at MWC 2014 Hall 5 ▪ 5D81 | 5C81 | 5E71 | 5E81 | 5F81

Barcelona | 24-27 February 2014

Inspired by innovation at MWC 2014

Contents

Israel: Makes waves with mobile 3

Index by company 4

Index by category 16

Company profiles 22

Israel’s Mobile Apps 87

Schedule a meeting 89

Pavilion Map 91

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Making waves with mobile

A global leader in mobile telecommunications, Israel is back in Barcelona for Mobile World Congress 2014 presenting a full spectrum of advanced solutions tailored for carriers, content providers, app stores, enterprises and users.

The Israel Pavilion at Mobile World Congress 2014 will provide a centrally located, high profile venue for 65 of Israel’s leading high technology companies, presenting the latest solutions for mobile communications. The pavilion is organized by The Israel Export & International Cooperation Institute in cooperation with the Foreign Trade Administration of the Israel Ministry of Economy.

This year we are showcasing ISRAEL: StartAppNation, our own app store with Israel’s hottest and most intriguing mobile apps. Visitors can experience these apps live in our pavilion.

The Israel Pavilion highlights infrastructure and support hardware & software that enable efficient conversion to the latest LTE networks, while optimizing the performance of current systems, thus maximizing operator revenue.

Mr Ohad Kogeman Israeli companies will also demonstrate advanced OTT, security, Manager , Telecommunication m-health and mobile marketing solutions enabling operators to Industry best adapt to changing market conditions. Many Israeli exhibitors The Israel Export & International focus on handsets, with advanced microchips and software Cooperation Institute products enhancing the functionality and usability of smartphones. 29 Hamered St. The Israel pavilion will also feature content, , cloud and Tel Aviv 68125, Israel music sharing applications. ▪ Tel +972 3 514 2931 ▪ Mobile +972 57 777 7796 The Israel Export & International Cooperation Institute, a non- ▪ Fax +972 3 514 2881 profit organization supported by the government of Israel and ▪ [email protected] the private sector, facilitates business ties, joint ventures and ▪ www.export.gov.il strategic alliances between international and Israeli companies. The Institute is committed to bringing together mobile-centric corporations around the world with Israeli companies whose mobile applications, services and platforms provide a business advantage in the highly competitive mobile market.

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at MWC 2014 Index by company Click on company name to see company profile | Click on subcategory to see all companies in that subcategory

Company Category Subcategory Page

Accel Telecom VAS • Connected Vehicles & 22 Transportation

Mobile Devices & Customer • Devices, Components & Premise Equipment Accessories

Aerotel Medical Systems VAS • Mobile Health 23

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment • Devices, Components & Accessories

Allot Communications Infrastructure & Network • Broadband & Data Acceleration 24 • Network Efficiency & Optimization • Network Security • Off-Load Solutions

VAS • Billing & Charging • Cyber Security • Managed/Cloud Based Services

AudioCodes VAS • Converged IP Communications & 25 IMS • Enterprise Services & Solutions • Messaging • Roaming

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

B.I.S. Advanced Software Infrastructure & Network • Network Efficiency & Optimization 26 Systems

VAS • Content Delivery Platforms • Enterprise Services & Solutions • Managed/Cloud Based Services • OTT Services & IPTV

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

BoomeRing Communication VAS • Enterprise Services & Solutions 27 • Roaming

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Company Category Subcategory Page

Brow.si VAS • Digital Media & Publishing 28 • Mobile Ad & Marketing

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

Bynet Infrastructure & Network • Advanced Network, SDN, NFV 29 • Broadband & Data Acceleration • Broadcasting, Transmission, Backhaul • Network Components (BST, SoC, Antennas, Routers) • Off-Load Solutions • Small Cell & Wi-Fi

VAS • Connected Vehicles & Transportation • Homeland Security & Safety • Smart City, Smart Home, Internet of Things, M2M

CALLUP VAS • Content Delivery Platforms 30 • Converged IP Communications & IMS • Enterprise Services & Solutions • Messaging • Mobile Ad & Marketing • Remote Device Management, BYOD, Customer Care

Cell Buddy VAS • Roaming 31

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

Cellint VAS • Connected Vehicles & 32 Transportation

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Company Category Subcategory Page

CellMining Infrastructure & Network • Advanced Network, SDN, NFV 33 • Network Efficiency & Optimization • Off-Load Solutions

CodeFuel VAS • Digital Media & Publishing 34 • Mobile Ad & Marketing

Mobile Devices & Set-Top • Applications & Software, API, SDK Boxes

CommuniTake VAS • Enterprise Services & Solutions 35 • Remote Device Management, BYOD, Customer Care

DiViNetworks Infrastructure & Network • Advanced Network, SDN, NFV 36 • Broadband & Data Acceleration • Broadcasting, Transmission, Backhaul • Network Efficiency & Optimization • Network Security

VAS • Managed/Cloud Based Services • Enterprise Services & Solutions

Essence Group VAS • Homeland Security & Safety 37 • Mobile Health • Smart City, Smart Home, Internet of Things, M2M

Ethernity Networks Infrastructure & Network • Advanced Network, SDN, NFV 38 • Broadband & Data Acceleration • Broadcasting, Transmission, Backhaul • Small Cell & Wi-Fi • Network Equipment (BST, Antennas, Routers • Network Maintenance & Assurance

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Company Category Subcategory Page

eVolution Networks Infrastructure & Network • Network Efficiency & Optimization 39 • Network Power Saving

Extreme Reality VAS • Homeland Security & Safety 40

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

Extricom Infrastructure & Network • Network Components (BST, SoC, 41 Antennas, Routers) • Off-Load Solutions • Small Cell & Wi-Fi

VAS • Mobile Ad & Marketing

eyeSight Mobile Devices & Customer • Applications & Software, API, SDK 42 Premise Equipment

Fibrolan Infrastructure & Network • Broadcasting, Transmission, 43 Backhaul • Network Components (BST, SoC, Antennas, Routers) • Small Cell & Wi-Fi

Flixwagon VAS • Content Delivery Platforms 44 • Digital Media & Publishing • Messaging • Mobile Ad & Marketing • Mobile Health

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Company Category Subcategory Page

Foxcom Infrastructure & Network • Broadcasting, Transmission, 45 Backhaul • Network Components (BST, SoC, Antennas, Routers) • Small Cell & Wi-Fi

Friendly Technologies VAS • Enterprise Services & Solutions 46 • Remote Device Management, BYOD, Customer Care • Smart City, Smart Home, Internet of Things, M2M

Galtronics Corporation Infrastructure & Network • Network Components (BST, SoC, 47 Antennas, Routers) • Small Cell & Wi-Fi

Mobile Devices & Customer • Devices, Components & Premise Equipment Accessories

Gilat Satellite Networks Infrastructure & Network • Broadcasting, Transmission, 48 Backhaul • Network Components (BST, SoC, Antennas, Routers)

GoNet Systems Infrastructure & Network • Network Components (BST, SoC, 49 Antennas, Routers) • Off-Load Solutions • Small Cell & Wi-Fi

iDSPOT VAS • Digital Media & Publishing 50 • Mobile Ad & Marketing • OTT Services & IPTV

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Company Category Subcategory Page

IPgallery VAS • Content Delivery Platforms 51 • Converged IP Communications & IMS • Enterprise Services & Solutions • Messaging • OTT Services & IPTV

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

IP Light Infrastructure & Network • Advanced Network, SDN, NFV 52 • Broadband & Data Acceleration • Broadcasting, Transmission, Backhaul • Network Components (BST, SoC, Antennas, Routers) • Network Efficiency & Optimization • Small Cell & Wi-Fi

justAd VAS • Digital Media & Publishing 53 • Mobile Ad & Marketing

KMS lighthouse VAS • Enterprise Services & Solutions 54 • Remote Device Management, BYOD, Customer Care

Lacoon Mobile Security Infrastructure & Network • Network Security 55

VAS • Cyber Security • Enterprise Services & Solutions

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

LATTO Ltd. VAS • Billing & Charging 56 • Content Delivery Platforms • Digital Media & Publishing • OTT Services and IPTV • Mobile Ad & Marketing

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Company Category Subcategory Page

Lexifone VAS • Messaging 57 • Converged IP Communications & IMS

LifeWatch Technologies VAS • Mobile Health 58

Mobile Devices & Customer • Devices, Components & Premise Equipment Accessories

Magisto VAS • Content Delivery Platforms 59 • Digital Media & Publishing • Managed/Cloud Based Services • Mobile Ad & Marketing

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

mBox VAS • Content Delivery Platforms 60 • Managed/Cloud Based Services

MCR Media Group VAS • Mobile Ad & Marketing 61

Mellanox Infrastructure & Network • Advanced Network, SDN, NFV 62 • Broadband & Data Acceleration • Network Efficiency & Optimization • Network Maintenance & Assurance

VAS • Converged IP Communications & IMS

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Company Category Subcategory Page

Mer Group Infrastructure & Network • Advanced Network, SDN, NFV 63 • Network Components (BST, SoC, Antennas, Routers) • Network Maintenance & Assurance • Network Power Saving • Small Cell & Wi-Fi VAS • Billing & Charging • Connected Vehicles & Transportation • Homeland Security & Safety • Managed/Cloud Based Services • Messaging • Mobile Finance • Smart City, Smart Home, Internet of Things, M2M

MIND VAS • Billing & Charging 64

Mobile Tornado Infrastructure & Network • Advanced Network, SDN, NFV 65 • Broadcasting, Transmission, Backhaul • Small Cell & Wi-Fi • Network Components (BST, SoC, Antennas, Routers) • Off-Load Solutions

VAS • Converged IP Communications & IMS • Enterprise Services & Solutions • Messaging • Smart City, Smart Home, Internet of Things, M2M

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Company Category Subcategory Page

Netalizer VAS • Enterprise Services & Solutions 66 • Messaging

N-SIP VAS • Converged IP Communications & IMS 67 • Roaming • Connected Vehicles & Transportation

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

One Smart Star VAS • Enterprise Services & Solutions 68 • Messaging • Mobile Ad & Marketing

OriginGPS VAS • Smart City, Smart Home, Internet of 69 Things, M2M

Mobile Devices & Customer • Devices, Components & Accessories Premise Equipment

PineApp Infrastructure & Network • Network Security 70

VAS • Cyber Security • Enterprise Services & Solutions • Messaging

Radvision VAS • Content Delivery Platforms 71 • Converged IP Communications & IMS • Enterprise Services & Solutions

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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RADWIN Infrastructure & Network • Broadcasting, Transmission, 72 Backhaul • Small Cell & Wi-Fi • Network Components (BST, SoC, Antennas, Routers)

RCS Mobile Devices & Customer • Devices, Components & 73 Premise Equipment Accessories

Saguna Infrastructure & Network • Broadband & Data Acceleration 74 • Network Efficiency & Optimization • Off-Load Solutions

VAS • Content Delivery Platforms

Simgo VAS • Converged IP Communications & 75 IMS • Enterprise Services & Solutions • Roaming

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment • Devices, Components & Accessories

TeleMessage VAS • Converged IP Communications & 76 IMS • Enterprise Services & Solutions • Messaging

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

TheVideoPoint VAS • Content Delivery Platforms 77 • OTT Services & IPTV

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Trackimo VAS • Connected Vehicles & 78 Transportation • Homeland Security & Safety • Smart City, Smart Home, Internet of Things, M2M

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment • Devices, Components & Accessories

TriPlay VAS • Content Delivery Platforms 79 • Managed/Cloud Based Services • OTT Services & IPTV

Tvinci VAS • Content Delivery Platforms 80 • Managed/Cloud Based Services • OTT Services & IPTV • Billing & Charging • Digital Media & Publishing • Mobile Ad & Marketing

Ubiqam Infrastructure & Network • Network Efficiency & Optimization 81 • Network Maintenance & Assurance

Vayosoft Infrastructure & Network • Small Cell & Wi-Fi 82 • Network Efficiency & Optimization • Off-Load Solutions

VBox VAS • OTT Services & IPTV 83 • Smart City, Smart Home, Internet of Things, M2M

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Company Category Subcategory Page

Vokee VAS • Converged IP Communications & 84 IMS • Roaming

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

WiseSec VAS • Homeland Security & Safety 85 • Mobile Ad & Marketing • Mobile Finance • Remote Device Management, BYOD, Customer Care • Smart City, Smart Home, Internet of Things, M2M

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

Zimperium Infrastructure & Network • Network Security 86

VAS • Cyber Security • Remote Device Management, BYOD, Customer Care

Mobile Devices & Customer • Applications & Software, API, SDK Premise Equipment

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Category Subcategory Company

Infrastructure & Network Advanced Network, SDN, NFV Bynet CellMining DiViNetworks Ethernity Networks IP Light Mellanox Technologies MER Group - Telecom Division Mobile Tornado Broadband & Data Acceleration Allot Communications Bynet DiViNetworks Ethernity Networks IP Light Mellanox Technologies Saguna Networks Broadcasting, Transmission, Backhaul Bynet DiViNetworks Ethernity Networks Fibrolan Foxcom Gilat Satellite Networks IP Light Mobile Tornado RADWIN Network Components (BST, SoC, Antennas, Bynet Routers) Ethernity Networks Extricom Fibrolan Foxcom Galtronics Gilat Satellite Networks GoNet Systems IP Light MER Group - Telecom Division Mobile Tornado RADWIN Network Efficiency & Optimization Allot Communications B.I.S. Advanced Software Systems CellMining DiViNetworks eVolution Networks IP Light Mellanox Technologies Saguna Networks Ubiqam Schedule meetings with Israeli companies at Vayosoft Return to Table of Contents 16 Inspired by innovation

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Category Subcategory Company

Infrastructure & Network cont. Network Maintenance & Assurance Ethernity Networks Mellanox Technologies MER Group - Telecom Division Ubiqam

Network Power Saving eVolution Networks MER Group - Telecom Division

Network Security Allot Communications DiViNetworks Lacoon Mobile Security PineApp Zimperium

Small Cell & Wi-Fi Bynet Ethernity Networks Extricom Fibrolan Foxcom Galtronics GoNet Systems IP Light MER Group - Telecom Division Mobile Tornado RADWIN Vayosoft

Off-Load Solutions Allot Communications Bynet CellMining Extricom GoNet Systems Mobile Tornado Saguna Networks Vayosoft

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Category Subcategory Company

Mobile Devices & Customer Applications & Software, API, SDK Aerotel Medical Systems Premise Equipment AudioCodes B.I.S. Advanced Software Systems BoomeRing Communication Brow.si Cell Buddy CodeFuel Extreme Reality eyeSight Technologies Flixwagon iDSPOT IPgallery Lacoon Mobile Security LATTO Magisto Mobile Tornado N-SIP Radvision Simgo TeleMessage TheVideoPoint Trackimo Vokee Wisesec Zimperium

Devices, Components & Accessories Accel Telecom Aerotel Medical Systems Galtronics LifeWatch OriginGPS RCS Simgo Trackimo

VAS Billing & Charging Allot Communications LATTO Mer Group - Telecom Division MIND Tvinci

Connected Vehicles & Transportation Accel Telecom Bynet Cellint N-SIP MER Group - Telecom Division Schedule meetings with Trackimo Israeli companies at Return to Table of Contents 18 Inspired by innovation

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Category Subcategory Company

VAS cont. Content Delivery Platforms B.I.S. Advanced Software Systems CALLUP Flixwagon IPgallery LATTO Magisto mBox Radvision Saguna Networks TheVideoPoint TriPlay Tvinci Converged IP Communications & IMS AudioCodes CALLUP IPgallery Lexifone Mellanox Technologies Mobile Tornado N-SIP Radvision Simgo TeleMessage Vokee Cyber Security Allot Communications Lacoon Mobile Security PineApp Zimperium Digital Media & Publishing Brow.si CodeFuel Flixwagon iDSPOT JustAd LATTO Magisto Tvinci Enterprise Services & Solutions AudioCodes B.I.S. Advanced Software Systems BoomeRing Communication CALLUP CommuniTake Technologies DiViNetworks Friendly Technologies IPgallery KMS lighthouse Lacoon Mobile Security Mobile Tornado Netalizer One Smart Star PineApp Radvision Schedule meetings with Simgo Israeli companies at TeleMessage Return to Table of Contents 19 Inspired by innovation

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Category Subcategory Company

VAS cont. Homeland Security & Safety Bynet Essence Extreme Reality MER Group - Telecom Division Trackimo Wisesec Managed/Cloud Based Services Allot Communications B.I.S. Advanced Software Systems DiViNetworks Magisto mBox MER Group - Telecom Division TriPlay Tvinci Messaging AudioCodes CALLUP Flixwagon IPgallery Lexifone MER Group - Telecom Division Mobile Tornado Netalizer One Smart Star PineApp TeleMessage Mobile Ad & Marketing Brow.si CALLUP CodeFuel Extricom Flixwagon iDSPOT JustAd LATTO Magisto MCR Media Group One Smart Star Tvinci Wisesec Mobile Finance MER Group - Telecom Division Wisesec Mobile Health Aerotel Medical Systems Essence Schedule meetings with Flixwagon Israeli companies at LifeWatch Return to Table of Contents 20 Inspired by innovation

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Category Subcategory Company

VAS cont. OTT Services & IPTV B.I.S. Advanced Software Systems iDSPOT IPgallery LATTO TheVideoPoint TriPlay Tvinci VBox Communications

Remote Device Management, BYOD, CALLUP Customer Care CommuniTake Technologies Friendly Technologies KMS lighthouse Wisesec Zimperium

Roaming AudioCodes BoomeRing Communication Cell Buddy N-SIP Simgo Vokee

Smart City, Smart Home, Internet of Things, Bynet M2M Essence Friendly Technologies MER Group - Telecom Division Mobile Tornado OriginGPS Trackimo VBox Communications Wisesec

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5E71 Accel Telecom Ltd. www.voyager.co.il www.truckfone.com

Mobile Devices & Solution at a glance Customer Premise TruckfoneTM CP100 - 3G UMTS, large driver-friendly keys, echo-free voice quality, 2.8” anti-glare Equipment & heat resistant TFT LCD. • Devices, Components VOYAGERTM CP200 - 3G HSPA, Android OS 4.1, 1GHz processor, Micro SD with up to 32GB & Accessories storage, echo-free voice quality, voice dialing, GPS SiRF III, 3.5” anti-glare & heat resistant TFT multitouch LCD, in-car Wi-Fi, Bluetooth 2.0, RS232 & 485 connections for expansions and more. VAS Both VOYAGERTM and TruckfoneTM are based on Qualcomm proven 3G technology and chipsets, • Connected Vehicles & have been tested to meet electrical, environmental and safety standards for the truck and car Transportation environment, provide excellent capabilities for voice calls and additional connected car features.

