Media Kit 2015

VEGAS THEPLAYER LIFESTYLE & SHOPPING MAGAZINE OF CAESARS ENTERTAINMENT MEDIA KIT 2015

ONBOARD MEDIA 3355 SPRING MOUNTAIN ROAD, SUITE 13, LAS VEGAS, NV 89102 TEL (702) 212-5695 FAX (702) 212-4960 CELL (305) 775-1984 www.vegasplayermagazine.com VEGAS THEPLAYER LIFESTYLE & SHOPPING MAGAZINE OF CAESARS ENTERTAINMENT MEDIA KIT

2015 PUBLICATION OVERVIEW

VEGAS PLAYER: ALWAYS ON

VEGAS PLAYER magazine is the exclusive in-room lifestyle magazine of Caesars Entertainment resorts in Las Vegas. Our print magazine is just one of the powerful tools designed to help you reach these discerning guests.

VEGAS PLAYER directly engages guests and high-rollers with sharp writing, eye-catching design and sophisticated custom photography. We go to the experts on what matters to Vegas visitors: high fashion and luxurious jewelry; world-renowned entertainment and nightlife; and exquisite fine dining. Each issue also includes revealing interviews and features on the Hollywood trendsetters and celebrities who visit Las Vegas.

VEGAS PLAYER keeps the message in play with our social-media networks on Facebook and Twitter, and on our website, vegasplayermagazine.com. Select advertisers are also featured on our dedicated in-room TV channel, Vegas Player Television.

Published tri-annually, VEGAS PLAYER provides the only opportunity for advertisers to access the rooms of Caesars Entertainment’s portfolio of nine Las Vegas properties and connect directly to an audience of more than five million annual resort guests.

WORLD-FAMOUS ENTERTAINMENT, LUXURY SHOPPING DESTINATIONS, A-LIST CELEBRITIES, FINE DINING AND DUSK-’TIL-DAWN NIGHTLIFE— VEGAS PLAYER COVERS ALL THIS AND MORE.

www.vegasplayermagazine.com 2015 EDITORIAL CONTENT

CELEBRITY PORTRAIT GIADA DE LAURENTIIS DEPARTMENTS

GIADA DE LAURENTIIS MAY NOT HAVE FOLLOWED IN THE FOOTSTEPS OF HER FAMOUS FILM FAMILY, BUT THE STAR CHEF STILL FOUND HER WAY ONTO TELEVISION AND INTO THE HEARTS OF LOYAL FANS. NOW, GIADA IS SETTING A NEW COURSE AND OPENING HER VERY FIRST OPENING ACT: Our celebrity Q&A. LIGHTS, RESTAURANT HERE IN LAS VEGAS. BY RYAN SLATTERY CAMERA, PHOTOGRAPHS BY ROBERT JOHN KLEY ON THE STRIP: If it’s happening in Vegas, you’ll find out THE CROMWELL

here. News from the Center Strip. ACTION!When I first meet Giada De Laurentiis, she’s more feminine,” she says. But she didn’t stop Giada admits her hands-on approach may in the kitchen casually rolling meatballs— there. “I decided to add orzo inside of the be a result of working at Spago with Wolfgang though not the monstrous kind all slathered meatball so when someone cracks into it there Puck after finishing culinary school. “More than in sauce that some restaurants prize. These are is a little bit of pasta. It’s the subtle things that advice from Wolfgang, I watched Wolfgang,” compact, bite-size morsels. Smaller and more make it unique in its own way; something that she says. “I watched how he treated his staff. delicate—just like all of the dishes on the menu nobody else is doing.” I watched how he tasted his food, how he was of her first restaurant, opening later this spring Giada then pauses for a second, smiles and a part of every single thing that he did. He at The Cromwell in Las Vegas. adds, “I’m not saying I’m reinventing the Italian was his own brand manager, and I find that “I want to create something more sensual. wheel. There are some really great restaurants is crucial. You need to have a say in everything I want something more feminine,” she explains. here in Las Vegas, but they don’t have my touch. you put your name on.” “We were working on the menu and doing My touch is different.” With deep roots in Los Angeles, where she INSIDER: Movies, television and Hollywood buzz. these meatballs, and they presented me with Her reach extends beyond the kitchen. In fact, still lives with her husband, Todd Thompson, these four large meatballs in tomato sauce. she admits to being “a perfectionist, sometimes and their six-year-old daughter, Jade, the Kind of messy. I said, ‘They’re delicious; they to a fault.” She even had several sets of chairs question has to be asked, why open your first look beautiful; but why does that belong delivered to her house and asked her family restaurant in Las Vegas? “The location was in my restaurant?’ That belongs in any Italian members to sit in them to determine if they number one. I was getting to build a restaurant restaurant anywhere in the country. That were comfortable and restaurant worthy. “It was from scratch on one of the most famous inter- does not say Giada. For every dish we serve, like musical chairs,” she laughs. “When you start sections in the world. I would have been a people need to be able to look at it and say, from ground zero, your hands are in everything. dummy to pass it up,” she says, noting, “Vegas is that’s a Giada dish—you can only get it at I believe I need to be a part of every move— so much a part of my family. With my family in her restaurant.” at least I try to be. I’m not one of those chefs the movie business, it’s always been beautiful So in true Giada style, she decided to down- who will just walk into the restaurant the week adventures—lights, camera, action. And there SENSES: Inside tips on where to wind down or rev-up. scale the meatballs and purée the sauce “so before it opens. I’m going to be there every step is no place on earth that has more lights, it’s not so chunky or hearty, but more delicate, of the way.” camera, action than Las Vegas.” Spa and health trends that stimulate the senses. GIADA DE LAURENTIIS OPENS HER FIRST RESTAURANT, GIADA, AT THE CROMWELL THIS SPRING, THECROMWELL.COM.

