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2013 Salute to Small Business
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Contributing Writers Richard Austin Peter D. Conopask Greg Enos Peter George Jessica Granatiero Adam Harvey Steven J. King, PE Kristin Carcieri-MacRae Ivan Misner Secretary Of State Ralph Mollis Bob Salvas Dr. Ronald G. Shapiro Chris Sheehy Lisa Shorr Mari Anne Snow Sabrina Solares-Hand Tim Sullivan Mayor Angel Taveras Robert L. (Mr. X) Xifaras JD
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©MMXIII Rhode Island Small Business Journal (401) 254-3530 4 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 5 SBAC Works to Improve Government Relations 38 Networking and Workshops 39 Turning Your IT Philosophy from “Reactive” to “Proactive” 40 Disorganized Offices 42 Promoting More Transportation Options at Quonset 44 Protect Your Business From A Cyber Attack 50 Export Rhode Island 52 Secrets to Successful Corporate Events 54 Why Did You Ask That Question? 56 table of Skin To Win 58 Two Most Important Networking Skills 60 Real Estate Best Time To Invest 62 contents Top 6 Tips for Blog Commenting 63 Multitasking As a Part of Life 66 Referral Marketing 68 2013 Salute to Small Business In Tribute to our Military and Veterans 70 Social Media Is Two-Way 72 08 Message from Mark S. Hayward Communication 09 Message from William Welsh Can Businesses Get Any Yield 74 10 Small Business Person of the Year on Their Cash? 11 Joseph G.E. Knight Award Penny On The Ground 76 12 Rhode Island SBA District Director Award GoLocal 80 14 Entrepreneurial Success Award The Rhode Island Commercial & Appraisal 16 Veteran Owned Small Business of the Year Board Of Realtors ® 82 18 Microenterprise of the Year Award Community Corner 87 20 CWE Provides Visioning to Owner of Martial Arts Studio 23 SBA Microloan Helps North Scituate Plumbing Business Expand 24 Family-Owned Colombian Restaurant Grows with Help from the RISBDC Featured Chamber 25 Woonsocket Salvage Yard Uses RISBDC North Central Chamber of Commerce 64 26 Jeffrey Butland Family-Owned Business of the Year 28 SBA Rhode Island Participating Lenders 30 Financial Services Champion of the Year Featured Nonprofit 32 Rhode Island SBA Young Entrepreneur of the Year Adoption Rhode Island 78 34 Woman-Owned Small Business of the Year 36 Is Government Contracting Right for Your Business? 37 Small Business Government Contracts
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to Small Business Awards Luncheon on Wednesday, June 12th, at the Alpine Country Message From The Rhode Island Club in Cranston. This gathering of small Message from business owners, entrepreneurs and their advocates represents the shared success Salute to Small Business Co-Sponsor and accomplishments achieved over Mark S. Hayward the past year. This year we will honor nine entrepreneurs District Director and champions. Their accomplishments and dedication to small business are exceptional. William Welsh, Chair U.S. Small Business Administration Among them are two regional winners. Joseph G.E. Knight, Score Chapter 13 I extend my congratulations to Brenda Brock, owner of Farmaesthetics, the 2013 Rhode Island Small Business Person of the Year. Once again, Rhode Island is pleased The Joseph G.E. Knight SCORE Chapter 13 our outstanding business owners, but also to It is their continued commitment that allows to honor four regional award winners: David is honored to co-sponsor the 2013 Rhode reach out to the small business community in us to recognize the accomplishments of the MacDonald, founder and CEO of The Island Salute to Small Business celebration the state via a series of free workshops that Rhode Island small business community. The stories about Small businesses make up 96 percent of Children’s Workshop, the Entrepreneurial with the U.S. Small Business Administration. will be offered throughout Small Business the Rhode Island’s private sector employers. Success Award winner; Gerald Barry, Week (June 10-14). On behalf of the over 40 SCORE volunteers Their continued growth and success chairman of MEDfx Corporation, the SCORE is a national volunteer association throughout Rhode Island, I would like to join these outstanding remain a key component to our state’s Veteran-owned Small Business of the Year; that has been a partner of SBA for 49 years. If you have ever contemplated the small business community in extending economic recovery. Dr. Drew Carey, principal of CoastalVision, The Rhode Island chapter was founded in starting your own small business, or thought my congratulations to our Small Business honorees are truly the Microenterprise of the Year, and Robert 1964 and was one of the first in the nation. about getting some advice from experts in Person of the Year, Brenda Brook, owner of The Rhode Island Salute to Small Business Mancini, executive director of the SCORE volunteers have counseled countless the business community, I strongly urge you Farmaesthetics in Newport. I would also inspiring. Please celebration held this year from June 10th Rhode island Society of Certified Public clients over the years that have dreams to attend one or more of these workshops. like to congratulate our four New England through June 14st, provides the opportunity Accountants as the Financial Services and aspirations of owning their own small Our counselors have years of experience regional winners. They are outstanding to recognize the contributions of our small Champion of the Year. business, as well as to existing in the business world as executives and contributors to the Rhode Island small take the time to read business entrepreneurs and appropriately entrepreneurs seeking to expand or entrepreneurs. They are all successful business community, and are all extremely recognizes those small businesses and The stories about these outstanding honorees revitalize their business model. business people who are ready and willing deserving recipients. them in this special champions who have distinguished are truly inspiring. Please take the time to to share their knowledge with you. All themselves as what I believe are the read them in this special supplement. I particularly want to congratulate Jeanne counseling sessions are offered at no cost, supplement “best of the best.” Salisbury, owner of Minuteman Press in and are completely confidential. To schedule I also want to acknowledge those businesses Pawtucket, as this year’s recipient of the your session with a SCORE counselor, call I especially want to thank Bill Welsh, chair of and organizations that have supported the Joseph G.E. Knight Award for (401) 528-4561 or visit our website at the Joseph G.E. Knight SCORE Chapter for co-sponsorship of this year’s event. Without Entrepreneurial Excellence. www.ri.score.org. making this important celebration possible their help and dedication, this annual tribute by co-sponsoring the Rhode Island Salute to the small business community would not The 2013 Rhode Island small business Last fiscal year, our counselors trained and to Small Business. Bill and his team of be possible. honorees are outstanding examples of the mentored over 2,500 clients in one-on-one small business mentors counsel hundreds entrepreneurial spirit thriving. Their hard settings and our no or low-cost business of small business owners and would- Whether you have an existing business or work and perseverance in business are an workshops are excellent avenues for small be entrepreneurs each year. Their vast are a would-be entrepreneur, the SBA and inspiration to us all. Each winner has their business owners and those looking to start experience and professionalism has resulted our resource partners: SCORE, the Rhode own great story of how they rose to success, a small business to receive invaluable in the creation of countless small businesses. Island Small Business Development Center and I extend my sincere congratulations guidance from experienced professionals. SCORE certainly recognizes the importance at Johnson & Wales University and the Center and offer my deepest admiration to the of our annual salute to the state’s small for Women & Enterprise are ready to assist champions who advocate on behalf of the I would also like to extend my deepest business community. you in developing or updating a business small business community. appreciation and thanks to our corporate plan, creating financial projections, or partners. Without their support and These small business owners and champions obtaining access to capital. I urge you to take The Rhode Island Salute to Small Business contributions this great annual event will be honored at the Rhode Island Salute advantage of these services. gives us the opportunity to not only honor would not be possible.
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2013 RI Small Business RISBDC consultant met with Brenda and 2013 Joseph G.E. Knight Award her husband Bill to develop Farmaesthetics’ Person of the Year first business plan. She learned about cost for Entrepreneurial Excellence of goods sold and financial projections. With a solid business plan in hand Brenda confidently met with potential investors and eventually received a loan from Citizens Bank that was guaranteed by the SBA. SCORE Guidance
Brock admits that the assistance she received from the RISBDC helped her move Helps Pawtucket the business from her kitchen to 250 square feet of space in an old trolley barn in Newport.
Farmaesthetics has since received additional Printing Company funding backed by SBA to help Brenda grow her business. Today, the business is located in 2,500 square feet in the same old trolley Grow Brenda Brock barn in Newport and is the company’s “World Headquarters.” Jeanne Salisbury grew up in a family that document reproduction, and graphic had a strong work ethic. She was taught design services. turned her passion for farming into Brenda’s achievements include being named at an early age that you had to work Time Magazine’s “100 Most Influential People hard to get what you want. Don’t wait The first few years were challenging. and Ideas Behind Green Design in Beauty,” for a handout. Words that, decades later, The economy began its nosedive and a successful small business and one of the “Five Entrepreneurs at the Jeanne continues to live by. with it went her sales. Jeanne hired Forefront of the Natural Beauty Revolution” by salespersons, but they didn’t work out. Luxury Spafinder. Farmaesthetics products While her five children were in school, Financially her business hit rock bottom Jeanne worked part time at her sister- Brenda Brock (right) on the Martha Stuart show made the cover of Cosmetic/Personal Care Packaging Magazine for their leadership in-law’s printing company in North position in “green” packaging design. Providence. Over the 14 years that she worked there, Salisbury learned a lot Brenda Brock, founder, formulator and ABC-TV daytime drama One Life to Live. She Farmaesthetics products were a big hit about the printing business. In 2006, after CEO of Farmaesthetics, is the daughter of was nominated twice for a Daytime Award as with her customers. Brenda realized there Farmaesthetics has also been named to battling health issues, she bought into a a seventh generation farming family from Best Actress. was a year-round demand. So she took her Women’s Wear Daily’s “It List” of “The Green Minuteman Press printing franchise and Texas with roots steeped in herbal traditions. “recipes” to dermatological laboratories and Brands Defining Organic Skincare.” Brenda opened her business on Central Avenue Brenda capitalized on her experience and Despite her acting success, Brenda longed successfully re-formulated her products for is a repeat guest on “The Martha Stewart in Pawtucket. training to launch her company, which for her rural roots. She gave up acting, large batch production while retaining their Show,” including “The Entrepreneur Show,” creates, designs, produces and moved to Rhode Island, restored an old 100 percent natural status and achieving a and has been named one of Martha’s Minuteman Press is a full-service printing wholesales 100 percent natural, fine Victorian farmhouse, and began growing certified two-year shelf life. “Natural Beauty Gurus.” company that not only specializes in herbal skincare products. herbs and flowers and making skincare printing services, but also copying, preparations. She put into practice a life- Brock clearly recognized that she had a Farmaesthetics products are sold in the Brock’s technical background in chemistry long passion of using the rural traditions business opportunity. She originally raised finest spas and independent retail stores stems from her pre-nursing studies and her of American “kitchen chemistry,” to create seed capital from friends and family but soon in the USA. The company is now poised employment while in school at the University a full line of proprietary formulations that realized she needed professional guidance to to expand their distribution and bring the of Texas at Austin. Her love of folklore, also include the sophisticated science of take her passion for natural, herbal skincare Farmaesthetics brand to the global market. storytelling and writing led to a change of cosmetic manufacturing. products to a successful business operation. majors and a move to New York City, where For her demonstrated success and she studied and enjoyed a 10-year career as Brenda sold her first herbal products Brenda admits she didn’t know what she was growth potential, the U.S. Small Business a produced playwright and actress. during the summer of 1999 at her friend’s getting into and needed help figuring out her Administration is pleased to honor Brenda organic farm stand in rural Rhode Island. costs and where to store her products. She Brock, CEO of Farmaesthetics, as the 2013 If her name is familiar to some, it may be She created a seasonal line using pristine turned to the Rhode Island Small Business Rhode Island Small Business Person because she enjoyed a four-year role on the organic harvests from ocean-side farms. Development Center for assistance. An of the Year.
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constantly been to get Rhode Islanders in late 2009 and 2010. Jeanne couldn’t and several on-call part timers, including to work on good projects in the hands of pay her bills and it looked more and more a salesperson. Gary Ezovski Ronald Caniglia responsible developers. The target continues like bankruptcy was a real possibility. She to be toward achieving a system where wasn’t going to go down without a fight. Jeanne Salisbury’s business is curtained “knowing a guy” isn’t necessary to get good She had invested too much time and primed for future growth. This August Rhode Island SBA District Director Award projects in the ground and good people to money into establishing her own small will mark her seventh anniversary as a work. However, they realize there are no silver business. She needed some guidance business owner. She recognizes the bullets to solve these economic challenges. and turned to the U.S. Small Business significance of moving beyond the Administration for help. “start-up” phase of her business and is The scope of the committee’s work has confident that she will celebrate many Each year the Rhode Island SBA District the group to make a difference, after almost approvals became the central focus of expanded beyond the permit process into SBA Rhode Island District Office referred more business anniversaries in the future. Director recognizes an individual or two years of trying to drive that issue forward new committee discussions and actions. topics that have been recognized as those her to the local SCORE chapter for individuals who have made a positive frustration over the lack of action To increase the strength of the effort the that stigmatize Rhode Island as a difficult counseling and assistance. SCORE contribution to the state’s small business resulted in belief that futility was the only committee reached out to people with broad place to do business. Gary and Ron have is a non-profit, volunteer organization Within two months community. Gary Ezovski and Ronald probable outcome. past and present experience in all of those consistently encouraged change in labor dedicated to assisting entrepreneurs Caniglia have done exactly that as advocates processes. Ronald Caniglia, owner of management issues like the “only in Rhode seeking guidance in starting and growing her sales had doubled for regulatory reform. In late 2009 however, Gary’s experience STAND Corporation in Warwick, volunteered. Island” requirement to mandate payment of their businesses. The counselors are pursuing a building permit for a minor His enthusiasm and commitment to wages on a weekly basis for a broad array of experienced, successful business and have grown over In 2007 Ezovski, owner of Lincoln renovation of a commercial property gave the project led him to being named the employees or the only state in the country to owners and managers who want to give Environmental Properties in North Smithfield, rise to a new focus for the Regulations committee’s vice chair. mandate celebration of Victory Day. back to the community. 600 percent since that was named chair of the Regulations Subcommittee. The building permit process Subcommittee of the Rhode Island Small in Rhode Island was identified as an Caniglia’s life long experience in building Steve Gareau, a counselor at the first meeting with Business Economic Summit. Twenty years of impediment to economic development and residential and commercial structures Gary and Ron Providence SBA office, was assigned experience guiding businesses, homeowners, an area of regulation that required discussion became extremely valuable to the to meet with Jeanne. Their first meeting Steve Gareau and government agencies through and change. committee’s work. Since that time legislative have consistently lasted three hours. He shared some environmental challenges made him a good and/or regulatory actions have been taken creative ideas that Jeanne used to The U.S. Small Business Administration fit for the committee leadership. The process related to building permits, to reduce the time allowed for processing of improve her business operations. is pleased to join with the Rhode Island fire department permits and DOT curb cut building, fire and DOT permits. While that in encouraged change SCORE chapter to honor Jeanne F. The focal point of discussion was making itself was encouraging to say the least, the Gareau said he helps entrepreneurs Salisbury, president of minuteman an effort to move the Regulatory Flexibility pursuit of those issues has stimulated actions in labor figure out what they want to do. Focus, Press of Pawtucket, with the 2013 Act from paper concept to regulatory reality. by legislators to support initiatives such as stick to the plan, and be diligent he Joseph G.E. Knight Award for Though there was steely determination within moving Rhode Island to a computerized management tells them. Gareau calls it the “funneling Entrepreneurial Excellence. statewide permitting system and a complete effect.” Ideas are dumped into an review of every regulation in the state. imaginary funnel and what comes out is The Joseph G.E. Knight Award for issues a more focused view of the direction that Entrepreneurial Excellence was created to As those matters developed, Gary and Ron should be taken. honor the memory of Joseph G.E. Knight, who emphasized that the committee’s target In July 2012, Ezovski was appointed to passed away in October 2005 at the age of of getting Rhode Island government to the SBA’s Region I Regulatory Fairness He believes what the entrepreneur feels 96. Mr. Knight was one of the founders of move at the speed of business wasn’t to be Board by Administrator Karen Mills. In that in their heart and mind is the strength of SCORE in 1964. He served as the association’s achieved through a decline in public safety capacity, he serves as a local resource their direction. national chair in 1977 and 1978. The Joseph or reduced environmental protection. for small businesses, trade groups and G.E. Knight SCORE Chapter 13 in Providence Every expectation was that a other entities to address regional concerns Jeanne said Gareau’s “pep talk” lit a fire is the only SCORE chapter in the nation named better system would regarding federal regulatory enforcement and under her. She adopted his suggestions in honor of an individual. allow better code compliance issues. that she hire a salesperson, improve the compliance through storefront’s signage, ramp up marketing Mr. Knight dedicated more than 35 years to reduced waste and For their demonstrated commitment to and extend her hours of operation. helping countless entrepreneurs realize their friction in the many regulatory reform for the Rhode Island small dream of business ownership through his sage systems that guide business community, the U.S. Small Business Within two months her sales had doubled mentoring and expert advice. This award is the development Administration is pleased to present Gary and have grown over 600 percent since presented annually to an entrepreneur Ron Caniglia (left) process. The Ezovski and Ronald Caniglia with the 2013 that first meeting with Steve Gareau. who has exemplified the highest ideals of and Gary Ezovski (right) goal has Rhode Island SBA District Director Award. Jeanne now has three fulltime employees business achievement.
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2013 Rhode Island and New England In 2010 the company Entrepreneurial Success Award changed its name to The Children’s Workshop and now serves over 1,500 children in 19 communities, Freedom National Bank congratulates the 2013 Rhode Island Award Winners and in particular our af liated relationships with the Children’s Workshop supporting hundreds of the following three recipients. Provides Early Childhood Education working families Financial Services Champion of the Year Rhode Island and New England and Daycare at 19 Locations Robert Mancini, Executive Director R.I. Society of Certi ed Public Accountants
David MacDonald embodies the term entrepreneur. In fact, he building in an East Providence industrial park, an ideal location for a dual income, working families. What makes The Children’s Workshop Rhode Island District Director Award is a classic “serial entrepreneur,” always on the lookout ¬for new child care center. unique is the company’s commitment to families and serving their Gary Ezovski, Owner opportunities and needs in the marketplace. needs. TCW offers flexibility so a parent can choose a schedule that Lincoln Environmental Properties, LLC As the first center in Lincoln flourished, MacDonald soon realized that best meets their needs. They offer convenient hours and also provide North Smith eld A Boston native, Dave founded and successfully operated and the demand was greater than he had anticipated. In 1994, a second transportation to and from local schools for their school age program. managed several mortgage banking and brokerage firms for center was opened in Smithfield and shortly afterwards a third center nearly 30 years. During that time he noticed that his employees was opened in East Greenwich. Communication between home and school is open and easy so families Women-Owned Small Business of the Year would leave the company to start a family. Many wanted to return can be as involved as possible in the education and care of their child. Elizabeth Yuill, Owner/President to their jobs but found it difficult to find reliable, quality child care. Growth continued in Rhode Island though the 90s and into the early Brown & Hopkins Country Store MacDonald recognized another opportunity to serve an important 2000s. However it was becoming apparent that the company had The centers offer hot, nutritious meals through a wholly owned catering Chepachet need in the community. In 1990 he partnered with two women, Karen to expand beyond Rhode Island. Dave looked to Massachusetts company that operates out of their Central falls facility. MacDonald Annotti and Dr. Maryann Shallcross-Smith, who were both very for expansion. Between 2004 and 2012, the company acquired or understands that busy families don’t always have the time to prepare experienced in early childhood education and founded a company opened seven locations in the Bay State. nutritious lunches before school every day. In some low income that in the early days was called Child Care Connection. It started communities, some children were not receiving any nutritious food at with one location in Lincoln, RI. In 2002, an experienced manager was hired to oversee the day-to- all. As a result, Dave prioritized meals and explored many options but day operations while Dave focused on his other business ventures decided having his own catering company was the best solution. The BE A The company grew steadily over the next two decades. Today, the while remaining chairman of the company. Like most businesses, the company now has a fleet of vehicles that delivers hot meals to their company has 19 locations in Rhode Island and Massachusetts. In recent economic downturn had an impact on their bottom line. centers every morning so no child goes hungry and the parents have 2010 the company changed its name to The Children’s Workshop one less chore to worry about during the hectic morning routine. BIG FISH and now serves over 1,500 children in 19 communities, supporting In 2010 MacDonald resumed the role of president and CEO. He IN A LITTLE BANK ...that’s helped build some of Rhode Island’s hundreds of working families. helped initiate a campaign to reinvest heavily into the facilities, For his demonstrated success and potential for continued growth, most successful businesses. curriculum, and programs offered. As a result, of these changes, The the U.S. Small Business Administration is pleased to honor David B. The firm’s first facility in Lincoln was financed in part by an SBA 504 Children’s Workshop is stronger than ever. MacDonald, founder and CEO of The Children’s Workshop, loan through the Ocean State Business Development Authority. A with the 2013 Rhode Island and New England SBA Entrepreneurial second 504 loan through OSBDA was made in 2002 to purchase a Child care is certainly not a new concept; it is a necessity for busy, Success Award.