Our offering Operators experienced in selling Accel’s VOYAGERTM and TruckfoneTM devices have increased ARPU while significantly decreasing churn. Accel devices allow installed units to become new revenue sources via cellular data services (navigation, Wi-Fi, music, etc.). Operators deploying Accel’s VOYAGERTM and TruckfoneTM devices sell them aggressively as they are a clear source of profit.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increase ARPU. • Increase loyalty, minimize churn. • Can implement advanced in-vehicle services (navigation, media, fleet management). • Safer driving. End-user benefits • Safer, easier mobile phone use. • Clear, loud, echo-free voice calls. • Can implement advanced in-vehicle services (navigation, media). • No mobile phone related emission in vehicle.

Unique selling points and differentiators Mobile operators with experience in selling Accel’s VOYAGERTM and TruckfoneTM devices have increased ARPU from existing customers and have found that churn is prevented compared to all other “in-car” cellular solutions (BT, headsets, zero install HFK, full install HFK, etc.). Accel connected car devices allow the installed units to become new sources of revenue from various cellular data services (i.e., navigation, Wi-Fi, music and more). Operators that have deployed Accel’s VOYAGERTM and TruckfoneTM devices sell these devices aggressively as it is a clear source of profitable income for their networks.

Company references and strategic partners All Israeli cellular operators as well as multiple customers around the globe.

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5C81 Aerotel Medical Systems www.aerotel.com

Mobile Devices & Solution at a glance Customer Premise Aerotel Medical Systems manufactures modular, home and mobile telecare and telemedicine Equipment solutions that transfer essential data over the telephone, mobile phone and the Internet. • Applications & Our solutions includes diagnostic devices, hardware platforms, telehealth communications Software, API, SDK hubs, and receiving software. They ensure optimal performance and maximum reliability for • Devices, Components continuous, long-term monitoring. & Accessories Aerotel’s disease management package includes remote monitoring devices designed for a variety of remote diagnostic, emergency services and monitoring applications, serving the homecare, eHealth and telemedicine markets. VAS Our solutions provide improved quality of life and enhanced level of care for patients, while • Mobile Health offering significant cost savings and new revenue opportunities for service providers.

Our offering • Home and mobile personal telemedicine systems. • Personal electrocardiogram (ECG) monitors. • Mobile personal safety and location systems. • Personal emergency response systems (PERS). • Homecare hubs (PSTN, cellular and IP-based). • Telemedicine receiving systems.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Caring for the ageing population through ambient assisted living (AAL) environments. • Reducing healthcare costs by offering remote monitoring at home. • Responding to the growing need for personal safety with tele-assistance solutions.

Unique selling points and differentiators • Innovative, easy to use and easy to implement mobile- and home-based telecare and telehealth solutions for anywhere, anytime monitoring. • Cost-effective, high-quality, user-friendly solutions. • A flexible company offering a wide range of telecare and telemedicine solutions tailored to customers’ needs.

Company references and strategic partners Aerotel has a client base in over 50 countries around the globe. Winner of the “Price Performance Leadership Award” by Frost & Sullivan.

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5F81 Allot Communications Ltd. www.allot.com

Infrastructure & Solution at a glance Network Allot’s intelligent broadband solutions allow mobile, fixed and enterprise operators to open • Broadband & Data the door to a wealth of new business opportunities. Allot solutions uncover and leverage the Acceleration business intelligence in service networks, providing limitless ways to: • Network Efficiency & • Increase revenues by monetizing network usage through value-added services, value-based Optimization charging and revenue-sharing models. • Network Security • Reduce costs by optimizing the delivery and performance of over-the-top content and cloud services. • Off-Load Solutions • Improve customer loyalty by personalizing operator offerings with a vibrant choice of service tiers and digital lifestyle options. VAS Analytics: Understand digital lifestyles. Traffic management and optimization: Shape the experience. • Billing & Charging Policy control and charging: Monetize the digital lifestyle. • Cyber Security • Managed/Cloud Based Services Our offering Allot products utilize open architecture and standard interfaces, allowing collaboration with leading solution providers and service vendors in the digital lifestyle ecosystem. Allot products and solutions are backed by a global support organization with technical experts providing 24/7 coverage. We deliver tangible results and create real value for customers around the world.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) Accurate reporting and analysis of network traffic and usage: • Improve service planning. • Increase service efficiency and reduce congestion. • Accelerate ROI. • Expand chargeable services offering. • Increase loyalty. End-user benefits • Choice of services and QoE. • Control cost by controlling how much bandwidth/volume/services, etc. used. • Fair access to network, without crowding by others.

Unique selling points and differentiators • Single platform that integrates all network and subscriber service. • Fully integrated with operator PCRF. • Pure-play solution that doesn’t compromise other network functions. • Open solution with standard interfaces to operator OSS/BSS/RADIUS/etc.

Company references and strategic partners Service enablement partners: Flash Networks, Mobixell, Openet, Qosmos. Policy control and charging partners: Amdocs, BridgeWater, Broadhop, Tekelec/Camiant, , Hewlett-Packard, Nokia-Siemens, Openet, Telecordia, ZTE. Schedule meetings with Customers: Tier 1 and Tier 2 mobile broadband operators worldwide. Israeli companies at Return to Table of Contents 24 Inspired by innovation

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5E81 AudioCodes www.audiocodes.com

Mobile Devices & Solution at a glance Customer Premise AudioCodes’ MobilityPLUS solution provides “anywhere, anytime” communications for the Equipment personal and business sectors. Available as a cloud-based service, MobilityPLUS delivers • Applications & cost-effective VoIP calling, presence, instant messaging and other advanced applications while eliminating the additional outlays required for on-premise deployment. MobilityPLUS Software, API, SDK was designed by AudioCodes to help service providers offer affordable, reliable, and secure communications solutions to their customers. VAS • Converged IP Our offering Communications & IMS AudioCodes’ MobilityPLUS solution offers mobility services with three service editions: • Business Edition - offering mobility to business customers through service providers and • Enterprise Services & based on AudioCodes’ cloud solution. Solutions • Personal Edition – allowing service providers to offer mobility to their consumer customers. • Messaging • Community Edition – offering unique viral distribution behavior for a consumer mobility • Roaming solution based on social networking.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Cloud-based solution simplifies deployment, lowers capital expense. • Applications suite delivering OTT-like solutions under service provider’s brand. • Powerful client management tool allows tight device control and lowers operating costs; end-to-end security ensures privacy with BYOD devices. End-user benefits • Superior voice quality under varying network conditions. • Reduced day-to-day communication costs. • Advanced mobile clients and community features.

Unique selling points and differentiators • Superior voice quality on Wi-Fi and 3G networks. • Device management system allowing full control on the service usage. • Cloud-based solution allowing operators to launch innovative services at practically zero CAPEX.

Company references and strategic partners UPC, Europe GVT, Brazil Telefonica, CALA Bezeq, Israel

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5D81 B.I.S. Advanced Software Systems Ltd. www.bis-solutions.com

Mobile Devices & Solution at a glance Customer Premise B.I.S. Advanced Software Systems is a leading provider of advanced data connectivity, transfer, Equipment and management software solutions for enterprise environments. Since 1987, B.I.S. has offered • Applications & innovative unified data access and mobility services that are compatible with the underlying strategic objectives of ISPs/MSPs and enterprise environments. QBU™ CloudIUS™ products Software, API, SDK provide the ultimate backup, storing, and sharing data services for the cloud. QBU™ CloudIUS generates VAS revenues from services/content with quick time-to-value, and creates improved Infrastructure & ISP/MSP customer stickiness and innovation levels. In October 2011, the QBU™ product family Network won first prize at the Cisco Systems/AT&T global competition for CIUS B2B devices. • Network Efficiency & Optimization Our offering B.I.S. Advanced Software Systems provides software solutions for telecom operators (ISPs/ VAS MSPs), and enterprises. Our business model is license fee, based upon usage. We offer a wide variety of solutions, including mobile solutions over the cloud, centralized access to high- • Content Delivery performance cloud storage services, drop-box (OTT) functionality, and more. Platforms • Enterprise Services & Solutions Customer challenges and benefits • Managed/Cloud Customer benefits (operator, device manufacturer, etc.) Based Services • Improved ISP customer stickiness. • OTT Services & IPTV • Quick time-to-revenue with minimum CAPEX. • Enables ISPs to establish their own drop-box (OTT) functionality for customers and more. • End-user benefits • Ultimate backup, storage, and sharing data service for the cloud. • Complete access to files from any device, anywhere. • Complete on-the-go system, including backups, restoration, sync, sharing, and video streaming.

Unique selling points and differentiators • Provide unique and enhanced WebDAV+ services to CloudIUS’s clients via desktops, web, and mobile devices. • Our unique mobile applications enable users to enjoy the benefits of the system on-the-go, including backups, restore, sync, sharing, and media file streaming. • Ability to connect to other clouds and cloud services, while enjoying additional advanced cloud capabilities through QBU-CloudIUS. • Ability to rebrand and customize ISP/MSP-specific applications and web interfaces for their customers. • An ISP/MSP’s customers can take all their files with them wherever they go, without the need for transferring them to any specific synchronized folder.

Company references and strategic partners ITnet (Italy), Inter.net (multinational), 24 Scandinavia. Bezeqint, 012 Orange, 013 Netvision, Cellcom (Israeli ISPs and telecom operators), with over 100 terabytes of secured data. AIG-Israel and Tel Aviv Sourasky Medical Center (enterprise solutions). Schedule meetings with Israeli companies at Return to Table of Contents 26 Inspired by innovation

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5D81 BoomeRing Communication (2005) Ltd. www.boomering.com

Mobile Devices & Solution at a glance Customer Premise • We provide an end-to-end, network-based, mobile compliance solution based on our patent Equipment pending technology that handles routing and monitoring of inbound, outbound calls and SMS • Applications & for recording purposes. • Integrates with existing customer recording systems (such as Verint, Nice) for a unified- Software, API, SDK platform solution (desk phones and mobile devices). • Provides a range of deployment options to ensure security or integration requirements: on- VAS premise, cloud-hosting, hybrid. • Includes on-line recording monitoring to ensure mobile compliance. • Enterprise Services & • Fully managed on network level / cannot be bypassed by end-user. Solutions • Fully supports enterprises that adopt a BYOD policy. • Roaming Our offering • Network-based compliance and recording solution for mobile devices with deployment on- premises, cloud-hosting or hybrid. • Business model and revenue source: • Onetime setup costs. • Annual license per user (on-going revenues). • Premium per minute rate (optional). • Added value service to preserve existing customers and gain new customers.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Gain market share across all financial services firms. • Provide carrier-agnostic unified recording solution for mobile and wired communications. • Offer premium VAS and increased APRU. End-user benefits • Regulatory compliance, including recording of business mobile calls, voicemail, SMS texts; complies with security and resilience policies. • User experience unaffected. • Low CAPEX: leverages existing infrastructure and recording platform.

Unique selling points and differentiators • End-to-end, network-based compliance and recording solution for calls, voicemail and SMS that satisfies immediate regulatory requirements in the financial services industry. • Unified recording solution for desk phones and mobile devices with range of deployment options to ensure security or integration requirements: on-premise, cloud-hosting, hybrid. • Premier client capital saving of 30% by leveraging existing or cloud based recording platform. • Premier client operation cost saving of 30% by seamless billing and one recording platform.

Company references and strategic partners Our strategic solution partners include: Starhome-MACH, Amdocs, Nice Systems, Verint Systems, Audiocodes. Among our global and strategic customers are: Bezeq, Cloud9 (UK), IBM, Accenture (Italy), HSBC, Nestle, Applied Materials (US), Motorola, Siemens, Alcatel-Lucent, Nokia Siemens Networks, EMC, Schedule meetings with Viva Communications (India), Amdocs (US). Israeli companies at Return to Table of Contents 27 Inspired by innovation

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5D81 Brow.si https://brow.si

Mobile Devices & Solution at a glance Customer Premise Brow.si is a mobile web add-on that helps online content publishers while tackling two main Equipment challenges: Engagement and monetizaton. Brow.si brings new mobile real-estate on which • Applications & publishers can monetize traffic or add content, all through the Brow.si API. Software, API, SDK Our offering VAS Brow.si is a Java script add-on that when added to the site’s HTML code identifies the user’s • Digital Media & mobile device and delivers a new mobile layer on which the publisher can add his own content Publishing or monetization tools. • Mobile Ad & Marketing Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increases engagement. • Opens new income stream. • Drives more traffic to your mobile site.

Unique selling points and differentiators • Brow.si is the only tool of its kind in the mobile world. • Brow.si is the only tool that enables mobile search.

Company references and strategic partners Brow.si is installed at 9 out of 10 of the biggest websites in Israel. Tier 1 sites in the United States have expressed interest. They include ESPN, Forbes.com and WashingtonPost.com.

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5D81 Bynet Data Communications Ltd. www.bynetgroup.com

Infrastructure & Solution at a glance Network The RAD Bynet complete mobility solution offers: • Advanced Network, • A long-range wireless system providing high on-the-go capacity and seamless handoff. SDN, NFV • Real-time behavior with low latency and jitter. • Broadband & Data Our solution is ideal for: Acceleration • Railway, subway and BRT systems. • Broadcasting, • Highway patrols. Transmission, • Ferries, ships, cruisers. Backhaul • Critical assets and perimeter protection: airports, power plants, oil rigs, etc. • Network Components Provide on-board broadband Internet/cellular access to passengers and offer rich (BST, SoC, Antennas, entertainment options such as movies, music and games, plus travel information – and gain a Routers) new competitive difference. Also provides mobile video surveillance of mass transit systems, improving passenger security and safety. • Off-Load Solutions • Small Cell & Wi-Fi Our offering VAS The RAD Bynet mobility solution provides robust, wireless broadband connectivity for vehicles traveling at speeds of up to 250 km/h. • Connected Vehicles & Transportation It enables broadband quad-play services to commuters aboard any kind of mobile transportation – metro, rail, BRT and maritime – while also providing video surveillance on the • Homeland Security & move and an enhanced video solution for level crossings. Safety • Smart City, Smart Home, Internet of Customer challenges and benefits Things, M2M Customer benefits (operator, device manufacturer, etc.) • Mobile broadband communication. • Quad-play services on the go. End-user benefits • On-board internet and cellular services. • Real-time infotainment. • Mobile video surveillance.

Unique selling points and differentiators For the mass-transport commuter market Bynet’s robust, high-capacity wireless connectivity mobility solution delivers constant, high-quality communication, CCTV and infotainment along the entire length of your route, without any of the blind spots that limit traditional data, voice, video surveillance and cellular services (quad-play) solutions.

Company references and strategic partners Moscow Metro, Ukraine Railways.

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5D81 CALLUP www.callup.net

VAS Solution at a glance • Content Delivery CALLUP CanVAS: A rich portfolio of VAS solutions including roaming call-back, SMSC, MMSC, Platforms mobile marketing, PRBT, voice mail, WAP GW, IVR and other widely used VAS products. Now with • Converged IP a unique drag and drop Service Creation Environment (SCE) providing you with the canvas and Communications & colors to create any VAS or supporting BSS flow you can think of in minutes with no coding IMS skills required. • Enterprise Services & CALLUP MDM+: A single touch point for all your device and SIM management needs. Solutions All Callup solutions are available in cloud, virtualized and on-premise installations. • Messaging • Mobile Ad & Marketing Our offering • Remote Device CanVAS: a rich portfolio of VAS products: Management, BYOD, SMSC • MMSC • Voice Mail • IVR • Mobile Marketing • PRBT • WAP GW • Roaming Call-Back Customer Care MDM+: Covering all your device and SIM management needs: SIM OTA • Device management for GSM • OTAF (DM for CDMA) CALLUP Innovation Labs: Service Creation Environment • RoamHomeSMS – Patent Pending

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Operator: Revenue generating services. • Operator: OPEX savings. • OEM partner: an experienced telecom provider that is agile and can tailor products to customer needs.

Unique selling points and differentiators • Agile and adaptive – we tailor the solution for you. CALLUP’s software architecture is designed for virtual and cloud as well as on-premise installations. Systems run on Linux and Windows OS and are designed for increased modularity and scalability to easily integrate into any network topography. • TCO: CALLUP ensures a competitive TCO. For on-site installations, our system footprint is extremely small. For cloud solutions: we have already invested in reliable cloud data centers so you don’t have to. CALLUP is a true partner providing adaptive business models. • Time-to-market: Rolling out a new service? We consider our TTM unbeatable, and now with the new SCE more so than ever.

Company references and strategic partners Technology Partners: Dialogic, HP, MindCTI , Redbend, Starhome. Partial customer list: IUACASELL Mexico (over 13 million subscribers). Tricom, Dominican Republic (LTE Rollout). PCL, HOT Mobile, Cellcom IL, Golan Telecom, YouPhone, Cellcom Guinea, Effortel.

