NOTICE TO THE MAYOR AND COUNCILLORS. An ordinary meeting of the Council of the City of Prospect will be held in the Civic Centre, 128 Prospect Road, Prospect on Tuesday 22 March 2016 at 7.00pm.

A G E N D A

Members of the public are advised that meetings of Council are video recorded and the recordings of the open session of the meeting will be made available on Council’s website for a period of 2 months

1. OPENING 1.1 Acknowledgment of the Kaurna people as the traditional custodians of the land 1.2 Council Pledge 1.3 Declaration by Members of Conflict of Interest

2. ON LEAVE – Cr A Harris

3. APOLOGIES –

4. CONFIRMATION OF MINUTES OF THE ORDINARY MEETING OF COUNCIL HELD ON TUESDAY 23 FEBRUARY 2016

5. MAYOR’S REPORT (Page 1-2)

6. VERBAL REPORTS FROM COUNCIL REPRESENTATIVES ON LOCAL GOVERNMENT OR COMMUNITY ORGANISATIONS

7. PETITIONS – Nil

8. DEPUTATIONS - Nil

9. MOTIONS ON NOTICE

Nil.

10. QUESTIONS WITH NOTICE

Nil.

11. QUESTIONS WITHOUT NOTICE

12. PROTOCOL The Council has adopted the protocol that only those items on Committee reports reserved by members will be debated and the recommendations of all items will be adopted without further discussion.

13. REPORT OF COMMITTEES

Nil.

14. COUNCIL REPORTS – INFORMATION REPORT

Nil.

15. COUNCIL REPORTS Core Strategy 1 – Our Community

15.1 2016 Tourrific Prospect Event Evaluation (Pages 3-104, Recommendation on Page 5)

16. COUNCIL REPORTS Core Strategy 2 – Our Economy

16.1 Intelligent Community Forum Foundation (ICFF) – Board Membership (Pages 105-112, Recommendation on Page 105)

17. COUNCIL REPORTS Core Strategy 3 – Our Environment

17.1 Nuisance Pigeon Eradication Program (Pages 113-117, Recommendation on Page 113)

18. COUNCIL REPORTS Core Strategy 4 – Our Character

Nil.

19. COUNCIL REPORTS Core Strategy 5 – Your Council

19.1 Recruitment of Independent Member – Audit Committee (Pages 118-124, Recommendation on Page 118)

19.2 Informal Gatherings Policy (Pages 125-133, Recommendation on Page 125)

19.3 Conference Opportunities – Elected Member Training and Development (Pages 134-148, Recommendation on Page 134)

19.4 Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club (Pages 149-167, Recommendation on Pages 149-150)

19.5 Prospect Road Streetscape Upgrade (Pages 168-170, Recommendation on Page 168)

20. COUNCIL DIARY

20.1 Event: African Twilight Markets Market Stalls Date: Friday 26 March 2016 (6pm – 9pm) Venue: Vine Street Plaza

20.2 Event: African Twilight Markets Market Stalls Date: Friday 1 April 2016 (6pm – 9pm) Venue: Vine Street Plaza

20.3 Event: The Desert Atlas Exhibition/Show Date: Sunday 3 April – Sunday 24 April 2016 (Launch 3 April at 3pm) Venue: Prospect Gallery, 1 Thomas Street

20.4 Event: The Power of Me Family Friendly Musical using Puppetry Date: Thursday 28 April 2016 (10.30am for 11.00am start) Venue: Prospect Town Hall, 126 Prospect Road

21. GENERAL BUSINESS Council has resolved that an Agenda Item “General Business” be included on Council and Committee Agendas to enable members to raise matters of a minor nature for action by the Administration, or to call for reports.

22. GENERAL BUSINESS – URGENT MATTERS Council has resolved that an Agenda Item “General Business – Urgent Matters” be included on Council and Committee Agendas for members to raise matters of a genuinely urgent nature, is not a change to Council Policy and cannot wait until the next Council or Committee meeting recognising that the leave of meeting will be required for each item on each occasion.

23. CONFIDENTIAL ITEMS

Nil.

24. CLOSURE

Cate Atkinson Chief Executive Officer

Item 5: Mayoral Monthly Report 1 1

AGENDA ITEM NO.: 5

TO: Council on 22 March 2016

DIRECTOR: Ginny Moon, Director Corporate Services

REPORT AUTHOR: Glenda Parsons, Executive Assistant CEO and Governance Officer

SUBJECT: Mayoral Monthly Report

This report covers the period from 24 February – 22 March 2016 In brief, the Mayoral activities have included the following:

1. Activities  Attended Prospect Primary School Dinner - Farewell Korean Student Visitors  Attended Twilight concert – Latin Dance Party  Participated in Melbourne Library Tour  Attended Welden & Coluccio Lawyers - Dinner Celebration  Attended Clipsal 500 Adelaide as a guest of Hon Jay Weatherill MP  Attended Metro Mayor's Luncheon – Gawler  Presentation to ERD Committee on Prospect’s Heritage DPA  Conducted Interviews for Independent Member of Audit Committee  Panel Session - Public Libraries Board – ‘Managing and Leading in the 360‘  Attended Eastside BEC - Networking Breakfast – ‘Generating New Markets Through Innovation’  Participated in Artist In Residence Public Art Interviews  Attended Labrina Village's 20th Birthday Celebration as a guest  Guest at the Indian Mela 2016 - Golden Jubilee Celebrations  Hosted Libraries Board Metropolitan Tour 2016 (Prospect) with CEO and staff  Hosted Citizenship Ceremony  Attended 2015 Governor's Multicultural Awards  Filming and Production of Network Prospect Competition Video

2. Meetings  Senator Penny Wong on behalf of LGA Board  Architecture on Show 2016 with Cr Bowman  David Washington (InDaily), and LGA CEO Matt Pinnegar  LGA Procurement Board Meeting  Metropolitan Local Government Group  Attended Champions Meeting - Communications Strategy Discussion  Meeting with Richard Antunes regarding 144 Prospect Road  LGA Board Meeting  2016 Prospect Art Action Network Monthly Meeting  Shelter SA regarding corner of Gurr Street and Devonport Terrace Project  City Wide Public Art Advisory Board  Regular meetings with CEO, Directors and staff  Council Meetings and Workshops

City of Prospect: Council Agenda 22/03/2016 Item 5: Mayoral Monthly Report 2 2

3. Other  Media Enquiries  Various phone calls, emails, letters, etc  Correspondence and meetings with constituents and councillors 

I’d be grateful if an elected member would move this report.

David O’Loughlin Mayor

City of Prospect: Council Agenda 22/03/2016 Item 15.1: 2016 Tourrific Prospect Event Evaluation 3 3

AGENDA ITEM NO.: 15.1

TO: Council on 22 March 2016

DIRECTOR: Nathan Cunningham, Director Community, Planning and Communications

REPORT AUTHOR: Carolyn Ramsey, Manager Arts, Gallery and Events

SUBJECT: 2016 Tourrific Prospect Event Evaluation

1. EXECUTIVE SUMMARY

1.1 Council endorsed a budget and recently delivered the fifth Tourrific Prospect street party, and the Stage 1 Start of the Santos Tour Down Under (STDU).

1.2 For City of Prospect, the Tourrific Prospect event continues to be a major undertaking. The investment by Council is significant and the support from local sponsors is highly valued. Together, this investment sees Council deliver on its commitment to undertake the best possible event for our, and the wider, community within allocated resources and event site limitations.

1.3 In 2016 strong crowd and trader numbers were achieved. Since the first Tourrific Prospect in 2012, the event aims to deliver a high calibre, inclusive event which is admired by other Councils, as each competes for audiences within Adelaide’s peak event period. Our relationship with the STDU is well regarded and the STDU continues to support and promote the Tourrific Prospect brand to their local, national and international audiences.

1.4 The Guinness World Record (GWR) Largest Ukulele Ensemble attempt was a new initiative developed as an audience development and participation strategy to attract and bring new people to Prospect and the event. As many Councils now do great street parties, the events team sought something unique that the whole community could embrace, participate in and enjoy as a ‘once in a life time opportunity’.

1.5 To continue future Tourrific Prospect events Council will need to consider the significant financial and staff investment as well as sponsor commitments required to maintain the quality, variety and broad participation the community have come to expect of their own ‘street party’.

1.6 This report is presented ahead of Annual Budget deliberations to inform Council’s decision making for the 2016/17 financial year.

1.7 This report provides Council with information and details concerning the event’s objectives as well as the following.  Event management practises that have been built up over five years by incorporating event staff, trader and participant feedback and comments as to what works and what needs improvement  Budget and expenditure forecasts in this high demand event period that impacts on availability of event staff and infrastructure, often at a premium price

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 4 4

 VIP events showcasing what is great about our City, and achieving sponsorship income success in an increasingly competitive and risk adverse climate  Staffing and volunteers- their roles, responsibilities and collective value to the event  The report and findings by Greenhill Research and Planning in association with Truscott Research that was designed to determine the impact of the event from the perspective of event patrons, stallholders and traders, Prospect Road businesses and our 2016 sponsors  Marketing and media achievements by marketing company Algo Mas  Operations and logistics overview with regard to visitor, trader, stage, security and site management as well as emergency response plans  Our continued commitment to the tradition of Tourrific Prospect as a true family friendly, all ages and inclusive event  Overview of the second year results of our ‘zero waste’ strategy  Validation of attendances, estimated at 18,000  Return on investment calculations for Council  Overview of Council’s relationship with STDU noting we were offered not only a stage start again after only a one year break, but the much sought after Stage 1 Start confirming Prospect as a highly regarded partner of the STDU  Summary of internal (staff, volunteers and Elected Members) evaluation and feedback sessions with observations and suggestions for future major events.

1.8 The 2016/17 budget approved a net cost to Council of $178,066 (plus projected income – all sources of $62,000) resulting in a total expenditure of $240,066 for the 2016 event.

1.9 The following graph provides a budget overview (income and expense) for every Tourrific Prospect since 2012:

2015/2016 Tourrific Prospect Income and Expense Comparisons 300,000 250,000 200,000 150,000 100,000 Budget 50,000 Actuals 0

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 5 5

1.10 Our predicted 2016 financial result sees the event essentially break even with the expenditure budget and slightly exceeding our 2016 income target. This is a great result in the current economic climate for a Council of Prospect’s size and business types. Solid trader registrations (online for the first time), especially from outside the Prospect Council area, resulted in a slight increase in trader fee income. 1.11 On 9 January 2016 as per a Council decision, staff submitted an Expression of Interest (EOI) for a 2017 Stage Start. This was lodged with no commitment required until an offer is potentially put to Council in the coming months.

2. RECOMMENDATION

(1) The 2016 Tourrific Prospect Event Evaluation Report be received and noted.

(2) A budget bid for Tourrific Prospect 2017 and a Santos Tour Down Under Stage Start 2017 be considered in the 2016/2017 Budget.

(3) Subject to a budget allocation for Tourrific Prospect and/or a Santos Tour Down Under Stage Start being endorsed for 2016/2017, an updated Tourrific Prospect event plan be developed based on Council’s review of the current event objectives.

(4) Staff continue to analyse procurement techniques and partnership approaches by other Local Government events as part of the Santos Tour Down Under in an effort to continue to increase efficiencies.

3. RELEVANCE TO CORE STRATGIES / POLICY

3.1 Core Strategy 1 – Our Community.

1.1 Create an active, healthy, connected and safe community. 1.1.1 Encourage and support community leadership and participation. 1.1.5 Provide a range of cultural, recreation, and arts activities and events.

1.3 Provide opportunities for 'active ageing'. 1.3.3 Continue to provide community transport programs.

1.4 Involve our Youth. 1.4.3 Provide and facilitate a diverse range of services and activities for, and by, young people. 1.5 Respond to the changing needs of our community. 1.5.3 Actively seek community and business partnerships for local projects and services. 1.7 Provide diverse volunteer opportunities. 1.7.1 Provide regular training and support for volunteers through a volunteer management program.

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 6 6

3.2 Core Strategy 3 – Our Environment.

3.1 Support our community to minimise our City’s impact on the environment in the areas of waste management, water usage, energy efficiency and biodiversity. 3.1.6 Implement a low waste approach to Council events.

4. COMMUNITY INVOLVEMENT

4.1 To ensure ongoing engagement and input from traders and the community the events team continued to work collaboratively with:  Council’s Volunteer Coordinator to recruit and retain volunteers to work on the event in a number of roles in the lead up to the event and on the day  local schools and youth programs as participants in the art projects, participation in the Loopy Kids Rides and entertainment including Club5082 in the Prospect Town Hall  service clubs and traders - five trader meetings were held that shared information regarding how to leverage the most from the event, safe work practices and safe handling of food, summary of items and food for sale and pricing structures to avoid large variances in pricing and doubling up of service/catering. A free electrical tagging and testing service was provided as well as an overview and support for our waste strategy and commitment  local artists that delivered our community ‘decorate a ukulele’ arts project to decorate the street and support our GWR – Largest Ukulele Ensemble attempt.

5. DISCUSSION

5.1 Background and Association to Santos Tour Down Under

5.1.1 Since 2012, Tourrific Prospect and a stage start of the Santos Tour Down Under (STDU) have been key Council initiatives to leverage and promote our brand, ‘City of Prospect’ to our community and national and international audiences and support Council’s Vision and Strategic Plan.

5.1.2 On 9 February 2015 with support from Elected Members, Council lodged an Expression of Interest to the South Australian Tourism Commission (SATC) to bid for a 2016 STDU Start. On 26 March 2015, Council was officially notified that it was successful in its bid and was offered not only a stage start, but the much sought after Stage 1 Start on Tuesday 19 January 2016.

5.1.3 On 9 January 2016 staff submitted an Expression of Interest (EOI) for a 2017 Stage Start in line with a discussion at a prior Council workshop. The EOI does not commit Council at this point in time and we are currently waiting to hear the outcome. The fee for a 2017 Stage Start is $15,000 (plus GST). As well Council would be responsible (as in the past) for:  road closures and parking restrictions  some safety fencing and barricading  toilets  street preparation / cleaning  insurance and public liability covering Council’s activities on the day.

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 7 7

5.1.4 In the 2015/16 budget Council approved $178,066 (plus projected income – all sources of $62,000) for Tourrific Prospect resulting in a total project expenditure of $240,066 for the 2016 event.

5.1.5 Building on the learning and success of the 2015 Tourrific Prospect, the 2016 event aimed to:  continue to deliver a high quality event, creating vibrancy as well as economic and community benefits within and for City of Prospect  build on the success of previous year’s events  grow the positive public experience of City of Prospect as a place to shop, live, visit and do business  maintain and attract new businesses, stakeholders and sponsors to the event  seek new ways to promote City of Prospect community programs and facilitate broad community involvement in the event  contribute to the tradition of a diverse annual events program  foster a diversity of engagement and cultural understanding through integration in wider community activities  continue our commitment and implementation of environmentally sustainable practices in the hosting of events  increase awareness of the City of Prospect brand across local, national and international markets  actively contribute to the objectives and targets of City of Prospect’s 2012-2016 Strategic Plan as well as the South Australian Strategic Plan.

5.2 Event Management Structure

5.2.1 The 2016 Tourrific Prospect event management structure was built on the experience of previous years. The ongoing success of the event is increasingly relying on the active involvement and goodwill of our many partners, stakeholders, Elected Members, staff and volunteers. As part of this, specific coordinating roles are established for staff and volunteers to cover the range of tasks required.

5.2.2 Tourrific Prospect is a major Council project. The Event Management and Emergency Response Plans cover all operational aspects of the event to maintain our record of a safe, secure and enjoyable event. Each year the Tourrific Prospect Event Management and Emergency Response Plans are updated based on the experience and feedback from previous Tourrific Prospect events. Plans developed covered the street party event on 18 January including one of our volunteers (a qualified SafeWork SA assessor) undertaking event and trader safety checks throughout the evening and the STDU Stage 1 Start on 19 January 2016.

5.2.3 Copies of the Plans are distributed to all event staff and available in the event operations centre on the day. The plans aim to ensure that on the day everyone is aware of who is in charge, their roles and responsibilities and when and how to take any action needed across a range of incidents, from falls to possible bomb threats. Together, the Plans ensure that the public and staff safety and Council’s reputation is protected and managed.

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 8 8

5.2.4 The Plans embody legislated and procedural requirements, enabling Council and staff to effectively deal with all known aspects of the event, from pre-planning through to event day emergencies.

5.2.5 As in previous years, the 2016 Tourrific Prospect Event Management and Emergency Response Plans were lodged with SAPOL, the Office of the Liquor and Gambling Commissioner, event security contractors, Department of Planning, Transport and Infrastructure, SA Ambulance, SafeWork SA, and the Eastern Health Authority.

5.2.6 Site maps developed include stallholder and trader locations together with rolling bump-in time zones, liquor licensing areas, changed traffic conditions (road closures and detours, public transport route changes), emergency points, contractor and trader entry and exit points and schedules, details of the four stages, activity zones (Loopy Kids), community bus shuttle routes (north and south), taxis, ATM’s, amenities (including disability toilets), parking and the dedicated Qattro Circuit racing area.

5.3 Budget Summary

5.3.1 In 2016 we had 66 traders registered as participating in the event compared to 78 in 2015, with several increasing their site area to assist with the efficient serving of the crowds. Eleven Prospect Road businesses registered as opening late however, a number also opened but did not register with us so we do not have reliable numbers for their participation. It was pleasing to see the number of traders (participating with no local subsidy) registering from outside of City of Prospect was maintained at six.

5.3.2 On 1 July 2015 Council endorsed the following 2016 Tourrific Prospect budget:

2016 Tourrific Prospect 2015/2016 2016 Variance $ Budget $ Actuals $ Income Budget – sponsorship cash and 62,000 66,555 + 4,555 trader fees (excluding in-kind) Expense Budget 240,066 240,645 - 579 Totals 178,066 174,090 + 3,976

Income - inkind 0 12,700 12,700

5.4 Budget – Income

5.4.1 In an increasingly difficult economic climate, cash sponsorship of $44,500 (down from $52,250 in 2015) was secured and when combined with in-kind sponsorship of $12,700, total sponsorship achieved was $57,200 in line with the target despite being slightly down from $68,250 in 2015. With the inclusion of trader fee income of $19,086 (up from $14,900 in 2015), total sponsorship, cash and in-kind income was $76,286 which is above the $62,000 2015/16 forecast.

5.4.2 In-kind sponsorship continues to be a strong area of support which in 2016, contributed towards offsetting the costs of the GWR Ukulele Challenge, waste management, street furniture, hospitality/alcohol, signage.

5.4.3 The summary of income received is as follows:

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 9 9

Income Source Budget $ Actual $ Variance $ Sponsorship - cash 47,000 44,500 - 2,500 Other Income 1,000 2,969 + 1,969 Income from Trader fees* 14,000 19,086 + 5,086 Total 62,000 66,555 + 4,555

Sponsorship - inkind 0 12,700 12,700 * No trader site fees are paid by charities or service clubs.

5.4.4 Savings were realised due to quality event management practices such as:  Utilisation of Council staff as opposed to contractors – estimated savings $39,000  Utilisation of Council volunteers as opposed to contractors – estimated savings $10,600 (mainly focussed on delivering the GWR Ukulele Challenge)  Utilisation of Council’s community bus and volunteer drivers as opposed to a private bus hire company – as in 2015, estimated hire savings of $100 p/h for 9 hours for 2 buses, being $1,800 plus fuel.

5.5 Budget - Expenditure

5.5.1 Requests for larger trader site sizes ie two 3x3m sites instead of the usual one, increased demand for premium spaces and costs for power, marquees, tables and chairs (which are very limited on the street).

5.5.2 An overview of expenses is as follows:

Key Activity Area (indicative groupings) Budget Actual Variation

STDU 2016 Stage 1 Start Licence Fee and Liquor 17,000 18,197 - 1,197 Licenses Marketing and Design (inc marketing consultant, 31,841 32,250 - 409 printing, design, signage, advertising etc) Program and Entertainment (performers) 28,000 27,273 727 Production (staging, lighting, audio, Council event staff and external event crew, electricians, scissor lift 91,580 90,175 - 1,405 etc) Site (traffic management, fencing, waste 55,595 59,947 - 4,352 management, toilets, security) Other (inc materials, documentation, event team and volunteers costs – ie t-shirts, and sponsorship 16,050 12,803 3,247 servicing) TOTALS 240,066 240,645 - 579

5.6 Sponsors

5.6.1 Sponsorship continues to be a critical component of not only funding the event, but also maintaining and building relationships with Prospect Road and other local business partners. 2016 Tourrific Prospect Sponsorship saw values and targets and key sponsor opportunities continued as in previous years.

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Item 15.1: 2016 Tourrific Prospect Event Evaluation 10 10

5.6.2 Both cash and in-kind sponsorship was available providing sponsors a range of tangible benefits whilst at the same time allowing them the option to tailor their sponsorship to best suit their business needs and cash flows. A flexible approach to sponsorship facilitates the best chance to secure and attract limited sponsors. Stage sponsorship continued to be highly sought after, and we retained Fenwicks Real Estate as the Olive Street (main) stage sponsor and Brew Boys as the Vine St Plaza stage sponsors.

5.6.3 In 2016 we saw Qattro return with an increase on their Gold Sponsorship commitment and we welcomed back First National Riggall Real Estate, Harris Real Estate, Pak- Rite Group of Companies, Adelaide Hills Cider, Wild Fox Wines, Blackfriars Priory School, ANZ Bank, Transpacific Cleanaway and Alfred James Funeral Home.

5.6.4 We welcomed new sponsors in Little City as our Kintore Avenue Stage Sponsor, First Drop Wines as Wine Sponsor, Aussie Home Loans as sponsor of the Laser Art Bike, Barossa Music Centre as sponsor of the GWR Largest Ukulele Ensemble attempt, Lyndoch Hill as sponsors of our VIP bus trip and Green Hornet and Bunnings for the Kids Zone sand-pit sand and play items.

5.6.5 Due to internal company decisions, Telstra Northpark, Shankers Restaurant, Commonwealth Bank and Jetts 24 Hour Fitness ceased sponsorship of the event.

5.6.6 The following table provides a summary of sponsorship received:

Cash No. In-Kind Category Achieved Sponsor available Value Value (ex GST) Naming Rights Sponsor 1 0 TBN TBN Nil Lead Sponsor ($20k) 1 0 0 Nil Qattro - sponsorship Gold Sponsor ($10k) 3 1 $12,500 tailored Transpacific Waste Sponsor ($5k) 1 1 $2,000 Cleanaway sponsorship tailored Silver Sponsors (cash open 1 $5,000 Harris Real Estate $5k) First National Real Silver Sponsor (mixed) open 1 $1,500 $3,500 Estate Riggall (signage) Green Event Sponsor Pak Rite Group 1 1 $2,500 ($5k) sponsorship tailored Stage / Activity Sponsors Main Stage Naming Fenwicks Real 1 1 $5,000 Rights Estate Kintore Ave Stage 1 1 $2,000 $1,000 Little City Vine St Plaza Stage 1 1 $2,000 Brew Boys Town Hall Stage 1 1 $2,000 ANZ Bank Club5082 Barossa Music GWR Ukulele Challenge 1 1 $3,500 Centre Green Hornet $200 Children’s Zone open 1 $700 and Bunnings $500 donations Cycling SA - Women’s 1 1 $2,000 Wild Fox Wines Final Sponsor Laser Bike Sponsor 1 1 $1,000 Aussie Home Loans Blackfriars Priory Loopy Kids Ride 1 1 $2,500 School

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 11 11

Cash / In-kind Sponsor Hospitality Sponsor open 1 $1,000 $2,000 Adelaide Hills Cider Lyndoch Hill (VIP Hospitality Sponsor open 1 $1,000 Bus Tour) In-kind Only Sponsors Media Sponsor open 1 $2,000 Channel 44 Wine Sponsor 1 1 $2,500 First Drop Wines Total $44,500 $12,700 $57,200

2016 Touriffic Prospect Sponsors Children's Play Totals (cash and in-kind) Sponsor 1% Laser Bike Sponsor GWR Ukulele 2% Challenge Sponsor Media Sponsor 6% 3% Waste Sponsor 4% Gold Sponsor 22% Green Sponsor 4% Hospitality Silver Sponsor Sponsors 9% 15% Stage Sponsors Loopy Kids Sponsor 21% 4% Signage/ Silver Sponsor 9%

5.7 Staffing and Volunteers

5.7.1 It is a great testament to City of Prospect’s organisational culture that 2016 Tourrific Prospect continues to be a genuine ‘Council wide’ event. The quality of the event relies on a high level of professionalism, information sharing and flexibility in approach to work, hours of work, ownership of roles and responsibilities and cross department input and support. Supported by all Directors, the event provided team building and professional development opportunities for a wide range of staff.

5.7.2 The Event Management Team responsible for the overall management of the event met regularly for planning, monitoring and problem solving, advising on all aspects of the event and participation by Council departments.

5.7.3 The 2016 event directly involved 33 Council staff who worked on the event in a variety of leadership and operational roles throughout the lead up, but particularly on the day. Specifically the Council marquee for both the Strategic Plan and LibraryPLUS community consultation was an incredibly popular attraction on the night. In addition, the ‘team building’ that occurs sees a tangible shift in staff energy and purpose that is clearly observable and appreciated on the day and for weeks either side of the event.

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 12 12

5.7.4 It is important to note that while organisation-wide staffing of the event is not costed directly to the Tourrific Prospect event budget, the duties performed support Council in having a high public presence in the community it serves. At the same time, Council staff can assist in delivering on its vision of a Vibrant Smart and Innovative City; an Engaged and Enthusiastic Community and a Heritage Rich Clean Green Environment.

5.7.5 On the event day, departmental commitment to the success of the event saw some staff hours negotiated (as per their Awards) and taken as Time Off in Lieu.

5.7.6 Total staff time for the event has been estimated as 1130 hours and costed as $39,788 (including penalty rates). These hours include all pre-event day planning and work, event day duties and post event evaluation. Importantly this figure also includes all hours performed by the events team members who are salaried staff with their salary already budgeted to deliver events across Council.

5.7.7 The following diagrams present hours and the wage/salary cost of staff for 2016 Tourrific Prospect from 1 July 2015 through to 6 February 2016. All staff worked as part of their substantive roles in their respective areas with the support of their Directors. NOTE: the contracted position of Tourrific Event Manager is included in the 2015/16 Tourrific budget and as such these hours are not included here.

5.7.8 It is important to note that the hours and wage/salary figures do not include:  employer on costs – WorkCover or Superannuation  senior contracted staff (Manager level and above) for which additional hours were given voluntarily and within their substantive positions (i.e. no overtime paid)  hours for processing of invoices and wages/salaries  hours for calls and enquiries taken at Customer Service and Thomas Street Centre  administration i.e. event rosters, HR, WH&S  hours taken on reporting and reconciliation of figures.

2016 Tourrific Prospect Staffing Hours by % and Department Development Services and 1% 3% 0% Communications - 210 hrs Community Development - 54 18% hrs 16% Arts Gallery and Events - 566hrs Library and Digital Hub - 58 hrs 5% 4% Business and Economic 5% Development - 45 hrs Infrastructure, Assets and Environment - 191 hrs Financal Services - 7 hrs

Knowledge and Information - 8 48% hrs Governance and Administration - 32 hrs

City of Prospect: Council Agenda 22/03/2016

Item 15.1: 2016 Tourrific Prospect Event Evaluation 13 13

2016 Tourrific Prospect Staffing Costs by % and Department

1% Development Services and 0% Communications $7,802 3% Community Development $1,477 20% Arts Gallery and Events 18% $17,526 Library and Digital Hub $1,899

4% Business and Economic 4% Development $1,513 5% Infrastructure, Assets and Environment $6,897 Financal Services $194

Knowledge and Information 45% $241 Governance and Administration $1,188

5.7.9 Part of the success of the Tourrific event for a Council of our size is the teamwork approach to delivering the biggest annual event in Council’s history. This speaks volumes for the positive culture of our working environment and leads to overall savings by using Council trained staff rather than contactors.

5.7.10 Fourteen volunteers were registered through Council’s Volunteer Program for Tourrific, who together performed approximately 442 hours of volunteer service across a wide range of duties in the lead up to the event and on the event day. Whilst this overall number is down by four from 2015, overall hours and average output are up, with many of our experienced Tourrific volunteers now returning to the same roles.

5.7.11 Volunteer roles included:  letterbox drops  operations centre recording  updating Emergency Response and Event Management Plans  trader and business liaison and support  zone managers relief and support  bump-in traffic controls  GWR Ukulele challenge workshops, registrations and coordination  stage management and relief support – Fenwicks, Kintore Avenue and Vine Street Plaza Stages  monitoring bike lock-up area  installing signage and site monitoring  Ochre Markets and Wellness Village liaison  street decorations and art installation  Loopy Kids Ride coordination and associated cycling fixture assistance.

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Item 15.1: 2016 Tourrific Prospect Event Evaluation 14 14

5.7.12 In addition, students from Blackfriars Priory School and Cycling SA’s Elite Junior cyclists assisted and rode with the Loopy Children’s Ride participants, helping them with any falls and to navigate the exciting Qattro Circuit.

5.7.13 The most current figure available, Volunteering Australia calculates volunteer time at a value of $24.00 an hour. Given Council’s 14 Volunteers performed approximately 442 hours of volunteer service, $10,600 in service value was provided by our dedicated Tourrific volunteers. This is a considerable cost saving to Council and the event would not be able to happen without them.

5.8 Traders and Stallholders

5.8.1 2016 saw us offer for the first time online Trader Guide and registrations using a cloud-based web development platform that enabled us to create a HTML website with a secure online payment facility. It was built in-house through an easy to use online drag and drop tool. Despite some initial issues, overall this proved to be a good tool for both event staff and applicants, greatly assisting the accuracy of registration, availability of forms, information gathering and response times.

