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2009-2010, the USC Center on Public Diplomacy Has Expanded Its National and International Reach to Great Effect

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2009-2010, the USC Center on Public Diplomacy Has Expanded Its National and International Reach to Great Effect ANUALN REPORT 2009-10 USC CENTER on PUBLIC DIPLOMACY at the Annenberg School The USC Center on Public Diplomacy Message from the Director seeks to advance and enrich the study In 2009-2010, the USC Center on Public Diplomacy has expanded its national and international reach to great effect. Since August 2009, the Center has solidified its role as a research center and practice of public diplomacy through with the launch of no fewer than eight new projects ranging from nation branding at the Shanghai Expo to Russia’s public diplomacy toward Georgia and Ukraine. It has contributed significantly its research and publication programs, to the growing body of public diplomacy literature: the Center’s monograph series, CPD Perspectives on Public Diplomacy; its monthly review and analysis of public diplomacy news, professional training and public events. PDiN Monitor; and its affiliation with the Palgrave Macmillan Series in Global Public Diplomacy. A CPD Research Fellowship program was established for which three excellent fellows were selected for the 2009-11 term; a major conference on Science Diplomacy and the Prevention of Conflict was held in partnership CPDR OvE vIEw with the United States Institute of Peace, and a fruitful dialogue has developed between the Center and the The USC Center on Public Diplomacy (CPD) was established in 2003 as a partnership between the U.S. State Department and numerous foreign ministries and universities throughout the world. This Annual Report outlines some of the impressive work conducted by the Center this year. Annenberg School for Communication and the School of International Relations at the University of Southern California. It is a joint research, analysis and professional training organization Consistent with our mission of advancing public diplomacy to be a more prominent part of foreign policy for the United States and for other countries, we continue to host a lively discussion on the topic in the CPD Blog and at dedicated to furthering the study and practice of global public diplomacy. our various roundtables and conferences. Since its inception, the Center has become a productive and recognized leader in the public I encourage you to explore our newly revamped website (www.uscpublicdiplomacy.org), participate in our events and contribute to our work. And as always, we welcome your feedback and suggestions. Finally, I would like to thank diplomacy research and scholarship community. CPD has benefited from unique international Ernest J. Wilson III, dean of the USC Annenberg School for Communication & Journalism, and John Odell, support within academic, corporate, governmental, and public policy circles. It has become the director of the USC School of International Relations, for their thoughtful and consistent support of the Center. definitive go-to destination for practitioners and international leaders in public diplomacy, while pursuing an innovative research agenda. Philip Seib Message from the Chairman of the CPD Advisory Board As readers of this Annual Report will find, this past year has been exceptionally productive for the USC Center on Public Diplomacy. The Center launched several new publication series; raised its profile in Washington D.C. through a major public event at the Newseum in September 2009 and through private meetings with representatives of the White House, State Department, Congress, the academy and think tanks; introduced a new Research Fellowship program; enhanced its online PD offerings; established various research foci including international broadcasting and science diplomacy; provided over a dozen internships to students in the Table of Contents USC Master of Public Diplomacy program; and hosted its largest Summer Institute in Public Diplomacy. The Center has continued to produce exciting public diplomacy events, research and publications and I look forward The CPD Year in Review ......... 2 MPD Students at CPD ...........10 to an equally impressive year ahead. CPD Fellows & Scholars .......... 4 Professional Training ............11 Research & Publications ......... 7 CPD Advisory Board .............12 Events in 2009-10 ................. 