Using Multimodal Extended Metaphor Prompts to Induce the Production of Figurative Language in Low-Intermediate Japanese Learners of English

Total Page:16

File Type:pdf, Size:1020Kb

Using Multimodal Extended Metaphor Prompts to Induce the Production of Figurative Language in Low-Intermediate Japanese Learners of English USING MULTIMODAL EXTENDED METAPHOR PROMPTS TO INDUCE THE PRODUCTION OF FIGURATIVE LANGUAGE IN LOW-INTERMEDIATE JAPANESE LEARNERS OF ENGLISH by JOSEPH GEORGE TOMEI A thesis submitted to the University of Birmingham for the degree of DOCTOR OF PHILOSOPHY Department of English Language and Applied Linguistics School of English, Drama, and American & Canadian Studies College of Arts and Law The University of Birmingham October 2017 University of Birmingham Research Archive e-theses repository This unpublished thesis/dissertation is copyright of the author and/or third parties. The intellectual property rights of the author or third parties in respect of this work are as defined by The Copyright Designs and Patents Act 1988 or as modified by any successor legislation. Any use made of information contained in this thesis/dissertation must be in accordance with that legislation and must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the permission of the copyright holder. Abstract It has been over 35 years since the publication of Reddy's 1979 study of the metaphors for communication, an article that could be said to mark the starting point of Conceptual Metaphor Theory. However, despite the understanding that metaphor and figurative language are fundamental to language, in that time there has been little progress in introducing metaphor into the L2 classroom, especially at lower levels. This thesis argues that learners at this level have figurative resources that have not yet been acknowledged, but could be key elements in developing an L2 metaphor pedagogy. To explore this possibility, a mixed methods investigation of the effect of mutimodal writing prompts based on extended metaphors was conducted with two cohorts of low-intermediate Japanese university students. The mixed methods data analysis revealed not only that the presentation of one extended metaphor could 'activate' metaphorical knowledge of other extended metaphors and induce the production of metaphoric language, but that multimodal material provides an as yet unexploited resource for an L2 metaphor pedagogy. Dedication This thesis is dedicated to the three women in my life, my wife Miho, and my two daughters, Tabatha and Lana. Acknowledgements In keeping with the idea of distributed cognition, it should be realized that rather than the conceit that these ideas sprang from my own head, the pieces of this thesis come from different people in different places. First and foremost, I would like to thank my PhD advisor, Jeannette Littlemore. She not only put up with the marked attrition of my first language skills, without her direction and knowledge and energy, this thesis would not have happened. This thesis benefited from presentations at the Fukuoka Cognitive Linguistics Circle and the Nagasaki chapter of JALT. A special thank you to Makoto Yoshii, Haruhiko Murao and Rick Lavin at the Prefectural University of Kumamoto for letting me conduct my research there and the two cohorts of students who were the participants and agreed to let me use their work in class. I'm also indebted to Rick for his close reading of my thesis. Also proofreading this thesis was Melodie Cook, who kept me on the straight and grammatically narrow. Table of Contents Chapter One: Prologue 1.0 Introduction .......................................................................................................................................................... 1 Chapter Two: A Contextual Review of Conceptual Metaphor Research 2.0 Introduction .......................................................................................................................................................... 11 2.1 The feature/attribute selection view of metaphor ................................................................................................. 11 2.2 Conceptual Metaphor Theory: Setting the stage ................................................................................................. 16 2.3 The development of Conceptual Metaphor Theory .............................................................................................. 19 2.4 Conceptual Metaphor Theory: LIFE IS A JOURNEY ........................................................................................... 27 2.5 Real data, Discourse Analysis and CMT ............................................................................................................. 34 2.6 Categorising metaphors ....................................................................................................................................... 41 2.7 Metaphors outside language: 4E and distributed cognition ................................................................................. 45 Chapter Three: Is there such a thing as L2 metaphoric competence and if so, what is it? 3.0 Introduction .......................................................................................................................................................... 52 3.1 Metaphoric competence, interlanguage and the L2 speaker ............................................................................... 54 3.1.1 Beginnings .................................................................................................................................................. 56 3.1.2 Metaphoric competence as a set of psychological skills ............................................................................ 58 3.1.3 Metaphoric competence incorporated into communicative competence .................................................... 