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5F81 Cell Buddy Network Ltd. www.cell-buddy.com

Mobile Devices & Solution at a glance Customer Premise The solution: A marketplace app where users choose plans and carriers. Equipment Cell Buddy’s ID-SIM and marketplace app empower users to dynamically choose their mobile • Applications & providers while enabling more providers to market their plans. Software, API, SDK The technology: Cell Buddy’s ID SIM authenticates local SIMs over the air. Cell Buddy’s wireless SIM technology is based on the GSM encryption algorithm. It can VAS authenticate users on websites, banks, emails and mobile providers. • Roaming System advantages: No integration with operators | Works over GSM networks | Original caller ID is kept for in/out calls | Comprehensive IP protection (pending).

Our offering Roaming is eliminated: Cell Buddy provides low-cost flat rates for voice and data wherever travelers go. They can now talk and surf the Internet as freely as they do in their home countries.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Carriers and resellers can now easily market their plans via our marketplace app. • No integration with operators needed. End-user benefits • Providing low-cost flat rates for voice and data wherever they go. • They can now talk and surf the Internet as freely as they do in their home countries. • Original caller ID is kept for in/out calls.

Unique selling points and differentiators • Roaming is eliminated. • Improves local mobile connection and coverage for all subscribers.

Company references and strategic partners Company confidential.

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5D81 Cellint Ltd. www.cellint.com

VAS Solution at a glance • Connected Vehicles & TrafficSense generates the world’s most accurate cellular locations and the best road traffic Transportation information by tracking anonymous mobile phones on the road. It extracts passively cellular networks’ location data for all phones (including non-GPS phones), and assigns each data point GPS coordinates. This superior location data is used to calculate vehicle speeds in real time, as well as many other analyses. It is the only area-wide traffic information solution validated by transport agencies to match road sensor data quality. A dedicated module automatically analyzes the flow data to provide text information about each congestion point during any reporting period.

Our offering Cellint provides a turnkey solution for cellular-based location and traffic information services, including hardware, software and professional services. The mobile carrier can buy the system at full price, or pay only cost and revenue share, or pay nothing and receive revenue share from Cellint.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Access to multi-billion dollar market: smart city and transportation agencies. • Huge edge in the location-based services and big data market because such road traffic information can’t be matched without a cellular network. End-user benefits • Reliable traffic information can save many hours each month spent in congestion and frustration, arriving late for meetings and missing important targets.

Unique selling points and differentiators • Road traffic data quality equivalent to road sensors at a fraction of their cost, orders of magnitude more location points than any GPS-based solution, and far more accurate positioning of mobile handsets than any other passive cellular-based solution. Result: the best road traffic information in the world. • Location accuracy an order of magnitude more accurate than regular cellular triangulation for moving phones, gained by using their movement and pre-mapped road database of signaling data to detect with 100% certainty the exact road on which the phone is traveling for over 90% of relevant phones.

Company references and strategic partners Cellint has many references from mobile operators, road agencies and integrators in North America and Europe that can testify to our high level of commitment, our superior data quality and successful service delivery.

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5F81 CellMining Ltd. www.cellmining.com

Infrastructure & Solution at a glance Network CellMining provides a self-organizing network (SON) software solution that increases the • Advanced Network, profitability of mobile operators, load-balances data usage, reduces drop rates and monitors SDN, NFV the entire network at a tremendous cost reduction for mobile service providers. CellMining brings a revolutionary approach in using subscriber behavior in addition to existing information • Network Efficiency & Optimization to optimize the network, based on actual network usage, improving network performance on a day-to-day and hour-by-hour basis. • Off-Load Solutions Our offering The utilization of cells during rush hour is simply not the same as an hour later or on the weekend. CellMining offers the first and only way to rapidly optimize the network for current needs with no need for probes, hardware, or any other changes to the network.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Mobile operators currently use a combination of hardware, software and personnel to optimize their existing network. This approach is expensive, and does not account for constantly-changing needs of mobile networks. • The CellMining (SON) software is agnostic to the type of network, LTE, UMTS and GSM networks from any vendor.

Unique selling points and differentiators The CellMining SON leverages existing usage data to provide: • LB: Load balancing for data usage between neighboring cells. • ANR: Automatic neighboring relationship, adding and deleting according to usage. • Self-healing in case of cell malfunction. • Virtual drive test for monitoring network performance, dramatically reducing the need for actual drive tests. • Over 20% increase in network performance. • All of this is performed by sophisticated analysis of existing sources of data such as OSS counters, network configuration location and CDRs. CellMining uses this information to identify user patterns, when and where calls are dropped, data and voice loads, etc. No sniffing or probes are required.

Company references and strategic partners At present confidential.

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5D81 CodeFuel http://codefuel.com

Mobile Devices & Solution at a glance Customer Premise CodeFuel is launching a monetization layer for cellular operators, enabling them to add user- Equipment focused services that can also turn a profit. The product is a smart browser layer that analyzes • Applications & user behavior and determines the best offer for each webpage. It offers users a chance to find new apps through our recommendation engine, save money on e-commerce, be exposed to Software, API, SDK interesting content depending on their reading interests and more.

VAS Our offering • Digital Media & Publishing A monetization layer that integrates with mobile operators’ data traffic services. A revenue sharing business model is used with our partners on this product. • Mobile Ad & Marketing

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • New VAS product. • A new business model capitalizing on customer data consumption. • Targeted offerings to customers that monetize. End-user benefits • Targeted offering just when you need it. • Discover new ways to save money and time when shopping online. • Discover new apps.

Unique selling points and differentiators • New business model: Introducing a new business model for operators that enables them to finally generate revenue on customers’ data usage. • Spot-on: Targeted, user-focused offerings such as: app recommendations, related content (articles, videos), coupons, price comparison, travel. • Get started: No up-front costs plus easy integration for a product that is already scaled, tested and widely distributed.

Company references and strategic partners We’re partnered with Google, Bing and Yahoo, as well as with the leading content providers for each of the verticals we deliver offers in.

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5D81 CommuniTake www.communitake.com

VAS Solution at a glance • Enterprise Services & The CommuniTake platform unifies robust multi-channel support with comprehensive Enterprise Solutions Mobility Management and core M2M services. The CommuniTake Care suite contains an on- • Remote Device device diagnostics and repair application; a proactive care system leveraging Big Data; a self- Management, BYOD, troubleshooting portal; and complete remote control over devices. The CommuniTake Mobility Customer Care suite delivers complete enterprise mobility management; advanced security; industry specific MDM solutions; integrated remote device control; collaborative device sharing; and real-time use control. The CommuniTake M2M solution provides assets management; policies management; mass configurations; and diagnostics and repair. CommuniTake’s proven success features superior technology; advanced functionality; flexible delivery methods; and a white label model.

Our offering CommuniTake offers both cloud and on-premises deployment options for its Mobility and Care suites. CommuniTake introduces flexible business models including, CAPEX driven fee, OPEX driven fee and revenue sharing. CommuniTake provides extensive support, integration and customization services that ensure rapid, low risk delivery.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Significantly improve support metrics. • Increase enterprise productivity. • Generate operational efficiencies and new revenue via Big Data analytics. End-user benefits • Empower mobile worker productivity. • Ensure always-connected devices. • Maximize device capabilities.

Unique selling points and differentiators The most complete and results-proven mobile care suite: • Multi-channel self-troubleshooting. • Cutting-edge on-device repair application • Portal-based, remote resolution with no device takeover • Off contact center, remote support via the community • Proactive care leveraging Big Data diagnostics. • Complete device takeover, including advanced resolution flows. Unique Mobility portfolio: • Smart, simplified, one-and-done MDM. • Targeted solutions for education, retail, healthcare and utilities. • Integrated support toolset. • Remote guidance via device sharing. • Smart containerization security for messaging, files, apps and email. • Real time use control for cost reduction. • Cloud service or on-premises deployment.

Company references and strategic partners CommuniTake leading-edge products are deployed by foremost operators and businesses Schedule meetings with worldwide including, Telefonica Spain, Bell Canada, Personal (Argentina), TATA (India), Vodafone Israeli companies at Spain, Digital China, 8DDY (China), Amdocs, Cellebrite, Tech Mahindra, Cellcom (IL), and Micronet. References supplied upon request. Return to Table of Contents 35 Inspired by innovation

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5D81 DiViNetworks Ltd. www.divinetworks.com

Infrastructure & Solution at a glance Network DiViNetworks provides ISPs and MNOs innovative cloud-based data delivery solutions • Advanced Network, that replace the expensive, limited and cumbersome local packet core. The advanced data SDN, NFV delivery optimization service provides best-of-breed data delivery functionality without the hurdles of high CAPEX and implementation costs, long set-up time and difficult traffic steering • Broadband & Data Acceleration configurations. The DiViCloud ‘IP Core in the Cloud’ is a flexible and easily expandable solution that enables offering value added services (VAS) and improving quality of experience (QoE) for end • Broadcasting, customers. Backed by the World Bank, DiViNetworks serves over 100 networks using its global Transmission, cloud of 15 PoPs, delivering over 200 Gbps across five continents. Backhaul • Network Efficiency & Optimization Our offering • Network Security DiViCloud (Packet Core in the Cloud service): optimization and policy control, video optimization, URL filtering, DDoS protection and more. Eliminates CAPEX and complicated network set-up and maintenance. VAS DiViMBH: Capacity optimization service for mobile backhaul (MBH) that expands bandwidth of • Managed/Cloud MBH segments by lossless compression of the data. Based Services • Enterprise Services & Customer challenges and benefits Solutions Customer benefits (operator, device manufacturer, etc.) • Best of breed services without hassle or investment. • Flexibility: add services, grow as you go, zero integration – all in cloud. • Economical: cost reduction, no CAPEX, no amortization.

End-user benefits • Improved QoE. • Value added services. • Flexibility in business models.

Unique selling points and differentiators • IP Core in the Cloud Service – intelligent network services. • Eliminates CAPEX. • Reduces network complexity.

Company references and strategic partners Serves over 100 service providers worldwide and over 200 Gbps. Operates a global network with 15 PoPs on five continents. Backed by the World Bank.

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5C81 Essence Group www.essence-grp.com

VAS Solution at a glance • Homeland Security & Essence develops connected-living technologies and delivers advanced solutions that protect Safety and care for the people and places they value most. Based on M2M wireless systems for • Mobile Health residential and business applications, Essence provides advanced connected home solutions that address market needs and enable service providers to expand their business: • Smart City, Smart • Smart Security - Advanced, professionally-monitored security solutions enabling providers Home, Internet of to offer new home management services. Things, M2M • Smart Living - Self-monitoring, DIY smart home solutions featuring home automation, security, safety and more. • Smart Care - Innovative care solutions based on Essence’s expertise to empower the elderly to age at home independently, affordably and with dignity.

Our offering Essence’s solutions consist of both hardware and software supported by cloud technology, all designed and manufactured in-house. We believe in offering modularity, business flexibility and personalization. Business models vary from solution to solution according to our partners’ needs.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • New revenue stream from innovative connected home offerings. • Unique personalized customer experience for increased stickiness. • Easy to install and implement solutions with low TCO. End-user benefits • Peace of mind – be safe, secure and always in the know. • Sleek design that suits today’s lifestyles. • Flexible and modular solution – “pay as you grow.”

Unique selling points and differentiators • End-to-end solution with interoperability guaranteed, from hardware thru software to logistics and marketing services. • Smart Care as an innovative differentiated connected home offering that grants providers a real competitive edge. • Personalized and customizable solution to fit our partners’ needs and requirements.

Company references and strategic partners Securitas Direct (Spain); Directed (USA); HESA (Italy); Gulfstream (Russia), to name but a few.

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5F81 Ethernity Networks Ltd. www.ethernitynet.com

Infrastructure & Solution at a glance Network Ethernity’s ENET technology is a multi-service SoC supporting Carrier Ethernet switching and • Advanced Network, routing combined with search engine CAM through external DDR, PWE, channel bonding, SDN, NFV protocol interworking, CFM/OAM, header compression and hierarchical traffic management, all integrated into a single, low-cost FPGA that can compete with any off-the-shelf components • Broadband & Data Acceleration in price and functionality, and offers full programmability, customized interfaces, customized protocol and functionality. Ethernity products include the ENET38xx, supporting flow rates up • Broadcasting, to 8Gbps on Spartan 6 FPGA, and ENET48xx, supporting flow rates of 40Gbps on Kintex 7. We Transmission, have a clear roadmap to deliver a 200Gbps solution. Backhaul • Small Cell & Wi-Fi Our offering • Network Equipment (BST, Antennas, Ethernity’s FPGA/Structure ASIC networking System on a Chip (SoC) offers competitive pricing Routers to off the shelf ASSP. Ethernity provides a complete design kit including HW schematics, FPGA code, SW CLI/API, and interface to upper layer application software. In addition, Ethernity offers • Network Maintenance a final product that can be manufactured by OEMs. & Assurance

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Freedom to design, without dependency on ASIC vendors. • Unified scalable architecture of software and hardware to support 5-40Gbps with a 200Gbps roadmap. • Supporting Ethernet fragments, Ethernet , ATM, TDM like, or any other data unit processing. End-user benefits • Full programmability and field upgradability. • Extended throughput over wireless infrastructure. • Decreases power dissipation during low traffic period.

Unique selling points and differentiators • Enables TEMs to receive single platform that can be used on many products due to its inherent support for any interface, data unit , protocol and media, using the same SW that may eventually decrease dramatically the R&D expense. • Offers the freedom to design, and enables OEMs to come up with any needed networking functions, without need for ASIC vendors. • Further cost reduction through integration of Ethernity SoC network processor IP into customized ASIC, which will enable customer to gain 80% cost reduction compared to other ASIC offering on the market.

Company references and strategic partners Ethernity partners with Xilinx, eASIC, ASIC vendors to deliver its network processor SoC IP. Ethernity SoC and technology is in use by many OEMs worldwide with hundreds of thousands of ENET devices deployed by global T-1/T-2 network operators. Notable OEM customers: RAD, Calix, Adva, Selta, Coriant, Aoptix and Orbit.

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5D81 eVolution Networks Ltd. www.evolution-networks.com

Infrastructure & Solution at a glance Network eVolution’s SES (Smart Energy Solution) lets network operators power off redundant capacity • Network Efficiency & during those times of day it is not needed, while providing identical QoS to end users. Optimization SES unique SW-based solution analyzes the network and optimizes the number of network • Network Power elements (TRX) required at any given moment thus saving energy. Saving Installing SES in the network requires no special devices as it seamlessly integrates with the network with no network changes.

Our offering SES is a licensed SW-based solution/service. eVolution Networks discusses appropriate business model case by case.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Energy saving which means financial saving. • Seamless deployment with no network changes. • Reducing operator carbon footprint which can mean government grants/credits.

Unique selling points and differentiators • Traffic awareness: Unlike other solutions in the market, SES is a traffic-aware solution, sensitive to network needs at any given moment. • Self-learning solution: SES continuously learns network needs as they change and adjusts power consumption accordingly. • Real-time energy savings: Energy saving is optimized to suit real-time network needs.

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5D81 Extreme Reality www.xtr3d.com

Mobile Devices & Solution at a glance Customer Premise Extreme Reality has developed patent-protected, cross-platform solutions for human Equipment recognition and movement analysis. This enables ANY consumer electronic device to be • Applications & controlled with body gestures. Software, API, SDK Our offering VAS The Extreme Motion product enables developers to create a wide range of experiences • Homeland Security & (applications, games, security solutions and more). Our software development kit (SDK) is Safety publicly available. We use licensing and revenue sharing business models.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Additional revenue source. • Provide unique new services, positioning as market leaders. • Software only, easily integrates to existing hardware. End-user benefits • New user experience. • Next generation of games and applications. • Next generation security.

Unique selling points and differentiators • The only software solution that extracts 3D capture of human motion in real-time using a standard built-in 2D camera. • Cross-platform and OS (Windows, iOS, Android). • Publicly available SDK for device manufacturers, game and security vendors.

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5D81 Extricom www.extricom.com

Infrastructure & Solution at a glance Network Extricom is a world leader in Wi-Fi solutions for high-density, mass-audience venues – sports • Network Components and music arenas, stadiums, conference centers, transportation hubs and malls. Extricom’s high (BST, SoC, Antennas, density Wi-Fi completely addresses the challenge of tens or hundreds of thousands of Wi-Fi Routers) clients in these crowded environments through leveraging the unique Channel Blanket concept • Off-Load Solutions combined with dedicated patented algorithms, augmented by a Wi-Fi offload solution. • Small Cell & Wi-Fi Our offering VAS Extricom’s offering for mass-audience venues includes Wi-Fi gear for fixed deployments, a service offering for ad-hoc events and for rental of a Wi-Fi solution for one-time events at • Mobile Ad & Marketing fixed venues, an eco-system of application partners for monetizing the Wi-Fi infrastructure and a Wi-Fi offload solution.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Excellent Wi-Fi coverage and capacity for mass-audience venues. • Wi-Fi deployments at large venues with significantly fewer access points than competition. • Application partners aid monetizing Wi-Fi infrastructure. End-user benefits • Excellent Wi-Fi coverage and capacity for users. • Wealth of applications over Wi-Fi infrastructure that enrich the user experience.

Unique selling points and differentiators • Proven Wi-Fi for high-density, mass-audience venues: Three NBA arenas, conference centers like the Sands in Las Vegas and in Korea, music arenas in Leeds and Manchester, UK, and more. • Wi-Fi deployments at large venues with significantly fewer access points than competition. • Eco-system of application partners for monetizing the Wi-Fi infrastructure including replays and video streaming over Wi-Fi multicast.

Company references and strategic partners Three NBA arenas (Houston Rockets, Indiana Pacers, Sacramento Kings), the Sands conference center in Las Vegas, the Bexco conference center in Korea, the MEN arena in Manchester and the new arena in Leeds, and the London Saracens rugby stadium.