72 VEGAS PLAYER MAGAZINE VEGAS PLAYER MAGAZINE 73 VANTAGE POINT: One signature view. Las Vegas as we see it. SCORE: The gaming wire. Advice on playing your favorite table FEATURES games and expert tips from poker pros and sports book analysts.

SCENE + HEARD: We’re on the scene at dazzling CELEBRITY PORTRAIT: Our cover feature profiles movie premieres, celebrity-hosted parties and red-carpet events. an A-list star from the world of film, television or music. What happens in Vegas…can be seen right here. TASTE: Chef profiles and news from the city's top restaurants. SHOWBIZ: Interviews with entertainers from the hottest shows Plus, cooking tips and advice on how to plan your home party. on the Strip. COCKTAIL CULTURE: We follow the cocktail craze with AROUND TOWN: A reader-friendly guide to local dining, in-depth interviews with the city’s top sommeliers and mixologists. entertainment, attractions and nightlife. FASHION FORWARD: Custom multi-page photo feature WILD CARD: This mini-profile introduces a Las Vegas spotlights the latest high-fashion trends. personality and shares eye-opening facts about them. LAVISH ADORNMENTS: Custom multi-page photo feature showcasing watches and fine jewelry from luxury brands found TASTE THE NEXT GENERATION BUFFET in Las Vegas.

Bacchanal Buffet Executive Chef Scott Green says it requires a large, dedicated kitchen team SPLURGE: We explore the city’s exceptional shopping and excellent time management to execute 800 “all made from scratch” recipes. Bountiful Banquet The advent of luxury-focused, chef-driven experience by focusing on the quality of the restaurants—beginning with Wolfgang Puck ingredients, the presentation and each guest’s destinations, profile iconic fashion designers, and highlight the at The Forum Shops at Caesars in the early overall experience.” ‘90s—forced a bit of a sea change. Buffets were driven back by a tide of à la carte establish- The fact that an executive chef of Green’s ments. Buffets were still a Vegas staple, sure, caliber oversees Bacchanal is proof of high but the city was transforming. Now competitive standards being maintained. Green makes sure foodies earn bragging rights by clocking in at that the 800 recipes are produced in modest the digs of Payard Pâtisserie & Bistro, Restaurant batches and replenished throughout the day. season’s top trends and must-have fashions. Guy Savoy and Central Michel Richard. “Providing smaller portions allows us to constantly keep freshly prepared items out all Well, epicureans had better learn how to the time,” he says. “With this quality of food, it recalibrate their social-media check-ins to doesn’t last long.” buffets. Caesars Palace’s new Bacchanal Buffet offers nine superb show kitchens, each cater- Green has a special fondness for the custom ing to a different theme: Mexican, Chinese, Asian soup station, where guests can design Italian, Japanese, American, seafood, pizza, bowls of pho, wonton, udon and ramen. He’s BACCHANAL BUFFET SERVES SUPREME CUISINE BY JEN KARETNICK deli and dessert. Thus it’s like dining at nine also a fan of the charcuterie, where guests