62 3.1.3.1 Azuma's Test of Metaphoric Competence ......................................................................................... 64 3.1.3.2 Metaphoric competence versus grammatical accuracy ..................................................................... 72 3.1.4 Metaphoric competence as a practice-based approach ............................................................................. 75 3.1.5 Metaphoric competence in production ........................................................................................................ 77 3.1.5.1 Coupling reception and production .................................................................................................... 78 3.1.5.2 Production out of the shadows (MacArthur, 2010) ............................................................................ 82 3.1.5.3 Large-scale corpora comparisons (Nacey, 2013; Turner, 2014; Littlemore, et al., 2014) ................. 83 3.1.5.4 Metaphor Teaching Interventions (Bennett, 2017) ............................................................................ 86 3.2 Dealing with longer texts (Kathpalia and Carmel, 2011) ...................................................................................... 89 3.3 Kachru and the circles of English (Kachru, 1992) ................................................................................................ 92 3.4 L2 metaphor pedagogy ........................................................................................................................................ 96 Chapter Four: The Japanese learner 4.0 Introduction .......................................................................................................................................................... 104 4.1 L1 writing instruction in Japan .............................................................................................................................. 108 4.2 Identifying lacunae in writing instruction .............................................................................................................. 110 4.3 L2 writing research examined in the context of the Japanese learner of English ................................................ 112 4.4 The pedagogical impact of English in Japan ....................................................................................................... 117 Chapter Five: Metaphor in Japanese, Vygotskian theory and multimodality 5.0 Introduction .......................................................................................................................................................... 121 5.1 The Japanese Linguistic Landscape .................................................................................................................... 122 5.2 English as part of a multi-lingual mix: an example ............................................................................................... 125 5.3 Metaphor in Japanese ......................................................................................................................................... 128 5.3.1 Different paths to lexical knowledge ........................................................................................................... 132 5.3.2 Gairaigo and wasei-eigo ............................................................................................................................. 134 5.3.3 Figurative language and Japanese borrowings .......................................................................................... 136 5.4 Constructivism, Piaget and Vygotsky and EFL .................................................................................................... 139 5.4.1 Piaget: Cognitive constructivism ................................................................................................................. 142 5.4.2 Vygotsky: Sociocultural constructivism ......................................................................................................
Recommended publications
  • ALEX DELGADO Production Designer
    ALEX DELGADO Production Designer PROJECTS DIRECTORS STUDIOS/PRODUCERS THE KEYS OF CHRISTMAS David Meyers YouTube Red Feature OPENING NIGHTS Isaac Rentz Dark Factory Entertainment Feature Los Angeles Film Festival G.U.Y. Lady Gaga Rocket In My Pocket / Riveting Short Film Entertainment MR. HAPPY Colin Tilley Vice Short Film COMMERCIALS & MUSIC VIDEOS SOL Republic Headphones, Kraken Rum, Fox Sports, Wendy’s, Corona, Xbox, Optimum, Comcast, Delta Airlines, Samsung, Hasbro, SONOS, Reebok, Veria Living, Dropbox, Walmart, Adidas, Go Daddy, Microsoft, Sony, Boomchickapop Popcorn, Macy’s Taco Bell, TGI Friday’s, Puma, ESPN, JCPenney, Infiniti, Nicki Minaj’s Pink Friday Perfume, ARI by Ariana Grande; Nicki Minaj - “The Boys ft. Cassie”, Lil’ Wayne - “Love Me ft. Drake & Future”, BOB “Out of My Mind ft. Nicki Minaj”, Fergie - “M.I.L.F.$”, Mike Posner - “I Took A Pill in Ibiza”, DJ Snake ft. Bipolar Sunshine - “Middle”, Mark Ronson - “Uptown Funk”, Kelly Clarkson - “People Like Us”, Flo Rida - “Sweet Spot ft. Jennifer Lopez”, Chris Brown - “Fine China”, Kelly Rowland - “Kisses Down Low”, Mika - “Popular”, 3OH!3 - “Back to Life”, Margaret - “Thank You Very Much”, The Lonely Island - “YOLO ft. Adam Levine & Kendrick Lamar”, David Guetta “Just One Last Time”, Nicki Minaj - “I Am Your Leader”, David Guetta - “I Can Only Imagine ft. Chris Brown & Lil’ Wayne”, Flying Lotus - “Tiny Tortures”, Nicki Minaj - “Freedom”, Labrinth - “Last Time”, Chris Brown - “She Ain’t You”, Chris Brown - “Next To You ft. Justin Bieber”, French Montana - “Shot Caller ft. Diddy and Rick Ross”, Aura Dione - “Friends ft. Rock Mafia”, Common - “Blue Sky”, Game - “Red Nation ft. Lil’ Wayne”, Tyga “Faded ft.