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5D81 eyeSight Technologies Ltd. www.eyesight-tech.com

Mobile Devices & Solution at a glance Customer Premise eyeSight is a leading provider of gesture recognition technologies, powering mass market, Equipment embedded solutions for an exciting, touch-free user experience. The technology allows users • Applications & to easily and intuitively control a variety of devices using simple hand gestures. Devices such Software, API, SDK as mobile phones, tablets, PCs, TVs, set-top-boxes, in-car infotainment systems, and more can now be easily controlled touch-free. eyeSight’s 100% software based gesture recognition technology requires only a standard camera to deliver a touch-free interaction with a device. The technology also supports 3D stereoscopic sensors and IR illumination, with SDKs available for all major operating systems (Android, Linux, Windows, iOS).

Our offering eyeSight offers touch-free technology for digital devices ranging from mobile phones and tablets, to PCs, TVs, in-car infotainment systems, and even white goods. eyeSight software easily integrates at various levels of the device: chipset, OS, camera module, or even simply at the application level. Business model: SDK licensing.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Advanced user interface on any mobile device with simple SDK. • Robust detection on mobile devices even in challenging environments. • Fast to market: no hardware changes, software-based, low-cost integration. End-user benefits • Exciting interactions with digital devices. • Natural interactions allow instant, direct user-content connection. • Interaction even when touch a barrier, as when hands dirty or gloved.

Unique selling points and differentiators • eyeSight’s technology is commercially available in a variety of digital devices from mobile phones to PCs, TVs, and even in white goods such as air conditioners. • eyeSight’s technology is highly optimized in terms of CPU, power, and memory consumption, presenting robust gesture detection while conserving system resources. • The software-based technology requires only an entry-level VGA camera, while further supporting 3D stereoscopic sensors, and IR illumination. • eyeSight offers relative depth capabilities using only a standard 2D camera. • eyeSight presents high recognition rates in dynamic environments and challenging lighting conditions, operating seamlessly even with constantly moving devices (ideal for portable devices such as mobile phones and tablets).

Company references and strategic partners Partners include AMD (gesture control in their new APUs), ARM (touch-free tech for ARM Mali™), CEVA (MM3101 gesture capabilities0, and Nvidia (touch-free tech for Tegra™). Devices with eyeSight tech include: Smartphones by Pantech and ZTE, Lenovo YOGA Ultrabook and additional Tier 1 PC manufacturers. eyeSight also provides gesture solutions for smart TVs Schedule meetings with by Hisense, TCL, and TPV (Phillips). Israeli companies at Return to Table of Contents 42 Inspired by innovation

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5D81 Fibrolan Ltd. www.fibrolan.com

Infrastructure & Solution at a glance Network Fibrolan offers a complete Small Cell backhaul solution, primarily for indoor applications, based • Broadcasting, on the uFalcon-S, Falcon-M (1G) and the Falcon-X (10G) product families. These interwork Transmission, together to deliver access and aggregation (to multi 10G links), with robust performance, Backhaul flexible architecture, content and application awareness and acceleration, and advanced SLA • Network Components monitoring and enforcement capabilities, as well as LTE-A suited synchronization performance (BST, SoC, Antennas, (via SyncE and 1588v2). They can be connected in most common topologies (ring, star, chain, Routers) multi-ring, etc.), while providing high speed protection for network resilience. High-end SLA management of these systems is by the market leading EchoVault platform. • Small Cell & Wi-Fi Our offering • Fibrolan delivers network infrastructure HW systems, for metro Ethernet, multi-generation mobile backhauling and xWDM applications. • Along with system sale, and NMS licensing, the company provides a variety of support, customization and integration services. • Delivery is via sales offices or local, regional and global partners.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Content delivery and application awareness and acceleration. • Simple deployment and low maintenance costs. • High stability, performance and resilience. End-user benefits • Faster downloads, fluent video streaming, quicker web browsing. • Better QoE (higher bandwidth, SLA is met). • Better inter-cell handover (mainly in LTE), for service continuity.

Unique selling points and differentiators • Small Cells backhaul focused. • Content and application awareness (e.g., OTT content caching). • Strong SLA management. • Top notch synchronization performance (including 1588 TC). • Micro-burst detection capability. • Full wire speed performance. • Optimized form factor.

Company references and strategic partners • Telstra • TDC • Tele2 • Bezeq • Cellcom (IL) • Orange (IL) • Gas Natural Fenosa • Service Electric CableVision • KiwiRail Schedule meetings with • Alcatel-Lucent Israeli companies at • Nokia Siemens Networks • HP Return to Table of Contents 43 Inspired by innovation

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5D81 Flixwagon www.flixwagon.com

Mobile Devices & Solution at a glance Customer Premise Flixwagon’s SaaS platform introduces the next generation of live mobile video streaming for Equipment third-party apps by using a set of SDKs, APIs or branded customized app. Flixwagon offers: Live • Applications & low latency and quality mobile video streaming | Notifications to invited viewers on any viewing platform | Viewer response live by text or voice | Paint and virtual goods on-top-of live video | Software, API, SDK Tagging (people and location) and filters | Streaming over 3G, LTE and WiFi networks | Very short TTM. Flixwagon end-to-end solutions and architecture support a practically unlimited number VAS of broadcasters or viewers on social networks, smartphones, tablets, desktops, websites and smart TVs. • Content Delivery Platforms • Digital Media & Our offering Publishing Flixwagon customers can now offer their consumers a branded innovative global app using • Messaging live and interactive mobile video streaming. This may be a new app/service or an advanced functionality to an existing service. Flixwagon end-to-end solutions include: social sharing, • Mobile Ad & Marketing video messaging, news, security, safety, emergency, connected-TV, telemedicine, sports and • Mobile Health more.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • New appealing app/service to attract users. • Additional revenue. • Create/improve customer loyalty and exposure to new customers. End-user benefits • A great user experience (video quality). • Unique new functionality (live one-to-many user-generated mobile video distributed live to many users on any platform). • Live notifications to viewers, encouraging real-time interaction with broadcaster.

Unique selling points and differentiators • Flixwagon offers a unique white label new end-to-end solution or a set of plug-ins (SDKs and APIs) to existing solutions. • Robust proven low latency and high video quality broadcast (from mobile devices) supporting millions of daily users. • Most advanced set of SDKs / APIs for plug-in to existing solutions. • Richest set of interaction options between broadcaster and viewers: text and voice chat, photo, paint, virtual goods, web browsing experience. • Supports practically unlimited number of broadcasters and viewers many-to-one. • No dependency on 3rd party technology. • Rapid implementation. • Flexible architecture with local, cloud or combined server side.

Company references and strategic partners Flixwagon solutions are while label solutions and as such we can not disclose partners/ customers brand names except for co-branded solutions we introduced. These co-branded solutions include the following brands: MTV US, VzW, Nike Israel and Keshet TV/Mako portal. Schedule meetings with Israeli companies at Return to Table of Contents 44 Inspired by innovation

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5F81 Foxcom (One Path Networks Ltd.) www.foxcom.com

Infrastructure & Solution at a glance Network Foxcom’s DAS solution supports 4G/LTE coverage in addition to the traditional (GSM, CDMA • Broadcasting, and UMTS) cellular technologies. Any number or combination of wireless services can be Transmission, covered by one system. The system supports MIMO architecture for in-building coverage of Backhaul 4G technologies such as WiMax and LTE. Foxcom’s versatile and modular platform allows for • Network Components easy integration into any building of any size. Introducing new services is possible at any time (BST, SoC, Antennas, without the need for re-wiring the network. Routers) • Small Cell & Wi-Fi Our offering • Point of interconnection (POI), interface between optical base unit and base station. Multiple BTS signals can be combined for each input. • Base unit transceivers, which convert incoming RF signals into optical signals and transmit them along single-mode fiber to remote units. • Remote unit connecting to indoor antenna carrying multiple cellular bands.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • One system supports all cellular bands. • No upgrade required for LTE/4G. • Reduced installation and configuration time. End-user benefits • Users of smartphones and other mobile internet devices enjoy enhanced and seamless indoor coverage. • Higher data rates. • Improved quality of service.

Unique selling points and differentiators • Covers all cellular technologies, including LTE/4G. • Supports SISO and MIMO technologies. • 32 remote units supported by a single base unit. • Versatile and modular platform for future expansion. • Local or remote SNMP based monitoring and control.

Company references and strategic partners • US Army and Navy • US State Department • Department of Homeland Security • Lockheed Martin • British Telecom • Boeing • SES Global • BellSouth • Time Warner • CNN • AT&T • Intelsat Schedule meetings with • British Navy & Army Israeli companies at • French Navy & Army • French NASA Return to Table of Contents 45 Inspired by innovation

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5C81 Friendly Technologies www.friendly-tech.com

VAS Solution at a glance • Enterprise Services & Optimized for 4G LTE and WiMAX networks, the Friendly MDM provides complete service life- Solutions cycle management for 4G devices over TR-069 and OMA-DM management protocol. New • Remote Device applications, services and mobile handsets are launched every day, yet their variety means new Management, BYOD, levels of complexity in provisioning, support and maintenance of service. In many cases, xSPs Customer Care suffer high churn rates due to poor quality, inadequate support and weak problem resolution. • Smart City, Smart The Friendly MDM lets mobile operators handle larger numbers of support calls efficiently, Home, Internet of resolving problems quickly and managing complex services − significantly reducing support Things, M2M costs, increasing customer satisfaction and reducing churn.

Our offering Friendly’s software-based device management solution targets service operators for managing end-user devices, such as smart phones, CPEs, MiFi and USB devices. Our business model is license-based, per quantity of managed devices.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Unified device management solution: Optimized for fixed and mobile devices. • Quality of experience: Reduce churn and ensure customer satisfaction. • Reduce operational cost and guarantee service delivery. End-user benefits • Excellent quality of experience and service. • Top-notch troubleshooting by call center. • Self-support portal for personal troubleshooting capability.

Unique selling points and differentiators • Mobile device management: Built to industry standards TR-069, OMA-DM. • Fast and reliable 4G LTE and WiMAX service deployment. • Improve call handling and call resolution for support centers. • Monitor service quality and enable smart network optimization.

Company references and strategic partners Members of: OMA (Open Mobile Alliance), Broadband World Forum. RedBend Certified Partner. Customers: Reliance Industries Limited, True Thailand, Beeline (Russia), Cellcom (Israel), Romania Telecom (RTC), Bezeq the Israeli Telecomunication Corp Ltd., eTB Empresa de Telecomunicaciones de Bogotá (Columbia), Tiscali (Italy), Orange Israel (Partner Communication), StarHub Ltd. (Singapore).

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5D81 Galtronics Corporation Ltd. www.galtronics.com

Infrastructure & Solution at a glance Network Galtronics has for more than 35 years offered leading antenna and wireless communications • Network Components solutions of the highest quality and design for industries such as mobile phones, home (BST, SoC, Antennas, networking, public safety and infrastructure. We strive to meet custom and off-the-shelf needs Routers) by partnering with customers from initial design concept to production and delivery of the • Small Cell & Wi-Fi optimal antenna solution. We support your business success by enabling high performance connectivity for all your solutions, as we successfully do for other major OEMs, network providers and market-leading products. Headquartered in Israel, Galtronics has global reach Mobile Devices & with branches in North America, Europe and Asia. Customer Premise Equipment Our offering • Devices, Components Design and manufacture of passive antennas sold to vertical markets, including mobile & Accessories operators, residential owners, governments, and more.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increase mobile operator’s ARPU. • Increase data coverage efficiency. • Reduce usage of BTSs, reduced site development planning. End-user benefits • Receiving high quality data coverage.

Company references and strategic partners Samsung, AT&T, Verizon, Motorola, Harris, American Towers.

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5F81 Gilat Satellite Networks www.gilat.com

Infrastructure & Solution at a glance Network • Satellite backhauling: Solutions for cellular technologies including GSM, UMTS, CDMA-2000 • Broadcasting, and LTE. Gilat backhaul solutions are optimized by sharing satellite bandwidth among cell Transmission, sites and balancing performance figures of merit such as jitter, delay (RTT) and voice/data Backhaul compression, all while minimizing use of satellite capacity. Our backhauling solutions achieve • Network Components up to 80% reduction in space capacity usage compared to traditional solutions that do not (BST, SoC, Antennas, use bandwidth sharing and avoid optimization (“SCPC”). Routers) • 3G Small Cell outdoor system (including Small Cell and Gateway): Complies fully with 3GPP Release 9, providing 3G cellular coverage for rural areas, suburban sites and remote enterprises.

Our offering A variety of satellite communication networks based on VSAT and SCPC modems, as well as UMTS 3G Small Cell systems. Gilat offers its customers a full range of deliverables, from equipment delivery all the way to fully integrated solution and full turnkey deployment. Gilat sells directly and through local distributors.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Reach new markets with low CAPEX, light tower or pole. • Very low cost of operation, solar powered, SON. • Optimized to minimize space segment cost. End-user benefits • Cellular coverage anywhere. • Internet access for rural areas.

Unique selling points and differentiators • The only unified cellular satellite optimized and integrated solution. • Best value to money in the market. • Very low entry level.

Company references and strategic partners Customers: References from 40 operational cellular networks (2G and 3G). Strategic partners: To be disclosed during discussions.

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5E81 GoNet Systems www.gonetworks.com

Infrastructure & Solution at a glance Network GoNet Systems’ outdoor Wi-Fi solution delivers value in large-scale, 3G data offload • Network Components deployments. It integrates seamlessly into core network by leveraging existing cellular real- (BST, SoC, Antennas, estate and network assets. It uses our beamforming technology and dedicated 3G noise filters Routers) to deliver superior performance in saturated conditions. • Off-Load Solutions • xRF adaptive beamforming technology: narrow beam focuses energy, reduces exposure to • Small Cell & Wi-Fi interference by 90%, increases coverage and capacity by x2-x4. • Dual band 10x10:3SS 802.11n/ac Wi-Fi supports multi-polarity MIMO and beamforming simultaneously. • Multi-radio mesh architecture facilitates large-scale deployments, increases reliability and delivers high data volumes. • Specialized 3G filters: specifically designed interference mitigation filters enable collocation with 3G BTS, while maintaining top performance.

Our offering GoNet Systems Wi-Fi solutions feature: GoBeam access points, NMS and access controllers. GoBeam Wi-Fi 802.11 ac/n/a/b/g/n access points with beamforming access and multi-radio mesh backhaul. • GoBeam 8000 – Outdoor directional dual band 3SS, 120 degree sector panel high-level rooftop and tower mounting. • GoBeam 7000 – Indoor omni-directional dual band 3SS, access point providing superior capacity and coverage.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • 802.11 b/g/a/n/ac and beamforming technologies. • Fast, easy, affordable deployment. • Reliable, robust high-quality Wi-Fi network. • Seamless integration into operator’s core network. • Leverage existing assets and infrastructure by co-locating Wi-Fi with 3G cells. • Flexible, scalable mesh architecture. End-user benefits • High speed mobile data. • Reliable, consistent high-quality service. • No congestion. • Access to bandwidth intensive applications.

Unique selling points and differentiators • Field-proven 3G data offload solution that delivers business value. • 802.11n beamforming MIMO delivers unparalleled Wi-Fi coverage and capacity. • Ensure high performance in noisy 3G, WiMAX and Wi-Fi environments with specialized noise filters. • Reduce initial expenditure with flexible mesh architecture. • Robust and reliable Wi-Fi network with self-healing mesh and resilience to noise.

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5E81 iDSPOT www.idspot.tv

Mobile Devices & Solution at a glance Customer Premise iDSPOT is the world’s first real-time television ad tracking platform that identifies any spot within Equipment seconds as it starts airing on TV. • Applications & iDSPOT brings real-time transparency and ROI to the world of television. Track and set alerts on Software, API, SDK your brand and your competitor’s spots, reveal the influence of TV campaigns on your online results, and optimize media buying. VAS • Digital Media & Our offering Publishing Subscription to access our TV intelligence data and pay-per-usage for our real-time TV- • Mobile Ad & Marketing tracking API. • OTT Services & IPTV Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Real-time TV ad tracking. • Real-time synching ads on mobile and tablets with TV ads. • Automation of real time bidding.

Unique selling points and differentiators • Track impact of TV spots in real-time. • Real-time API to target consumers on all screens at the same time, and deliver advertising on mobile and tablets in synch with TV ads. • iDSPOT TV intelligence deciphers your competitor’s placement strategy to identify patterns and define smarter ad buying strategies.

Company references and strategic partners Orange, Verizon, Disney, Paddy Power, PMU.

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5C81 IPgallery www.ipgallery.com

Mobile Devices & Solution at a glance Customer Premise IPgallery (established 2000) is a prominent software house providing carrier-grade products Equipment and solutions for Tier 1 and Tier 2 CSP. • Applications & MyContactZone™ cloud-based HTML5 personal, business and social communicators provide Software, API, SDK state-of-the-art carrier-quality user experience for converged communications – voice, chat/ messaging and video – on any device, anywhere, anytime and over any network. VAS Solution utilizes standard service enabling platform and conforms to leading industry initiatives and standards organizations, e.g., ETSI, 3GPP, GSMA, OMA, SDN/NFV. • Content Delivery Platforms Architectures: Solution is configurable to support 1) Carrier OTT, and/or 2) Integrated in IMS/ VoLTE and NFV architectures. • Converged IP Communications & Benefits to CSP: Low TCO, fast time-to-market, integrated with OSS/BSS, engaging viewing IMS experience, subscriber stickiness, and increased monetization. • Enterprise Services & Solutions Our offering • Messaging Cloud-based HTML5 personal, business and social communicators providing carrier-quality • OTT Services & IPTV user experience for converged voice, chat/messaging and video on any device. RCS-compatible, based on GMSA RCS-e and RCS 5.0. Utilizes HTML5, supporting unified application delivery with unlimited flexibility across platforms and OS’s, guaranteeing same UX on any device. Standalone or integrated with IMS/VoLTE or NFV.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • FTTM, low TCO limit impact on OTT services’ relevance and revenues. • Customer retention, stickiness. • RCS compatible, based on GMSA RCS-e and RCS 5.0. HTML5-based Services Enabling Platform supports rich voice, IM/chat and video. End-user benefits • Carrier-quality OTT experience on all devices. • True convergence: anything, anywhere, anytime, any device. • Personalization, network address book gathering for all devices, social networks, location- based services.