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Gerald Barry is a well-regarded entrepreneur who has By 1995, MEDfx became established as one of the largest successfully founded, financed, operated, and expanded value added resellers for physician practice management, companies for nearly 30 years. He has nearly 36 years of ultimately serving thousands of physician practices experience in various capacities in the healthcare industry and nationwide and receiving awards for its nationwide and the delivery of healthcare services. He is a Pawtucket native who customer support services. graduated from Tolman High School and is a U.S. Army veteran. Seven years later, realizing that the Internet could Barry founded what is now MEDfx Corporation in 1985. The revolutionize technology for the healthcare industry, MEDfx Warwick-based company, which has 49 full-time employees, adapted its products to an Internet based platform that would provides the highest quality health information systems. Aside support the vision of a national healthcare data exchange. from his interest in health care technology, Gerald has maintained Given its expertise, MEDfx, under Barry’s leadership, a longstanding vocation in journalism, serving as an occasional provided engineering and architectural consulting services Focused on Helping sports reporter for several newspapers. He actively maintains his to the Office of the National Coordinator for Health interest in social welfare and has been working on a volunteer Information Technology as it developed standards for a Rhode Island Businesses basis with several agencies that serve urban youth. national health information network. Grow and Succeed
MEDfx was originally founded to assist grant funded Federally In 2010, MEDfx and its premier health information exchange Qualified Health Centers (FQHC) to automate their organizations customer, MED Virginia, jointly announced the first and to build electronic data interchange connections. Within five community health information exchange with the Virtual years the company became nationally recognized as a leader in Lifetime Electronic Health Record. This collaboration How We Can Help? providing health information technology resources to FQHCs, and between the Department of Veterans Affairs, the Department then built upon that platform to collaborate with several national of Defense, and civilian health systems connected the health companies developing software for the healthcare industry. records of active duty military personnel and veterans. ● Financing and Business Incentives Barry maintains the company in sound financial condition, and cash generated from operations has fueled MEDfx continues to build health information exchanges ● Regulatory and Permitting Assistance its significant growth. As a contingency, the and is developing Population Health Management company maintains a revolving line of credit products to continue its role as an innovator in healthcare ● Site Selection from BankRI and guaranteed by the U.S. information technology. Small Business Administration. ● Export Assistance Today, health information exchanges and physicians using Government Contracting MEDfx services impact over three million patients. Access to ● healthcare has been accelerated and the outcome of medical ● Business Development Resources care delivered has been improved because of the products at Barry’s company deliver real time information that has ● Workforce Development helped doctors make better informed decisions about their patients’ treatment. 2013 Rhode Island and New England The philosophy of the company has not changed in its Veteran Owned Small Business of the Year 28 years. It has continued to support improvements in healthcare by providing information technology and systems that enhance the delivery of medical care. Under Barry’s leadership, MEDfx empowers doctors and their patients, entire medical communities, health information exchanges, Warwick Veteran Owned Business and federal agencies, including the Social Security Administration, the DOD, and Veterans Affairs to securely communicate and share patient data to improve healthcare To learn more about our programs and services: is a Nationally Recognized Health Information cradle to grave. www.riedc.com or 401-278-9100 The U.S. Small Business Administration is pleased to honor Gerald T. Barry, and MEDfx, as the 2013 Rhode Island and Technology Provider New England Veteran-owned Small Business of the Year.
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2013 Rhode Island and New England Microenterprise of the Year Award In order to compete, a small business must contracting and diversification has led to successfully procure federal small business show that it can perform 51 percent of the doubling of the company’s average set-aside contracts. labor required on the contract. For a new annual sales and support of a diverse microenterprise, this prospect was daunting; part-time labor force which averages four The informal network shares work and Coastalvision Provides Marine Scientific how to scale up quickly to demonstrate this full-time equivalents. professional capabilities between over fifteen capacity without work in hand? Dr. Carey had small businesses, HUBZone and women- the experience and technical knowledge to CoastalVision has established projects owned businesses throughout the country. Consulting Services to Commercial Firms, compete, but he did not have the workforce compiling data and performing assessments Each business is independent and solicits or resources to build capacity. for coastal management of dredged material work either individually or as part of the ad Federal and State Agencies disposal, offshore energy development, hoc teams designed for the specific project. In 2004, the RISBDC and RIPTAC helped pipeline placement, port development, As work needs arise, the network is used to guide him to form a joint venture of small hydrodynamic modeling, fisheries level workloads and expertise between each businesses capable of competing for prime management and water quality improvement. small business. small business contracts; in 2005, the joint venture was awarded the first $1 million CoastalVision has mentored small CoastalVision has grown to support 1099 prime contract with the U.S. Army Corps of businesses in New England and developed contractors with its small staff of 4 full-time Engineers. Unfortunately, Hurricane Katrina a collaborative business model that relies on equivalent employees. and the Iraq War forced the drawdown of small businesses to share resources Army Corps of Engineers resources and the and workload. This business model For their demonstrated success and potential contract was underfunded. has taken two distinct forms: the first for continued growth with limited resources, utilizes a pool of small businesses to provide the U.S. Small Business Administration Dr. Carey met with the RISBDC and professional collaboration in an informal is pleased to present the 2013 Rhode developed a business plan to diversify in network sharing staff and resources; the Island and New England Microenterprise emerging areas of offshore energy and second has led to the formation of two of the Year Award to Dr. Drew A. Carey and marineBusinessLoanAd policy. The combination 5/23/13 of prime11:30 AM Pagejoint 1ventures of small businesses to CoastalVision, LLC. Business Loans Real Estate • Equipment • Lines of Credit
Joe Silva • Easy access to experienced lenders VP/Commercial Lending • Local decision making Dr. Drew Carey is a marine scientist with over issues. Prior to forming CoastalVision, Dr. firms, and public interest groups. Initially 401-729-4091 thirty years’ experience in marine science, Carey was a senior scientist at Science the company provided this support through • Loans up to $2,500,000 environmental monitoring, and marine policy. Applications International Corporation in subcontracts to large businesses with prime • SBA Preferred Lender He is a recognized expert on assessment of Newport. Prior to that he taught at Wesleyan contracts with federal and state agencies. This environmental impacts on marine ecosystems University where he conducted scientific model provided financial success but soon and a highly experienced facilitator. research on marine ecology and developed proved to be highly dependent on the success Despina Izzo a curriculum in Ocean policy, Law of the Sea, and generosity of the large businesses. AVP/Commercial Lending In addition to his technical work, he and Ocean Resources. 401-495-3720 began designing and leading stakeholder Armed with advice from the Rhode Island meetings and working groups to address In 1999, Dr. Carey formed CoastalVision, Small Business Development Center, SCORE environmental management issues for a wide LLC in Newport, and applied his technical mentors, the Rhode Island Procurement variety of ocean and policy issues. He has expertise to regional issues. The company Technical Assistance Center and colleagues, Some fees and credit restrictions may apply. Loans subject to credit approval. Equal Housing Lender. Equal Opportunity Lender. Pawtucket Credit Union is federally insured by the National Credit Union Administration. led national meetings and broad stakeholder provides marine environmental technical Dr. Carey decided to compete directly for meetings with challenging and complex support to government agencies, commercial prime government contracts. 401-722-2212 800-298-2212 pcu.org
18 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 19 2013 SBA WINNERS
Candace Rushton had always dreamed of opening her own Jiu ® CWE Provides Jitsu school where she could combine her Jiu Jitsu knowledge and skills with her background in Human Services working with children and families. Candace knew that those experiences would be a valuable part of her foundation, but she delayed Visioning to pursuing her dreams because she felt she lacked strong business knowledge and was unsure how her business would fair having no previous business experience or education. In Owner the fall of 2007 Candace was approached by a friend who We Make Credit Card offered her space to open and run her own school. After much contemplation, Candace finally made the commitment Processing Simple! of Martial Arts and opened a small Jiu Jitsu school. In February of 2008, InnerStrengths was opened and Candace went in search of small business education and support. Ask about our Guaranteed Merchant Saves Money Program a free, Studio Candace had started InnerStrengths as a private club, but was not sure of what direction she wanted to take her business in. no obligation, cost savings analysis She knew that she wanted to share her passion for Jiu Jitsu and most importantly provide a warm, friendly and safe training atmosphere for students. She believed that the students would One Number, One Call For All benefit most from fostering their skills thus empowering them and building character and self-esteem. Initially her main focus was Your Merchant Services Needs to work with children and women but, after several requests, she opened her classroom up to include men.
Candace struggled with how to move forward from a private eW oslA :reffO club to opening as an official business, until she came across the CWE website and reviewed some of the free introduction Electronic Credit Point of Sale Systems classes that were being offered. She called the Providence office Card Processing and was directed to the right classes. Candace registered for a “Visioning” workshop than later registered into the 14 week Gift & Loyalty Remote Deposit Capture Business Planning course, “Business Planning Getting Started.” Card Programs The course helped Candace to get her vision for her business onto the right track and gave her the structure to look at her business from all angles and evaluate what it needed to succeed. E-Commerce Solutions Check Solutions Initially she was reluctant because she was not quite sure how she would balance her already busy schedule with evening courses, but the support Carmen Diaz and Sandra McNamara gave her while taking the business course, along with their help Mobile Processing Payroll Services and guidance in writing her business plan was instrumental in turning her school, InnerStrengths, into an official business. Cash Advance Programs ATM Machines Everything Candace had invested into InnerStrengths has come directly from her own financing. In April of 2010 Candace opened her business. Candace openly expresses how grateful she is that CWE was here to assist her through the process. She feels CWE played a major role in how InnerStrengths continues to be in The Local Choice In existence today. Candace still uses CWE as a valued resource; Accepting Every Payment Option coming into the two hour “Building Your Business” classes on a variety of different topics; marketing and social media, and the Center continues to support her in her endeavors.
| rhode island small business journal 800-527-539www.risbj.com | 5 20 RISBJ 22 sirroM enaL • tsaE ,ecnedivorP IR 41920 • volume two issue four 21moc.snoitulosecremmoctsae 2013 SBA WINNERS SBA Microloan Helps North Scituate Plumbing Business Expand
Mary Beth and David Barlow started Barlow’s Plumbing and Well Community College of Rhode Island Campuses, the Rhode Island Systems, Inc. in North Scituate, R.I. in 1992 and their business has State Police, the Attorney General, the Rhode Island Department been thriving ever since. of Mental Health and Community Living and Support group homes, Rhode Island Services for the Blind, Rhode Island Department of The Barlows came to the South Eastern Economic Development Administration, Rhode Island Department of Health, Rhode Island (SEED) Corporation, the SBA Microloan Intermediary for Rhode Island, Veterans Cemetery, and Zambarano Hospital. in 2012. They wanted financing to expand their business by adding rooter services to complement their existing plumbing services. David holds a Master Plumber’s License and New England Water Works and Backflow Prevention License. Mary Beth manages the They received a $20,000 SBA Micro Loan through SEED for working bookkeeping as well as assisting her husband on job sites. Currently, capital and to assist with the purchase of equipment and a used van she is working on her Journeyman Plumber’s License and backflow for their plumbing and well maintenance company. prevention license.
As a full service plumbing company, the Barlows specialize in well David Barlow graduated from East Providence High School in 1974. repair and maintenance, water treatment and filtration systems. In Following graduation he served four years in the U.S. Marine Corps. addition, the company provides backflow prevention services, a He ventured into the plumbing industry in 1986 when he began component that most plumbing companies do not offer. working as an apprentice. Mary Beth, David’s wife and business partner, graduated from Tolman High School in 1976. She attended Barlow’s clients include a variety of commercial and residential the Community College of Rhode Island, completing numerous customers as well as the State of Rhode Island. Barlow’s maintains accounting courses. Mary Beth worked in the accounting department contracts with all the University of Rhode Island campuses, the at Ocean State Steel in 1986.
the company provides backflow prevention services, a component that most plumbing companies do not offer
22 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 23 2013 SBA 2013 SBA WINNERS WINNERS
help customers locate hard-to-find parts nationwide.”
WOONSOCKET Although the Privilege Auto Parts is a well-organized salvage yard, it still must buy inventory to keep its client base growing. In 2010, the economic downturn SALVAGE YARD USES and subsequent loss of financing led to a decrease in sales for the business until BankRhode Island approved refinancing. “Thanks to financing we were able to buy Family-Owned Colombian Restaurant RISBDC TO ORGANIZE inventory and keep our business going strong,” says Doug Fleurant.
Grows with Help from the Doug Jobling, Northern Rhode Island RISBDC FINANCES, DEVELOP Regional Director for the Rhode Island Small Business Development Center, contacted The Tabares family relocated to Central Falls, wanted guests to walk in the door and work with La Casona. Most recently the the company as part of an overall outreach R.I. from Colombia ten years ago. Pedro immediately be transported to Colombia consultants helped La Casona establish campaign in Woonsocket. He was particularly and Gloria Tabares moved here with their through the aesthetics and décor. While an online presence with the design of a MARKETING STRATEGY interested in supporting Privilege and three sons Christian, Adrian and Geovanny. RISBDC consultants worked on that project, web site featuring their menu, hours and similar companies that have been part of In 2006, Gloria’s experience as a chef in the opportunity developed to purchase their an interactive page where visitors can add the economic backbone of the city for so Colombia led them to open La Casona, a own building two doors down from their comments about the menu and service. Privilege Auto Parts is growing into one of When the three men first purchased the long. After meeting with the owners he restaurant specializing in Colombian food present location. Rhode Island’s top salvage yards. company, they quickly realized the previous worked with them to develop a plan of action and classic Colombian desserts in a small However, it has taken a lot of reorganization, owner had never used a computer for that included overall assessment of the leased space on Broad Street in Central Falls. The new location would enable La Casona Gloria’s excellent financial support and hard work to keep it accounting, customer management or company’s financial position. to seat 90 guests, doubling the size of their going strong. – the obvious – keeping track of inventory. Gloria’s excellent home-style cooking from existing location. “That was the biggest challenge along with Once financing was in place, RISBDC the native land at bargain prices was a home-style cooking In 2000, brothers-in-law Doug Fleurant and learning a whole new industry,” says Doug consultant Peter Girouard recommended success from day one. The restaurant The family purchased the building and Dwayne Disautell were on the hunt to find a Fleurant, who had never worked in the auto that they expand their marketing budget to served breakfast, lunch and dinner seven immediately began working on creating that from the native land business opportunity with promise. At the business. “Our computer system helped. It reach a variety of new customers through days a week. La Casona opened with four ambiance that they asked the RISBDC to time, Doug’s brother, Denis Fleurant, was not only tracks our inventory, different media. A restructuring and ability to employees, all family members. create. The Tabares brothers refurbished the also considering entrepreneurship. Dwayne but we can sell parts all over the country. cross-promote their parts with other dealers interior themselves. In December 2012, the at bargain prices worked at a body shop and noticed an I just made a sale to Nebraska. We can also nationwide has enabled the Privilege Auto In 2009, The family turned to the Rhode new La Casona held its grand opening. increased demand for used car parts Parts business to prosper. Island Small Business Development Center resulting in a strong profit margin. When a at Johnson & Wales University to help Owning their building rather than renting was a success from salvage yard in Woonsocket was put up for them with a branding overhaul. RISBDC made good business sense. Once La Casona sale, the three men jumped at the chance consultants and students took on the project started being profitable, the brothers quit day one to take it on. and designed a new logo, menu, and created their other jobs and worked exclusively at the stationary and business card designs. restaurant. They also added six employees. Despite the challenges of securing La Casona also has delivery service. Owner financing and dealing with an antiquated Two years later, the Tabares brothers La Casona is now a multi-dimensional Pedro Tabares is the “delivery man.” Delivery inventory tracking system, the salvage approached the RISBDC again. This time business. In addition to the restaurant, La service accounts for 25 percent of La business started to grow. Today, Privilege they needed an updated business plan Casona features a bakery with classic Casona’s business. Auto Parts, located in Woonsocket, boasts including financial projections that would Colombian desserts. The building also has a large inventory of used cars and parts. be appropriate for approaching a lender space for the addition of a small market that The Tabares family is proud of their business The company has implemented a national with the goal of purchasing a building to will sell Colombian food and wares. and look forward to continued growth with locating computer software service for car house La Casona. They also wanted to the dream of having three restaurants in the parts enabling stock inventory to be sold develop a plan for an interior design that Since 2009, the RISBDC has assigned Central Falls area, each operated by one of nationwide. It is considered a Woonsocket would create a particular ambiance. They seven consultants and two students to the Tabares brothers. landmark with a great reputation.
24 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 25 2013 SBA WINNERS
For example Tony said he asked the office staff to work smarter and solve issues 2013 Rhode Island Jeffrey Butland Family-Owned Business of the Year faster. He believes that taking five seconds off every task saved minutes per day and eventually hours every month. Embracing the concept of anticipating problems that may occur tomorrow, but may have a solution today, would permit the company to think like a large business, while reacting like a PERFECT HARMONY small business. Tony has made it his responsibility to hire the right person for every job in the company.
BroadSign added this about 70 percent of FREE GOGOMOBILE DEAL OR AD from Any of their 30,000 screen from 6 August 12:01 AM to 6 Oct 11:59 PM
Advertise on or own a BroadSign and/or a GoGo-Screen? Well, for the next 90 days you can get a deal or an ad placed in GoGo Cast’s New Rewardingly Addictive App, GoGoDeals the company’s customers ABSOLUTELY FREE!!!! are local independent Fonseca Brothers Guide Central Falls grocery stores
Incremental growth is a fundamental Business to Continued Growth philosophy to the company’s success. The first few weeks of customer setup, Antonio S. Fonseca founded Packaging variety of muffin and cookie packaging, and company full time in 2003. He primarily streamlining the order entry process, INTRODUCING AMERICA’S #1 ADVERTISING DUO, & More, Inc. in Central Falls 20 years numerous other items. handles purchasing and is the main learning someone’s delivery procedures, all
SCREENS ABSOLUTELY FREE!!!!
ago. Packaging & More is a food service contact to Packaging & More’s vendors and while developing synergy, takes time. At one in GoGo Cast’s New Rewardingly Addictive App, GoGoDeals AND
Well, for the next 90 days you can get a deal or an ad placed Advertise on or own a BroadSign and/or a GoGo-Screen?
manufacturers. His strength lies in attention point these procedures involve nearly every from 6 August 12:01 AM to 6 Oct 11:59 PM packaging distributor, paired with forty In the past few years, Packaging & More Any of their 30,000 screen from FREE GOGOMOBILE DEAL OR AD
manufacturers and serving about 50 has expanded beyond its core business of to detail and an overall understanding of the company employee. Addressing the smallest The Rhode IslandBroadSign Business added this Journal is excited to application. GoGo Mobile complements GoGo customers. Those customers are located local grocery stores by adding independent packaging industry. Vincent’s knowledge details in the beginning allows the company introduce our newest media partner, GoGo Cast. This Screens marketing solution by providing them with throughout Rhode Island, Massachusetts coffee shops, locally-owned hotels, and of products, manufacturers, and the market to keep a customer happy for the long term. Rhode Island based organiation is a leading the ability to extend their reach from within the and Connecticut. He started the company well-known Rhode Island institutions like costs for materials are unparalleled. on-demand, location based digital media company store, directly to the consumer. Businesses can by scraping together his savings, while also Wright’s Farm and Veda Ravioli to their Everyone at Packaging & More constantly providing real-time HD digital news, information and easily create ads and deals on both the app and the advertising displays in hundreds of high traffic retail screens, easily supply them to a market audience receiving three small loans from immediate customer list. Tony Fonseca joined the company full time works on keeping their product knowledge locations across the state. (GoGo Screens) and/or target locations, and redeem all the benefits family members. in 2005. He principally oversees sales, current. Warehouse workers have to know In addition, RISBJ and GoGo Cast are proud to from advertising on these two advertising the inside of the box as well as they know the Packaging & More has 14 employees that personally handling many of the outstanding present GoGo Cast’s newest rewardingly addictive powerhouses. About 70 percent of the company’s include office workers, warehouse personnel, relationships the company has with its outside. Customer service representatives mobile platform, GoGo Mobile. GoGo Mobile provides This partnership will provide RISBJ with customers are local independent grocery and sales staff. customers. Tony’s photographic recollection have to know the part numbers. Tony’s business with a unique promotionl solution that delivers additional reach in the digial media market stores such as Dave’s Marketplace, Eastside of pricing, product lines, and instant recall philosophy is that the company’s service, real-time highly relevant information directly to ther statewide. Marketplace, Clements’ Marketplace By 2005, founder Antonio Fonseca began of conversations endears him to the knowledge, communication, and delivery consumer when they want through a mobile and others. Those independent grocers turning over operation of the business to company’s clientele. have to be special. represent the very foundation Packaging & the family’s second generation, his two sons More was built upon. Tony and Vincent. Antonio began to scale Tony believes building a growing company For their commitment and demonstrated POWERED BY back his day-to-day involvement in the requires supportive employees. As the success as a family-owned small business, Examples of the products Packaging & More company and today serves as an advisor to company grew he didn’t hire additional staff. the U.S. Small Business Administration is provides to their customers include roll bags, his sons. That doesn’t necessarily result in making pleased to present the 2013 Rhode Island trash liners, foam trays, catering bowls for distribution and customer service more Jeffrey Butland Family-owned Small Business cut fruit, wicker baskets for displays and Vincent Fonseca oversees the company’s efficient. Greater efficiency came from asking Award to the Fonseca family owners of SEE YOUR PRODUCTS IN: retail, cake containers, pie boxes, and a day-to-day operation. He joined the employees to do more and do it efficiently. Packaging & More in Central Falls.