    [Show full text]
  • The BG News April 15, 1999
    Bowling Green State University ScholarWorks@BGSU BG News (Student Newspaper) University Publications 4-15-1999 The BG News April 15, 1999 Bowling Green State University Follow this and additional works at: https://scholarworks.bgsu.edu/bg-news Recommended Citation Bowling Green State University, "The BG News April 15, 1999" (1999). BG News (Student Newspaper). 6484. https://scholarworks.bgsu.edu/bg-news/6484 This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License. This Article is brought to you for free and open access by the University Publications at ScholarWorks@BGSU. It has been accepted for inclusion in BG News (Student Newspaper) by an authorized administrator of ScholarWorks@BGSU. ■" * he BG News Women rally to 'take back the night' sexual assault. istration vivors, they will be able to relate her family. By WENDY SUTO Celesta Haras/ti, a resident of buildings, rain to parts of her story, Kissinger "The more I tell my story, the The BG News BG and a W4W member, said the or shine. The said. less shame and guilt I feel," Kissinger said. "For my situa- Women (and some men) will rally is about issues that are con- keynote "When I decided to disclose tion, I'm glad I didn't tell my take to the streets tonight, pro- sidered taboo by society, such as speaker, my sexual abuse to my family, I parents right away because I claiming a public statement in an rape and incest. She has attended Kendel came out of the closet complete- think it would have been a worse attempt to "Take Back the Night" several TBTN marches at the Kissinger, a ly," Kissinger said.
    [Show full text]
  • [Japan] SALA GIOCHI ARCADE 1000 Miglia
    SCHEDA NEW PLATINUM PI4 EDITION La seguente lista elenca la maggior parte dei titoli emulati dalla scheda NEW PLATINUM Pi4 (20.000). - I giochi per computer (Amiga, Commodore, Pc, etc) richiedono una tastiera per computer e talvolta un mouse USB da collegare alla console (in quanto tali sistemi funzionavano con mouse e tastiera). - I giochi che richiedono spinner (es. Arkanoid), volanti (giochi di corse), pistole (es. Duck Hunt) potrebbero non essere controllabili con joystick, ma richiedono periferiche ad hoc, al momento non configurabili. - I giochi che richiedono controller analogici (Playstation, Nintendo 64, etc etc) potrebbero non essere controllabili con plance a levetta singola, ma richiedono, appunto, un joypad con analogici (venduto separatamente). - Questo elenco è relativo alla scheda NEW PLATINUM EDITION basata su Raspberry Pi4. - Gli emulatori di sistemi 3D (Playstation, Nintendo64, Dreamcast) e PC (Amiga, Commodore) sono presenti SOLO nella NEW PLATINUM Pi4 e non sulle versioni Pi3 Plus e Gold. - Gli emulatori Atomiswave, Sega Naomi (Virtua Tennis, Virtua Striker, etc.) sono presenti SOLO nelle schede Pi4. - La versione PLUS Pi3B+ emula solo 550 titoli ARCADE, generati casualmente al momento dell'acquisto e non modificabile. Ultimo aggiornamento 2 Settembre 2020 NOME GIOCO EMULATORE 005 SALA GIOCHI ARCADE 1 On 1 Government [Japan] SALA GIOCHI ARCADE 1000 Miglia: Great 1000 Miles Rally SALA GIOCHI ARCADE 10-Yard Fight SALA GIOCHI ARCADE 18 Holes Pro Golf SALA GIOCHI ARCADE 1941: Counter Attack SALA GIOCHI ARCADE 1942 SALA GIOCHI ARCADE 1943 Kai: Midway Kaisen SALA GIOCHI ARCADE 1943: The Battle of Midway [Europe] SALA GIOCHI ARCADE 1944 : The Loop Master [USA] SALA GIOCHI ARCADE 1945k III SALA GIOCHI ARCADE 19XX : The War Against Destiny [USA] SALA GIOCHI ARCADE 2 On 2 Open Ice Challenge SALA GIOCHI ARCADE 4-D Warriors SALA GIOCHI ARCADE 64th.
