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Dc 2015 East West Jefferson Lincoln East Washington, D.C WASHINGTON HILTON FLOOR PLANS KALORAMA JAY IN COOPERATION WITH L’ENFANT LOBBY LEVEL THE COFFEE BEAN INDEPENDENCE & TEA LEAF HOLMEAD MORGAN NORTHWEST OAK LAWN FRONT THE DESK DISTRICT LINE PISCATAWAY TDL BAR RESTAURANT HEIGHTS LOBBY COURTYARD McCLELLAN’S SPORTS BAR GIFT SHOP CONNECTICUT AVENUE ENTRANCE WASHINGTON HILTON FLOOR PLANS EMBASSY DU PONT CARDOZO FEDEX OFFICE BOUNDARY FAIRCHILD TERRACE LEVEL ALBRIGHT GUNSTON WEST EAST WEST COATS EAST HEALTH INTERNATIONAL CLUB TERRACE 1 2 3 4 5 6 WORLD COLUMBIA TERRACE 7 8 OUTDOOR NEWS MEDIA FOYER POOL 9 10 11 12 COLUMBIA LAWN CONGRESS WORLD EDITORS FORUM EXHIBITION FLOOR / CATERING / WORLD ADVERTISING FORUM CONTENT MARKETPLACE CONCOURSE LEVEL CRYSTAL BALLR OOM DC 2015 EAST WEST JEFFERSON LINCOLN EAST WASHINGTON, D.C. · 1-3 JUNE 2015 EAST WEST WEST INTERNATIONAL GEORGETOWN MONROE BALLROOM WEST CENTER EAST CONCOURSE FOYER CABINET PROGRAMME PRESIDENT’S WALK CONFERENCE FLOOR / CONGRESS / EDITORS FORUM / ADVERTISING FORUM WE THANK OUR EXHIBITORS AND SPONSORS PRE-CONFERENCE PRE-CONFERENCE SOCIAL NETWORKING WORKSHOPS WORKSHOPS EVENTS Sunday, 31 May 2015 Sunday, 31 May 2015 Monday, 1 June 2015 12:30 15:30 18:00 News Publishing on Wearable Devices Punching Above Our Weight: The Content MarketPlace: Washington Hilton: Georgetown How Small and Mid-Sized Publishers Opening Cocktail Can Lead the Digital Transformation The workshop is designed to give newsroom staff and management Washington Hilton: Columbia Hall, Gunston room hands-on experience with both the consumer side of receiving news Washington Hilton: Cabinet The Content MarketPlace is a place to present, discuss, commission on wearable devices as well as a chance to learn and experiment with Moderated by Nancy Lane of the Local Media Association, a super- and purchase video programs and other forms of visual reporting writing and publishing news in different forms onto wearable devices. star panel will discuss case studies on diverse issues such as native content. Organized by the Global Alliance for Media Innovation. advertising, using multi-platform content to gain loyal audiences and Opened by Lockhart Steele, Editorial Director, Vox Media, USA Dr. Mario García, CEO and Founder, García Media, USA how small and mid-sized publishers can succeed in the digital age. Eduardo Campos Pellanda, Director, Ubilab/PUCRS, Brazil Specifically aimed at publishers, editors and media professionals from Deniz Ergürel, R&D Director, Zaman Media Group, Turkey regional or mid-sized news organizations. Tuesday, 2 June 2015 Anders Kring, Head of lab, Berlinske Media, Denmark Nancy Lane, President, Local Media Association, USA Tamás Szépvölgyi, CEO, Sanoma Mobile Dev. Centre Ltd, Hungary Jim Brady, CEO, Sprited Media, USA 19:00 Ganesh Ram, Master of Science Student, Aarhus University, Denmark Chris Edwards, Vice President of Sales & Marketing, The Gazette Welcome Cocktail Gala Dinner Jonas Skytte, Master of Science Student, Aarhus University, Denmark Company, USA Kim Svendsen, Director, Stibo Accelerator, Denmark J. Tom Shaw, Chief Digital Officer, Shaw Media, USA Terrace of the Washington Hilton We welcome you with cocktails and soft drinks at the International 15:30 Terrace of the Washington Hilton. Editors Masterclass 20:00 Washington Hilton: Jefferson SOCIAL NETWORKING Gala Dinner This practical workshop will give you tools to increase the power of your online videos. It will also show you how USA Today is using EVENTS Washington Hilton: Ballroom Periscope to live stream. Don’t miss out on the opportunity to meet new colleagues from Randy Covington, Director, WAN-IFRA Newsplex Training Centre – around the world and to catch up with old acquaintances. Enjoy a South Carolina, USA Sunday, 31 May 2015 multi-course dinner and let yourself be entertained by Jukeboxx Lite, Tanya Sichynsky, Social Media Editor, USA TODAY Sports, USA a world-class band that is guaranteed to get the party started. 19:00 15:30 Welcome Reception How we can – and should – help teach about the news Newseum and about freedom Hosted by NAA in cooperation with the Knight Foundation. Newseum Find out why the Newseum is called the “must-see” More than ever, we in news publishing must help young people attraction in Washington, D.C. Located between the White learn about what makes professional journalism different from other House and the U.S. Capitol, the Newseum offers a conversation-in- content, why their freedom of expression is at stake and how they spiring experience you won’t find anywere else. Explore historic can get involved in both. We will look at best practices and the next artifacts, Pulitzer Prize-winning photographs, interactive exhibits, a global steps. Participation is limited to 20 people and is by invitation 4-D theater and more, to relive significant moments through the eyes Make sure you don’t miss what’s only. of the media. Enjoy an evening with old friends and make new ones – going on at Congress & Forums: Dr. Aralynn McMane, WAN-IFRA’s executive director for youth en- the Welcome Cocktail is the place to mingle