5.8.2 A dedicated Trader Liaison person was contracted to focus on and strengthen our trader relationships, establish new ones and ensure event continuity. The Trader Liaison person reconciled online registrations and payments and assisted those participating who were unable to register online.

5.8.3 The 2015 Trader Guide was reviewed and the 2016 online Trader Guide ensured that we received all trader information to plan, plot and meet legislative requirements of a major street party. In addition, it also aimed to assist the traders with business and stallholder ideas and opportunities possible through 2016 Tourrific Prospect. The online Traders Guide aimed to provide support for traders to get the best out of their involvement and investment.

5.8.4 Five Trader Briefings were held between September 2015 and January 2016 and it was pleasing to see our Service Clubs continuing their collaborations from 2015.

5.8.5 The 2016 event attracted 64 registered traders on the street, with 11 being Prospect Road premises registered as opening late to take advantage of the anticipated crowds. The traders and retailers covered a variety of retail, local charities and clubs, hospitality and allied health services, from locations across the city.

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2016 Tourrific Traders by Category % Sponsors 8%

Govt 8%

Food Traders Health & 37% Beauty 18% Alcohol / Bars Mixed 9% Goods 12% Service Clubs & Charities 8%

5.8.6 In an exciting partnership with the Economic Development department, we were able to engage Greenhill Research to undertake a thorough, formal evaluation of the 2016 Tourrific Prospect event for the first time. The research was designed to determine the impact of the event from the perspective of event patrons, traders, Prospect Road businesses and sponsors Attachments 1-52.

5.8.7 The research methodology consisted of:  face to face survey of 199 people during the evening of the event  phone and online survey of 23 registered street traders and 39 Prospect Road businesses open for the event  phone and online survey of 15 event sponsors. Especially, information was collected that related to:  return on investment  target markets  levels of resourcing  attractions and activities  level of trader involvement  capacity and layout of the event.

5.8.8 A summary of key findings include:  The 2016 Tourrific Prospect attracted 18,000 patrons consisting of 14,720 adults (82%), 670 adolescents (4%) and 2,610 children (14%)  It was estimated that half (51%) of the event patrons were normally resident outside of the Prospect local government area – 7,510 from other parts of Adelaide, 720 from regional South Australia and 900 resident interstate or overseas  There were 8,860 event patrons from the Prospect local government area

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 The event patrons spent an average of $73.50 per group at the event which was $30.60 per adult and $25.60 per person including children  The economic impact of the event may be estimated on the basis of expenditure by visitors to the region as expenditure by local residents may be considered a transfer from other sectors of the economy. Expenditure by visitors who are resident outside the Prospect local government area was estimated to be $233,800  The total estimated expenditure in the Prospect local government area was $461,200  The event patrons were generally satisfied with their experience of the event with average satisfaction ratings of more than 4 out of 5 across the event attributes. The average rating for the event overall was 4.5 while the highest average rating was provided for the event staff (4.5) and the lowest for the amenities (4.1)  The Prospect Road traders that were surveyed reported that the event has a negative impact on their turnover due to the road closures  Street party events such as Tourrific Prospect generally deliver direct impacts to food and beverage businesses and aspirational retail such as clothing, accessories and household furnishings. The mix of businesses on Prospect Road is predominantly made up of service providers and there are fewer businesses likely to directly benefit when compared the Santos Tour Down Under street parties held on King William Road Unley and the Norwood Parade  While they may not receive a direct business stimulus traders and sponsors are supportive of the event as a contribution to the broader community and branding for the precinct.

5.9 Marketing and Media

5.9.1 Based on their 2016 Tourrific Prospect Marketing and Communications proposal and achievements in previous years, Algo Mas Marketing was again appointed to deliver the objectives for Tourrific Prospect’s marketing and media plan. The 2016 Tourrific Prospect Marketing and Communications objectives (prior to confirmation of the GWR Ukulele Challenge attempt) were:  put a spotlight on Prospect worldwide  showcase Prospect Road main-street ‘Village Heart’  promote the local business community  promote our sponsors  promote a world class event for local residents to participate  showcase all things Prospect as a place to visit, live and do business  create supporting documentation to bid for a Santos Tour Down Under Stage Start, should Council support holding the 2017 event.

5.9.2 In addition, with a commitment to printing less and reducing the environmental footprint of the event the following printed and marketing materials were created:

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 500 - A2 Tourrific Prospect Posters  Oversize Corflute for Prospect Road and (distributed across inner metro councils Fitzroy Terrace intersection and CBD) and the community buses  400 – small bike shaped corflutes  10,000 - DL flyers included in second  10 – life sized coreflutes quarter 2015 rates notices  1 - (1350 x 400mm) corflute sign for the  Online Trader Guide and Registration Library  10,000 - feature and cover of the Summer  Electronic VIP invites 2015 edition Prospect Magazine  8 giant ‘event day’ coreflutes  City of Prospect Website – 2015/16 incorporating the entertainment program Tourrific Prospect ’banner’ and hyperlinks and site and Trader map for each stage, to Sponsor pages direct from Sponsor entry point and at the information stall logos (new)  1 - (261 x 79mm) prime position (page 3)  Club5082 Posters on their Facebook Advertiser ‘banner’ advert as part of the page, printed in house and online as Santos Tour Down Under Official required Program Pull-out Guide  2 - pull-up banner re-skins with 2016  Loopy Kids information and registration branding flyer - online and printed in house as needed  18 - (1700 x 1200mm) corflutes  200 GWR Ukulele Challenge posters and (sponsored by First National Riggall) 2,000 DL flyers distributed widely through installed at key locations in Prospect local ukulele groups and retail outlets, health and community networks

5.9.3 To add to the mix, Tourrific Prospect attracted 1181 Twitter followers (an increase of 7.5% from 2015), with 504 tweets and 200 retweets including by key Tweeters with thousands of followers - @KateEllisMP with 56,000 followers, @9NewsAdel with 13,800 followers, @TenNewsADEL with 11,600 followers, @KeithConlon with 7,400 followers, @Whatsoninad with 17,700 followers and @TourDown_Under with 39,200 followers.

5.9.4 There was also good social media interaction with present and past sponsors and businesses including @CiboEspresso, @ProspectFamersMarket, @MainstreetSA, @GoldingWines, @Telstra_Nthpark, @LGAofSA and @SAgovau.

5.9.5 Tourrific Prospect Facebook now has 1325 Likes (a 28% increase from 2015) with multiple shares and 250 posts from accounts such as the Santos Tour Down Under (65,000 Likes) taking the 2016 Tourrific Prospect and STDU events to an even broader demographic and audience. According to Facebook statistics, the week beginning 18 January 2016 was recorded as our most popular week with 60% of Likes by 25 to 44 year olds (69% women and 30% men and 1% being other).

5.9.6 The 2016 Tourrific Prospect Marketing and Communication Plan supported Council to realise its event objectives with regard to attendance numbers, family friendly programing and active local trader participation for the benefit of City of Prospect. It is estimated that quantifiable public relations value achieved (based on advertising value equivalency) for Tourrific 2016 was $122,100. This includes a combination of impact achieved from TV ($81,800), radio ($13,000), press ($27,300) as well as social media. Please note the media value (TV) included the live Today Show cross for the GWR Ukulele Challenge which in itself is estimated at $16,800.

5.9.7 The complete 2016 Tourrific Prospect Communications Report prepared by Algo Mas Marketing is provided as Attachments 53-80.

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5.10 Entertainment Program

5.10.1 2016 Tourrific Prospect continued our commitment to showcasing a broad range of community, cultural and professional performing artists. Council’s Community Events Coordinator continues to support the sector by selecting and programming entertainment and activities with a focus on local, culturally diverse, artistically complementary activities that where possible meet (or exceed) the expectations of sponsors.

5.10.2 The 2016 Tourrific Program provided a quality and diverse program that ‘delivered something for everyone’, with a focus on catering to the musical tastes of the 25 to 35 year age group. Working with sponsor Little City, the Kintore Avenue stage was redesigned to a more relaxed ‘fringe style’ performance space. With a lower stage, facing south rather than west that included relaxed seating (bean bags and synthetic grass) it was programmed with bands specifically aimed at this age group and was busy well into the latter hours of the event.

5.10.3 The Prospect Town Hall continued as the Club5082 venue showcasing four bands from its program. We also welcomed back Club5082 sponsor, ANZ Bank for the third year.

5.10.4 Vine Street Stage, sponsored by the Brew Boys (also for the third year), hosted its traditional jazz program and the Paitya Dancers again performed at ground/audience level, encouraging more community interaction by not being on a stage.

5.10.5 In addition, on the Fenwicks Stage (main stage) there was a Kaurna Welcome and Smoking Ceremony, GWR Largest Ukulele Ensemble attempt, and the Official Opening by the Mayor as well as the Australia Day Award announcements which is an exciting opportunity for the recipients to be recognised before a large crowd in their own community. 5.10.6 Across three outdoor stages and on the street we presented:  eleven bands/performing groups (64 performers with14 being through Club5082)  two Indigenous dance groups (5 performers)  a ‘flash mob’ – Boom Dance Ink.  Kids Zone – State Theatre Company ‘Beach Life’ performers  a buskers corner  the Amazing Drumming Monkeys - Barker Gardens  significant range of roving entertainment  GWR Ukulele Challenge (Ambassador Peter Combe) ensemble playing throughout the night  five cycling race/demonstrations  Loopy Kids Ride (240 registrations).

5.11 Guinness World Record – Largest Ukulele Ensemble Attempt

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5.11.1 In 2016 it was identified that to attract audiences and set Tourrific Prospect apart from all the other ‘great’ street parties on offer as part of the STDU, we needed to create a unique Prospect experience and audience attractor. The idea of a ukulele – Guinness World Record was pursued as it was quirky, fun and had great potential to engage with wide (and new) audiences. It was considered ‘very Prospect’ as an idea which built on our reputation for embracing new ideas, being bold, being original and creative and our commitment to high levels of community participation and engagement. 5.11.2 The aim of the attempt was to:  build awareness of Tourrific Prospect and attract new people to our event and city  engage with a wide audience of musicians (ukulele players), community focused individuals, charitable organisations, businesses and sponsors  obtain broad local, state and national media coverage  inspire hundreds of people to be part of a ‘once in a life time’ - world record history making event attempt.

5.11.3 To claim a GWR we were required to register our ‘official attempt’ and sign up to many exacting and evidence based rules and regulations covering the location, crowd control, stewards, recording and ticketing or barcoding of participants.

5.11.4 To make the most of the uniqueness of this initiative we also:  attracted a GWR ukulele challenge ambassador in well-known entertainer and personality, Peter Combe  provided online player registrations  ran free ukulele workshops for the community  created a Youtube clip with an easy to learn tutorial for the song ‘Daisy Bell’  printed double sided posters / song sheets and flyers – distributed widely including at the Great Adelaide Ukulele Picnic in December 2015  with our sponsor Barossa Music Centre, we created special ukulele purchase packages  used email marketing (MailChimp) for the first time that provided our GWR ukulele attempt with a powerful medium to directly reach and communicate with potential and registered participants  collected nearly 1,000 email addresses to add to our events / creative community database.

5.11.5 Despite initial efforts and national media coverage, we realised that we were going to register closer to 1,000 than the 5,000 participants for our GWR. As we no longer had to satisfy GWR regulations we changed our plans to focus on receiving our players at Memorial Gardens and give them a great local ‘Prospect’ community experience. Once signed-in they then walked to Tourrific Prospect and ‘arrived’ to perform in front of the Fenwick’s (main) Stage which created quite a spectacle. Supported by Elected Members, Peter Combe and the Marilyn’s, their participation and performance did deliver a ‘once in a life time’ opportunity albeit on a smaller scale and entertained the assembled crowd bringing new energy and activation to Prospect Road during its typically ‘less active’ early hours of the event.

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5.11.6 The final event plan developed was largely coordinated and rolled out by our fabulous Prospect volunteers, staff and volunteers of our partner charities - Eye Play Sport and the Brighton Jetty Swim Marilyn’s (Cancer Council).

5.11.7 Whilst we did not reach the world record number, we created the largest ukulele ensemble ever seen in South Australia and attracted nearly 1,000 registrations with 83% being from outside the Prospect Council area and 78% having never been to Tourrific Prospect before.

5.11.8 Unfortunately on the day of the attempt the extreme heat was a factor which impacted on numbers, however the overall response to our perhaps audacious attempt was overwhelmingly positive.  Hi wonderful Prospect peeps! The Parkside Primary Ukulele Group had a fabulous time joining in tonight. What a fantastic evening! Thanks for all your hard work putting it together. We'll be back to help break the record next year!! Eve McMillan of Parkside Primary.  Thanks for a fun event tonight at the Ukulele challenge. I think that everyone had a ball. Thanks and regards Gary.  Even though you didn’t break the world record, it looks like a success to me. CEO City of Charles Sturt.

5.12 Community Programs

5.12.1 The 2016 event once again delivered a number of community development programs and opportunities as well the community consultations for Council’s 2016 - 2020 Strategic Plan and the LibraryPLUS project. The consultation area was noted as a highlight of the event from several Elected Members at a recent Council Workshop.

5.12.2 Transport was provided between 3pm and 9pm via the community bus. Volunteer drivers ran a shuttle bus service between Northpark Shopping Centre to a temporary bus stop opposite Coles on Prospect Road, at the northern end of the event site and Memorial Gardens for the GWR Ukulele Challenge participants.

5.12.3 Use of the community bus service has continued to increase since 2012:  2012 - 74 passengers  2013 - 81 passengers  2014 - 73 passengers  2015 - 102 passengers  2016 -160 passengers plus – the huge demand by GWR Ukulele challenge participants exceeded our capacity to transport them all in our community buses.

5.12.4 In addition, we ran a free bus loop service from the southern end of the event site to North Adelaide covering the G10 Route from bus stop 7 on Prospect Rd to stop 12 in O’Connell Street.

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Item 15.1: 2016 Tourrific Prospect Event Evaluation 21 21

5.12.5 Other successful youth and community programs included:  Sponsored by Blackfriars Priory School, the ever popular Loopy Children’s Ride for children between the ages of 4 – 13 years was expanded in 2016 to 240 kids across the three race age groups. Programmed from 5.00pm, on the Qattro Circuit, was a ‘hot dog’ style Criterium. Volunteers from Cycling SA and Blackfriars students accompanied the children in the ride and offered assistance where necessary. Unfortunately the extreme heat saw a number of children not attend which has prompted consideration of an Extreme Heat Policy and Procedure for the event in the future.  The 2016 community art project saw workshops over two weekends create hundreds of beautifully decorated paper ukuleles that were attached to bunting and hung from verandas on Prospect Road. Existing decorated bikes and wheels were also revitalized by our creative community members. All adding to the colour and atmosphere of the street party.

5.13 Zero Waste Strategy

5.13.1 In 2016 the events team continued with its aim to implement a low waste approach to Council Events (City of Prospect Strategy 3.1.16) through significantly reducing the events’ contribution to the waste stream and land fill.

5.13.2 This plan is based on the following principles:  innovative collaboration  education of all stakeholders  leading by example  learning through experience  minimising waste to landfill by prohibiting helium balloons, limiting paper promotional flyers and merchandising.

5.13.3 Based on our 2015 experience, key factors that contributed to our ‘green event’ strategy for Tourrific Prospect included:  strong support from Elected Members  a ready local community culture to support initiatives that reduced our impact on the environment  project staff having experience and knowledge in implementing innovative (environmental) strategies into an event  building on key relationships with suppliers in the event industry and capitalising on their emergent abilities in being able to support a green event strategy  the 2014 Tourrific Prospect KESAB audit that found if stallholders used only compostable products, there would only be a 2% contamination to our waste stream.

5.13.4 To achieve this ambitious plan, the events team regularly briefed traders at our event meetings, had a waste commitment pledge as part of Trader registrations and worked closely with our volunteers and local service clubs to support our aims on the day of the event.

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5.13.5 Adelaide Clean Green was again contracted as they are one of the leading waste and cleaning companies in Adelaide in environmentally friendly cleaning services. All cleaning products are Good Environmental Choice Australia (GECA) approved. The Tourrific Prospect practices that they implemented focussed on waste saving. Adelaide Clean Green worked tirelessly all evening, making sure the two bin system (recycling and compostable) were sorted as required to minimise the amount of waste going to landfill. Unfortunately tonnage statistics on the amount of general waste diverted is not available separately as all bins were collected as part of the usual Tuesday waste collection the next day.

5.13.6 PakRite Group of Companies and inaugural Green Sponsor, through its Biopak catering products again offered traders a special price list for the event on all tableware, packaging and drinkware and supplied them directly with these completely compostable (not just biodegradable) products.

5.13.7 Local community clubs again got behind our green event strategy with the Prospect Lions Club collecting the recycling bin contents for cash. Together, all activities assisted in educating the public and giving confidence for them to recycle and/or compost.

5.13.8 Whilst a Zero Waste event is still an aim and not quite a reality to date, we were able to achieve:  Greenhill Research survey receiving feedback that it was a cleaner site than previous years, with generally less waste on the tables and on the ground that potentially pollutes our waterways  the Prospect Lions Club, raising over $800 from their recycling efforts  continuous opportunities to increase awareness of compostable products for the local business community, with some businesses now choosing to use compostable products in their businesses on a daily basis - reducing the general waste stream in the long term  reduced waste work hours, the reduction of red bins sees less need for ‘bin buddies’ to manage waste streams  a positive approach that demonstrated that with guidance, traders and consumers were happy to participate in ‘zero waste’ event initiatives and we received very little negative feedback.  This event and its waste strategy have been successful in being nominated and shortlisted for a Local Government Professionals Australia, SA Award, with winners to be announced on 15 April 2016.

5.14 Smoke and Dog Free

5.14.1 The success of previous years ‘smoke free’ and ‘dog free’ major event principles, saw 2016 Tourrific Prospect again promoted and managed as a ‘smoke free’ and ‘dog free’ event.

5.15 Cycling SA Collaboration

5.15.1 2016 saw the return of Cycling SA racing to our Qattro street circuit. The men’s races and the final of the women’s races created another evening entertainment area extending opportunities and activities for our audiences at the southern end of the event.

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Item 15.1: 2016 Tourrific Prospect Event Evaluation 23 23

5.15.2 Unfortunately due to timing and fading light, the Blind Sporting Council of Australia was unable to present their tandem cycling demonstrations.

5.16 VIP Events

5.16.1 On 26 November 2015, we reintroduced our sponsors VIP bus trip that follows our Stage 1 Start route. In 2016 the route was Prospect to Lyndoch. This VIP sponsor event continues to be popular and we had 32 (75 invited) people attending and travelling on our two community buses driven by volunteer drivers.

5.16.2 This VIP event provides excellent opportunities for networking and discussions between Council supporters and business leaders, Elected Members and members of the Executive Leadership Team. The trip, with commentary by Mike Turtur (STDU Race Director) and Annunziata Thompson (STDU Event Coordinator) saw our VIP’s learn more about the STDU and what is great about both Council areas.

5.16.3 This VIP event is designed not only to show appreciation, but is seen as being strategically important for Council’s past and future relationship with our many sponsors, local businesses and federal, state and local government stakeholders.

5.16.4 In addition, the 2016 Tourrific Prospect Street Party VIP event on the evening of 18 January 2016 was held in our newest sponsor’s shopfront, Little City and provided further opportunities to celebrate our important entrepreneurs. Located in the heart of the event, local caterers used local produce that was accompanied by fine beverages from our hospitality sponsors, First Drop Wines (Barossa), Adelaide Hills Cider and Brew Boys.

5.17 Attendances

5.17.1 Security staff, equipped for the first time with official attendance counters, and representatives from the Office of the Liquor and Gambling Commission assessed that approximately 18,000 people attended the event on 18 January 2016 between 5pm and 11pm. This number is very encouraging as it only deviates slightly from previous years’ less verified attendances.

5.17.2 Representatives from SAPOL, AGC Security and the Office of the Liquor and Gambling Commission resolutely noted that the 2016 Tourrific Prospect lived up to its previous year’s reputation as delivering an event committed to the local and visiting community, inclusive of all ages and extremely ‘family friendly’.

5.17.3 Santos Tour Down Under early estimates state that 77,000 people attended our Hostworks Stage 1 Start and that the whole STDU week of racing saw attendances near 731,000 attracting an estimated $50 million in economic impact (based on 2015 figures). Once again observers at our event noticed many international visitors enjoying themselves.

5.18 Evaluation

5.18.1 Feedback and debrief sessions were held with volunteers and staff from across the organisation and focused on what worked, what could be done better, lessons learnt and recommendations for future events.

5.18.2 A debrief session was held with the Mayor and key report Directors on 23 February and with Elected Members on 1 March. Key feedback was grouped under the following themes:

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Item 15.1: 2016 Tourrific Prospect Event Evaluation 24 24

 Stallholder/Trader mix  Return on investment  Attractions and activities  Capacity and layout of the event  Media and audience attractor strategy – Ukulele GWR  Level of resourcing. With the consultation success pointed out as a highlight, attention can be drawn to hot weather procedures and entrance statements as well as paywave facilities or access to cash on the street. A review of the objectives of the event (why do we do it?) is warranted.

5.18.3 A debrief session with SAPOL and Emergency Services was held on 8 March and they reported that there were no event related incidents and that it was again a well organised event. They commented that the Event Management and Emergency Response Plans are excellent, making their job easier. Their main feedback was if parking could be restricted to one side only on minor roads to allow room for emergency vehicles if required.

5.18.4 Information from all sources has been collated and compiled into a broad evaluation document highlighting recommendations and improvements if Council agrees to hold an event similar in size and scope in 2017. Information and feedback from all sources informs the future planning for Council events of this size and complexity.

ATTACHMENTS Attachments 1-52 Greenhill Research and Planning - 2016 Tourrific Prospect Evaluation Attachments 53-80: Algo Mas Marketing - Summary of Communications

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Attachment 1 25 25

2016 Tourrific Prospect Evaluation

Final Report

Submitted to:

City of Prospect

By:

Greenhill Research and Planning

26th February 2016

Attachment

Attachment 2 Contents 26 26 1. INTRODUCTION...... 1 2. SUMMARY...... 2 3. SURVEY OF PATRONS ...... 3 3.1 Introduction ...... 3 3.2 Patron Satisfaction...... 4 3.3 Patron Expenditure ...... 7 3.4 Awareness and Communication ...... 9 3.5 Likelihood of Return Visit ...... 11 3.6 Method of Travel and Respondent Profile ...... 13 3.7 Other Comments ...... 17 4. SURVEY OF PROSPECT ROAD TRADERS ...... 18 4.1 Introduction ...... 18 4.2 Participation in the Tourrific Prospect ...... 19 4.3 Trader Satisfaction ...... 21 4.4 Impact of the Tourrific Prospect on Turnover and Staffing ...... 23 4.5 Impact of the Santos Tour Down Under on Turnover and Staffing ...... 25 4.6 Other Benefits...... 26 5. SURVEY OF STALL HOLDERS ...... 29 5.1 Introduction ...... 29 5.2 Stall Holder Satisfaction ...... 30 5.3 Staffing and Revenue ...... 33 5.4 Other Benefits...... 34 5.5 Other Comments ...... 34 6. SURVEY OF SPONSORS ...... 36 6.1 Introduction ...... 36 6.2 Sponsorship Objectives ...... 36 6.3 Sponsor Satisfaction ...... 38 APPENDIX A QUESTIONNAIRES ...... 41 APPENDIX B – DISTRIBUTION OF PATRON POSTCODES ...... 49

Disclaimer: This report has been prepared by Greenhill Research and Planning on the basis of instructions provided by the City of Prospect and data collection undertaken by Greenhill Research and Planning. While every care has been taken in collecting, analysing and preparing the information presented in this report Greenhill Research and Planning does not provide, warrant or represent that the data is accurate or comprehensive. For further information contact: Greenhill Research and Planning GPO Box 451 Attachment Unley SA 5061 Ph: (+61 8) 8373 5281 Mob: 0438 762 122 Email: [email protected] Attachment 3 2016 Tourrific Prospect – Evaluation Research 27 27

1. INTRODUCTION

This report presents the results of a program of market research conducted by Greenhill Research and Planning in association with Truscott Research to evaluate the 2016 Tourrific Prospect street party and the Stage 1 Start of the Santos Tour Down Under. The event was held on Monday 18th January 2016 and was conducted in association with the Stage 1 start of the Santos Tour Down Under on the 19th January 2016. The research was designed to determine the impact of the event from the perspective of event patrons, stallholders, Prospect Road traders and sponsors. Specific information requirements related to: • Return on investment • Target markets • Level of resourcing • Attractions and activities • Level of local trader involvement • Capacity and layout of the event. The research methodology consisted of the following activities: • Survey of event patrons conducted on a face to face basis at the event; • Survey of temporary stall holders and Prospect Road traders conducted online and by telephone; • Survey of sponsors conducted by online and by telephone. The survey results are presented in sections 2 through 6. The survey questionnaires are attached as appendix A.

Attachment

1

Attachment 4 2016 Tourrific Prospect – Evaluation Research 28 28

2. SUMMARY The 2016 Tourrific Prospect was conducted on the 18th of January 2016 in Prospect Road, Prospect. The event was a precursor to the Stage 1 start of the Santos Tour Down Under on the morning of the 19th of January 2016. The impact of the 2016 Tourrific Prospect event was evaluated through a program of market research involving face to face interviews conducted with 199 event patrons; telephone and online interviews conducted with 36 Prospect Road traders, 23 event stall holders and 15 event sponsors. The 2016 Tourrific Prospect attracted 18,000 patrons consisting of 14,720 adults (82%), 670 adolescents (4%) and 2,610 children (14%). It was estimated that half (51%) of the event patrons were normally resident outside of the Prospect local government area – 7,510 from other parts of Adelaide, 720 from regional South Australia and 900 resident interstate or overseas. There were 8,860 event patrons from the Prospect local government area. The event patrons spent an average of $73.50 per group at the event which was $30.60 per adult and $25.60 per person including children. The economic impact of the event may be estimated on the basis of expenditure by visitors to the region as expenditure by local residents may be considered a transfer from other sectors of the economy1. Expenditure by visitors resident outside the Prospect local government area was estimated to be $233,800. The total estimated expenditure in the Prospect local government area was $461,200. The event patrons were generally satisfied with their experience of the event with average satisfaction ratings of more than 4 out of 5 across the event attributes. The average rating for the event overall was 4.5 while the highest average rating was provided for the event staff (4.5) and the lowest for the amenities (4.1). The Prospect Road traders that were surveyed reported that the event had a negative impact on their turnover due to the road closures. Street party events such as Tourrific Prospect generally deliver direct impacts to food and beverage businesses and aspirational retail such as clothing, accessories and household furnishings. The mix of businesses on Prospect Road is predominantly made up of service providers and there are fewer businesses likely to directly benefit when compared the Tour Down Under street parties held on King William Road Unley and the Norwood Parade. While they may not receive a direct business stimulus traders and sponsors are supportive of the eventAttachment as a contribution to the broader community and branding for the precinct.

1 Although for regional areas such as the Prospect LGA this is less likely to be the case as local residents will spend money on entertainment in other areas of the city on a regular basis. 2

Attachment 5 2016 Tourrific Prospect – Evaluation Research 29 29

3. SURVEY OF PATRONS 3.1 Introduction A survey of event patrons was conducted at the event on a face to face basis using a structured survey questionnaire on tablet computers. A total of 199 interviews were conducted between 6 pm and 10 pm. The distribution of the respondent’s usual place of residence is described below (Figure 3.1). Figure 3.1 Distribution of Usual Residence

The Prospect Council area was defined on the basis of postcode as follows: 5081, 5082, 5083. Half (49%) of the event patrons surveyed were resident in the Prospect local government area. A further 42% were resident elsewhere in the Adelaide metropolitan area, while 4% were from elsewhere in South Australia and 5% from interstate or overseas. The distribution of postcode is included as Appendix B. The total patronage for the event was estimated to be 18,0002. On the basis of the distribution of adult patronage it was estimated that there were 8,860 patrons from the Prospect local government area, 7,510 from other parts of Adelaide, 720 from regional SA and 900 from interstate and overseas.

Attachment

2 Event attendance is estimated from gate counts maintained by event security. 3

Attachment 6 2016 Tourrific Prospect – Evaluation Research 30 30

3.2 Patron Satisfaction The event patrons were asked to rate their level of satisfaction with the event on a 5 point scale from 1 – very dissatisfied to 5 – very satisfied. The distribution of response after excluding ‘not applicable’ responses was as follows (Figure 3.2). Figure 3.2 Average Satisfaction Ratings – Event Patrons

The respondents provided, on average, the highest satisfaction ratings for the event staff (4.5) followed by ease of entry / exit (4.4) and food and beverage (4.4). They were less satisfied on the basis of the amenities (4.1). Comments provided in regard to the satisfaction ratings were as follows: Amenities • No signs to toilets • Everyone's using the Coles toilet • Not enough seats, not enough shade • We couldn't find the toilets • Women were using the men's so crowded, should have had portaloos. Food and beverage • Looked expensive • Need more variety • Not a lot of options. • High prices at some vendors. Entertainment • Have seen very little • More of it • Not enough entertainment. Ease of entry / exit • Hard to find a park • Buses don't come anywhere near here. Walking from aquatic centre is not appropriate from bus diversion. • DisabilityAttachment parking needed • Lots of road blocks wasn't clear how to get in • No access to Prospect Road - need public transport.