    [Show full text]
  • Aeroastro-2011-12.Pdf
    ANNUAL 2011-12 • MASSACHUSETTS INSTITUTE OF TECHNOLOGY Editors Department Head Associate Head Editor & Director of Communications Jaime Peraire Karen Willcox William T.G. Litant [email protected] [email protected] [email protected] AeroAstro is published annually by the Massachusetts Institute of Technology Department of Aeronautics and Astronautics, 33-240, 77 Massachusetts Avenue, Cambridge, Massachusetts 02139, USA. http://www.mit.aero AeroAstro No. 9, July 2012 ©2012 The Massachusetts Institute of Technology. All rights reserved. Except where noted, photographs by William Litant/MIT DESIGN Opus Design www.opusdesign.us Cover: Alumni astronauts (from left) Mike Fincke (AeroAstro, BSc ’89), Cady Coleman (ChemE, BSc ’83), and Greg Chamitoff (AeroAstro, PhD ’82), wearing MIT 150 anniversary t-shirts, send video greetings from the International Space Station to high school students around the world participating in AeroAstro’s 2011 Zero Robotics competition. Each is accom- panied by a Space System’s Lab SPHERE microsatellite. For more on Zero Robotics and SPHERES, turn to page 25 (Video grab via NASA). Cert no. XXX-XXX-000 THESE ARE EXCITING TIMES FOR AEROASTRO. Our research funding has risen by 40 percent over the past three years: there are more than 170 research projects in our labs and centers repre- senting $28 million in expenditures by the Department of Defense, NASA, other federal agencies and departments, and the aerospace industry. Our incoming sophomore class size is up by 48 percent over last year. Our faculty now includes a former secretary to the Air Force, a former astronaut, a former NASA associate administrator, a former USAF chief scientist, nine National Academy of Engineering members, nine Amer- ican Institute of Aeronautics and Astronautics Fellows, two Guggenheim Indeed, we have a number of great projects and initiatives ramping Medal recipients, and two AIAA Reed Aeronautics Award recipients.
    [Show full text]
  • Everything Useful I Know About Real Life I Know from Movies. Through An
    Young adult fiction www.peachtree-online.com Everything useful I know about real ISBN 978-1-56145-742-7 $ life I know from movies. Through an 16.95 intense study of the characters who live and those that die gruesomely in final Sam Kinnison is a geek, and he’s totally fine scenes, I have narrowed down three basic with that. He has his horror movies, approaches to dealing with the world: his nerdy friends, and World of Warcraft. Until Princess Leia turns up in his 1. Keep your head down and your face out bedroom, worry about girls he will not. of anyone’s line of fire. studied cinema and Then Sam meets Camilla. She’s beautiful, MELISSA KEIL 2. Charge headfirst into the fray and friendly, and completely irrelevant to anthropology and has spent time as hope the enemy is too confused to his life. Sam is determined to ignore her, a high school teacher, Middle-Eastern aim straight. except that Camilla has a life of her own— tour guide, waitress, and IT help-desk and she’s decided that he’s going to be a person. She now works as a children’s 3. Cry and hide in the toilets. part of it. book editor, and spends her free time watching YouTube and geek TV. She lives Sam believes that everything he needs to in Australia. know he can learn from the movies…but “Sly, hilarious, and romantic. www.melissakeil.com now it looks like he’s been watching the A love story for weirdos wrong ones.