CAESARS PALACE Roman Feast eateries—all at the same time. can sample hand-sliced, aged meats ranging from prosciutto and mortadella to clothbound Buffets have long been an THE GODS MUST BE HUNGRY HAIL CAESAR! An intimate, contemporary design Three seating areas build upon each other’s ultra- With more than 500 dishes prepared daily from cheddar and Maytag blue cheeses, along integral part of the Las Vegas Overlooking the Garden of the Gods pool oasis, Highlights the latest can’t-miss places modern lines and borrow natural elements by using the open, interactive kitchens—each of which with sweet and savory accompaniments. IN THE KNOW: the $17 million Bacchanal Buffet serves more than experience, as embedded into has at least one live cooking area—Bacchanal 500 dishes daily out of nine expertly-led show recycled materials of glass, reclaimed wood and city life as card tables and kitchens. The modern 25,000-square-foot space repurposed steel. The entire buffet seats a total is volcanic entertainment of the highest But don’t just take a chef’s word for it. If you showgirls. Venues are practi- was designed by the internationally renowned of 600 guests. culinary order. “I look at Bacchanal Buffet as nine want to pair a red-velvet pancake on the same cally defined by the breadth Japanese firm Super Potato. unique restaurants, and I pay special attention plate with roasted South Carolina shrimp and and depth of these cold and to every detail, just as I would an individual grits, or Neapolitan pizza with dim sum, be restaurant, all in an effort to deliver our guests’ Bacchanal’s guest. Remember: It’s not just and reveals Sin City’s secrets. hot displays. Bacchanal Buffet favorites,” executive chef Scott Green says. the Bacchanal; it’s your Bacchanalia. Go ahead is pushing those limits. “We are redefining the traditional buffet and claim it.

“The dishes range from the type of comfort-food items that we all come to buffets for, like mouth- watering carved prime rib and a delicious selection of fresh seafood, to many unique offerings.” —Gary Selesner, Caesars Palace regional president 30 VEGAS PLAYER MAGAZINE PHOTO COURTESY OF (CHEF SCOTT GREEN) SCOTT ROEBEN/CAESARS ENTERTAINMENT CORP. SPECIAL INSERTS TO VEGAS PLAYER

VANTAGE POINT WORLD’S FIRST NOBU HOTEL Dine In or Eat Out? Order off Chef Nobu Matsuhisa’s SPRING/SUMMER: DINING Zen-Inspired extensive 24-hour in-room dining Symbolizing enlightenment, strength and elegance, the menu, packed with his signature custom calligraphy in each room represents the traditional dishes; or experience your meal in form of the Japanese ink painting, Hitsuzendo, which the world’s largest Nobu restaurant— translates to “the way of the brush.” a sensual space downstairs. Dream Weaver Divine Design of Nobu Hotel Caesars Palace Featuring Food + Wine

Sweet Dreams SUMMER/FALL: FASHION Custom-made Simmons® mattresses are adorned with rich Fili D’oro linens and ultra-soft Down Dreams pillows. Featuring Summer Fashion

FALL/WINTER: WATCHES Featuring Luxury Timepieces “We have created a distinctly Japanese experience in the heart of Las Vegas.” —Designer David Rockwell

Artistic Statements The Perks Thirst Quencher Each room features Japanese Nobu Hotel’s unique turndown service The upgraded minibar contains Nobu’s signature chilled artwork, a mix of traditional includes his-and-hers yukata robes and slippers, sake; Japanese beer; Genmai-Cha, a green tea combined with prints and expressionist designs, an exclusive pillow menu and Nobu’s own roasted brown rice; and a unique selection of beverages selected by Chef Nobu Matsuhisa. blend of scented pillow mist. including organic Wild Poppy blood-orange chili juice.

28 VEGAS PLAYER MAGAZINE VEGAS PLAYER MAGAZINE 29 INTERACT WITH US!

SENSES LOOKING GOOD, FEELING GOOD

“When someone is in our barber shop, he is the king of the barber shop. Grooming Today’s All the attention is on him.” —Sal the Barber FIND YOUR ICONIC STYLE AT THE Modern Gent BARBER SHOP AT QUA BATHS & SPA WEBSITE: www.vegasplayermagazine.com Don't miss an issue. Our digital magazine is online. CAESARS PALACE