26 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 27 2013 SBA SBA Rhode Island Participating Lenders | WINNERS Small Business
Rhode Island Community Sovereign Bank New England Wave Federal Credit Union Investment Corporation 504 PLP/EXP/PX/EWCP 480 Greenwich Avenue 504: SBA Rhode Island Participating Lenders 2843 South County Trail One Financial Plaza Warwick, RI 02886 SBA 504 Certified
Admirals Bank Business Development Company First Niagara Bank PLP/EXP/PX/EWCP Navigant Credit Union EXP/PX/EWCP Suite C-9 Providence, Rhode Island 02903 David Duprere, Development Company – Fixed 815 Reservoir Avenue of Rhode Island EXP 225 Park Avenue, 2nd Floor 1005 Douglas Pike East Greenwich, Rhode Island 02818 Stephen J. White, Executive Vice President rate loans for real estate and/or Cranston, Rhode Island 02910 40 Westminster Street, Suite 702 West Springfield, Massachusetts 01089 Smithfield, Rhode Island 02917 Jim Roche, SBA Project Manager (401) 781-1020 M&E purchase or improvement James Beckwith, Vice President Providence, Rhode Island 02903 Gary M. Besser, Vice President Jeffrey P. Cascione, Vice President Rhode Island Manager (617) 953-9135 [email protected] (800) 556-6600 ext. 433 Peter C. Dorsey, Jr., President (413) 747-1395 (401) 233-4716 (401) 398-0167 [email protected] EXP: [email protected] (401) 351-3036 [email protected] [email protected] [email protected] Webster Bank PLP/EXP/PX SBAExpress Lender – [email protected] TD Bank PLP/EXP/PX/EWCP 100 Westminster Bldg., Expedited loans up to BankNewport EXP First Trade Union Bank New England Certified 504 Rockland Trust PLP/EXP/PX 180 Westminster Street 50 Kennedy Plaza, Suite 1110 $350,000 500 West Main Road Centreville Savings Bank 1 Harbor Street, Suite 201 500 Edgewater Drive, Suite 555 288 Union Street Providence, RI 02903 Providence, Rhode Island 02903 Middletown, Rhode Island 02842 1218 Main Street Boston, MA 02210 Wakefield, Massachusetts 01880 Rockland, Massachusetts 02370 Dave Ferreira, Vice President Anthony Capuano, MicroLoans: Douglas Hanson, Vice President West Warwick, Rhode Island 02893 Anina Butler, Nancy Gibeau, Loan and Investment Michael Savage, Small Business Relationship Manager Senior Vice President Direct loans from $2,000 to (401) 845-8731 Lisa Reid, Senior Vice President, Lending Vice President, SBA Lending Officer Senior Vice President (401) 489-5620 (401) 228-2042 $35,000 [email protected] (401) 821-9100 Ext. 244 (617) 728-7320 (508) 254-7891 cell or (401) 450-0047 (781) 982-6546 david.m.ferreira@@tdbanknorth.com [email protected] [email protected] [email protected] [email protected] [email protected] Bob Polito, Jr., Senior Vice President, PLP: Bank of America PLP/EXP/PX UPS Capital Business Credit Government Guaranteed Lending Preferred Lender Program – 111 Westminster Street Citizens Bank PLP/EXP/PX Freedom National Bank PLP/EXP/PX NewportFed South Eastern Economic PLP/EXP/EWCP (860) 612-5433 1-day turn around from SBA Providence, Rhode Island 02903 One Citizens Plaza 584 Putnam Pike 100 Bellevue Avenue, P.O. 210 Development Corporation 504/ 35 Glenlake Parkway, NE [email protected] Kevin P. Tracy, Senior Vice President Providence, Rhode Island 02903 Greenville, Rhode Island 02828 Newport, Rhode Island 02840 Microloans Atlanta, GA 30328 PX: (401) 278-5520 Diane Bolusky, Director, SBA Programs Bill Beauchene, Senior Vice President Gregory C. Skoutas, Commercial/ 80 Dean Street Jack Mello, Senior Policy Credit Officer Westerly Community Credit Union Patriot Express Lender – Expedited loans for veterans, [email protected] (401) 282-2027 (401) 949-1600 Ext. 101 Consumer Loan Manager Taunton, Massachusetts 02780 (877) 263-8772 EXP/PX [email protected] bbeauchene@freedomnationalbank. (401) 847-5500 Maria Gooch-Smith, [email protected] 122 Granite Street members of the National Guard Bank Rhode Island PLP/EXP/PX/EWCP com [email protected] President Westerly, Rhode Island 02891 and Reserve, transitioning active duty military, and One Turks Head Place Coastway Community Bank [email protected] The Washington Trust Company Michael Lynch, spouses Providence, Rhode Island 02903 PLP/EXP/PX/EWCP Greenwood Credit Union EXP Ocean State Business Laurie Driscoll, PLP/EXP/PX/EWCP Vice President, Lending Manny Barrows, Senior Vice President One Coastway Plaza 2669 Post Road Development Authority 504 Commercial Loan Officer 23 Broad Street (401) 596-7000 Ext. 2116 (401) 574-1604 Cranston, Rhode Island 02910 Warwick, Rhode Island 02886 155 South Main Street, Suite 403 [email protected] Westerly, Rhode Island 02891 [email protected] EWCP: Export Working Capital [email protected] Russell Gaston, Holly Pettis, Vice President, Providence, Rhode Island 02903 (508) 822-1020 Carl Amaral, Senior Vice President Brita Gobitas, AVP Lending Program Lender – expedited Scott Lajoie, Vice President Commercial Lending Manager Commercial Lending Henry Violet, President Tamarah Bacon, Retail Lending and Business Development loans up to $5,000,000 (401) 574-1657 (401) 330-1600 (401) 562-2784 (401) 454-4630 SBA MicroLoans (401) 348-1301 (401) 596-7000 Ext. 2107 [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] Antonio A. F. Moura, Vice President Bay Colony Development Columbus Credit Union Home Loan Investment Bank, FSB (401) 454-4560 Corporation 504 560 Main Street PLP/EXP [email protected] Libations Restaurant Lounge Our clients know we’re here JAMES J. PRESCOTT SMALL PLATES • BIGFLAVOR • GREAT VALUE 1601 Trapelo Road Warren, Rhode Island 02885 1 Home Loan Plaza, Suite 3 for them year-round, not PETER L. CHATELLIER Waltham, Massachusetts 02451 Doris Doyle Warwick, Rhode Island 02886 Pawtucket Credit Union EXP DAVID A. FONTAINE David King, Managing Trustee (401) 245-3800 Don Armstrong, Senior Vice President 1200 Central Avenue just at year-end. (781) 891-3594 [email protected] (877) 337-3757 Pawtucket, RI 02861 JAMES D. WILKINSON Joseph Silva, Vice President [email protected] Linda Prevost [email protected] DEBRA A. MITCHELL [email protected] Daniel Murphy, Vice President (401) 729-4092 AT BRAVER, IT’S THE WAY ROBERT J. CIVETTI Bristol County Savings Bank (800) 223-1700 Ext. 435 [email protected] WE DO BUSINESS. 215 Armistice Boulevard Coventry Credit Union EXP/PX [email protected] Pawtucket, Rhode Island 02860 2006 Nooseneck Hill Road People’s Credit Union EXP Timothy Chaves P.O. Box 4004 Independence Bank PLP/EXP/EWCP 858 West Main Road 155 South Main Street Providence, RI 02903 (774) 226-1921 Coventry, Rhode Island 02816 1370 South County Trail Middletown, RI 02842 401 421 2710 [email protected] Maureen Jendzejec, East Greenwich, Rhode Island 02818 Peter Murray, www.thebravergroup.com Libations Restaurant & Lounge Patrick Carey, Senior Vice President Senior Vice President Robert A. Catanzaro, President Business Relationship Manager at the RADISSON HOTEL PROVIDENCE AIRPORT 2081 Post Road • Warwick, RI 02886 (401) 722-8845 (401) 397-1900 ext. 2314 (401) 886-4600 (401) 846-8930 Ext. 1273 401.598.2121 • www.radisson.com/warwickri NEWTON BOSTON TAUNTON PROVIDENCE CONCORD [email protected] [email protected] [email protected] [email protected]
28 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 29 2013 SBA WINNERS
2013 Rhode Island and New England ONE RESOURCE Financial Services Champion of the Year for all your voice & data needs. Business Telephone Robert Mancini is a Champion & Voicemail Systems Security Cameras & Access Control Structured Cabling Computer Network/Servers for the Small Business Community
Robert Mancini has served as the executive Mancini has been successful in reigniting director of the Rhode Island Society of the society’s brand, creating and sustaining Certified Public Accountants since 2006. The a vibrant atmosphere and energy for the RISCPA is a non-profit organization of 1,900 RISCPA members, resulting in a 32 percent With over 25 years of experience, CTI has successfully become the one technology CPAs, many being small businesses who expansion of the society’s membership. resource for hundreds of businesses. We are a one-stop one-resource technology provider. This makes your life easier to manage your IT budget and support costs. work directly with small businesses. Experienced professionals that work together for you. Robert maintains a strong commitment In his role as executive director, Mancini to the community. He has served as Are you Moving… Expanding… Upgrading? Call today for a free quote. Mention this ad and get 10% off. regularly uses advocates for the small a volunteer to a number of charitable business community. Through his leadership, organizations throughout his career. He 401.737.5300 / www.computertelephone.biz the RISCPA has supported legislation that currently serves as secretary of the would improve the state’s economic climate Gateway Real Estate Board, is for the small businesses. Examples include co-chair of the St. Jude Children’s Hospital improving the state’s overall tax structure, corporate executive committee, and is a helping to eliminate binding arbitration and member of the Freedom National Bank’s advocating for meaningful pension reform. business advisory board. Mancini has Mancini believes CPAs remain critical in also been recognized by Johnson & Wales providing financing and taxation guidance University for his contribution and support out of the box and to small business owners. of the University’s College of Business.
thinking lending Robert certainly has demonstrated a passion In 1996, he was appointed by Mancini has been for promoting a good business environment Governor Almond to the Rhode Island and is well respected throughout the Lottery Commission. He served on that successful in reigniting the community for his fine efforts. board until 2005. As an added means of promoting an overall Mancini holds a Bachelor of Science degree society’s brand, creating theme of business development, RISCPA in Business Administration from Providence hosts two large networking events each year. College and has earned a certificate from They draw more than 500 attendees. These the New England School of banking at and sustaining a vibrant robust forums provide professionals from Williams College. accounting, legal and financial communities atmosphere and energy for the the opportunity to mingle with the goal of For his efforts in championing financial Capital for all the right reasons creating new business opportunities. Strong services for the small business relationships with the lending community community, the U.S. Small Business THE BUSINESS RISCPA members, resulting in result from Mancini’s professional history Administration is pleased to present the as a banker with the former Fleet Bank and 2013 Rhode Island and New England DEVELOPMENT COMPANY Citizens Bank. Financial Services Champion Award to a 32 percent expansion of the Robert Mancini, Executive Director of www.bdcri.com 401 351 3036 Through his numerous relationships in the the Rhode Island Society of Certified society’s membership banking and financial services communities, Public Accountants
30 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 31 2013 SBA WINNERS
2013 Rhode Island SBA Young Entrepreneur of the Year loving and energetic. But most important, management. The prototype was accepted Journal of World Affairs. Xzito designed and they are dedicated to creating successful and resulted in a solution to selling auto developed a new web site with advance online and offline engagements. insurance online. functionality, including self-management capabilities, advance search, and multimedia. Young Entrepreneur Helped to Create Some examples of successful client projects include a manufacturer of he drives the Jeshua formerly served on the board religious gifts wanted a partner that of directors of Junior Achievement, the Cutting-Edge Digital Capabilities could help improve their brand’s workflow at Xzito, American Marketing Association, and English unique positioning statement, value for Action. proposition, web site and online marketing. In 2004, Jeshua Zapata and his brothers Xzito worked with the customer on a constantly pushing In his spare time, Jeshua enjoys playing for Hundreds of Clients Juan and Jairo Gomez, founded Xzito combination of brand builders and soccer with friends or reading motivational Creative Solutions. They began with a vision marketing drivers that would deliver the team to exceed books. He is a graduate of Bryant of creating a cutting-edge creative agency immediate results. Within three months of University with a degree in Business focused on progressive digital capabilities. the program’s launch, the client achieved Administration with a focus on Computer 10,570 new web site visitors, 116 leads expectations for the Information Systems and a minor in Xzito is a clever respelling of the Spanish from online sources, and 53 new clients. Communications. word Exito, which translates to the English company’s growing word success. The name was selected A major property and casualty life insurance For his demonstrated success and based on the firm’s commitment to its clients’ company needed to compete with other potential for continued growth, the U.S. brand success, visibility and profitability insurance providers who gave customers list of clients Small Business Administration pleased to online and offline. the ability to obtain vehicle insurance quotes honor Jeshua Zapata, president of online. Xzito worked with the company’s Brown University wanted to enhance its Xzito Creative Solutions as the 2013 An entrepreneur from the outset, Jeshua is e-business team to develop a working website design, usability and functionality Rhode Island SBA Young Entrepreneur every bit the classic executive. Sharp and mock-up to gain the approval of upper for its semi-annual publication The Brown of the Year. driven, creative and tech-savvy, he drives the workflow at Xzito, constantly pushing the team to exceed expectations for the company’s growing list of clients.
His career began with MetLife Auto and Home Insurance. There he established the project management, process review and information technology skills that laid the foundation for his role as president of Xzito.
Xzito has won numerous awards, including a Gold Award for Excellence in Web Design from the American Association of Web Masters and the Hispanic Business of the Year from the Hispanic Chamber of Commerce. The company has worked with over 300 organizations from non-profits and startups to Fortune 500 companies to produce engaging, unique and intelligent online and offline marketing strategies.
Xzito employees include artists, web designers, entrepreneurs, soccer enthusiasts and motorcyclists. They are intelligent, fun-
32 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 33 2013 SBA WINNERS
2013 Rhode Island Woman-Owned The store employs six part time employees. The staff is responsible for creating visually pleasing displays using the merchandise available. Small Business of the Year Duties consist of everything from pricing merchandise to selling it; Elizabeth Yuill and from maintaining the cleanliness of the store to emptying the trash. There is always something to do.
Customers are the number one priority. Brown & Hopkins offers Owns Rhode Island’s complimentary gift wrapping, special order service and will keep customers on their “wish list” if the store is out of stock on an item, BrilliantRCC solutions for smart technology calling the customer when it arrives.
Oldest Continuously The store’s customer base is mostly from Rhode Island, Connecticut We can be your trusted advisor, and Massachusetts. There is also an influx of tourists during the summer and autumn. helping you make smart decisions when it Operating comes to technology. Brown & Hopkins also supports the community with its “Coffee Charity Club,” where 100 percent of the donations from the purchase of coffee, tea or cocoa are donated to the charity of the month. Liz has Let RCC help you: General Store supported over 75 different charities through this endeavor as well as • Avoid the “Break-Fix” technology model donating to other fundraising efforts. • Maximize productivity & reduce downtime Elizabeth Yuill’s retail career began at age seven when she began • Protect your business against security risks peddling her handmade jewelry, painted rocks and seashell mirrors It has been continually operating to neighbors in her hometown of Lincoln, Rhode Island. Liz also enjoyed operating the calculator and writing pretend invoices in her as such since 1809 and is officially the uncle’s television repairs hop. Without a doubt, Liz was bitten by the entrepreneurial bug early in life. oldest store of its type in the state and Fast forward to 1988. Liz and her mom opened a small gift store, Goose Crossing Country Store, in North Scituate. They sold that one of the oldest in the nation business in 1994. Two years later, Liz teamed with the new owner of Goose Crossing to open G. Willakers Country Store in Wickford. She sold her interest in that business in 2003. Each November the store hosts a “Thankful Gathering” where food items are collected for the local food pantry. Brown & Hopkins One year later, Yuill purchased the Brown & Hopkins Country Store matches one dollar per item donated to the cause. in the village of Chepachet, R.I. It has been continually operating as such since 1809 and is officially the oldest store of its type in the state Brown & Hopkins Country Store was named the “Best Gift Store in and one of the oldest in the nation. She is the seventeenth operator/ the Blackstone Valley in 2011” by Rhode Island Monthly Magazine. It owner in approximately 200 years. received the “Footsteps in History” award from the Blackstone Valley Tourism Council in 2009. Liz purchased the real estate with a SBA-backed loan through Freedom National Bank. She also received consulting assistance Liz is also very involved in her community. She serves as secretary from SBA’s Women’s Business Center in Rhode Island, the Center for of the Glocester Business Association and also serves on its board Women & Enterprise. of directors. She has been a member of the Chepachet Candlelight Shopping Committee, and received the Joan M. Scorpio Award for The product mix under Yuill’s management consists of various gift Outstanding Community Service in 2010. items such as candles and accessories, local honey and maple syrup, Visit us online at www.RCC-pcSupport.com New Hampshire-made fudge and other gourmet specialties, ladies The U.S. Small Business Administration is pleased to honor 40 Nashua Street, Providence, RI 02904 clothing, seasonal décor, high quality faux florals and more. The store Elizabeth L. Yuill, owner of Brown & Hopkins Country Store in 401 272 9262 p also features an impressive selection of home décor such as framed Chepachet with the 2013 Rhode Island Woman-owned Small Business 401 351 4002 f prints, quilts, curtains, furniture, braided rugs, and local crafts. of the Year Award.
34 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 35 2013 SBA 2013 SBA WINNERS WINNERS Small Is Government Contracting Right Does Your Business Government Point of Sale for Your Business? Business Contracts? Solutions
Government contracting can be a critical tool for growing your business Qualify for FEDERAL GOVERNMENT CONTRACTING and increasing your bottom line. While not all small businesses are MYTHS & REALITIES suitable for government contracting, the following steps will help you determine whether government contracting is a good fit for your MYTH: Doing business with the federal government is small business. too complicated, involves too much red tape and it takes
forever to get paid. Evaluate Your Business for Government Contracting REALITY: The government uses many commercial and Define goals for your business and determine your firm’s strengths and business-friendly practices, such as buying off-the-shelf items weaknesses. Analyze the market—where are the goods and services you and paying by credit card. Payments are generally made are offering needed in the federal government? Decide what you have to within 15 days after submitting an invoice. offer and target your efforts at the federal agencies that need it the most. Three Questions to 3. Do you fall under a specific Finally, your business plan must be sustainable—take into consideration certification? We Install and Service MYTH: There’s no one I can turn to in trying Ask Yourself current economic conditions and how they may impact your business. The SBA has outlined several specific to obtain government contracts. Point of Sale Systems certifications that provide businesses that REALITY: The SBA and its network of resource partners have Don’t overlook potential opportunities with state and local government 1. Are you a small business? qualify with benefits within the procurement for any Restaurant or programs and “hands-on” assistance for small businesses agencies as well. Is your business: process. These certifications are divided Retail Business. contemplating selling to the federal marketplace. • Organized for profit into two categories: SBA-Certified and Self- Credit Card Services Available Research Agencies’ Procurement Forecasts • Located in the U.S. Certified. The SBA-Certified Programs were MYTH: I must compete head-to-head against large Every year, each federal agency assembles an Annual Procurement • Operated primarily within the created to assist specific groups in securing businesses and multinational corporations to win contracts. Forecast, designed to assist businesses in identifying procurement United States or making a significant federal contracts and can only be granted REALITY: The government has many categories of contract opportunities. The Procurement Forecast is meant for informational contribution to the U.S. economy by the SBA. opportunities set aside exclusively for small businesses to and planning purposes only, but it can help you get an idea of where through payment of taxes or use of level the playing field. to target your business to win government contracts. Access agencies’ American products, materials or labor You can determine if your business meets the procurement forecasts at www.acquisition.gov/comp/procurement_ • Independently owned and operated requirements of the Self-Certified programs MYTH: All I need to do is register in the System for Award forecasts/index.html. Additionally, contact each agency’s Office of Small • Not dominant in the field by referring to the Federal Acquisition Management (SAM) and the contracts will come rolling in. and Disadvantaged Business Utilization (OSDBU) at www.osdbu.gov to of operation in which it is bidding for Regulation (FAR). To self-certify as a small REALITY: Although SAM is a primary way federal agencies see what goods and services they expect to buy. government contracts business, register in the System for Award learn about prospective vendors, it’s up to you to aggressively • A sole proprietorship, partnership, Management (SAM) at www.sam.gov. When market your products and services. Remember, agencies Visit a Procurement Technical Assistance Center corporation or other legal form? completing the General Information section don’t buy, people do. Congress created the procurement Technical Assistance Program about your business in SAM, self-certify that (PTAP) to help businesses seeking to compete successfully in federal 2. What is the size standard you meet the federal government’s definition government contracting. These centers provide a range of expert for your business? of a small business. For more information, Call 401-255-6522 services at little or no charge, including assistance to businesses that Size standards are used to determine visit http://www.sba.gov/content/small- for more information want to sell products and services to the federal government. Contact whether a business is small. Size standards business-certification-0. or visit the Rhode Island Procurement Technical Assistance Center at (401) 278- vary depending upon the industry. To 9100 Ext. 175 or visit their web site at www.riptac.com. determine the size standards that might Apply for the certification programs for which www.POSinetPOS.com apply to your business, go to http://www. you qualify to take full advantage of federal Get to Know the Federal Acquisition Regulations (FAR) sba.gov/content/table-small-business-size- contracting opportunities. Federal agencies When contracting with the federal government, you will be held to standards. If your business does not exceed have a strong incentive to fulfill specific specific rules and regulations. The FAR establishes uniform policies and the size standard then you are an eligible contracting goals for the socio-economic regulations for the purchase of supplies and services by all executive small business. To find out more about categories in addition to the overall goal agencies. Specifically, Part 19 refers to the acquisition process for small these requirements and other size standard awarding 23 percent of all contracting dollars business programs. You can access the FAR at www.acquisition.gov/FAR. information, go to www.sba.gov/size. to small businesses.
36 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 37 Small Business | Secretary Of State Ralph Mollis
Sitting around SBAC’s table are small business owners like Ezovski and Caniglia, Chamber of Commerce executives like Steve Boyle of SBAC Works Cranston and John Gregory of Northern R.I. and government officials like Leslie Taito, who heads up the Governor’s Office of Regulatory to Improve Reform, and the SBA’s Mark Hayward. It’s where EDC Chief of Staff J.R. Pagliarini can preview proposed changes at the agency such as creating a customer service team to reach out to small businesses or upgrading business-related Government legislative tracking on riedc.com.