Unique selling points and differentiators • State-of-the-art carrier quality personalized and social user experience on any device, anywhere, anytime and over any network. • HTML5-based, supporting feature rich voice, IM/chat and video for private and business customers. Solution can be deployed as standalone or integrated with IMS/VoLTE or NFV. • Fast time to market. Low TCO. Integrated with OSS/BSS. Modular components on both client (SIP/WebRTC) and server sides, with a standard service-enabling platform.

Company references and strategic partners References: Bezeq Group (Israel), MTS (Russia), Globus (Russia), Megacable (Mexico), Melita (Malta), Globul (Bulgaria), Euskaltel (Spain), plus Tier 1 major service provider in India. Schedule meetings with Main partners: Alcatel-Lucent, Oracle, Ulticom, AudioCodes. Israeli companies at Return to Table of Contents 51 Inspired by innovation

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5D81 IP Light www.iplight.com

Infrastructure & Solution at a glance Network Apodis processors, based on unique, patented architecture and building blocks, in capacities • Advanced Network, of 10/20/40G, supporting CPRI (Options 1-8) and Ethernet (FE/GbE/10GE) over OTU2 (10G) SDN, NFV bearers. Meet CPRI MFH synchronization/jitter/delay requirements, operate over optical networks and exhibit ultra-low power dissipation. • Broadband & Data Acceleration • Broadcasting, Our offering Transmission, Backhaul Family of OTN processors optimized for LTE-A mobile fronthaul (MFH) applications, offering a solution for the effective transport of CPRI and Ethernet signals over both passive (PON) and • Network Components active optical networks. (BST, SoC, Antennas, Routers) • Network Efficiency & Customer challenges and benefits Optimization Customer benefits (operator, device manufacturer, etc.) • Small Cell & Wi-Fi • The highest capacity product family of OTN processors for LTE-A MFH. • Support of broadest range of CPRI and Ethernet signals. • Meet CPRI-over-MFH synchronization, jitter and delay requirements. End-user benefits • Comprehensive solution for BBUs and varying capacity RRHs. • Cost effective solution for carriers: Reuse existing optical infrastructure, seamless integration into existing OSS. • Enabling quality ultra-broadband services to mobile network users.

Unique selling points and differentiators • Pioneering cost-effective silicon technology: Supports LTE-A C-RAN mobile frontHaul (MFH) applications and specifications, carrying the widest range of CPRI and Ethernet signals while addressing forward-looking evolution. • Patented architecture and analog building blocks support CPRI-over-MFH synchronization, jitter and delay requirements. • Highest industry capacity: Product family ranging from 10G through 40G capacities.

Company references and strategic partners Partnership and interaction with leading carriers and network equipment vendors in Japan, China and the United States.

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5D81 justAd www.justad.mobi

VAS Solution at a glance • Digital Media & justAd Studio advances mobile ad technology by offering a cloud-based, self-service rich Publishing media creation platform. The justAd Studio enables advertisers to create highly engaging ads • Mobile Ad & Marketing without any need for custom coding or testing. All relevant smartphone and tablet features are available to be used in an ad. The studio supports IAB ad units (banners, expandable banners and interstitials), IAB Rising Stars, and bespoke ad units such as the hover and interactive videos. The studio can also be used for the creation of custom landing pages. All ads built in justAd Studio are pre-certified with leading ad servers and RTBs worldwide.

Our offering justAd Studio is a free cloud-based advertising platform for the creation of rich-media mobile ad units. Business model is CPM (pay as you go) or revenue-share (from customer IO). Professional production services are also available.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Significant reduction of production costs. • In depth analytics. • Mobile rich-media ad creator and ad templates to sell to customers. End-user benefits • Eliminates need for coding. • Empowers advertisers to create ads that raise brand awareness and are performance- oriented as well. • Comprehensive solution for rich media creation across multiple devices.

Unique selling points and differentiators • Support all IAB ad units including all Rising Stars and bespoke ad units such as the hover and the interactive video. • Responsive ad units service, bespoke ad units. • Rich-media consulting services.

Company references and strategic partners Adsmobi, Ybrant, Hunt Mobile Ads, Vserv, Pontomobi, Odyssey, Outfit7, Adfonic, Smaato, Millennial Media, Burst Media, MobFox, JWT and many more.

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5E81 KMS lighthouse Ltd. www.kmslh.com

VAS Solution at a glance • Enterprise Services & lighthouse 4 is an effective and unique next generation knowledge experience platform Solutions designed for Tier 1 contact centers and web customer service. KMS lighthouse creates a • Remote Device new category in the knowledge management space by serving knowledge with unparalleled Management, BYOD, accuracy and speed across all channels. We provide telecom ontology OOB allowing a full Customer Care deployment within three months. lighthouse offers: A unique structure that transforms messy content into actionable structured knowledge in a few clicks | A semantic experience that allow users to interact in their natural language and ask questions rather than type keywords | Enterprise design for global, multilingual, multi-tenancy organizations on a scalable fault tolerant platform.

Our offering We offer lighthouse software either on-premises or as SaaS with standard and scalable infrastructure. End-to-end implementation as a turnkey project from scoping and analysis through installations and training ending with go live support. Our customers enjoy local support around the clock and new product releases every year.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increase the use of self-care. • Decrease handling time and call duration. • Increase first-call resolution and reduce escalations.

End-user benefits • No need to call if the answer is on your own device. • Shorter time to service. • No more “Let me put you on hold.”

Unique selling points and differentiators • Unique structures: Using very recent Big Data technologies, we transform messy content into actionable structured knowledge in a few clicks. • Semantic search experience: We allow users to interact in their natural language and ask questions rather than type keywords. • Industry specific ontology: We provide telecom and financial services ontology OOB, allowing a state-of-the-art solution within three months. • Scalable, fault-tolerant platform designed for global, multilingual, multi-tenancy organizations. • lighthouse can increase your efficiency exponentially: Our platform provides a tailored all- in-one solution.

Company references and strategic partners KMS lighthouse helps Tier 1 providers cope with their extreme knowledge challenges throughout the service interaction channels including contact centers, Web and mobile. Among our customers and partners: Amdocs, Telkom South Africa, Globe Telecom (Philippines), True Schedule meetings with Move (Thailand), Cellcom (Israel), Hot (Israel), Yes (Israel), Jebsen & Jessen (SEA), Orange Europe Israeli companies at and virtual operators. Return to Table of Contents 54 Inspired by innovation

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5D81 Lacoon Mobile Security www.lacoon.com

Infrastructure & Solution at a glance Network Lacoon MobileFortress pioneers a new class of security solutions that comprehensively • Network Security protect iOS and Android mobile devices in an organization’s environment. MobileFortress uses proprietary, patent-pending algorithms to conduct multi-level risk assessments in the cloud to identify and prevent the wide range of new, emerging and advanced mobile attacks targeting Mobile Devices & an organization. MobileFortress conducts behavioral application analysis, sandbox emulations, Customer Premise network and on-device event anomaly analysis, signature detection, and vulnerability database correlation to deliver actionable information on current risks from mobile devices and effective Equipment remediation capabilities that stop attacks from snooping and stealing information on the device • Applications & and in the network. Software, API, SDK Our offering VAS Lacoon MobileFortress has three main components: an on-device application, a cloud-based behavioral risk engine, and an active protection cloud gateway. Flat fee licensing model, based • Cyber Security on the number of devices protected. Users download app from Apple Store or Google Play (it • Enterprise Services & can also be pushed via MobileFortress’ dashboard or an MDM solution). Solutions Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increase customer confidence and loyalty. • New and recurring revenues from value-added security services. • Reduce costs by preventing misuse of data traffic. End-user benefits • Increase productivity: work anytime, anywhere, without introducing unnecessary risks. • Embrace BYOD and mobile initiatives with consistent security across all OSes. • Stop known, zero-day, targeted advanced mobile attacks, with no visible change to user experience.

Unique selling points and differentiators • Understand risks: the solution uses proprietary algorithms for multi-level risk assessments that identify all types of mobile attacks; generates a real-time risk score for each mobile device that determines how traffic from that device will be handled. • Eliminate mobile attacks: Administrators set risk thresholds that automatically trigger network-based and on-device remediation capabilities to effectively protect against known, new, and targeted advanced mobile threats. • Simple management: a single, easy-to-use solution for defense-in-depth against mobile threats; delivers accurate risk assessments, using a unique combination of AV, sandboxing, behavioral analysis, and network and event anomaly detection, and effective remediation capabilities to prevent attacks.

Company references and strategic partners Due to the sensitive nature of digital security, customer names cannot be released. Partners include: • Israel: Wise, Orange • EMEA: Cloud Distribution, Esselar, Blue Fort, Synetix, Swisscom • Americas: Lotus, ARKON • APAC: PCS, Samsung Schedule meetings with Investors and board members include security luminaries at companies such as Check Point, Israeli companies at Trusteer, NetScreen and Imperva. Return to Table of Contents 55 Inspired by innovation

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5D81 LATTO Ltd. www.latto.tv

Mobile Devices & Solution at a glance Customer Premise LATTO is a leading developer and provider of business management solutions as part of Equipment OTT multi-screen-video initiatives. LATTO’s proprietary platform offers telecommunication • Applications & operators, broadcasters and content aggregators an innovative, white-label solution with a focus on revenue-, offer- and relationship management and the ability to easily monetize Software, API, SDK video assets. LATTO’s platform is a modular solution for managing content, users and devices via a single control console. The unique design of the API abstraction layer allows for rapid and VAS cost-effective app development and easy up-date management across devices. Innovative monetization tools accelerate revenue increase providing a competitive edge in the OTT space. • Billing & Charging • Content Delivery Platforms Our offering • OTT Services and IPTV LATTO offers innovative business management solutions as part of OTT multi-screen-video initiatives facilitating dynamic management of complex business rules. LATTO’s proprietary • Digital Media & platform offers an innovative, white-label solution with a focus on revenue-, offer- and Publishing relationship management allowing to optimize the monetization of video assets across devices. • Mobile Ad & Marketing Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Flexible architecture to handle complex business scenarios in a dynamic manner. • Modular system including a front-end API kit for rapid and cost-effective app development and up-dates. • Next-generation monetization tools accelerating revenue streams and providing a competitive edge. End-user benefits • User-centric video experience. • Wide range of supported devices. • Uniform and intuitive UI.

Unique selling points and differentiators • Flexibility and scalability: Define and manage all business rules in a user-centric, dynamic and flexible way while leveraging all media assets. • Centralized solutions: A remote control console allows managing large media libraries from a single UI, anywhere on the globe. • Short time-to-market: The dynamic structure of the system allows for rapid integration/ adaptation to any (new) system environment. • Cost efficiency: A geographically ideally located global process center allows for low TCO and high economies of scale. • Modular: Easily deployed either as part of a complete end-to-end OTT solution or integrated with existing systems leveraging unique in-house architectures.

Company references and strategic partners Case references: PLTD, DogTV and Anand Media. Strategic partners: Amdocs, Rrsat, SatLink, PCCW Global, Screenz, Limelight, Level (3).

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5C81 Lexifone Communication Systems (2010) Ltd. www.lexifone.com

VAS Solution at a glance • Messaging Pick up the phone in Spain and converse with people in the US, China, France or Russia in your • Converged IP language. Lexifone is the only automatic in-call interpreter in the world. Ability to call to over Communications & 100 countries in 10 languages. Patent protected, works on any mobile or landline phone IMS without installation or internet. Ability to call any person on the planet, even if they are not Lexifone users. Limitless capacity, available 24/7. Twenty times cheaper than human interpreter.

Our offering Cloud-based telephone service with a simple business model: selling airtime. Easy revenue share model with telecoms for translation minutes. The idea is to offer a fixed price per line per customer (SMB) for unlimited use (on fair-use basis). Integration to telecom carriers by two- way SIP connection to Lexifone servers.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Sell new airtime never used before. • Value added service to small medium businesses wishing to grow around the world but that have a language barrier. End-user benefits • Affordable and easy to use in-call interpreter. • Available 24/7. • Grow your business/ provide better customer care.

Unique selling points and differentiators • The only in-call interpreter in the world. • Only one side needs to be a Lexifone subscriber. • Works on any phone, landline or mobile. • No internet required. • Affordable. • Available 24/7. • Easy, intuitive user experience. No limit to speech length; both sides can speak whenever they wish, even simultaneously. • We support call-out as well as call-in, enabling translation of any call coming in to your contact center/customer support/reception agent.

Company references and strategic partners Online sales via Google Play. Investor: Intertainment Media (INT). French carrier SFR has completed integration. Integration underway with several other telecoms in the US, Europe and Brazil. Still confidential.

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5D81 LifeWatch Technologies Ltd. www.lifewatch.com

Mobile Devices & Solution at a glance Customer Premise The LifeWatch LW-V smartphone lets users measure ECG, heart rate, body temperature, blood Equipment sugar level, body-fat, blood oxygen saturation, and stress levels. It enables patients, physicians • Devices, Components and other healthcare providers to track vital signs for accurate and timely early diagnosis of disorders. The LW-V smartphone enables health-function self-measurement through integrated & Accessories sensors, measuring each element using fun and simple visual applications, yet keeps all other “conventional” smartphone features on the same device. The LW-V is also equipped with rich VAS tools that support self-management capabilities for personal health and wellness, including drug management, exercise log, medical dictionaries and health calculators. • Mobile Health Our offering LifeWatch Technologies offers partners/distributors around the world to distribute the LifeWatch-V in a two-component business model: Product sale and online service fee.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • An innovative mobile health solution, the hottest trend in the mobile industry. • A true on-the-go medical tool. • A tool for healthcare providers and mobile operators to differentiate themselves. End-user benefits • Peace of mind for people with chronic conditions.

Unique selling points and differentiators • The only multi-parameter smartphone. • Solution is provided from LifeWatch: a 24-year record of remote monitoring technology and service .

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5F81 Magisto www.magisto.com

Mobile Devices & Solution at a glance Customer Premise Over 100 billion personal video clips are created each year. Of these, only a very small Equipment percentage are shared. All video uploaded to YouTube accounts for only 1 percent of all • Applications & personal mobile video created each year. Magisto’s mission is to streamline the process of Software, API, SDK capturing, enhancing, storing and sharing professional-quality video, enabling people to celebrate the stories and experiences of their life journey with those they care about most and provide users with a home for all their personal video. VAS • Content Delivery Platforms Our offering • Digital Media & Magisto is an end-to-end service, available on iPhone, Android and the web, that enables users Publishing to capture, enhance, store, share and watch personal videos that recreate life experiences. Using artificial intelligence, Magisto chooses the most compelling moments from raw video and • Managed/Cloud photos and turns them into finished personal movies. Based Services • Mobile Ad & Marketing Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Solution for high quality user generated movies with brand integration. • Platform for brand generated videos shared via open albums at Magisto.com. • Video creation solution for any platform needing content creation.

End-user benefits • 3-click solution for producing professional quality personal movies. • Ability to easily share your personal movies across all social platforms. • Ability to easily share your personal movies on Magisto’s open albums on our website with other people with similar interests.

Unique selling points and differentiators • Artificial intelligence analyzes video footage and photographs, and creates movies automatically. • Emotion Sense Technology’ elicits emotional response through music, themes and editing style and produces personal stories. • Albums allow users to collaborate and share video stories around passion points and interests.

Company references and strategic partners Sony Nashville Music (Brad Paisley), Sierra Trading Post, Discovery Networks, Rawlings, Softbank Japan.

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5D81 mBox www.mbox.co.il

VAS Solution at a glance • Content Delivery Two primary products: Platforms • CMDS (content management and delivery system): The unique mBox digital content • Managed/Cloud management system facilitates the complete pipeline, from editing, producing and formatting Based Services files, through uploading, delivering, monitoring, reporting, publishing and delivering your content. • mBox Music is a white-label B2C music platform designed for digital content owners. It can be deployed as a download product or streaming/subscription package. Made for PC, Mac, tablets and 3G phones, mBox Music is a multi-screen music consumption platform that allows you to enjoy music anywhere and anytime.

Our offering The CMDS and mBox music platforms are offered as white-label solutions and are based on a revenue-sharing business model. CRs and customization requests are charged on a project basis.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Content, licensing, CMS, store front-end. • Huge catalog of new releases, hits, international and local music, genre-based channels. • Enjoy own playlists from mobile, PC, anywhere, anytime. End-user benefits • Ideal for streaming and download. • All music at the tip of your fingers. • All platforms and devices, plus easy to use look and feel.

Unique selling points and differentiators • Off-the-shelf content delivery platform. • Zero setup fee. • White label. • HTML5 multi-screen solution. • Hybrid solution. • Content+ Management+ Deliver: one-stop-shop for the content world.

Company references and strategic partners In Israel, 85 percent of digital content is distributed via mBox. We work with all Israeli operators (Pelephone, Cellcom, Partner).

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5C81 MCR Media Group (Cellon Ltd.) www.mcr-m.com

VAS Solution at a glance • Mobile Ad & Marketing MCR Media Group provides a complete solution for mobile value-added services (MVAS), including development, management and distribution of content, online marketing, and technological and billing solutions. In addition to B2C products, the group provides a wide range of services and solutions for commercial clients and businesses (B2B), focusing especially on online marketing services for content providers.

Our offering MCR Media Group offers product distribution to content developers and owners directly to mobile devices. Our total solution includes marketing, end-user delivery, billing and management. Our online marketing division offers a unique and efficient service. We have some of the best industry experts and offer unique access to specialist expertise and analytical tools.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Total solution includes marketing, delivery to end-users, billing and management. • Global reach to over 100 mobile network carriers. Supported billing methods include: Premium SMS, MMS, WAP and direct billing. • Our online marketing service ties together the creative and technical aspects of the Internet, including design, development and advertising across all types of Internet marketing.