TELEVISION: VEGAS PLAYER TELEVISION

FIVE Why should a guy go to a professional barber for a How should a man prepare before coming in? Just come straight-razor shave? Experience. Professionalism. as you are and I’ll take care of you. Custom programming and commercial spots from our QUESTIONS Tradition. A barber knows how to prepare the skin IF FRANK SINATRA, DEAN MARTIN AND SAMMY FOR SAL and give the proper shave. What do you recommend men do to maintain their skin DAVIS, JR. WERE STILL ROAMING THE LAS VEGAS THE BARBER between visits? Make sure they always moisturize and STREETS TODAY, THE BARBER SHOP AT CAESARS This is a unique concept catering toward men. Tell us cleanse the skin before shaving. Preparing the skin is PALACE WOULD CERTAINLY BE ONE OF THEIR about Qua’s Men’s Zone? We are old-school Vegas. I have the most important part. I like to use a little facial oil on HANGOUTS. AND SAL (THE BARBER) THEIR PAL. been in the business for over thirty-five years and with the skin before I apply shaving cream—it really helps partners bring the entire magazine to life. Caesars for almost twenty years. This is where I hang my soften whiskers and get a close shave. Never shave hat. Most resorts have a unisex thing, where a guy gets against the grain. a cut in a salon. Ours is a real barber shop. We cater to PHOTOGRAPHS BY TODD LUSSIER gentlemen. When someone is in our barber shop, he is At home should men use a shaving brush? Absolutely. INTERVIEW BY CHRISTIE MOELLER the king of the barber shop. All the attention is on him. It brings the whiskers up. The brush is very important We can mix him a drink, give him a manicure or pedicure, even with canned shaving cream. Apply the cream with or a gentleman’s facial. your hands and then massage it in with the brush. You’ll be amazed at how close of a shave you get.

Manly Spa Treatments DOUBLE DOWN TOPS & TAILS DIRTY DETOX RAZE EYEBROWS SOCIAL MEDIA: Strategic, targeted Twitter posts and The Four Hand Massage at Melt away stress and settle in for Release those impurities with Unless you want the Anthony WITH ITS VINTAGE VEGAS ARTWORK ADORNING THE WALLS, Tools of the Trade Paris Spa by Mandara blends a 50-minute scalp, hand and foot a 50-minute seaweed-and-oil- Davis unibrow look, hit the MARTIN SCORSESE’S CASINO PLAYING ON THE TELEVISION— Remember the nostalgia of the five different massage styles: massage at Qua Baths & Spa, mud Detoxifying Wrap at the Rio Spa & Salon for a quick AND THE FACT THAT, AT YOUR REQUEST, YOU CAN HAVE neighborhood barber shop? Japanese Shiatsu, Thai, Hawaiian Caesars Palace. Spa at Bally’s. 15-minute eyebrow shaping, A MARTINI IN HAND WHILE GETTING A HAIRCUT AND A Well, the old-fashioned “shave Lomi Lomi, Swedish and Balinese wax or tweezing. SHAVE—THIS BARBER SPA IS A THROWBACK TO THE CITY’S into a 50-minute session ULTRA-COOL RAT PACK ERA. and a haircut” are alive and well, Facebook updates bring attention to our partners’ brands. and barbers are still relying on performed by two therapists. many of the same tools. MANNING UP Sal Jeppi, a.k.a. Sal the Barber, at the Men’s Zone in Some of Sal’s favorites: Qua Baths & Spa at Caesars Palace, has been making A stainless-steel Japanese-style WHAT YOU’LL FIND IN FIFTY SHADES OF GREY’S LITTLE BLACK BAG men look good for more than three decades. We sat Feather Artist Club SS professional down with the expert in men’s grooming to learn more Hey guys, when it comes to your little black bag, here is one product that Want more? Tune in to Vegas Player Television folding razor for a close shave, to see our interview with Sal the Barber. about the old-fashioned hot lather and straight-razor should be in it. Vegas Player magazine recommends you travel with products Pinaud’s Clubman Ultra-Fine Talc to shave. So sit back, relax and, well, “don’t worry ‘bout it;” from the Kérastase Homme Capital Force line. With a formula packed with whisk away moisture and Virgin he’ll do the rest. Vitamin D, these shampoos, modeling pastes and gels prevent hair loss and Island Bay Rum, an aftershave that instantly cools and refreshes the skin. make hair thicker and stronger. Available at Qua Baths & Spa, Caesars Palace. 26 VEGAS PLAYER MAGAZINE VEGAS PLAYER MAGAZINE 27 www.vegasplayermagazine.com VEGAS PLAYER 2015 MAGAZINE DISTRIBUTION Published three times a year, Vegas Player is the only lifestyle publication that provides distribution in the following Caesars Entertainment rooms and suites:

