-mail：[email protected] Website：http://www.niigata-ia.or.jp/ Founded April 1, 2013 to promote fair trade in Niigata. Their missions are 1: Promote fair trade in Niigata, 2: Make a network with people involved in fair trade in Niigata, 3: Make a network with people involved in fair trade outside Niigata, 4： Collaborate with other groups. They network through the internet, educate at schools about fair trade, and host events with other fair trade groups. ！ ● 「From the colleges Let’s spread fair trade!!」College students working to spread fair trade awareness Niigata is on Fire Promoting Fair Trade!! University of Niigata Prefecture Fair Trade Workshop Team Even though it’s all the same fair trade, there are many ways people get started with it, such as those who want to help in Keiwa College Fair Trade Circle international cooperation, those who like fair trade products, and those who want to expand their business and help society. Through A student from University of Niigata fair trade, people begin to think about the cost and history of products, and the structure of society and the world. In Niigata, people This fair trade circle was created in April, 2014 Prefecture who interned at the Niigata and organizations that got into fair trade through a variety of ways are working to spread the message. International Association is planning a fair based on the idea that through fair trade you can trade event to teach Niigata children about help solve child labor.
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