4

Attachment 7 2016 Tourrific Prospect – Evaluation Research 31 31

Value for money • Cost of drinks and food expensive –number of comments • Drinks, wine expensive. per glass • Drinks and food is over priced, e.g. $10 for a fruit juice. The proportion of respondents that had attended the Tourrific Prospect in the past is described below (Figure 3.3). Figure 3.3 Respondent Had Previously Attended the Tourrific Prospect by Usual Residence

Overall 60% of the respondents had previously attended the event and as might be expected, those living in the Prospect Council area were the most likely to have attended the event previously (79%). On average the patrons had attended three (3.0) previous events with Prospect residents attending 3.3 events, on average. When asked to identify the attributes that had improved or were not as good when compared to previous events the distribution of response was as follows (Table 3.1). Table 3.1 Event Attributes

Event attribute Improved Not as good Music 5% 3% Food 13% 3% Fashion 1% Drinks 3% 3% Weather 1% 7% Entertainment (adult) 8% 5% Entertainment (child) 10% 2% Tables and chairs 13% 7% Other facilities – incl. toilets 2% 3% Event layout / organisation 24% 1% Ease of entry / exit 3% Event security 3% Value for moneyAttachment 1% Sample base 120 120 100% 100% Sample base – previously attended. 5

Attachment 8 2016 Tourrific Prospect – Evaluation Research 32 32

Patrons who had previously attended the event were most likely to suggest that the event layout / organisation had improved (24%), followed by the provision of tables and chairs (13%) and entertainment for children (10%). There were few instances in which the patrons identified event attributes that were not as good as before with the most common attributes being provision of tables and chairs (7%). Other comments included: Where improved: • Better parking • Casual atmosphere • Completely green event • Fewer queues • Local shops open • More bins • More committed, more competent feel • More entertainment • More food variety • More inclusive • More people • More shade • More tables & chairs • Synthetic lawn • Table service • Ukulele challenge • Used more of the street • Variety of stalls.

Where not as good: • Atmosphere not as good • Cannot bring glass out of Cafe de Roma but pop ups sell glasses • Choice of wines not as good • No fashion parade • No gallery open to look at art • Parking • Parking - for disabled • Ukulele was scheduled for 6.15 but was held at 6 so missed it • Where are the racing bikes for us to look at?

Attachment

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Attachment 9 2016 Tourrific Prospect – Evaluation Research 33 33

3.3 Patron Expenditure The respondents were asked to provide an estimate of their expenditure in the Prospect local government area that was associated with their attendance at the event. The average expenditure per patronage group was $73.50. The number of persons covered by the expenditure was 2.4 adults 18 plus years and 2.9 persons overall giving an average expenditure of $30.60 per adult and $25.60 per person, including children. The distribution of expenditure per person on the basis of the respondent’s usual residence is described below (Figure 3.4). Figure 3.4 Average Expenditure per Person by Origin

The average expenditure was relatively consistent across origin groups with those event patrons from regional SA, interstate and overseas recording the highest average at $28.10 per person.

Attachment

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Attachment 10 2016 Tourrific Prospect – Evaluation Research 34 34

The average expenditure and impact of the event is summarised below (Table 3.2). Table 3.2 Summary of Patron Expenditure

Expenditure per group $73.5

Average group size adults covered by 2.4 expenditure

Expenditure per adult $30.6

Average group size - adults plus children (< 18 2.9 years) covered by expenditure

Expenditure per patron $25.6

Total attendance 18,000

Expenditure from outside the Prospect Council $233,800 area (1)

Estimated event related expenditure in the $461,200 Prospect Council area 1. Expenditure by event patrons who live outside the Prospect Council area.

The overall gross expenditure by event patrons in the Prospect local government area was estimated to be $461,200. The estimated expenditure by patrons resident outside the Prospect local government area was $233,8003.

Attachment

3 Expenditure by non-residents considered to be a measure of economic impact as expenditure by local residents may occur in other sectors of the local economy if the event was not held. 8

Attachment 11 2016 Tourrific Prospect – Evaluation Research 35 35

3.4 Awareness and Communication The event patrons were asked how they had become aware of the Tourrific Prospect event. The distribution of response by place of usual residence was as follows (Table 3.3). Table 3.3 Source of Awareness

Total Usual Residence

Prospect local Regional SA/ government Other Interstate /

area Adelaide Overseas

Word of mouth 35% 31% 41% 33% Road sign / street banner / billboard 33% 51% 17% 6% Social media 16% 10% 22% 17% Messenger Press 16% 24% 7% 6% Council publication 12% 21% 1% 6% Local traders 6% 7% 6% 0% Other web site 6% 0% 8% 22% TV 5% 4% 6% 6% Radio 3% 3% 2% 0% Council web site 3% 2% 4% 0% Other 21% 13% 29% 28%

Sample 199 98 83 18 100% 100% 100% 100%

The most commonly cited sources of awareness were ‘word of mouth’ (35%) followed by a ‘road sign, street banner or billboard’ (33%). Social media (16%) and Messenger Press (16%) were also important. For Prospect residents local signage was most commonly cited (51%) while Messenger Press and Council publication were more frequently mentioned (24% and 21% respectively). For other Adelaide residents ‘word of mouth’ (41%) and social media (22%) were cited more frequently4. For those resident outside of Adelaide ‘other web site’ was more important (22%). Other information sources commonly cited were: • The Advertiser • CyclingAttachment SA

4 See Tourism Research Australia’s publication for information about social media and events - http://www.tra.gov.au/documents/Get_social_and_improve_your_event_toolkit_August2014.pdf 9

Attachment 12 2016 Tourrific Prospect – Evaluation Research 36 36

• Ukulele society • Letter in mail box • Tour Down Under program and web site – number of comments • Wild fox wines. When asked what would be the best way to inform you about events such as the Tourrific Prospect in the future the responses were as follows: • Facebook / social media (52) • Messenger Press (26) • Email (18) • Street banners / signs (18) • Radio (14) • Council newsletter / flyer / web page (12) • TV advertising (11) • Tour Down Under web site / program (6) • Local businesses / posters in local shops (6) • Letter box flyer (5)

( ) number of responses.

Attachment

10

Attachment 13 2016 Tourrific Prospect – Evaluation Research 37 37

3.5 Likelihood of Return Visit The respondents were then asked whether they would be likely to revisit the Prospect Road precinct within the next three months. The distribution of response is presented below (Table 3.4).

Table 3.4 Likelihood of Visiting Prospect Road within Next 3 Months

Total Usual Residence

Prospect local Other SA/ government Other Interstate /

area Adelaide Overseas

Very likely 68% 91% 54% 11% Somewhat likely 9% 4% 14% 6% Not sure / no opinion 7% 3% 12% 0% Unlikely 7% 2% 8% 22% Very unlikely 10% 0% 11% 61%

Sample 199 98 83 18 100% 100% 100% 100%

Around three quarter s (77%) stated they would be ‘very likely’ or ‘somewhat likely’ to revisit Prospect Road within the next 3 months. Most of the Prospect residents would be ‘very likely’ to revisit the Prospect Road precinct within the next three months (91%) and more than half (54%) of those resident elsewhere in Adelaide.

Attachment

11

Attachment 14 2016 Tourrific Prospect – Evaluation Research 38 38

Those likely to revisit were asked the likely reason for their visit. The distribution of responses was as follows (Table 3.5). Table 3.5 Likely Activity if Visiting Prospect Road

Total Usual Residence

Prospect local Other SA / government Other Interstate / area Adelaide Overseas

Shopping for clothing / accessories 30% 45% 7% Shopping for gifts / home wares 18% 27% 5% Shopping for groceries / convenience items 61% 84% 25% Visiting restaurants / cafes 82% 84% 81% Personal services (e.g. hairdresser) 21% 30% 5% Professional services (e.g. medical) 16% 25% 2% Council business 9% 14% 2% Other 9% 1% 21%

Sample 153 93 57 100% 100% 100% NP Sample base – Likely or very likely to visit within next 3 months. Multiple response. NP – not published due to small sample.

The great majority of respondents will visit the Prospect Road precinct to go to the restaurants and cafes (82%). Residents of other parts of Adelaide will be most likely to visit to go to a café or restaurant (81%) or to shop for groceries / convenience items (25%). Other reasons for visiting the precinct were: • Visiting friends and relatives; • Farmer’s market.

Attachment

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Attachment 15 2016 Tourrific Prospect – Evaluation Research 39 39

3.6 Method of Travel and Respondent Profile The distribution of the method of travel to the event is presented below (Table 3.6). Table 3.6 Mode of Travel to the Tourrific Prospect

Total Usual Residence

Prospect local Other SA / government Other Interstate / area Adelaide Overseas

Car 45% 29% 65% 44% Bike 6% 10% 17% Walked from own home 34% 66% 4% Walked from home of a relative or friend 9% 1% 13% 33% Adelaide metro bus 5% 2% 10% Free Northpark shuttle bus 1% 1% 1% Taxi 2% 1% 1% 6% Other 1% 1%

Sample 199 98 83 18 100% 100% 100% 100% Multiple response – patrons may have used more than one form of transport to the event

Almost half of the event patrons (45%) had travelled to the event by car while a substantial proportion had walked from their own home (34%). Two thirds (66%) of the prospect residents had walked from their own home. 13% of the other Adelaide residents and one third of those from outside of Adelaide (33%) had walked to the event from the home of a friend or relative.

Attachment

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Attachment 16 2016 Tourrific Prospect – Evaluation Research 40 40

The distribution of the respondent’s age and gender is summarised below (Table 3.7). Table 3.7 Respondent’s Age and Gender

Total Usual Residence

Prospect local Other SA / government Other Interstate / area Adelaide Overseas

18 - 19 years 4% 4% 4% 6% 20 - 29 years 14% 10% 17% 17% 30 - 39 years 18% 14% 24% 6% 40 - 49 years 22% 27% 17% 22% 50 - 59 years 23% 23% 19% 39% 60 or more years 20% 21% 19% 11%

Sample 199 98 83 18 100% 100% 100% 100%

Female 57% 66% 47% 50% Male 43% 34% 53% 50%

Sample 199 98 83 18 100% 100% 100% 100%

The sample of patrons was evenly distributed across age groups with 18% aged less than 29 years, 18% aged 30 – 39 years, 22% aged 40 – 49 years, 23% aged 50 – 59 years and 20% aged more than 60 years. When compared on the basis of origin the Prospect residents had an older age profile with 71% aged 40 or more years compared with 55% of those from other parts of Adelaide.

Attachment

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Attachment 17 2016 Tourrific Prospect – Evaluation Research 41 41

The structure of the group that the respondents was attending the event with is described below (Table 3.8). Table 3.8 Group Structure

Total Usual Residence

Prospect local Other SA / government Other Interstate / area Adelaide Overseas

No one else 8% 7% 8% 11% Partner / spouse 27% 29% 28% 17% Family – parents + children 24% 27% 22% 22% Family and friends 34% 32% 33% 50% Other 7% 6% 10% 0%

Sample 199 98 83 18 100% 100% 100% 100%

The patrons were asked the number of people that had attended the event with them. The distribution of group size including the respondent is described below (Table 3.9). Table 3.9 Distribution of Group Size

Total Usual Residence

Prospect local Other SA government Other /Interstate area Adelaide /Overseas

Number of adults 18+ 2.8 2.7 2.9 2.5

Number of adolescents 15 – 17 yrs 0.1 0.1 0.2 0.1

Number of children < 15 yrs 0.5 0.5 0.5 0.3

Total group size 3.4 3.3 3.6 2.9

The averageAttachment group attending the 2016 Tourrific Prospect consisted of 2.8 persons aged 18 or more years, 0.1 adolescents aged 15 – 17 years and 0.5 children aged 15 years or less.

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Attachment 18 2016 Tourrific Prospect – Evaluation Research 42 42

Based on total attendance of 18,000 the data suggests attendance by 14,720 adults (82%), 670 adolescents (4%) and 2,610 children (14%). The distribution of annual household income is described below (Figure 3.10). Table 3.10 Respondent’s Household Income

Total Usual Residence

Prospect local Other SA / government Other Interstate / area Adelaide Overseas

Under $21,000 5% 1% 10% $21,000 - $35,000 4% 5% 2% $36,000 - $55,000 10% 11% 8% 11% $56,000 - $75,000 13% 12% 14% 6% $76,000 - $100,000 15% 11% 17% 22% More than $100,000 35% 37% 34% 28% Refused 13% 16% 10% 6% Don’t know 8% 6% 5% 28%

Sample 199 98 83 18 100% 100% 100% 100%

Household income was more than $100,000 a year for around one third of the event patrons (35%). There was a higher proportion of other Adelaide residents reporting an income of less than $21,000 (10%).

Attachment

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Attachment 19 2016 Tourrific Prospect – Evaluation Research 43 43

3.7 Other Comments Other comments provided by the respondents were generally complimentary. Specific comments included the following: Amenities / Street set up / Access • Some way to stop queues over the street. • Hard for wheelchair access as have to weave thru crowd. • Better toilets • Improve toilet signage • Better information about parking • More seating – numerous comments • More shelters / shade – numerous comments • Bigger bus for north park bus • Clean up the tables • Close the roads later so local traders can benefit more from the event • Disabled parking • It needs to be more open, feels squashed • More garbage bins • Smoking area • Tables too far in - need more walking space • The umbrellas have nothing holding them down and blew over. Entertainment / exhibitions • Have aboriginal art available • Include fashion parade • Include fireworks • Bring the cinema into event with screening or film festival or set a stage for performances. • More buskers • More arts and crafts and teaching arts pop up sessions • More diverse intimate entertainment and closed off entertainment areas. Food and beverage • African or other local community group food on offer • Is there a Coopers tent here? More beer tents • Vendors stay open later. when shut at 9 every goes home. • Water fountains, shelter if hot • Where do I get a cold drink. need more ice and to cool drinks earlier ad they are warm. Cycling • Actual true bikes. • Better than Unley as they include the cycling/had a bike race/more relaxed. Publicity / information • Bigger advertising signs. The small bike are too small. • Don't know where event was or how far street closed need to know where can park • Maybe a mail drop beforehand for more publicity • More advertising for ukulele challenge • More extensive coverage in Messenger. Attachment

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Attachment 20 2016 Tourrific Prospect – Evaluation Research 44 44

4. SURVEY OF PROSPECT ROAD TRADERS 4.1 Introduction A survey of Prospect Road traders was conducted online and by phone with a total of 36 responses received. The survey questionnaire is attached as Appendix A. The distribution of the sample by type of business and duration of operation on Prospect Road was as follows (Table 4.1). Table 4.1 Business Category by Duration of Trading on Prospect Road All Type of business Duration of business operation businesses Less than More 12 1 to 3 4 to 8 than 8 months years years years Café / restaurant 2 2 1 5 Retail 5 5 Professional services 1 1 2 10 14 Personal services / other 6 6 12

Total 3 3 9 21 36 Cell count is the number of respondents.

The majority of the responding businesses were providers of professional services (14). The majority had been trading on Prospect Road for 4 years or more (30). The relationship between the Tourrific Prospect event and the traders located on Prospect Road is related to the mix of business within the precinct. The distribution of businesses based on ANZIC classification is as follows (Table 4.2). Table 4.2 Distribution of Prospect Road Businesses

Construction / manufacturing 14% Retail 12% Cafe / rest / take away 7% Transport / postal services 3% Professional services 27% Other business services 4% Health / child care / education services 14% Personal services 19%

Total businesses 180 100% Source: Prospect Road trader database The businessesAttachment operating on Prospect Road include a high proportion of service providers.

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Attachment 21 2016 Tourrific Prospect – Evaluation Research 45 45

4.2 Participation in the Tourrific Prospect The respondents were asked whether they had participated in the Tourrific Prospect and where applicable how they had been involved (Table 4.3).

Table 4.3 Respondent’s Business Participated in the 2016 Tourrific Prospect All Business type businesses

Cafe / Profess. restaurant Retail services Other Yes 60% 21% 8% 19% No 40% 100% 79% 92% 81%

Sample 5 5 14 12 36 100% 100% 100% 100% 100%

The café / restaurants surveyed were the most likely to have participated in the Tourrific Prospect event (60%). None of the retail businesses had participated in the event. 2 responding businesses had opened for the duration of the event; 2 businesses had set up a trading stall outside of their premises; 1 had opened outside normal trading hours; 1 had a window display; and 1 had invited regular customers to visit. Another business had provided catering services to the event. Where the respondents had not participated in the Tourrific Prospect they were most likely to indicate that the event did not deliver any benefits for their type of business. Other reasons for not being involved included the following:

• Christmas holidays period - not at work that week. • I had no information at all. Nothing by letter or phone. We were definitely thinking about becoming involved. We would have done a sausage sizzle and promoted our own smallgoods and would be promoted our business. • Never asked even though I have advertised in magazine for 5 years plus. • No approach made to us other than email. We would have expected at least a personal phone call as we were involved the previous two years. We also didn't receive any posters to promote the event nor any maps for us to give our customers relating to road closures on the Monday & Tuesday. Disappointing really as we would have been happy to be involved once again and would like to be involved next year. Council & Event Managers need to improve their communication with businesses - particularly ones like us who were involved the previous 2 years. • Too expensive for not enough return. • Took part in 2015 - not able to reach consensus on our participation this year. • We have only been open since November 2015 and were unsure if we wanted to be involved.Attachment Wanted to see how the event was staged as to whether we would think about getting involved next year if event held again on Prospect Rd.

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Attachment 22 2016 Tourrific Prospect – Evaluation Research 46 46

• We were not approached to be part of the event. We would have participated if we had been approached.

The respondents were also asked whether they had participated in the Tourrific Prospect in previous years (Table 4.4).

Table 4.4 Respondent’s Business Had Previously Participated in the Tourrific Prospect All Business type businesses

Cafe / Profess. restaurant Retail services Other Yes 50% 20% 36% 10% 27% No 50% 80% 64% 90% 73%

Sample 4 5 14 10 33 100% 100% 100% 100% 100%

One quarter (27%) of the responding businesses had participated in the past. Where they had participated, they were most likely to have been involved in 2 events (78%). When asked whether they would participate in future Tourrific events the response was as follows (Table 4.5).

Table 4.5 Likelihood of Participating in Future Tourrific Events All Business type businesses

Cafe / Profess. restaurant Retail services Other Yes 50% 57% 40% 44% No 100% 50% 43% 60% 56%

Sample 4 4 14 10 32 100% 100% 100% 100% 100%

Overall almost half (44%) of the surveyed businesses stated that they would participate in future Tourrific events.

Attachment

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Attachment 23 2016 Tourrific Prospect – Evaluation Research 47 47

4.3 Trader Satisfaction The respondents were prompted with a set of event attributes and asked to provide a rating to indicate their level of satisfaction. A five point rating scale was used from 1 – Very dissatisfied to 5 – Very satisfied. Respondents who could not provide a rating for particular items were excluded from the calculation of the average rating for each item (Table 4.6). Table 4.6 Respondent’s Satisfaction with the Tourrific Prospect – Average Rating All Business type businesses

Cafe / Professional restaurant Retail services Other Litter collection / cleaning 4.0 4.2 4.4 4.5 4.3 Event security 4.0 4.0 4.4 4.0 4.2 Event staff 3.5 4.3 3.8 4.1 General promotion of the event 2.3 3.8 4.1 4.2 3.9 Entertainment / activities 2.3 4.5 4.2 3.9 3.9 Number of people attending 2.3 4.0 3.9 4.5 3.9 Overall rating 3.0 3.6 4.3 3.5 3.8 Management of the event 3.0 2.8 4.3 3.4 3.7 Communication with traders prior to the event 3.5 2.2 3.5 3.1 3.2 Sample base excludes missing values. Sample base varies between categories.

The satisfaction ratings were most positive for litter collection / street cleaning (4.3), event security (4.2) and event staff (4.1). The lowest average ratings were recorded for communication with traders (3.2) and the management of event (3.7). While representing a small base the retail respondents were generally less satisfied with the event. Comments provided by respondents in regard to their satisfaction ratings included the following: Retail • This business had no contact from Council regarding road closures for the event. I had to google the event to check on closure times. Road closed from 7.30am Monday for street party that night greatly affected our business and we did virtually no business for the Mon & Tues. Café / Restaurants • Compared to other street parties in Adelaide, there was very little promotion of the Prospect Street party in the media. Many people I spoke with in the lead-up had no idea Prospect had a streetAttachment party for TDU, however were well aware of Unley and Norwood activities. • Prospect Council's promotion was poor in comparison to Unley, Norwood & Burnside Councils. I saw widespread media attention to the stages that departed from these Council

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Attachment 24 2016 Tourrific Prospect – Evaluation Research 48 48

areas. Last year there was much more Facebook media attention given to the Prospect event. • Apart from food vendors down Prospect Road - not a lot of entertainment either music or for kids. Other • Don't see the point. Crowd numbers are not high. One trader I spoke to said he makes less money than he does on equivalent days when the race is not at Prospect. The disruption re. access to our office is annoying. Has a cost/benefit analysis been performed on these events? The setup appeared to be costly - where is the return to the businesses in the street? • A traffic controller was caught urinating on the side of my rubbish bins. • No communication received from Council either by email or phone call as to road closure email possibly sent to previous owners address. • One of my staff members had to go to Council Chambers to find out about road closures. • Huge impact on our store because of road closures. • We operate in the Coles Arcade and our revenue dropped 70% on Monday and 40% on Tues due to road closures. Incorrect publicity on when Prospect Rd would re-open on the Tuesday. Radio broadcast road open at 12 but in fact not open till 2pm. Traders had no idea on times of road closures. Poor communication by Council. Although good for the state - local businesses other than cafes & restaurants loose money each year on this event.

Attachment

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Attachment 25 2016 Tourrific Prospect – Evaluation Research 49 49

4.4 Impact of the Tourrific Prospect on Turnover and Staffing The traders were asked to indicate the impact of the event on their turnover when compared to a ‘normal’ comparable trading day. The responses were as follows (Table 4.7). Table 4.7 Impact of the Tourrific Prospect on Turnover All Business type businesses Cafe / restaurant Retail

About the same 25% 20% 22% Increased slightly (up to 5%) Increased moderately (6 – 15%) Increased substantially (> 15%) Decreased slightly (up to 5%) Decreased moderately (6 – 15%) Decreased substantially (> 15%) 50% 20% 56% No opinion / not stated 25% 22%

Sample 4 5 9 100% 100% 100% Sample base excludes ‘other’ business type.

The majority of the food and beverage and retail traders (56%) stated that the event had resulted decrease in their turnover. The average fall in turnover was $1,700. The respondents were also asked to state what impact the event had on the number of people visiting their store or premises when compared to a ‘normal’ trading day. Of the respondents offering an opinion (12 respondents) the majority (83%) stated that the number of patrons had decreased and one respondent stating the number had increased.

Attachment

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Attachment 26 2016 Tourrific Prospect – Evaluation Research 50 50

The traders were asked whether they had employed extra staff or employ existing staff for additional hours to support the event (Table 4.8). Table 4.8 Average Additional Staff Hours Employed Average all Type of business businesses

Cafe / restaurant Retail Average number of additional staff hours 14.3 O 6.3 Sample 4 5 9

Sample base excludes ‘other’ business type.

The hospitality traders employed an additional 14.3 staff hours on average to cater for the Tourrific Prospect event. The retail traders did not employ additional staff. Unused stock Half of the food and beverage traders stated that they had stock purchased for the Tourrific Prospect event that remained unused.

Attachment

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Attachment 27 2016 Tourrific Prospect – Evaluation Research 51 51

4.5 Impact of the Santos Tour Down Under on Turnover and Staffing The traders were asked what impact the Stage 1 start of the Santos Tour Down Under had on their turnover and staffing levels. Three quarters (75%) of the responding cafes and restaurants and all of the retail businesses had opened. The impact of the stage start on turnover was as follows (Table 4.9). Table 4.9 Impact of the Stage 1 Start of the Santos Tour Down Under All Business type businesses Cafe / restaurant Retail

About the same 25% 40% 33% Increased slightly (up to 5%) Increased moderately (6 – 15%) 25% 11% Increased substantially (> 15%) Decreased slightly (up to 5%) Decreased moderately (6 – 15%) 40% 22% Decreased substantially (> 15%) 25% 20% 22% No opinion / not stated 25% 11%

Sample 4 5 9 100% 100% 100% Sample base excludes ‘other’ business type.

One of the responding cafes / restaurants (25%) stated that the Santos Tour Down Under had resulted in an increase in turnover while the majority (60%) of the retailers indicated a fall in turnover. The value of the increase for the food and beverage trader was $300 and the fall was $400. The estimated fall for retail traders was $1,500 on average. The traders were also asked what impact the event had had on the number of people in their premises. The food and beverage traders reported that patronage was about the same or had fallen while the retail traders suggested that the number of patrons had fallen. One food and beverage business had employed additional staff for the Stage 1 start of the Santos Tour Down Under for a total of 16 staff hours. Attachment

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Attachment 28 2016 Tourrific Prospect – Evaluation Research 52 52

4.6 Other Benefits The traders were asked to specify any other benefits for their business as a result of the 2016 Tourrific Prospect event and the Stage 1 start of the Santos Tour Down Under (Table 4.10). Table 4.10 Other Benefits for the Respondent’s Business All Business type businesses

Cafe / Professional restaurant Retail services Other Increased awareness of the precinct 40% 40% 64% 67% 58% Positive imagery / branding for the precinct 20% 20% 29% 33% 31% Increased awareness of my business 20% 20% 43% 8% 25% Positive imagery branding for my business 20% 14% 8%

Sample 5 5 14 12 36 100% 100% 100% 100% 100%

The professional services businesses and the other business types were most likely to associate the event with other benefits – in particular increased awareness of the precinct. Other comments provided by the traders included the following.

• Better communication with traders on Prospect Rd at least a month before event staged. My business had to ring all customers booked on Tuesday to cancel as we did not know about road closures. • I think the event is great for the Prospect Rd precinct bringing people into the area who may not have previously visited the area. • I think Tourrific Prospect great for the Prospect area, in particular those local businesses providing food for the people that come to watch the event. • Tourrific Prospect brings positives to local restaurants and businesses with increased turnover and I would like to see the event continue for 2017. • ….. were not approached at all by Council or event management to get involved in this event. We would happily have been involved to support the event and would hope that we get approached next year. We had no communication re times of road closures and I had to send a team member down to Council Chambers to get this crucial information. Revenue decreased by 50% on Monday and one third on the Tuesday because of road closures. Regardless the event is great for the local businesses and highlights South Australia to the world. • TheAttachment staging of the World Ukulele World Record on the Monday night was a complete farce. The record is 5000 participants and only 800 in total took part which was virtually all the players in Adelaide. I believe it was a political stunt to further the Mayor's political

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Attachment 29 2016 Tourrific Prospect – Evaluation Research 53 53

aspirations. I cannot see any benefit to the Prospect community in staging this event again. Food trucks and wine companies from outside the area make the dollars not the community. Ask any business and they will tell you that they loose money with this event is staged because their customers cannot access their businesses due to road closures. • We were told by event organisers where our food stall would be located near to other food stalls prior to the event. But on the night of street party we were placed well away from other food stalls and entertainment. We experienced very little patronage because of poor positioning. We lost $1000 in staff hours in food prep and unsold food on the night. We will not be taking part in street party next year because of this. We were happy with catering for VIP breakfast on Tues 19th and would be happy to do this again next year if event is staged again on Prospect Rd. • The fact of closing for the morning of the Stage 1 start is not a major problem for me. My business supports the event by placing cycling jerseys in my practice window and flying international flags. Council have been great in keeping me informed of road closures and availability of maps for my patients who made appointments the afternoon of Tuesday 19th. I think the Council have done a great job for the community and Tour Down Under in general. • The Tourrific Prospect events are great for the area in drawing people to the newly renovated areas of Prospect Rd. I believe this will have a flow on effect into the future for the cafes, restaurants and retail precinct of Prospect. • No umbrellas provided in seated areas. Kintore Ave stage didn't have a band as was the case previous year-atmosphere was lacking. Barker Gardens area should have been utilised. Food stalls should have been spaced further apart to encourage people to move along Prospect Rd and support retail businesses who opened specifically for street party. I had to ring Council re logistics for our sponsorship of main stage as I was not contacted in acceptable time in my opinion. I arrived to decorate stage at 9am and had to wait till 11am for co- ordinator to arrive. Monday 18 was a very hot day and I had hoped to get my stage decorations in place before the heat of the day. I believe crowds were down on previous year but weather may have influenced this. I don't think Prospect Council did as good a job as Stirling Council did in promoting the TDU in their Council areas. Co-ordination with event sponsors will need to improve for next year's event. • Tourrific Prospect is great for local traders as it brings people into the precinct that may not normally visit the area. Has a flow on effect in those people maybe re visiting the area. • Closure of Prospect Rd from 7.30am from Fitzroy Tce on day of street party was unnecessary as this caused a big loss of business revenue to those businesses located far from area of street party. Road should have been open to local traffic and vehicles bringing in equipment for street party. We had to close at 6pm instead of 7pm on the night of the street party as we had virtually no customers due to street closure and we are well away from street party precinct. Having to send staff home is not something I like to do. • I would like to see street extended further down Prospect Rd than what it was this year to support local businesses such as ourselves and not food vans bought into the area for the event. I thought there was little entertainment e.g. music and kids activities like rides and otherAttachment activities. This would create atmosphere to the street party which I felt was lacking • Early road closure at 7.30am on morning of street party greatly disrupted my business resulting in decreased turnover on both Monday 18 and half day closure on Tuesday 19th.

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Attachment 30 2016 Tourrific Prospect – Evaluation Research 54 54

Possibly local traffic could be given access to Prospect Rd if event held again in 2017. Most retail businesses other than food retail will tell you that they lose business during this event - but it is good for the Prospect area in bringing first time visitors to the area who hopefully will come back • I’m very upset that there was no communication to us regarding this event. We operate from Coles Arcade and not 1 business was notified about road closures nor invited to participate in street party. As a resident 1 street away from street party area not 1 piece of information was received by us re road closures. My business lost substantially due to road closure from 7.30am and I could have covered this loss if I had had the opportunity to open a food stall at street party. I’m very disappointed with Council/Event Management for their total lack of communication to me as a business owner and Prospect resident.