IN-ROOM MAGAZINE DISTRIBUTION HOTEL ROOMS

• Caesars Palace 2,159 rooms & suites Augustus Tower at Caesars Palace 952 rooms & suites Octavius Tower at Caesars Palace 668 rooms & suites Nobu Hotel Caesars Palace 181 rooms & suites • Bally’s Las Vegas 2,814 rooms & suites • The Cromwell ,188 rooms & suites • Flamingo Las Vegas 3,460 rooms & suites • Harrah’s Las Vegas 2,526 rooms & suites • The LINQ Hotel & Casino 2,535 rooms & suites • Paris Las Vegas 2,916 rooms & suites • Planet Hollywood Resort & Casino 2,496 rooms & suites • Rio All-Suite Hotel & Casino 2,522 suites

TOTAL ROOMS 23,417 rooms & suites

ADDITIONAL DISTRIBUTION • The LINQ Promenade • Select stores in The Forum Shops at Caesars • Select stores in Miracle Mile Shops at Planet Hollywood Resort & Casino • Resort concierge desks • VIP check-in lounges • Cascata Golf Course, Boulder City, Nev. • Rio Secco Golf Club, Henderson, Nev. • Resort spas and lounges • Caesars Entertainment company-owned jets • Digital presence on each resort’s official website • Social networking via Facebook and Twitter

www.vegasplayermagazine.com 2 015 READERSHIP, DEMOGRAPHICS & GUEST SPENDING

READERSHIP GUEST SPENDING Total Number of Rooms/Suites 23,417 Readers of VEGAS PLAYER are avid spenders when vacationing Average Occupancy 85.5% in Las Vegas. Here is a complete breakdown of guest spending:

Average Stay/Number of Nights 3.3 Food & Beverage $1.4 billion IN-ROOM MAGAZINE DISTRIBUTION Average Number of Guests 2.4 Retail/Shopping $792 million HOTEL ROOMS Average readership per Issue 1,771,602 Entertainment $228 million Sightseeing $53 million • Caesars Palace 2,159 rooms & suites READERSHIP ANNUALLY Total Guest Spending $2.4 billion Augustus Tower at Caesars Palace 952 rooms & suites 5,314,807 Octavius Tower at Caesars Palace 668 rooms & suites NOTE: Amounts derived by multiplying annual Vegas Player readership by 2012 figures from the Las Vegas Convention and Visitors Authority. For additional Nobu Hotel Caesars Palace 181 rooms & suites SOURCE: 2013 Summary, Las Vegas Convention & Visitors Authority information, please go to www.lvcva.com. • Bally’s Las Vegas 2,814 rooms & suites • The Cromwell ,188 rooms & suites • Flamingo Las Vegas 3,460 rooms & suites A COMPLETE DIGITAL VERSION OF THE MAGAZINE IS AVAILABLE AFTER EACH ISSUE IS PUBLISHED, AT www.vegasplayermagazine.com. • Harrah’s Las Vegas 2,526 rooms & suites • The LINQ Hotel & Casino 2,535 rooms & suites • Paris Las Vegas 2,916 rooms & suites DEMOGRAPHICS FASHION FORWARD HERE COMES THE BRIDE • Planet Hollywood Resort & Casino 2,496 rooms & suites • Rio All-Suite Hotel & Casino 2,522 suites WHO ARE OUR READERS?

TOTAL ROOMS 23,417 rooms & suites Affluent: Average income $125,000+

Successful: 62.6% professionals/executives AndEverything You Need then to she said Walk Down the Aisle in Style Well Educated: 83.4% college graduates PHOTOGRAPHS BY JERRY METELLUS“I Do!” FASHION DIRECTOR/STYLIST: CHRISTIE MOELLER GOWN HAIR/MAKEUP: KRYSTLE RANDALL Corset-style boned top with layered pickup skirt MODEL: BESJANA/BEST AGENCY (price upon request); Mina Olive/minaolive.com.

JEWELRY Married: 66% JEWELRY PROVIDED BY Victoria large diamond earrings in platinum ($14,500), TIFFANY & CO. AND HEARTS ON FIRE Elsa Peretti® Diamonds by the Yard® necklace in platinum ($1,800), Embrace diamond ring in platinum ($48,300); FLOWERS PROVIDED BY Tiffany & Co./The Forum Shops at Caesars. RIO PAVILION FLORIST AT RIO ALL-SUITE HOTEL & CASINO BEAUTY PRODUCTS Pro Finish compact foundation ($36); MAKE UP FOR EVER/Sephora, The Forum Shops at Caesars and Miracle Male: 58.2% PHOTOGRAPHED ON LOCATION Mile Shops at Planet Hollywood Resort & Casino. High- IN THE CONSTANTINE VILLA, lighter in Sunbeam ($16), brightener in Moonbeam ($16); OCTAVIUS TOWER AT CAESARS PALACE TOPSHOP/Fashion Show.

