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Presentation to Institutional Investors on Gamania Digital Entertainment

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Presentation to Institutional Investors on Gamania Digital Entertainment GamaniaGamania DigitalDigital EntertainmentEntertainment Chief Finance Officer Hank Su Disclaimer This presentation material contains forward-looking statements and information. Forward-looking statements are statements that are not historical facts, including statements about our beliefs and expectations. Any statement in this presentation material that states our beliefs, expectations, predictions or intentions is a forward- looking statement. These statements are based on plans, estimates and projections as they are currently available to the management of Gamania Digital Entertainment Co., Ltd. Forward-looking statements therefore speak only as of the date they are made, and we undertake no obligation to update publicly any of them in light of new information or future events, or otherwise. Forward-looking statements involve inherent risks and uncertainties. A number of important factors could therefore cause actual results to differ materially from those contained in any forward-looking statement. 2 Table of Contents Company Overview Industry Introduction Operating Performance Earnings Review Investment Highlights 3 Company Overview Leading Online Game Service Provider Snapshot Online game operator and developer Headquarters in Taipei Branches in Taiwan, Tokyo, HK, Beijing, Shanghai, & Seoul Listed in 2002 (6180.TT) Beijing Seoul Capital about US$47m Shanghai Tokyo Employees around 1,200 HK Taipei Main Game Titles Operates 20 MMOGs, “Lineage” & “Maple Story” are flagship titles Operates 15 Casuals, “CSO”, “Kart Rider”, “BnB”, & “Getamped” are popular Launched 14 new titles in 2008 and plans to launch more new titles in 2009 Game Operating & Developing Business Game Operating Business * The conversion rate is based on USD$1.00 =NTD$33.917 as published by Central Bank of the ROC (Taiwan) on Mar 31, 2009 5 Major Operating Sites’ Profile Entity Name 1. Setup Time 1995 2000 2001 2004 (Invested) 2. Location Taipei Hong Kong Tokyo Taipei Game Operator 3. Business Game Operator Game Operator Game Operator & Developer 4. Capital USD$47m USD$5m USD$3m USD$3m 5. Employees 750 61 77 93 6. MMOG titles 12 16 7 5 7. Casual titles 10 12 0 4 Source: Company Data * The conversion rate is based on USD$1.00 =NTD$33.917/HKD$7.7501/JPY$98.330 as published by Central Bank of the ROC (Taiwan) on Mar 31, 2009 6 Annual Revenue by Operating Sites USD $m Other TIC GHK GJP GTW FY2008 GJP GHK 120 111 10% 7% TIC 6% 103 Other 1% 100 YoY 7.7% GTW GTW 80 76% GJP GHK TIC Other 60 GJP GHK FY2007 6% 5% TIC 40 5% Other 2% 20 GTW GTW 82% GJP 0 GHK TIC 2007 2008 Other Source: Company Data Source: Company Data *The conversion rate is based on USD$1.00 = NTD$33.917 on Mar 31, 2009 Quarterly Revenue by Operating Sites USD$m Other TIC GHK GJP GTW GJP GHK 12% 1Q09 9% TIC 45 9% QoQ 48.0 % 40 Other 40 0% YoY 38.4 % GTW 35 GTW 70% GJP 30 GHK TIC Other 25 GJP 20 GHK 7% 1Q08 6% TIC 5% 15 Other 0% 10 GTW 5 82% GTW GJP 0 GHK TIC 1Q08 2Q08 3Q08 4Q08 1Q09 Other Source: Company Data Source: Company Data 8 Milestones Headquartered