Attachment

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Attachment 31 2016 Tourrific Prospect – Evaluation Research 55 55

5. SURVEY OF STALL HOLDERS 5.1 Introduction The stall holders who were directly involved with the event were surveyed online and by telephone with a total of 23 responses received. The stall holders at the Tourrific Prospect represent a range of business types and interests. The distribution by type of respondent was as follows (Figure 5.1). Figure 5.1 Type of Stallholder

The ‘other’ responding stallholders consisted of a range of clubs, community groups and other interests. The permanent business location of the respondents was Prospect Road (33%), elsewhere in the Prospect local government area (14%) and outside the Prospect local government area (52%). The survey questionnaire is attached at Appendix A.

Attachment

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Attachment 32 2016 Tourrific Prospect – Evaluation Research 56 56

5.2 Stall Holder Satisfaction The stall holders were prompted with a set of performance attributes and were asked to provide a rating on a scale of 1 to 5 where 1 = Very dissatisfied and 5 = Very satisfied to indicate their level of satisfaction with the event. The average ratings were as follows (Figure 5.2). Figure 5.2 Stall Holder Satisfaction – Average Rating

The satisfaction ratings provided by the stall holders were generally satisfactory with most averages exceeding 4 out of 5. Average ratings below 4 out of 5 were received for event management (3.9), the number of people attending the event (3.9) and communication with traders prior to the event (3.9). Comments relating to their ratings included the following: • Overall the event was poorly managed and run. - Stalls were not configured as per agreement - requiring chasing up with staff and contractors. - Location of food and entertainment areas resulted in centralisation of attendees which meant traders outside of these areas received very little foot traffic. Activities, food vendors, and performance stages need to be spread out more evenly to ensure that the whole street attracts visitors. - More advertising of the event is required. Considering Prospect hosted the launch of the TDU with stage 1 starting there, promotion was very lack-lustre. - Reduce the cost of stalls for traders. Compared to other street parties, community events, festivals etc., Tourrific Prospect is very expensive to attend as a trader, making it difficult to turn a profit. (and we are a local prospect vendor) - At the close of the evening, traders were kept waiting until almost midnight to begin their pack up. In future, the clear-up of patrons needs to start earlier, or be more efficient. TradersAttachment were left standing in the dark waiting to pack up their stalls as they were not permitted to bring their cars onto the road again. This delayed pack-up by at least 45 minutes.

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Attachment 33 2016 Tourrific Prospect – Evaluation Research 57 57

• Misplaced my marquee, but the problem was resolved quickly. I was given another one and it was moved into original position for which I am very grateful. Thank you. • Communicating opening of gates at departure could be improved. • Promised bump-in information never arrived. • We felt that overall whilst the event went well, there were a few issues, namely: • Relatively rigid rules; however, not widely enforced. • There wasn’t much communication between …. and the event organisers – they weren’t overly engaged in what we were doing or had planned. • Event managers seemed relatively dis-organised. • The event itself could’ve finished earlier – 11pm was too late. • We were somewhat isolated at the northern end – the stall holders could certainly have been dispersed down the street to create more engagement and interest – we were almost the start of the dead end. • For what we got, the $800 was relatively expensive. For the same price at Unley Gourmet Gala, we got sponsorship recognition on all their collateral, VIP tickets and social media promotion. • My biggest issue was location of our stall which was totally inappropriate. • Expected more people. • First time stall holder I expected many more people at this event. Nearby stall holders told me numbers were well down on previous year. • Each year the communication has got worse. This year it was terrible. My requirements are the same every year - previously had personal contact from Council staff - not this time. • Signage and bike decorations left at Menzies Park for a week after the event. This should have been removed that day after the Stage 1 start we feel. Co-ordinator on the night of street party was rude and not at all friendly. I realise things may not have been going well for her due to the heat and fellow stall holder issues but rudeness to stall holders does not help. • I have supported this event every year as a stall holder. This year in particular I was dis satisfied with event organisers who I had to spend time in communicating my needs re power marquee requirements etc. My needs have been exactly the same each year. Every year there is a new co-ordinator who, in my opinion, does not appear to have any knowledge of previous year's stall holder participants needs. I also notice CEO and office bearers of Council is constantly changing. Continuity of staff is essential in running an efficient Council. I feel Council were self promoting themselves very much with this event. I do agree however that the event is very good as a community event and does bring people into the precinct. • We were not happy with initial positioning of our stall. We were allocated 2 spaces with a marquee. When I arrived to set up no marquee & only 1 space for us. Most unhappy about no marquee as the weather was very hot and we had a long day ahead of us. Eventually we were moved to an acceptable area by event organisers with our 2 spaces and a marquee. So a positive outcome for us. Attachment

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Attachment 34 2016 Tourrific Prospect – Evaluation Research 58 58

Three quarters (74%) of the responding stallholders had participated in the event in the past. When asked how the event compared with the past the comments included the following: • Same - always good. • Attendance was down. • My sales were down by around $600 but I think that was because of the initial heat at the start of the event. • Quality as always. • A little busier. • Not as many people attending this year as previous years but this could have been because of the extreme heat on the day of street party. • Security was much better with increased police presence. Numbers of people attending was down but it was a very hot day so this could account for that. Entertainment marquee that had in previous years been nearby business near Kintore Ave was not there this year. Disappointing as last year there was good atmosphere created by music during the evening. Hopefully this will return next year. • Well organised from our perspective. I felt the atmosphere was family orientated with a specific kids zone and police presence was up from last year's event which helped in people who were drinking behaving better than previous year. • Very positive for my business as I had no paid staff hours as family involved. I think this year's event was better organised as our stall was ready for us earlier than we anticipated which was positive for us in preparation for setting up. • We packed up at 9.30pm which was earlier than we anticipated from pack up time at last years event. This did not bother us at all as it had been a long and very hot day. When asked whether they would participate in the Tourrific Prospect event again in the future the great majority (95%) stated that they would. Reasons for not participating again were related to the cost.

Attachment

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Attachment 35 2016 Tourrific Prospect – Evaluation Research 59 59

5.3 Staffing and Revenue The average staffing hours and revenue per stallholder is described below (Table 5.1). Table 5.1 Staff Hours and Revenue All Stall holder type businesses

Food & Personal beverage Retail services Other

Staff hours 20.9 6.0 15.3 13.1 15.0

Revenue $2,450 $650 $890 $150 $1,100

Including management stall holders employed 15 staff hours on average at the Tourrific Prospect event. Average revenue was $1,100 - $2,450 for food and beverage and $650 for retail stall holders. The stall holders were also asked whether they had any unused perishable stock. One quarter of the food and beverage stall holders had unused stock with an average value of $500.

Attachment

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Attachment 36 2016 Tourrific Prospect – Evaluation Research 60 60

5.4 Other Benefits When asked whether there were any other benefits for their business as a result of their participation in the Tourrific Prospect event. The most commonly cited response was - positive imagery / branding for my business (17 responses). Other benefits were:

• Increased awareness. • Feedback from community groups is that it broadens their marketing / networking and organisation exposure. • Possible enrolments for next semester classes. • Connecting with local community in an informal family orientated event by local parliamentary member. • Our stall handed out our Club's football fixture calendars, free footballs and lollies for kids. • We took a number of forward bookings for treatment at our Clinic as a result of our participation in the event as a stall holder. • Several people visiting our stall gave us their details for us to follow up with them regarding our services. 5.5 Other Comments Other comments provided by the stall holders included the following: • Due to poor placement of my food stall in funeral business car park in kids zone area-I had no passing crowds to see my food stall. I made formal written compliant to Council which has been acknowledged and I am awaiting further communication from Council/Event Management. I am very disappointed with taking a financial loss on this event but acknowledge its a good event and will consider taking part next year if I can be guaranteed much better positioning of my food stall. • I am proud to be a Prospect resident and small business and love being involved in this event. I hope it continues for many years to come. • Consider what business groups you put together - Tai Chi does not fit with the children's entertainment section. • More people, lower fees. More entertainment. • A fantastic event, we were impressed with the crowd and felt it was a great way for us to gain brand exposure within a different region. Our involvement with the Ukulele Challenge was very fitting, and we are pleased with the results. • I’m most unhappy in following the rules set down by event management that I had to provide compostable containers for my food. I outlayed $300 for this when I already had my own containers. I observed that food stall holders did not have compostable containers as was instructed by event management. This rule MUST be made to apply to all food stall vendors. I’m out of pocket this $300 unnecessarily. Inadequate lighting provided in funeral businessAttachment carpark for food stalls after dark. All food stalls should be together in one area only with adequate seating and lighting not scattered along the whole street party.

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Attachment 37 2016 Tourrific Prospect – Evaluation Research 61 61

• Being an outside trader my stall fee of $850 was substantial and did affect my profit on the night. I’d like to see this fee reduced to say $500-650. I felt the event was very well run and I attend my community events with my product and must compliment Council and event organisers on a well run event. I'll definitely be back next year. • I feel this year's event was more relaxed than last year. People's behaviour was much better due to increased police presence. I found organisation of event to be very good and I my business will be taking a stall next year. I also feel with the increased police presence that people with young family's will be comfortable to stay longer and enjoy the atmosphere of the event without having to worry about drunken behaviour. • Very well run community event that draws people to Prospect Rd. Good to see local businesses benefiting from exposure to visitors to the area • Event organisers must keep better data base records of this year's stall holders and their requirements re setting up their respective stalls. Would save a lot of time for stall holders and organisers. • We had a very positive response to our stall. We also had a promotion where a person in a gorilla suit handing out our pamphlets promoting our services walked amongst people attending the event. A great community event that bought people into the area who may not previously have known about local businesses and what they offered. • More seating should be available near to food stalls. Very difficult for people to eat standing up. As the weather forecast days before event was for very hot weather organisers should be provided umbrellas in the seated area near to food stalls. But overall a very good event. • I didn't see very much in the media – TV, radio or print about this year's Tourrific Prospect as compared to previous years. Musical entertainment along the length of the street party was much less than last year which was a shame as last year the live music created a great atmosphere. We are considering if we be involved next year.

Attachment

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Attachment 38 2016 Tourrific Prospect – Evaluation Research 62 62

6. SURVEY OF SPONSORS 6.1 Introduction All sponsors were contacted by email and by phone and invited to participate in the research. Responses were received from a total of 15 event sponsors. The interview was semi-structured and conducted on the basis of a questionnaire – see Appendix A. 6.2 Sponsorship Objectives The objectives of sponsoring the event for the respondents were as follows: • Increasing business awareness (13) • Image / branding (11) • Contribution to Prospect area / community involvement (7) • Direct sales at the event (5). Other objectives for sponsorship included: • Commercial aspect to attract & generate leads for property development and sales of specific properties as lead sponsor of this event. • Continued support of Tour Down Under - particularly as the Stage 1 race the following day came through the Barossa where our business is located. • We work with Council who are one of our major clients - a good networking opportunity for us to meet other sponsors. • Long term business relationship with the Prospect Council. • To support the Charity - I Blind Sports. Our carpark was used for cycle events. Two (2) of the responding sponsors stated that the event had exceeded their objectives; ten (10) stated that the event had met their objectives and three (3) stated that the event had not met their objectives. Comments provided by the respondents in this context included the following: • As lead sponsor of this event we were disappointing that our logo as a first tier sponsor was not reflected in signage at the event--particularly around the Qattro Cycling Circuit nor in overall promotion of the event in any form of media that I saw. Again we were disappointing in this aspect in not making the general public and Prospect community aware of our level of sponsorship of this event. • Communication at their end was poor with us. Less than a week prior to event we were still seeking information. As a stall holder & sponsor we invested $2500 and received $600 in sales. We work closely with Womad and Garden of Unearthly Delights who rightly so promote themselves as a green event as does Prospect. But through serious lack of communication with stall holders selling food and drink this year's event fell well short of being a green event. We have had feedback that all rubbish from this event was contaminatedAttachment and ALL had to go to landfill. Very disappointing that Council heavily promotes the event as green when in fact it is very much not the case.

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Attachment 39 2016 Tourrific Prospect – Evaluation Research 63 63

• We were informed by event management at the 11th hour - meaning 2 days prior to event that a portion of our contracted arrangement with Council for waste management was not required. We had to change our staff's rostered hours to take this change into consideration. In the end the company that took over this portion of our contract for the event, did not satisfactorily complete this job and our company had to finish the job. Not good all round in my opinion-considering our long standing commitment to Council.

Attachment

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Attachment 40 2016 Tourrific Prospect – Evaluation Research 64 64

6.3 Sponsor Satisfaction The sponsors were asked to rate their level of satisfaction with different aspects of the event. The average ratings were as follows (Figure 6.1). Figure 6.1 Event Satisfaction - Sponsors

In general the sponsors were satisfied with most aspects of the event with average ratings above 4 out 5 in most cases. The entertainment and associated activities and the hygiene elements of the event attracted the highest average ratings. Lower levels of satisfaction were associated with ‘Brand presence relative to sponsorship level’ and ‘Communication prior to the event’. Comments in regard to the satisfaction ratings included:

• In past events there have been 4 entertainment stages and there were only 3 this year. Also stage at Kintore seemed to be a bit 'flat' this year so we thought the entertainment was not as varied as in previous years. • I attended the street party with my family and walked the length of the street enjoying the event and nowhere could I see the … banner displayed. Disappointing considering we are a long standing sponsor. I was happy to see the banner displayed at the VIP Breakfast the following morning for Stage 1 start of the event. Other than this the event was well managed as is the case in previous years. • We were not given the opportunity to approve signage prior to the event as the lead sponsor and where our logo would appear in all promotions of this event. The website for this event did not include our logo at all and it to the public it would look at though our company had no involvement in the event. This lack of recognition did was not representative of our level of commitment to the event. • As in previous years a pre brief was held and we automatically expected this to happen this year. This did not happen and we in fact requested this once we became aware there would be noAttachment pre brief.

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Attachment 41 2016 Tourrific Prospect – Evaluation Research 65 65

• As a sponsor, we felt more one on one communication was needed in the lead up to the event, particularly the week before. The minor problems that did occur were because of lack of communication. Additional comments regarding the sponsorship process were as follows:

• I thought due to the size of the event it was run very well. I was happy with our level of sponsorship and what we received for our money. • The council has always communicated the sponsorship process efficiently. • More communication needed between event managers and ourselves as lead sponsors in all aspects of promotion of this event both on website and signage at the event. • We attended VIP Bus Trip to Lyndoch which was a good opportunity for us to meet other sponsors and have that networking opportunity. We appreciated Council's offer to our company 5 varying levels of sponsorship and involvement in the event and how best we could utilise our involvement to our company's benefit. • We gave to event managers 2 banners - 1 large one and a smaller one to promote our brand and our sponsorship of the event. I did not see the large banner displayed. I saw smaller banner at venue where speeches were held prior to Stage 1 start. Increased police presence was positive as was event security at both events. Meeting with event management well prior to event to highlight various sponsorship packages was excellent. Communication with us prior to event in all aspects of sponsorship was very good • We have been involved as sponsors for previous 2 years and are happy to continue that relationship with Tourrific Prospect. When asked how the Prospect Council can improve the value received from the sponsorship the comments were as follows:

• Better communication with sponsors well prior to event and in design of signage. I reviewed the Council's Facebook post following the event and did not see one mention of – our brand - anywhere. In 2015 Council's FB post following the event our name was mentioned 12 times. Vastly different emphasis as regards lead sponsor name getting out there - as if our company's lead sponsorship was not a priority. All aspects of our sponsorship we would like to see improved visually in promotion of this event in the future. • If we had a preference we would prefer to have our own marquee clearly showing school name and school colours. • Exposure for our company was just not there through overall management of the green aspect of the event - which is what our company is all about. Council & event management need to have 1 person solely responsible and driving the green aspect of the event. A person who knows and fully understands all aspects of running and promoting and advertising that their event is green. • I thought it was very well allocated and fair. • Ensure our banner is displayed at both street party & Stage 1 start of event. • Strick to contractual obligations as mentioned previously. • I’m very happy. No improvement needed - they do a great job in every aspect in promoting theAttachment Council, Prospect businesses, staging a great community event.

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Attachment 42 2016 Tourrific Prospect – Evaluation Research 66 66

All of the sponsors indicated that they would be interested in sponsoring the event again in the future. In general the sponsors would be receptive to other sponsorship opportunities. Comments were as follows: • Possibly yes - but it takes a long time for corporate sponsorship to be approved and sometimes this turn-around time can be a problem in sponsoring community events. But I am happy to receive approaches from Prospect Council moving forward. • Would give due consideration. Other comments regarding the event were as follows: • At the street party we felt that there were not enough food stalls down near the main stage to encourage people to come down the street - most of them seemed to congregate further up. Also even though this year was the hottest we have had in the last few, every year the Street Party starts out in sun. We feel that Council needs to provide more shade.- More tables including sun umbrellas. • Well done on a successful event. • The event is a very well run community event and Stage 1 VIP Breakfast was a good opportunity for networking with other sponsors. • We were very happy with our location of our marquee - the size and presence at the event was very good. We would like to have the same location for Tourrific Prospect 2017. • Great initiative of Council in their pro-active promotion of Prospect through this community event. • Council & Event Management did not enforce the management of this being a green event. Several stall holders did not adhere to recycling directives for waste management. We did not get access to stall vendors list as we understood would be the case. We saw this list as a valuable networking and promotional opportunity for our company. • We were very satisfied with the event in all regards of communication, management and the VIP Bus Tour to our premises for lunch was a highlight for the sponsors involved. Valuable feedback our us and promotion of our brand through this visitation from sponsors • Overall from start to finish it was a great event. Last year my company was invited to have dinner with elected Council members following Touriffic Prospect 2015. I found this to be a valuable opportunity to meet elected Council members. This did not happen this year. I appreciate this may be a Council cost cutting measure. • A well organised event. David and his team do a terrific event. • I have attended 2013-2015 corporate events associated with this event and found them to be a great networking opportunity for my company • We are happy with our sponsorship of this event. Communication with us was good. Crowds were down which affected our sales - but the weather was very hot and there's not much Council can do about that. • A well run community event that supports Prospect Road traders and shows South Australia to theAttachment world.

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Attachment 43 2016 Tourrific Prospect – Evaluation Research 67 67

APPENDIX A QUESTIONNAIRES

PATRON QUESTIONNAIRE

1.1 Where do you usually live? 5.2 How many other years have you attended the Tourrific Adelaide metropolitan area ...... 1 Prospect event? Other South Australia ...... 2 Interstate ...... 3 One ...... 1 Overseas GO TO Q2 ...... 4 Two ...... 2 Three ...... 3 Specify country ______Four ...... 4 5.3 Were there any aspects of the event this year that have 1.2 What is your postcode? improved? RECORD MULTIPLES Specify postcode: ______Improved Worse 2. Did any particular aspect of the program attract you to the Tourrific Prospect today/tonight? RECORD Music ...... 1 1 MULTIPLES Food ...... 2 2 Live locally / easy to get to ...... 1 Fashion ...... 3 3 Cycling ...... 2 Drinks ...... 4 4 Weather ...... 5 5 Family fun day / activities for children ...... 3 Entertainment (adult) ...... 6 6 The Marilyns / Ukulele ensemble ...... 4 Entertainment (children) ...... 7 7 Live performances / Other entertainment ...... 5 Tables & chairs ...... 8 8 Food and wine ...... 6 Other facilities (incl. toilets)...... 9 9 Nothing in particular ...... 7 Event layout / organisation ...... 10 10 Other ...... 8 Ease of entry / exit ...... 11 11 Event security...... 12 12 Specify ______Value for money ...... 13 13 Other - SPECIFY ...... 14 14 3. What do you think could be done better? ______5.4 Were there any aspects of the event that were not as 4. On a scale of 1 to five with 1 being 'very dissatisfied' and good? RECORD MULTIPLES – RECORD ABOVE 5 'very satisfied', how satisfied were you with the following aspects of the event? 6.1 How much would you estimate you have spent – or will Very Very spend today – attending the Tourrific Prospect event. Dissatisfied Satisfied N/A Please include any spending you have made with local

traders in the Prospect area. Amenities 1 2 3 4 5 6 Food and beverage 1 2 3 4 5 6 Entertainment 1 2 3 4 5 6 Please include all spending: Ease of entry/exit 1 2 3 4 5 6 - by cash, cheque or credit card Event staff 1 2 3 4 5 6 - by yourself and any member of your ‘family’ group i.e. Value for money 1 2 3 4 5 6 family and/or friends attending the event together. Overall rating 1 2 3 4 5 6 - include estimates of spending you anticipate making.

IF DISSATISFIED WITH ANY ITEMS (SCORE OF 1 OR 2) Why is that? If you are not sure please provide your best estimates.

______Total expenditure?

$A [______][______][______][______] ______

______6.2 Including yourself how many people aged ……. did this expenditure cover? ASK FOR EACH AGE GROUP 5.1 Have you attended the Tourrific Prospect event in the past? Number of adults (18 years plus) [_____]

Yes ...... Attachment 1 Number of children / adolescents [_____] No – GO TO Q6 ...... 2

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Attachment 44 2016 Tourrific Prospect – Evaluation Research 68 68

7.1 How did you become aware of the Tourrific Prospect 11. Including yourself how many people attended the event? RECORD MULTIPLES Tourrific Prospect with you today? INCLUDE Road sign / street banner / billboard ...... 1 RESPONDENT IN GROUP COUNT. ASK FOR EACH AGE Messenger Press ...... 2 GROUP Council publication ...... 3 Council web site ...... 4 Number of adults (18 years plus) [_____] Other web site ...... 5 Social media – Facebook, Twiiter etc ...... 6 Number of adolescents (15 - 17 yrs) [_____] TV...... 7 Radio ...... 8 Number of children (14 yrs or less) [_____] Local traders ...... 9 Word of mouth ...... 10 Other - SPECIFY ...... 11 12. What is your age group?

18 - 19 years ...... 1 ______20 - 29 years ...... 2 7.2 What would be the best way to inform you about events 30 - 39 years ...... 3 40 - 49 years ...... 4 such as the Tourrific Prospect in the future? 50 - 59 years ...... 5

60 or more years ...... 6 ______

13. Gender. (DO NOT ASK) ______Female ...... 1 Male ...... 2 8.1 What is the likelihood that you will revisit the Prospect Road precinct within the next 3 months? 14. Which of these categories best describes your household Very likely ...... 1 income per annum? Somewhat likely ...... 2 Under $21,000 ...... 1 Not sure / no opinion – GO TO Q9 ...... 3 $21,000 - $35,000 ...... 2 Unlikely - GO TO Q9 ...... 4 $36,000 - $55,000 ...... 3 Very unlikely – GO TO Q9 ...... 5 $56,000 - $75,000 ...... 4 $76,000 - $100,000 ...... 5 8.2 IF LIKELY TO VISIT: For what purpose/s will you visit? More than $100,000 ...... 6 RECORD MULTIPLES. Refused ...... 7 Shopping for clothing / accessories ...... 1 Don’t know ...... 8 Shopping for gifts / home wares ...... 2 Shopping for groceries / convenience items ...... 3 Visiting restaurants / cafes ...... 4 15. Do you have any other comments or suggestions for Personal services (eg hairdresser) ...... 5 improving the Tourrific Prospect event? Professional services (eg medical)...... 6 Council business ...... 7 ______Other – SPECIFY ...... 8

______

9. How did you travel to the Tourrific Prospect event today? PROMPT – RECORD MULTIPLES ______Car ...... 1 Bike ...... 2 ______Walked from my own home ...... 3 Walked from the home of a friend / relative...... 4 Adelaide metro bus ...... 5 Free Northpark shuttle bus ...... 6 Taxi ...... 7 Other ...... 8

10. Who came with you to the event today? No one else ...... 1 Partner / spouse ...... 2 Family – parent/s + childrenAttachment ...... 3 Family & friends ...... 4 Other ...... 5

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Attachment 45 2016 Tourrific Prospect – Evaluation Research 69 69

TRADER QUESTIONNAIRE 4. On a scale of 1 to five with 1 being 'very dissatisfied' and 5 'very satisfied', how satisfied were you with the 1. Business category? CODE AUTOMATICALLY following aspects of this years Tourrific Prospect?

Retail – clothing / accessories ...... 1 Very Very Retail – homewares / gifts ...... 2 Dissatisfied Satisfied N/A Restaurant / café / hotel ...... 3 Communication with traders Grocery / convenience ...... 4 prior to event 1 2 3 4 5 6 Personal services ...... 5 General promotion of the event 1 2 3 4 5 6 Professional services ...... 6 Entertainment / activities Other - SPECIFY ...... 7 associated with event 1 2 3 4 5 6 Number of people attending 1 2 3 4 5 6 ______Management of the event 1 2 3 4 5 6 Litter collection / street cleaning 1 2 3 4 5 6 Event staff 1 2 3 4 5 6 2. How long have you been operating this business on Event security 1 2 3 4 5 6 Prospect Road? Overall rating 1 2 3 4 5 6

Less than 12 months ...... 1 IF DISSATISFIED WITH ANY ITEMS (SCORE OF 1 OR 2) What action 1 to 3 years ...... 2 would you like to see taken to improve the benefit you 4 to 8 years ...... 3 receive from the event? 9 to 10 years ...... 4 More than 10 years ...... 5 ______

3.1 Did you participate in the 2016 Tourrific Prospect in any ______way?

Yes ...... 1 ______No - GO TO Q3.3 ...... 2 5.1 What impact did the Tourrific Prospect street party on 3.2 How did you participate in the event? ACCEPT the Monday 18th have on your revenue? When compared MULTIPLES. to a ‘normal’ comparable trading day was turnover:

Opened for the duration of the event ...... 1 About the same – GO TO Q5.3 ...... 1 Opened early /later than usual ...... 2 Increased slightly (up to 5%) ...... 2 Set up trading stall outside premises ...... 3 Increased moderately (6% - 15%) ...... 3 Had special sale / discounts...... 4 Increased substantially – (more than 15%)...... 4 Window display ...... 5 Decreased slightly (up to 5%) ...... 5 Ran special promotion ...... 6 Decreased moderately (6 – 15%) ...... 6 Conducted advertising in association Decreased substantially – (more than 15%) ...... 7 with the event ...... 7 No opinion / refused – GO TO Q5.3 ...... 8 Invited regular customers to visit ...... 8 Other – SPECIFY ...... 9 5.2 Can you estimate the dollar value of the increase or decrease in turnover that you would attribute to the Tourrific Prospect street party? Please be assured that ______this information will be treated in strict confidence and reported only in aggregate – that is as an estimate for the GO TO Q4. event as a whole.

3.3 Why didn’t you participate in the event? ACCEPT MULTIPLES. Value of trade: $ ______

No benefit for my business ...... 1 Too busy / lack of time ...... 2 Other - SPECIFY ...... 3

______Attachment

______

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Attachment 46 2016 Tourrific Prospect – Evaluation Research 70 70

5.3 What impact did the Tourrific Prospect street party have 8.4 What impact did the Stage 1 start of the Santos Tour on visitation / people in your store or premises? When Down Under have on visitation / people in your store or compared to a ‘normal’ trading day was the number of premises on the 19th January? When compared to a people: ‘normal’ trading day was the number of people:

About the same ...... 1 About the same ...... 1 Increased slightly (up to 5%) ...... 2 Increased slightly (up to 5%) ...... 2 Increased moderately (6% - 15%) ...... 3 Increased moderately (6% - 15%) ...... 3 Increased substantially – (more than 15%) ...... 4 Increased substantially – (more than 15%)...... 4 Decreased slightly (up to 5%) ...... 5 Decreased slightly (up to 5%) ...... 5 Decreased moderately (6 – 15%) ...... 6 Decreased moderately (6 – 15%) ...... 6 Decreased substantially – (more than 15%) ...... 7 Decreased substantially – (more than 15%) ...... 7 No opinion / refused...... 8 No opinion / refused ...... 8

6. How many additional paid staff hours did you use 9.1 Did you employ additional staff or employ existing staff because of the Tourrific Prospect street party on Monday for additional hours due to the Stage 1 start of the Santos the 18th? Tour Down Under?

None ...... 1 Yes ...... 1 No - GO TO Q10 ...... 2 Number of add. staff hours: ______9.2 How many additional staff hours did you use? 7. Did you have perishable stock purchased for the Tourrific Prospect street party that remained unused? Number of add. staff hours: ______Yes ...... 1 No ...... 2 10. Were there any other benefits for your business, or do 8.1 Did you open for business on Tuesday 19th January for you anticipate any other benefits in the future, as a result the Stage 1 start of the Santos Tour Down Under? of the 2016 Tourrific Prospect or the Stage 1 start of the Santos Tour Down Under? ACCEPT MULTIPLES. Yes ...... 1 No - GO TO Q9 ...... 2 Increased awareness of the precinct ...... 1 Positive imagery / branding for the precinct ...... 2 8.2 What impact did start of the Santos Tour Down Under Increased awareness of my business ...... 3 Stage 1 on the 19th January have on your business Positive imagery / branding for my business ...... 4 turnover? When compared to a ‘normal’ comparable Other – SPECIFY ...... 5 trading day was turnover: ______

About the same – GO TO Q8.4 ...... 1 Increased slightly (Up to 5%) ...... 2 ______Increased moderately (6 – 15%) ...... 3 Increased substantially – (more than 15%) ...... 4 11.1 Have you participated in the Tourrific Prospect in Decreased slightly (Up to 5%) ...... 5 previous years? Decreased moderately (6 – 15%) ...... 6 Decreased substantially – (more than 15%) ...... 7 No opinion / refused – GO TO Q8.4 ...... 8 Yes ...... 1 No - GO TO Q11.3 ...... 2 8.3 Can you estimate the dollar value of the increase or decrease in turnover that you would attribute to the 11.2 How many times have you participated in the event in Stage 1 start of the Santos Tour Down Under? This the past? information will be treated in strict confidence and reported only in aggregate – that is as an estimate for the Once ...... 1 Twice ...... 2 event as a whole. Three times ...... 3

Four times ...... 4

Value of trade: $ ______Attachment11.3 Will you participate in future Tourrific events if held

again?