Female: 41.8% Tune in to Vegas Player Television for a behind-the-scenes look at this fashion session.

MAGAZINE Median Age: 43 years 40 VEGAS PLAYER MAGAZINE VEGAS PLAYER MAGAZINE 41 MAGAZINE

LAVISH ADORNMENTS PERSONALIZED STYLE WHAT DO OUR READERS DO? GLAMOROUS BRIDE DAPPER GROOM • Avid travelers, both foreign and domestic • Active investors, especially interested in real estate • Use high-end credit cards • Wine connoisseurs Modern Love • Golf aficionados • Have a true affinity for high-end fashion products

PHOTOGRAPHS BY ROBERT JOHN KLEY STYLING BY CHRISTIE MOELLER

JEWELRY CLUTCH SHOE SLEEP MASK POWDER LIP GLOSS NAIL LACQUER FRAGRANCE BOWTIE CIGARS LIGHTER RINGS SHOE SOURCE: Caesars Entertainment Research Department Sterling silver and white Crystal Cake Minaudiere Dart heel in rose gold “Just Married” silk satin Imagine perfumed Lip 20 gloss in Peach Deborah Lippmann John Varvatos Vintage Swarovski “Ready to Fuente Fuente OpusX: the Rollagas AD vintage Thick relic band ring Lace-up Wingtip ($595); sapphire heart necklace ($6,995); Judith Leiber/ ($250); BCBGMAXAZRIA/ sleep mask ($27.50); Mary dusting powder by Lollia Sparkle by Kaplan MD Baby Love nail lacquer ($58); John Varvatos/The Wear” bow tie ($80); original Dominican puro; logo lighter ($850); ($330), stackable studded Tod’s/The Forum Shops ($1,050); Scott Kay/ The Forum Shops The Forum Shops Green/marygreen.com. ($28); Neiman Marcus/ ($30); Neiman Marcus/ [left] and Modern Love Forum Shops at Caesars. Thomas Pink/The Forum Casa Fuente/The Forum Alfred Dunhill/The ring with MB crosses at Caesars. scottkay.com. at Caesars. at Caesars. Fashion Show. Fashion Show. nail lacquer [right], Shops at Caesars. Shops at Caesars. Forum Shops at Caesars. ($140), stackable skull ($17 each); Neiman and star ring ($140); Marcus/Fashion Show. King Baby Studio/ Appian Way Shops at Caesars Palace.

Watch Vegas Player Television to see how this jewelry and accessories spread was styled. FLOWERS PROVIDED BY RIO PAVILION FLORIST, RIO ALL-SUITE HOTEL & CASINO,

50 VEGAS PLAYER MAGAZINE AND NAAKITI FLORAL DESIGN. FOR CUSTOM ARRANGEMENTS VISIT: PHOTOGRAPHED ON LOCATION IN THE CONSTANTINE VEGAS PLAYER MAGAZINE 51 RIOPAVILIONFLORIST.COM AND NAAKITIFLORAL.COM. VILLA, OCTAVIUS TOWER AT CAESARS PALACE.

MAGAZINE

www.vegasplayermagazine.com VEGAS PLAYER 2015 ADVERTISING RATES AND PUBLISHING CYCLE GENERAL ADVERTISING RATES 4-Color Ad Size 3x 2x 1x Full Page $16,800 $18,675 $20,750 Half Page $10,890 $12,100 $13,450 One-Third Page $7,075 $7,875 $8,750 Cover 2 (inside front) NA NA $23,875 Cover 3 (inside back) NA NA $21,750 Cover 4 (back) NA NA $25,850

2015 PUBLISHING CYCLE Issue Date Issue Special Inserts Cycle Issue Close Material Close March 2015 Spring/Summer Food + Wine March-June January 23 January 30 July 2015 Summer/Fall Summer Fashion July-October May 29 June 5 November 2015 Fall/Winter Watches November-February September 25 October 2

THE LAS VEGAS LIFESTYLE MAGAZINE SPLURGE THE FASHION FILE OF CAESARS ENTERTAINMENT The Fashion Chakras What’s your fashion chakra? Chakras (meaning, “wheel of light”) are believed to be the centers of the body It’s the season of dreams from which each person can collect energy. And while balancing your chakras improves your health and and delight; of nurturing well-being, we can say the same about fashion. If you look good, you feel good.