May’s meeting featured briefings by the state’s new Director of Digital Relations with Excellence Thom Guertin as well as Statewide Planning’s Kevin Flynn. Guertin outlined plans to create e-commerce tools that, for example, will streamline the permitting process. Flynn looked at land use trends Small Businesses and demographic projections that could have a dramatic effort on the way many local industries do business in the coming decades.
by Secretary Of State Ralph Mollis But, these presentations are a two-way street. Business people get a Just hours after House Speaker Gordon Fox rolled out his chamber’s sneak peak at data and strategy while government officials get first- economic development plan last month, the business leaders and hand feedback on their plans. government officials serving on the state’s Small Business Advocacy Council (SBAC) had copies in their in-box. Gary Ezovski, who co- “SBAC is a place for small business owners and advocates to tell chairs SBAC’s legislative committee with Ron Caniglia, made sure his those of us in government what they need in order to succeed. colleagues had access to the information right away. We’ve opened our doors,” explains Mollis. 10 Monday, June 10th That’s exactly what Lt. Gov. Elizabeth Roberts had in mind when she “It’s easy to plug into SBAC’s work. You can find meeting notices and SCORE Workshop: Managing Yourself, Your Time Daily Planning and Getting Organized ramped up SBAC’s horsepower last year by inviting Secretary of State agendas on our website at sos.ri.gov. You can even sign up for e-mail Centerville Seminar Center reminders that will arrive A. Ralph Mollis and the R.I Economic Development Corporation (EDC) 875 Centerville Road to take on leadership roles as co-chairs. automatically before every Building 2, Suite 5 meeting,” says Mollis. Warwick, Rhode Island “The three agency leadership model provides a single point of “We hope you’ll make 10:00-12:00 PM contact in government, where all three offices are present to your voice heard.” Tuesday, June 11th receive input from small business owners and to develop specific 10 SCORE Workshop: Achieving Loyalty in a Price recommendations for solutions to their problems,” said Roberts, who Conscious World chairs the council. Northern Rhode Island Chamber of Commerce 6 Blackstone Valley Place Building 4, Suite 402 SBAC works to improve government relations with small businesses, Lincoln, Rhode Island provide easily accessible information for business owners, monitor 9:00-11:00 AM and advocate on public policy initiatives affecting small businesses Founded in 2006 to meet the complex needs of a few and provide the assistance necessary for small business owners 11 Tuesday, June 11th substantial families, we believe each client is unique and we to get started and grow their business in Rhode Island. It strives to Newport Chamber’s Economic Update Breakfast: Health Insurance Exchange Panel treat them as such, with confidentiality & personal attention. create an effective working relationship with chambers of commerce, Ramada Inn business advocacy groups and small business owners. Our investment process focuses on risk control, and 425 East Main Road, Middletown 10:00-12:00 PM produces portfolios of lower volatility and higher cash-flow. “All of us are committed to making it easier to do business here. This We cannot control global events, but we can give our gives us a forum for teasing out ideas big and small that might not Tuesday, June 11th 11 North Central Chamber: Lipstick Luncheon “Stretch, clients the peace of mind that comes from preserving be aired any other way,” says Mollis, whose office already provides Relax and Renew...15 Minutes to a New You!” their capital when those events cause turbulence. a host of services to small business including helping start-ups with The Heart Spot WhaleRock Point Partners, LLC. • 1 Turks Head Place, Suite 1050 permitting and applications. 700 Greenville Ave, Johnston, RI Providence, RI 02903 • 401.237.6064 • [email protected] • wrpoint.com 11:30 AM – 1:00 PM
38 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 39 Small Business | Breaking Old Habits Networking and Workshops | Events
Wednesday, June 12th 12 East Greenwich Chamber’s Annual Golf Tournament at Richmond Country Club Breaking Old Habits 74 Sandy Pond Rd, Richmond, RI Thursday, June 13th 13 SCORE Workshop: How to Put the ‘Cash’ Back Into Your Cash Flow Turning Your IT Philosophy from West Warwick Public Library 1043 Main Street, West Warwick, Rhode Island “Reactive” to “Proactive” 9:30-11:30 AM Thursday June 13th 13 East Greenwich Chamber’s Main Street Stroll: Flags, Dads & Jazz 5:00-8:00 PM
Friday, June 14Th 14 Ri Small Business Recovery Program: Nurture Marketing …How To Create A Steady Stream Of New Customers Centerville Seminar Center 875 Centerville Road, Building 2, Suite 5 Warwick 9:00-11:00 AM by Lisa Shorr 1. Network Monitoring = Peace-of-mind: Unless you have an IT Alarm System, Spam filtering is like a gatekeeper scanning every person on staff, you do not have the time to worry about updating email for viruses before they enter your network. Friday, June 14th software and monitoring how much hard disk space you have left 14 SCORE Workshop: How To Hire Your First Employee What is Mother Nature up to now? That was the looming thought on on your server and workstations. Gee – we barely have enough time Every day, new viruses are introduced to by savvy hackers seeking Center for Women & Enterprise 132 George M. Cohan Boulevard all of our minds as we anxiously tuned in to the frequent updates in the day to fit in a short break let alone spending hours updating ways to monitor your actions or steal your data. Spam filtering protects Providence, Rhode Island on Hurricane Sandy. Quick run to the market to get milk and bread. your network. Why add more stress to your day? Let a MSP add back against those viruses that are already “known.” It does happen that 9:00-11:00 AM Quick run to the basement and elevate anything off the floor that can several hours of productivity to your week by taking care of your new viruses sneak through the security gates unwittingly. This is why it get water-logged. Quick prepare your office by shutting down your network for you! is important to have an MSP monitor any updates or license renewals 18 Tuesday, June 18th network and alerting your clients of a potential power outage. Wait – for your spam-filtering and other security programs to ensure that they North Central Chamber: Meet Your Chamber Neighbor – Pollard Law hold on – while I am confident you ran to the market and prepared 2. Business Continuity and Disaster Recovery: Do you remember are monitoring against the latest threats. Pollard Law Inc. your home, how about your office? Did you take care of that too? when Y2K loomed over our heads? There was quite a bit of hustle 118 Danielson Pike, North Scituate, RI and bustle around making sure our businesses would not close on Another great component to spam filtering is its important role in your 8:30-9:30 AM So many of our clients are under the false impression that “it won’t January 1st! For many SMB’s that is the last time they planned for disaster recovery plan. Should your organization experience a power- happen to me.” Yes it can and will if you don’t take action! Too many potential disaster! From Hurricane Irene and Sandy to the Blizzard outage or server crash, for example, spam filtering programs offer an Thursday, June 20th 20 Northern RI Chamber’s Eggs and Issues Breakfast business owners are comfortable with the way they’ve always run their of 2012 – Nemo, our state has pulled through the devastation but alternative “emergency website” to access to view/send/receive email. Kirkbrae Country Club, Lincoln many small businesses did not. An MSP helps you coordinate an The ability to stay connected is crucial to ensure business continuity office including their IT. It is hard to break the “reactive model” of IT, 7:50-9:15 AM calling your IT provider only when something breaks. This can lead “action list” of items to ensure your business, employees and clients and mitigate any lost revenues to due to downtime. to costly downtime. I encourage you to consider breaking that habit are safe. Items include properly storing your data and shutting down 20 Thursday, June 20th and adopting a more “proactive” approach to your IT, allowing an IT your network, how your employees can stay productive even when I know from experience running a small business myself, changing Newport Chamber’s Brown Bag Networking Lunch 12:00-1:30 PM provider to monitor and maintain your network to stave off a potential an office is unreachable, who the key contact personnel are should your thought-process is hard, especially when dealing with how you network headache. Hopefully after you’ve read this article you will disaster occur, and so much more… run your business. Thanks to the demands for sharing information Wednesday, June 26th have a change of heart. and the key role technology plays in ensuring this flow is seamless, I 26 Northern RI Chamber’s Networking at Night A disaster recovery plan is an extension of your Business Continuity urge you to take some time to consult with your IT consultant about Providence Biltmore Hotel Let’s talk about Managed Services. Managed Services means the IT plan but includes data retrieval. Most businesses can work from the many benefits of managed services and how it will improve your 5:00-7:00 PM service provider proactively monitors and maintains your server(s), anywhere just as long as their data is attainable. business. Get rid of the notion “It is how we’ve always done it!” There Wednesday, June 26th workstations and network 24 x 7 x 365. Think of Managed Services is no room for “reactive” thinking. Your business cannot afford it… 26 RI Small Business Recovery Program: How To Fine like an Alarm system, it is always on the alert watching and guarding 3. Put up your shield against hackers! Implement Email and Tune Your Business…A Step-By-Step Tune-Up For Your your network against predators! Typically the client and managed Network Security: Time and again we are hearing about data Existing Business
service provider (MSP) enter into a predictable monthly contract for a breaches thanks to hackers or even human error. Having spam Lisa Shorr Centerville Seminar Center PC Troubleshooters 875 Centerville Road, Building 2, Suite 5 flat fee with a detailed list outlining parameters of the program. filtering installed on your network is more crucial now thanks to the www.pctrouble.com Warwick So why should you change your mind-set? Here are 3 key factors: sophistication of hackers. Where networking monitoring is like an 6:30-8:30 PM
40 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 41 Small Business | Disorganized Offices Networking and Workshops | Events
Thursday, June 27th 27 Newport Chamber’s Business After Hours This is what I find Drupal Connect 449 Thames St, Ste. 100, Newport in disorganized offices. 5:00-7:00 PM • No organized systems in place. disorganized offices Wednesday, July 10th • Attempts at organization that have failed. 10 • Piles of paper that usually get thrown RI Small Business Recovery Program Who’s in Charge? Quieting Your Fear of Speaking out after we go through them. Centerville Seminar Center • Organizing supplies i.e., filing trays, vertical trays not being what’s in yours? 875 Centerville Road, Building 2, Suite 5 utilized in an efficient manner. Warwick • Files in drawers that aren’t hanging, 4:30-5:30 PM they are just thrown in the drawer. Monday, July 15th • Expired medication. by Kristin Carcieri-MacRae When I see a disorganized desk, I don’t think to myself, “Wow, this is 15 North Central Chamber: 20th Annual Golf Tournament • Expired food. a disaster! “ I think, how I can make this person more efficient at Kirkbrae Country Club • Money. Checks and cash. and productive and set up working organized systems that will keep 1:00 PM shotgun start • Abundance of writing utensils. Most of them don’t work. them organized. • Empty file drawers. 18 Thursday, July 18th • Cluttered file drawers. RI Small Business Recovery Program Is your workspace disorganized? People will often say that they have I run into people all the time that say they need to get organized but Speed Mentoring • No drawer organizers being utilized. piles on their desk, but they know exactly what is in the pile. Really? are embarrassed for me to see their space. If you are embarrassed to Centerville Seminar Center • Office supplies stored in all different areas. How long does it take you to find that document? 5-20 minutes? You have me come in, I wonder how you feel when potential clients, 875 Centerville Road, Building 2, Suite 5 • Duplicate files stored in all different areas in the office. Warwick, RI just wasted precious time searching for a document. When we go co-workers, or managers see your office. • Files and binders that have not been gone through 8:30-11:00 am through most offices, the piles end up getting thrown out because the in years. Most get thrown out. information is no longer needed. You probably have piles sitting on Every disorganized office that I go into, I find the same patterns. Thursday July 18th • Too much work material on the desk. your desk starting at you and you don’t even need the information that Read on to see if you can relate. As you go through, highlight the 18 Main Street Stroll: Dogs on Main Parade • Too many chatzkies on the desk. is in the piles! ones that apply to you. 5:00-8:00 PM • Bulletin boards full of cluttered memos. • Papers taped to the wall. 26 Friday, July 26th • Bookshelves full of books or binders that are no longer being utilized. “EG Chamber PawSox Family Night” PawSox vs. Lehigh at McCoy Stadium • Credit card receipts and bank receipts Guiding you through life’s most in all different places in the office. Tuesday August 13th challenging moments. • Take out menus in all different drawers. 13 Business After Hours at Blu • Binders not labeled. 5:30-7:30 PM • Space not being maximized. Navigating through insurance challenges Thursday August 22nd alone can be overwhelming. Gallo|Thomas • Time management skills need some tweaking. 22 Main Street Stroll: A Taste of East Greenwich is here to keep you on course. We are • Dirty, dusty desks. 5:00-8:00 PM committed to steering you in the right • No system for business cards. direction and providing tailored insurance solutions. For over 65 years, Gallo|Thomas 16 Monday, September 16th Insurance Agency has cultivated a time- When we are going through an office, I constantly hear “I was looking Northern RI Chamber’s Annual Golf Tournament honored reputation for quality-driven at Kirkbrae Country Club for that” or “I forgot I had that.” Can you relate? If so, you are in need of solutions that represent forward thinking, 11:30 AM registration, 1:00 PM shot gun start organization. You will be more efficient, more productive, less stressed, advanced product offerings, and insightful Dinner and awards immediately following the round risk management. have more energy and people will have more confidence in you. Once you get organized your time management skills will improve because Insure your future with Gallo|Thomas. you are able to see clearer once the clutter has been removed. When you are finished organizing your office, you will be motivated, energized, and ready to tackle another project. It will feel like you have been cleansed and have a brand new office. You will be excited to go into work the next day. Yes, really! Organize! Energize! 117 Metro Center Blvd., Ste. 1004 | Warwick, R.I. 02886 | 401.732.9100 14 Woodruff Ave. | Narragansett, R.I. 02882 | 401.792.9100 Kristin Carcieri-MacRae be sure to visit isupportsmallbusiness.com Owner to view all updated and current events and workshops Organizing In RI, LLC for this month Personal Insurance | Business Insurance | Group Benefit Plans | Risk Management Services
42 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 43 Small Business | Promoting More Transportation Options at Quonset promoting m re transp rtation We believe we are living at an extraordinary moment.
Building on amazing technologies that took decades to options at qu nset develop, LLS is helping to make and further discoveries that provide every blood cancer patient with safe and by Steven J. King, PE for example, stops at the Gateway -- the retail section of the park, adjacent to Post Road – 33 times each day. The roundabout we effective therapy. constructed in the park provides a convenient turnaround for buses. As Quonset Business Park continues to establish itself as one of Gate Road was constructed with a bus pull-off area, which also The years people have invested in us and the funds they the Ocean State’s most successful centers of job creation, we need includes a bus shelter. continue to raise are bringing healing therapies once to consider how to get 9,100 people to work every day in the most thought impossible. efficient way possible. And while we continue to invest in programs to On top of the RIPTA routes, TownePlace Suites by Marriott has a preserve open space, to enhance our bicycle path, and to make miles shuttle service, and Electric Boat has vanpools - two initiatives that of shoreline more accessible to the public, we also realize that public take additional cars off the road. The Quonset Bike Path is primarily Simply put, we are closer than ever to the cures for many transportation initiatives will play an increasingly important a recreational facility but was also designed to be an option for our kinds of blood cancers. We are on the brink of historic role in moving people in and out of the park as employment neighbors commuting from Quidnesett or Potowomut. Lastly, QDC breakthroughs that will literally change people’s lives. continues to grow here. has proposed that the State Rail Plan place a commuter rail station at The urgency is critical. West Davisville, and perhaps even within the Business Park itself. For us, increased transportation alternatives are an important benefit to our existing businesses, prospective tenants, and are We cannot stop now. environmentally sound. We recognize that the majority of the 9,100 improved public transportation full-time and part-time employees who work at Quonset Business Park That’s why we are committed to telling our story in the commute each day in their own vehicles. And as time goes on, we will be an asset in recruiting most informative and substantive ways possible. We strive recognize that improved public transportation will be an to confront people with the breathtaking reality of how asset in recruiting new businesses here and to assist existing new businesses here and to assist we are changing the landscape of blood cancer. businesses to expand. existing businesses to expand We have consistently worked to build and maintain a modern We call this approach Reasons to Believe. And the facts tell infrastructure, including: a multi-modal transportation system that In addition to a commuter rail station on the Amtrak line in West an overwhelming story of progress that is both inspiring features an airport, as well as highway, seaport, and railway access. Davisville, we also support construction of Route 95 South ramps and motivating to doctors, researchers, employees, donors We also offer full service utilities, including high-speed broadband, from Route 4, which will alleviate congestion on Division Road/Route and survivors – every individual who impacts our success. a water supply and wastewater treatment facility, and two on-site 2 in East Greenwich. We also believe the establishment of the Marine substations that provide electrical power. The amenities within the Highway system, which puts containers and other cargo on barges park include a hotel, the TownePlace Suites by Marriott, on-site retail, arriving or departing at the Port of Davisville, will reduce truck traffic Because of our work, blood cancer will never be the same. including Dave’s Marketplace, high-speed ferry access to Martha’s on our highways. Vineyard, a daycare facility, a public golf course and banquet facility, The Leukemia & Lymphoma Society. a 2.3 mile-long bike path along the waterfront, beaches, marinas, and We are committed to improving and enhancing public transportation the nationally acclaimed Seabee Museum. options at Quonset Business Park. We support these initiatives because we know it is good for those who work here, for our state, It only makes sense that we make it as convenient as possible and for the environment. for people to get here. And so we support efforts to take what we consider to be one of our existing strengths -- public transportation Steven J. King, PE Managing Director – and make it even stronger. For example, the Rhode Island Public Quonset Development Corp Transit Authority (RIPTA) continues to fine tune its routes. Bus #14,
44 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 45 LLS652 500 10/12 The Leukemia & Lymphoma SocieTy CThe Leukemia ngratulates & Lymphoma SocieTy C ngratulates Fifteen Local Men and Woman Raise Over $104,000 RHODE ISLAND for Leukemia & Lymphoma Society’s Rhode Island Chapter MAN & WOMANRHODE ISLAND OF THE Y EAR. Man and Woman of the Year Campaign. MAN & WOMAN OF THE Y EAR. Winners of the 2013 Campaign Announced
May 4, 2013, Newport - The Rhode Island Chapter of The Leukemia & Lymphoma Society (LLS) wrapped up its 2013 Man & Woman of the Year competition on May 4, with a Grand Finale in Newport with Lora Lopiccolo of Foster and Brian Trahan of Provi- dence, coming out victorious in this 10-week fundraising competition.
Both the Man and Woman of the Year, Brian, the Managing Director of the Center for Phenomenological Leadership and Lora, owner of Yoga by Lora, both individually raised over $15,000 in is 10-week campaign.
Community leaders competed for the national title of Man & Woman of the Year, an honor surrounded with a great deal of fanfare, including a full-page ad in USA Today, but the most important reason candidates participated was for families like this year’s Boy and Girl of the Year, Lamar from Woonsocket, and Hannah from Portsmouth, both 10 years of age. Lamar and Hannah are local children who are survivors of blood cancers and who are sources of inspiration. Every dollar raised counted as one “vote.” The male and female candidates with the most “votes” were awarded the title of 2013 Man & Woman of the Year.
The money raised by candidates over the ten week period is used by LLS to fund research seeking cures and better therapies, and to provide information and support so that patients have the best possible outcomes throughout their cancer experience. “We are thrilled Brian Trahan Lor a LoPi ccolo to announce our 2013 Winners. Congratulations to Brian and Lora as well as our Runners-Up Steve Pitassi, of Janney Montgomery Scott and Jennifer Cervenka of Partridge Snow and Hahn. Even though there are winners, it is the collective total of the entire 15 can- The Cen ter for Yoga by Lora Brian Trahan Lor a LoPi ccolo didates that is truly amazing. Over $104,000 raised in RI for blood cancer research and patient services program Phen om en olog ica l Lea d er s hip The Cen ter for Yoga by Lora is amazing. What a wonderful group of candidates!” said Bill Koconis, the Rhode Island Chapter’s Executive Director. “We cannot express enough how lucky we are to have such amazing volunteers associated with the LLS. We could not do any of this without them.” Phen om en olog ica l Lea d er s hip
The Leukemia & Lymphoma Society®, headquartered in White Plains, NY, is the world’s largest voluntary health organization dedi- cated to funding blood cancer research and providing education and patient services. The LLS mission is to cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and to improve the quality of life of patients and their families. Since its founding in 1949, LLS has invested more than $600 million in research specifically targeting leukemia, lymphoma and myeloma. LLS has a local Patient Services The Leu kem i a & Lym p hom a Soci ety con g r a tu la tes thi s yea r ’s Manager in 68 chapters throughout the United States and Canada. For additional information, please contact LLS at (800) 955-4572 wi n n er s a n d a ll the ca n d i d a tes who com p eted for the ti tle. Thei r or visit www.LLS.org. The Leu kem i a & Lym p hom a Soci ety con g r a tu la tes thi s yea r ’s efforts and commitment have made an impact in the search for wi n n er s a n d a ll the ca n d i d a tes who com p eted for the ti tle. Thei r cu r es a n d effecti ve b lood ca n cer ther a p i es. efforts and commitment have made an impact in the search for cu r es a n d effecti ve b lood ca n cer ther a p i es.