8 William H. Luers 1 The USC Center on Public Diplomacy Message from the Director seeks to advance and enrich the study In 2009-2010, the USC Center on Public Diplomacy has expanded its national and international reach to great effect. Since August 2009, the Center has solidified its role as a research center and practice of public diplomacy through with the launch of no fewer than eight new projects ranging from nation branding at the Shanghai Expo to Russia’s public diplomacy toward Georgia and Ukraine. It has contributed significantly its research and publication programs, to the growing body of public diplomacy literature: the Center’s monograph series, CPD Perspectives on Public Diplomacy; its monthly review and analysis of public diplomacy news, professional training and public events. PDiN Monitor; and its affiliation with the Palgrave Macmillan Series in Global Public Diplomacy. A CPD Research Fellowship program was established for which three excellent fellows were selected for the 2009-11 term; a major conference on Science Diplomacy and the Prevention of Conflict was held in partnership CPDR OvE vIEw with the United States Institute of Peace, and a fruitful dialogue has developed between the Center and the The USC Center on Public Diplomacy (CPD) was established in 2003 as a partnership between the U.S. State Department and numerous foreign ministries and universities throughout the world. This Annual Report outlines some of the impressive work conducted by the Center this year. Annenberg School for Communication and the School of International Relations at the University of Southern California. It is a joint research, analysis and professional training organization Consistent with our mission of advancing public diplomacy to be a more prominent part of foreign policy for the United States and for other countries, we continue to host a lively discussion on the topic in the CPD Blog and at dedicated to furthering the study and practice of global public diplomacy. our various roundtables and conferences. Since its inception, the Center has become a productive and recognized leader in the public I encourage you to explore our newly revamped website (www.uscpublicdiplomacy.org), participate in our events and contribute to our work. And as always, we welcome your feedback and suggestions. Finally, I would like to thank diplomacy research and scholarship community. CPD has benefited from unique international Ernest J. Wilson III, dean of the USC Annenberg School for Communication & Journalism, and John Odell, support within academic, corporate, governmental, and public policy circles. It has become the director of the USC School of International Relations, for their thoughtful and consistent support of the Center. definitive go-to destination for practitioners and international leaders in public diplomacy, while pursuing an innovative research agenda. Philip Seib Message from the Chairman of the CPD Advisory Board As readers of this Annual Report will find, this past year has been exceptionally productive for the USC Center on Public Diplomacy. The Center launched several new publication series; raised its profile in Washington D.C. through a major public event at the Newseum in September 2009 and through private meetings with representatives of the White House, State Department, Congress, the academy and think tanks; introduced a new Research Fellowship program; enhanced its online PD offerings; established various research foci including international broadcasting and science diplomacy; provided over a dozen internships to students in the Table of Contents USC Master of Public Diplomacy program; and hosted its largest Summer Institute in Public Diplomacy. The Center has continued to produce exciting public diplomacy events, research and publications and I look forward The CPD Year in Review ......... 2 MPD Students at CPD ...........10 to an equally impressive year ahead. CPD Fellows & Scholars .......... 4 Professional Training ............11 Research & Publications ......... 7 CPD Advisory Board .............12 Events in 2009-10 ................. 8 William H. Luers 1 The CPD Year in Review The following are highlights from the 2009-10 academic calendar year. A UgUST 2009 CPD Conversations in Public Diplomacy Appointment of new CPD Advisory F EBRUARY 2010 CPD intern named Presidential Fellow CPD Director chairs panel at Wilton Park U.S. Public Diplomat in Residence, • Daryl Copeland: “Guerrilla Diplomacy” Board members, Najla Al-Awadhi and CPD Annual Conference “Science Diplo- CPD University Fellows Spring meeting RESTREPO: A Preview Screening co- Robert Banks joins CPD for 2009-11 term • Ambassador Claudia Fritsche: “The Jeanne Phillips macy and the Prevention of Conflict,”09-10 sponsored with the USC School of CPD Perspectives, paper 2, 2010: Mapping Role of Liechtenstein in the Changing 2010 Canada-U.S. Fulbright Visiting co-hosted with the U.S. Institute of Peace Cinematic Arts and National Geographic Launch of Palgrave Macmillan Series in Global Financial Order” the Great Beyond by Ali Fisher Global Public Diplomacy co-edited by Research Chair in Public Diplomacy is CPD-Journalism Directors’ Forum: John Entertainment CPD Conversations in Public Diplomacy Kathy Fitzpatrick and Philip Seib. First CPD Perspectives, paper 2, 2009: Public selected (Mark Kristmanson) Maxwell Hamilton - “Journalism’s • Robert
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