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Download the Sejournal Winter 2011-12 ournal Winter 2011-12, Vol. 21 No. 4 EPA’s Lost Photo Archive • Getting started as a freelancer • Who leads climate change coverage? • Lorax lessons for today A quarterly publication of the Society of Environmental Journalists ,OJHIU3JTTFS 13*;& GPS8FTUFSO&OWJSPONFOUBM+PVSOBMJTN DPOHSBUVMBUFT /BUBTIB(BSEOFSBOE1BUSJDL%PZMF 8JOOFSTPGUIF,OJHIU3JTTFS1SJ[F GPSi%SZ5JNFTwJO%FOWFST.BHB[JOF &OHBHJOHUFYUBOEJNBHJOBUJWFVTFPGHSBQIJDTCSPVHIUVOJRVFDMBSJUZUP UIFDPNQMFYMBZFSTPGHFPHSBQIZ IJTUPSZ MBOEVTFBOEQPMJDZJTTVFTBGGFDUJOH %FOWFSµTNPTUUISFBUFOFESFTPVSDF°XBUFS 5IF,OJHIU3JTTFS1SJ[FGPS8FTUFSO&OWJSPONFOUBM+PVSOBMJTN SFDPHOJ[FTFYDFMMFODFJOSFQPSUJOHPOFOWJSPONFOUBMJTTVFTBOETUPSJFTJOUIF /PSUI"NFSJDBO8FTU±GSPN$BOBEBUISPVHIUIF6OJUFE4UBUFTUP.FYJDP ɩFQSJ[FJTPQFOUPQSJOU CSPBEDBTUBOEPOMJOFKPVSOBMJTUT TUBĊFSTBOE GSFFMBODFSTɩF QSJ[FJTBXBSEFEBUUIFBOOVBM,OJHIU3JTTFS 1SJ[F4ZNQPTJVNBU4UBOGPSE6OJWFSTJUZɩFTZNQPTJVNCSJOHT UPHFUIFSKPVSOBMJTUT SFTFBSDIFST QPMJDZNBLFST BEWPDBUFT TUVEFOUT BOE UIFQVCMJDUPFYQMPSFOFXXBZTUPFOTVSFUIBUQSPCJOH DSFBUJWF NPWJOH FOWJSPONFOUBMKPVSOBMJTNDPOUJOVFTUPUISJWFJOB ...... SBQJEMZFWPMWJOHKPVSOBMJTNMBOETDBQFɩFQBOFM .. .. PGKVEHFTGPSUIFQSJ[FJODMVEFTKPVSOBMJTUT . %FBEMJOF . TDIPMBSTBOETDJFOUJTUTBDUJWFMZXPSLJOHJO . GPSFOUSJFT . UIF"NFSJDBO8FTU . ."3$) . 'PSNPSFJOGPSNBUJPOWJTJU IUUQLOJHIUSJTTFSTUBOGPSEFEVFMJHJCJMJUZ@HVJEFMJOFTIUNM Advertisement 5IF,OJHIU3JTTFS1SJ[FJTTQPOTPSFECZUIF+PIO4,OJHIU+PVSOBMJTN'FMMPXTIJQT BOEUIF#JMM-BOF$FOUFSGPSUIF"NFSJDBO8FTUBU4UBOGPSE SEJournal Winter 2011-12, Vol. 21 No. 4 TABLE OF CONTENTS features page 8 Exploring the narrative form page 5 By Michelle Nijhuis Miami according to Helvarg page 12 By David Helvarg Documerica Lost and Found page 16 By Roger Archibald page 16 SEJ’s President’s Report: Transparency Watch project raises serious page 4 concerns about government access By Carolyn Whetzel SEJ News: SEJ’s 2011 Annual Conference in Miami achieves many firsts, page 8 columns setting new standard By Jay Letto E-Reporting Biz: So now you’re a freelancer. Here are some very important page 14 things to consider. By Bud Ward Reporter’s Toolbox: Checking local water use and scrutinizing those big page 22 water projects can benefit your community By Cynthia Barnett Media on the Move: SEJ members toast new books and projects on wide page 24 range of science, environment topics By Judy Fahys In an effort to draw public attention to the The Beat: Climate change coverage not only dips in quantity, but also shifts page 25 serious energy crisis Oregon was experiencing in its presentation in November, 1973, Governor Tom McCall brought a kerosene lamp into his office. David By Bill Dawson Falconer photographed the event for the Environmental Protection Agency’s expansive Book Shelf Book Reviews page 27 Project Documerica (see story, page 16). PHOTO BY DAVID FALCONER, EPA-DOCUMERICA / NARA 3 SEJournal Winter 2011-12 SEJ President’s Report Transparency Watch project raises serious concerns about government access By CAROLYN WHETZEL A recent project by Columbia Journalism providing the transparent and open government Review and ProPublica revealed it’s not just SEJ it promised. members who have a tough time gaining access to The 400 journalists CJR/ProPublica polled — federal information or scheduling interviews with a random sample of members of SEJ, the Associ- scientists or other experts at federal agencies. ation of Health Care Journalists, the National Results of the CJR/ProPublica survey of science, Association of Science Writers, and Investigative health care, environmental, and other journalists Reporters and Editors — gave the Obama admin- found many others experience the same frustrations istration generally poor marks on access and in dealing with federal agencies as SEJ members do transparency issues, but found marginal improve- when trying to speak to government sources or simply get ment over the Bush administration. comment or reaction to breaking news. “The outcome of the poll was not exactly what I expected,’’ The survey and related story, “Transparency Watch: A Closed Brainard told me. Door,’’ by CJR’s Curtis Brainard in the magazine’s Conversations Brainard had with journalists prior to the September/October issue, was the first of a series of efforts this survey indicated many believed transparency and access had grown fall by journalism groups and news organizations to raise concerns worse under the Obama administration, he said. over transparency and access issues at government agencies. (More Also, Brainard said the survey indicated that journalists who details on the survey will follow.) spend the most time working with the government were likely to SEJ teamed up with CJR and the National Press Club to host give the Bush and Obama administrations “poor’’ grades overall an Oct. 3 event called “Access Denied: Science News and for transparency/access. Government Transparency’’ in Washington. “I would have thought that people who spend more time Brainard and SEJ former President Tim Wheeler organized the working government have established better lines of access and panel of journalists moderated by Seth Borenstein of the Associ- therefore feel less frustrated,’’ Brainard said. “The idea that the ated Press. The journalists shared their experiences in dealing with more you try to gain access the more disappointed you are, is federal agencies during the Obama administration and prior really worrisome.’’ administrations. (Environmental Protection Agency officials, Brainard said younger reporters that he spoke to as part of the however, did not respond to repeated invitations by both Brainard survey were not as concerned about transparency and access and Wheeler to participate). problems. “I suppose that’s likely due to the fact that, unlike their Politico’s Darren Samuelsohn, one of the panelists, reported older colleagues, they can’t remember a time when they didn’t the Obama administration had processed freedom of information have to jump through so many hoops to get hold of an expert or requests requested under the Bush administration. piece of information,’’ he said. Felice Freyer, a medical reporter for The Providence Journal “I’ve had a lot of terrific feedback on the transparency piece and board member of the Association of Health Care Journalists, and the event at press club from frustrated journalists who were shared how the Food and Drug Administration press office had her gratified to CJR, as well as journalism groups such as SEJ, AHCJ, jump through hoops for comments on a story, only to end up days and NASW, for tackling ongoing problems related to access,’’ later with no comment. Brainard said. “I received dozens of compliments from journalists Stories in the High Country News, NewsPro, and other and watchdogs of all stripes, many of whom shared stories about publications followed, focusing both on the CJR/ProPublica survey obstruction and obfuscation that they’d encountered while and individual experiences of journalists. reporting on science, health, and the environment.’’ A series of reports by other groups grading the Obama CJR plans to continue tracking these issues as part of its administration on transparency and access issues have also been ongoing transparency project (http://www.cjr.org/transparency/), released in recent months, many of which SEJ’s watchdog Joe Brainard said. Davis has posted on SEJ.org. Like the CJR/ProPublica survey and Meanwhile, SEJ will continue its work to address transparency even the anecdotal evidence SEJ has collected, the latest and access issues. studies conclude that while the Obama administration has made Last year SEJ submitted comments on draft scientific integrity some progress in making some information and data more policies proposed by NOAA and EPA. In both submissions, SEJ accessible to the public, it is still has a long way to go in continued on Page 24 4 SEJournal Winter-2011-12 Feature . OUSE H Exploring the narrative form ANDOM © R ORAX “The Lorax speaks for the trees.” But do L HE T , e-beat writers too often reach for that BOOK bad-news narrative? ’ 1971 EUSS . S R By MICHELLE NIJHUIS D There’s a lot of genuine tragedy on the environmental beat, environmental and it doesn’t take a partisan to see it. There’s not a whole lot to stories are full like about water pollution, or crop failures, or mass extinction. But of comedies of I wonder if environmental journalists, steeped as we are in bad errors in his news, reach too quickly for the Lorax narrative. You know how it story on Grist goes: The Lorax speaks for the trees, the rest of us keep buying (http://tinyurl.com/6q2r7oc). the needs, and for hope all we get is the Once-ler’s last seed. (The problem is that most are missing their Are there other ways to tell environmental stories? With happy endings.) Earlier this year, I wrote an appreciation of Ian Christopher Booker’s Seven Basic Plots as a field guide, I’ve been Frazier’s genius story “Hogs Wild,” (http://tinyurl.com/8a54v68) searching for examples of environmental journalism with other- in which humans and feral hogs play the comedic leads in an than-tragic narratives — archetypal frameworks that still fit the essentially tragic tale. facts, but startle the reader out of his or her mournful stupor. I’ve Environmental journalists occasionally get to dig out the found some good ones, and I’d love to hear about more. Rebirth narrative, though we often find its dark side. I recently The Overcoming the Monster narrative often shows up in edited Brad Tyer’s poignant High Country News story about invasive-species stories. For one recent
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