For m or e i n for m a ti on or to g et i n volved , p lea se vi si t 46 RISBJ | Forrhode island m smallwww.m or business e i n journal for woy.or m a ti on g /r or i or to ca g et ll 401-943 i n volved -8 , p 8 lea 8 8 se vi si t www.risbj.com | volume two issue four 47 www.m woy.or g /r i or ca ll 401-943 -8 8 8 8 Boy of the Year | Lamar 10 years old, Woonsocket, RI MEET THE CANDIDATES ALL/Diagnosed: January 13, 2010 Lamar and his family found out about his who are helping beat blood cancer! ALL (Acute Lymphoblastic Leukemia) in 2012. He had been experiencing stomach pain, bone pain, extreme fatigue and a yellow color to his skin. Their family doctor did a blood test thinking he was We can anemic, but instead it showed Leukemia blasts. Lamar’s mom was in shock, expe- riencing fear, anger and devastation. She feared her son would die. Her one question was, What can we do to make him better? So after 2 years and 2 months of chemotherapy, see a and numerous hospital stays, his prognosis was for a full recovery. Throughout his treatment, Lamar was very scared, wondering why his mom and dad were crying. Through his ordeal, he came to realize, as his family stayed with him whenever he was in the hospital, that future he had everyone’s full support, which helped him get through. Today he gets to play basketball, baseball and football and enjoy his favorite movies and music. Rob er t Asheg h Edward Brady Kr i sten Con n er s Mi cha el Gr ossi Mer r ill Lyn ch, Fin a n cia l Ad vis or Va n ity a n d The Thir s ty B ea ver , Co- For m er Ms . Wheelcha ir Am er ica MAFFE Fin a n cia l Gr ou p , In c., Own er 2006 Na tion a l Pr es id en t, Ms . Managing Director that is Wheelcha ir , In c. Girl of the Year | Hannah 9 years old, Portsmouth, RI cancer ALL/Diagnosed: January 5, 2006 Hannah’s illness came on rather sud- denly as she just fell off her stool and then couldn’t walk! Of course she went to the free hospital and was eventually diagnosed with ALL. She has had an extremely difficult road with many rounds of chemotherapy and radiation. She developed seizures and many side effects from her treatment. Careful planning is important Unfortunately on February 3, 2009, to ensure that your loved ones Hannah relapsed, and then in June of that year had a bone marrow Sean McNamara Den a Pa oli n o Nora Sommerkamp An g ela Sta n ley are well cared for and your transplant. During her treatments, although she was sad, she was so The Win e Gr ou p , On -Pr em is e Striking Beauties Boxing Gym, Owner The Ocea n Hou s e, Dir ector of Room s Gig i's Glitzy B ou tiq u e, Own er Manager Fa s hion Mod el estate is not subjected to grateful for her loving family. To date Hannah seems to be doing well, so we are all cheering her on! unnecessary taxes. The Leukemia & Lymphoma Hannah is a huge fan of Selena Gomez . Even her dog Alex is named Society (LLS) is at the threshold after a Selena Gomez character. Some other favorites of Hannah’s include the Boston Red Sox, dolphins and monkeys, and girls lacrosse. of cures for blood cancer
patients. A gift in your estate plan Thank you to our 2013 or as a beneficiary of a retirement NominatingThank you Committee to our Members: 2013 Nominating Committee Members: or insurance account is a good Ralph Lawrence, Gus Manocchia, Carolyn Goldstein, Kim- investment in the future and a berlyRalph Moore Lawrence, Kevin Casey, GusAmber Manocchia, Loxley-Kelly, Joe Carolyn Gildea, Tom Lynch, Carla Izzard, Cathy Edington, Karen Dalton, meaningful way to create your ChristineGoldstein, Andrews, Kimberly Tom Enright, Moore Stephen Kevin Lombardi, Casey, Tim legacy. LLS brings therapies to Robey,Amber Erica Loxley-Kelly, Caliguiri, Julie Loffredi, Joe Gildea, Rick Lataille, Tom Shelly Lynch, PeckhamCarla BernardelliIzzard, Cathy Edington, Karen Dalton, the patients who need them—a Christine Andrews, Tom Enright, Stephen Lombardi, Tim Robey, Erica Steve Pi ta ssi Ma r k Cu tler Jen n i fer Cer ven ka Am y Di a z persuasive reason to believe that LookingCaliguiri, to get involvedJulie Loffredi, in the Leukemia Rick & LymphomaLataille, Soci-Shelly Peckham Bernardelli Ja n n ey, Mon tg om er y, S cott, LLC, Mu s icia n Partridge, Snow & Hahn, LLP, Partner 2008 Miss Rhode Island USA and ety? Do you think you know the next Man or Woman of the Ma n a g er /Vice Pr es id en t 2009 Mis s Ea r th someday is today. Year? Join our Nominating Committee! Looking to get involved in the Leukemia & Lymphoma Society? ContactDo you Elizabeth think at [email protected] know the or 401.943.8888 next Man or Woman of the for more information. Year? Join our Nominating Committee! Contact Ed Rodbro at [email protected] or 888-773-9958 Contact Elizabeth at [email protected] or 401.943.8888 for more information. The two individuals who raise the most funds during this 10-week campaign for more information. for The Leukemia & Lymphoma Society earn the title of Man and Woman of the Year. Congratulation to all our 2013 Candidates!. 48 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 49
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We hear about it on the news occasionally. fancy car and eating at restaurant you Once the payment info is on your servers, Lock down your network Choose a nonsense word with punctuation, Older, unpatched and unupdated A major company’s database has been couldn’t afford in your wildest dreams, most current operating systems have full If you have a Wi-Fi network, you could capitals and numbers in it and change it equipment is a playground for bad guys, so hacked and sensitive information belonging bought with the customer information you disk encryption tools already. It only takes a become a victim of what’s called every few months. be sure you’re up to date. to hundreds of thousands of customers stored in your database. These guys are few minutes to activate the feature and it will “wardriving.” Criminals outfit their cars with has been compromised. It’s a horrible clever and ruthless and you’ve got to protect encrypt every file and program on your drive. very large antennas and drive around Have anti-malware Hire Security for help thing, but we really only hear about it when yourself, your livelihood, and your customers Local file encryption only works when you’re scanning for unlocked networks. Once they and anti-virus protection If you’re not sure you can handle things on it happens to a large company, leading from these predators. Here’s how. logged out of your computer (otherwise you find a vulnerable Wi-Fi hot spot, they can Spam emails and harmful websites abound. your own, don’t hesitate to hire an outside smaller businesses to believe that they’re couldn’t read the files yourself) so make sure scour your machines for passwords and Malware is responsible for nearly half of expert to help you. There are many reputable not big enough to make it worth the effort for Data Encryption you log out when you’re not using it. That financial data. all data breaches. It installs code on your Internet-based data-security vendors who a hacker to attack. But that’s not true at all. Any important data you may be storing like also means that viruses and malware, which machine that runs in the background, can take the burden off of you as a business According to research done by Symantec bank routing numbers, credit card accounts operate with your credentials, can also read Of course not having Wi-Fi service at all is recording your keystrokes and feeding owner and make sure you’re protected. and the National Cyber Security Alliance, or social security numbers is very enticing encrypted info, so encryption really the only foolproof way to protect yourself, passwords and login information to hackers. cyber attacks cost small businesses an to criminals. That’s why it’s critical to make only covers you from “outside” attacks or but if you decide you really want to have a You get it by downloading something This is by all means far from an exhaustive average of $188,242 a year. Even more sure that data is encrypted while it is en data interception. wireless network, make sure you immediately from a sketchy website or opening an list of everything that you can do to stay safe, shocking is that nearly two-thirds of the route or in your possession. Data encryption disable the service set identifier or SSID. email attachment from an unknown or but it’s a starting point. If you feel like this is businesses that had been attacked went out prevents intruders from reading private I would even recommend that it’s best to use It’ll create a cloaked network that is only compromised source. Make sure you keep beyond what you have the time or inclination of business within six months! information. If someone does manage to a third party processor to manage sensitive accessible to people who are authorized to your programs and operating system up to to handle, hire someone to help you. Don’t capture a message or bit of information, they financial data. PCI compliance is difficult to use it—people who already know the SSID. date at all times. Make sure you let the bad guys win! That’s pretty scary. only see scrambled, unreadable gibberish. maintain and it requires daily server scans Also, keep your Wi-Fi updated to the latest perform updates as they’re released since Your ecommerce website that takes payment among other things. It’s just not cost effective encryption standards (to prevent interception they’re designed to keep up with all the new Adam Harvey GLAD WORKS Meanwhile, as you’ve lost everything you’ve info needs to do so in an encrypted channel for a small business to try to manage these of data) and have a very complicated ways hackers are getting in to do their www.gladworks.com ever worked for, the bad guy is driving a using a certificate. things alone. password (to prevent account compromise). evil deeds.
50 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 51 | Export Rhode Island
One of the major focal points for If you have not considered, or have and defining your global business strategy as strengthening the Rhode Island economy decided not to explore exporting, then you part of the overall corporate business plan. must be exporting our products and need to look around at your competitors Acknowledge international as a corporate services. Expanding overseas is your and business partners and realize what has responsibility with risks and responsibility express lane to new markets, new ideas, been happening in the Ocean State. Rhode and allocate the appropriate resources of a world of adventure and best of all, new Island was one of 29 states recognized money, manpower and production. business opportunities! by the U.S. Department of Commerce’s International Trade Administration as having Once you have the management Consider the following: achieved record growth in 2012, recording a commitment, develop a strategic • 95% of all customers and 70% 4.1 percent growth from 2011, totaling $2.4 plan that will integrate all of the world’s purchasing power are billion in total export value. As a driver of job departments into the plan, initiate outside the U.S. growth, it is estimated that one job is created market research, provide training • Nearly three-quarters of U.S. exporters for every $200,000 in exports. and know your responsibilities. have fewer than 20 employees. Time is of the essence as it can • U.S. companies that export not only Recent Rhode Island trade missions in take upwards of 18 months to grow faster, but are less likely the last few years to Japan, Canada, the plan, develop, execute, develop to go out of business Dominican Republic, Israel, Panama and relationships abroad and record than non-exporting companies. most recently to China and Hong Kong your first export sale. • 87 % of world economic growth over have estimates of $11 million in projected the next five years will take place new sales and 125 business leads resulting The good news is that you are outside of the U.S. (U.S. from these missions. An additional $5 million not alone in this journey. Besides World Monetary Fund) is projected in new sales from assisting your business associates that may • Over the past 22 years, companies with international trade shows. already be exporting, the following exports have contributed resources are available locally to on average 31% to all GDP The question facing businesses assist you at little or no cost. Take growth in the U.S. (Bureau pondering globalization should not be “Why?” advantage of these professionals of Economic Analysis) but rather “Why not?” and call today!
Global business planning starts with management commitment, University Chaffee Center for International Trade at Bryant
www.chafeecenter.bryant.edu
www.riedc.com Rhode Island Economic Development Corporation U.S. Department of Commerce www.trade.gov
Small Business Administration www.sba.gov/ri
Small Business Developmentwww.risbdc.org Center
Get started, get going andPeter go D. global!Conopask
Providence Metro Regional Director & in house contact for 52 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 53 International Trade Rhode Island Small Business Development Center Small Business | Secrets to Successful Corporate Events Secrets to Successful Corporate Events | Small Business
Contact local chambers of commerce and • Any dismantling of equipment that can Devil in the details It may seem basic, but we can’t stress similar outlets that operate/promote events be heard in the function space The devil is indeed in the details. Those enough the importance of having a “tool kit” that could interfere with yours. Keep note should not happen while guests with experience, if even just for the “day so you’re not scrambling for a way to fix an of contacts of other corporate planners/ are being entertained. of,” is a big help for handling both major item: tape, scissors, twine, a glue gun, safety people in nearby companies who might also • Coordinate and stagger arrival of all and minor components. For example, did pins, etc. These items are a must because of be working on similar projects and reach vendors. For example, tables need to you remember to determine if guests have the random things that can go wrong. out to see when their events are happening. arrive before linen, linen needs to be food allergies, such as those with celiac Planners have cultivated a network which can placed before centerpieces. disease? Having someone experienced Start now be tapped to discover this type of information. Finally, it’s never too soon to begin planning. After all, you have a lot to do between Show you are first. In choosing a date, it’s important location procurement, selecting the ideal Pay attention to holidays and competing beverage and catering services, floral events. The event may not be in direct to investigate what other events are happening design and venue décor. There is guest competition to you. However, if it attracts list management, invitations, entertainment, people with the same mindset, there is on the date of your function party favors, photography, and garnering always a chance that some will opt to attend publicity if warranted. Before you find one event over another. Scheduling the day of an event is a perfectly on the ground the day of is the most yourself helplessly immersed in the process, orchestrated series of happenings. Many times important, so you are not running around decide if you need outside support to ensure Be mindful about the proximity to a similar the sequence of an event is planned with attending to everything. Let them do that. your event is truly amazing. event. You would not want to premier a new troubleshooting kept in mind. If it rains and a car model or fashion line the same day as or tent is needed, it may take the rental company
by Jessica Granatiero and Sabrina Solares-Hand identity, logo and name. In this case, it is even the day after one of your competitors. at least one hour to arrive and set-up the tent- Jessica Granatiero Sabrina Solares-Hand acceptable to build in logos of the event Your event should not have to compete for which hopefully you have placed on hold. This Proprietor Event Director [email protected] [email protected] sponsors and host. Simple ideas include attention. Instead, it should be the center of means all set-up is pushed up one hour or Chances are you’ve attended at least one asking the restaurant or function space to attention and to show you were “first.” earlier to avoid manic rushing for “Plan B.” truly amazing corporate function. The event display your logo or messaging on a flat flowed smoothly and attendees seemed screen television or with a wall projection While you may see it as an opportunity to utterly pleased. The location was ideal and unit if available. Yet, be conservative with draw attention away from your competitors the décor properly supported logo displays. think of it this way. Reporters writing stories Our Guarantee... the theme. Food and drink were for magazines, papers and other news New England Credit Card Systems Merchant abundant and delightful. Bring in an experienced planner who outlets may already be busy because of Services will provide you with six months of can save you time and money based on the competing event and not cover yours. free statement fees if we are not able to save Be it the release of a new product line, a extensive experience, industry connections, Your opportunities for coverage may be less your company money on your existing charge customer appreciation event or fundraiser, and innovative ideas. A planner will help with because they have already filled the need for card services. there are many secrets to throwing a such things as lighting to accent your event that “type” of story. successful event. Behind every stunning and project your logo onto the walls - or use Call Us Today For Your No-Obligation, event are the people who know those colors to tie the event into your corporate “Day of” considerations Cost Savings Rate Analysis. secrets. Here are a few suggestions from brand. Think about how the overall As you plan your “day of” schedule, there the experts. design of the event can subtly play on your are many considerations. Cress & Company Emilio DiSpirito IV, Realtor® facebook.com/agentemilio logo elements. • Make sure that the keynote speaker Aim for tasteful branding. is scheduled to speak when guests Call Me To See How My Weichert Buyers Program Every corporate event should be branded, Timing is critical. have already enjoyed dinner or before Provides You With Instant Information 24/7 yet not overly branded. The trick is to not While “location is everything,” timing is they are served so that distractions For All RI Listed Properties! Toll Free: overdo it. Avoid branding every tablecloth critical. In choosing a date, it’s important to are kept to a minimum. Promote Total Monthly Visits: 1-877-585-0033 and every napkin, while featuring custom investigate what other events are happening interactive speeches/panel discussions/ When Selling Your Home, You Want Email: [email protected] Exposure! Weichert.com Is The wine labels at the bar and posted signs on the date of your function. Take into presentations so that guests are more www.newenglandccs.com #1 Searched Real Estate Site By everywhere. You want build awareness account the demographic of your event and likely to pay attention. A popular new Home Buyers & Sellers! 2,115,139 4,275,272 | WEICHERT.COM KW.COM 307,061
in a tasteful way. what other things are occurring around the technique is conducting a live poll of 1,823,865 3,992,436 | REMAX.COM ERAONLINE.COM COLDWELLBANKER.COM [email protected] 3,110,415 | C21.COM same time that could affect your attendance. the audience using wireless remotes 401-359-2338 Often fundraisers, especially annual Conducting an internet search for events where guests can select options START YOUR SEARCH HERE events, have developed their own posted online is not enough. periodically throughout the presentation.
54 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 55
Small Business | Skin to Win
actual health costs incurred by a group as they are derived from actual past expenses plus the administrative fees from the infant • toddler • preschool insurance carrier. ages 6 weeks to 5 years old
On the other hand, the University of Nebraska has an employee health SKIN TO insurance program whose annual family premium rates are $11,000 WIN lower than the State employees plan!
Increased Co-Insurance and An analysis of the comparative plans shows remarkable similarities of the populations in terms of both having self-funded insurance administered by the same company, average age, geographical Deductibles Lowers Premiums location, number of covered employees and dependents. By most actuarial standards the health insurance premiums should be similar. In fact, given the award winning wellness program in place for the by Tim Sullivan insurance coverage to 5,809 people with either no cost sharing, 25%, State employees, and no wellness plan for the University, one would 50% or 95% coinsurance rates in order to gauge the health effects think that the State program should cost less than the University. and usage of service effects over a long period of time. learning center Businesses need to make important decisions regarding health insurance, now more than ever. The implementation of the “Employer One of the astounding conclusions that the numbers came up with Decision makers will be struggling YOUR TRUSTED CHOICE IN CHILDCARE Mandate” in January 2014 is fast approaching. Not only are was that the relative health of the participants did not vary widely employers faced with a “provide or penalty tax” decision, they are based on the out of pocket expense. The usage of medical services with a situation that appears to pit faced with decisions regarding health insurance plan design as part by participants rose as their out of pocket contribution to office visits of their financial decision. dropped, but the result of extra office visits did not yield better overall “morals vs. money”, they can choose 401 764 0468 health for those participants! www.lollipoplearningcenterllc.com Decision makers will be struggling with a situation that appears to to offer health insurance to their pit “morals vs. money”, they can choose to offer health insurance to As the cost of health care rose (in terms of out of pocket expenses), their employees or not. Each decision carries a moral and financial usage of medical services dropped. employees or not price. Choosing the level of coverage can also cause a dilemma There is one BIG difference between their health insurance plans. between offering the most coverage vs. the amount of coverage a A current example that illustrates the relative costs/benefits of higher business can afford. vs. lower deductible/co-insurance rate health insurance programs The University of Nebraska has higher deductibles, and maximums comes from an analysis of two large insurance programs in the state placed on certain wellness doctor visits, and pays a percentage of QUALIFIED TEACHERS Fortunately, studies and real life examples make this decision easier. of Nebraska. a variety of emergency and hospital visits as opposed to flat co- pays. Over time, given the results from HIE, state employees use The best example of this is the analysis of a study performed by the On the one hand, the State of Nebraska employee health insurance more health services than their University counterparts. Data is not NURSE ON SITE DAILY Rand Corporation called the “Health Insurance Experiment” (HIE), program pays one of the highest average premium rates in the available to compare health statistics of the different groups, but it which ran from 1971 to 1986. The HIE explored the ramifications country. It is a self-funded program with an award winning model stands to reason that the group with the highest amount of money and effects of differently designed health insurance programs on wellness program in place, yet their health insurance premium rates spent on health services should be the less healthy of the two groups, DCYF CERTIFIED overall health of the participants. The study randomly assigned health continue to climb. Self-funded health insurance programs reflect the all other things being equal.
Decision makers need to weigh these factors carefully, and make DHS ACCEPTED the decision that is best for their organizations. My suggestion is to share stories like this with employees to help them understand that a decision to involve higher deductibles and co-pays is probably better A CLEAN & SAFE ENVIRONMENT for all parties concerned in the long run.
What remains true in both of these examples is that as the price of “out of pocket” health care service expenses rise, utilization of excess medical services drops without significant decreases in overall health. NOW ENROLLING Tim Sullivan Life-Panel www.well-track.com CALL TODAY!