    [Show full text]
  • IJAE.2019.9457249.Pdf (3.248Mb)
    Research Article Comparative Study on Steady and Unsteady Flow in a Centrifugal Compressor Stage Changhee Kim 1 and Changmin Son 2 1School of Mechanical Engineering, Pusan National University, Busan, Republic of Korea 2Department of Mechanical Engineering, Virginia Polytechnic Institute and State University, Blacksburg, VA 24061, USA Correspondence should be addressed to Changmin Son; [email protected] Received 25 January 2019; Accepted 1 April 2019; Published 2 June 2019 Academic Editor: Giovanni Delibra Copyright © 2019 Changhee Kim and Changmin Son. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. Steady Reynolds-averaged Navier-Stokes (RANS) simulation with the mixing-plane approach is the most common procedure to obtain the performance of a centrifugal compressor in an industrial development process. However, the accurate prediction of complicated flow fields in centrifugal compressors is the most significant challenge. Some phenomena such as the impeller- diffuser flow interaction generates the unsteadiness which can affect the steady assumption. The goal of this study is to investigate the differences between the RANS and URANS simulation results in a centrifugal compressor stage. Simulations are performed at three operating points: near surge (NS), design point (DP), and near choke (NC). The results show that the RANS simulation can predict the overall performance with reasonable accuracy. However, the differences between the RANS and URANS simulation are quite significant especially in the region that the flows are highly unsteady or nearly separated. The RANS simulation is still not very accurate to predict the time-dependent quantities of the flow structure.
    [Show full text]
  • IMPROVE Nephelometer Sops.Pdf
    QUALITY ASSURANCE/QUALITY CONTROL DOCUMENTATION SERIES TITLE SITE SELECTION FOR OPTICAL MONITORING EQUIPMENT (IMPROVE PROTOCOL) TYPE STANDARD OPERATING PROCEDURE NUMBER 4050 DATE FEBRUARY 1994 AUTHORIZATIONS TITLE NAME SIGNATURE ORIGINATOR Ivar J. Rennat PROJECT MANAGER James H. Wagner PROGRAM MANAGER David L. Dietrich QA MANAGER Gloria S. Mercer OTHER REVISION HISTORY REVISION CHANGE DATE AUTHORIZATIONS NO. DESCRIPTION 1.0 Add responsibilities and equipment. October 1996 Number 4050 Revision 1.0 Date OCT 1996 Page i of i TABLE OF CONTENTS Section Page 1.0 PURPOSE AND APPLICABILITY 1 2.0 RESPONSIBILITIES 2 2.1 Program Manager 2 2.2 Project Manager 2 2.3 Field Specialist 2 2.4 Local (On-Site) Contact 3 3.0 REQUIRED EQUIPMENT AND MATERIALS 3 4.0 METHODS 4 4.1 Nephelometer Site Selection Methods 4 4.1.1 Locating Potential Sites 4 4.1.2 Reviewing and Selecting Potential Sites 4 4.1.3 Finalizing Site Selection 4 4.2 Transmissometer Site Selection Methods 5 4.2.1 Siting Criteria 5 4.2.2 Locating Potential Sites 5 4.2.3 Reviewing and Selecting Potential Sites 5 4.2.4 Finalizing Site Selection 5 Number 4050 Revision 1.0 Date OCT 1996 Page 1 of 6 1.0 PURPOSE AND APPLICABILITY This standard operating procedure (SOP) outlines site selection criteria for optical monitoring instruments operated according to IMPROVE Protocol. Documented site selection criteria and procedures assure consistent, quality data at sites that exhibit most or all of the following characteristics: • Be located in an area representative of the air mass to be monitored • Be
    [Show full text]
  • Paradise Entertainment
    Monday, September 29, 2014 China Merchants Securities (HK) Company Report Hong Kong Equity Research Paradise Entertainment (1180 HK) Angela HAN LEE +852 3189 6634 Initiate with BUY: Right segment, right product [email protected] ■ Initiate BUY with 12-month TP of HK$4.70, based on 0.6x FY15E PEG on 43.9% FY14E-17E EPS CAGR. WHAT’S NEW ■ Casino services focus solely on grind mass market with strong Initiation growth, outperforming Macau peers exposed to high-end market. ■ The sole live multi game (LMG) system and terminal supplier in BUY Macau. Upcoming Cotai properties and replacement demand imply good sales visibility. LMGs cater grind mass with low minimum bet Previous for table games. Price HK$3.28 12-month Target Price Catalysts for re-rating HK$4.70 (+43%) The company provides 1) casino services in Macau and 2) LMG sales to (Potential up/downside) Macau (monopoly protected by patent) and overseas casinos. Weak set Previous of 1H14 results and market sentiment caused the recent share price fall: 1) delayed LMG sales, 2) one-off early redemption loss of promissory Price Performance note, and 3) weak GGR trend of Macau. However, we expect to see two (%) major catalysts leading to strong earnings growth at 38.7%/42.7% in 400 1180 HSI Index FY14E/15E: 1) casino services keep growing strongly along with resilient 300 grind mass market (revenue up 28.6%/22.7% YoY in FY14E/15E) and 2) 200 increase in LMG deployment (revenue up 48.8%/80.0% in FY14E/15E). 100 In 2H14E, we expect to see 56.5% YoY earnings growth to HK$88.5mn.