Yes ...... 1 No ...... 2

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Attachment 47 2016 Tourrific Prospect – Evaluation Research 71 71

12. Do you have any other comments or suggestions for improvement regarding the Tourrific Prospect?

______

______

______

______

THANK YOU FOR YOUR ASSISTANCE

Attachment

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Attachment 48 2016 Tourrific Prospect – Evaluation Research 72 72

STALLHOLDERS QUESTIONNAIRE 5. Were there any other benefits for your business, or do 1. On a scale of 1 to five with 1 being 'very dissatisfied' and you anticipate any other benefits in the future, as a result 5 'very satisfied', how satisfied were you with the of your participation in the Tourrific Prospect? ACCEPT following aspects of this years Tourrific Prospect? MULTIPLES.

Very Very Increased awareness of my business ...... 1 Dissatisfied Satisfied N/A Positive imagery / branding for my business ...... 2 Communication with traders Other – SPECIFY ...... 3 prior to event 1 2 3 4 5 6 General promotion of the event 1 2 3 4 5 6 Number of people attending 1 2 3 4 5 6 ______Entertainment / activities associated with event 1 2 3 4 5 6 ______Management of the event 1 2 3 4 5 6

Litter collection / street cleaning 1 2 3 4 5 6 Event staff 1 2 3 4 5 6 6.1 Have you participated in the Tourrific Prospect in Event security 1 2 3 4 5 6 previous years? Overall rating 1 2 3 4 5 6 Yes ...... 1 IF DISSATISFIED WITH ANY ITEMS (SCORE OF 1 OR 2) Why is that? No - GO TO Q7 ...... 2

______6.2 How many times have you participated in the event in the past?

______Once ...... 1 Twice ...... 2 ______Three times ...... 3 Four times ...... 4 2. In total, how many paid hours did you and your staff work at the Tourrific Prospect in the temporary stall set 6.3 How did this years event compare with past events? up for the event. Please include management. ______

Number of hours: ______

3. Can you provide an estimate of the dollar value of your 7. Where is the permanent location of your business? turnover from your stall at the Tourrific Prospect? Please ACCEPT MULTIPLES. be assured that this information will be treated in strict Prospect Road ...... 1 confidence and reported only in aggregate – that is as an Elsewhere in Prospect local government area ...... 3 estimate for the event as a whole. Elsewhere – specify ...... 4

______

Value of trade: $ ______8.1 Will you participate in the future Tourrific events if held again? 4.1 Did you have perishable stock purchased for the event

that remained unused? Yes – Go to Q9 ...... 1 No ...... 2 Yes ...... 1 No - GO TO Q5 ...... 2 8.2 Is there any reason why not?

4.2 What was the cost of unused perishable stock? ______

Cost of wastage: $ ______9. Do you have any other comments or suggestions regarding the Tourrific Prospect? Attachment

______

46

Attachment 49 2016 Tourrific Prospect – Evaluation Research 73 73

SPONSORS QUESTIONNAIRE

1. What were the objectives of your organisation in sponsoring the 2016 Tourrific Prospect? ACCEPT MULTIPLES.

Direct sales at the event ...... 1 Increased business awareness...... 2 Positive image / attitude change / association ...... 3 For the benefit of the Prospect area ...... 4 Other - SPECIFY ...... 5

______

2. How well did the event meet your expectations / objectives?

Exceeded our objectives ...... 1 Met our objectives ...... 2 Did not meet our objectives ...... 3 Can’t comment ...... 4

Comments:

______

3. On a scale of 1 to 5 with 1 = very dissatisfied and 5 = very satisfied how satisfied were you with the following aspects of the event:

Very Very Dissatisfied Satisfied N/A Communication with sponsors prior to event 1 2 3 4 5 6 Your brand presence at the event relative to your Sponsorship level 1 2 3 4 5 6 General promotion of the event 1 2 3 4 5 6 Number of people attending 1 2 3 4 5 6 Entertainment / activities associated with event 1 2 3 4 5 6 Management of the event 1 2 3 4 5 6 Litter collection / street cleaning 1 2 3 4 5 6 Event staff 1 2 3 4 5 6 Event security 1 2 3 4 5 6 Overall rating 1 2 3 4 5 6

Comments:

______

4. Do you have any comments on the sponsorship prospectus or sponsorship process?

______

Attachment

47

Attachment 50 2016 Tourrific Prospect – Evaluation Research 74 74

5. How can the Prospect Council improve the value you receive from your sponsorship?

______

6. Would you like the Prospect Council to contact you regarding sponsorship of the Tourrific Prospect in 2017.

Yes ...... 1 No ...... 2

7. Would you be interested in sponsoring other City of Prospect activities or events?

______

8. Do you have any other comments regarding the Tourrific Prospect event?

______

Attachment

48

Attachment 51 2016 Tourrific Prospect – Evaluation Research 75 75

APPENDIX B – DISTRIBUTION OF PATRON POSTCODES

3281 2 3585 1 4152 1 4660 1 5000 1 5006 4 5007 1 5008 4 5011 3 5013 2 5014 1 5020 1 5022 2 5024 1 5025 1 5031 1 5034 2 5035 1 5038 2 5042 2 5045 3 5046 1 5049 1 5050 1 5051 1 5052 2 5061 1 5062 3 5065 1 5068 1 5069 1 5070 2 5071 1 5072 1 5073 1 5081 11 5082 69 5083 18 5084 9 5085 1 5086 1 5087 1 Attachment 5089 1 5093 1 5095 4 5096 1

49

Attachment 52 2016 Tourrific Prospect – Evaluation Research 76 76

5097 1 5098 1 5108 3 5110 1 5114 2 5118 1 5152 1 5155 1 5159 1 5169 2 5212 1 5214 1 5242 1 5357 1 5430 1 5478 1 5502 1 5606 1 6018 1

Attachment

50

Attachment 53 77 77

SUMMARY OF COMMUNICATIONS UNDERTAKEN BY ALGO MÁS MARKETING FOR TOURRIFIC PROSPECT 2016

Prepared by Laura Fowler Communications Consultant WE IGNITEAttachment

ALGOBRANDS MÁS PTY LTD | FEBRUARY 2016 1 Attachment 54 78 78

EXECUTIVE BREAKDOWN SUMMARY OF PROJECT Algo Más Marketing was contracted to manage TOTAL HOURS WORKED ON the communications for City of Prospect’s fifth PROJECT = 296 Tourrific Prospect street party, on Monday 18 January 2016, from mid June 2015 up until the MONETARY EQUIVALENT AT end of the event and post-event activities. STANDARD RATE $150+GST PER HOUR = $44,400+GST The following pages outline the activities undertaken and the results achieved CONTRACTED FEE $14,175+GST during this contract including: EQUIVALENT HOURS = 94.5 • Liaison with City of Prospect Staff – meetings TOTAL VALUE ADDED SERVICE as required 202 HOURS OR MONETARY • Management of social media (1274 Twitter EQUIVALENT = $30,300+GST followers and 1,325 Facebook likes) • Copywriting of articles for City of Prospect Magazine • Writing and issuing of media releases including management of photoshoots and TV segments • Over 50 media article or mentions online, or on TV or radio • 18,000 attended the Tourrific Prospect street party.

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ALGO MÁS PTY LTD | FEBRUARY 2016 2 Attachment 55 79 79

COUNCIL LIAISON As part of the contract Algo Más attended regular review meetings with Carolyn Ramsey and the City of Prospect Tourrific team and other meetings as required including Council Trader Consultation meetings.

Including

• 13 Review Meetings at 1.5hours per meeting • 12 Traders Meetings at 1.5 hours per meeting

Algo Más also set up, developed graphics and managed communications to traders from a newly established Mail Chimp. TOTAL 37.5 HOURS APPROXIMATELY, MONETARY EQUIVALENT = $5,625+GST

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ALGO MÁS PTY LTD | FEBRUARY 2016 3 Attachment 56 80 80

COPYWRITING The following copywriting projects were • Writing and distribution of ‘Announcing Peter undertaken throughout the contract: Combe as Tourrific Prospect Ukulele Challenge Ambassador’ media release • Article for Spring 2015 City of Prospect magazine • Writing and distribution of ‘Tourrific Tour to Lyndoch’ media release • Article for Summer 2015/6 City of Prospect magazine • Writing and distribution of ‘Loopy kids Ride Again’ media release • Article for Autumn 2016 City of Prospect magazine • Writing and distribution of ‘Cycling SA” media release • Copy for City of Prospect website Tourrific Prospect events page • Writing and distribution of ‘Tourrific Returns” media release • Copy for City of Prospect website Tourrific Prospect Ukulele Challenge events page • Copywriting of sharables content for Ukulele Challenge including multiple Facebook posts • Initial graphic design brief and content and tweets for Tourrific Prospect press ad in Santos Tour Down Under guide (also booked press ad) • Copywriting of Loopy Kids article for newsletters • Writing of Tourrific Prospect ‘Launch’ media release TOTAL • Writing and distribution of ‘ Event 98 HOURS APPROXIMATELY, Announcement ’ media release MONETARY EQUIVALENT = • Writing and distribution of ‘Tourrific $14,700+GST Prospect set to strum into the record books’ Notes: Media Releases for 2016 increased by 45% media release

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ALGO MÁS PTY LTD | FEBRUARY 2016 4 Attachment 57 81 81

SOCIAL MEDIA

TWITTER »» @TenNewsADEL (11,600 followers) The Prospect Road Twitter account (twitter. »» @KeithConlon (7,400 followers) com/prospectrd) was managed by Algo Mas »» @SAgovau (5,700 followers) throughout the contract period. Content » included information about Tourrific Prospect » @GregBarila (4,400 followers) and the Tour Down Under, but also information »» @LGSofSA (4,300 followers) about Prospect Road traders and activities, »» @OnTheChoppingBoard (4,000 followers) such as the Prospect Farmers Market. »» @WeAreADL (2,400 followers) • 504 tweets throughout the campaign »» @KateFreebairn (2,510 followers) – • 1276 followers 10 weather presenter • Over 200 retweets and mentions, including by »» @AmeliaMulcahy7 (2,400 followers) – the following accounts: 7 weather presenter » » @KateEllisMP (56,000 followers) »» @CIBOespresso (2,200 followers) » » @TourDownUnder (39,200 followers) »» @MainstreetSA (1,700 followers) »» @Whatsoninad (17,700 followers) »» @9NewsAdel (13,800 followers)

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ALGO MÁS PTY LTD | FEBRUARY 2016 5 Attachment 58 82 82

FACEBOOK • Over 250 posts comments and photo galleries TOTAL • 1325 Likes 108 HOURS APPROXIMATELY, MONETARY EQUIVALENT = • Multiple shares and new posts from accounts $16,200+GST such as Tour Down Under (65,000 Likes)

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ALGO MÁS PTY LTD | FEBRUARY 2016 6 Attachment 59 83 83

SOCIAL MEDIA MENTIONS AND SHARES

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SPONSORED POSTS During the campaign Algo Mas sponsored a number of social media posts to ensure maximum reach and exposure.

The following posts were sponsored.

• Ukulele Challenge (general), paid for by Algo Más • Ukulele Challenge (urgency to register) • Peter Combe workshop • Loopy Kids • Tourrific Prospect (Facebook Event)

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ALGO MÁS PTY LTD | FEBRUARY 2016 9 Attachment 62 86 86

UKULELE CHALLENGE COLLATERAL $2 registration fee supports Eye Play Sport In addition to managing (formerly Blind Sporting Council) communications, Algo Más developed the style for the Ukulele BE PART OF AN OFFICIAL ATTEMPT Register before 30 November TO BREAK THE WORLD RECORD FOR Challenge including to win a fabulous prize! THE LARGEST UKULELE ENSEMBLE! developing collateral BE PART OF AN OFFICIAL (at additional cost). ATTEMPT TO BREAK THE MONDAY GUINNESS WORLD RECORD 2016 FOR THE LARGEST JANUARY UKULELE ENSEMBLE! 18 Including; AT THE TOURRIFIC PROSPECT MONDAY 2016 STREET PARTY • A3 Poster 18 JANUARY AT THE TOURRIFIC PROSPECT STREET PARTY For further details and to register online • DL Flyer visit prospect.sa.gov.au/ukulele For further details and to register online visit • SM graphics prospect.sa.gov.au/ukulele • Corflute (two versions) • Press Ad

MONDAY 18 JANUARY 2016 AT THE TOURRIFIC PROSPECT STREET PARTY ALGO/COP4060 A RECORD BREAKING CHRISTMAS GIFT! GET THEM A UKULELE FOR CHRISTMAS TO JOIN THE TOURRIFIC PROSPECT UKULELE CHALLENGE!

REGISTRATION IS ESSENTIAL. To register and access great deals on ukuleles from Barossa Music Centre, visit prospect.sa.gov.au/ukulele

CLIENT PUBLICATION RUN DATE AD SIZE City of Prospect The Messenger TBC 92 x 262 mm PROOF # SECTION MATERIAL DEADLINE KEY # THREESIX Run of publication TBC ALGO/COP4060 PROOF DATE WedTues 1124 NovNOV 2015 2015 MONDAY Phone This is a low resolution PDF. DO NOT 18send this JANUARY to print. We will 08 8232 2526 AttachmentPLEASE NOTE! provide a high resolution print ready PDF when job is approved. BREAK THE GUINNESS WORLD RECORD FOR THE LARGEST UKULELE ENSEMBLE!

Register:prospect.sa.gov.au/ukulele

ALGO MÁS PTY LTD | FEBRUARY 2016 10 Attachment 63 87 87

SPONSORSHIP AND AMBASSADOR LIAISON Algo Más Marketing assisted the Council Algo Más were also heavily involved in liaison is sourcing sponsorship by managing the with Ukulele Challenge ambassadors, Peter proposal process with Nova 919. Combe and the Marilyn’s. This included scheduling talent for events, media bookings This included initial contact, attending initial and briefing talent where necessary. meeting, writing sponsorship proposal and follow up. Whilst Nova were unable to assist in Collateral provided Sponsorship for 2016, they supported the Ukulele • Nova Sponsorship proposal (two versions) Challenge through an event page on their high traffic website and strong foundations have • Talent Briefing notes (two versions) been made for media support in later years. TOTAL 10.5 HOURS APPROXIMATELY, MONETARY EQUIVALENT $1,575+GST

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ALGO MÁS PTY LTD | FEBRUARY 2016 11 Attachment 64 88 88

MEDIA MANAGEMENT As well as writing and issuing media releases (see • Management of photoshoot for Mervin, David COPYWRITING section) Algo Más also liaised O’Loughlin and local traders for City North with local and national media throughout the Messenger feature and statewide Messenger campaign, including Tour Down Under staff, and calendar (Jan 16) provided direction, copy and images as required. • Management of Ukulele Challenge Channel 10 Including: Weather Cross, pre event (Jan 16)

• Assistance with photoshoot for Spring 2015 • Management of Today Show segment (Jan 16) Prospect magazine • Liaison with The Advertiser for Traders feature • Management of Marilyn’s photoshoot for The (Jan 16) Advertiser (Oct 15) – including photoshoot for • Liaison with 5AA, Mix 102.3 and ABC radio cover of the Summer 2015 Prospect Magazine stations for interviews with David O’Loughlin • Liaision with SA Life for article in the December/ • Liaison with channel 7, 9 and 10 prior to and at January issue Tourrific Prospect street party on 18 January to • Management of Peter Combe, David O’Loughlin coordinate live weather and news crosses and Marilyn’s photoshoot for The Advertiser (Dec 15) TOTAL 42 HOURS APPROXIMATELY, • Assistance with Mervin’s photoshoot for City MONETARY EQUIVALENT North Messenger (Jan 16) $6,300+GST

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ALGO MÁS PTY LTD | FEBRUARY 2016 12 Attachment 65 89 89

CITY OF PROSPECT INTERNAL PUBLICATIONS

cItY oF

MAyor’S MuSinGS

an associated event of the 2016 santos tour Down under PULL OUT MAGAZINE www.prospect.sa.gov.au SUMMER 2015 ThE offIcIAL Song for our worLD rEcorD ukuLELE ATTEmpT IS DAISY BELL (A BIcYcLE BuILT for Two). ull me out 18-19 Jan 2016 Learn how to play by following the song sheet below, or visit the free, p& take me to online video tutorial and you’ll be strumming along to Daisy Bell in no tourrific time! Visit www.prospect.sa.gov.au/daisybell rospect

p once again be held on Prospect Road from 5pm on At Kintore Corner, we will also be launching STrum ALong the evening of Monday 18 January. Prospect’s new digital initiatives, on show in the Last year the street party attracted over 21,000 amazing ‘Game Truck’. Come and try your skills! To TourrIfIc visitors, a number we expect to grow due to the The Vine Street stage, sponsored by Brew Boys, DAISY BELL wonderful reputation of the event and the exciting will feature the Mike Bevan Quintet for some soulful proSpEcT In 2016 array of new and old favourite activities. jazz, perfect for a balmy, summer evening. Join the Guinness World (A bicycle built for two) From 5pm the Qattro Criterium Circuit, held Prospect Town Hall has again been transformed Words and music by Harry Dacre Next year’s Tourrific is on Prospect Road between Labrina Avenue and into a youth music haven. From 7pm experience the Record Largest Ukulele Milner Street will again feature the Loopy Kid’s raw, live music of Prospect’s Club5082 program as Arrangement by Rick Whitehead set to be the biggest and Ride, giving 200 plus children, aged between 4 our incredible young musicians perform a selection Ensemble attempt and be a and 13, the opportunity to tear up the circuit like a of rock to a tropical beach theme! part of history! best yet, with new ideas true professional. Spots fill up quickly so be sure to If all the excitement of the main stages gets too [C] Daisy – Daisy register at www.prospect.sa.gov.au/LoopyKids much, take some time out in Busker’s Corner at For the first time, Cycling SA will host the final round In 2016, we’re calling on all members of the community and attractions including the South end of the street party. A new concept [f] Give me your answer [C] do of the CIC Cervélo Super Series on the Qattro Circuit for 2016, here you’ll find a live performance space to be part of the Tourrific Prospect Ukulele Challenge. for a thrilling display of local racing talent. the very special Tourrific showcasing talented South Australian artists. Join City of Prospect as we attempt to break the Guinness [G7] I’m half [C] crazy Kicking off at 6.35pm, the Women’s Elite In 2016, Tourrific will continue its green waste World Record for the Largest Ukulele Ensemble. Race, sponsored by Wild Fox Wines will provide a On Monday 18 January 2016, thousands will come Prospect Ukulele World approach that proved so successful last year. All [D7] All for the love of [G7] you spectacular finale to the women’s racing season. together and break out their ukuleles in an attempt cutlery, plates and cups provided at the event will Following the Women’ race, Eye Play Sport will to crack the record currently held by Tahiti at 4,792 Record Attempt. be fully compostable; they can be deposited in the It won’t be a stylish [C] marriage return with an incredible blind cycling demonstration. players. green organic bins along with any food scraps. Green The last race to take centre stage on the Qattro The Ukulele Challenge is a wonderful opportunity I can’t a [f] fford a [C] carriage [G7] and recycling bins will be clearly marked and located Circuit will be the Cycling SA CIC Cervélo Men’s Elite for your community group, or your friends and family Preparations for 2016 Tourrific Prospect are in Race. Be sure to come and cheer the cyclists on as throughout the event. to come together to take part in a special once in a But [C] you’ll look [G7] sweet full swing as we gear up to welcome the world’s they battle to the finish line. Tourrific Prospect remains a premier highlight lifetime experience. of the Santos Tour Down Under Festival of Cycling The simple, easy to learn song, Daisy Bell, has Up [C] on the [G7] seat cycling elite. As well as a whole host of cycling festivities, Join us as we attempt to break the Guinness World Tourrific Prospect will be packed with entertainment social calendar, thanks to our generous sponsors been selected for the challenge. Bring your ukulele Of a [C] bicycle [G7] built for [C] two Qattro, Fenwicks Real Estate, Cleanaway Transpacific, to our ‘all abilities’ ukulele workshops, held at the Record for the Largest Ukulele Ensemble. The current for all ages. First National Riggall, Harris Real Estate, Little City, following locations between 6-7pm: record is held by Tahiti and stands at a whopping The newly revamped Kidz Zone, hosted by the Barossa Music Centre, Adelaide Hills Cider, Brew Boys, 3 & 10 December - Prospect Town Hall, Irish 4,792 players! Marilyn Jetty Swim Group is a beach haven where Pak-Rite Solutions, First Drop Wines, Blackfriars Harp Room, 126 Prospect Road, Prospect. The Santos Tour Down Under Hostworks Stage the little ones can play in the sand, have their faces 17 December – Brew Boys, 151 Regency Road, 1 start makes a welcome return to Prospect Road painted and even see some Amazing Drumming Priory School, Wild Fox Wines, ANZ, Lyndoch Hill join our Croydon Park. on the morning of Tuesday 19 January, with the Monkeys! Winery, Aussie Prospect, Alfred James and Sons 6 & 13 january - Prospect Town Hall, as above. race finishing in Lyndoch. Over 30,000 people are Thanks to Fenwick Real Estate, the Fenwicks Stage Funeral Homes and Green Hornet. expected to line the race route and enjoy community on Olive Street will be a popular Tourrific destination For more information on Tourrific Prospect Email [email protected] to book into a activities from 8am throughout the Prospect Road and will feature a Kaurna Welcome, Paitya Dance follow twitter.com/prospectrd or like facebook. workshop and visit www.prospect.sa.gov.au/ukulele Village Heart. company and the unforgettable Lucky Seven. Be sure com/TourrificProspect. WorLD rECorD to register for the attempt, download the Daisy bell In 2016, the Tourrific Prospect street party will to swing along! song sheet, see great deals on ukuleles and view the video tutorial.

2016 TourrIfIc proSpEcT and Private Residence with more than $7,000 in the house, and join us for a day of fun for the whole uKuLELE ATTEMPT! cash prizes and local pride up for grabs. family! You don’t have to be artistic, just willing to [C] [f] [G7] [D7] IS BEST DrESSED for City of Prospect are calling all Prospect have a go! SuccESS creatives and crafty types to come together in a Check www.prospect.sa.gov.au/tourrific for page 15 hands-on workshop, to transform ukulele cut- details closer to the date. outs into beautiful, quirky and unique pieces of The Best Dressed Town award is great for us, ThE mArI LYnS EYE pLAY SporT We are invited to enter the Santos Tour Down art to decorate our streets. the community, businesses, property owners and Under Best Dressed Town Competition. In 2013 When – 10am to 4pm on Saturday 9 january households as part of the promotion and excitement Did you know that Marilyn Monroe was a Eye Play Sport, formerly known we were overall winners and we reckon it’s time Where - Prospect Town hall, 128 Prospect road of the Santos Tour Down Under. famous ukulele player? Assisting City of as the Blind Sporting Council, supports we won it again! We will supply the ukulele cut-outs for you to for more STDu information, head to www. Prospect in our Guinness World Record blind and vision-impaired athletes to play and Entry is now open in three Best Dressed decorate; so dig out and BYO paints, scraps of tourdownunder.com.au/en/whats-on/participate/ quest is the glamorous, Marilyn Jetty compete in many sports across Australia and categories being – Town, Commercial Property material and any other crafty things lying around santos-best-dressed-town-competition Swim Group, who also raise money for on the international stage. the Cancer Council. The fabulous ladies To support this wonderful organisation in its will be picking up a ukulele and bringing work, we will be donating each $2 registration fee City of Prospect would like to thank all our 2016 Tourrific sponsors FUTURE OF TOURRIFIC PROSPECT SHOP LOCAL a splash of fun and glamour to this once to this great cause to help assist some of South MAIN NORTH RD LIFT OUT XMAS GIFT IDEAS in a life time event. Australia’s best athletes. page 11 page 15 page 25

Summer edition

tourrifiC ProSPeCt

The Ukes Will Sound Tourrific! Following four years of successful Tourrific Prospect events, City of Prospect has been confirmed to host an unprecedented three major events for the 2016 Santos Tour Down Under.

Prospect Road will be home to the start of the prestigious Stage 1 on Tuesday 19 January, 2016. Kicking off at 8.30am from the heart of Prospect, the world’s top cyclists will navigate the metropolitan streets before breaking out into the picturesque countryside for a race through the Barossa Valley, finishing the day in Lyndoch. The challenging 130.8km race is sure to be a crowd favourite, setting the tone for the remaining Stages of what is always a great event for South Australia. On the morning of Monday 18 January and in a first for City of Prospect, our streets will play host to a start of the Santos Women’s Tour. This exciting event incorporates four days of racing through South Australia with plenty of opportunities to see the elite women in action. one of the marilyns playing the Of course, there can’t be a Stage start in song a bicycle built for two Prospect without a Tourrific Prospect street with mayor david o’loughlin party! Returning for its fifth year on the evening of Monday 18 January 2016, this event is sure to community, sponsors, local traders and businesses. woo the crowds as local residents and traders alike Each year the Tourrific Prospect street party grows provide an evening of food, wine, music, dancing in popularity and we have some exciting plans in in the streets, buskers and street art. The family- mind for 2016. friendly event has a little something for everyone, New inclusions for Tourrific Prospect 2016 with 2016 tipped to be the best party yet. include a revamped kids zone featuring a City Your Council is thrilled to be hosting these three Beach hosted by the Marilyns, a glamorous group major events in 2016. This really is testament to of Marilyn Monroe impersonators who raise money the wonderful support we receive from you, the for the Cancer Council; and a live performance area with a structure and feel similar to the pop-up performance areas as favoured by the Fringe. In amongst the cycling, dancing and fun there’s a real treat in store for partygoers. The Marilyns will attempt to set the Guinness World Record for the largest ukulele ensemble, which currently stands an associated event of the 2016 santos tour Down under at 4,792 participants. of course we’ll need your help, and the help of all your families and friends, to break this record, so please register for the challenge at www.prospect.sa.gov.au/ukulele. With record crowds expected to attend the street party, City of Prospect is set to build on the title: Santos Women’s Tour – Stage 3 success of this year’s completely green, general date: Monday 18 January 2016 waste-free event. (location and start time to be confirmed) In 2015, the street party attracted 21,000 18-19 Jan 2016 visitors, a number we expect to only continue to title: Tourrific Street Party rise. It’s important that we limit the impact this date: Monday 18 January 2016 tremendous event has on our environment. We will Venue: Prospect Road village heart, again be removing all public general waste bins and between Staples Court and Rose will only provide yellow lidded recycling and green Street, Prospect, South Australia organics bins at the event. Everything available at time: 5:00pm to 11:00pm the event will be able to be composted or recycled by placing all waste items into one of the two bins – title: Santos Tour Down Under – Stage 1 recyclable waste or compostable green waste. date: Tuesday 19 January 2016 For more information on the Tourrific Street Venue: Prospect Road, Prospect, Party and to find out how you can get involved South Australia in our Guinness world records ukulele challenge, time: Activities start from 8.30am RegisteR at please follow the Tourrific Prospect Facebook www.ProSPeCt.Sa.GoV.au/ukulele page and twitter account @Prospectrd. sprIng 2015 | cItY oF prospect MagaZIne 4 Attachment Spring edition

ALGO MÁS PTY LTD | FEBRUARY 2016 13 Attachment 66 90 90

TV Tourrific Prospect received coverage as follows:

• Channel 10 – live cross to promote the Ukulele Challenge during nightly news and weather – 12 Jan • Channel 9 – live national segment with the Today Show, including two warm up crosses – 18 Jan • Channel 7 – live cross from Prospect Road and weather during nightly news – 18 January • Channel 9 – live cross from Prospect Road and weather during nightly news – 18 January • Channel 10 – live cross from Prospect Road and weather during nightly news – 18 January

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RADIO Tourrific Prospect received coverage as follows:

• David O’Loughlin interview with 5AA • David O’Loughlin interview with Mix 102.3 • David O’Loughlin interview with ABC

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ALGO MÁS PTY LTD | FEBRUARY 2016 15 Attachment 68 92 92

ONLINE Tourrific Prospect received online coverage as follows:

• Play and Go • The Advertiser • Santos Tour Down Under e-news – January 2015 • The City North Messenger • Fusion • Queensland Times • Sunshine Coast Daily • Whitsunday Daily

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ALGO MÁS PTY LTD | FEBRUARY 2016 16 Attachment 69 93 93

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12/9/2015 Ukulele record chase | Barossa & Light Herald

News Business

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Ukulele world record attempt Nov. 7, 2015, 3:39 p.m.

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Barossa Music Centre has partnered with Tourrific Prospect with a Ukulele Challenge as part of next year’s Tour Down Under (TDU) event.

On Monday, January 18, at the Prospect Road street party, the challenge will attempt to set the Guiness World Record for the largest Ukulele ensemble which currently stands at 4,792 participants and is held by Tahiti.

Proprietor of Barossa Music Centre, Pete Koch said, “Ukulele are a very popular instrument; they are affordable and easy to learn to play.

“We have put together exclusive ukulele packages for participants, there’s something for everyone and people don’t need experience to be a part of the ensemble,” Mr Koch said.

The appropriately selected song to be played at the challenge during the Santos Tour Down Under is ‘Daisy Bell’ (a Bicycle Built for Two).

All registration fees of $2 for the event will be going to charity beneficiary Eye Play Sport which supports blind and vision impaired people to play sport and the charity happens to have a tandem cycling team participating in the TDU.

A video tutorial to learn the song is now available on YouTube. James Evan Jones (one half of the composing team of The Pushbike Song) takes you through the steps of how to play the four chords required, and then goes through the whole song.