body, mind and spirit. Each of our body’s chakras is represented by a color. Here, Vegas Player stylist Christie Moeller delves into Wherever you derive the the world of color to bring you her top choices for charging each of your fashion chakras. OPPOSITE PAGE VIOLET YELLOW spirit that moves you, ACCESSORIES TO BLESS YOUR LOOK learn this mantra: Sahasrara—The Crown Manipura —The Solar Plexus ON SURENA Intelligence, Awareness, Thoughtfulness Vitality, Direction, Self-esteem Shop, shop, shop! JEWELRY: Chakra necklace featuring garnet, Caesars Palace carnelian, yellow quartz, aventurine, turquoise, lapis lazuli and amethyst— INDIGO ORANGE representing the energy of the seven chakras—with a silk tassel topped with a Ajna—The Brow (The Third Eye) Svadhisthana —The Sacral gold vermeil bead ($160). String bracelet Intuition, Perfection, Imagination Sexuality, Physical Grace, Pleasure of blessed sandalwood hand-knotted with silk thread and topped with a gold vermeil BLUE RED bead ($80). Both pieces by Karuna Malas; KarunaMalas.com. Vishuddha—The Throat Muladhara —The Base Communication, Resonance, Creativity Stability, Grounding, Prosperity CLOTHING: Black-leather wrap belt ($495); Donna Karan/Crystals at CityCenter. GREEN Asymmetric paisley dress ($1,575); ETRO/Neiman Marcus, Fashion Show. Anahata—The Heart Bally’s Las Vegas Love, Compassion, Sharing

IN BLOOM BY JONQUIL crochet lace chemise ($48); shopinbloombyjonquil.com.

BALLY leather Madama wallet ($295); Bally/The Forum Shops at Caesars.

SEPHORA smoky cream eyeliner The Cromwell in The Deep End ($12); Sephora/ Miracle Mile Shops at Planet Hollywood Resort & Casino and The Forum Shops at Caesars.

TED BAKER LONDON Cunioy jacket ($420); Ted Baker London/ Flamingo Las Vegas The Forum Shops at Caesars. KARUNA MALAS gold vermeil Amitabha Buddha COACH men’s Bleecker Leather Believe prayer box neck- Pencil Roll in fawn ($148); Coach/ lace in blessed The Forum Shops at Caesars. sandalwood ($270); Karuna Malas/ KarunaMalas.com. Photograph by Robert John Kley TOM FORD FASHION DIRECTOR/STYLIST: CHRISTIE MOELLER Violet Blonde perfume ($105); HAIR/MAKEUP: KRYSTLE RANDALL Tom Ford/Neiman Marcus, Fashion Show. MODEL: SURENA BEST AGENCY

Harrah’s Las Vegas 34 VEGAS PLAYER MAGAZINE ALL PRODUCT IMAGES COURTESY OF RESPECTIVE BRANDS UNLESS OTHERWISE NOTED VEGAS PLAYER MAGAZINE 35 PHOTOGRAPHED ON LOCATION AT MESA GRILL, CAESARS PALACE

TASTE CHEF CHRISTINA WILSON OF GORDON RAMSAY STEAK Christina Wilson’s advice for future The LINQ Hotel & Casino wannabe Hell’s Kitchen chefs. “Learn to cook scallops, risotto and [beef] Wellington before you get there, and you’ll be all right.” It’s a good thing PHILLY NATIVE the Season 10 winner mastered those parts of the Gordon Ramsay trinity, because she’ll be pushing a lot of CHRISTINA WILSON those dishes out of the kitchen in her new role as head chef at Gordon COOKS HER Ramsay Steak at Paris Las Vegas. Wilson will work under Executive WAY FROM Chef Kevin Hee. Paris Las Vegas HELL’S KITCHEN Wilson won the job after an intense season that culminated in a final TO LAS VEGAS countdown and nerve-racking twist of a door knob, the cooking competi- “Christina’s passion and talent tion’s final winner-revealing scene. are undeniable. She is the real deal.” –Chef Gordon Ramsay “Let me just say, Chef Ramsay is the slowest counter ever. That one…two… three, for me, lasted like twenty minutes,” she says. And when the door opened? “I was shocked. I remember walking through the door and then stepping back in it. I was Planet Hollywood Resort & Casino like, ‘Wait, did that just happen?’” It did, but she says Hell’s Kitchen was anything but smooth sailing. Wilson admits she was a “little jittery” early on in the “pressure cooker” experience. “I just had to tell myself this is what I do, I’m a chef. I kept my goals short term. I said to myself, ‘All right Chris, you just have to wake up here tomorrow morning. Get through today. There were times I had really great days and I reveled in it when I put my head down on the pillow, but when I woke up I had to let it go. Rio All-Suite Hotel & Casino And I had to do the same thing with my bad days.”