    [Show full text]
  • \0-9\0 and X ... \0-9\0 Grad Nord ... \0-9\0013 ... \0-9\007 Car Chase ... \0-9\1 X 1 Kampf ... \0-9\1, 2, 3
    ... \0-9\0 and X ... \0-9\0 Grad Nord ... \0-9\0013 ... \0-9\007 Car Chase ... \0-9\1 x 1 Kampf ... \0-9\1, 2, 3 ... \0-9\1,000,000 ... \0-9\10 Pin ... \0-9\10... Knockout! ... \0-9\100 Meter Dash ... \0-9\100 Mile Race ... \0-9\100,000 Pyramid, The ... \0-9\1000 Miglia Volume I - 1927-1933 ... \0-9\1000 Miler ... \0-9\1000 Miler v2.0 ... \0-9\1000 Miles ... \0-9\10000 Meters ... \0-9\10-Pin Bowling ... \0-9\10th Frame_001 ... \0-9\10th Frame_002 ... \0-9\1-3-5-7 ... \0-9\14-15 Puzzle, The ... \0-9\15 Pietnastka ... \0-9\15 Solitaire ... \0-9\15-Puzzle, The ... \0-9\17 und 04 ... \0-9\17 und 4 ... \0-9\17+4_001 ... \0-9\17+4_002 ... \0-9\17+4_003 ... \0-9\17+4_004 ... \0-9\1789 ... \0-9\18 Uhren ... \0-9\180 ... \0-9\19 Part One - Boot Camp ... \0-9\1942_001 ... \0-9\1942_002 ... \0-9\1942_003 ... \0-9\1943 - One Year After ... \0-9\1943 - The Battle of Midway ... \0-9\1944 ... \0-9\1948 ... \0-9\1985 ... \0-9\1985 - The Day After ... \0-9\1991 World Cup Knockout, The ... \0-9\1994 - Ten Years After ... \0-9\1st Division Manager ... \0-9\2 Worms War ... \0-9\20 Tons ... \0-9\20.000 Meilen unter dem Meer ... \0-9\2001 ... \0-9\2010 ... \0-9\21 ... \0-9\2112 - The Battle for Planet Earth ... \0-9\221B Baker Street ... \0-9\23 Matches ..
    [Show full text]
  • SUPPLY CHAIN and OPERATIONS MANAGEMENT SUMMER 2020 Online, MTWRF 9.00 Am-10.30 Am
    SCM2160 A01 (3 CH) SUPPLY CHAIN AND OPERATIONS MANAGEMENT SUMMER 2020 Online, MTWRF 9.00 am-10.30 am CONTENTS CONTENTS ............................................................. 1 REFERENCING STYLE FOR WRITTEN WORK .......... 7 INSTRUCTOR ......................................................... 1 CLASS SCHEDULE ................................................... 7 COURSE DESCRIPTION........................................... 1 CASE DISCUSSION ............................................... 10 COURSE OBJECTIVES ............................................. 2 INTENDED LEARNING OUTCOMES ...................... 12 COURSE MATERIALS .............................................. 3 ACADEMIC INTEGRITY POLICY ............................ 13 COURSE METHODS ................................................ 3 GROUP PROJECTS AND GROUP WORK ............... 13 ASSESSMENT OF LEARNING .................................. 4 TYPICAL PENALTIES FOR ACADEMIC DISHONESTY OTHER INFORMATION AND REQUIREMENTS ....... 6 IN THE ASPER SCHOOL ........................................ 14 ATTENDANCE POLICY ............................................ 6 STUDENT SERVICES AND SUPPORTS ................... 15 OUT-OF-CLASS COMMUNICATION ....................... 7 ABOUT THE INSTRUCTOR .................................... 16 INSTRUCTOR Name: Changmin Jiang Office: 624 Drake Centre Phone: 204-474-9737 Email: [email protected] Office hours: online by appointment COURSE DESCRIPTION When thinking of operations, many people envisage factories (making things) and some picture
    [Show full text]
  • Universidade Federal Da Fronteira Sul Campus Cerro Largo Letras Português E Espanhol – Licenciatura Nícolas Eduardo De Olive
