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Honestreporting 2017 Annual Report • 5 Stats 2017 HonestReporting Defending Israel From Media Bias 2017ANNUAL IMPACT REPORT INCLUDING Program Highlights Inside www.honestreporting.com We believe Israel deserves fair treatment in the news. We know public opinion is shaped by the media. We empower the grassroots to respond to media bias. Join 150,000 others demanding fair media coverage for Israel: honestreporting.com/start/ HonestReporting USA Board of Directors President of the Board: Robert A. Blum Members of the Board Martha Barvin • Daniela Bendor • Max Blankfeld • David A. Barish, Ph.D. • Morris F. Mintz • Sharon Mishkin Executive Staff Joe Hyams, CEO HonestReporting.com, Inc. • International Staff Simon Plosker, Managing Editor • Jerry Glazer, Senior Manager, Finance, Payroll and Personnel Suzanne Lieberman, Missions Director • Jonny Perl, Head of MediaCentral HonestReporting Defending Israel From Media Bias 2017ANNUAL IMPACT REPORT www.honestreporting.com This annual report is also available online as a downloadable PDF with additional content hyperlinks at www.honestreporting.com/2017-annual-report/ Why HonestReporting? We deliver real solutions to We mobilize at a real problems. moment’s notice. Media bias is a global problem that affects Israel and The longer biased news is out there, the more people it Jewish communities around the world. With our will misinform. That’s why we activate rapid response. monitoring, critiques, education, and social media We monitor the news as it comes out, and respond to presence, we put the media on notice and hold them to inaccuracy and bias as it happens. Corrections begin account. to appear within minutes, and we keep news agencies on notice. We have leverage. Our team of non-profit professionals make every dollar The most valuable assets for news agencies are their reputation and credibility. They know who we are, go the extra mile. they know about our reach and our impact. We put the We monitor the events and news coverage, we reach out media on notice: they have to do their jobs right, or risk to our community, we provide education and events, we being exposed. engage with the media, and we get results. Our track record is unparalleled. We don’t just critique the media, we also educate the wider public. For 17 years we’ve been obtaining corrections, expanding our community, and pressing the news media to do their Our staff have intimate knowledge of the issues and jobs with fairness and accuracy. are able to effectively disseminate accurate and relevant information. Our news literacy materials are an invaluable resource for anyone who wants to advocate for Israel today. We are on the ground, in the heart of Jerusalem. We are the only organization that is directly involved, in person, at every stage of the news cycle: before, during and after. 4 A Message from HR’s CEO 2017 was a year of growth for HonestReporting, both externally and internally. Externally, we expanded our two new language sites, saw more video views than any year in our history, and generated a reach of over 14 million on Facebook alone! Within the organization, we’ve been busy developing our desktop as well as mobile website experience to become best-in-class, and integrated cutting edge software to help us more rapidly track and respond to breaking Israel news. With your help, these investments, and our dedication to being the very best media monitor on the front lines for Israel, translate into one of our most impactful years on record. Not only did we welcome our largest Israel Mission ever, but we succeeded in securing more media corrections, revisions and retractions than EVER before. That’s a testament to our team’s dedication and skill, as well as our global readership engaging fully with our tools, educational products and grassroots campaigning. I couldn’t be more proud. In the coming year HonestReporting will be relocating our Jerusalem Headquarters to accommodate our growing team and number of programs. Our new home will feature state of the art technology, lecture facilities, a video suite, media briefing space and more. This exciting venture has been made possible through the generosity of Laura & Peter D Weinstein, who invite you to join our efforts towards our $1 million new building campaign. Please consider one of the dedication opportunities at our new home, and you are invited to come and visit on your next journey to Israel. You can learn more about our new premises and dedication opportunities at honestreporting.com/future From all of us, my wishes for a peaceful 2018, Joe Hyams CEO, HonestReporting HonestReporting 2017 Annual Report • 5 STATS 2017 In 2017, HonestReporting’s editorial and video output significantly increased along with our reach on social media. More people than ever before are engaging with HonestReporting! PRODUCTION 298 207 67 Featured Articles Daily News Roundups Email Campaigns OVER Corrections, revisions10 and retractions 0by the