People of any age are encouraged to take part in the event including Attachmentbusinesses, schools and musicians.

http://www.barossaherald.com.au/story/3476356/ukulele-record-chase/ 1/3

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2/8/2016 tourrific prospect uke challenge - MusicSA 2/8/2016 Tourrific Prospect - Inside South Australia

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Join the Tourrific Prospect street party for an evening of food, wine, music and dancing in the street.

This family-friendly event offers a whole host of exciting activities and attractions to explore including the very special, Tourrific Prospect Ukulele Challenge, an Official Guinness World Record attempt for Largest Ukulele Ensemble led by the legendary, Peter Combe. You can be part of the Challenge, visit http://www.prospect.sa.gov.au/ukulele to register.

Tourrific Prospect will feature four stages packed with an eclectic mix of live music, dance and performances including Lucky Seven, Adelaide’s favorite swing band.

tourrific prospect uke challenge Kintore Corner, inspired by Little City will feature an intimate pop-up space and a live performance area with entertainment from Luke City of Prospect is no doubt one of the most creative councils Carlino, Tom West, Thom Lion, Koral and an unforgettable in SA, and in mid January they have their sights set on a major, and slightly unusual, prize for Tourrific Prospect 2016. performance by a Ukulele Orchestra.

Monday night on 18 January – in the thick of the Tourrific There’s a range of children’s entertainment available in our Prospect street party, City of Prospect will attempt to break the Guinness World Record for the Largest Ukulele Ensemble. dedicated Kidz Zone including face painting, balloon art, ‘Beachlife’ participatory theatre (SA Theatre Company) & The Amazing The number to beat? 4,792 players, held by Tahiti.

http://www.musicsa.com.au/tourrific-prospect-uke-challenge/ 1/5 http://insidesouthaustralia.com.au/event/tourrific-prospect/ 2/5

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PRESS Tourrific Prospect received press coverage as follows:

• City of Prospect Magazine – Spring 2015 • City of Prospect Magazine – Summer 2015 • City of Prospect Magazine – Autumn 2016 • Tour Down Under Official Program (inserted into The Advertiser) – January 2016 • The Advertiser (Marilyn’s feature) • The Sunday Mail (Peter Combe) feature) • SA Life (December edition) • City North Messenger (Ukulele Challenge) • City North Messenger (Double page feature) • All Messenger News papers (What’s On guide) »» The City »» Eastern Courier Messenger »» East Torrens Messenger »» Mitcham and Hills Messenger The Leader »» Southern Times Messenger »» Weekly Times Messenger »» Portside Messenger »» Guardian Messenger • Sunday Mail, Chill Section (Holiday Fun Guide) – January 2016 • Barossa Light Herald (Barossa Music Centre) • The Leader (Tourrific Tour To Lyndoch) • That’s Life magazineAttachment

City North Messenger

ALGO MÁS PTY LTD | FEBRUARY 2016 21 Attachment 74 98 98

City North Messenger City North Messenger

Attachment

The Advertiser

ALGO MÁS PTY LTD | FEBRUARY 2016 22 Attachment 75 99 99

City North Messenger

Attachment

ALGO MÁS PTY LTD | FEBRUARY 2016 23 Attachment 76 100 100

That’s Life Magazine

AttachmentSunday Mail, The Chill

ALGO MÁS PTY LTD | FEBRUARY 2016 24 Attachment 77 101 101

barossaherald.com.au Wednesday November 11, 2015 BAROSSA& LIGHT HERALD 13 COMMUNITY NEWS LIFE Where to pay Ukulele record chase

BAROSSA Music Centre People of any age are en- your has partnered with Tourrif- couraged to take part in the ic Prospect with a Ukulele event including businesses, respects Challenge as part of next schools and musicians. year’s Tour Down Under Anyone can join the Uku- WEDNESDAY, November (TDU) event. lele Challenge ensemble as 11, 2015 (11/11/2015) marks On Monday, January 18, at a group or an individual, the 97th anniversary of the the Prospect Road street par- teams, a club or even busi- Armistice which ended the ty, the challenge will attempt nesses looking for a unique First World War (1914–18). to set the Guiness World Re- team bonding exercise. Remembrance Day Ser- cord for the largest Ukulele This is a great opportunity vices will be held throughout ensemble which currently to get a team together and metropolitan and country stands at 4,792 participants play ukuleles that are also South Australia and services and is held by Tahiti. available to purchase in cor- in the Barossa and Light re- Proprietor of Barossa Mu- porate colours. gion include: sic Centre, Pete Koch said, “It’s going to be a lot of Eudunda RSL “Ukulele are a very popular fun attempting to break the At the Memorial Gardens. instrument; they are afforda- world record during Tour Starts 10.45am. ble and easy to learn to play. Down Under next year, Mr Freeling RSL “We have put together ex- Koch said. At Freeling cenotaph. clusive ukulele packages for Anyone wanting to know Starts at 10.45am. participants, there’s some- how they can help break the Gawler RSL thing for everyone and peo- world record can do so in At Pioneer Park. Starts ple don’t need experience to four easy steps: 10.45am. be a part of the ensemble,” 1. Get a ukulele. Kapunda RSL Mr Koch said. 2. Register for the event. At Kapunda RSL Hall, The appropriately selected 3. Learn the song ‘Daisy Clare Road. Starts 10.30am. song to be played at the chal- Bell.’ Light refreshments served in lenge during the Santos Tour 4. Come along on the day. hall after ceremony. Down Under is ‘Daisy Bell’ (a Participants registering Nuriootpa RSL Bicycle Built for Two). before Monday, November At Nuriootpa War Me- All registration fees of $2 30 will go into a draw for a morial. Starts 10.45am. All for the event will be going to great prize. welcome. charity beneficiary Eye Play On Tuesday, January 19, Tanunda RSL Sport which supports blind TDU competitors will ride At Bridge Street/Murray and vision impaired people the 130 kilometres from Pros- Street Cenotaph. Starts to play sport and the charity pect to Lyndoch (Hostworks 10.45am. Afterwards at the happens to have a tandem Stage 1) with riders passing Hutt, Tanunda Oval for light cycling team participating in through Lyndoch, Cockatoo lunch and refreshments. the TDU. Valley and Williamstown Williamstown A video tutorial to learn four times. At Memorial Drive monu- gthe son is now available on For further information ment. Starts at 10.40am. YouTube. James Evan Jones about the Guiness World SA National War Memo- (one half of the compos- Record Ukulele Challenge, rial ing team of The Pushbike contact Peter Koch at Baros- Starts at 10.45am. Corner Song) takes you through the sa Music Centre, telephone of North Terrace and Kintore steps of how to play the four 8563 2741 or to order your Avenue, Adelaide. WORLD RECORD ATTEMPT: From left Peter Koch and Jamie Blechynden from Barossa chords required, and then ukulele online visit www. Music Centre. goes through the whole song. barossamusic.com.au

PETER VIVIAN FINANCIAL SERVICES HAVING DIFFICULTY HEARING? Insurance Advice We are local + We can help! Investment Advice Superannuation Open Mon - Fri, 9.30am - 5pm After hours by appointment Retirement Advice Allocated Pensions Financial Planning To make an appointment for your free consultation please phone PETER VIVIAN 08 8523 0230 KYM VIVIAN 8562 2885 | 19 Gawler Street, Nuriootpa Charter Financial Planning Limited ABN 35 002 976 294 “I am proud to operate the only locally owned and operated

Australian Financial Services Licensee Licence number 234665 2248125 Hearing Clinic in Nuriootpa” - Deb Sheldon VR2247122 11 ADELAIDE RD, GAWLER VR

The Advertiser, Santos Tour Barassa and Light Herald Down Under program lift-out

Attachment

SA Life

Sunday Mail

ALGO MÁS PTY LTD | FEBRUARY 2016 25 Attachment 78 102 102

The Advertiser

Attachment

Eastern Courier Messenger

ALGO MÁS PTY LTD | FEBRUARY 2016 26 Attachment 79 103 103

MEDIA VALUE EQUIVALENT Please note, the below figures are an estimated rate for the equivalent space if purchasing advertising. Editorial is considered as being almost three times as valuable.

Advertising Rate TV Equivalency (Approx) Channel 10 – live cross from to promote the Ukulele Challenge $16,800 during nightly news and weather – 12 Jan Channel 9 – live national segment with the Today, including two warm up crosses – 18 Jan $22,800 Channel 7 – live cross from Prospect Road and weather during nightly news – 18 January $14,000 Channel 9 – live cross from Prospect Road and weather during nightly news – 18 January $11,400 Channel 10 – live cross from Prospect Road and weather during nightly news – 18 January $16,800 Total $81,800 RADIO David O’Loughlin interview with 5AA $5,000 David O’Loughlin interview with Mix 102.3 $4,500 David O’Loughlin interview with ABC $3,500 Total $13,000 PRESS The Advertiser (Marilyn’s feature) $3,500 The Sunday Mail (Peter Combe feature) $1,500 SA Life (December edition) $1,500 City North Messenger (Ukulele Challenge) $1,500 City North Messenger (Double page feature) $4,000 All Messenger News papers (What’s On guide) $12,000 • The City • Eastern Courier Messenger • East Torrens Messenger • Mitcham and Hills Messenger • Southern Times Messenger • Weekly Times Messenger • Portside Messenger • Guardian Messenger Sunday Mail, Chill Section (Holiday Fun Guide) – January 2015 $900 Barossa Light Herald (Barossa Music Centre) $1,200 The Leader (Tourrific Tour To Lyndoch) $1,200 That’s Life magazineAttachment NA Total $27,300

MEDIA COVERAGE VALUE IS ESTIMATED BETWEEN $122,100 – $366,300

ALGO MÁS PTY LTD | FEBRUARY 2016 27 Attachment 80 104 104

Attachment Item 16.1 Intelligent Community Forum Foundation ICFF – Board Membership 105 105

AGENDA ITEM NO.: 16.1

TO: Council on 22 March 2016

DIRECTOR: Director Business and Economic Development

REPORT AUTHOR: Jennifer Uebergang, Economic Development Officer

SUBJECT: Intelligent Community Forum Foundation ICFF – Board Membership

1. EXECUTIVE SUMMARY

1.1 A Councillor or staff member is sought to become a board member of the Intelligent Community Forum Foundation ICFF. The recommended candidate would seek to position Council as a Smart21 community for 2017 Council does not currently have this status for 2016. The value of this membership is most pertinent when seeking international investment and economic development opportunities.

1.2 This report outlines the requirements of the prospective board member and the value this position could bring to Council.

1.3 Currently the Economic Development Budget does not allow for costs associated with the travel expenses to the first meeting in Ohio, USA which would fall in the 2015/2016 financial year.

1.4 A budget adjustment would need to be made in the third budget review.

2. RECOMMENDATION

(1) ……………….. be nominated for the Intelligent Community Forum Foundation Board for a three year term, or until the end of Council term.

(2) An adjustment be made to the budget in the third budget review to allow $4,000 for airfares, accommodation and travel for the Ohio ICF AGM in June 2016.

(3) An adjustment of $4,000 from Training and Development budget for Elected Members be made in the 3rd Budget Review.

3. RELEVANCE TO CORE STRATEGIES / POLICY

1.2 Promote Lifelong Learning.

1.2.3 Promote the use of broadband and emerging technologies.

City of Prospect: Council Agenda 22/03/2016 Item 16.1 Intelligent Community Forum Foundation ICFF – Board Membership 106 106

3.1 Core Strategy 2 – Our Economy.

2.5 Promote Prospect as one of Adelaide’s most liveable inner suburbs, with world class digital connections, clean and green amenity, strategically ideal for retail and commercial investment.

2.5.3 Facilitate equitable access and availability of world class internet speeds, carried by both fibre optics and wireless infrastructure for commercial and residential use.

2.5.4 Promote uptake and use of the National Broadband network.

3.2 Core Strategy 5 – Your Council.

5.7 Provide efficient and effective services using the most appropriate service delivery model and technology.

5.7.1 Actively participate in resource sharing and collaborative service delivery initiatives, with a particular focus on working through the Eastern Region Alliance.

5.7.3 Effectively advocate for improved roads, education services, transport services and other services to meet the community’s needs through relationships established with all levels of government and external agencies.

5.8 Ensure Financial Stability.

5.8.1 Continue to build relationships with government, external agencies and grant funding bodies to facilitate integrated services.

5.8.2 Generate income growth by diversifying income streams and increasing revenue from other sources such as grant funding.

5.8.3 Seek to grow our commercial and retail sector and associated rate income, to enable residential rate increases to be kept to modest levels.

4. COMMUNITY INVOLVEMENT

4.1 No community engagement was required for the purposes of this report

5. DISCUSSION

5.1 The Intelligent Community Forum Foundation (ICFF) is based in New York, USA and is the non-profit membership association of the Intelligent Community Forum (ICF). Its members are communities honoured by the Forum’s international awards program for Intelligent Communities, which use information and communications technology to grow prosperous, inclusive, sustainable economies. The awards program is known as the Smart21 Communities Award and assesses communities on six key areas;

 Broadband Household update rate, policies and programs to increase uptake and use

City of Prospect: Council Agenda 22/03/2016 Item 16.1 Intelligent Community Forum Foundation ICFF – Board Membership 107 107

 Knowledge Workforce Educational attainment of residents, student to PC ratio in schools, availability of higher education  Innovation Policies encouraging business start-ups, business incubation, interactivity on Council Web site, availability of seed capital, grants and loans  Digital Inclusion Internet availability, public access computers, digital literacy training for adults  Marketing & Advocacy  Sustainability (new in 2016)

5.2 Members of the ICFF form a global network – a "community of communities" – in order to boost their economic competitiveness, social health and cultural strength through close and effective collaboration. They are committed partners in building the communities of the 21st Century.

5.3 Through winning the second stage roll out of the nbn and implementing its Digital Economy Strategies, Council has made a consistent case for recognition as a “Smart21 Community” four years in a row (2012 – 2015).

5.4 A representative from City of Prospect has been invited by ICFF Chairman, Eindhoven Mayor Rob van Gijzel and the ICFF Governance Committee to become an ICFF Board Member. The initial term would be until 2018.

5.5 City of Prospect has not been represented before and it is a coveted position, one that aligns directly with the Focus Area 4 in the 2012-2016 Strategic Plan as well as the draft future 2020 Strategic Plan with a focus on International Prospect.

5.6 City of Prospect is the only Australian Council to be invited to the board.

5.7 Benefits of ICFF Board Membership:

5.7.1 Networking support from ICFF headquarters to connect members and advise on economic development 5.7.2 "Connection" Webinars and support for economic development matchmaking 5.7.3 Voting membership with eligibility to serve on the Board and the Criteria Committee that determines the Intelligent Community Indicators 5.7.4 Discount on Summit registration Full (50%) Associate (10%) 5.7.5 Access to an online database of Intelligent Community contacts 5.7.6 Discount on ICF Community Accelerator programs (10%) 5.7.7 Opportunity to be featured in Technology/Product Solution news briefs 5.7.8 Opportunity to be featured in Intelligent Community Idea news briefs 5.7.9 ICFF Board Members will be listed on ICF’s future Website, currently under construction. 5.7.10 Access to LinkedIn Discussion Group

City of Prospect: Council Agenda 22/03/2016 Item 16.1 Intelligent Community Forum Foundation ICFF – Board Membership 108 108

5.7.11 Board Members often benefit from their association with one another. (e.g. the close relationship between Mayors and key individuals on the ICFF Board helped to solidify the relationships between Eindhoven, The Netherlands and Waterloo, Canada; and between Eindhoven with Taipei and Waterloo with Taipei, as well. A case study describing these relationships and business and investment attraction outcomes has been requested from ICFF.

5.8 Requirements of ICFF Board Members

5.8.1 Provide direct input into the plans and committee activities of ICFF. 5.8.2 Input into surveys/polls by ICF for input into initiatives that ICF may undertake, including, but not limited to, having provided their input on the creation of ICF’s 6th Smart 21 Community award criteria (Sustainability). 5.8.3 Invitations to participate in speaking opportunities at ICF’s Annual Summit. 5.8.4 Where feasible, invited to participate in ICF panels or ICF’s immersion tours abroad, etc. 5.8.5 In preparation for meetings, the representative would need to be aware of ICF developments, discussions and themes during the year. The ICF website is a source of background knowledge and supported by the facebook page with regular posts and emails. City of Prospect submissions to the awards program 2012 – 2016 are available. 5.9 Time Commitment

5.9.1 Some research and preparation time will be required before each board meeting (approximately 4 hours per meeting) so the representative is adequately prepared to contribute and most importantly, gain useful information that leads to outcomes for Prospect.

5.9.2 Additional hours to become familiar with the ICF and ICFF may be required. The amount of hours would depend on existing knowledge and experience of the organisations.

5.9.3 The $4,000 budget allocation will include return airfares ($2K), accommodation and associated travel expenses ($2K) and could be transferred from the Elected Member training budget.

5.10 The following information is also pertinent to the appointment:

5.10.1 The Board Member may be an officer or elected member of Council.

5.10.2 The ICFF Board meets 3 times per year, associated with the two announcements, Smart21 and Top 7, as well as the ICF Summit. Two of these meetings could be attended virtually but as a Board Member, it is expected that at least one of these will be attended in person on an annual basis.

5.10.3 To date ICFF have only held the annual meeting in association with ICF’s AGM on the first day of the ICF Summit. This year the Summit will take place in Columbus, Ohio, USA from June 13-17 2016. The AGM and Board Meeting is on June 14 2016.

5.10.4 The new ICFF Governance Guidelines were recently formalised and will be followed in 2017. Attachment 1-3

City of Prospect: Council Agenda 22/03/2016 Item 16.1 Intelligent Community Forum Foundation ICFF – Board Membership 109 109

5.10.5 In addition to Board Meetings, there may be a committee the appointed board member is invited to join from time to time, which will likely be covered by conference calls or through Webex or Skype.

5.10.6 ICFF Board Members are expected to have better insight and early knowledge of all things related to ICF and ICFF through communications to the Board by the Executive Director and or President of ICFF.

5.10.7 Reporting back to Council on findings could shape future Digital Economy Strategies and help Council’s first hand understanding of services in international, forward thinking communities.

ATTACHMENTS

Attachments 1-3: ICFF Governance Guidelines

City of Prospect: Council Agenda 22/03/2016 Attachment 1 110 110 Governance Guidelines Intelligent Community Forum Foundation Board of Directors

Definitions “Elected Official” is any person elected by the population of their region to represent a community or city.

“Staff” is any person employed by a city or community that was not elected to the position.

“Member” means any community having been nominated at a minimum to the Smart21 category in the ICF Awards Program

“Paid-Up Member” is a Member that has paid the current annual dues to ICFF.

Composition of the Board The Board will consist of a minimum of 3 and a maximum of 18 Directors. The actual number shall be determined from time to time by a resolution of the Board.

The President of the ICFF shall be a full Board member, and must attend and be heard at all Board Meetings and all Committee meetings.

Board members will be voted from the pool of Paid up Members of the Foundation. Should there be insufficient participation, additional Directors will be elected at large by the Members.

The Board shall have one Chair, who will be elected by the Board. The Board shall have four Vice-Chairs (one each representing North America, Europe, Asia and Africa), who will be elected by the Members.

The Chair and Vice Chairs should be “Elected Officials”. Other directors may be “Staff” as defined above.

A Member or Paid-Up Member may be elected to the Board with the approval of the Board.

Board Directors normally serve for a period of three years and care should be taken to ensure that there is overlap. Directors should not serve longer than 6 years. Once elected, the Chair and Vice-Chairs will serve in those positions for the duration of their terms on the Board.

Should a Board member cease to qualify (e.g. leaves his/her position or fails to remain current on membership dues) he/she will be deemed to be no longer a Board member. If the member Attachment Intelligent Community Forum www.intelligentcommunity.org

Attachment 2 Governance Guidelines 111 111 Page 2 of 3

is deemed by the Board to be of particular value as a Board member the Board may, by simple majority, elect to invite the member to extend for a specific period of time.

Nominating Committee The nominating committee will be the Chair and the Vice Chairs, or their designates.

Powers of the Board The Board shall appoint the President (and optionally a CFO) for a term to be specified. The President will be the sole employee of the Board.

The Board shall approve the Strategic Plan and Annual Operating Plan of the Foundation.

The Board empowers the President and one other member of Management to approve contracts up to $500k USD. Contracts over that amount require Board Approval.

Place and Timing of Meetings Notice of meetings shall be provided with at least 48 hours’ notice. Directors may attend meetings in person or electronically.

There will normally be 3 meetings per year (arranged in line with the three announcements of Smart21. Top 7 and Intelligent Community of the Year) and directors are expected to attend at least 2 meetings in person or electronically, however the Board can change timing and schedules at its discretion. All Directors are normally required to attend the Annual Conference and Board meeting in June in person.

Quorum A quorum will be the majority of directors at the meeting.

Remuneration and Expenses Directors will serve without remuneration and may rarely be reimbursed for expenses directly related to Foundation’s work with the prior approval of the President and theChair. Currently the ICFF’s President’s position is a non-paying position. This may be reviewed annually by the Board. Attachment Intelligent Community Forum www.intelligentcommunity.org

Attachment 3 Governance Guidelines 112 112 Page 3 of 3

Committees of the Board The Board may strike committees and advisory groups from time to time that may include Members of the Foundation. Those committees shall not exercise the authority of the Board.

Executive Committee The Board shall establish an Executive Committee which shall consist of at least 3 Directors and should be delegated certain authorities of the Board. The President and CFO (if named) shall be a participant and be heard in Executive Committee Meetings. The Executive Committee shall meet a minimum of 5 times per year in person or electronically.

Indemnity The Foundation shall save harmless any Director acting in good faith in carrying out activities of the Foundation.

Attachment Intelligent Community Forum www.intelligentcommunity.org

Item 17.1: Nuisance Pigeon Eradication Program 113 113

AGENDA ITEM NO.: 17.1

TO: Council Meeting on 22 March 2016

DIRECTOR: Greg Georgopoulos, Director Infrastructure Assets & Environment

REPORT AUTHOR: Helen Robins, Manager City Maintenance & Community Safety

SUBJECT: Nuisance Pigeon Eradication Program

1. EXECUTIVE SUMMARY

1.1 This report has been prepared in response to issues raised by Cr Harris regarding feral pigeons that are creating a nuisance within City of Prospect.

1.2 The purpose of this report is to provide details of an extermination program to address pigeon infestations at identified locations, including initial extermination and ongoing annual maintenance to ensure pigeon populations are contained.

1.3 Within City of Prospect the following locations have been reported as areas where feral pigeons are known to be presenting a nuisance:

1.3.1 Prospect Library (Thomas Street Centre)

1.3.2 Nailsworth Primary School (Balfour Street)

1.4 In addition, the following sites have also been identified as potential ‘hot spots’ where pigeons may congregate due to the large open space areas present and structures where birds may nest.

1.4.1 Johns Road Depot

1.4.2 Prospect Oval (Grandstand)

1.4.3 City of Prospect Civic Centre

1.4.4 Prospect Primary School

1.4.5 Prospect North Primary School

1.5 From a review of customer requests received over the past 12 months, no other sites have been identified as presenting a major issue at this time.

2. RECOMMENDATION

2.1 Council administration will submit for consideration a budget bid for 2016/17 to deliver a five year extermination program.

3. RELEVANCE TO CORE STRATEGIES / POLICY

City of Prospect: Council Agenda 22/03/2016 Item 17.1: Nuisance Pigeon Eradication Program 114 114

3.1 Core Strategy 1 – Our Community.

1.6 Provide a diverse range of attractive local facilities.

1.6.4 Implement a program to encourage community involvement in protecting and maintaining community facilities and streetscape.

5.2 Responsibly manage and maintain the City’s existing public infrastructure.

5.2.2 Improve and implement service levels for all asset classes.

COMMUNITY INVOLVEMENT 4. COMMUNITY INVOLVEMENT

4.1 Permissions will be sought from relevant parties including the Nailsworth Primary School, Prospect Primary School and Prospect North Primary School.

4.2 Notifications will be provided to relevant parties at the Thomas Street Centre, North Adelaide Football Club and the Johns Road Depot.

5. DISCUSSION

5.1 Feral pigeons may present a nuisance to communities as residents are often concerned about health issues associated with excessive bird droppings and damage this may cause to buildings where pigeons perch and roost.

5.2 Large numbers of birds and bird droppings may also detract from the general aesthetics of the area.

5.3 Within City of Prospect the following locations have been reported as areas where feral pigeons are known to be presenting a nuisance:

5.3.1 Prospect Library (Thomas Street Centre) – excessive build-up of bird droppings from pigeons nesting in the building and palm tree situated next to the Thomas Street Centre. Weekly cleaning of bird droppings is required.

5.3.2 Nailsworth Primary School (Balfour Street) – large groups of pigeons are present on the roof of the school building. Residents in adjacent streets are further encouraging the birds by feeding them.

5.4 In addition, the following sites have also been identified as potential ‘hot spots’ where pigeons may congregate due to the presence of large open space areas and structures where birds may nest.

5.4.1 Johns Road Depot

5.4.2 Prospect Oval (Grandstand)

5.4.3 City of Prospect Civic Centre

5.4.4 Prospect Primary School

5.4.5 Prospect North Primary School

City of Prospect: Council Agenda 22/03/2016 Item 17.1: Nuisance Pigeon Eradication Program 115 115

5.5 From a review of Council records, no other sites are identified as presenting a major issue at this time.

PROPOSED ERADICATION PROGRAM

5.6 It has been determined that due to the extent of the nuisance and issues that the pigeons are creating at both the Thomas Street Centre and Nailsworth Primary School; an extermination program should be implemented as soon as possible before numbers increase further.

5.7 The aim of the program is to reduce pigeon numbers and the associated risk / nuisance they cause in identified ‘hot spots’.

5.8 Furthermore, the extermination would extend to other potential ‘hot spots’ to avoid issues from occurring in future.

5.9 With this aim in mind, professional pest control experts have been consulted to determine the extent of the current infestation and recommend the most efficient and effective method to manage it.

5.10 From an initial inspection undertaken by a pest control contractor, it is estimated that there are approximately 60-80 pigeons nesting in the gutters, underneath the air conditioning units and in the two palm trees at the Thomas Street Centre.

5.11 It has been recommended that the most effective way to quickly manage this escalating issue is to implement an eradication program which involves shooting the pigeons.

5.12 The benefits of this method include:

5.12.1 Fast and proven results by immediately reducing the feral pigeon populations.

5.12.2 Relatively low impact on the immediate community as the program would operate outside of business hours, school hours and Out of School Hours Care ‘OSHC’ (during the school holidays).

5.12.3 Relatively low costs when compared with other removal methods such as baiting.

5.13 Some potential issues associated with this approach include:

5.13.1 Inability to treat pigeon infestations of private property or Government land (approval would need to obtained in order to undertake removal in these locations).

5.13.2 Possible negative community reaction.

5.14 These negative impacts may be managed through liaising with affected community members, appropriate scheduling of eradication and gaining any necessary permissions to access non-Council property.

City of Prospect: Council Agenda 22/03/2016 Item 17.1: Nuisance Pigeon Eradication Program 116 116

PROGRAM INCLUSIONS AND COSTS

5.15 The contractor has recommended a 3 week shoot strategy over weekly intervals which would move between the Thomas Street Centre, Nailsworth Primary School and School Oval, spending approximately 30 minutes at each location.

5.16 After the final shoot, pigeon numbers would be reviewed to determine whether further action is required.

5.17 Due to the sensitivity of these locations the shoot would take place after hours of an evening, on a Sunday or school holidays.

5.18 Permission from Nailsworth Primary School would need to be obtained before the eradication program could be undertaken.

5.19 The aim of the shoot would be to dispatch as many pigeons as possible. The contractor will collect and dispose of carcasses which are retrieved when they fall to the ground. Council would need to engage an additional contractor to retrieve any carcasses that may remain on the roof of either the Thomas Street Centre or School buildings.

5.20 Initial removal program

5.20.1 weekly visits (3 hours in duration) over a 3 week period $1,320 + GST

5.21 Sanitation costs

5.21.1 Only required to retrieve carcasses from roof areas $1,140 + GST

5.22 Annual maintenance program

5.22.1 One visit (3 hours in duration) per annum $500 + GST

5.23 In areas where infestation is present such as at the Thomas Street Centre and Nailsworth Primary School, it is recommended that the initial removal program and the ongoing annual maintenance program are undertaken to prevent reinfestation.

5.24 In areas where no existing infestation is present, only the annual maintenance removal program is recommended.

5.25 For a five year program, costs are estimated as follows:

Initial Removal Annual Maintenance Location 2016/17 2017/18 2018/19 2019/20 2020/21 Thomas Street Centre Nailsworth Primary School $1,320 $500 $500 $500 $500 Johns Road Depot $500 $500 $500 $500 $500 Prospect Oval (Grandstand) $500 $500 $500 $500 $500 City of Prospect Civic Centre $500 $500 $500 $500 $500 Prospect Primary School $500 $500 $500 $500 $500 Prospect North Primary School $500 $500 $500 $500 $500 Sanitation costs of $1,140 may also apply (where required) $1,140 $1,140 $1,140 $1,140 $1,140 TOTAL $4,960 $4,140 $4,140 $4,140 $4,140

City of Prospect: Council Agenda 22/03/2016 Item 17.1: Nuisance Pigeon Eradication Program 117 117

5.26 Sanitation costs will only apply in areas where pigeon carcasses are unable to be retrieved at the time of the shoot. The likelihood that this will occur is minimal.

5.27 Should pigeon infestations become an issue at other sites throughout the city these costs could be applied to implement the program at these locations.