    UNIVERSIDADE FEDERAL DA FRONTEIRA SUL CAMPUS CERRO LARGO LETRAS PORTUGUÊS E ESPANHOL – LICENCIATURA NÍCOLAS EDUARDO DE OLIVEIRA DEOBALD IT’S BRITNEY, BITCH: CONSIDERAÇÕES EM TORNO DA VIDEOGRAFIA DE UM ÍCONE POP CERRO LARGO 1 2017 NÍCOLAS EDUARDO DE OLIVEIRA DEOBALD IT’S BRITNEY, BITCH: CONSIDERAÇÕES EM TORNO DA VIDEOGRAFIA DE UM ÍCONE POP Trabalho de Conclusão de Curso de Graduação apresentado como requisito para Obtenção do Grau de Licenciando em Letras Português e Espanhol da Universidade Federal da Fronteira Sul. Orientadora: Profª Ana Cláudia Porto CERRO LARGO 2017 2 3 4 RESUMO Visto pelas gravadoras como uma forma eficiente de promover as músicas de trabalho de seus artistas dentro de uma cultura pop, o videoclipe atrai muita visibilidade para cantor e canção, seja por meio de canais próprios para esse nicho, como VH1 e MTV, ou sites como Youtube, Vevo e Vimeo. É por meio desse produto cultural que inúmeros cantores desse mercado musical consolidaram-se seu nome no hall da fama. Nomes como Michael Jackson, Madonna, Lady Gaga e Britney Spears têm sua construção imagética diretamente ligada a essa forma de divulgação. Assim, essas narrativas fono- cinematrográficas têm um papel importante no cenário mercadológico, não apenas na vendagem do álbum e música promovidos, mas também na “venda” de um estilo de vida. Partindo desse pressuposto, o presente trabalho propõe refletir sobre a construção do ethos da cantora norte-americana Britney Spears, por meio da análise um corpus selecionado de seus videoclipes. Para tanto, partiu-se da pesquisa bibliográfica acerca do tema, bem como da leitura do material a ser analisado (o corpus).
    [Show full text]
  • ALMA MATER STUDIORUM UNIVERSITA' DI BOLOGNA Corso Di
    ALMA MATER STUDIORUM UNIVERSITA' DI BOLOGNA Corso di laurea magistrale in Cinema, Televisione e Produzione Multimediale Titolo della tesi La produzione di videoclip attraverso le sue trasformazioni economiche, sociali e distributive Tesi di laurea in Economia e Marketing dei Media Audiovisivi Relatore Presentata da Prof.ssa Veronica Innocenti Davide Ranni Correlatore Prof. Massimo Fantini Sessione I Anno Accademico 2020/2021 A Emma e Anna. Siate sempre coraggiose (∂ + m) ψ = 0 Indice Introduzione .................................................................................................................. 7 CAP. 1- L’EVOLUZIONE DEL VIDEOCLIP NELLA DISTRIBUZIONE ........ 13 1.1 Le età storiche del videoclip ............................................................................... 13 1.2. Da uno a due canali di comunicazione: dalla Tv a Youtube ........................... 28 1.2.1 La programmazione di MTV dal 1998 al 2020 ........................................... 29 1.2.2 L’Auditel e il videoclip ................................................................................. 37 1.2.3 I dati di ascolto televisivi di MTV Music e VH1 ......................................... 39 1.3 YouTube e il concetto di visualizzazioni ............................................................ 44 1.3.1 Il caso Vevo: il futuro del videoclip? ........................................................... 53 CAP. 2- I DIRITTI DEL VIDEOCLIP ..................................................................... 57 2.1 La legge sul diritto d’autore
    [Show full text]