Company references and strategic partners • Over 100 online media partners. • Over 20 content providers, including MVAS leaders in Europe. • Our main strategic partners are European carriers and gateway providers for mobile billing.

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5E81 Mellanox Technologies www.mellanox.com

Infrastructure & Solution at a glance Network Mellanox interconnect solutions based on Virtual Protocol Interconnect® (VPI) technology • Advanced Network, enable seamless connectivity within 10/40/56Gb Ethernet and/or InfiniBand networks. VPI SDN, NFV enables superior application performance, server virtualization, I/O infrastructure flexibility and future-proofing for datacenter server, storage and embedded communications environments. • Broadband & Data Acceleration It facilitates any standard networking, clustering, storage, and management protocol to seamlessly operate over any converged network or appliance with the same software • Network Efficiency & infrastructure. Mellanox 10/40GbE software-defined networking solutions provide lower Optimization cost, power, latency and CPU overhead for Ethernet-based blade, standard rack and tower • Network Maintenance environments. & Assurance Our offering VAS Mellanox provides higher application performance and efficiency while reducing network • Converged IP and computing infrastructure. Solutions include switch and adapter ICs, adapter cards, switch Communications & systems, cables and software supporting 56Gb/s InfiniBand and 10/40 Gigabit Ethernet IMS interconnect technologies. IT managers reduce CAPEX and OPEX while increasing ROI utilizing Mellanox NFV and SDN solutions.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Accelerate telecom virtualized applications, network functions virtualization (NFV) using industry standard remote direct memory access virtualization technics and software-defined networking (SDN). End-user benefits • Application performance boosted while data center capital and operational costs reduced. Solutions are used in world-leading data centers and are proven to accelerate applications by 10X, resulting in faster time to market and competitive advantage.

Unique selling points and differentiators Mellanox leads the industry by being the first to offer 10Gb/s, 20Gb/s, 40Gb/s, and 56Gb/s InfiniBand adapters and its complete end-to-end industry-leading 10/40Gb Ethernet interconnect. Mellanox provides lowest application latency and leading application acceleration such as remote direct memory access (RDMA), CPU offloads and advance management.

Company references and strategic partners Leading server and system vendors: Dell, Fujitsu, HP, IBM, Oracle, SGI, SuperMicro and many others. Leading ATCA system plus telecom and security solution providers. Mellanox storage partners include DataDirectNetworks, EMC, NetApp and Xyratex. Mellanox also partners with OS vendors providing all flavors of OpenStack, Linux, Microsoft Windows Server 2012, and Solaris.

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5E81 Mer Group www.mer-group.com

Infrastructure & Solution at a glance Network • m-Power: End-to-end solution providing MNOs, MVNOs and SIs with services that facilitate • Advanced Network, any type of MVNO. SDN, NFV • CrossTalk: vertical centric M2M platform allowing operators to deliver complete yet modular • Small Cell & Wi-Fi M2M solutions. • Network Maintenance • B\OSS: billing and operations solution for MNO and content providers, including fully-hosted, & Assurance converged cloud billing system that delivers vendor’s existing functions as SaaS. • Network Power • Mobile FinaGate: comprehensive mobile financial services solution that implements secure Saving budget management with full transparency, and improves mGov fraud prevention by ensuring correct dispersal of funds. VAS • Smart Cards and NFC: Software for smart cards, acceptance platforms for payment including delivering end-to-end NFC eco-system. • Billing & Charging

• Connected Vehicles & Transportation Our offering • Homeland Security & Mer Group Telecom Division offers scalable, end-to-end, vendor independent solutions. The Safety division leverages its proven global track record, comprehensive knowledge and expertise to seamlessly deliver technologically innovative solutions including vertical-centric M2M • Managed/Cloud applications, MFS, cloud billing, and MVNO enablement, as well as on/off board and remote/ Based Services contactless payment solutions for public transport operators. • Messaging • Mobile Finance Customer challenges and benefits • Smart City, Smart Customer benefits (operator, device manufacturer, etc.) Home, Internet of • Affordable solutions yet transparent, secured and accountable. Things, M2M • Fast and reliable deployment. • Worldwide presence. End-user benefits • Smart and simple solution. • Secured, easy to use and meet user requirements. • Local support.

Unique selling points and differentiators • Pioneering solutions: Offering a wide variety of innovative solutions by addressing unique market requirements particularly those of developing markets. Solutions range from infrastructure solutions including rural sites, mobile financial services that address the mGov domain, greater efficiency to improved application-centric M2M solutions. • Innovative business models: Placing affordability, simplicity and flexibility at the forefront in order to create and deliver a strong value structure around our offerings. • Strong local presence: By maintaining a strong local presence we are able to retain the current level and quality of service, respond to customers speedily and impart knowledge and expertise to local workforce.

Company references and strategic partners Main customers: America Movil, Telefonica, Airtel, Telia Sonera, Orange, Tigo, Vodafone, Vodacom, KPN, La Poste. Schedule meetings with Main partners: Nokia Siemens Networks, , Alcatel Lucent, Motorola, Huawei, ZTE, HP. Israeli companies at Return to Table of Contents 63 Inspired by innovation

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5D81 MIND CTI LTD. www.mindcti.com

VAS Solution at a glance • Billing & Charging MIND is a leading provider of convergent real-time end-to-end billing and customer care product-based solutions as well as call accounting solutions for organizations and large multinational corporations. MIND delivers its applications in any business model (license, managed service or complete outsourced billing service) for mobile, wireline, VoIP and quad-play carriers worldwide. MIND is a global company, with over ten years of experience in providing solutions to carriers and enterprises. MIND CTI is a public company listed on the Nasdaq National Market (NASDAQ: MNDO), and employs more than 300 experienced engineers and professionals.

Our offering The MIND platform is a fully integrated solution: • Frontend modules for PoS, PoS dealer, customer care, inventory workflow engine (business processes order management), web self-care and online e-commerce portal. • Backend modules for post-pay and prepaid rating, billing, wholesale, roaming, product catalog, provisioning, mediation, monitoring and reporting.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Convergent prepaid and postpaid billing: Supports in one system both postpaid and prepaid for multiple services consisting of voice, internet, data, content and more. End-user benefits • In one system MIND offers telecom operators a genuine convergent billing system for building a strategic convergent billing asset.

Unique selling points and differentiators MIND Value Points The MIND platform is a fully integrated solution. • Frontend modules for PoS, PoS dealer, customer care, inventory workflow engine, web self- care and online e-commerce portal. • Backend modules for post-pay and pre-pay rating, billing, wholesale, roaming, product catalog, provisioning, mediation, monitoring and reporting. The MIND platform supports convergent post-pay and prepaid business models, and supports supports wireless, wireline, data and cable services. Highest level customer support. • MIND has four support locations. Proven time-to-market process. MIND delivers on time.

Company references and strategic partners MIND supports Tier 1, 2, and 3 customers in 40 countries around the world. MIND has strategic relationships with Oracle, Dialogic, HP, SUN, IBM, Cisco, and all major switch manufacturers. Schedule meetings with Israeli companies at Return to Table of Contents 64 Inspired by innovation

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5F81 Mobile Tornado Plc www.mobiletornado.com www.alvarion.com

Infrastructure & Solution at a glance Network One-to-one and one-to-many secured half- and full-duplex instant communication solutions • Advanced Network, over VoIP. IPRS (IP radio services) suite improves productivity and performance, enabling SDN, NFV departments and workers to easily communicate at the touch of a button, replacing older solutions and technologies such as iDen or PMR. • Broadcasting, Transmission, Unique ultra-wide bandwidth and ultra-wide capacity wireless broadband coverage solutions, Backhaul base stations and backhauling solutions based upon unique beam forming (phase array) • Network Components technology for indoor and outdoor installations. Centralized management of wide area (BST, SoC, Antennas, installations, wireless off-loading and video transmission optimized solutions. Easy roll out, Routers) setup, integration and maintenance. Significantly lower investment in both number and capacity of base stations as well as greatly reduced power consumption of the entire network. • Off-Load Solutions • Small Cell & Wi-Fi Our offering • Instant talk (push to talk half/full-duplex/dispatcher). Mobile Devices & • Instant locate (communication-based location). Customer Premise • Instant alert (online SOS alert and man-down alarm). Equipment • Instant messaging (IM). • Available on any wireless or wired data network. • Applications & • Ultra-wideband wireless equipment from Alvarion is available both as individual components Software, API, SDK as well as integrated solutions including backhauling, integration with other services (off- loading, video surveillance, etc.). VAS Customer challenges and benefits • Converged IP Customer benefits (operator, device manufacturer, etc.) Communications & IMS • New revenue opportunities offering instant communication solution without significant initial investments. • Enterprise Services & • Lower TCO of wide area wireless coverage while improving range, quality and bandwidth. Solutions • Managed services on hosted platforms. • Messaging • Revenue share or manage your own platform. • Entire Alvarion ecosystem is offered as individual elements or as holistic solutions with flexible • Smart City, Smart payment schemes including leasing and managed platform. Home, Internet of Things, M2M End-user benefits • Per-user per-month fee, significantly lower than PMR frequency licensing and on par with iDen costs, without limitation of networks, devices and accessories. • Sophisticated tactical radio tool in your pocket based on your own handset without any capital investment and with unlimited range and availability. • Superior Wi-Fi coverage in public and corporate space with Alvarion unique beam-forming base stations.

Unique selling points and differentiators • Lightning fast communication speed. Greater range at lower investment. • Military-grade real time voice and data encryption with dynamic key management. • Telco-grade backend systems, certified by leading Tier 1 operators. • Unique beam forming phase array WiFi base stations technology.

Company references and strategic partners Telcel (Mexico), G4S (Scandinavia), Telus (Canada), Claro (Brazil), BSNL (India), Telecom Italia, Schedule meetings with Orange (France), TalkIP, IVU, Honeywell, Intermec, Dynamex, HP, BNC (China), PLDT/SMART Israeli companies at (Philippines). Return to Table of Contents 65 Inspired by innovation

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5D81 Netalizer Ltd. www.netalizer.com

VAS Solution at a glance • Enterprise Services & Gazpacho provides real-time task management and reporting for the mobile employee (field Solutions force) via cell phones and tablets. It is highly flexible, allowing for easy customization of tasks • Messaging and reports, as well as comprehensive data collection and compilation. Gazpacho allows creation of robust mobile solutions and their deployment to field in minutes with no need for programming. It provides groundbreaking capability of using graphometric signature in field, including off-line operation, easy form design and deployment, enabling customers to employ 100% paperless process. Additional modules: FileBox, easy, powerful document sharing with field personnel • Catalog: easily managed product catalog solution • Interactive messaging.

Our offering Gazpacho can be offered as: • A cloud service (SaaS) on a subscription basis. • On-site SaaS on a subscription basis. • On-site licensing fee. Gazpacho is an affordable service aimed at bringing best of mobile technology to companies of all sizes.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Carriers: Attractive for any size business. • Integrators: Quick, inexpensive mobile integrated solutions; set up solutions in Gazpacho for customers; integrate with customer systems. • Resellers: Easy-to-sell, proven solution. Recurrent revenue. End-user benefits • Low cost, easy, flexible: Cloud service; simple or smartphone; employer or BYOD; pay per use. • Fast response to changing environment; solution to ad hoc demands.

Unique selling points and differentiators • Instant creation and deployment of mobile solutions to field. • Use of low cost devices – cellular phones, from feature phones to smartphones and tablets. • Flexibility: Solutions are completely customer driven and can be built for any need. • No need for infrastructure or maintenance from the customer side. • Ability to create automated solutions integrated with customer systems. • 100% paperless solution including easy filling and graphometric signature on documents.

Company references and strategic partners • High-tech and communication: Motorola, Nextel International, Nextel Argentina, HOT Mobile (Israel). • Food / distribution in Israel: Coca Cola, Unilever, Tempo (Pepsi franchisee), Strauss, Tnuva (two largest dairy products companies). • Israel Electric Corporation, Israeli public transportation companies. • Municipalities, hospitals, government, homeland security and rescue agencies.

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5D81 N-SIP Ltd. www.n-sip.com

Mobile Devices & Solution at a glance Customer Premise Challenge: Total integration between VoIP and smartphones. Equipment Solution: N-SIP’s library is about 50KB, so small that it can be installed OTA. When users are • Applications & roaming or don’t have GSM/CDMA connectivity the VoIP app captures outgoing calls and the Software, API, SDK operator diverts incoming calls to the app. In addition we offer: VAS • VoIP app on Android Smart Watch. • A cross-platform and cross-browser social library/plugin. It enables the addition of VoIP, • Converged IP chat and presence to any app or site. Our browser plugin is the only click-to-call plugin for Communications & Android/iOS. IMS • N-SIP’s library may be embedded in car infotainment systems for PPToIP and emergency calls • Roaming when renting a car. • Connected Vehicles & Transportation Our offering N-SIP offers SW to the operator with a licensing business model. The advantage: The operator gives a great service and earns revenue from calls when users are roaming. Users are always connected and can talk while roaming at extremely low prices.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • No lost minutes to VoIP apps and femtocells. • Users may not have GSM/CDMA but have Wi-Fi. With N-SIP, users are always reachable at their regular number. • Calls can be completed without cellular network, easing antenna traffic. End-user benefits • Users always reachable at regular number. • Great UX. • Reduced costs.

Unique selling points and differentiators • N-SIP model is B2B and is searching for strategic collaboration with operators and offering apps to end-users. • A technological model that offers integration between VoIP and smartphone.

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5D81 One Smart Star Ltd. www.onesmartstar.com

VAS Solution at a glance • Enterprise Services & One Smart Star® (OSS) offers a unique, innovative service for corporate customers. One Solutions Smart Star provides the opportunity to re-brand and enhance the corporate name and the • Messaging communication access to it, centered on a short nickname of an asterisk and four digits (*1234 / *UVXW). This unique branded nickname serves for voice access, fax access, SMS, video and • Mobile Ad & Marketing email as well as a physical address for post office services. The One Smart Star™ solution narrows the gap between the corporation and its customers.

Our offering • Enable a seamless, quick, easy and innovative method for corporate customers to reach companies through all operators via multiple communication methods, including phone, SMS, fax, regular mail, email and video. • All services are accessed using the *xxxx (asterisk and four digits) or *ABCD (asterisk and four letters) code, where *xxxx does not interfere with or contradict the national numbering plan.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increased traffic, airtime and number of calls. • New revenue stream. • Putting the phone service in the center of communications. End-user benefits • Create a single identity for the organization based on one short number. • Faster and increased interaction with customers. More effective advertising. • Make any communication with the organization easy, simple and memorable.

Unique selling points and differentiators • Create a single identity for the organization based on one short number. Faster and increased interaction with customers. More effective advertising • This “star” service will ride on top of any physical or virtual PABx provided by operator, or other devices, enabling, for example, access to local offices of a company with multiple locations such as taxi, flower delivery, parking, etc.

Company references and strategic partners • Company references: The One Smart Star™ system is fully deployed with thousands of OSSN™ customers and is being introduced in over 50 countries. • Strategic partners: All operators.

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5E71 OriginGPS Ltd. www.origingps.com

Mobile Devices & Solution at a glance Customer Premise Small size, high performance, fully integrated: OriginGPS’ Spider and Hornet families break Equipment the size barrier, offering the industry’s smallest fully-integrated, highly-sensitive GPS / GNSS • Devices, Components modules. Designed to support ultra-compact applications such as smart watches, wearable & Accessories devices, trackers and digital cameras, Spider is a miniature GPS/GALILEO/GLONASS receiver that continuously tracks all satellites in view, providing real-time positioning data in standard NMEA format. Measuring only 5.6 x 5.6 mm, Micro Spider is the world’s smallest fully integrated VAS GPS module. Unlike GPS modules of similar size, it includes LNA, SAW Filter, TCXO and RTC crystal, • Smart City, Smart a power management unit and RF shielding. Home, Internet of Things, M2M Our offering GPS/GNSS modules and GPS/GNSS antenna modules: • Smallest integrated GPS / GPS antenna modules / form factors. • Ultimately optimized for high-volume manufacturing. • Range for any application. • Special defense market designs. • Low power consumption. • AGPS, SBAS, integration with 3D MEMS sensors. • Tier 1 partners: leading GPS vendors like SiRF and STM.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Short time to market. • Low engineering risks. • Competitive prices in high volumes. End-user benefits • Low power consumption. • High performance.

Unique selling points and differentiators • Fully integrated solutions. • Small size. • High performance.

Company references and strategic partners Tier 1 suppliers for the automotive industry (telematics manufacturers), wearable devices, smart cameras, smart watches, fleet management, eCall services, asset and personal trackers.

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5E81 PineApp Ltd. www.pineapp.com

Infrastructure & Solution at a glance Network PineApp OSG eliminates IP abuse /IP blacklisting – the outcome of outgoing spam leaking from • Network Security an ISP infrastructure – and thus eliminates blacklisting problems completely. Being a transparent device, PineApp OSG installs transparently on providers’ network with no data added to email headers. VAS PineApp CSG is an ISP grade web/URL filtering allowing ISPs to provide granular web safety to • Cyber Security end-users, handling millions of HTTP requests per hour. • Enterprise Services & PineApp Managed Services offers granular and multilayered email protection on a provider Solutions scale, supporting millions of email users. Providers are able to multitier end-users and resellers, • Messaging turning their email service to a profit center.

Our offering PineApp security solutions come in many forms, either as hardware-based server appliances or software for installation on a physical server or in a virtual environment.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Identify spammers within network and neutralize botnet threats (OSG). • Prevent IP (and ISP) blacklisting and improve service reputation (OSG). • Reduce overall bandwidth consumption and improve SLAs (OSG).