5.28

ATTACHMENTS

Nil

City of Prospect: Council Agenda 22/03/2016

Item 19.1: Recruitment of Independent Member – Audit Committee 118 118

AGENDA ITEM NO.: 19.1

TO: Council on 22 March 2016

DIRECTOR: Ginny Moon, Director Corporate Services

REPORT AUTHOR: Kerry Loughhead, Manager Governance & Administration

SUBJECT: Recruitment of Independent Member – Audit Committee

1. EXECUTIVE SUMMARY

1.1 The tenure of Barry Smith, independent member of Council’s Audit Committee, is due to conclude on 31 March 2016.

1.2 Council called for expressions of interest for a replacement for Mr Smith’s position, via notices in The Advertiser, the City North Messenger, and on Council’s website.

1.3 The advertisement for the expressions of interest specified Council is committed to recruiting a woman for the role on this occasion to comply with the Terms of Reference (ToR) provided at Attachments 1 – 4.

1.4 A panel comprised of the Mayor, the Chair of the Audit Committee and the Director Corporate Services evaluated the expressions of interest and developed a shortlist of two candidates to interview based on a skills and experience matrix.

1.5 The Panel interviewed the two shortlisted candidates on 15 March 2016.

1.6 It is recommended Council endorse the Panel’s preferred candidate, Corinne Garrett, for a term of 3 years, expiring 31 March 2019.

2. RECOMMENDATION

(1) Corinne Garrett be appointed as an independent member of the Audit Committee for a term of three years, expiring 31 March 2019.

3. RELEVANCE TO CORE STRATEGIES / POLICY

3.1 Local Government Act 1999, Section 126

3.2 Local Government (Financial Management) Regulations 2011

3.3 City of Prospect Audit Committee Terms of Reference.

City of Prospect: Council Agenda 22/03/2016 Item 19.1: Recruitment of Independent Member – Audit Committee 119 119

4. COMMUNITY INVOLVEMENT

4.1 The call for Expressions of Interest for membership of Council’s Audit Committee was advertised via the Advertiser newspaper (9 January 2016) and the City North Messenger (13 January 2016) along with a notice on Council’s website.

5. DISCUSSION

5.1 Council’s Audit Committee was established in 2006, with the Terms of Reference (ToR) stating membership would comprise three Independent Members and two Elected Members, one being the Mayor.

5.2 The ToR were amended in 2008 to stagger the tenure of the Audit Committee members to ensure continuity of knowledge and to minimise the risk of a complete turnover of Independent Members at any point in time.

5.3 In November 2014 Council further amended the ToR membership clause from:

At least one member of the Audit Committee is to be a woman and at least one member is to be a man.

to:

Of the independent members, at least one must be a man and at least one must be a woman.

5.4 By amending the membership clause to ensure at least one of the independents would be a man and at least one would be a woman, it gives all Elected Members the opportunity to nominate for a position on the Committee regardless of gender.

5.5 The current Audit Committee members are:

5.5.1 Laurie Kozlovic until March 2018 (Presiding Member until March 2016)

5.5.2 Barry Smith until March 2016

5.5.3 David Moffatt until March 2017

5.5.4 Cr Kristina Barnett until October 2016

5.5.5 Mayor David O’Loughlin until October 2018

5.6 Council called for expressions of interest in January 2016 for a replacement for Mr Smith’s position, via notices in The Advertiser, the City North Messenger, and on Council’s website.

5.7 The advertisement for the expressions of interest specified Council is committed to recruiting a woman for the role on this occasion to comply with the Terms of Reference.

5.8 The ToR are provided at Attachments 1 – 4.

5.9 A panel comprised of the Mayor, the Chair of the Audit Committee and the Director Corporate Services evaluated the expressions of interest (9 received) and developed a shortlist of two candidates to interview based on a skills and experience matrix.

City of Prospect: Council Agenda 22/03/2016 Item 19.1: Recruitment of Independent Member – Audit Committee 120 120

5.10 The Panel interviewed the two shortlisted candidates on 15 March 2016.

5.11 It is recommended Council endorse the Panel’s preferred candidate, Corinne Garrett, for a term of three years, expiring 31 March 2019.

ATTACHMENTS

Attachments 1-4: Audit Committee Terms of Reference

City of Prospect: Council Agenda 22/03/2016 Attachment 1 121 121

City of Prospect Audit Committee Terms of Reference

Established pursuant to Sections 126 and 41 of the Local Government Act 1999

1. Objective 1.1. The objective of the Audit Committee (the Committee) is to oversee the City of Prospect’s (the City’s) risk management, and audit initiatives and to act as a source of advice to the Council and Chief Executive Officer (CEO) in relation to these matters. These Terms of Reference are to be read in conjunction with the Chapter 8 of the Local Government Act 1999 and the City’s Risk Management Policy and Procedures.

2. Authority 2.1. The Committee is appointed by the Council as a Section 41 Committee and has the authority to require any information it sees as relevant to its activities from any Councillor, executive, staff member, volunteer, contractor or consultant, each of whom are required to respond to such enquiries. The Committee is authorised to obtain independent professional advice where considered necessary following consultation with the CEO.

3. Responsibilities of the Committee 3.1. The responsibilities of the Committee are to:

3.2. General 3.2.1. Examine any matters referred to the Committee and undertake any other investigations considered appropriate. 3.2.2. To develop a program of audits to ensure the active management of risk and to demonstrate transparency and financial prudence. 3.2.3. Receive Internal and External Audit reports and monitor the implementation of corrective actions. 3.2.4. Support the development and promulgation of policies related to relevant legislation in particular the Whistleblowers Protection Act, 1993.

3.3. External Audit 3.3.1. Support and provide advice to the Council in the appointment, evaluation and removal of the External Auditor. 3.3.2. Consider the coordination of the internal and external audit programs. 3.3.3. Review audit results and managements’ response to external audit reports. 3.3.4. Ensure that the External Audit concerns itself with the matters contained Attachmentwithin part 3 and part 4 of Chapter 8 of the Local Government Act. 3.3.5. Be satisfied with the independence, scope and effectiveness of the external audit.

City of Prospect: Audit Committee Terms of Reference Page 1 of 4 Adopted by Council 24 March 2015 Attachment 2 122 122

3.3.6. Ensure that the Auditor is provided with open and transparent access to officers, Councillors and information so as to enable the auditor to effectively conduct the task consistent with Chapter 8 of the Local Government Act.

3.4. Internal Audit (Efficiency and Effectiveness Audits) 3.4.1. Support and provide advice to the Council in the appointment, evaluation and removal of the Internal Auditor or independent, suitably qualified person(s) engaged to undertake Efficiency and Effectiveness Audits. 3.4.2. Ensure that Internal Audits shall concern themselves with the extent to which policy objectives have been satisfied, that is how effective the policy has been and how efficiently it has been implemented. 3.4.3. Discuss and approve the Audit Committee Work Program and consider resourcing regarding the staffing and budget requirements. 3.4.4. Consider the coordination of the internal and external audit programs. The purpose of coordinating these efforts is to assure efficiency, reduce redundancy and use audit resources effectively. 3.4.5. Receive internal audit reports, consider recommendations and monitor the implementation of agreed corrective actions. 3.4.6. Be satisfied that the City has appropriate fraud and corruption prevention strategies and adequate processes are in place to identify and address any fraudulent or corrupt activities. 3.4.7. Be satisfied with the independence, scope and effectiveness of internal audit. 3.4.8. Authorise special investigations (eg. fraud, misconduct and maladministration) where required.

3.5. Risk Management 3.5.1. Be satisfied that the City’s Risk Management Policy and Procedures are being followed, monitoring the City’s risk profile, tolerance levels and mitigation strategies. 3.5.2. Assess management systems and policies that deal with the adequacy and effectiveness of risk management and internal control practices. 3.5.3. Be aware of actual/proposed changes in the City’s operating environment and the potential impact they may have on the City’s risk profile. 3.5.4. Monitor the City’s ethical environment and the appropriateness of the Code of Conduct, policies and operational practices. 3.5.5. Be aware of the City’s Risk Register and that adequate actions are in place to mitigate risk to a tolerance acceptable to the City.

4. Appointment and Removal of the City’s External Auditor 4.1. Council appoints the External Auditor for a five year term under the provisions of the Local Government Act 1999. The Audit Committee will provide advice to Council for its consideration in relation to the appointment and removal of the External Auditor. 4.2. The Attachmentrole of the External Auditor is to audit the City’s financial statements and provide an opinion on their accuracy, compliance with accounting standards and to note any particular matters arising from the audit.

City of Prospect: Audit Committee Terms of Reference Page 2 of 4 Adopted by Council 24 March 2015 Attachment 3 123 123

5. Appointment and Removal of the City’s Internal Auditor 5.1. The Internal Auditor or independent, suitably qualified person, may be a person or firm appointed for a fixed term (maximum 5 years) or may be engaged per commission / assignment. Authority to appoint rests with the Audit Committee under delegation within the confines of the allocated budget. Termination of the Internal Auditor during the term of an appointment is at the decision of the Committee. The Committee shall cause a specific report to be presented to Council detailing the reasons for the termination. 5.2. The role of the Internal Auditor shall be separate from that of the External Auditor to, as far as possible, maintain independence.

6. Membership 6.1. The Committee will comprise two appointments of the Council (one being the Mayor) and three independent positions. 6.1.1. Of the independent members, at least one must be a man and at least one must be a woman. (Effective March 2016) 6.1.2. One of the independent appointments shall be appointed by the Audit Committee as the Chairperson for the Committee, for one year. 6.2. Only members of the committee are entitled to vote in committee meetings. Unless otherwise required by the Act not to vote, each member must vote on every matter that is before the committee for decision. 6.3. Executives and senior managers as relevant shall attend Committee meetings as observers and/or be responsible for preparing papers for the Committee. 6.4. Independent Members of the Committee shall be appointed for a term of up to three years. 6.5. The Mayor shall be appointed for the term of Council. 6.6. An Elected Member shall be appointed for a term of two years. 6.7. In considering appointments to the Committee it is highly desirable that Committee members possess the following qualities between them:  financial reporting/auditing background  inquisitiveness  knowledge of Council business and/or public sector administration. 6.8. Committee members are to declare any interests in accordance with the declaration of interest clauses within the Local Government Act 1999. Independence means not a supplier/receiver of goods and services to/from the City or its related bodies, either personally, or by direct relatives or entities which members own or have a controlling interest in. 6.9. Non-compliance with these independence standards must be brought to the attention of the Committee at the time of nomination to the Committee and as they occur once a Committee Member. 6.10. If a member does not attend any scheduled meeting within a six (6) month period, CouncilAttachment reserves the right to terminate the member’s appointment and refill the position.

City of Prospect: Audit Committee Terms of Reference Page 3 of 4 Adopted by Council 24 March 2015 Attachment 4 124 124

7. Quorum 7.1. A quorum for the Committee consists of at least 50% of the number of committee members (ignoring any fraction) plus one. Meetings are to be rescheduled if there is no quorum.

8. Secretarial and Meeting Procedure 8.1. Secretarial services will be provided by the Council. 8.2. Meetings shall be held in accordance with meeting and confidentiality provisions of the Local Government Act as appropriate.

9. Meetings 9.1. The Committee will meet at least four times a year at appropriate times in the reporting and audit cycle as required. One of the meetings may be a workshop forum to discuss and/or develop the External and Internal audit plans and Audit Committee Work Program. 9.2. The Chairperson is to call a Committee meeting if requested by any Committee Member or either the Internal or External Auditors.

10. Self Assessment 10.1. The Committee shall conduct a self assessment to determine its effectiveness every 12 months, and report the outcome to Council. The CEO is to furnish the Committee with the information necessary to perform the review. 10.2. These Terms of Reference are to be reviewed as part of the self-assessment procedure, and approved by Council.

Attachment

City of Prospect: Audit Committee Terms of Reference Page 4 of 4 Adopted by Council 24 March 2015

Item 19.2: Informal Gatherings Policy 125 125

AGENDA ITEM NO.: 19.2

TO: Council on 22 March 2016

DIRECTOR: Ginny Moon, Director Corporate Services

REPORT AUTHOR: Kerry Loughhead, Manager Governance & Administration

SUBJECT: Informal Gatherings Policy

1. EXECUTIVE SUMMARY

1.1 Under amendments made to the Local Government Act 1999 by the Local Government (Accountability and Governance) Amendment Act 2015, councils must adopt a policy on the holding of ‘informal gatherings or discussion’ under section 90(8) of the Local Government Act.

1.2 Under the new section 90(8b), a council policy must also comply with any requirements set out in the regulations. At this time, no regulations have been made in relation to this section of the Act.

1.3 The draft Informal Gatherings Policy (based on the Local Government Association Model Policy) provided at Attachments 1 - 6 is a reflection of our current practice when holding Workshops, and complies with legislative requirements.

1.4 The Local Government Association Model Policy was used as a template for the draft Policy.

2. RECOMMENDATION

(1) The Informal Gatherings Policy, provided at Attachments 1 – 6 of this agenda item, be adopted.

3. RELEVANCE TO CORE STRATEGIES / POLICY

3.1 Local Government Act 1999, S90

3.2 Core Strategy 5 – Your Council.

5.7 Provide efficient and effective services using the most appropriate service delivery model and technology.

4. COMMUNITY INVOLVEMENT

4.1 No community involvement in the development of the Policy, but workshops are open to the public.

City of Prospect: Council Agenda 22/03/2016 Item 19.2: Informal Gatherings Policy 126 126

5. DISCUSSION

5.1 Under amendments made to the Local Government Act 1999 by the Local Government (Accountability and Governance) Amendment Act 2015, councils must adopt a policy on the holding of ‘informal gatherings or discussion’ under section 90(8) of the Local Government Act.

5.2 Under the new section 90(8b), a council policy must also comply with any requirements set out in the regulations. At this time, no regulations have been made in relation to this section of the Act.

5.3 Currently Council holds workshops on the first and second Tuesday of each month, and on the third Tuesday if required. The Council Meeting and Workshop schedule can be found at http://www.prospect.sa.gov.au/page.aspx?u=1342.

5.4 Workshops are open to the public, and the workshop guidelines and protocols are included in each Workshop Program. A copy of the guidelines and protocols are provided at Attachment 7.

5.5 The draft Informal Gatherings Policy (based on the Local Government Association Model Policy) provided at Attachments 1 - 6 is a reflection of our current practice when holding Workshops, and complies with legislative requirements.

ATTACHMENTS

Attachments 1-6: Draft Informal Gatherings Policy Attachment 7: Workshop Guidelines and Protocols

City of Prospect: Council Agenda 22/03/2016 Attachment 1 127 127

Informal Gatherings Policy

Attachment

128 Prospect Road (PO Box 171) Prospect SA 5082 T (08) 8269 5355 F (08) 8269 5834 E [email protected] Attachment 2 128 128

Reference Number: Enter TRIM Reference Number - Word Doc

Type: Council Policy

Responsible Director: Director Corporate Services

Responsible Officer (s): Manager Governance & Administration

Initial Adopted Date: Council 22 March 2016

Last Review Date: New Policy

Next Review Date: March 2020

Attachment

CITY OF PROSPECT: Informal Gatherings Policy 1 Attachment 3 129 129

Contents

1 PURPOSE ...... 3

2 DEFINITIONS ...... 3

3 SCOPE ...... 3

4 LEGISLATIVE AND CORPORATE REQUIREMENTS ...... 3

5 POLICY STATEMENT ...... 4

6 APPLICATION OF POLICY ...... 4

7 REVIEW ...... 4

8 ACCESS TO THE POLICY ...... 4

9 FURTHER INFORMATION ...... 5

Attachment

CITY OF PROSPECT: Informal Gatherings Policy 2 Attachment 4 130 130

1 Purpose

1.1 Under amendments made to the Local Government Act 1999 section 90(8) councils must adopt a policy on the holding of ‘informal gatherings or discussion’ of the Local Government Act.

1.2 The Informal Gatherings Policy (the Policy) complies with the new legislation. 2 Definitions

2.1 Not applicable. 3 Scope

3.1 Workshops, briefing or training sessions, planning sessions and other discussions captured under this policy are those gatherings that are arranged by council, either by the CEO or by the elected council. Section 90(8) of the Local Government Act provides a list of non-exclusive examples of informal gatherings, which are:

 Workshops

 Planning sessions associated with the development of policies or strategies

 Briefing or training sessions

 Social gatherings to encourage informal communication between members or between members and staff.

3.2 Informal gatherings and discussions of these kinds will be used solely for the purpose of information sharing and not for the purpose of debating issues, building consensus positions or otherwise discharging council’s deliberative and decision-making functions.

3.3 Informal gatherings of council members, or council members and council staff are, by their nature, a non-compulsory meeting of the council. All council members are encouraged to attend as these sessions, particularly those designed to provide history, context or additional information to assist council members to carry out their functions.

3.4 Both the CEO and council are responsible for ensuring informal gatherings and discussions are conducted in accordance with the Local Government Act. Informal gatherings will be chaired by the CEO or another senior council officer and it is the CEO’s responsibility to ensure that the purpose, intent and outcomes of the meeting fall within the permitted parameters of the legislative provisions. 4 Legislative and Corporate Requirements

4.1 The Policy is to be read and implemented in conjunction with Council’s other relevant policies, strategies and documents, including: 4.1.1Attachment Local Government Act 1999, S90 4.1.2 Code of Conduct for Elected Members

CITY OF PROSPECT: Informal Gatherings Policy 3 Attachment 5 131 131

5 Policy Statement

5.1 Open and transparent meetings underpin representative democracy and ensure public confidence in council’s decision-making processes. Informal gatherings, where appropriate, provide a valuable opportunity to enhance the decision-making processes by providing opportunities for council members to become better informed on issues and seek further clarification. 6 Application of Policy

6.1 General Business of the Council

6.1.1 Informal gatherings will not be used for the purpose of conducting the general business of the council or to stifle debate on issues that may subsequently be dealt with by the council at a formal meeting. However informal gatherings may be used to discuss issues that involve strategy or policy or other matters of council administration and to brief council members on issues relating to their decision-making function.

6.2 Timing of, and Access to, Informal Gatherings of Council

6.2.1 Where informal gatherings, such as workshops and briefing sessions, are scheduled regularly to coincide with the council’s meeting cycle and to consider matters that will form part of the council’s meeting agenda, the gatherings will be advertised and open to the public. Any ad hoc informal gatherings or discussions that are convened to discuss items that will form part of the council’s meeting agenda will also be advertised and open to the public.

A schedule of workshops will be published on Council’s website.

If a topic falls into a category that would normally be kept confidential if it arose at a council meeting, the item will be placed last and the workshop will be closed when that item is reached.

6.2.2 For all other informal gatherings public access will be determined on a case by case basis. Council is aware of the need to balance openness and transparency with opportunities for private discussions between council members and council members and staff.

6.3 Agendas and Minute Taking

6.3.1 Informal gatherings will not involve a formal minute taking process, however a list of the matters to be discussed at a workshop will be published on council’s website and displayed on Council’s public noticeboard. Any notes taken at these sessions will be included in the papers of the next workshop. 7 Review

7.1 The Policy will be reviewed once per Council term or as required by legislation. 8 AccessAttachment to the Policy

CITY OF PROSPECT: Informal Gatherings Policy 4 Attachment 6 132 132

8.1 The Policy is available for public inspection on Council’s website www.prospect.sa.gov.au and from Customer Service at the Civic Centre, 128 Prospect Road, Prospect SA 5082. 9 Further Information

9.1 For further information about this policy please contact: Director Corporate Services City of Prospect 128 Prospect Road Prospect SA 5082

Ph 8269 5355 Email [email protected]

Attachment

CITY OF PROSPECT: Informal Gatherings Policy 5 Attachment 7 133 133 Workshop Guidelines The following details provide an overview of the procedures to be observed: 1. The Workshop will be held on the first and second Tuesday of each month, other than January of each year, between the hours of 6.15pm and 9.30pm (commencing with a light meal for elected members and staff), for the term of the Council or until the Council determines to discontinue the Workshop structure. 2. The need for extraordinary Workshops will be assessed and determined by the CEO. 3. The Workshops will be held in the Reception Room, Civic Centre, 128 Prospect Road, Prospect SA 5082. 4. The time, date and location may be subject to change by the CEO where necessary. 5. The Workshops will be open to the public and media. Notice of a Workshop and the program for a Workshop is to be placed on the Council's website. 6. No decisions will be made at the Workshops. There will be the opportunity for discussion and questions and answers only, and the provision of guidance to the Administration. 7. The CEO or proxy will convene and chair the Workshop to ensure the smooth running of the meeting. The proxy will be determined by the CEO on a needs basis. 8. All Elected Members will be encouraged to attend. 9. The CEO will ensure the Program and papers for the Workshop, which will include Agenda items for the following Council Meeting, will be provided to members by the Friday preceding the Workshop to allow time for members to read the reports and prepare their questions prior to the Workshop. 10. Notes will be made of the general issues and items covered by the Workshop, given that no decisions can be made, and distributed to Elected Members for information. 11. The format for the Workshop may vary on a meeting by meeting basis and could include training, planning, presentations, and discussions. 12. The format for the Workshop will be determined by the CEO. 13. External parties may make Presentations/ deputations to the Workshop, subject to prior agreement by the CEO. 14. Elected Members, employees and consultants will be required to disclose any financial and/or conflicts of interest in matters to be discussed. The disclosure of such interest and participation in the Workshop will need to be made as if the matter was considered in accordance with the Local Government Act 1999. A record of the disclosures of interest will be made and maintained by the CEO.

Workshop Protocol The protocols are a set of guiding principles that aim to achieving enhanced, meaningful engagement of members and to facilitate an equal and equitable participation of all members. The individual members commitment to active listening and disciplined talking, displaying both courtesy and respect to other members is paramount. 1. The Chair ensures that every members' input is heard and not overlooked or lost, and will enforce a limit on speakers' time when it is best required. 2. No rank and/or officer position of administrative or governance authority recognised within the workshop (except for the Chair), and protocols are enforced when deemed necessary. 3. Members and staff are to be addressed by their first name and not by their title of office they hold. 4. Discussion must be focussed on the issues and matters being the subject of discussion. 5. One member speaking at a time is a right, and must be enjoyed by all members. 6. Interrupting another member speaking is not desired and members are encouraged to exercise restraint for the benefit of all concerned. Equally, there should be no dialogue between members and person(s) in the gallery that interrupts the workshop discussion. 7. No ridicule, blame or shame to be expressed and/or exchanged during the workshop and care should always be taken with the words used in debate. 8. Problems and solution expressed by members are a healthy part of the discussion and may lead to positive outcomes, and should not be frowned upon but rather encouraged. 9. Although it is not a decision-making forum, it is an important part of ensuring a well-informed and enhanced decision-makingAttachment process for Council. 10. The imperatives for a successful conduct of these workshops are that all members need to work together, displaying courtesy and respect to each other. It is important that all members recognise the above list of protocols is not about rules; protocols are a set of guiding principles that are agreed on and committed to by all participating members

Item 19.3: Conference Opportunities – Elected Member Training & Development 134 134

AGENDA ITEM NO.: 19.3

TO: Council on 22 March 2016

DIRECTOR: Ginny Moon, Director Corporate Services

REPORT AUTHOR: Kerry Loughhead, Manager Governance & Administration

SUBJECT: Conference Opportunities - Elected Member Training & Development

1. EXECUTIVE SUMMARY

1.1 Each year Council sets a training and development budget for Elected Members. The budget includes provision for mandatory training, optional training (eg Media Training) and conference attendance, along with interstate site visits relevant to major projects.

1.2 To date, Council has expended $8,521 from a total budget of $29,000 ($20,000 Training/Conferences/Seminars, $3,000 Airfares, $6,000 Accommodation).

1.3 The LG Professionals Australia National Conference and the Australian Local Government Association (ALGA) National General Assembly are two examples of conferences attended by the Mayor and Elected Members in previous years. The cost per delegate for these conferences, including all expenses, would be between $2,800 and $3,400.

1.4 In accordance with the Elected Member Training & Development Policy, attendance at interstate training and development programs (which includes conferences) needs to be endorsed by Council.

2. RECOMMENDATION

(1) ______be registered to attend the Australian Local Government Association National General Assembly 2016 and appropriate travel arrangements be undertaken.

(2) ______be registered to attend the LG Professionals Australia National Conference 2016 and appropriate travel arrangements be undertaken.

3. RELEVANCE TO CORE STRATEGIES / POLICY

3.1 Elected Member Training & Development Policy

3.2 Core Strategy 5 – Your Council.

5.6 Deliver a responsive, people-focused service.

City of Prospect: Council Agenda 22/03/2016 Item 19.3: Conference Opportunities – Elected Member Training & Development 135 135

5.6.2 Develop and implement an elected member training and development program.

5.8 Ensure Financial Stability.

5.8.1 Continue to build relationships with government, external agencies and grant funding bodies to facilitate integrated services.

4. COMMUNITY INVOLVEMENT

4.1 Not applicable.

5. DISCUSSION

5.1 Each year Council sets a training and development budget for Elected Members. This budget includes provision for mandatory training, optional training (eg Media Training) and conference attendance, along with interstate site visits relevant to major projects.

5.2 Following the completion of the mandatory training for Elected Members, a suggested training schedule will be presented at a workshop for Elected Member input. This training generally includes inhouse training and LGA local training.

5.3 In addition to local training, Elected Members can also consider personal development opportunities by attending industry specific conferences.

5.4 The LG Professionals Australia National Conference and the Australian Local Government Association (ALGA) National General Assembly are two examples of conferences held interstate, and attended by the Mayor and Elected Members in previous years.

5.5 In addition to the LG Professionals and ALGA national events, there are other topical conferences which may be of interest to Elected Members, for example an Urban Design Institute of Australia (UDIA) conference or a Planning Institute of Australia (PIA) conference. These conferences generally have a registration cost of around $500- 1500 per delegate, and any travel costs would be dependent on where they were being held.

5.6 In accordance with the Elected Member Training & Development Policy, attendance at interstate training and development programs (which includes conferences) needs to be endorsed by Council.

LG Professionals Australia National Conference

5.7 The LGPro national conference is being held on the Gold Coast from 4 to 7 May 2016. This conference is aimed predominantly at employees, although Elected Members are welcome and have attended in the past.

5.8 The conference program is provided at Attachments 1 – 12.

5.9 The approximate cost per delegate would be $1,975 for registration, $600 for accommodation, $450 for airfare, $300 for meals, totalling $3,325.

5.10 Last year’s LGPro National Conference was held in Darwin, and was attended by Crs Bowman, Larwood and Lee.

City of Prospect: Council Agenda 22/03/2016 Item 19.3: Conference Opportunities – Elected Member Training & Development 136 136

2016 ALGA National General Assembly of Local Government (NGA)

5.11 The ALGA NGA is being held in Canberra (as it is each year) from 19 to 22 June 2016. The NGA is aimed at Mayors and Elected Members, along with CEOs and governance staff.

5.12 The theme for the NGA is Partners in an Innovative and Prosperous Australia.

5.13 The approximate cost per delegate would be $1,059 for registration, $900 for accommodation, $600 for airfare, $300 for meals, totalling $2,859.

5.14 The program (not yet released) will be focused on debating and discussing the role that local government plays in boosting productivity and showcasing innovation and best- practice. The NGA brings the sector together providing a platform for thought provoking discussion and serious consideration of the development of policies on issues of national significance.

5.15 ALGA’s focus is on local government as a pragmatic and hands-on level of government, predominantly for the provision of services, infrastructure, planning and coordination at the local level.

5.16 Traditionally the ALGA NGA will include key note addresses from several Ministers and occasionally the Prime Minister, followed by the formal meeting to consider the Motions on Notice from around the country.

Budget

5.17 The 2015/16 budget for Elected Member training and development was set at $29,000 which is made up of $20,000 for conferences/seminars/training courses, $3,000 for airfares and $6,000 for accommodation.

5.18 To date, Council has expended $8,521 as follows:

Conf/Training Airfare Accom Totals Cr Alison Bowman Mainstreet SA Conference $360 Deputy Mayor Mark Groote LGA AGM $200 All EMs LGA online mandatory training $600 Various EMs Melbourne Library Site Visit $2,800 Various EMs Melbourne Library Site Visit (Bus and driver) $1,000 Mayor O'Loughlin Melbourne Airport Hotel $275 Mayor O'Loughlin Glebe Apartments, ALGA NGA Canberra (4 nights) $1,176 All EMs Conflict of Interest Training (Accrued) $990 Cr Kristina Barnett EM Residential Seminar (Accrued) $770 Mayor O'Loughlin LGA Ordinary General Meeting(Accrued) $350

Budget Expended $4,270 $ 2,800 $1,451 $8,521 Budget 2015/16 $20,000 $3,000 $6,000 $29,000 Budget Remaining $15,730 $200 $4,549 $20,479

ATTACHMENTS

Attachments 1-12: Program – LG Professionals Australia National Conference

City of Prospect: Council Agenda 22/03/2016

Attachment 1 137 137 A NEW AGENDA THE CHANGING FACE OF LOCAL GOVERNMENT

4 - 6 MAY, 2016 | Gold Coast Convention Centre, Qld

LG Professionals, Australia National Congress & Business Expo REGISTRATION BROCHURE Attachment Attachment 2 138 138

The 2016 LG Professionals Australia Congress & Business Expo will explore the concepts and key trends around the changing face of local government and reform, over two innovative and engaging days from 4-6 May, 2016.

Congress will provide practical tools and resources to help you manage change at the coal face of your organisation.

Register now, and create a culture of change in your organisation, and a commitment to empowering employees with the techniques that lead to the creation of a new organisational capability. Early bird closes 11 April 2016.

WHY SHOULD YOU ATTEND? The only thing constant is change. Local government is a changing and evolving sec- tor with challenges such as reforms, rate capping, ageing infrastructure, new codes of conduct for elected officials, workforce demands and skill shortages.

WHO SHOULD ATTEND? Anyone who manages relationships or advocates for change at organisational or community level; you could be a CEO / GM / Team Leader or Manager, Project Manager or Councillor.