58 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 59 Small Business | Two Most Important Networking Skills Two Most Important Networking Skills | Business PROFILE
For my business (communication skills and need to hear. It’s an important distinction. • Pruning (cut out the time you spend on public speaking), I sometimes open with With good listening skills, you may be able long-shot deals and obvious dead-ends) a quote from George Bernard Shaw; “The to pick up on this. • Harvesting ($$$) • Preservation (take care of the clients Not passive listening, waiting for your chance you have) Sounds pretty simple, doesn’t it? to talk, but active, responsive, riveted listening. You FINAL THOUGHTS • Follow up (email, telephone call) get good at this, you’ll be a killer networker . within a day or two • Set up appointments single biggest problem with communication YOUR SECOND MOST at the networking events is the illusion it has occurred.” It’s brief, IMPORTANT NETWORKING SKILL • Offer a referral – it will come back to relevant and thought provoking. you seven-fold TWO Be a FARMER, not a hunter. A hunter goes • Ask if you can add them Telling a quick story that shows how you in for the quick kill. A tasty, one-time meal. to your mailing list most important helped a client solve a problem is always The farmer is looking forward to the future a good choice. What you don’t want to harvest. The farmer: So, I hope this is helpful. If you want to do is verbally vomit all your products and • Finds the right field further discuss any of this, give me a call. services. If you have listened well in the (networking, research) You know I like to talk! beginning, you may very well know what • Plants the seeds (listens, asks he or she needs to hear. I emphasized this questions, learns what people need) Richard Austin President networking skills because it’s important. Don’t tell them what • Puts down the fertilizer (gives referrals, The Learning Curve LLC you want to tell them. Tell them what they advice, and follows up)
by Richard Austin 4. Create word of mouth and visibility for responsive, riveted listening. You get good at you and your business this, you’ll be a killer networker. 5. Develop a volunteer “sales force” 6. Have FUN and grow as an individual When they stop talking, your listening is not “Networking is a process where you over. Now, you get to ask questions and then, develop long-term relationships with others Sounds good. But how to go about it, how again, listen to the answers. for mutual benefit.” to do it right, and how to get results; those are the important questions; and as for most Examples: You may ask, “Why should I network? I work questions, there are answers. 1. What do you like best about hard all day – I just want to kick back at what you do? night and relax. “ If someone tells you there Before you hit your first networking event, 2. What got you started in your business? are networking opportunities during the day, you should set some goals and expectations. 3. What do you like most you might say “I’m too busy during the day.” Networking, when done right, should about what you do? These are just two of the myriad excuses we • Increase your brand awareness 4. What are some of your come up for not networking. Usually, the real • Educate others about your business biggest challenges? excuse is somewhere between “I don’t want • Educate yourself 5. How can I help you? to”, and “I don’t know how”. The first excuse • Develop trust and relationships is hard to deal with. The second one, well, • Give referrals to others When it’s finally your turn, what do you tell let’s talk about that. them? What do you want them to take away YOUR MOST IMPORTANT from your conversation? There’s lots’ of Quality Promotional Products For Every Budget Why network? NETWORKING SKILL different ways to approach this. Whatever Promotional Products • Embroidery 1. Maintain relationships way you go, you want it to be: Screen Printing • Premium Gift Items with existing clients What should be your most important • Brief 2. Meet new clients networking skill? LISTENING • Clever (don’t shoot for “funny”) Office 401.369.3644 | Fax 401.943.6658 | [email protected] 3. Give and get referrals Yes, listening. Not passive listening, • Memorable www.amazingspecialties.com (notice “give” was listed first) waiting for your chance to talk, but active, • Relevant
60 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 61 Small Business | Real Estate Best Time To Invest Top 6 Tips for Blog Commenting | Small Business
spam! While I cannot for certain point to any Real Estate of these comments as having come from low-quality blog commenting services, each of these shared common traits suggesting TOP 6 that they did: single commenter posting Best Time to Inv¢$t multiple nonsensical responses, often using multiple personas and email addresses, TIPS profiles are backlinking to a sales-intensive website, profiles lack detail (optimization), FOR didn’t use an image within their profile, How You Can Invest and their use of the English language indicates their free translation tool is in the Real Estate Market and Win BLOG miserably failing them. So is there really a marketing value in by Robert L. (Mr. X) Xifaras JD not there, but because of the unavailability deal. There are depressed property owners commenting on blogs? of financing or lack of reasonable financial with unsatisfactory credit scores who have There sure is – and to that end, here are terms, and yet, for more than any other extremely valuable property, who are only my top 6 tips for blog commenting that can There are a tremendous number of financial reason, is that the property or business in need of short term capital to upgrade COMMENTING spread some SEO awesomesauce for both opportunities that currently exist which, owners are financially in trouble and as a their property for a better financial return or the blog writer and commentator. when properly handled, could create very result of it, they have no alternative but to improving the marketability of their property profitable deals, depending on the amount of dispose of their assets at bargain prices which in turn make investments in them safe 1. Be sincere – if you are commenting an investment an the risk that one is willing or work special deals with investors. That investments for investors. Again this is why on a blog post for the sole purpose to make. is why hard money lenders are out there hard money lenders are loaning money on of getting some SEO juice for your lending money where the banks are not these kinds of properties and are doing so business, you’re doing it for the All investments have a certain amount of lending, and doing very well. These lower well. I am not saying that you have to be a by Chris Sheehy • “Thanks for your personal marvelous wrong reason. risk. Some are very great as in “futures, puts property values are temporary. There is hard money lender. posting! I truly enjoyed reading it, you 2. Make sure you have a fully optimized and calls”; and some at no risk (assuming no question that with time, property values will be a great author. I will make certain profile on the blogging platform you they are government guaranteed issues will climb to their true values. For these The fact is that there are many good and Commenting on blogs is a great way to to bookmark your blog and will come are commenting on (including your which is now debatable. Yet those that are reasons now is a great time to get into the safe deals that are in need of lenders show appreciation for someone’s work back very soon. I want to encourage name, business name, address, phone guaranteed, have low rates of return and entrepreneurial mode and invest. investors. The situation is not that the and give your website an online visibility one to continue your great writing, have number, website URL, and a picture of may even have lower-end values because properties are distressed properties but boost at the same time. a nice morning!” yourself – no egg-head bio pictures). of inflation which is bound to happen. Real estate is limited and does not grow. that the properties are owned by distressed • “What’s up, all is going perfectly here 3. Make sure you are commenting on a And some are risky, as in cases of the Real estate is scheduled to sky rocket in people. Some of these people with the If you are a high-frequency commenter and and of course every one is sharing blog that has a higher PR value than devaluation in the stock market that occurs value in the future. Why? Simple. Less land availability of little financing would be tickled have ever researched into blog commenting facts, that’s really fine, keep up writing.” your website or the blog listed in your periodically. Presently, I do not have much and increasing population which means pink to do a joint venture with a investor as a marketing strategy, you have likely • “What’s up to every single one, it’s profile if you are looking for the mutual faith in the stock market despite the fact that more people looking for land or property. still providing the investor with a very good come across businesses offering blog really a good for me to go to see this benefit of a SEO boost. it is presently doing well which I believe is What makes profitable deals is by seizing the return or equity. Then there are deals whose commenting as a service. web page, it consists of priceless 4. Make sure your Author Rank going to be a short run. The question is how opportunity by buying now and selling later values are long term. For example of land This is quickly becoming big business – so Information.” code is verified. long will it do well especially with the fiscal i.e. buying at a lower price and selling at a that presently has little value because of its big in fact, that a recent Google search for • “Ahaa, its fastidious dialogue concerning 5. If you intend to drop a link into your cliff that is yet to come. With a seventeen higher price or holding on the investment location but over an extended period of time “Blog Commenting Services” yielded a little this post here at this website, I reply – be certain it is of substantial trillion dollar debt deficit, you can bet on it. bringing in a continuous net income far will clearly be of much greater value. These over 77-million results. have read all that, so now me also value and not just a cheap plug. superior to bank savings. A great source kind of deals are ideal where one wants to commenting at this place.” 6. Be sincere (did I mention that already?) As is commonly known, banks, have either of making profitable deals is by providing provide for their children. Simply putting It sounds like everyone • “Howdy! I simply wish to give an just about shut down their loan operations secured financing to “creditworthy” property the property in a trust to mature at an age is catching on doesn’t it? enormous thumbs up for the nice data Practicing safe blog commenting is sure or have set up loan standards that are owners or prospective qualified buyers when they would need it most; e.g. going to I suppose the true litmus test would be you might have here on this post. to be mutually beneficial for blogger and unrealistically restrictive, thereby causing therefore making a good return on the use of college or buying a home. What a gift!!! to read some of the comments that these I might be coming back to your blog for commentator alike. many properties to be sold at a much lower your money and the use of their property to services offer. For me, that’s a straight line extra soon.” price than their true values. These assets mutual advantage. Our definition of “credit Robert L. (Mr. X) Xifaras JD Chris Sheehy President to my blog to read the comments pending Sidewalk Branding Co. have become much less valuable not worthy” is not based on credit scores alone Wincorp Entrepreneurial Services approval – here are some of the best ones Not what you were expecting was it? www.sidewalkbranding.co because the true value of the property is but on the security and the viability of the that came in last month. As it turns out – blog commenting is rife with
62 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 63 Featured Chamber | North Central Chamber of Commerce What’s New | Chamber Chat
Chamber of Commerce Coalition, which Business Booster – David Lucier Central Chamber FEATURED represents the voices of over 12,000 Six Steps to Small Business Success Lauren E.I. Slocum, President/CEO businesses in the State of Rhode Island. Tuesday, June 4, 2013 3288 Post Road, Warwick, RI Through the Coalition, the North Central 11:30 – 1:30 pm 401 732 1100 | www.centralrichamber.com Chamber has and will continue to provide North Central Chamber of Commerce advocacy for our small business community. 255 Greenville Avenue, Johnston, RI We are thrilled to work collaboratively with the Rhode Island Chambers of Commerce Our current Legislative Agenda includes on the Chamber Block Party to be held in supporting the following: June Shredding Event August. www.ChamberBlockParty.com The Saturday, June 8, 2013 Central Rhode Island Chamber of Commerce • Responsible budget and taxation policy; 9:00 am – 12:00 pm strives to foster the business-to-business Deborah Ramos • Responsible changes to state and local Johnston Senior High School and business-to-consumer operations of President employees retirement and benefits 345 Cherry Hill Road, Johnston, RI our members. The Central RI Chamber 255 Greenville Avenue system laws; advocates for the interests of our members • Advocate for equitable, consistent and Lipstick Luncheon “Stretch, Relax and both economically and legislatively through Johnston, RI reasonable government regulation; Renew...15 Minutes to a New You” the Rhode Island Chamber of Commerce 401 349 4674 • Advocate for legislative and regulatory Tuesday, June 11, 2013 Coalition. To continue to bring our members top-tier service, we are spearheading www.ncrichamber.com reforms ensuring RI businesses and 11:30am – 1:00 pm innovative changes to our website and social- employees to have access to affordable, The Heart Spot media outlets. By working closely with our quality health care; and 700 Greenville Ave, Johnston, RI members, the Chamber can continue The North Central Chamber of Commerce is Our Mission is to develop business We are committed to providing education • Responsible measures to protect the to be a positive influence on the Rhode proud to say that we have been partnerships to enhance the climate of our to our members and the entire small environment of the State of Rhode Island. Meet Your Chamber Neighbor Island economy. representing the small business community region for business growth and quality of business community through our new Pollard Law for over 30 years! We feel strongly about life, and to deliver the key ingredients for a “Business Boosters” Series. The Chamber We welcome small business owners within Tuesday, June 18, 2013 New Members “Businesses supporting Community business to succeed: Growth, Education recently hosted a “Branding Your Business” our communities to learn more about the 8:30am – 9:30 am Ace Medical Billers LLC supporting Businesses”; after all, isn’t that and Networking, and additionally – Workshop to show members the importance North Central Chamber of Commerce and Pollard Law Inc. AT&T Company Store what it’s all about! Chamber Advocacy. of branding and making them understand its value. We also offer, including but not 118 Danielson Pike, North Scituate, RI Dr. Day Care Learning Center branding in general. Our upcoming “Social limited to, advertising, bulk mailing, energy A light continental breakfast will be Ethan Allen Fairfield Inn and Suites by Marriott - Coventry The North Central Chamber of Commerce The North Central Chamber of Commerce Media” Workshop will offer our members and payroll discounts. We like to think we provided. This is a FREE Event! Filta Environmental Kitchens Solutions proudly serves the small business offers many growth opportunities to our and such the opportunity to be educated on are more than just your typical Chamber Home Depot Warwick community in the towns of Johnston, North small business community – from monthly the importance of social media in today’s of Commerce; we are hands-on, working 20th Annual Golf Tournament Home Loan And Investment Bank business world. Providence, Smithfield, Scituate, Foster and networking events, complimentary “Friday every step of the way with you…..to help Monday, July 15, 2013 Merrill Lynch Wealth Management - Peter Glocester. The Chamber currently Frenzy” promotional opportunities and newly you grow your business! We believe our 1:00 pm Shotgun start Cuddy has a membership of approximately 225 added – complimentary “Business Spotlights” As many business owners and business Chamber membership is a group of Kirkbrae Country Club Original Bradford Soap Works, Inc small businesses. on our website for our members. professionals know – networking honest, hardworking, hands on, “real” 197 Old River Road, Lincoln, RI Pamfilio’s Italian Deli & Catering is essential. Our various networking people struggling to make ends meet; Preferred Sportswear Inc events offer wonderful opportunities to we want to help YOU. Remember, small Enjoy a spectacular day at Kirkbrae Country Rhode Island Catholic build relationships. We not only create business stimulates the economy; the North Club! Tournament will include lunch, goody Rhode Island Telephone Travel Plus opportunities for networking, but we also Central Chamber of Commerce is committed bags, complimentary GIFT per player, dinner, Newest Members: Williams & Stuart Real Estate act as liaisons assisting our members to working diligently to assist our members in awards and raffles! It’s a great day! And if build relationships day-to-day. The North stimulating the economy, so that it may come you don’t golf, plan to join us for dinner! Verizon Wireless Sovereign Bank – Greenville Central Chamber is now offering “Meet Your back to them tenfold. Cranston Chamber Johnston, RI Greenville, RI Chamber Neighbor” Networking events – Registration begins at 11:30am The Stephen C. Boyle, President www.verizonwireless.com www.sovereignbank.com zoning in to particular “neighborhoods” with On behalf of the Staff and Board of Directors Tournament will begin at 1:00pm with a 150 Midway Road, #178, Cranston, RI the hopes of building relationships within of the North Central Chamber of Commerce, shotgun start-”scramble” format. Registration 401 785 3780I | www.cranstonchamber.com Reflexology & Holistic Wellness Studio LLC Sovereign Bank – Johnston those neighborhoods. We strive to remove we would like to encourage everyone to is due by July 8 and the cost per player is On Tuesday, May 28th the Cranston Johnston, RI Johnston, RI that intimidation factor; we are often told our support the small businesses within our just $150; $600 for a foursome Chamber of Commerce launched its first of www.reflexologystudio.webs.com www.sovereignbank.com networking events are very casual communities; buy small, buy local! Support two Cranston 500 membership race drives at and comfortable. small business, support each other! Again, Check out our website at www. Bonefish Grill with over 120 people attending. Chelsea Ann Photography Gentiva Hospice at the North Central Chamber of Commerce, ncrichamber.com or call (401) 349-4674 for Stephen C. Boyle, President stated that this Providence, RI Warwick, RI The North Central Chamber of Commerce it’s all about “Businesses supporting more information and to register for any of is the first of two races designed to bring the www.chelseaannphotography.com www.gentiva.com is a proud member of the Rhode Island Community supporting Businesses!” these events! membership to 1000 members. The drive is
64 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 65 Small Business | Multitasking As a Part of Life What’s New | Chamber Chat
used to study participant brain activity to Dr. Jim Taylor, a partner and technology tied to the first organized paved oval track reach their conclusion. expert with the Trium Group (www. race in the United States which was held at triumgroup.com) and author of multiple the Narragansett Speedway which is the site of the Stadium residential plat. The streets The Just study gives us a glimpse at how books, explains that multitasking requires are named for the cars of that era which the human brain is affected by attempts to different types of brain processing. Reading include Fiat, Packard, Jordon, Chandler and complete multiple tasks simultaneously. a book while listening to music might appear Cadillac. Boyle stated that we are embracing to be the completion of two things at once. It our racing heritage and spirit in this effort As a result of the study, some pundits is really one higher level task (reading) and by introducing an $100 introductory claim that a vehicle operator engaged in a one repetitive task (listening to music). membership offer to all businesses cellphone conversation is more dangerous regardless of size. than a drunk driver. Fortunately, legislators He also claims that multitasking is a myth have taken action to improve highway safety that “has been promulgated to make overly New Members after seeing the results. scheduled and stressed out people feel Trans-Link, LLC productive and efficient.” Ronald Shapiro, PHD. Exit Realty What Is Really Happening ? Innercity Recycling Brain Rules author Dr. John J. Medina Davis & Lentz, LLC So what is really happening with interpreters says: “To put it bluntly, research shows that Tasca Automotive Group for the deaf, classroom teachers and the attentional spotlight in our brains can’t A.W. Bucci Associates, Inc. broadcast professionals ? They appear to be multitask. We are biologically incapable Eagle Cornice Co., Inc doing more than one thing at a time. of processing attention-rich inputs Amazing Specialties simultaneously.” ProMail, Etc. Twin Vending Service, Inc when people try So, if we cannot multitask, why are some Corvus Technology Resources, Inc. people able to work so fast ? RI Telephone Atelier LKS to multitask, “they Bucklin Human Part of the reason that interpreters, teachers & Administrative Resources and broadcasters can quickly process so Greco Real Estate by Greg Enos Leadership firm. “I question the validity of trained to focus on one customer situation much information is because we all have increase mistakes Local Loyalty Partners juggling multiple tasks simultaneously.” at a time, using multiple computer screens unused brain capacity. Most of us only use Astute Home Services So why is the multitasking term used to display relevant data simultaneously. and become less 25-percent of our brain when listening. So New England Promotions Can we really increase our productivity by so frequently ? With three or more screens, for example, unless the speaker is talking at 500 words Bonefish Grill multitasking ? employees can see critical customer per minute, we can handle it. Meridien Benefits “I think people are trying to increase their data, real time photos of equipment, and productive ADT Security Solutions It is an interesting concept that sparks self-worth,” says Jacob Belt, president of related email. Many times people accomplish significant Gavopoulos Group LLC Sierra Pacific Mortgage passionate debate and raises questions Sandler Training/Sales PHD, who has seen The overwhelming evidence is that our results (mothers with children, for example) McCardle Chiropractic and about what our brains really can do. an increase in the use of the term during the The process works. Vibco has become an brains use higher level cognitive processing because they have refined the way they Wellness Center, LLC 14 years that he has trained thousands of industry leader in shipping commercial to focus on one task. Frequently it looks like get things done. Smooth operations are the Wells Fargo Home Mortgage Multitasking involves one person doing two Rhode Island professionals. When people vibration equipment on the day an order is a person is doing more than one thing at a result of focused attention to detail. Aflac-Steven Philips or more tasks simultaneously that requires try to multitask, “they increase mistakes and placed, focusing on one thing at a time. time. In fact, like an accomplished juggler, Ronald Kashmanian, Inc. higher-level brain activity. Eating and become less productive.” Focusing they are only touching one ball at a time. Discussions about multitasking will watching television at the same time is not on one task at time is the best approach, Research Results continue and extraordinary claims about multitasking. Driving a vehicle and talking on he suggests. A new word has been created to explain multitasking prowess will continue to be East Bay Chamber a cellphone simultaneously is multitasking. Recent research has given us valuable what is happening --- switch tasking. made. While some will believe that they are Mark G. DeVine, CPA, Chairman Karl Wadensten, president of a New England insight into multitasking. great at multitasking, most of us will 16 Cutler Street, Suite 102, Warren, RI While multitasking might seem glamorous manufacturing company, agrees that Switch tasking occurs when we accept the premise that we are best doing 401 245 0750 | eastbaychamberri.org and intriguing, is it realistic ? attempts to multitask frequently lead to Ground breaking research by Dr. Marcel Just simultaneously move between two or more one task at a time. Our mission is to promote businesses as the high error rates, incomplete work and a loss and his Carnegie Mellon University team tasks. Often it is done so quickly, people foundation for community growth and well- “We are most effective when we focus our of focus. does conclusively prove that an individual’s believe that they are multitasking, according being by being the most reliable resource attention, even for a short period of time, driving ability is impaired when they try to to author Dave Crenshaw. In his book, The Greg Enos Certified Listening Professional and leading advocate for businesses on the most significant task,” claims Jamie Based on a belief that “we can see faster talk on a cellphone and drive simultaneously. Myth of Multitasking, he suggests that they www.gregenos.com throughout the East Bay and surrounding Millard, executive partner of the Lexington than we think,” Wadensten’s Vibco staff are Magnetic resonance imaging (fMRI) was are doing one thing at a time. areas. We are here to help you succeed!