Unique selling points and differentiators • OSG: Transparent solution, over 12 anti-spam engines, identify spammers within your network and neutralize botnet threats. • PineApp Managed Service: Turnkey solution for managed services offering with white labeling, resellers and company administration users, business email continuities. • CSG: Transparent solution, robust web proxy with more than 1Gbps http filtering support.

Company references and strategic partners PineApp provides its state-of-the-art filtering technology and security solutions in over 60 countries around the world.

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5C81 Radvision, an Avaya Company www.radvision.com

Mobile Devices & Solution at a glance Customer Premise BEEHD: A complete VoLTE/RCS based video communications client, allowing service providers, Equipment developers and device manufacturers to launch video calling services for Android, iOS, • Applications & Windows, or Mac OS devices. BEEHD is fully customizable and can be provided either as a closed client, or as an SDK to add VoLTE/RCS capabilities to every application or service. BEEHD can run Software, API, SDK as an OTT application or be pre integrated to the HW chipset. PROLAB RCS/VoLTE testing suite: A highly scalable and feature-rich testing and validation VAS solution, emulating a wide range of real-world network conditions for real-time testing of voice • Content Delivery and video over LTE devices. Platforms • Converged IP Our offering Communications & IMS BEEHD can be provided either as a full customizable client, or as an SDK to add voice and VoIP as well as VoLTE/RCS capabilities to existing devices and applications. • Enterprise Services & Solutions The VoLTE/RCS Prolab is provided as a SW solution through a system sale.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Customizable to branding and service requirements. • Integrates into new mobile handsets; also downloadable application for existing handsets. • Fully tested for interoperability; complies with IMS/VoLTE/RCS standards. End-user benefits • Supreme media quality compared to any OTT or telco-OTT application. • Supports Android, iOS, Windows, Mac OS handsets, tablets, PCs. • Voice, video calls, IM, file transfer, chat, screen sharing.

Unique selling points and differentiators • In use in Korea, the only country to launch comercial VoLTE services on all three mobile networks (KT, SKT, LG U+). • Chosen by CMCC to showcase video over their TD-LTE network. • Developed and supported by Radvision, an Avaya company, with 20 years of experience in V2oIP technology, and global market presence.

Company references and strategic partners Quanta Computers, Pantech (running at SKT, LGU+, KT), China Mobile.

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5E81 RADWIN Ltd. www.radwin.com

Infrastructure & Solution at a glance Network RADWIN offers carrier-class sub-6 GHz PtP and PtMP solutions for small cell nLOS/NLOS (non- • Broadcasting, line-of-sight) backhaul. RADWIN solutions are capable of operating in adverse conditions such Transmission, as severe multipath, challenging topographies and geographies as well as radio environments Backhaul with high interference. Working with the world’s leading carriers and cooperating with Tier 1 • Network Components telecom vendors, RADWIN products and technology are used to enable deployment of small cells (BST, SoC, Antennas, (3G/LTE picocells) at street level by providing high capacity, robust NLOS backhaul to those sites. Routers) • Small Cell & Wi-Fi Our offering RADWIN is a world leader in providing carrier class sub-6GHz point-to-point and point-to- multipoint solutions. These are hardware units, and in addition RADWIN also offers services such as network planning and optimization, and professional services support.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Robust transmission in non-line-of-sight conditions. • Seamless operation in a street-level environment with severe and dynamic multipath. • Overcoming interference, even in high interference zones. End-user benefits • The operator is the end-user.

Unique selling points and differentiators • Fully outdoor units that are light and compact, and available in a wide range of sub-6 GHz licensed and license-free bands. • High capacity links that meet the demands of LTE Picocell backhaul. • Solutions incorporate leading technologies (OFDM, MIMO, Diversity) and unique air interface.

Company references and strategic partners RADWIN works closely with the world’s leading carriers and cooperates with Tier 1 telecom vendors, but cannot specify names at this point.

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5E71 RCS Rampal Cellular Stockmarket www.rcs.com

Mobile Devices & Solution at a glance Customer Premise International distributor of mobile phones, digital cameras and tablets. Our 3,000 industry Equipment contacts in 128 countries enable us to source and close the deal at the best possible price. • Devices, Components & Accessories Our offering B2B trading and distribution of mobile phones, digital cameras, tablets and other portable electronics.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • All brands, all models. • Worldwide connections. • Reliability, security. • Financial incentives to qualifying companies. • 25 experienced sales agents + 15 logistics specialists speaking 16 languages connected to 3,000 contacts – buyers, suppliers, forwarders, etc. – in 128 countries ensure the best price on the hottest stocks in the shortest time.

Unique selling points and differentiators • Industry’s largest sales and logistics teams. • Extensive know-how in international logistics and trading regulations. • Cutting edge technologies for the e-trade platform. • Global presence: Offices in Israel, UK, US, Netherlands, the Americas, Germany and Isle of Man; operations in 128 countries. • Industry’s largest database: Over 3,000 reliable contacts through all the value chain layers including manufacturers, operators, traders, wholesalers, freight forwarders, and regional and local logistics representatives.

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5E81 Saguna Networks Ltd. www.saguna.net

Infrastructure & Solution at a glance Network Saguna CODS is a new breed of mobile-CDN (content delivery network). It accelerates the • Broadband & Data Internet by delivering content and applications directly from RAN (radio access network) while Acceleration maintaining mobility and core functionality – transparently. • Network Efficiency & Saguna CODS helps MNOs deliver a superior user experience while reducing network costs. Optimization With content as close as possible to the user, download time is slashed and video can be viewed • Off-Load Solutions without annoying buffering delays. Saguna CODS opens the door for new monetization opportunities – integration of CDNs and OTT applications directly at the RAN. It accelerates ROI and protects past investments. VAS

• Content Delivery Platforms Our offering The Saguna CODS platform is comprised of fully virtualized software nodes. It is provided as a licensing pricing model.

Customer challenges and benefits Customer benefits (operator, device manufacturer, SI, etc.) • Double the profits from your network: Reduce peak traffic load by 70%. Increase radio utilization by 20-30%. • Improve the user experience: Create a content-aware RAN that can prioritize delivery based on the content. • Open the door for new revenue opportunities: Integrate OTT applications and CDNs directly into the RAN. End-user benefits • Great user experience. • Smooth video streaming without re-buffering and delays. • Fast Internet content downloads.

Unique selling points and differentiators • Saguna brings and delivers the Internet and CDNs into the radio access network (RAN). • Opens the door for new monetization opportunities – integration of CDNs and OTT applications directly at the RAN. • Delivers a superior user experience while reducing network costs. With content as close as possible to the user, download time is slashed and video can be viewed without annoying buffering delays.

Company references and strategic partners Saguna CODS is integrated in the leading radio access network (RAN) platforms on the market. The solution is deployed in live networks in Europe, Asia and the United States.

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5F81 Simgo Ltd. www.simgo-mobile.com

Mobile Devices & Solution at a glance Customer Premise Simgo’s unique ‘virtual’ SIM platform allows remote, real time control over the identity (SIM) used Equipment by smartphones and other devices to register to the cellular network. Using Simgo, you can • Applications & assign a SIM to a cellular device anywhere in the world with a click of a button. The remote SIM Software, API, SDK platform has multiple applications: A roaming solution (Simgo as a service provider) | Private management of SIM allocation to users and devices | M2M SIM resource management | Security • Devices, Components and identity management. & Accessories

VAS Our offering • Converged IP Traveler attaches Simgo’s case to their smart phone to access Simgo roaming service. Hardware Communications & integrators and vendors can license the technology (remote SIM on a chip) to integrate into any IMS platform with any number of cellular modems, using either a private cloud or Simgo’s network. • Enterprise Services & Solutions Customer challenges and benefits • Roaming Customer benefits (operator, device manufacturer, SI, etc.) • Monitor SIM/device throughput and swap SIMs to give the best access performance in real time. • Pool thousands of SIMs in a private data center. • Tolerant, redundant architecture for high availability with 24/7 support. End-user benefits • Cellular-quality voice calls to anywhere without worrying about the bill or carrying multiple SIMs. • Caller ID is maintained, users reachable on home number. • Pricing: from pay-as-you-go to unlimited service.

Unique selling points and differentiators • The only solution available now, supporting Samsung Galaxy S2, S3, S4 (Android 2.x and 4.x) as well as iPhone 4, 4S, 5, 5S, 5C (iOS 6 and 7) and various cellular modules. • Simgo complete roaming service is already available in more than 30 countries. • Pay-as-you-go platform to protect investment and initial set up cost.

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5E81 TeleMessage www.telemessage.com

Mobile Devices & Solution at a glance Customer Premise TeleMessage delivers secure multi-channel messaging seamlessly over any communication Equipment device. Our enterprise messaging suite, consisting of our mobile and tablet applications, • Applications & messaging gateway and PC to mobile product lines, enables mobile operators to offer enterprises a complete solution for handling all inbound and outbound messaging: SMS, voice, Software, API, SDK data and MMS messages as well as IP messaging via smartphone push notifications or RCS over mobiles, tablets, web, Office, APIs and IT infrastructure. VAS • Security features for administration and message delivery (HIPAA compliant). • Converged IP • Automatic fallback from IP to SMS/MMS. Communications & • Real-time delivery status and tracking. IMS • Persistent messaging, ringtone and vibration control. • Advanced billing and bundling. • Enterprise Services & Solutions • Messaging Our offering TeleMessage’s offering consists of four standalone yet interworking product lines: Mobile and tablet applications, messaging gateway, PC to mobile and SMS to voice. They are provided as cloud SaaS or on-premises solutions with flexible business models for hosted or licensed systems and connect to the operator’s core network assets.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increase mobile messaging, generate revenues, boost ARPU. • Retain subscribers by enhancing user experience. • Reduce churn, increase stickiness by connecting enterprise core IT to network and apps. End-user benefits • Support critical communications, corporate HR, workforce management, CRM, ERP, alerting, billing and marketing. • Compliance: data protection standards, regulations, policies. • Improve efficiency, boost productivity, reduce costs.

Unique selling points and differentiators • Multi-channel messaging on one platform: IP (Push notification), SMS, MMS, voice messaging, fax email and apps. • Secure and reliable enterprise messaging solution. • Complete eco-system to send/receive messages from PCs, web and APIs. • Multiple products on one platform: Apps, PC to mobile, SMS to voice, enterprise messaging, bulk gateway. • A fast ROI on a hosted cloud SaaS or licensed on-premises system.

Company references and strategic partners TeleMessage solutions have been successfully deployed with over forty operators and thousands of enterprises and government customers worldwide, including Verizon Wireless, Sprint, Rogers Wireless, Bell Mobility, Telus, Cable & Wireless, Claro, T-Mobile, Orange, Telstra and many more. TeleMessage sells products via direct sales, integrators, VARs, and OEM partners.

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5D81 TheVideoPoint www.thevideopoint.com

Mobile Devices & Solution at a glance Customer Premise TVP provides a video catalogue composed of a variety of unique, niche, global and local Equipment channels, all of which are screened, filtered, ranked and personalized (‘curated’) from hundreds • Applications & of Long Tail websites using our patent-based automatic curation technology. The end result is a high quality, personalized, TV-style viewing experience suite of web-based video channels Software, API, SDK (linear/on-demand) provided to a multitude of new / existing OTT TV service providers wishing to supplement and/or complement their existing video content offering with the richness of VAS the web. • Content Delivery Platforms Our offering • OTT Services & IPTV End-to-end, SaaS-based web video syndication service composed of various contractual, technical and operational (fully automated) elements enabling the presentation of millions of web Long Tail videos on any platform. The service is offered globally and supports multiple languages and numerous commercial models (subscription, revenue share, usage and more).

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Curated web video content enabling quick, cost-effective generation of audience-targeted channels. • E2E process covering legal, technical aspects of engagement with a multitude of Long Tail websites. • Field-proven, automatic web content curation and channels creation platform. End-user benefits • “Lean back” access to world of internet videos. • ‘MyTV’ – Personalized, filtered, recommended list of web video channels. • Content subscription cost reduction.

Unique selling points and differentiators • TVP makes the syndication of rich, personalized, global / local web-based video content possible and cost effective for the first time. • Keep web viewers within your native TV environment. • Fast/flexible video channels configuration and setup.

Company references and strategic partners Customers: Singtel Group (Singtel, Telkomsel, Globe), UPC, Kartina TV, Celcom IL, Samsung TV. Content partners: DailyMotion, Metacafe, Wochit, Ifood.TV, EpicTV, AnyClip, Videojug. Strategic partners: Amdocs.

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5D81 Trackimo www.trackimo.com

Mobile Devices & Solution at a glance Customer Premise Trackimo™ presents the world’s smartest, most compact, and most cost-effective tracking Equipment solutions. Our uniquely affordable devices are available worldwide and provide simple yet • Applications & powerful options for keeping track of loved ones, pets, and personal items. The cutting edge, Software, API, SDK proprietary technology works seamlessly with Trackimo’s app-based tracking tool. Together, they create a first-in-class platform for a wide range of utilities, services, games and social • Devices, Components media applications. & Accessories Our offering VAS Trackimo offers a competitive retail unit price of about €30 with additional monthly service price • Connected Vehicles & of up to €5 which includes global data roaming. Transportation Trackimo sells through major distributors and MNOs which receive attractive wholesale prices • Homeland Security & Safety and possible licensing and white-labeling. • Smart City, Smart Home, Internet of Customer challenges and benefits Things, M2M Customer benefits (operator, device manufacturer, etc.) • High-margin business model allows sales by retail, online, premium offers, etc., with recurring revenue stream. • MNOs can up-sell, cross-sell or offer promotionally, charging monthly service and data fees, with minimal data cost. End-user benefits • The most affordable multi-purpose tracker for locating children, pets, personal items and vehicles. • Easily managed and operated through web and mobile apps. • Use anywhere.

Unique selling points and differentiators • Affordable price and minimal monthly service enable everyone to keep track of their loved ones, pets and personal items. • You can buy your Trackimo device in every country and use it for tracking all over the world. • Sharing location with trusted people easily through mobile apps.

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5D81 TriPlay Inc. www.triplay.com

VAS Solution at a glance • Content Delivery TriPlay offers MyMusicCloud, an iCloud-like solution that lets users access their music across Platforms all their connected devices. The service runs on any computer, smartphone, tablet or smart TV • Managed/Cloud – online or offline – and easily syncs and plays music from iTunes and Windows Media Player, Based Services without a USB cable. MyMusicCloud offers a music catalog of more than 23 million tracks from major record labels available worldwide in 22 languages. • OTT Services & IPTV MyDigipack, a premier cross-platform cloud service, enables users to play, view or edit photos and videos from mobile devices, access them across virtually any end-device and share them via social media or MMS.

Our offering MyMusicCloud is available via www.mymusiccloud.com, along with mobile apps via desktop ‘sync agent’ connecting to users’ iTunes or Windows Media software and via TV app for smart TVs. MyDigipack (www.mydigipack.com) has apps for any mobile device. TriPlay partners with mobile carriers, device manufacturers, media companies and technology vendors in various business models.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Immediate iCloud-like solution available to customers. • Co-branding. • Additional revenue from next evolution cloud services. End-user benefits • Access to all their music on ANY device, anywhere, anytime, with recommendations, playlists, lyrics. • Photo and video service that backs-up users’ mobile content and enables sharing on social media. • No technical knowledge required; everything automated.

Unique selling points and differentiators • Supports ANY computer, mobile phone, tablet or web-enabled television. • Telco-grade platform that works automatically for end-users. • Music store available in 32 countries.

Company references and strategic partners • MyMusicCloud: only music cloud syncing service offered on Toshiba PCs and tablets. • MyMusicCloud: integrated with Dropbox, Google Drive, Opera. • MyMusicCloud: partnered with Bakcell, offering its solutions to Bakcell’s six million subscribers. • TriPlay’s Musix is the Number 1 music service in Israel with over 150,000 paying subscribers.

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5D81 Tvinci Ltd. www.tvinci.com

VAS Solution at a glance • Content Delivery Tvinci provides a platform for operators and media companies to create a personal and social Platforms multi-screen TV service. The platform was built from the ground up in 2007 with the advent of • Managed/Cloud OTT TV. The platform is deployed for leading brands worldwide including Eutelsat, MediaCorp, Based Services Chellomedia, Yes, Elisa and Orange. Tvinci’s solution includes a rich user experience with the ability to manage individuals within a household. In this way, operators and media companies • OTT Services & IPTV can get to know each end user and optimize their revenues by monetizing all of the components • Billing & Charging of their OTT TV service. • Digital Media & Publishing Our offering • Mobile Ad & Marketing Tvinci provides a platform to create personal pay TV experiences across devices. The backend consists of the MediaHub (managing content, devices, subscribers, business rules, analytics, DRM), the MediaStore (household management, cross-device personal zone, selfcare, notifications hub, companion mode, recommendations) and front end templates to reflect the rich user experience across devices.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Increased user engagement increases monetization. • Turnkey solution for fast time to market. • Proven, reliable, deployed solution. End-user benefits • Personal cross-device TV service with selfcare. • Master account to manage other users. • Flexible usage models – live, SVOD, TVOD, catch-up.

Unique selling points and differentiators • Personal TV – only vendor to offer a personal platform for pay TV with individual profiles for each end user. • Best monetization tools – any business model, monetize all aspects of the service (e.g., number of devices/profiles/concurrent streams permitted per household). • Application templates. • Fast time to market (took us less than six months to deploy full multiscreen solution for MediaCorp, Singapore). • Deployed for Tier 1 customers worldwide.