Be inspired by new approaches and compelling case studies to enact change, personally and professionally.

Be empowered to face this change with a fresh, new perspective Attachmentand practical tools and techniques.

Thank you to our 2016 Principal Partner Jardine Lloyd Thompson (JLT). Be sure to visit them in the Business Expo. Attachment 3 139 139

THE LOCATION

The Gold Coast

Gold CoastAttachment is a buzzing city, home to Surfer's Paradise. Discover award-winning restaurants, bars, festivals, endless golden beaches and more. Attachment 4 140 140

KEYNOTE PRESENTERS Our key note speakers will share their personal and professional recollections and advice for delegates on adapting to, and succeeding, in a changing world.

Be empowered to face change with a fresh, new perspective and practical tools and techniques.

Dr Peter Ellyard Barrie Cassidy Rabia Siddique

Dr Peter Ellyard Reflecting on the overall theme and challenges explored at Congress , Peter’s presentation will focus on The Future of Local Government – fast forward 2030 – what can Local Government expect? Dr Peter Ellyard is Australia’s most prominent futurist. He is also a strategist, speaker and author. Peter is particularly known for his highly original, challenging and inspirational ideas on shaping the future, and for his motivational addresses on future-making. Peter is a graduate of Sydney University and of Cornell University (Ph.D). He is currently Chairman of the Preferred Futures Institute, which he founded in 1991, where he assists individuals, families, organisations, communities and nations to chart and implement visions and strategies to ensure success in an emerging, twenty-first century integrated, interdependent, global society. Barrie Cassidy After more than 45 years as a journalist, Barrie has certainly earned the title of veteran. He will share stories of change and challenges from decades working in Australian Politics. Barrie Cassidy is one of Australia’s most experienced political journalists, having covered federal politics since the late 1970s. In the late 1980s, Barrie was senior press secretary and political adviser to Prime Minister, Bob Hawke. He has worked as political correspondent for ABC TV News and the 7.30 Report and currently hosts the popular Sunday morning political discussion program Insiders.

Rabia Siddique Rabia shares her stories of courage and determination from her changing and diverse career as a criminal and human rights lawyer,Attachment a retired British Army officer, a former terrorism and war crimes prosecutor, a professional speaker, trainer, MC, facilitator and published author. Rabia touches the hearts of all who hear her speak and leaves a lasting impression - inspiring her audience to want to be the best version of themselves. Rabia’s experiences as a former terrorist and war crimes prosecutor, international humanitarian, retired British Army officer, hostage survivor and mother of triplets have given her valuable insights on how to make the most of our lives and our businesses. Her commitment to equality, justice and authentic leadership defines her and sets her apart as a sincere, charismatic and remarkable individual. Attachment 5 141 141

KEYNOTE PRESENTERS

Professor Mark Evans Dan Gregory Professor Graham Sansom

Dan Gregory Dan will share insight into developing an agile, adaptive and innovative cultures within large organisations so that they can lead revolutionary change, not just “manage” it. Dan is a captivating speaker whose business acumen is matched by a rapier wit and rare human insight gained during a three year sabbatical working on the UK and US stand-up comedy circuits. A regular on ABC TV’s The Gruen Transfer and morning news programs, Dan is the founder and CEO of The Impossible Institute™, a Research and Training organisation that advises management on what truly drives their customers and employees. Dan helps business create engagement at every level and customer touchpoints, identifies the things that pull our strings, builds team and departmental collaboration into a productive KPI not some touchy feely “nice to have” and helps organisations innovate and lead with intention and meaning.

Professors Mark Evans and Graham Sansom Navigating change and managing the challenges of reform

Mark Evans is the Director of the Institute for Governance and Policy Analysis and Professor of Governance at the University of Canberra. He was previously Director of York MPA and professional training programs at the University of York, UK. Between 1998 and 2009, he played a central strategic role in the development of the department’s graduate school and the creation of three successful interdisciplinary research centres: York MPA and professional training programs.

Graham Sansom is Attachmentan Adjunct Professor at the University of Technology, Sydney. Until recently he was Director of the UTS Centre for Local Government and also the Australian Centre of Excellence for Local Government. From 1994-98 he was CEO of the Australian Local Government Association. Graham has many years’ experience in local and state government, having held senior positions with local Councils, a regional organisation of Councils, and state agencies in NSW and WA. As a Canberra-based consultant from 1989 to 1994, he worked with local government in all states. Attachment 6 142 142

KEY SESSIONS AND THEMES

BREAK OUT INTERNATIONAL DEBATE SESSION BREAKOUT SESSION

What are Local Government’s main Theory of Change and relevance for the How different countries have addressed challenges for change? Amalgamation/ public sector. How humans deal with the changes facing their local reform Rate capping Unfunded change personally and professionally. government. mandates Change and the digital This session is designed to deliver a economy – challenges for Councils and solid understanding of Change how to embrace new technologies to Management. drive engagement.

International panel circuit - UK, Canada, Australia, New Zealand • The relationship of local governments with senior levels of government in their respective country and the main services that their local governments deliver. • How local governments are funded (revenue sources) in comparison to senior levels of government. • The top three key pressures that local governments have been experiencing over the last five years and why. • The key pressures that local governments are likely to experience in the next five to ten years and what they have done (and will do) to address these demands.

Representatives from each country will also share their advice on lessons learned, some of their success stories and some recommendations for improvements.

DID YOU KNOW? The 2016 LG Professionals Australia National Council Membership allows up to five staff to attend Congress at a Attachmentheavily discounted rate? Reward your hard working team with the ultimate professional development experience available in Australian local government.

www.lgprofessionalsaustralia.org.au/become-a-member.html Attachment 7 143 143

CONGRESSPLUS More than 10 million visitors flock to the Gold Coast each year to visit the iconic Surfers Paradise beach, the tranquil and lush green Hinterland, theme parks, and great restaurants and shopping.

PARTNERS’ TOURS Thursday 5 May 2016 Friday 6 May 2016 Friday 6 May 2016 Retrace the steps of Bernard Scenic Hot Air Ballooning over Two hour cruise around the Gold O'Reilly, one of Australia's most the Gold Coast. Full buffet Coast's iconic Broadwater. Sweet incredible heroes. Go on safari champagne breakfast at the Sensation Masterclass at in the Mt Tamborine Rainforest. award winning Chelos Palazzo Versace, followed by Head underground and visit the Restaurant at the Mercure Gold High Tea. Seafood lunch on Glow Worms. Bring your camera Coast Resort. board the cruise. and capture the best moments with an on-board professional $220 per person Coach pick up $140 per person Pick up at photographer. from hotel at 4:40am, return 11:30am and return approximately 9:30am to hotel. approximately 4:15pm to hotels. $135 per person (includes all meals). STUDY TOUR Join the private, guided tour of the brand new, multi-million dollar Gold Coast Health and Knowl- edge Precinct, and the 2018 Commonwealth Games™ athletes village and sports venues. $110 per person, 9am to 4:30pm Coach departs from Convention Centre at 9am and returns guests at 4.30pm. Attachment Attachment 8 144 144

CONGRESSPLUS Social Evening | Dreamworld

Thursday 5 May 2016

Master your Kung Fu moves, race the all-new Skadoosh Bumper Cars, meet Kung Fu Pan- da PO, and conquer one of Dreamworld’s Big 9 Thrill Rides, Pandamonium, the ride that’s so awesome, it operates on two modes…the ‘not-so-crazy’ and the ‘seriously crazy’ .

$160 per person

Coach pick up from Gold Coast Convention Centre at 6:30pm, return to hotels after 10pm.

The 2016 Gala Dinner will be held at the Gold Coast Convention Centre

Mt Tambourine Rainforest

Register for Congress Register online or download a registration form at Attachmentwww.lgprofessionalsaustralia.org.au Enquiries: Kirsty Frew 07 5562 0164 | [email protected] Attachment 9 145 145

PROGRAMMEOUTLINE DAY ONE: WEDNESDAY 4 MAY 9:00am – 4:30pm Study Tour Gold Coast highlight and Commonwealth Games study tour 2.00pm Registrations open Registration Desk 5.00pm AGM 6.00pm Welcome Reception For registered Congressplus delegates

DAY TWO: THURSDAY 5 MAY 7.00am Breakfast Women in Local Government Networking Breakfast (Sponsored by JLT) 9.00am Opening Presentation Welcome to the country and Official opening 9.30am Keynote Presentation: Barrie Cassidy After more than 45 years as a journalist, Barrie has certainly earned the title of veteran. He shares stories of change and challenges from decades in Australian Politics. 10.30am Morning Tea 11.00am Debate What are Local Government’s main challenges for change? Apolitical leadership MC: Barrie Cassidy Panel Members invited: • Dr. Shayne Silcox – National President, LG Topics include: Professionals Australia • Amalgamation/reform • Mayor Troy Pickard – President, Australian • Rate capping Local Government Association • Unfunded mandates • Professor Mark Evans – University of Canberra • Hon. Alannah McTiernan (ALP) • Dr. Kathy Alexander, Former CEO, City of Melbourne 12.00pm Lunch AttachmentExhibition hall 1.00pm Breakout Session 1 Theory of Change – how humans deal with change personally. Featuring LG Professionals NSW CEO Annalisa Haskell on the Change Management Toolkit, for Local Government. Attachment 10 146 146

PROGRAMMEOUTLINE

1:00pm Breakout Session 2 International Breakout session – How different countries have addressed the changes facing their local government. Presenters include Kim Ryley (UK), Simon Farbrother (Canada). Presenters will provide insight on; • T he relationship between local governments and other levels of government in their country and the services tthey deliver. • F unding sources in comparison to other levels of government. • T he top pressures local governments have faced over the last few years. • The pressures local governments are likely to experience in the future and how they are preparing for them.

1.00pm Breakout Session 3 Change and the digital economy – challenges for Councils 3.00pm Afternoon tea

3.30pm Keynote Presentation International Q & A panel, Global Trends and Change (International) Panel Chair: Dennis Hovenden. CAMA President – Don MacLellan (Canada) SOLGM President - Barbara McKerrow – (NZ) LG Professionals Australia President - Shayne Silcox (Australia) SOLACE President – (UK, TBC) The panel will address the following questions: • The relationship between local and other levels of government and the services they provide. • Funding sources. • Top three pressures in recent years and why. • The key pressures over the next next 5 – 10 years and how to respond. Dennis Hovenden will also announce LG Professionals Australia’s International Strategy. SOCIAL PROGRAMAttachment 8 am – 5pm Partners tour Mt Tamborine Rainforest and Glow worms tour 6.30pm Social Evening For registered Congressplus delegates - Dreamworld Bus departs at 6:30pm. Attachment 11 147 147

PROGRAMMEOUTLINE

DAY THREE: FRIDAY 6 MAY 7.00am Breakfast International breakfast for all practitioners MC Dennis Hovenden For registered Congressplus delegates 9.00am Keynote Presentation:Dan Gregory A how-to on developing agile, adaptive and innovative cultures within large organisations so that they can lead revolutionary change, not just “manage” it. 10.00am Keynote Presentation:Rabia Siddique Rabia shares her stories of courage and determination from her changing and diverse career as a criminal and human rights lawyer, a retired British Army officer, a former terrorism and war crimes prosecutor, a professional speaker, trainer, MC, facilitator and published author. 11.00am Morning tea Exhibition hall (opportunity to learn more about LG Professionals Australia) 11.30am Keynote Presentation:Mark Evans and Graham Sansom Navigating change and managing the challenges of reform Personal and professional recollections & advice for delegates 12.30pm Lunch Exhibition hall 1.30pm  Breakout Sessions: Breakout Session 1 Breakout Session 2 Breakout Session 3 Management Challenge – Mayors and CEOS – how to Strategies for Change – career growth and strategy navigate political landscapes Managing change against in a changing and evolving for practitioners. Getting the backdrop of austerity economy. the balance right, negoti- measures. Doing more with Facilitator: LG Professionals ation the landscape, and less, staying accountable, SA CEO Taryn Sexton what the purpose and skills agile and innovative Focus sets of each role are. on Rate capping research by Brian Dollery. AttachmentFacilitator – Professor John Martin Attachment 12 148 148

PROGRAMMEOUTLINE

3.30pm Afternoon tea 4.00pm Keynote Presentation Peter Ellard – The Future of Local Government – fast forward 2030 Reflecting on the overall theme and challenges explored at Congress, Peter’s presentation will focus on The Future of Local Government – fast forward 2030 – what can Local government do. 6.30pm Gala Dinner Registered Congressplus delegates SOCIAL PROGRAM 4:30am – 9:30am Partners Tour Scenic Hot Air Ballooning over the Gold Coast; or 11:30 – 4:30pm Partners tour Gold Coast Canal Cruise and Palazzo Versace Masterclass 6:45pm Gala Dinner Gold Coast Convention centre

Attachment Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles 149 149 Lacrosse Club

AGENDA ITEM NO.: 19.4

TO: Council Meeting on 22 March 2016

DIRECTOR: Greg Georgopoulos, Director Infrastructure, Assets and Environment

REPORT AUTHOR: Lesley Golley, Properties Officer

SUBJECT: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club

1. EXECUTIVE SUMMARY

1.1 The West Torrens Lacrosse Club Inc (Eagles) and Blackfriars Old Scholars Association Soccer Club (BOSA) hold a licence to occupy the Charles Cane (Parndo Yerta) Reserve between 1 July 2014 to 30 June 2017. The licence has renewal options extending to 30 June 2023.

1.2 Both clubs have worked collaboratively in order to undertake upgrades to the Clubroom facility since taking occupancy. This portion of works is complete and the clubs are now focused on improvements to other areas of their licenced Premises incorporating open space areas of the Charles Cane Reserve (Parndo Yerta).

1.3 The Clubs were each granted a $10,000 loan in the 2015-16 financial year to complete renovations. The terms of the Loan Agreements are being met.

1.4 The Clubs are partners in a project which will result in a significant lighting upgrade at Parndo Yerta. This collaborative project is co-funded by the Clubs, a $30,000 Council funded component in the 2015-16 capital works program and an Office of Sports and Recreation (OSR) grant of $19,000.

1.5 Due to an increase in project cost to upgrade the light heads following engineering advice around operational efficiency and light spill, the Clubs are now seeking a Council loan for the project variation of $8,500.

1.6 This would be structured as a loan of $4,250 for BOSA and $4,250 for the Eagles and drawn as soon as possible in order to finalise the project in the current financial year.

1.7 Alternatively, Council may choose to fund the variation in full.

2. RECOMMENDATION

(1) Council fund a further $8,500 in the current financial year toward the Charles Cane Reserve Lighting Tower project, which can be claimed as capital expenditure and reflected in Budget Review 3;

or

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles 150 150 Lacrosse Club

(1) Council authorise the CEO and Mayor to enter into an additional Loan Arrangement of $8,500 to be drawn as $4,250 for Blackfriars Old Scholars Association Soccer Club and $4,250 for West Torrens Eagles Lacrosse Club. Funds will be drawn down in the current financial year.

3. RELEVANCE TO CORE STRATEGIES / POLICY

3.1 Core Strategy 1 – Our Community.

1.6 Provide a diverse range of attractive local facilities.

1.6.3 Build partnerships with and between recreation, sports and community organisations.

3.2 Loans to Third Parties Policy.

4. COMMUNITY INVOLVEMENT

4.1 Community Consultation was not required in the preparation of this report.

5. DISCUSSION

5.1 The West Torrens Eagles Lacrosse Club (Eagles) and Blackfriars Olds Scholars Association Soccer Club (BOSA) hold a licence to occupy the clubrooms at Charles Cane Reserve (Parndo Yerta) between 1 July 2014 and 30 June 2017, with renewal options extending to 2023.

5.2 Both clubs have worked collaboratively in order to undertake significant restoration and improvement of the clubrooms which were previously abandoned and vandalised.

5.3 The clubs wish to capitalise on the opportunity presented by a recent upgrade of lighting at the Broadview Oval by bringing the towers to Parndo Yerta and enhancing the existing limited lighting infrastructure.

5.4 The clubs sought appropriate Development Approval which they obtained subject to reasonable light spill containment.

5.5 The clubs subsequently applied for grant funding and successfully secured $19,000 from the Office of Sport and Recreation toward the project.

5.6 Council has also set aside $30,000 toward the project as part of the 2015-16 capital works budget.

5.7 During the technical component of the project works, advice has been received in regards to the suitability of the light heads and the value in changing these to high lux, low energy LED lights for efficiency optimisation and maximum light spill control.

5.8 To carry out these works at a later time when the lights are in situ would be a prohibitively costly undertaking and as such the Clubs would like to extend the scope of the project to capitalise on the current opportunity.

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles 151 151 Lacrosse Club

5.9 The cost of these works is $8,500. Project costings are provided (Attachments 1-3).

5.10 Eagles and BOSA are seeking funding to be used jointly to execute the project at a higher standard than originally envisaged.

5.11 These lights will become Council assets and significantly contribute to the modernisation and usability of Parndo Yerta, a Reserve which will become a focus of activity as population densities increase along Churchill Road in line with astute Council planning.

5.12 Repayments have been calculated for disbursement in line with the Clubs’ respective existing Loan Agreements with Council (Attachments 4-7).

5.13 The proposed (revised) repayment schedule and new Loan Agreement – which mirrors the existing Agreement - are provided (Attachments 8-13).

5.14 The current financial status of the clubs to evidence loan serviceability is presented as Attachments 14-15.

5.15 Council has the capacity to make the loan to the Clubs without the need to seek underwriting of the loan from external sources such as the Local Government Finance Authority (LGFA), but will use the LGFA’s Cash Advance Debenture Rate to apply interest to the loan.

5.16 Alternatively, Council may consider additional capital funding of $8,500 for the project as the assets will be included in Council’s asset portfolio valuations and further present a depreciation advantage for Council. Should this option be considered, funding of $8,500 will be adjusted in Budget Review 3.

5.17 A completion date of 30 June 2016 is required as both the Office of Sport and Recreation and Council are unable to carry their contributions forward into the new financial year.

ATTACHMENTS

Attachments 1-3: Project costings Attachments 4-7: Existing Loan Agreements Attachments 8-13: Proposed Loan Agreements Attachments 14-15: Financial Statements – BOSA and Eagles Attachment 16: Request for Assistance

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 152 152

Attachments 1-3: Project costings

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 153 153

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 154 154

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 155 155

Attachments 4-7: Existing Loan Agreements

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 156 156

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 157 157

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 158 158

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 159 159

Attachments 8-13: Proposed Loan Agreements AGREEMENT FORM

This Agreement is between the City of Prospect (Council) and West Torrens Eagles Lacrosse Club (Eagles) whereas City of Prospect has agreed to provide a loan of FOUR THOUSAND TWO HUNDRED AND FIFTY DOLLARS ($4,250) subject to several covenants, terms and conditions herein contained.

1. Eagles shall as soon as practical after the end of each financial year forward City of Prospect a copy of the audited financial statements of the Club for the concluded twelve (12) months.

2. Eagles shall pay to City of Prospect an amount of xx on the 31 March, 30 June, 30 September and 31 December each year, commencing 30 June 2016, as per the attached schedule which City of Prospect shall apply in reduction of the principal sum until the complete satisfaction of the debt of the whole principal.

3. Eagles shall pay to City of Prospect an amount of calculated interest in line with repayments identified in Appendix 1 at the variable interest rate as published by the Local Government Finance Authority (LGFA) identified as the “Cash Advance Debenture Rate”. Interest will be calculated at a daily rate and charges quarterly in arrears at repayment dates identified in Appendix 1.

4. Eagles undertakes that it will not enter into other loan arrangements (other than normal bank overdraft facilities) with any other parties that may in any way impact on the Club’s ability to meet the repayment obligations of this Agreement without first advising Council and receiving assent to the same.

5. Eagles undertakes that it will not enter into an agreement to sell or otherwise dispose of any major assets without first advising Council and receiving assent to the same.

6. Eagles recognizes that should the Club cease to exist, cancel is licence to occupy the Charles Cane Reserve (Parndo Yerta) or should any other circumstances eventuate which facilitate non-payment of the debt, ownership of the assets of BOSA will revert to Council as full payment of any outstanding repayments.

7. A repayment schedule has been provided in Appendix 1. Principal repayments are subject to the schedule with interest instalments subject to rate changes based on the LGFA Cash Advance Debenture Rate Changes.

8. Provided Always and it is hereby agreed and declared as follows:-

a. If any breach shall be made in the performance or observance of any agreement, condition or proviso herein contained on the part of West Torrens Eagles Lacrosse Club (Eagles), then in any such case City of Prospect (Council) may take proceedings against Eagles for the recovery of any amount due and payable, providing a consultative process has taken place between City of Prospect and Eagles and every effort made to effect a resolution.

b. All questions or differences whatsoever which may at any time hereafter arise between the parties hereto touching this Agreement shall be referred to the Chief Executive Officer of City of Prospect whose decision shall be final. City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 160 160

Agreement dated this day ………………. of ……………………………. 20………..

Council Resolution number ………………………………….

……………………………………………………………….. MAYOR (David O’Loughlin)

……………………………………………………………….. CHIEF EXECUTIVE OFFICER (Cate Atkinson)

……………………………………………………………….. President of West Torrens Eagles Lacrosse Club

……………………………………………………………….. Treasurer of West Torrens Eagles Lacrosse Club

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 161 161

Appendix 1 – Repayment terms

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 162 162

AGREEMENT FORM

This Agreement is between the City of Prospect (Council) and Blackfriars Old Scholars Association Soccer Club (BOSA) whereas City of Prospect has agreed to provide a loan of FOUR THOUSAND TWO HUNDRED AND FIFTY DOLLARS ($4,250) subject to several covenants, terms and conditions herein contained.

1. BOSA shall as soon as practical after the end of each financial year forward City of Prospect a copy of the audited financial statements of the Club for the concluded twelve (12) months.

2. BOSA shall pay to City of Prospect an amount of xx on the 31 March, 30 June, 30 September and 31 December each year, commencing 30 June 2016, as per the attached schedule which City of Prospect shall apply in reduction of the principal sum until the complete satisfaction of the debt of the whole principal.

3. BOSA shall pay to City of Prospect an amount of calculated interest in line with repayments identified in Appendix 1 at the variable interest rate as published by the Local Government Finance Authority (LGFA) identified as the “Cash Advance Debenture Rate”. Interest will be calculated at a daily rate and charges quarterly in arrears at repayment dates identified in Appendix 1.

4. BOSA undertakes that it will not enter into other loan arrangements (other than normal bank overdraft facilities) with any other parties that may in any way impact on the Club’s ability to meet the repayment obligations of this Agreement without first advising Council and receiving assent to the same.

5. BOSA undertakes that it will not enter into an agreement to sell or otherwise dispose of any major assets without first advising Council and receiving assent to the same.

6. BOSA recognizes that should the Club cease to exist, cancel is licence to occupy the Charles Cane Reserve (Parndo Yerta) or should any other circumstances eventuate which facilitate non-payment of the debt, ownership of the assets of BOSA will revert to Council as full payment of any outstanding repayments.

7. A repayment schedule has been provided in Appendix 1. Principal repayments are subject to the schedule with interest instalments subject to rate changes based on the LGFA Cash Advance Debenture Rate Changes.

8. Provided Always and it is hereby agreed and declared as follows:-

a. If any breach shall be made in the performance or observance of any agreement, condition or proviso herein contained on the part of Blackfriars Old Scholars Association Soccer Club (BOSA), then in any such case City of Prospect (Council) may take proceedings against BOSA for the recovery of any amount due and payable, providing a consultative process has taken place between City of Prospect and BOSA and every effort made to effect a resolution.

b. All questions or differences whatsoever which may at any time hereafter arise between the parties hereto touching this Agreement shall be referred to the Chief Executive Officer of City of Prospect whose decision shall be final.

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 163 163

Agreement dated this day ………………. of ……………………………. 20………..

Council Resolution number ………………………………….

……………………………………………………………….. MAYOR (David O’Loughlin)

……………………………………………………………….. CHIEF EXECUTIVE OFFICER (Cate Atkinson)

……………………………………………………………….. President of Blackfriars Old Scholars Association Soccer Club (BOSA)

……………………………………………………………….. Treasurer of Blackfriars Old Scholars Association Soccer Club (BOSA)

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 164 164

Appendix 1 – Repayment terms

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 165 165

Attachments 14-15: Financial Statements – BOSA and Eagles

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 166 166

City of Prospect: Council Agenda 22/03/2016 Item 19.4: Request for Financial Assistance – Blackfriars Old Scholars Association Soccer Club and West Torrens Eagles Lacrosse Club 167 167

Attachment 16: Request for financial assistance

Sent: Thursday, 25 February 2016 3:42PM Subject: Charles Cane Reserve Lighting project

Hi Lesley

As discussed please find attached project plan and pricing schedule. We have really worked hard on our suppliers and sponsors to provide us the best price. The majority of cost is in the actual lighting hardware 10 x 2000KW lights $25,000 we are obtaining a few more quotes. If we did not receive the in kind support the project would cost $82,000.

The improved lighting would give us up to 90 % unitisation of the reserve for training which would assist with wear and tear. This lighting would being the reserve up to 100+LUX which would meet amateur league game standards. We could drop two lights however the lighting would drop under 100lux and would cost a considerable amount more than $5,000 we would be saving if we were to undertake it at a later date.

In summary

Total (includes BOSA and Eagles in kind support) $61,511

Less funding Prospect Council contribution $30,000 Dept. Rec and Sports Grant $19,000

Shortfall $12,511

Are you able to review what options are available from the COP to assist with the shortfall that would be great.

If you have any questions please let me know.

Regards Ralph

N.B. The club shave since come to an arrangement with a supplier for cost reduction so that the in kind support figure becomes $65,522 and the shortfall $8,500.

City of Prospect: Council Agenda 22/03/2016

Item 19.5: Prospect Road – Streetscape Upgrade 168 168

AGENDA ITEM NO.: 19.5

TO: Council Meeting on 22 March 2016

DIRECTOR: Greg Georgopoulos, Director of Infrastructure, Assets and Environment

REPORT AUTHOR: Dimi Shizas, Infrastructure & Assets Engineer

SUBJECT: Prospect Road – Streetscape Upgrade

1. EXECUTIVE SUMMARY

1.1 As part of the 2015/16 budget deliberations, Council has endorsed the streetscape upgrade works for Prospect Road between Olive Street and Gordon Road.

1.2 Following the completion of PLEC, an open tender was called in January 2016 to procure services to undertake the streetscape upgrade works.

1.3 In accordance with Council’s Procurement Policy and Tender Evaluation process, the tender was awarded in February 2016.

1.4 Key components of the upgrade will include reconstruction of kerb, inverts, pram ramps, footpaths and intersections at grade. New landscaped and irrigated garden beds will also be incorporated as part of the upgrade.

1.5 Works rendered shall comply with specified standards and conform to the specification within the contract. All works outlined in the specification are within the allocated budget.

1.6 Existing pavers north of the Village Heart are the older style “Uni-Pave” paver and contrasts to the paver that have traditionally been used south of the Village Heart; the “H Block”.

1.7 Council has the option of replacing appeal of the streetscape at the existing northern footpath with new “H Block” pavers to improve the overall aesthetics to match the southern footpath. This option is within the approved 2015/16 budget.

2. RECOMMENDATION

(1) Council authorise complete footpath removal between Olive Street and Gordon Road and replace with New “H Block” pavers identical to those used south of the Village Heart;

OR

(2) Retain ‘As Is’ the existing “Uni Pave” footpath between Olive Street and Gordon Road.

City of Prospect: Council Agenda 22/03/2016 Item 19.5: Prospect Road – Streetscape Upgrade 169 169

3. RELEVANCE TO CORE STRATEGIES / POLICY

3.1 Core Strategy 5 – Your Council.

5.1 Best practice asset management planning for the upkeep and renewal of existing assets.

5.1.1 Review, maintain and implement sustainable Asset Management plans for major asset classes.

4. COMMUNITY INVOLVEMENT COMMUNITY INVOLVEMENT 4.1 Consultation undertaken during design and documentation stage in 2010.

5. DISCUSSION

5.1 The Prospect Road Streetscape project is the revitalisation of the streetscape between Olive Street and Gordon Road following on from the recent PLEC undergrounding of power lines.

5.2 The project has been awarded with key components including: reconstruction of kerbs, reconstruction of pram ramps, mortar infill against property boundaries, intersections at grade, stencilled asphalt at intersections, landscaped and irrigated garden beds and feature paving outside key nodes. All streetscape works are within the allocated budget.

5.3 As part of the project, Council has the option of replacing the existing northern footpath with new pavers to improve the aesthetics of the footpath and to match the existing southern footpath. This would lead to consistency along Prospect Road.

5.4 Alternatively, leaving the existing footpath ‘As Is’ will result in a saving of $87,000.

5.5 The advantage of replacing the footpath with new pavers will be an improvement to the aesthetics of the new streetscape, with the pavers north of the Village Heart matching those existing south of the Village Heart.

5.6 Due to the current ‘Written Down Value’ (WDV) of the existing footpath, replacing the footpath would result in a loss on disposal cost of $104,301 of the existing footpath prior to its scheduled expiry. Loss on disposal is a non-cash and non-operating cost and as such will have no impact on the financial key performance indicators reported by Council. In addition, the current Long Term Financial Plan was framed with the inclusion of the new footpath as a capital project, including new pavers. As such, use of the new paver option would not lead to an unfavourable adjustment in the long term financial plan.

5.7 All assets, including this footpath are subject to an annual depreciation charge in line with the straight line consumption of the asset. As it is proposed to replace the disposed footpath pavers with a like footpath, an adjustment to annual depreciation is likely to be minor to nil.

City of Prospect: Council Agenda 22/03/2016 Item 19.5: Prospect Road – Streetscape Upgrade 170 170

ATTACHMENTS

Nil

City of Prospect: Council Agenda 22/03/2016