mainstream media. REACH 6 WEB SITE Time on web site Pageviews 11.7 2.4 676 MILLION MILLION POSTS MINUTES VIDEOS 42 Videos What’s the point in praying if you can’t bring your gun? Published July 23, 2017 Reach Shares Comments English 825,286 7,579 1,819 Portuguese 66,800 819 118 Hebrew (Halelu Page) 819,242 7,980 200 Total 1,711,328 16,378 2,137 In some cases our reach was so great that we bypassed mainstream media completely, directly reaching significant numbers of news consumers, as events were unfolding: such as our video on this summer’s crisis at the Temple Mount, viewed almost a million times, and sparking over 50 thousand comments, reactions and shares. Our videos have been translated around the world, including into Hebrew, Polish, Czech and of course: French and Portuguese. HonestReporting 2017 Annual Report • 7 MEDIA CORRECTIONS 2017 During 2017, HonestReporting and its affiliates have achieved over 100 significant corrections, over double the number from the previous year! Our results demonstrate our ability to not only effectively monitor the media but also our credibility, as editors respond to our requests and those of our readers when errors or bias occur. Media outlets that issued corrections include: x3 x3 x3 x3 x5 x7 x16 x8 x14 x2 x7 x3 8 Case Studies Fixing Google and the Oxford English Dictionary When HonestReporting readers alerted us to an alarming issue discovered in Google Translate, it not only led to a significant result but also uncovered a wider problem with Google’s original source, the Oxford Dictionary. When the term European was typed into Google Translate, the Definitions section gave these examples of the adjective and noun: “We Europeans may take Palestinian land to give it to former European inhabitants, the Jews.” “He compares the Palestinians at the time to Native Americans when Europeans first showed up in North America.” We contacted sources at Google as well as flagging the issue on Twitter. It also became apparent that typing Jew into Google came up with this definition: “bargain with someone in a miserly or petty way.” Anti-Semitic definitions of Jews should have no place on Google. Google agreed and as a result of HonestReporting’s contacts and the exposure on Twitter, Google programmers got to work and fixed the problems. We traced the origin of the definitions to the online Oxford English Dictionary. Following our exposure of the problem, we were contacted directly by Oxford University Press and the offending example sentences were removed from the online dictionary. HonestReporting 2017 Annual Report • 9 Newsweek Retracts Two False Stories In the space of two weeks, HonestReporting critiqued two articles written by Tom O’Connor for Newsweek. That O’Connor was responsible for the following tweet referencing Israeli “apartheid” should have raised flags concerning his ability to report in a fair and accurate manner on Israel: Nice, so when does “birthright” include #Palestinians ? #Apartheid #Israelhttp://t.co/tBVQo0G8Qr — Tom Roggio O’Connor (@ShaolinTom) January 23, 2014 HonestReporting contacted Newsweek editors and asked them to read our detailed critiques that systematically took apart O’Connor’s reporting. Newsweek agreed with us, tweeting the following: Newsweek retracted both stories and apologized. In correspondence with HonestReporting, Newsweek’s then Global Editor-in-Chief Matt McAllester expressed his commitment to maintaining Newsweek’s standards and, in this case, he had clearly done so. Tom O’Connor subsequently deleted his prejudicial tweet. That his bias has been exposed and two of his articles retracted represents a serious blow to his credibility. Newsweek’s retractions and apology represent a significant success for HonestReporting, once again demonstrating our credibility with major media outlets and our ability to get concrete results in improving media coverage of Israel. 10 Media Corrections 2017 New Website HonestReporting is constantly growing, and not just in the physical world! As our reach and support base continue to expand, we’re keeping up with the latest advances in technology and design. With this in mind, we launched our new website, a significant upgrade in user experience. Features include a fresh, modern new style; more effective content organization; a dynamic sidebar for easy updates on what’s new; and a wider format to take advantage of the shape of today’s modern computer screens. HonestReporting 2017 Annual Report • 11 HR IN THE MEDIA 2017 HonestReporting staff continue to be cited and appear in the media, raising awareness of our activities and expertise, ensuring our goal of promoting wider concern for media standards. • As Israelis wake up to the impact that negative foreign media coverage is having on their country in the eyes of the world, so the issue of media bias is becoming a news item in itself. Joe Hyams was interviewed in the prestigious Hebrew edition of Globes, Israel’s premier financial paper.
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