Company references and strategic partners • Eutelsat: Tvinci’s full personal/social OTT solution wholesale offer for 200 cable operators with 3.5M German customers. • MediaCorp: Singapore’s largest media company; Toggle – Netflix of Asia – powered by Tvinci. • Chellomedia: Film1 Go in the Netherlands powered by Tvinci. • Yes: Full multi-screen solution for Israel’s largest pay TV operator. Schedule meetings with Israeli companies at Return to Table of Contents 80 Inspired by innovation

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5E71 Ubiqam Ltd. www.ubiqam.com

Infrastructure & Solution at a glance Network The UBiFiX™ solution enables cellular operators to maintain high quality operation and capacity • Network Maintenance of their base stations in the presence of strong interference generated by narrow and wide- & Assurance band signals. The UBiFiX™ product, installed at the interfered site between the antenna and protected 3G and/or 4G base-station, automatically acquires and tracks the interference • Network Efficiency & Optimization spectral environment and cancels undesired signals. Ubiqam’s UBiFiX™ family of products acts as a spectrum cleaner, allowing network operators to provide better service by extending the range of cell sites, lowering dropped and blocked calls, minimizing interrupted data sessions, increasing capacity, enabling higher data rates and generally improving the quality of wireless connections.

Our offering Ubiqam helps 3G and LTE cellular operators in the 850, 900, 1800, 2100 and 2600MHz bands (others possible) to protect their base stations against wide or narrow band interference by using a unique, easily installed add-on solution. Distributors/VARs/system integrators can complete their offering to cellular operators with a unique solution for an unsolved problem.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Extending cell site range, fewer dropped/blocked calls, minimized interrupted data sessions, increased capacity. • Acquires and tracks interference automatically. • SI: A perfect complementary solution for network enhancement, especially for SI/distributors supplying radio network solutions. End-user benefits • Fewer dropped calls, fewer data interrupts, better overall service. • Longer battery life, lower power consumption.

Unique selling points and differentiators • Unique solution for 3G and LTE base station protection against wide band and narrow band interference. • Supports all bands and different vendors’ 3G and LTE equipment and configuration. Over 40dB of cancellation enabling quality operation under sever interference conditions. • Automatically acquires and tracks interference. • Fail-safe base station operation ensured with bypass mode. Complementary monitoring system enables controlling and receiving voluble spectral information about protected BTS.

Company references and strategic partners The Ubiqam UiFiX™ product family has been successfully deployed by Israel’s three major cellular operators. Significant trials are underway with several other operators around the world.

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5E71 Vayosoft Network Technologies Ltd. www.vayosoft.com

Infrastructure & Solution at a glance Network Wi-Fi offload is a win-win proposition for cellular operators. Your customers seek Wi-Fi • Network Efficiency & networks whenever possible to obtain a faster and higher quality mobile data experience. Optimization And as the number of smartphones and tablets increases exponentially, operators cannot possibly roll out sufficient base stations to cope with the insatiable appetite for broadband • Off-Load Solutions data. A seamless, enterprise grade Wi-Fi offload solution designed by experts can provide • Small Cell & Wi-Fi your customers with a solution that enables them to connect to Wi-Fi access points as often as possible using the operator’s Wi-Fi network as well as the user’s personal trusted networks.

Our offering The heart of the Vayosoft solution is the Connection Manager, an app installed on each client handset or device, that is also the policy server managing all Wi-Fi connectivity.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Reduces bottlenecks and eases network congestion. • Increases coverage. • Improves quality. End-user benefits • Improved user experience. • Faster network. • No more annoying web portals and splash screens when access point changes.

Unique selling points and differentiators • App allows subscribers to manage private hotspots. • On-Road Wi-Fi includes a policy server to manage subscribers, set access policies and update approved hotspots. This allows full control over Wi-Fi offload system and enables administrators to transfer maximum data while alleviating traffic on the 3G/4G network. • Separate security options can be set for private and public Wi-Fi networks, according to user preferences. • Vayosoft’s deployment and technical support teams work with operators to install and maintain the On-Road Wi-Fi Connection Manager and policy servers. • Premium access to operator’s proprietary Wi-Fi hotspots can be an additional revenue stream.

Company references and strategic partners Customers: Pelephone, Orange, Cellcom, Hot Mobile, Netvision, 012 Smile, Bezeq (Israeli mobile operators).

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5E81 VBox Communications Ltd. www.vboxcomm.com

VAS Solution at a glance • OTT Services & IPTV • Complete solution for home TV gateway, including apps for smartphones, tablets, PC and • Smart City, Smart smart TV. Home, Internet of • Complete solution for enterprise include apps for connection to smart TV. Things, M2M • Strong and clever architecture that enable a cost-effective solution.

Our offering VBox offers a new TV experience to telcos that already provide or wish to provide TV and OTT service in their offer. VBox provides a complete solution for home TV gateway, including apps for smartphones, tablets and smart TV for TV and OTT services.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Easy maintenance. • New kind of services. • TV with OTT service in a single device. End-user benefits • Multi-room solution. • Enhanced TV expereience.

Unique selling points and differentiators • TV and OTT in a single device. • Hybrid reception, DVB-S, DVB-T , DVB-C and IP.

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5D81 Vokee Applications Ltd. www.travee.me www.vokee.me

Mobile Devices & Solution at a glance Customer Premise Vokee developed a set of products to address customer, operator and OEM requirements in Equipment the new “data centric world.” Today, users expect “voice” to be a data-based application like • Applications & any other application. Vokee’s patented technologies are wrapped into a set of OTT-designed applications to transform the way customers experience the voice application while creating Software, API, SDK new premium revenue streams for operators. Travee creates a new roaming experience for hundreds of millions of users who had no availability when abroad. Vokee4LandLine addresses VAS the needs of business people who want quality calls and of landline operators that shift voice to fixed lines. • Converged IP Communications & IMS Our offering • Roaming Travee: A premium service attached to data roaming packages to create a new tier of roaming service that includes a data package and a VoIP app that receives the home calls over any data connectivity. Vokee4LandLine: An app that enables users take mobile calls on mobile or on landline.

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Travee: Lets operators create a new roaming tier of service. • Vokee4LandLine: Lets fixed-line operators create landline usage by shifting mobile calls. • MultiDevice: Lets operators or OEMs create a new communication experience. End-user benefits • Travee: Maintain availability in the most convenient way while abroad. • Vokee4LandLine: Shifts incoming cellular call to landline. • MultiDevice: Voice becomes just like any other application.

Unique selling points and differentiators • Travee creates a new tier of service to boost roaming data packages without need for network integration. • Vokee4LandLine shifts mobile calls to landlines, creating fixed-line usage without need for network integration. • MultiDevice creates a new communication experience as a premium service to differentiate and create new revenues without need for network integration.

Company references and strategic partners Travee: Currently in discussions/evaluations with three Asian operators and two in Latin America. Travee is also available as a direct B2C product in Google Play (open for 10 countries). Vokee4LandLine: Currently in discussions/evaluations with two operators. MultiDevice: Currently in discussions with a large OEM.

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5C81 WiseSec Ltd. www.wisesec.com

Mobile Devices & Solution at a glance Customer Premise CelluSec, designed for the defense and enterprise security industries, is an innovative, location- Equipment based security policy enforcement system for smart mobile devices. The system enforces a • Applications & dynamic micro-location-based security policy that prevents sensitive, restricted or classified data leakage. Software, API, SDK WiseBy lets brick-and-mortar retailers deliver indoor, micro-location mobility shopping experiences to their customers, covering the full shopping cycle from check-in to check-out, VAS including personalized check-in, precise shelf-level coupons, indoor navigation, self-help, NFC- • Homeland Security & like experience without NFC, personalized check-out, and, for the retailer, a complete in-store Safety traffic pattern analysis. • Mobile Ad & Marketing • Mobile Finance Our offering • Remote Device • White-label solution for indoor location-based customer experiences and marketing. Management, BYOD, Customer Care • SDK location-aware content (user notifications, coupons, promotional offers) in configurable locations and proximities. • Smart City, Smart Home, Internet of • Accurate and friendly indoor navigation app or SDK, with handover between indoor and Things, M2M outdoor navigation. • Dedicated dashboard for indoor traffic pattern analysis. • Location-based security policy enforcement system (client and server).

Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Priceless data base of consumer location behavior. • Leveraging sales by location based promotion. • Cross-platform solution (NFC/RFID/iOS/Android). End-user benefits • Accurate location based context. • In-store navigation. • Effortless, innovative in-store experience.

Unique selling points and differentiators • Patent-pending, high accuracy, Bluetooth-based technology. • Multi-platform solution (iOS/Android) with patent-pending conversion system between Bluetooth to RFID/NFC protocols. • Field-proven and in-production technology.

Company references and strategic partners WiseSec technology is in production in Israeli defense facilities, and recently finished a trial with one of the largest U.S. telecommunication service providers. WiseSec is a signed partner of Amdocs, the leading BSS/OSS provider to the telecommunication industry; with Retalix, a leading retail industry provider; and with Ness, a leading software and IT services provider.

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5C81 Zimperium Inc. www.zimperium.com

Infrastructure & Solution at a glance Network Mobile IDS / IPS: ZIPS is Zimperium’s endpoint intrusion detection and prevention system for • Network Security smartphones. It completely runs in user-mode and requires no special permissions to operate. ZIPS uses machine-learning techniques to identify network-based attacks and zero-day threats such as: client-side vulnerabilities, spear-phishing attempts and unknown malicious apps, Mobile Devices & regardless of their signatures. This software allows corporations to protect mobile devices Customer Premise effectively and use BYOD as an advantage – multiple sensors for detecting compromised Equipment devices or inside threats. ZANTI is a mobile security assessment tool that identifies network threats at a push of a button. Over 150,000 security officers use ZANTI. • Applications & Software, API, SDK Our offering VAS Security as a Service / Per-device subscription model with two product offerings: Mobile intrusion detection and prevention system (ZIPS) and vulnerability assessment on mobile • Cyber Security devices (ZANTI). • Remote Device Management, BYOD, Customer Care Customer challenges and benefits Customer benefits (operator, device manufacturer, etc.) • Comprehensive protection against threats on mobile devices, including network-based attacks and zero-day threats. • Runs completely in user-mode; effective BYOD security solution deployable in large organizations within minutes. • Quick, efficient penetration testing and security audits. End-user benefits • Only protection from attacks and cyber-esponiage on mobile devices. • Clear identification of compromised devices and threats. • Easy-to-use management console.

Unique selling points and differentiators • Can be deployed remotely and protects organizations within minutes. ZIPS provides comprehensive protection against modern cyber-threats on mobile devices, including network-based attacks and zero-day threats such as: spear-phishing and unknown malicious apps, regardless of their signatures. • Powerful and efficient machine learning engine to continually identify and adapt to the latest threats with minimal system resources used. • Clear and effective console for easy security assessments and management.

Company references and strategic partners Partner: Samsung Enterprise Alliance Program.

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Come visit our applications display at Hall 5 ■ 5D81

Mobile apps: Israel's the hot spot

ai.type ► BeeHD ► Bondi Cellrox Jade ► Clock2go ► Dario ► Device Care ► Dumpster ► Planets ►

EverNav ► FaceTune ► Flayvr ► FlixUniverse ► Gazpacho ► GOGETMi ► I choose ► Inpris ►

Instant Talk ► Jacada ► JustAd ► KallOne ► Keeprz ► Lacoon ► Learn English ► Lexifone ►

LifeWatch ► Magisto ► MailWise ► Mbox Music ► mceApps ► Mobile Mobile Mobile Compliance+ ► Fingate ► CliniQ ►

Mobility Mximo ► MyCheck ► Outpostings ► Pango ► QBU-cloudIUS Roam Home Shoplace PLUS ► ► SMS ► ►

TeleMessage ► TourPal ► TV Point ► Travee ► VivoText ► Web2go ► WeR@Home ► Wibbitz ► and many more…

For further information ■ Israel Export Institute Mr Ohad Kogeman ■ Manager, Telecommunication Industry Tel: +972 3 514 2931 ■ Mobile: +972 57 777 7796 [email protected] ■ www.export.gov.il

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Come visit StartAppNation Israel's online app store

Apps from across the entire value chain of consumer and enterprise solutions: Mobile payments ■ Advertising platforms ■ eCommerce eHealth ■ Social ■ Entertainment ■ Gaming ■ Location-based services Mobile workforce management ■ Security solutions ■ and many more

From the country that gave you: Waze ■ GetTaxi ■ Viber

www.startappnation.com

For further information ■ Israel Export Institute Mr Ohad Kogeman ■ Manager, Telecommunication Industry Tel: +972 3 514 2931 ■ Mobile: +972 57 777 7796 ■ [email protected] www.export.gov.il Return to Table of Contents Inspired by innovation

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Israel's commercial attachés

Schedule meetings with Israeli companies at MWC 2014 by calling or emailing your nearest commercial attaché today.

• Paris, France • Moscow, Russia Western Europe (+33.1) 4076 5560 (+7.495) 7972 737/9/8 • Berlin, Germany [email protected] [email protected] (+49.30) 2064 490 [email protected] • Stockholm, Sweden • Prague, Czech Republic (+46.8) 5280 6580 (+420.2) 3309 7500/1 • Brussels, Belgium [email protected] [email protected] (+32.2) 3735 533/4/5 • [email protected] Vienna, Austria • Sofia, Bulgaria (+43.1) 4764 6516 (+359.2) 951 6962/5044 [email protected] • Copenhagen, Denmark [email protected] (+45) 8818 5526 [email protected] Central & Eastern Europe • Warsaw, Poland (+48.22) 5970 514 /5 [email protected] • Dublin, Ireland • Bucharest, Romania (+353.1) 230 9415 (+40.21) 302 8508/9 [email protected] [email protected] Africa • Hague, Netherlands • Budapest, Hungary • (+31.70) 3760 514 (+36.1) 392 6282 Johannesburg, South Africa [email protected] [email protected] (+27.11) 7839 605 [email protected] • Helsinki, Finland • Geneva, Switzerland (+358.9) 6812 0226 (+41.22) 7160 507 [email protected] [email protected] North & South America

• London, England • Istanbul, Turkey • Bogota, Colombia (+44.207) 9579 525 (+90.212) 317 6513 (+57.1) 327 7514 [email protected] [email protected] [email protected]

• Madrid, Spain • Kiev, Ukraine • Buenos Aires, Argentina (+34.91) 782 9520/9 (+380.44) 5861 552/3 (+54.11) 3724 4518 [email protected] [email protected] [email protected]

• Munich, Germany • Milano, Italy • Chicago, USA (+49.89) 5434 86513/4 (+390.2) 7601 5545 (+1.312) 332 2160 Ext 25 [email protected] [email protected] [email protected]

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Israel's commercial attachés

North & South America cont. Asia & Pacific India & China

• Houston, USA • Bangkok, Thailand • Bangalore, India (+1.713) 599 0290 (+66.2) 2049 240/1 (+91.80) 4940 6513 [email protected] [email protected] [email protected]

• Mexico City, Mexico • Hanoi, Vietnam (+52.55) 5201 1510 • Beijing, China (+84.43) 843 3140 Ext 513/514 [email protected] (+86.10) 8532 0664 / 8532 0516 [email protected] [email protected] • Montreal, Canada (+1.514) 940 8518 • Manila, Philippines • Delhi, India [email protected] (+63.2) 892 5330/32 (+91.11) 3041 4518 [email protected] [email protected] • New York, USA (+1.212) 499 5610 • Seoul, Korea • [email protected] Guangzhou, China (+82.2) 723 6121/2 (+86. 20) 8513 0518/9 [email protected] • San Francisco, USA [email protected] (+1.415) 844 7509 [email protected] • Singapore, Singapore • Hong Kong (+65) 68 349 220 (+852) 2821 7509 • Santiago, Chile [email protected] [email protected] (+56.2) 7500 518 [email protected] • Sydney, Australia • Mumbai, India (+61.2) 93880 382 (+91.22) 2281 9994/5/6 • Sao Paolo, Brazil (+55.11) 3032 3511 [email protected] [email protected] [email protected] • Taipei, Taiwan • Shanghai, China • Rio de Janeiro, Brazil (+886.2) 2757 7221/2 (+86.21) 6126 4500 (+55.21) 2546 9886 [email protected] [email protected] [email protected] • Tokyo, Japan • Toronto, Canada (+81.3) 3264 0398/911 (+1.416) 847 0227 [email protected] [email protected]

• Washington, USA • Wellington, New Zealand (+1.202) 364 5695 (+61.2) 9262 3943 [email protected] [email protected]

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Israel Pavilion ■ Hall 5 5D81 LifeWatch Lacoon LATTO CALLUP Trackimo TriPlay Technologies Mobile 5F81 5E81 5C81 Security 5D81 5E71 One Smart Star B.I.S. BoomeRing Advanced Communi- Software cation N-SIP Brow.si Flixwagon CodeFuel Systems Cellint Traffic Netalizer Vokee ISRAEL mBox DiViNetworks Solutions Start App MIND C.T.I. Applications Nation Extricom justAd

CommuniTake Technologies Fibrolan eyeSight Galtronics Extreme Tvinci For Israel's most innovative Technologies Corporation Reality mobile apps visit www.startappnation.com IP Light The Israeli Apps Video Point eVolution Networks

VIP Room Service Area Information Desk

Applications Display

5F81 5C81 Mobile Tornado Cell Buddy Simgo Magisto Allot Aerotel Medical MCR Media Friendly IPgallery ZIMPERIUM Group / Alvarion Networks Communications Systems Group Technologies

IEICI

Gilat Satellite Ethernity Networks CellMining Foxcom Bynet Networks Essence WiseSec Lexifone RADVISION

5E81 5E71 Mellanox KMS PineApp VBox TeleMessage Vayosoft Mer Group Technologies lighthouse Communi- Network cations Reception Technologies Area

RCS Rampal Saguna Cellular GoNet Networks RADWIN iDSPOT AudioCodes Accel Telecom OriginGPS Stockmarket Ubiqam Systems

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This publication is for informational purposes only. While every effort has been made to ensure that the presented information is correct, The Israel Export & International Cooperation Institute assumes no responsibility for damages, financial or otherwise, caused by the information herein.

© January 2014 The Israel Export & International Cooperation Institute Production: IEICI Media and Production Division Text: Paul Ogden Communications Design: Ayala Eylath

www.export.gov.il

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