THE USE of NEW MEDIA in the CATHOLIC CHURCH Imrich Gazda, Albert Kulla: the USE of NEW MEDIA in the CATHOLIC CHURCH Informatol
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Imrich Gazda, Albert Kulla: THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Imrich Gazda, Albert Kulla: THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Informatol. 46, 2013., 3, 232-239 232 Informatol. 46, 2013., 3, 232-239 INFO- 2092 UDK : 316.77:28:007 Table 1: The use of social media by Dalai Lama (on May 21, 2013) Primljeno / Received: 2013-04-17 Prethodno priopćenje/Preliminary Communication Social medium Name of the Ac- Date Number of Follow- cunt ers THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Facebook Dalai Lama March 3, 2010 5,111,973 KORIŠTENJE NOVIH MEDIJA U KATOLIČKOJ CRKVI YouTube Dalai Lama March 12, 2010 25,163 Imrich Gazda, Albert Kulla Twitter @DalaiLama April 20, 2010 7,021,274 Department of Journalism, Faculty of Arts and Letters, The Catholic University in Ružomberok, Ružomberok, Slovakia Google + Dalai Lama November 7, 2011 3,518,018 Katoličko sveučilište u Ružomberoku, Ružomberok, Slovačka Abstract Sažetak A driving engine these days is not manual work, Pokretač danas nije ručni rad, snaga pare i elek- Patriarch Kirill of Moscow and All Russia Twitter since November 27, 2012. He has had 147 steam power or electricity, but information. Social trične energije, nego informacije. Društveni i gos- (secular name Vladimir M. Gundyaev) has been tweets in English and in Arabian in total. His ac- and economic life is especially based on for- podarski života pogotovo, temelje se na formira- active on facebook since May 15, 2012. Until May count @PopeTawadros has 54,417 followers. mation, searching for and classification of infor- nju, traženju i klasifikaciji podataka. Nove infor- 21, 2013 he has had 8,188 friends on facebook ac- mation. New information and communication macijske i komunikacijske tehnologije omogućuju count Патриарх Кирилл. "There is a growing Social media are intensively used by Justin technologies enable a man to get it everytime, čovjeku da svaki put, svugdje i na najjednostavni- interest on the web for what he does and the Patri- Welby, the Archbishop of Canterbury, who is everywhere and via the simplest way, regardless ji način, bez obzira na to je li on ili ona na poslu ili arch's presence on Facebook is a step forward to a religious leader of the Church of England. He has whether he or she is at work or relaxing. Web se opuštanje, dođe do informacija. Web stranice, meet Internet users," /1/ a source inside the Ortho- been on Facebook since April 6, 2011, his profile pages, social networks, QR and AR codes help društvene mreže, QR i AR kodovi pomažu tvrt- dox Church told news agencies. His step was even was followed by 4,285 people on May 29, 2013. His companies to target all potential customers and to kama da ciljaju sve potencijalne kupce te ih uvjere more surprising, as it was him who personally Twitter account @ABCJustin was launched on persuade them of their need of offered products u njihovu potrebu za ponuđenim proizvodima i urged Russians not to trust the Internet, which he November 2, 2011 and it had 32,176 followers. His and services. This description may be applied not uslugama. Ovaj opis se može primijeniti ne samo claimed was a tool that could be used to “manipu- You Tube account was launched on March 7, 2007- only to financial markets, but also to „market of na financijska tržišta, nego i na "tržište religija". late” people. when the Church of England was led by Rowan religions“. One of the results of religious plural- Jedan od rezultata vjerskog pluralizma, zajedno Williams. There were 1,486 followers on May 29. ism together with secularism is a wide range of sa sekularizmom je širok raspon duhovnih ponu- Pope Tawadros II, Coptic Pope of Alexandria spiritual offers and religiously clear societies are da i religiozno jasno definirana društva su u pa- and Patriarch of the See of St. Mark has been using on the decrease. Particular religious societies ac- du. Posebno vjerske udruge koje djeluju u sklopu tive within information society must actively try informacijskog društva moraju aktivno pokuša- Table 2: Religious leaders and social media (on June 4, 2013) to keep old and gain new “customers“. Besides vati zadržati stare i pridobiti nove "mušterije". that, the instruction to spread religion, termed in Osim toga, upute za širenje vjere, nazvane u Dalai Lama Pope Francis Kirill Tawadros II. J. Welby Christian context as evangelisation is kršćanskom kontekstu, evangelizacija, u pravilu, a constitutional element of particular religions dolazi izravno od njihovih osnivača. U našem Facebook 5,111,973 x 8,188 x 4 284 and, as a rule, it comes directly from their found- radu smo željeli opisati aktivnosti Katoličke crkve YouTube 25,163 x x x 1,485 ers. In our paper we would like to describe activi- u korištenju novih medija. Tek nedavno Papin ties of the Catholic Church