with your peers from all Download the App and get all the gagement and news literacy over the world. Bus shuttle provided from the Washington Hilton to latest programme updates, alerts the Newseum and back. and the speaker presentations! http://bit.ly/1F1rYMI WORLD NEWS MEDIA CONGRESS WORLD EDITORS 09:00 12:00 FORUM Opening Ceremony and LATAM Lunch Awarding of the Golden Pen of Freedom 2015 Washington Hilton: Fairchild Room WORLD ADVERTISING Washington Hilton: Ballroom 2015 is an important year for WAN-IFRA in Latin America as we plan The 2015 Golden Pen of Freedom has been awarded to Journalists to open our first regional representation in Mexico City. We are also FORUM Killed in the Line of Duty. The Golden Pen of Freedom is an annual organising the 3rd edition of the prestigious Digital Media LATAM. award, made by WAN-IFRA since 1961, to recognize the outstanding Join WAN-IFRA’s LATAM lunch and meet some of the region’s top action, in writing or deed, of an individual, a group or an institution publishers and media executives. The lunch will be a unique oppor- in the cause of press freedom. The award is given during the Opening tunity to hear about WAN-IFRA’s exciting projects in this dynamic Ceremony. region and to meet the Latin American members of WAN-IFRA’s Monday, 1 June 2015 Donna Barrett, Chairman, NAA, USA Board and LATAM committee. Tomas Brunegård, President, WAN-IFRA, Sweden COMMON SESSIONS FOR ALL Marcelo Rech, Executive Director of Journalism, RBS Group, Brazil 12:00 THREE CONFERENCE STREAMS Antony J. Blinken, Deputy Secretary of State, USA Networking lunch / 07:30 10:25 Official Opening of the Congress Exhibition Washington Hilton: Columbia Hall Registration An Evolving Profession: Global Perspectives Washington Hilton: Terrace Foyer Washington Hilton: Ballroom 13:30 A conversation between The Washington Post’s Executive Editor, Media Trends from Around the World: An Update 08:00 Martin Baron and Maria A. Ressa, the co-founder and Executive Editor of the Filipino news start-up Rappler. Washington Hilton: Ballroom Cracking the Digital Code – Maria A. Ressa, CEO and Executive Editor, Rappler, Philippines WAN-IFRA collects data from more than 70 countries thanks to the An exclusive breakfast hosted by Martin Baron, Executive Editor, The Washington Post, USA very positive support of national newspaper and media associations the Bloomberg Content Service and its data partners: Zenith Optimedia, IPSOS, ComScore and RAM. Washington Hilton: Cabinet 10:55 The 2015 World Press Trends report is a unique snapshot of the global The digital revolution has transformed traditional journalism and newspaper industry. Positive Signals from Top U.S. Publishers the global media landscape: everything from storytelling platforms Larry Kilman, Secretary General, WAN-IFRA, France to business models and newsroom resources. Bloomberg Politics Man- Washington Hilton: Ballroom aging Editors John Heilemann and Mark Halperin will provide insight American newspapers were the first to face the digital transformation 14:00 on how your organization can leverage these changes across digital, and there are many lessons to be learned from their experience of A Most Influential Generation print and video. managing it. This panel will share the experiences of top CEOs from John Heilemann, Co-Managing Editor, Bloomberg Politics, USA leading media houses of what went well and what went wrong. What Washington Hilton: Ballroom Mark Halperin, Co-Managing Editor, Bloomberg Politics, USA opportunities do they see now? Brands spend enormous amounts of time and money trying to under- Thomas A. Silvestri, President and Publisher, Richmond Times- stand and appeal to the millennial audience. Dispatch – Vice President, Richmond Group, BH Media Group, USA Larry Kilman, Secretary General, WAN-IFRA, France Larry Kramer, President and Publisher, USA Today, USA Robert Picard, Director of Research, Reuters Institute, Terry J. Kroeger, President and Chief Executive Officer, Oxford University, UK Interact with other delegates: BH Media Group, USA Anders Nyland, Editor-in-Chief, Bergensavisen, Norway Download the App to share your Stephen P. Hills, President and General Manager, Amy Mitchell, Director of Journalism Research, thoughts, ideas and photos, The Washington Post, USA Pew Research Center, USA to comment and to meetup Leo Prieto, Founder, FayerWayer, Betazeta Networks, with your peers! Aardvark Labs, and ImageMaker Studios, Chile http://bit.ly/1F1rYMI WORLD NEWS MEDIA CONGRESS 17:00 T Brand Studio Killing the Messenger: What the Media Should Do to T Brand Studio is the custom content team that sits WORLD EDITORS Protect Itself and Fight Back within the advertising department of The New York Washington Hilton: Ballroom Times. Independently from The Times’ news and FORUM From the internet-broadcast beheadings of journalists to the editorial staffs, T Brand Studio produces native advertising projects deadly assault on Charlie Hebdo, our profession has become a prime that are poised to generate signifi cant audience engagement on par target of extremists and terrorists.
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