in Taipei in 1995 19951995 ~ 2000 Launched first self-developed PC game “Convenience Store” Established Gamania corporate logo “Convenience Store” was granted “The Best Game” by Taipei Computer Association Launched first Massively Multi-player online game (MMOG) “Lineage” in 2000 “Lineage” was granted the “The Best Online Game” by Taipei Computer Association 20011995 ~ 2005 Gamania logo was granted “The Golden Award” in Taiwan Gamania logo was granted “The Golden Award” and posted in China CIS Year Book “Hero 108” was granted “Digital Content Prototype Design Award: Animation” Launched “Maple Story” in 2005 and successfully attract the young users “Zodiac” was granted the “Digital Content Prototype Design Award: Online Game” 20061995 ~ Now Launched casual game “Kart Rider” Launched first self-developed MMOG “Bright Shadow” Launched self-developed MMOG “Zodiac” & “SianMoDao” “gamania.com” ranked Top 4 in online entertainment and Top 35 in Taiwan Web100, granted by Business Next Gamania was granted “Taiwan Superior Brands” by Bureau of Foreign Trade, Ministry of Economic Affairs. Industry Introduction Global Market Global Online Game Market Scale 25,000 50% Japan Europe North America Asia YoY Growth 43.3% 20,000 40% 34.8% 9-yr CAGR: 23.3% 35.6% 15,000 30% USD$m 20.1% 21.1% 10,000 17.7% 20% 16.3% 15.2% 9.9% 5,000 10% 48% 39% 0 0% 2004 2005 2006 2007 2008(E) 2009(E) 2010(E) 2011(E) 2012(E) 2013(E) Source: DFC Intelligence (2008) 11 Overview of 2008 Global Market 08 Market Scale CAGR Region Composition (USD $m) (2008-2012) North America 2,318 23.9% 22.2% Europe 2,194 22.6% 20.2% China 1,914 19.7% 15.8% Korea 1,088 11.2% 5.4% Japan 450 4.6% 27.2% Taiwan 322 3.3% 4.7% South East Asia 175 1.8% 16.5% Other 1,256 12.9% 14.1% Total 9,717 100.0% 17.6% Source: DFC Intelligence (2008) & IDC (2008) 12 Taiwan Market Taiwan Online Game Market Internet Users vs. Online Gamers USD $m Online Game Revenue YoY Growth Rate m persons Internet Users On-line Gamers Penetration of Gamers Payout Ratio 500 20% 25 100% 400 20 80% 15% 300 15 60% 11.2% 10% 200 8.0% 10 40% 5.4% 3.5% 5% 100 5 20% 1.9% 0 0% 0 0% 2007 2008(E)2009(E)2010(E)2011(E)2012(E) 2007 2008(E)2009(E)2010(E)2011(E)2012(E) Source: IDC (2008) Source: IDC (2008) 13 Korea Market Korea Online Game Market Scale 1,500 15% Online Game Revenue Scale YoY Growth 1,000 10.0% 5-yr CAGR: 6.3% 10% 8.7% USD$m 500 5% 5.0% 4.2% 3.8% 0 0% 2007 2008(E) 2009(E) 2010(E) 2011(E) 2012(E) Source: IDC (2008) 14 Japan Market Japan Online Game Market Scale 2,000 80% Total Online Game Revenue YoY Growth 1,500 60% 56% 9-yr CAGR: 31.5% 45% 43% 41% 1,000 40% USD$m 25% 25% 22% 500 21% 20% 12% 0 0% 2004 2005 2006 2007 2008(E) 2009(E) 2010(E) 2011(E) 2012(E) 2013(E) Source: DFC Intelligence (2008) * The survey excluded the game revenues created by communication devices such as mobile 15 China Market China Online Game Market Scale Revenue by Payment Model US $m US $m 4,000 80% 4,000 China Online Game Market Pay to Play Free to Play (Item mall) 3,500 YoY Growth 3,500 61.50% 3,000 60% 3,000 2,500 2,500 5-yr CAGR: 19.9% 2,000 37.97% 40% 2,000 1,500 24.37% 1,500 1,000 20% 1,000 15.58% 12.68%11.11% 500 500 0 0% 0 2007 2008(E)2009(E)2010(E)2011(E)2012(E) 2007 2008(E)2009(E)2010(E)2011(E)2012(E) Source: IDC (2008) Source: IDC (2008) 