in use of new media. Twitter profil dobio je pažnju u medijskom svije- Twitter 7,021,274 6,507,503 x 54,417 32,173 Only recently pope’s twitter account has been tu. Zajedno s naporima Vatikana kako bi zadržali covered by media worldwide. Together with korak s vremenom, mi smo našu pozornost Google + 3,518,018 x x x x efforts of Vatican to keep abreast of the times, we usmjerili na slične aktivnosti na nižim razinama will pay our attention to similar activities of low- (dijecezanska, samostanska ili župna), te navodi- Even the leader of the Catholic Church has mation Radio Vatican on February 23, 2012. Ac- er levels (diocesan, monastic or parish ones) and mo nekoliko primjera iz Slovačke i nećemo izbjeći his Twitter account. The account of cording to anticipatory information, the name of we will mention several examples from Slovakia teološki koncept "evangelizacije digitalnog konti- Pope’s account should have been Benedict XVI @Pontifex was created on De- and we will not avoid the theological concept of nenta ". @BenedictusPPXVI. But, at the press conference on cember 3, 2012. Monsignor Claudio Maria Celli, “evangelisation of the digital continent“. the day of the creation of the account, it was re- the president of the Holy See's social- leased that the name would be @pontifex and there communication council, stated, "Twitter allows a Religious Leaders and Social Media religious leaders worldwide. He started using would be further foreign languages besides Eng- new type of evangelism. Which means the pope them in 2010, when he started with his own ac- lish. /3/ Within next 24 hours 350,000 people fol- can reach a new demographic and engage in a The 14th Dalai Lama (religious name: Tenzin count on facebook, followed by You Tube, Twitter lowed this account. dialogue with the faithful." /2/ He told this infor- Gyatso) is the most active on social media among and Google + (table 1). ISSN 1330-0067 Coden: IORME7 ISSN 1330-0067 Coden: IORME7 Imrich Gazda, Albert Kulla: THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Imrich Gazda, Albert Kulla: THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Informatol. 46, 2013., 3, 232-239 233 Informatol. 46, 2013., 3, 232-239 INFO- 2092 UDK : 316.77:28:007 Table 1: The use of social media by Dalai Lama (on May 21, 2013) Primljeno / Received: 2013-04-17 Prethodno priopćenje/Preliminary Communication Social medium Name of the Ac- Date Number of Follow- cunt ers THE USE OF NEW MEDIA IN THE CATHOLIC CHURCH Facebook Dalai Lama March 3, 2010 5,111,973 KORIŠTENJE NOVIH MEDIJA U KATOLIČKOJ CRKVI YouTube Dalai Lama March 12, 2010 25,163 Imrich Gazda, Albert Kulla Twitter @DalaiLama April 20, 2010 7,021,274 Department of Journalism, Faculty of Arts and Letters, The Catholic University in Ružomberok, Ružomberok, Slovakia Google + Dalai Lama November 7, 2011 3,518,018 Katoličko sveučilište u Ružomberoku, Ružomberok, Slovačka Abstract Sažetak A driving engine these days is not manual work, Pokretač danas nije ručni rad, snaga pare i elek- Patriarch Kirill of Moscow and All Russia Twitter since November 27, 2012. He has had 147 steam power or electricity, but information. Social trične energije, nego informacije. Društveni i gos- (secular name Vladimir M. Gundyaev) has been tweets in English and in Arabian in total. His ac- and economic life is especially based on for- podarski života pogotovo, temelje se na formira- active on facebook since May 15, 2012. Until May count @PopeTawadros has 54,417 followers. mation, searching for and classification of infor- nju, traženju i klasifikaciji podataka. Nove infor- 21, 2013 he has had 8,188 friends on facebook ac- mation. New information and communication macijske i komunikacijske tehnologije omogućuju count Патриарх Кирилл. "There is a growing Social media are intensively used by Justin technologies enable a man to get it everytime, čovjeku da svaki put, svugdje i na najjednostavni- interest on the web for what he does and the Patri- Welby, the Archbishop of Canterbury, who is everywhere and via the simplest way, regardless ji način, bez obzira na to je li on ili ona na poslu ili arch's presence on Facebook is a step forward to a religious leader of the Church of England. He has whether he or she is at work or relaxing. Web se opuštanje, dođe do informacija. Web stranice, meet Internet users," /1/ a source inside the Ortho- been on Facebook since April 6, 2011, his profile pages, social networks, QR and AR codes help društvene mreže, QR i AR kodovi pomažu tvrt- dox Church told news agencies. His step was even was followed by 4,285 people on May 29, 2013. His companies to target all potential customers and to kama da ciljaju sve potencijalne kupce te ih uvjere more surprising, as it was him who personally Twitter account @ABCJustin was launched on persuade them of their need of offered products u njihovu potrebu za ponuđenim proizvodima i urged Russians not to trust the Internet, which he November 2, 2011 and it had 32,176 followers.