66 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 67 Small Business | Referral Marketing What’s New | Chamber Chat
New Members The Mystical Grove Ledge Cottage Bed and Breakfast Rhode Island Student Loan Authority Referral Marketing The Children’s Workshop Sayer Regan & Thayer, LLP Gloria Gemma Breast Cancer Top Ten Ways Others Resource Foundation East Greenwich Stephen Lombardi, Executive Director Can Promote You – Part 1 580 Main Street | East Greenwich, RI 401 885 0020 www.eastgreenwichchamber.com
The EG Chamber Of Commerce and its Board of Directors have introduced a new promotional campaign: The EG Chamber Sent Me, which is sponsored by Independence Bank (Member FDIC.) This bulletin board, visitors will ask questions their event, effectively positioning you as program is a special “thank you” for the about them or read the information. Some an expert in your field. support of our members and as a stimulus for may take your promotional materials and local businesses display them in other places, increasing 4. Endorse your products and services. your visibility. They can include your By telling others what they’ve gained from The Chamber Sent Me program is an fliers in their mailings or hand them out using your products or services or by extension of that program and the Chamber at meetings they attend. A dry cleaner endorsing you in presentations or informal has issued $10 gift coupons (EG Chamber attaches a coupon from the hair salon conversations, your network sources can Bucks) to all members. As of this writing, we have seen significant results from some of next door to each plastic bag he uses to encourage others to use your products or our merchant members and we expect even cover his customers’ clothing; a grocery services. If they sing your praises on a CD, more. In addition, many Chamber businesses store includes other businesses’ marketing MP3, or DVD, so much the better. have signed up for the Gift Certificate/EG literature in or on its grocery bags or on Chamber Sent Me program as a result the back of the printed receipt. 5. Nominate you for recognition and of this campaign. awards. Business professionals and 2. Make an announcement. When community members often are recognized New Members attending meetings or speaking to groups, for outstanding service to their profession FelMax ATM your sources can increase your visibility or community. If you’ve donated time or Frankie Galasso-Artist by announcing an event you are involved materials to a worthy cause, your referral Angela’s Mane Software Made Simple- Merri Kaufman in or a sale your business is conducting, or sources can nominate you for service Residential Properties-Sandy Catanzaro by Ivan Misner & Peter George Has anyone ever said to you, “If there’s Systematic referral marketing helps you do by setting up exhibits of your products or awards. You increase your visibility both St. Luke’s Church services. They can also invite you to make by serving and by receiving the award in a anything I can do to help you with your that by determining, as precisely as possible, RTUI- Kevin Fortin an announcement yourself. public expression of thanks. Your sources business, let me know”? And, was your the types of help you want and need. Some Sowa Chiropractic response, “Thank you. Now that you mention are simple, cheap, and quick; others are can inform others of your recognition by it, there are a few things I need?” Or did you complex, costly, and time-consuming. Here 3. Invite you to attend events. Workshops word of mouth or in writing. They can even say, “Well, thanks, I’ll let you know”? are some examples of the ways others can and seminars are opportunities to create an award, such as Vendor of the Newport promote you and your business. increase your skills, knowledge, visibility, Month, to honor your achievement. Jody Sullivan, Executive Director If you’re like most of us, you aren’t prepared and contacts. Members of personal or 35 Valley Road, Middletown, RI 401 847 1608 | www.NewportChamber.com to accept help at the moment it’s offered. 1. Display or distribute your literature business groups you don’t belong to can (See the next five ways others can Before you can do so, you have to make and products. Your sources can exhibit invite you to their events and programs, promote you in the next issue of RISBJ.) To continue to encourage the Newport County the connection between specific items or your marketing materials and products in which gives you an opportunity to meet Ivan Misner Founder and Chairman of BNI communities to support local businesses, services you need and the people who can their offices or homes. If these items are prospective sources and clients. Even Peter George the Newport County Chamber of Commerce better, they could invite you to speak at supply them. displayed well, such as on a counter or a Director for BNI Rhode Island is kicking off a formal marketing campaign
68 RISBJRISBJ | rhode island small business journal www.risbj.com | volume two issue four 69 Capital City | Providence Talks What’s New | Chamber Chat
Harrington of Drexel University, US Assistant service members making this transition in to THINK LOCAL. Thinking Local is not Secretary Jane Oates, Adjutant General the next five years, we must be prepared just about shopping but rather is a mindset Kevin R. McBride, and others from military, to deliver timely and effective services that to support and invest in all aspects our local communities. It is taking pride of academic, business and industry and labor lead them to the job opportunities they ownership in our businesses, our homes backgrounds. It was a lively and informed have earned.” and our region. This Think Local campaign conversation about what the issues are and will strive to educate the community on the how we – as a community – can give back to The Adjutant General and Commanding real dollar value and positive economic those who give their lives for us. General of the Rhode Island National Guard impact of investing in local businesses. said that “Never in the history of the National Businesses will be provided with Think Local We have a solemn obligation to support our Guard has so much been asked of our men materials to proudly display in their business veterans and service members – as a and women in uniform. I am proud of their establishments. Print, radio and social community and as a nation. Part of this sacrifice and the unwavering support media will be used to spread the word on the support includes helping our men and they have received from their families importance of investing locally. women in uniform find employment when and our state” The campaign will also create an ADOPT they return home from duty. YOUR SPOT program where businesses will To demonstrate our commitment to the be asked to show their pride of place by Senator Reed, who helped pass the VOW to Guard and Reserve, we all were privileged taking care of their individual storefronts and Hire Heroes Act, which provides incentives to sign individual Statements of Support sidewalks in essence “Adopting their Spot”. for businesses to hire veterans by offering tax for the Guard and Reserve, affirming our Newport County Chamber of Commerce In Tribute to our credits, job training workshops and education commitment to enforce the Uniformed staff will visit businesses over the next few and training opportunities for unemployed Services Employment and Reemployment weeks with Think Local promotional materials veterans said, “Our veterans and service Act (USERRA.) including brooms in preparation for the kick- members have valuable leadership and off Saturday Morning Sweep. On Saturday Military and Veterans technical skills that will help improve our Creating jobs and building commerce is a June 22nd at 9 a.m., participating businesses workforce and economy. We want to do fundamental goal of my administration and will be asked to step outside and all together show that pride of place by sprucing up their exteriors. We encourage members to by Mayor Angel Taveras continue to protect our freedoms - sometimes take pictures Saturday morning and forward at the ultimate cost to themselves and their It was an opportunity to [email protected]. We will be families, as they serve this great nation of creating an on-line social collage to share Late April, I had the honor of hosting a ours. with each other and our communities. statewide Roundtable discussion on Military for us to serve those who employment, featuring our senior US The Job Fair grew out of a unique partnership New Members Senator Jack Reed and US Armed Services between my city and that of neighboring Anchor Spine Committee co-chair; our Adjutant General Cranston, which we began in late winter serve us so bravely Annie’s Aquidneck Legal Center Kevin R. McBride, and representatives of to address the common problem of Artistic Wedding Films the federal government and academia. At unemployment. Hosting a series of free, all year-long. Awakenings in Newport the very same time, I co-hosted a statewide monthly industry-specific job fairs, we align A-Z Business Services Job Fair for Military/ Veterans and their businesses that are actually hiring employees Beach Wine & Liquors everything we can to link them with training helping opportunities for those jobs, building families, with the participation of Mayor Fung with talented and available workers. The Belcourt of Newport of Cranston (RI) and Senator Reed, and the Military job fair was one specifically dedicated and jobs so they can successfully transition our workforce, tapping into the enormous Black Goose Cafe Employer Support for the Guard and Reserve, to women and men in uniform and our from military service to civilian life.” talent and experience of our veterans and C. Thomas Clagett Jr. Memorial Clinic & Hero 2 Hired, the Greater Providence veterans and their families – who statistics military members will only help this nation Regatta Chamber of Commerce, Workforce Solutions show bear the biggest hurdles in finding Assistant Secretary Oates said “We’re strengthen its economy and guarantee its Caravan Connection of Newport of Providence/ Cranston, the Rhode Island employment. It was an opportunity for seeing promising signs that veterans prowess worldwide. Carolyn’s Sakonnet Vineyards Broadcasters Association and the RI us to serve those who serve us so bravely especially post 9/11 veterans – are finding Debeer, Lynne Elan Concierge Department of Labor and Training. all year-long. and keeping jobs in larger numbers as I know I join my colleagues who participated Emily Perkins Esthetics our overall economy continues its steady that day and in Memorial Day ceremonies Force 4 Photography Hundreds of people and more than 100 The policy Roundtable was a natural recovery, but the fact remains that far too across this city, state and nation in saying, Graze Delivered many of our returning service members “Thank you,” to the members of our Armed vendors participated in the day-long events, outgrowth of this job fair, and gave us a Greenleaf Compassionate Care Center which gave witness to our collective respect chance to bring together the best minds on struggle to make the transition from the Forces for giving us our freedoms and this Hands On Home Improvement and deep gratitude to those who have and the issue: Senator Reed, Professor Paul military to a civilian career. With one million treasured Democracy of ours. Herreshoff Marine Museum
70 RISBJRISBJ | rhode| rhode island island small small business business journal journal www.risbj.com | volume two issue four 71 Small Business | Social Media Is Two-Way Communication What’s New | Chamber Chat
There is a great bakery near my house that If you choose to use social media for your have made on the general buying public? John A. Pagliarini, Jr., Esq. I visit almost daily. Food is yummy and the business; understand that “posting” content Jo’s American Bistro Social Media clientele represents my neighborhood. It’s is only half of the process. Listening and When analyzing your results, be objective Marc Creedon Multimedia New York Life-Richard Fredrickson a real local place. For the most part, I’m a monitoring are often more important than Ocean Ki Acupuncture big brand advocate. Today; however, after creating a “visible” presence online. The first Whether you like the results or not, Pirate Pedicab I finished my very early morning workout I step to better business results online is a comments provide insight into how Residential Mortgage Services stopped by for my much-deserved cup of bit of research. When was the last time you consumers view your offerings. Park your Is Two-Way Residential Mortgage Services, Inc.-Steve tea and a treat. The place had just opened “googled” your business so you can see what ego and review them with an eye to plan Van Anglen for the day and while there was plenty of people are already saying about you online? targeted business improvements. On a Sea Side Sweets help behind the counter, the customer line If you haven’t done so in the last few weeks, basic level, the frequency and consistency Seven Swords Media, LLC Communication was backing up (sound familiar?). When I time to do it now. of comments helps you identify what people South Shore Center Stearns by Mari Anne Snow was finally served, I was running late and like or dislike. Take multiple comments anxious to order and go. What I got was a about a particular product or employee Tenth Gate Center For Yoga & Meditation Thomas B. Orr surly greeting complete with eye rolls and Listening and seriously. Think of this like those old fashion Trinity Church the general impression my order was an paper comment cards we used to fill out in Vero Science, LLC imposition of monumental proportions. I’m monitoring are often restaurants. If 6 customers over a two week normally pretty easy going, but the whole period complain about cold chowder, that’s thing really irked me. And as I was waiting, a pretty clear sign you need to heat your Northern RI quietly steaming, by the register I noticed more important than chowder. And if 6 different people over the John C. Gregory, President/CEO the sign urging me to follow and “like” the course of a month gush about your dental 6 Blackstone Valley, 301, Lincoln, RI 02865 business on Facebook. What ran through creating a “visible” hygienist (she’s the nicest person EVER!); 401 334 1000 | www.nrichamber.com my head wasn’t very nice. Anything I had to take note of that as well. post at that moment would hardly have been The Northern RI Chamber of Commerce complimentary. presence online. The Keep things in perspective – one ancient, will hold its 2nd Annual Beer, Wine & Silent Auction on Thursday, June 13, 2013 from dusty comment doesn’t make you a hero 6:00-9:00 p.m. at Kirkbrae Country Club, People are opinionated, this isn’t news. It’s or a villain. But multiple comments might 197 Old River Road in Lincoln. This year’s also not unusual for businesses to have a first step to better identify a fixable equipment problem or lead event will feature several local breweries bad day. But bring these two things together you to the type of personality you need to and vineyards. There will be food, live at just the right time on social media and business results online hire. Wherever the indicators point you, pay entertainment and a silent auction. Join business owners can get one big headache. attention and act. Most people will forgive us for a great evening of socializing and Businesses shouldn’t be amazed when their you for having a bad day; but repeated networking. The event is sponsored by customers take to the internet and share their is a bit of research bad service or consistent poor quality will Kirkbrae Country Club and Massey and opinions about the products and services kill you over time. Identifying customer Associates. Tickets are $40 per person. they use every day. It’s why business owners If you search on your business using the dissatisfaction gives you a chance to fix Visit www.nrichamber.com to register put up Facebook pages in the first place. major search engines (Google, Bing, Yahoo things before inviting people to comment or call 334-1000. It capitalizes on the fact that constantly will get you started) and nothing comes or “like” you online. Whereas starting an New Members posting experiences has become part of up, don’t sigh with relief. It’s not a good aggressive social media campaign when Alliance Construction Co. our DNA. It’s one of the strengths of social thing. Roughly 8% of people use yellow the majority of existing comments are Allmark International, Inc. media – visible customer feedback. The only pages to search for stuff (and most of uncomplimentary could create a real online Angelo’s Palace Pizza Restaurant time it’s problematic is when someone says those people are over age 60). That lack disaster. Blackie’s Bulldog Tavern something bad about you. And don’t think of internet visibility means you aren’t even Christian Jewelers when you reach out you can avoid this by staying off the web; in the game unless you cater to that aging Thank people for their feedback and let Chubby Chico Charms LLC review platforms like Yelp and Angie’s List 8%. If your business does show up; take them know you heard them Health Services Administrators are great forums for airing grievances and note of what pops up first. Is it accurate? Honeywell Safety Products sharing horror stories that you can’t rebut if Up-to-date? Finally, are people commenting People love a thank-you acknowledgement Lincoln Johnny Lightning Race Club to customers, New York Life Insurance Company-Lisa M. Hughes you don’t have a meaningful presence online. on your product or services? If so, what as much as they appreciate a sincere NorthPoint Mortgage Don’t hide, learn the secrets and accept do they think? Compliments are great apology (the operative word is SINCERE). Paint and Vino LLC social media is a two-way street. and unflattering reviews are always a bit The first step in starting a dialogue with don’t be surprised if St. Germain, Roger H., CPA depressing. But data is data. What does the customers online is thanking commenters Whelan Legal Clinic Before you ask people to talk about you available data tell you about the impression on their feedback. Seems so old-school, Whichello Entertainment they reach right back! online, be sure your house is in order you, your employees and/or your product but thank-you’s and apologies give you a Woodard & Curran [continued on page 79]
72 RISBJRISBJ | rhode island small business journal www.risbj.com | volume two issue four 73 Small Business | Can Businesses Get Any Yield on Their Cash? What’s New | Chamber Chat [continued from page 77]
chance to Connect with customer directly. at once – it will draw suspicious assumptions Southern RI By telling people you heard them; you also from the review services and make it Elizabeth Berman, Coordinator Can Businesses Get open an opportunity to publically declare harder for your legitimate reviewers to add 230 Old Tower Hill Road, Wakefield, RI your passion for your business as well as comments over time. 401 783 2818 | www.srichamber.com your commitment to customer service in the future. You don’t have to have a big social Once you have a handle on your online The Southern Rhode Island Chamber of presence to respond to comments posted – reputation, setting up a protocol for Commerce recently celebrated its 80th Any Yield on Their Cash? anniversary at its well-attended May positive AND negative. Most review services protecting it is essential. At minimum, Business after Hours, hosted by Bistro by the provide a mechanism for businesses to “google” your business name and key search Sea at Theatre by the Sea. Future monthly reply privately (or publically) to reviews. terms at least once a week. There is a simple, networking events include the June 19 Yelp encourages business to reach out and free option that will automate this process for Business after Hours at Tower Hill Landings provides practical tips for you. you called “google alerts”. Google Alerts are Apartments, 5 to 7 p.m., and the July 12 First
by Bradley P. Dorman created to your specifications. Once set-up, Friday Coffee hosted by The Right Click and companies are not adding to headcount, Use common sense – answer in a timely they search the web continually; emailing RI Blood Center, 8 to 9 a.m. Both events cost nor are they seeing attractive potential In this fashion; make a considered decision when you when something is posted. You can also $5 per person. Yields on safe, liquid investments can’t get capital expenditures, and so are allowing to contact a reviewer privately or publicly. hire professional companies like Reputation. much lower without being negative, and the cash to accumulate for possible strategic environment, it Keep in mind this is a VERY public forum. com to do it for you. Whichever path you Also upcoming is the Chambers’ July 18 Southern RI Chamber of Commerce and SK current Federal Reserve policy keeping them acquisitions and as a hedge against Never, never argue online; user retribution choose, be sure to do something to monitor Lions Club “Partners in the Community Golf there appears likely to continue. Of course, uncertainty generally, rather than use it to becomes realistic against you will be swift and vociferous. conversations online so you can stay in the Tournament and Networking Extravaganza,” adjusted for inflation, yields already are pay down debt completely or pay it out You can’t win. And there is no better way know when someone is commenting about hosted by Rose Hill Golf Club, South negative. All the more reason to survey the to shareholders. In this environment, it for corporate to drawn negative attention than attacking you or your business online. Kingstown. The tournament starts at 1:30 a reviewer online. Better to be humble, money and shorter term capital markets for becomes realistic for corporate treasurers and costs $50 per person/$200 per foursome. ways to earn interest without undue risk. to keep cash on the balance sheet for treasurers to gracious and diplomatic. If a reviewer gives Create a two-way dialogue online so you The Networking Extravaganza, from 5 to 7, is more extended periods than before, and you an impolite response; take the high road can build your good name over time open to all and costs $5 per person. Traditionally, corporate treasurers chiefly so it can be prudent for them to use keep cash on the and remain gracious. It’s also best in these Register today! Visit www.srichamber.com have relied upon bank deposits and slightly longer term investments with better situations to switch to a private channel For better or worse, people are using the for more information. money market funds for corporate cash yields to manage cash. The key factor balance sheet for or discontinue contact all together rather internet for everything these days. As management. Yields now range between 0 in successfully managing cash using than continue to engage with an angry business people, we are missing out if we New Members Centreville Bank and 0.19%. Money market funds’ principal fund vehicles that take a bit more risk more extended person. Any reasonable person reading the don’t use it as well. But not everything is A & B Family Appliances attraction, a constant $1 per share Net Asset than money market funds is a thorough exchange will give you points for keeping about creating Facebook pages, gathering De La Salle Christian Brothers Value (NAV), is widely expected to change understanding of the instruments the your cool but over time they will lose “likes” and posting content. Sometimes the periods than Flood Ford patience with both of you. soon by SEC regulation, making the NAV funds hold, and the manager’s strategy best course of action is to start by making Glacial Energy variable. This will force investors to look and track record. before, and so it sure you are part of the conversation Kings’ Rose at a money fund’s management and total Don’t be afraid to ask good customers to happening “virtually”. It’s just like visiting Roger Williams Park Zoo return, and not just yield, more closely. It Studies have shown that companies want can be prudent add their comments as well the tables in your restaurant or routinely Sayer Regan & Thayer LLP also may prompt them to consider slightly “safe, short-term and simple” investments. conducting customer surveys. You should BNI – Wakefield longer maturity funds, so-called “ultra short” Our experience is consistent with that. for them to use Testimonials are an age-old way for continue these time-tested ways to stay in Breachway Grill bond funds, with yields now in the 0.70% Moreover, when the corporate cash businesses to utilize positive reviews. Review touch, but now you get to add Graphic Innovations Home Healthsmith, LLC range. Senior bank loan funds, featuring investor is an insurance company or other services are no exception (with one caveat); additional service touch points when slightly longer term Law Offices of John R. Bernado, III floating rate yields varying with a spread financial institution, regulatory and rating online review services are very sensitive to you reach out online. above LIBOR are also now getting attention. agency guidelines must be considered in investments with businesses “stuffing” their profiles. Yelp has Depending on quality, their yields are 2 to managing cash. an algorithm that monitors comments and Mari Anne Snow 5%. These have the virtue of adjusting yields will punish businesses that suddenly receive CEO better yields to Sophaya upward if LIBOR rises, but may see NAVs As zero interest rates give way to a gradual a flurry of positive reviews after little to no vary more than ultra short bond funds. They rise, market participants expect the effects manage cash. activity. So be selective and realistic. There are best used during periods of the credit to be felt sharply throughout the markets. For are no shortcuts to building a positive online 1 http://www.merchantcircle.com/answers/q/223605/Do-more-people- cycle when default rates remain low, as is those responsible for managing corporate presence. Take your time; personally ask a search-for-business-services-online-or-in-the-yellow-pages
the case currently. cash, it will be important to have a strategy few of your trusted clients to contribute then 2 https://biz.yelp.com/support/responding_to_reviews Bradley P. Dorman be sure to visit risbj.com in place that not only produces better yields build up your catalog of comments over 3 http://www.google.com/alerts Managing Partner WhaleRock Point Partners, LLC for all the latest chamber news According to Fed data, corporate cash has now, but that shields the investments from time. We recommend you avoid contests or 4 http://www.reputation.com/ *NOTE: this is an unsponsored built to a near record $1.7 trillion. Many losses when rates begin to rise. campaigns that drive people to comment all recommendation, we have no relationship with reputation.com & events happening this month
74 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 75 Small Business | Penny On The Ground Penny On The Ground | Small Business
transaction buyers. The kinds of customers you want to attract are relationship buyers. Again, this runs counter to what the typical If You Dropped a Penny successful business person understands. They have a sale or big discount and the line is out the door. But remember, those same people in line will be down the street at the competitor’s when they offer a big discount. A much better model is to differentiate your on the Ground, business – you can also offer something for free (free samples are good if that applies to your business) in order to get new customers through the door. And once through the door, you need to offer a great customer experience and the more different and exceptional Would You it is the better.
The next step is to use what I call the TAP method (Track, Analyze, and Promote). How this works in win-backs is you accumulate all Bend Over to the data about your customer’s buying habits. You then analyze that data to see the pattern. And when the pattern is broken, you send a communication to the client who is in danger of going away for good. Pick It Up? We frequently used this method when I worked with a loyalty marketing firm and it always yielded a positive result. Let’s use a William F. Charland, CPA 18 Imperial Place restaurant as an example. John goes to the restaurant once a month, Alfred T. Marciano, CPA Providence, RI 02903 Timothy J. Murray, CPA if they do not see him for a month - that is normal. But if Bill goes to (401) 331-9600 by Bob Salvas you are in a reasonably stable industry and you have good customer Christine M. McLacken, CPA the same restaurant once a week and they do not see him for a month, Richard D. Morrocco, Jr. www.cm-cpas.com service- you may not be Disney or Nordstrom, but you have a fair something may be wrong. Bill has broken his pattern. All the ‘Bills’ price, good product, pleasant staff, and a clean, interesting place (those who broke their pattern of attendance) should be sent a WE If you dropped a penny on the ground, you might not see picking it up of business. Your business will still statistically lose 10% of your MISS YOU card with an offer (like free desert) to come back. Routinely, as worth the effort. Some might not even pick up a quarter. Would you customers. And the chances are, you are not doing anything about it. I have seen these types of campaigns get responses of over 20% make the effort if it was a dollar? Twenty dollars? A thousand dollars? Remember the parable? She lost 10% and did all she could to ‘get it (unheard of in regular direct mail). back’. Why aren’t you doing the same? It is probably safe to say that many people would pick up the twenty The cost of doing this is an absolute bargain when you consider that it SAVE YOUR BUSINESS and most would make an extensive effort to retrieve one thousand Even a good business person will say “What can I do? I offer a great costs at least five times as much money to get a brand new customer dollars. Yet, those same people might not make the effort to pick up a product and exceptional service. I am fair and easy to do business YOUR WEALTH AND YOUR LIFE than what it costs to keep an existing one. one dollar bill one thousand times. Interesting… with. I cannot help it if a customer decides to leave.”