16 Operating Performance Business Model Source Operation Platform Distribution Developer : Operator : Content: Game Portal or Package Networking System: End Users Other Game IT Service Developers License Product Mgt. Team Gash: Product : Fees CVS Customer Service MMOG 3C Retailers Casual Games Gash Payment System Internet Café Cash Monthly / Hourly fees Virtual Virtual Item fees 18 Game Titles and Genres Breakdown Fantasy Cute Orient Lineage (NCsoft) Holy Beast (Easy Fun) SianMoDao (Alibangbang) Strategy Other Gersang (Joyon) FantasyEarthZero(SquareEnix) Chi bi (Perfect World) 15% 10% 5% Laghaim (Nako) R2 (NHN) THOS (Aramaru) 25% N-age (Cedar) Bright Shadow (Gamania) Pandora Saga (Gonzo Rosso) Mabinogi (Nexon) TianJi (Ferry Game) Xin Sian (Pixel Soft) MMOG Maple Story (Nexon) Zodiac (Playcoo) Atlantica (Ndoors) Dream of Mirror (Softstar) Millennium Promise(Youxiland) Total:20 titles 45% Action Sports Music FPS Heat Project (Doobic) Art of War (GNI & Gamania) Kuso Party (WizQ) Gaming Card Puzzle Other Getamped (CyberStep) Groove Party (Hanbit Soft) 7% 7% 13% 7% Grand Chase (KOG) Counter Strike (Valve/Nexon) Crazy Arcade BnB (Nexon) Slugger (Neowiz) 7% Dancing (9you) Alteil (Gamepot) 13% Casual Kart Rider (Nexon) Atrix (NCsoft) Glanding–Gaming Platform Tales of Heroes (Winking) Total:15 titles 13% 33% Titles with monthly revenue over USD$1.5m (~ NTD$50m) Titles with monthly revenue from USD$0.3m to $1.5m (~ NTD$10m to NTD$50m ) Name Titles developed or co-developed by Gamania Group Major Game Titles’ Solid Performance Lineage Maple Story Counter Strike Popular MMOG with long lifespan Best RPG for pupils & parents Exciting FPS with Creative Mode 3D FPS (First Person Shooter) Fantasy style 2D MMORPG Cute style 2D MMORPG Licensed from Nexon/Valve Licensed from NCsoft Licensed from Nexon Under 1 year life-span Over 8 years life-span Over 3 years life-span Free to play (Item mall) Subscription based Free to play (Item mall) (USD$11/month;USD$0.6 for 12hrs) Members > 9m Members > 3m Members > 6m Current PCU: 90,000 Current PCU: 60,000 Current PCU: 150,000 20 Annual Online Revenue by Major Titles Online Revenue Others Chi Bi Zodiac CSO FY08 USD$m Getamped Kart Rider BnB Mabinogi Maple Story Lineage 120 Lineage Maple Story 104 28% Mabinogi BnB 100 93 Kart Rider 29% Getamped YoY 11.4% CSO 80 Zodiac Chi Bi FY07 Others 60 Lineage 40 Maple Story 34% Mabinogi BnB Kart Rider 20 30% Getamped CSO Zodiac 0 Chi Bi 2007 2008 Others Source: Company Data Source: Company Data 21 Diversification Sustains Future Growth Online Revenue 1Q09 USD$m Others Xin Sian Chi Bi Zodiac Lineage CSO Getamped Kart Rider BnB 16% Maple Story Mabinogi Maple Story Lineage 45 Mabinogi BnB 21% Kart Rider 40 Three titles Chi bi, Zodiac, and CSO created Getamped CSO more than online revenue in 1Q09 25% 35 30% Zodiac Chi Bi 30 Xin Sian Others 25 4Q08 20 Lineage Maple Story 15 Mabinogi BnB 10 27% Kart Rider Getamped 5 21% CSO Zodiac 0 Chi Bi 1Q07 2Q07 3Q07 4Q07 1Q08 2Q08 3Q08 4Q08 1Q09 Xin Sian Others Source: Company Data Source: Company Data In-house Titles Rise to Prominence Online Revenue BS 11% XMD 1% USD$m In-house Titles Licensed Titles AOW 45 2% 40 In-house titles have been accounting for Zodiac 35 10% online revenue
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