Wilson also wanted to stay under the radar and remain tight-lipped. She says the best advice she got before going on Hell’s Kitchen came from a close friend who simply told her, “Be careful with your words, you can always add on, but never take away.”

Now she’s ready to tackle Las Vegas. Hell’s Wilson says she loves the sleek, clean lines at her new digs at Gordon Ramsay Steak, but is most excited about the open kitchen concept. “It’s the narcissistic side of me,” she says. “It’s nice to look out and see somebody really enjoying their food the moment they get it.”

PARIS LAS VEGAS PARIS Belle

Chef Gordon Ramsay interacts with Wilson on SPACE RESERVATIONS Season 10 of Hell’s Kitchen. 32 VEGAS PLAYER MAGAZINE

Rod Musum Group Publisher and Executive Director of Sales 3355 Spring Mountain Road, Suite 13, Las Vegas, NV 89102 tel (702) 212-5695 fax (702) 212-4960 cell (305) 775-1984 e-mail: [email protected] www.vegasplayermagazine.com 2015 PRODUCTION SPECIFICATIONS

ARTWORK AND MATERIALS: ACCEPTABLE FILE FORMATS: Terms PDF (press-quality, high-resolution PDF only) or other from 50% due upon signing, 50% upon publication applications listed below: • Adobe InDesign – INDD (native InDesign files) Prepayment discount of 5% • QuarkXPress – QXP (native QuarkXPress files) • Adobe Illustrator – AI (native Illustrator files), EPS Special Positions • Adobe Photoshop – TIFF or PSD (native Photoshop files) Subject to availability: +15% in unflattened layers Agency commission: 15% TO SEND AD ELECTRONICALLY VIA PDF: Mechanical Requirements We have a secure FTP site for you to upload ad files (with your own username and password). AD SIZE WIDTH HEIGHT Trim Size 10" 12" Your Ad Services Coordinator will provide you with your own username and password. Bleed Page 10 1/4" 12 1/4" Full Page (live area) 9 1/2" 11 1/2" Go to: http://files.onboard.com/ Enter your username Half-Page Horizontal 9" 5 3/8" Enter your password 9 3 1⁄3 Page Square 5 ⁄ " 5 ⁄ " 16 8 When you log in, you will see your company name and 2 folders: DOUBLE-PAGE SPREAD WIDTH HEIGHT “From OBM” and “To OBM”. Trim Size 20" 12" Place your ad file(s) in the “To OBM” folder. Bleed Page 20 1/4" 12 1/4" We will automatically receive an e-mail that you have submitted ad file(s) Live Area Non-Bleed 19" 11 1/2" to us. Please notify us if you have any questions. WE DO NOT ACCEPT FILES FROM: Quark Passport, Corel Draw, Pagemaker, Microsoft Word, PowerPoint or Microsoft Publisher

DOUBLE-PAGE SPREAD FULL PAGE

HALF-PAGE HORIZONTAL 1/3 PAGE SQUARE FOLLOW THESE STEPS TO AVOID COSTLY ERRORS OR DELAYS: 1. Bleed should be 1/8" all around; and type or Bleed logos should be 3/8" away from trim edge. Allow at least 3/8" from type or art to trim edge. 2. Check color space—CMYK only (no RGB, Pantone or “spot” colors). 3. Verify image resolution is at least 300 (dpi). BLEED BLEED TRIM TRIM 4. Double-check fonts—include all postscript and screen fonts. FULL PAGE (live area) FULL PAGE (live area) Production Charges

DOUBLE-PAGE SPREAD All space rates are based on high-res digital file and color proof supplied by the advertiser. If required, designs, color proof and other production work will be charged additionally. These costs are available upon request.

Special Note: No coupons allowed. All ads are subject to approval by Caesars Entertainment.

It is the advertiser’s responsibility to ensure that any material submitted ARTWORK AND MATERIALS CONTACT contains the proper spelling and wording of the host properties. Gail Abrams Appian Way Shops Ad Services Department - Publishing Director Bally’s Avenue Shoppes 1691 Michigan Avenue, Suite 600, Miami Beach, FL 33139 Caesars Palace tel (305) 673-0400 fax (305) 673-3575 cell (305) 938-1240 The Forum Shops at Caesars Miracle Mile Shops at Planet Hollywood Resort & Casino e-mail: [email protected] www.vegasplayermagazine.com THE LIFESTYLE&SHOPPINGMAGAZINEOFCAESARSENTERTAINMENT VEGASPLAYER