So, you have customers that were ‘lost’ and now are ‘found’ and just I was recently reminded by a pastor at my church about the Biblical This is incorrect thinking. You must remember that the majority of like the parable, it is time to celebrate! The reason you celebrate is If you're asking yourself "What am I going to do with my business parable of the lost coin: people who decide to stop doing business with you do not have a not just because you saved some customers and the revenue they and my life?"...we can help. really good reason for doing so. They may be bored, or more often give you, but you have moved them more towards the direction of Let's uncover what's at the heart of your business “Or suppose a woman has ten valuable silver coins and loses one. than not, they feel you are indifferent towards them. A simple reaching becoming a relationship buyer and a loyal customer. A loyal customer succession plan so you can navigate through your Won’t she light a lamp and look in every corner of the house and out to the customer may be all it takes to win them back. is known to buy more often, buy higher priced items, are open to new SM sweep every nook and cranny until she finds it? And when she exciting transition to the Platinum Years. products you might offer and have the capacity to give you referrals. finds it, she will call in her friends and neighbors to rejoice with “Use logic and emotion to keep your customers. Give them the It is not unusual for a saved customer to be worth twenty times what her because she has found her lost coin.” best products and service and give great value for the money. you paid to ‘save’ them. Kind of like picking up that dollar bill and -Luke 15:8 However, always remember, your competitors will be doing discovering it is really A TWENTY! Make the effort! the same thing. The difference will be determined by how you So, in the parable, the woman makes the strong effort to find what communicate with your customers…” “An ounce of loyalty is worth a pound of cleverness.” www.SuccessfulTransitionPlanning.com was missing. While the parable in the Bible is used to teach a spiritual Alan Fairweather, author - Elbert Hubbard lesson, I think it could also be used for a business lesson. RHODE ISLAND CAMBRIDGE, MA So, how do you win customers back? Well, it all starts with finding Bill Entwistle Successful Transition Planning Institute You see, most businesses lose between 10% and 40% of their the right customers in the first place. If you are trying to attract new Bob Salvas [email protected] [email protected] customers each year. The exact number depends on the industry customers through low prices and discounts, you are likely to end SCORE Counselor, BNI Director and Marketing Consultant Minuteman Press (401) 782-6166 (978) 749-9546 and how good or bad your customer service is. Let us assume that up with customers who have values based on price. These are
76 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 77 Featured NonProfit | Adoption Rhode Island
Adoption Rhode Island Join us for recruits families for Shave Night approximately 150 to 180 children annually, Thursday June 20th using a variety of methods 5:00pm - 7:00pm
“ I dream of a place where everyone has a family to love them, and no information meetings to the public. These ‘no obligation’ meetings their difficult pasts and be prepared for their future. This support Join Roosters for 30 minute shave one has to be alone.” provide the perfect opportunity to become further informed regarding is combined with lots of fun, as Adoption Rhode Island strives to the adoption process, and specifically, adopting a child through the provide them happy childhood experiences. This might include art workshops and education sessions along These are the words of a child in foster care that has been waiting state child welfare system. Adoption Rhode Island staff is always classes, summer camp, parties, karate, etc. They are able to do this, with free hot towel shaves and products. far too long for a family of his own to love and care for him. Making available to help families through this process, providing on-going and more, because of the generous community support they receive. that dream come true is the work of Adoption Rhode Island, located information, advocacy and support. Executive Director, Darlene Allen, states that she believes everyone Workshops are 30 minutes each and at 2 Bradford Street, in the city of Providence. A private non-profit has something to give to a child, and that working together we can pre-registration is required. Please call agency, Adoption Rhode Island is entering its 30th year of operation, Adoption Rhode Island recruits families for approximately 150 to 180 change futures. She invites you to join the hundreds of Rhode Island and serves thousands of Rhode Island children and families annually. children annually, using a variety of methods. You may have seen businesses, community groups and individuals who have found (401) 398-7497 and ask for Steve. Adoption Rhode Island’s mission is the same today as when it first some of the children featured on WJAR, Channel 10’s segments creative ways to help. From sharing your time and talents, planning opened, almost 30 years ago… to facilitate the permanent placement of Tuesday’s Child, or perhaps in the beautiful Heart Gallery, a a fundraiser, becoming a visiting resource, tutoring a child, hosting 1000 Division St. East Greenwich, RI of children waiting in state care, and to promote adoption as a positive professional exhibit of portraits displayed across the state. Most of the Heart Gallery, etc., you can make a difference. Perhaps, the next way to create a family. Adoption Rhode Island has proudly helped the children served are school age, and have had unsettled pasts, best way to help would be to attend Rock Out For Kids on May 3rd thousands of Rhode Islanders achieve their dream of a family, and and have experienced loss beyond their years. They long to just be at Vanity, located in Providence. To find out about this fundraiser, the has provided ongoing support to them. Adoption Rhode Island children, and be loved and cared for by parents. Adoption Rhode adoption process, or other ways to help, contact Judith McSoley at is often the first stop along the adoption journey, offering monthly Island provides support services to them, helping them to understand (401) 865-6000, or visit www.adoptionri.org.
78 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 79 Providence | golocal Why Your Emails GoLocalProv.com is the “go to” local Web experience that breaks the biggest local stories, sports, high school sports, weather, news, politics, Are Never, EVER PRIVATE arts, entertainment — and allows users to go as deep as they wish. Branded, credible, and respected contributors from RI create the stories and content. Information is delivered through multimedia, written, and video platforms. All at GoLocalProv.com. Should the Boston Marathon terrorists be stores often make available for free - your can read, and share, your e-mail without your able to keep their e-mails private? No. information can be sniffed even easier as permission and without telling you. So can Should you? Yes. it goes from your computer to the network. Yahoo. Whether or not you should trust them Using software that encrypts your e-mail, is up to you; I’ll just point out that everyone Can you? No. and only using secured wireless networks, trusted Enron and AIG. Valois Confirmed as EDC Director are ways to partially protect your e-mails but E-mail is the most insecure way of neither is foolproof. Protect Yourself Marcel A. Valois was unanimously Valois served, most recently, as Vice communicating and people with good, and approved by the RI Senate. Governor President of the Economic Development bad, intentions can easily intercept it. To Employers If you have to use e-mail to send personal Lincoln D. Chafee’s nominee to lead the Foundation of Rhode Island, Inc. (EDFRI). understand why, you have to know a little information - like your date of birth, Social Rhode Island Economic Development He previously served as Chief Operating about how e-mail works. The Fourth Amendment protects you from Security number or passwords – use Corporation will begin immediately on the Officer and Area Vice President of Penske unreasonably searches of your e-mail by encryption software and consider breaking Governor’s agenda. Automotive Group, a publicly traded When you hit send, the e-mail you only the government; it does not protect you the information into a series of e-mails. company, where he was responsible for composed is broken down into packets of from searches by anyone else. So if you Neither is a perfect solution but it will Valois served previously as RIEDC director overseeing total operations of the Inskip information and sent on their way through are using a work e-mail address, or a work make it harder for the information to be under Governor Lincoln Almond. dealer group with more than 500 employees cyberspace. The packets are passed from computer, your employer can root around in stolen in transit. and over $400 million in annual sales. computer server to computer server until your e-mail all it wants. (A group of Harvard “Marcel Valois is a proven business leader,” they all reach the recipients e-mail account professors learned that the hard way.) For true protection, follow this advice from Governor Chafee said. “He understands In his previous tenure, he spearheaded the and are reassembled into a coherent e-mail the non-digital age: Never put anything in economic development, he understands development of a master plan for the 3,000- message. The operator of every computer writing you would not want published on the Rhode Island, and he shares my acre former Quonset / Davisville Navy Base the packets pass through can open, read your employer front page of the newspaper. commitment to taking advantage of Rhode and led the marketing efforts for the passage and store them without you ever knowing it. Island’s assets to strengthen our economy. I of a $72-million bond issue for investment in If you or the recipient keeps a copy of the can root around look forward to working with Marcel to build the facility; led the state’s negotiating team e-mail on a computer, for instance if either of a sustainable Rhode Island economy that for the development of the Providence Place you are running Outlook, anyone who gets benefits all the people of our state.” Mall; and successfully recruited Fidelity access to the computer’s hard drive can fish in your e-mail Investments to Rhode Island, representing through the e-mail. Anyone with access to over $500 million in new investment and the your e-mail account, or the recipient’s e-mail all it wants creation of 3,000 jobs, an achievement that account, can also read the messages. was cited by Site Selection magazine as one of the top ten development deals in the Crooks E-mail Service Providers United States in 1996. successfully recruited Most crooks hack into e-mail accounts by Using your personal computer and your Prior to that Valois served as Executive stealing passwords. (That is how George personal e-mail address will not protect Vice President of the Blackstone Valley Bush’s interest in painting was exposed – your information either. If you are using a Fidelity Investments to RI, Development Foundation, Inc., and Director someone hacked into his relatives’ accounts free Gmail account, Google’s computers of Planning & Development, as well as City then posted the e-mails he sent them.) But are already reading your e-mails and representing over $500 million in Planner & Planning Analyst, for the City sophisticated criminal organizations can using the information to send you targeted of Woonsocket. attack e-mail while it is in transit. They can advertisements. If you have sprung for set up their own servers to ‘sniff’ the good a paid Gmail account, Google basically From Rhode Islanders new investment and the creation Valois received his B.A., in Liberal Arts, and stuff in the packets that pass through them. promises not to snoop unless, in its sole and for Rhode Islanders: his M.A., in Urban & Economic Geography, If you are using an unsecured wireless judgment, it decides to. They dress it up in of 3,000 jobs from the University of Rhode Island. network for e-mailing - like those hotels and some legalese, but the bottom line is they See it. Read it. Share it.
80 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 81 THE RHODE THEISLAND RHODETHE ISLAND RHODE ISLAND THE RHODE ISLAND COMMERCIALCOMMERCIAL & APPRAISAL & APPRAISALCOMMERCIAL BOARD OF & REALTORS APPRAISAL COMMERCIAL & APPRAISAL BOARD OF REALTORS BOARD OF REALTORS BOARD OF REALTORS ® ®
Inside Cover C May 10 - 16, 2013 New England Real Estate Journal Rhode Island Visit the paper online nerej.com Enhance Your Business News from the Rhode Island Commercial and Appraisal Board of REALTORS® Peter M. Scotti & Associates, Inc. relationships with The General Assembly in Rhode Island has been contem- PeterBrokerage/Appraisal/Management M. Scotti & Associates, Inc. Brokerage/appraisal/ManageMent An Affi liate Membership plating re-introducing the Historic Tax Credit to our state. A Full Service Real Estate Company The leadership at the RI Commercial and Appraisal Board A full Service Real Estate Company with Rhode Island’s of REALTORS® lauds the efforts of House Speaker Gordon RETAIL CENTER FOR SALE Fox, Senate President Theresa Paiva-Weed and Governor 440 STAFFORD RD., FALL RIVER, MA Commercial Real Estate Chaffee to fi nd a reasonable compromise that brings growth 63,000 SF GROCERY ANCHORED RETAIL SHOPPING CENTER. 95% OCCUPANCY WITH back to the Rhode Island economy. GREAT HISTORIC CASH FLOW. 6 ACRE LAND PARCEL WITH SUBSTANTIAL ON SITE and Valuation Professionals. PARKING. PRICE: $6,500,000 JIM MOORE EXT. 14 The measures being discussed would invigorate our econo- wATERFRONT DEVELOPMENT SITE Join now during our my by creating jobs, revitalizing neighborhoods and expand- PARASCANDOLA wHARF, NEwPORT, RI ing the tax base in our state. Our leadership at the Rhode 57,900 SF LAND SITE, 74,000 SF WATER- 1,000 FEET ON NEWPORT HARBOR Spring Special - $110.00 Island Commercial and Appraisal Board of REALTORS® has WATERFRONT BUS zONE ALLOWS HOTEL, REST, MARINA, MUL FAM, MIX LAST WHARF DEVELOPMENT OPPORTUNITY IN NEWPORT, RHODE ISLAND through the end of the year! urged our elected offi cials to consider the following: AUTO DEALERSHIP FOR SALE • The new Historic Tax Credit program should be tailored to be available to a wide range of projects – we support per 296 g. w. HIgHwAy, SMITHFIELD,RI 15,680 SF BUILDING WITH SHOWROOM, SERVICE, BODY SHOP, OFFICES Networking Opportunities project caps on the investment credits. 8.25 ACRE SITE WITH 300 CAR PAVED PARKING zONED PLANNED CORP. Affi liate members benefi t from the SELLER WILL CONSIDER OWNER FINANCING, PRICE: $1,975,000.00 opportunity to forge relationships with • Create a level playing fi eld. While apprentice programs INDUSTRIAL FOR SALE some of the top industry professionals! that employ and train skilled crafts people are a good idea, 20 HIgH ST., PLAINVILLE, MA many of the parameters have the unfortunate consequence 53,500 SF STEEL BUILDING ON 9.66 ACRES OF LAND of hindering projects of a smaller scope or failing to recognize 20-24 FOOT CEILING HEIGHTS, DOCK & OVERHEAD LOADING Affi liate Directory newer apprenticeship programs. HEAVY POWER, OFFICES, PAVED PARKING 50 CARS. PRICE: $2,495,000.00
Maximize your Visibility! • To be competitive both regionally and nationally, Rhode COMMERCIAL bUILDINg FOR SALE Your name, company name, and contact Island must implement an historic tax credit program. Over 819 wESTMINTER ST., PROVIDENCE, RI 17,100 SF TWO STORY BRICK BUILDING IN HOYLE SQUARE, information are compiled on our website as 30 states across the country host historic tax credits, Rhode ON SITE PARKING FOR 33 CARS, EXCELLENT ACCESS AND VISIBILITY, GREAT REDEVELOPMENT OPPORTUNITY. PRICE: $565,000.00 a resource for members and the public. Island needs to offer an attractive investment platform to en- tice investment dollars that are now going elsewhere. COMMERCIAL/RETAIL SITE FOR SALE As House Bill 6060 and Senate Bill 733 move through the po- 250 CRANSTON ST., PROVIDENCE, RI Networking Opportunities 18,200 SF BUILDING AREAS, 38,778 SF LAND EXPANDABLE, HIGH TRAFFIC litical process, we encourage our elected leaders to consider LIGHTED INTERSECTION, CURRENT USE AUTOMOTIVE, EXCELLENT The Rhode Island Commercial and Appraisal URBAN RETAIL/COMMERCIAL SITE. PRICE: $1,099,000.00 the positive impact this legislation, or a hybrid compromise, Board of REALTORS® hosts a range of will have on Rhode Island’s future. Increased employment, a education and informational services for our stronger tax base, revitalized communities and a competitive MEDICAL OFFICE SUITES FOR LEASE playing fi eld will help build sustainable economic growth for members! Join us as an industry expert! 49 SEEKONK ST., EAST SIDE/PROVIDENCE our future. 2,000 - 9,400 SF SUITES AMPLE ON SITE PARKING WET EXAM ROOMS, LABS GROUND LEVEL H/C ACCESSIBLE Contact the Rhode Island Commercial and WAYLAND SQUARE LOCATION COMPETITIVE RENTS Respectfully submitted, Appraisal Board of REALTORS® at (401) 274-8386 Arthur Yatsko or visit us at www.ricabor.org. Peter M. Scotti & Associates, Inc. • 401-421-8888 Peter246 M. Hope Scotti Street, & Associates,Providence, Rhode Inc. Island • 401-421-8888 02906 246 HopeVisit Street, our web pageProvidence, at www.scotticommercial.com Rhode Island 02906 For more information visit us at www.ricabor.org Visit our web page at www.scotticommercial.com NE NY Tel: 781-878-4540 Proof REal EstatE JouRNal 82 RISBJ | rhode island small business journal Changes New Proof Proof Approved www.risbj.com | volume two issue four 83 Size: full Section: rI
from: Karen Dowell x254 [email protected] crop 2” run Date: 5-10-13 THE RHODE ISLAND THE RHODE ISLAND COMMERCIAL & APPRAISAL BOARD OF REALTORS® COMMERCIAL & APPRAISAL BOARD OF REALTORS® PROPERTY FOR LEASE PROPERTY FOR SALE
Several Prime Office Locations: 635 Arnold Road, Coventry: 577 Tiogue Avenue, Coventry: 400 South County Trail, Exeter: 2614 West Shore Road, Warwick: 132 Meadow Street, Warwick: Providence, Warwick, Johnston, North Kingstown, South Great location at Exit 7 near Centre of New England. 800’ 1220 sq ft adjacent spaces (2240 sq ft total) on the second floor. Great location!! Design Award of Excellence. Private baths. Busy Rt 117/Wildes Corner location opposite new Burger King Great location off Rt.117, 1 mile East of Exit 10. Office/ front retail/office- Rear 1700’ warehouse service area with Located in a very nice building! Big picture windows in the units with Centrally located 6 minutes South of Home Depot in North & TD Bank,adjacent to Bennys.New roof,siding,windows,panel Kingstown, and Exeter. Call for details and address Several waterviews! Elevator available and nice common area. Join the newest Mfg Wrhse combo. Great value for user. Nice, clean, bright to choose from, Some For Sale or lease. Financing available. 14’W x 10’L O.H. door. Fully air conditioned!! Recently Dragon Palace Restaurant. MLS# 1032254 Kingstown. Easy access at the gateway to South County. Taxes box,wiring,fire alarm&heat sensors. Ready for your finish. 1st Fl space! This bldg has been substantially updated & is turn Call for details. TOTALLY RENOVATED!!! Reduced to $2290 per/mo. are approximate. Assessment as unfinished. 900-4,000 sq.ft. 2400’,2nd Fl 1200’,basement storage/walkout. Planned for Pub/ key ready to go. Owner can also modify to suit! Lease op- RILiving.com MLS #1024237 available. From $124,000 RILiving.com MLS #995461 Cafe. Lease or Sale - $400’s RILiving.com MLS #1032619 tion available. $500’s RILiving.com MLS #1013527
747 Pontiac Avenue, Cranston: 2006 Nooseneck Hill Road, Coventry: 146 Granite Street, Westerly: 1801 Smith Street, North Providence: 65 Montebello Road, Warwick: 39 Nooseneck Hill Road, West Greenwich: Individual office space from 200 sq. ft. to 2,000 sq.ft. Class A Coventry Credit Union Corporate Office (CCU occupies 4300 sq ft very strong retail area, next to Great little 2 unit commercial, completely rebuilt in 1982. Great block building with two overhead doors, heavy power, Large multi-use building offers great flexibility, possible multiple Busy Pontiac Avenue location near Rolfe Square- walk to entire 2nd floor). 1st floor space available from 1880-8200sq ft. Advance Auto, former Pet Place, great for food or retail. Could be a live-in/ office/ retail. High $100’s and 2nd floor office. Great access to highway, train, tenants. The church would consider a lease-back of 10,000- Below market rent $15. psf everything! Good for start up or incubator space, Very nice common area’s include cafeteria. Plentiful parking. RILiving.com MLS # 1032623 and airport. Low $200’s 15,000sq ft. Additional 14 acres adjacent also available. Great you can add space as you grow! On Rt3, 1 mile from Rt95 & Exit 6. Office, medical, studio... Rt.3 location just a mile north of Rt.95, Exit 6. Huge Reduction! RILiving.com MLS #1031022 $12 psf. RILiving.com MLS #1036614 $1,200,000 Motivated Seller! RILiving.com MLS #1029643
20 Centerville Road, Warwick: 30 Phenix Avenue, Cranston: 74 Nooseneck Hill Road, West Greenwich: 747 Pontiac Avenue, Cranston: 222 Jefferson Boulevard, Warwick: 400 South County Trail, Exeter: Former school; solid brick construction. Very nice 2nd Great office or salon/studio space in Knightsville. Handsome building Great Route 3 location just ½ mile from Rt 95 exit 6, Great location near Rolfe Square. Three floors of office suites Class “a” law office includes conference room, 4 private Approved Development Zoned Business 17+acres.Current per- floor space; owner on 1st floor. Space plan attached. Great with historical charm in excellent shape. Close to amenities and nicely appointed office or retail suite with several offices from 200 sq ft and up. Good income generator or large owner offices, lavette, reception, storage, kitchen. mitted plans for 7 office building for total of 86,000net sf.MANY Apponaug location! Quick highway access and walk to Ap- highway. 2 story salon=900sf. One level office=640sf. Two full baths and open area,was HQ for Bess Eaton & Tim Hortons. occupied office. Owner keeping several suites clear anticipating a POTENTIAL USES. Central Rt.2 location minutes from Home ponaug Village amenities! larger user to buy/occupy and have income. $800’s Reduced to High $100’s Depot/Walmart in N.Kingstown. Easy highway access-strong with shower. Basement storage. RILiving.com MLS #1039958 Fresh paint and carpets. 600-1600’, from $10 psf/yr. RILiving.com MLS #981620 RILiving.com MLS #988739 RILiving.com MLS #990071 RILiving.com MLS#1020960 traffic count! Reduced $800’s RILiving.com MLS #1029590
HUGE REDUCTION
1755 Smith Street, North Providence: 4 Grafton Avenue, Coventry: 1 Brown Street, North Kingstown: 111 Hopkins Hill Road, West Greenwich: 4 Grafton Avenue, Coventry: 7265 Post Road, North Kingstown: Former Dunkin Donuts for over 30 years (they bought & Free Standing Commercial Building-PRIME location next Wickford Village- Excellent location on corner lot. Visible ½ acre – 16 acres Very fast growing area off Exit 6A near GTech, Free Standing Commercial Building- PRIME location next 7.82 acres on US Rt.1. Zoning permits apartments/office/medi- moved across the street). Seats 30+. Has a drive-thru. Park- to The Centre of New England-Exit 7 on Rt95.The building from three streets. Big windows, good foot traffic. Larger Amgen & Centrex. Front pad is busy Dunkin Donuts, balance of to The Centre of New England-Exit 7 on Rt95.The building cal/retail. Many possibilities!! Will build to suit, sale or lease, ing for 20+. GREAT for ANY fast food concept. has many offices,a kitchen/cafeteria area,reception,storage site permits office, retail, warehouse & light industrial. Traffic has many offices,a kitchen/cafeteria area,reception, storage or land only. Great location. Dozens of acres and walking 2000 sq. ft. $3,200/mo. & IT room. 1st floor office is 1650 sf, 2nd fl. office 2,000 unit (1,500 sq ft) beautifully finished, windows on two sides. count 15,000 and growing! Multitude of possibilities- 6 other & IT room. 1st floor office is 1650sf, 2nd fl. office 2,000 sf, Smaller unit (1,000 sq ft) needs finishing. Can be combined. avail. lots. From $150,000 RILiving.com MLS #855989 trails behind property. Adjacent 5+- acres also available. RILiving.com MLS #1028322 sf, the warehouse is 1600sf w/650sf mezzanine. Sale at warehouse is 1600sf w/650sf mezzanine. Sale at $495,000 Call For Details! RILiving.com MLS #856381 $495,000 or lease at $10 psf. RILiving.com MLS #1031877 CALL NOW! RILiving.com MLS #1030851 or lease at $10 psf. RILiving.com MLS #1031857
Realty Many more Commercial Properties Realty Many more Commercial Properties Group Butler Group @ www.ButlerRealty.us .... Butler @ www.ButlerRealty.us .... Commercial • Investment • Residential Commercial • Investment • Residential or email Jeff Butler at [email protected] or email Jeff Butler at [email protected] 401-886-7800 Trusted Real Estate Service Since 1977 401-886-7800 Trusted Real Estate Service Since 1977 www.ButlerRealty.us Looking to Buy or Lease? Call the Butler! www.ButlerRealty.us Looking to Buy or Lease? Call the Butler!
84 RISBJ | rhode island small business journal www.risbj.com | volume two issue four 85 Commercial Real Estate All The Services You Are Looking For | COMMUNITY CNR
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